TWM594213U - Online live bidding auction system - Google Patents

Abstract

This creation relates to an online live bidding auction system, which includes at least one processing module, which includes an operation interface of a processing unit and an electrical connection processing unit; a live broadcasting module, which is electrically connected to at least one processing module , Which includes a live broadcast establishment unit, a bid setting unit, a commodity setting unit and a winning judgment unit; a bidding module is electrically connected to at least one processing module, which includes a bidding unit and a premium calculation unit And a payment unit; and a wallet management module, which is electrically connected to at least one processing module, which includes a point unit, a currency exchange unit, a stored value unit, and a feedback unit.

Description

Online live bidding auction system

This creation is about an online live auction auction system, especially an online live auction auction system that allows consumers participating in the auction to have bonus rewards, and the live broadcaster can also receive bonus rewards. The stickiness of the system with the live broadcaster.

According to the traditional sales model, it provides physical storefronts or counters, where the shopkeepers display the products on the merchandise cabinets, allowing customers to personally try and buy in the store. Common supermarkets, convenience stores, department stores and mass merchandise stores All belong to this model, but with the advancement of technology, in addition to selling their own products through physical stores, many companies will also sell products in non-store sales, such as TV shopping and online shopping. A sales model in which the popularity of communications and the Internet is gradually gaining popularity;

TV shopping is directly demonstrated and displayed by the host and store representatives in the program, and often also discounted or sold with gifts in the program, which is a dynamic way to increase consumers' willingness to buy, but in a program, Often only one product can be sold. When consumers do not have the demand for such products, they will skip the program directly; online shopping is where the store directly presents various products in the form of photos or videos on the online shopping platform for consumption Visitors can browse and purchase the products they need on the online shopping platform, with the text recommendations of bloggers or celebrities, and also enhance consumers' willingness to buy; this kind of sales model without physical stores usually cooperates with freight or courier companies. Allow consumers to shop at home, greatly increasing the convenience of shopping.

Republic of China Patent Announcement No. TW I658422 "Combined live broadcast shopping system, method and push broadcast program module product", which includes a live broadcast unit for generating a live broadcast image, and a plurality of viewing units, the viewing unit for connecting to a product Referral server, and the live broadcast unit is connected to the commodity referral server. Consumers can watch the live broadcast screen of the live broadcast unit through the live broadcast program of the viewing unit. They will have live broadcast main live commentary on the product. The host can execute the push broadcast program module and send the push broadcast image file to the screen of each viewing unit. This push broadcast image file allows consumers to click and connect to the ordering webpage of the product; in addition, the Republic of China invention patent announcement Part TW I575469 "E-commerce methods and systems for blog commodity transactions" described in the auction part, through the user terminal to connect to the object server, in order to browse the picture and text description of the object server's commodity auction page , Consumers can bid on the product, the system will send a payment notification e-mail to the winner, and the winner will make the payment.

However, most of the factors that consumers are willing to participate in online bidding auctions come from the live broadcaster’s introduction of the product’s brilliant level. Therefore, if the live broadcaster leaves the live broadcast platform, it will also cause consumers to leave together, causing the platform traffic to drop. ; Furthermore, for consumers who participate in bidding auctions, if there is no proper feedback mechanism, many consumers are reluctant to spend too much time watching live broadcasts; second, providing a way to increase consumers’ willingness to participate in bidding auctions and increase The system of the live broadcaster's adherence to the live broadcast platform is the direction the creator thinks about.

Today, the creators are considering that the above existing live auction platform still has many deficiencies in the actual implementation and use, so it is a tireless spirit, and it is improved by its rich professional knowledge and many years of practical experience. , And researched and created this creation accordingly.

The main purpose of this creation is to provide an online live bidding auction system, which uses a premium mechanism to give consumers bonus rewards, enhance consumers' willingness to participate in bidding auctions, and provide stored value functions so that stored value bonuses can be returned to the live broadcaster. In this way, the adhesion of consumers and live broadcasters to the system can be improved.

In order to achieve the above-mentioned implementation objective, the present invention creates an online live bidding auction system, which includes: at least one processing module, which includes an operation interface of a processing unit and an electrical connection processing unit; a live broadcasting module, which is electrically connected The processing module includes a live broadcast creation unit, a bidding setting unit, a commodity setting unit and a winning judgment unit; a bidding module is an electrically connected processing module, which includes a bidding unit and a premium calculation Unit and a payment unit; and a wallet management module, which is an electrical connection processing module, which includes a point unit, a currency exchange unit, a stored value unit and a feedback unit.

In an embodiment of the present invention, the processing module further has a member unit electrically connected to the processing unit.

In one embodiment of this creation, the member unit provides the functions of managing member information and managing commodities.

In one embodiment of this creation, the live broadcast module further has a chat room unit.

In one embodiment of the present creation, the live broadcast module further has a direct purchase unit.

In one embodiment of this creation, the premium calculation unit of the bidding module calculates the difference between the bid and the previous bidder.

In one embodiment of the present creation, the feedback unit is based on the difference calculated by the premium calculation unit and gives a certain percentage of feedback.

In one embodiment of the present creation, the feedback unit is based on the winning judgment unit to give a specific percentage of the price of the winning product.

In one embodiment of this creation, the currency exchange unit of the wallet management module uses blockchain technology to perform the exchange between currency and points.

The purpose of this creation and its structural and functional advantages will be explained based on the structure shown in the following figure and in conjunction with specific embodiments, so that the reviewer can have a more in-depth and specific understanding of this creation.

Please refer to the first picture, this author creates an online live bidding auction system, which includes: at least one processing module (1), which includes an operation interface of a processing unit (11) and an electrical connection processing unit (11) ( 12) Member unit (13) connected to an electrical connection processing unit (11), this member unit (13) can, for example, provide member information management and product management functions; a live broadcast module (2) is electrically connected The processing module includes a live broadcast establishment unit (21), a bidding setting unit (22), a product setting unit (23), a winning judgment unit (24), a chat room unit (25) and a continuous purchase unit (26);

A bidding module (3) is an electrical connection processing module, which includes a bidding unit (31), a premium calculation unit (32) and a payment unit (33), wherein the premium calculation unit (32) is calculated The difference between the bid and the previous bidder; and a wallet management module (4), which is an electrical connection processing module, which includes a point unit (41), a currency exchange unit (42), and a stored value unit (43) and a reward unit (44), where the reward unit (44) is based on the difference calculated by the premium calculation unit (32) of the bidding module (3), giving a certain percentage of reward, while the currency exchange unit (42) can For example, the use of blockchain technology to perform the exchange between currency and points.

In addition, through the following specific embodiments, the scope of practical application of this creation can be further proved, but it is not intended to limit the scope of this creation in any form.

Please continue to refer to the first picture, this author creates an online live bidding auction system, which conducts bidding auctions in the form of live broadcast. The users in the system are divided into two roles: consumer and live broadcaster. Consumers and live broadcasters need to first operate the interface (12) Register a member in the member unit (13) and log in. After logging in, you can execute the live broadcast module (2), bidding module (3) and wallet management module through the operation interface (12) (4) Function;

First of all, if the user is the main live broadcaster, if there is a product to start the bidding auction, first put the product in the member unit (13), fill in the relevant information of the product, and then create the unit through the live broadcast module (2) 21) Set up a live broadcast room, the bidding setting unit (22) can set the relevant functions of the bidding auction, such as the bidding time, and then set the commodity to be auctioned in the commodity setting unit (23), which is read through the processing unit (11) Obtain the previously listed product information, and set the starting price and reserve price of the product in the product setting unit (23); after the setting is completed, the live broadcaster can start the live broadcast from the live broadcast establishment unit (21). At this time, other consumption The bidding module (3) can be used to view which live broadcasters have started live broadcast. After selecting one of the live broadcast rooms, the processing unit (11) of the processing module (1) will be connected to the live broadcast room to enable consumers to watch the live broadcast. Content, the live broadcaster can also set up the chat function in the live broadcast room through the chat room unit (25), allowing consumers to interact with each other or with the live broadcaster. After the live broadcaster explains the products, the bidding setting unit (22) can Open the auction mode, within a limited time, consumers can start bidding and increasing prices;

Consumers need to first exchange points in the currency exchange unit (42) of the wallet management module (4), mainly using the virtual currency of the blockchain to exchange the points used in the system and the points received It will be stored in the point unit (41); successively, the consumer performs the bidding action through the bidding unit (31) through the bidding module (3), the amount of which must be higher than the current bid amount of the product Both the bidding unit and the payment unit (33) will deduct the corresponding amount from the point unit (41). Since there are usually many consumers who continue to increase their prices during the auction process, in order to stimulate the willingness of each consumer to bid; The premium calculation unit (32) of the bidding module (3) will continuously calculate the price difference between each bidder and the previous bidder. This difference is called the premium. As shown in the second figure, the premium calculation unit (32) The premium result will be transmitted to the wallet management module (4) through the processing unit (11), and the reward unit (44) will give a certain percentage of bonus to the previous consumer who made the bid based on the received premium data , Bonus rewards are stored in the point unit (41) in the form of points;

When the auction time is up, the bid setting unit (22) will end the auction mode, and the live broadcast master-slave live broadcast module (2) winning judgment unit (24) will know who won the bid, and announce the consumption of the winning bid If the product is in stock, the live broadcaster can also let other consumers directly purchase the product through the direct purchase unit (26). The winning consumer payment unit (33) will deduct the winning amount from the credit unit (41) Equivalent points, and the winning consumers will receive bonus rewards. The reward unit (44) will use 80% of the winning amount as the bonus reward. The bonus reward will be gradually returned to the winning consumers by two thousandths per day. The credit unit of the winner (41); in this way, all consumers participating in the bidding auction, whether they have won the bid or not, can receive a certain percentage of bonus rewards, and use this mechanism to promote everyone to participate in the live broadcast Consumers bidding actively bid.

In addition, if consumers particularly like a live broadcaster, they can also store the points in the credit unit (41) through the stored value unit (43) of the wallet management module (4) to a specific live broadcaster , In the future, the goods purchased in the live broadcast auction of the live broadcaster also have some bonus rewards directly returned to the live broadcaster; therefore, the live broadcaster itself can also receive benefits from consumers, making the live broadcaster more willing to operate for a long time Live bidding for this system.

As can be seen from the above implementation description, compared with the prior art, this creation has the following advantages:

1. The bidding module of the creative online live auction auction system has a premium calculation unit, which provides a feedback mechanism during the auction, so that consumers who participate in the auction but have not won the bid can also earn a certain percentage of bonus rewards through the feedback unit In this way, it can increase consumers' willingness to bid, and can also increase consumers' adherence to the system.

2. The stored value unit of the wallet management module of this online creative auction auction system allows consumers to store value points on the favorite live broadcaster, and the points of consumption of the goods purchased in the live broadcast auction of the live broadcaster All of them can partly give back to the live broadcaster, thereby increasing the live broadcaster's loyalty to the system.

In summary, the online live bidding auction system of this creation can indeed achieve the expected use effect through the embodiments disclosed above, and this creation has not been disclosed before the application, and has fully complied with the provisions of the Patent Law With requirements. I filed an application for a patent for creation in accordance with the law, pleaded for the review, and granted the patent.

However, the illustrations and descriptions disclosed above are only preferred embodiments of this creation, and are not intended to limit the scope of protection of this creation; most people who are familiar with this skill, according to the characteristic scope of this creation, do other things Equivalent changes or modifications should be regarded as not departing from the scope of this creative design.

1: Processing module 11: Processing unit

12: Operation interface 13: Member unit

2: live broadcast module 21: Live broadcast establishment unit

22: Bid setting unit 23: Commodity setting unit

24: winning judgment unit 25: chat room unit

26: Direct purchase unit 3: Bidding module

31: subscript unit 32: Premium calculation unit

33: Payment unit 4: Wallet management module

41: Point unit 42: Currency exchange unit

43: stored value unit 44: Feedback unit

Figure 1: The block diagram of the preferred embodiment of the author.

The second picture: the premium schematic diagram of the preferred embodiment of this creation.

1: Processing module

11: Processing unit

12: Operation interface

13: Member unit

2: live broadcast module

21: Live broadcast establishment unit

22: Bid setting unit

23: Commodity setting unit

24: winning judgment unit

25: chat room unit

26: Direct purchase unit

3: Bidding module

31: subscript unit

32: Premium calculation unit

33: Payment unit

4: Wallet management module

41: Point unit

42: Currency exchange unit

43: stored value unit

44: Feedback unit

Claims (9)

An online live bidding auction system, including: At least one processing module includes a processing unit and an operation interface electrically connected to the processing unit; A live broadcast module, which is electrically connected to the at least one processing module, and includes a live broadcast creation unit, a bidding setting unit, a product setting unit, and a winning judgment unit; A bidding module, electrically connected to the at least one processing module, which includes a bidding unit, a premium calculation unit and a payment unit; and A wallet management module is electrically connected to the at least one processing module, and includes a counting unit, a currency exchange unit, a stored value unit, and a feedback unit. As described in Item 1 of the patent application range, the online live bidding auction system, wherein the at least one processing module further has a member unit electrically connected to the processing unit. As described in item 2 of the patent application scope, the online live bidding auction system, in which the member unit provides the management of member information and the management of goods. The online live bidding auction system as described in item 1 of the patent application scope, wherein the live broadcast module further has a chat room unit. The online live bidding auction system as described in item 1 of the scope of patent application, wherein the live broadcast module further has a direct purchase unit. As described in Item 1 of the patent application scope, the online live bidding auction system, in which the premium calculation unit of the bidding module calculates the bid difference from the previous bidder. As described in Item 1 of the patent application scope, the online live bidding auction system, wherein the feedback unit is based on the difference calculated by the premium calculation unit, giving a certain percentage of feedback. As described in Item 1 of the patent application range, the online live bidding auction system, wherein the feedback unit is based on the winning judgment unit to give a specific percentage of the price of the winning product. As described in Item 1 of the patent application scope, the online live bidding auction system, in which the currency exchange unit of the wallet management module uses blockchain technology to perform the exchange between currency and points.

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