TWI754085B - Bonus managing system and method thereof - Google Patents
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Abstract
Description
本揭示內容係關於一種紅利管理系統,特別是指一種用於兌換紅利商品或紅利服務之系統。 The present disclosure relates to a bonus management system, especially a system for redeeming bonus commodities or bonus services.
隨著商業競爭越來越激烈,各家業者或商家為吸引消費者目光,除了以低價作為其促銷手法外,更會以會員優惠或紅利優惠活動等方式,來作為建立穩定客源之手段,期待能長期吸引穩定的消費族群。 As business competition becomes more and more fierce, in order to attract consumers' attention, in addition to using low prices as their promotional methods, various businesses or businesses will also use member discounts or bonus promotions as a means to establish a stable source of customers. , looking forward to attracting a stable consumer group for a long time.
以紅利優惠活動為例,業者會以手機簡訊或電子郵件等方式,傳送紅利條碼至消費者的行動終端裝置。消費者可根據紅利條碼列印出紅利兌換券,再前往業者的營業門市兌換商品或服務。然而,對於業者與消費者而言,此一方式仍不夠便利與完善,紅利管理系統及紅利管理方法仍有許多可改良之空間。 Taking bonus promotions as an example, operators will send bonus barcodes to consumers' mobile terminal devices by means of mobile phone text messages or emails. Consumers can print out the bonus coupons according to the bonus barcode, and then go to the operator's store to exchange for goods or services. However, for the operators and consumers, this method is still not convenient and perfect, and there is still much room for improvement in the bonus management system and bonus management method.
本揭示內容之一態樣係一種紅利管理系統。紅利管理系統包含第一伺服器、行動終端裝置及交易裝置。第 一伺服器至少儲存有第一條碼資料及第二條碼資料。第一條碼資料對應於第二條碼資料,且第一條碼資料之代碼數量小於第二條碼資料之代碼數量,第一條碼資料包含時間代碼,用以記錄紅利兌換時間。行動終端裝置包含顯示器。行動終端裝置用以接收第一條碼資料,且將第一條碼資料上傳至第二伺服器。當行動終端裝置根據第一條碼資料,向第一伺服器發送兌換訊息時,第一伺服器將第一條碼資料轉換成兌換條碼,並傳送兌換條碼給行動終端裝置,使顯示器顯示出兌換條碼。交易裝置包含掃描器,用以擷取兌換條碼,並傳送確認訊息給第一伺服器。第一伺服器根據確認訊息辨識出對應之第二條碼資料,且將第二條碼資料傳送給交易裝置。 One aspect of the present disclosure is a bonus management system. The bonus management system includes a first server, a mobile terminal device and a transaction device. The first server stores at least the first barcode data and the second barcode data. The first barcode data corresponds to the second barcode data, and the code quantity of the first barcode data is smaller than the code quantity of the second barcode data. The first barcode data includes a time code to record the bonus redemption time. The mobile terminal device includes a display. The mobile terminal device is used for receiving the first barcode data and uploading the first barcode data to the second server. When the mobile terminal device sends a redemption message to the first server according to the first barcode data, the first server converts the first barcode data into a redemption barcode, and transmits the redemption barcode to the mobile terminal device, so that the display shows the redemption barcode. The transaction device includes a scanner for retrieving the redemption barcode and sending a confirmation message to the first server. The first server identifies the corresponding second barcode data according to the confirmation message, and transmits the second barcode data to the transaction device.
本揭示內容之另一態樣係一種紅利管理方法。紅利管理方法包含下列步驟:透過第一伺服器,將第一條碼資料對應於第二條碼資料。第一條碼資料之代碼數量小於第二條碼資料之代碼數量,且第一條碼資料包含時間代碼,用以記錄紅利兌換時間。透過行動終端裝置接收該第一條碼資料。透過行動終端裝置將第一條碼資料上傳至第二伺服器。透過行動終端裝置向第一伺服器發送兌換訊息,且接收第一伺服器傳來之兌換條碼。透過交易裝置根據兌換條碼傳送確認訊息給第一伺服器。透過第一伺服器根據確認訊息辨識出對應之第二條碼資料。 Another aspect of the present disclosure is a dividend management method. The bonus management method includes the following steps: through the first server, corresponding the first barcode data to the second barcode data. The code quantity of the first barcode data is less than the code quantity of the second barcode data, and the first barcode data includes a time code to record the time of bonus redemption. The first barcode data is received through the mobile terminal device. Upload the first barcode data to the second server through the mobile terminal device. Send a redemption message to the first server through the mobile terminal device, and receive the redemption barcode sent from the first server. Send a confirmation message to the first server through the transaction device according to the exchange barcode. The first server identifies the corresponding second barcode data according to the confirmation message.
根據本揭示內容,紅利管理系統能將紅利優惠簡化為代碼數量較少的第一條碼資料,以便於第一伺服器、第二伺服器及行動終端裝置之間傳送。此外,在第一條碼資料 儲存在第二伺服器後,消費者亦得以隨時透過網際網路,連線至第二伺服器,確認可使用的第一條碼資料數量。 According to the present disclosure, the bonus management system can simplify the bonus offer into the first barcode data with a smaller number of codes, so as to facilitate the transmission between the first server, the second server and the mobile terminal device. In addition, after the first barcode data is stored in the second server, the consumer can connect to the second server through the Internet at any time to confirm the amount of the available first barcode data.
100‧‧‧紅利管理系統 100‧‧‧ Bonus Management System
110‧‧‧第一伺服器 110‧‧‧First Server
120‧‧‧第二伺服器 120‧‧‧Second Server
130‧‧‧交易裝置 130‧‧‧Trading Devices
131‧‧‧掃描器 131‧‧‧Scanner
140‧‧‧第三伺服器 140‧‧‧Third server
150‧‧‧行動終端裝置 150‧‧‧Mobile Terminal Devices
151‧‧‧顯示器 151‧‧‧Display
152‧‧‧行動支付API 152‧‧‧Mobile Payment API
153‧‧‧GPS單元 153‧‧‧GPS unit
160‧‧‧網際網路 160‧‧‧Internet
D1‧‧‧第一條碼資料 D1‧‧‧First barcode data
D2‧‧‧第二條碼資料 D2‧‧‧Second barcode data
S01~S06‧‧‧步驟 Steps S01~S06‧‧‧
第1圖為根據本揭示內容之部分實施例所繪示的紅利管理系統的示意圖。 FIG. 1 is a schematic diagram of a bonus management system according to some embodiments of the present disclosure.
第2圖為根據本揭示內容之部分實施例所繪示的紅利管理方法之流程圖。 FIG. 2 is a flowchart of a bonus management method according to some embodiments of the present disclosure.
以下將以圖式揭露本案之複數個實施方式,為明確說明起見,許多實務上的細節將在以下敘述中一併說明。然而,應瞭解到,這些實務上的細節不應用以限制本案。也就是說,在本揭示內容部分實施方式中,這些實務上的細節是非必要的。此外,為簡化圖式起見,一些習知慣用的結構與元件在圖式中將以簡單示意的方式繪示之。 Several embodiments of the present case will be disclosed in the following figures. For the sake of clarity, many practical details will be described together in the following description. It should be understood, however, that these practical details should not be used to limit the present case. That is, in some embodiments of the present disclosure, these practical details are unnecessary. In addition, for the purpose of simplifying the drawings, some well-known structures and elements will be shown in a simple and schematic manner in the drawings.
於本文中,當一元件被稱為「連接」或「耦接」時,可指「電性連接」或「電性耦接」。「連接」或「耦接」亦可用以表示二或多個元件間相互搭配操作或互動。此外,雖然本文中使用「第一」、「第二」、…等用語描述不同元件,該用語僅是用以區別以相同技術用語描述的元件或操作。除非上下文清楚指明,否則該用語並非特別指稱或暗示次序或順位,亦非用以限定本發明。 As used herein, when an element is referred to as being "connected" or "coupled," it may be referred to as "electrically connected" or "electrically coupled." "Connected" or "coupled" may also be used to indicate the cooperative operation or interaction between two or more elements. In addition, although terms such as "first", "second", . . . are used herein to describe different elements, the terms are only used to distinguish elements or operations described by the same technical terms. Unless clearly indicated by the context, the terms do not specifically refer to or imply an order or sequence and are not intended to limit the invention.
請參閱第1圖所示,係本揭示內容之部分實施例中之紅利管理系統100之示意圖。紅利管理系統100包含第一伺服器110、第二伺服器120、交易裝置130及行動終端裝置150。在部分實施例中,第一伺服器110為連鎖商店的中央管理伺服器,用以儲存消費者的會員資訊、產品資訊、紅利優惠資訊等各項資料。第二伺服器120為網路服務業者之伺服器,例如Google公司之雲端伺服器。交易裝置130為連鎖商店之其中一間門市的收銀設備。行動終端裝置150則可為消費者之智慧型手機或筆記型電腦。第一伺服器110、第二伺服器120、交易裝置130及行動終端裝置150能透過網際網路160相連線,並進行資料傳遞。 Please refer to FIG. 1 , which is a schematic diagram of a
在部分實施例中,第一伺服器110內儲存有複數筆第一條碼資料D1及複數筆第二條碼資料D2,每一筆第一條碼資料D1分別對應於一筆第二條碼資料D2。第一條碼資料D1及第二條碼資料D2皆用於記錄一種紅利優惠,例如:兌換咖啡、商品七折優惠等,但第一條碼資料D1及第二條碼資料D2內記錄的資訊量不同。亦即,第一條碼資料D1之代碼數量小於第二條碼資料D2之代碼數量。為便於說明,在第1圖中僅繪示出一筆第一條碼資料D1及一筆第二條碼資料D2。 In some embodiments, the
在部分實施例中,第一條碼資料D1為一段式條碼。一段式條碼包含複數個連續排列組成之代碼(例如:210701),其中部分代碼為時間代碼,用以記錄一紅利兌換時間(例如:七月一日)。在部分實施例中,第一伺服器110內可設有一代碼資料庫,使第一伺服器110可辨識出代碼之意義 (例如:0701代表七月一日前有效),但第一伺服器110之辨識方式並不以此為限。 In some embodiments, the first barcode data D1 is a one-segment barcode. One-segment barcodes include a plurality of consecutive codes (eg 210701), some of which are time codes to record a bonus redemption time (eg July 1). In some embodiments, a code database may be set in the
在部分實施例中,第一條碼資料D1除了時間代碼外,還包含交易代碼及識別代碼。交易代碼用以記錄交易類型(如:優惠、兌換)。識別代碼則可用於記錄優惠細節資訊(如:優惠店家的範圍)。在其他部分實施例中,一段式條碼共包含19個代碼,由前述時間代碼、交易代碼、時間代碼、識別代碼及檢核碼組成。檢核碼係供第一伺服器110進行複核,例如代碼1代表優惠有效、代碼0代表優惠取消等。 In some embodiments, in addition to the time code, the first barcode data D1 also includes a transaction code and an identification code. The transaction code is used to record the transaction type (eg: offer, redemption). The identification code can be used to record the details of the offer (eg: the range of discount stores). In some other embodiments, the one-segment barcode includes 19 codes in total, which are composed of the aforementioned time code, transaction code, time code, identification code and verification code. The check code is for the
同理,在部分實施例中,第二條碼資料D2為三段式條碼。三段式條碼包含複數個代碼(例如:210701-250-24680),且代碼之間至少具有兩個間隔。第二條碼資料D2中的部分代碼為兌換項目代碼,用以記錄紅利兌換商品或紅利兌換服務的名稱,例如:250代表「中杯美式咖啡」,或680代表「七折優惠」。 Similarly, in some embodiments, the second barcode data D2 is a three-segment barcode. The three-segment barcode includes a plurality of codes (for example: 210701-250-24680), and there are at least two spaces between the codes. Part of the code in the second barcode data D2 is the redemption item code, which is used to record the name of the bonus redemption product or bonus redemption service, for example: 250 for "Medium American Coffee", or 680 for "30% off".
行動終端裝置150包含顯示器151。行動終端裝置150用以接收第一條碼資料D1,且能將第一條碼資料D1上傳至第二伺服器120,使消費者能隨時透過該行動終端裝置150,連線至第二伺服器120,以查閱儲存之紅利優惠。在部分實施例中,行動終端裝置150係透過簡訊或電子郵件接收第一條碼資料D1,但接收方式並不以此為限。 The mobile
當行動終端裝置150根據第一條碼資料D1向第一伺服器110發送兌換訊息時,第一伺服器110將第一條碼資料D1轉換成兌換條碼,並回傳兌換條碼給行動終端裝置150, 此時,行動終端裝置150之顯示器151將顯示出兌換條碼。在部分實施例中,第一伺服器110係將第一條碼資料D1內的代碼轉換成圖像化資料,例如二維條碼或一維條碼。 When the mobile
交易裝置130包含掃描器131,掃描器131可為光學掃描器或具有掃描程式之攝影設備,用以擷取兌換條碼。在擷取到兌換條碼後,交易裝置130傳送確認訊息給第一伺服器110。第一伺服器110能根據確認訊息,辨識出對應之第二條碼資料D2,以得知消費者欲使用的紅利優惠。同時,第一伺服器110會將第二條碼資料D2傳送給交易裝置130,以供店員確認紅利優惠內容,且在紅利優惠內容被使用後,註銷第一伺服器110及第二伺服器120中的第一條碼資料D1。在部分實施例中,第一伺服器110係將兌換條碼解析為第一條碼資料D1,再於內部的資料庫中,找出與第一條碼資料D1相對應的第二條碼資料D2。 The
如此,由於本揭示內容係將紅利優惠簡化為代碼數量較小的第一條碼資料D1,因此能便利地儲存至第二伺服器120中,以便於管理及檢閱。在部分實施例中,行動終端裝置150還包含行動支付應用程式介面152(Application Programming Interface,以下簡稱API),用以將第一條碼資料D1上傳至第二伺服器120。行動支付API152可為Android Pay、Apple Pay等各種內建於行動終端裝置150內的行動支付功能。據此,消費者即可隨時將行動終端裝置150連線至第二伺服器120,以查閱所擁有的第一條碼資料D1,如同一個虛擬的紅利優惠錢包。在其他部分實施例中,行動終端裝置150亦 可透過其他方式,將第一條碼資料D1上傳至第二伺服器120中。例如:第二伺服器120可為連鎖商店之會員網站伺服器,且行動終端裝置150係透過內部安裝之APP,將第一條碼資料D1上傳至第二伺服器120。 In this way, since the present disclosure simplifies the bonus offer into the first barcode data D1 with a smaller number of codes, it can be conveniently stored in the
另外,在部分實施例中,兌換條碼具有時效性。亦即,當第一伺服器110將第一條碼資料D1轉換為兌換條碼時,會同時記錄一判斷期間(如:一小時或下午五點之前)。當交易裝置130擷取兌換條碼,並傳送確認訊息至第一伺服器110後,第一伺服器110會先判斷接收到確認訊息的時間是否超過判斷期間。若是,則會回傳一過期訊息給交易裝置130。 In addition, in some embodiments, the redemption barcode is time-sensitive. That is, when the
紅利管理系統100還能具有自動提醒功能,在部分實施例中,行動終端裝置150包含全球定位系統(Global Positioning System,以下簡稱GPS)單元153。GPS單元153用以取得行動終端裝置150的位置資訊(如:座標位置),且會定期將位置資訊上傳給第二伺服器120。當第二伺服器120根據位置資訊,判斷位置資訊與營業據點位置的距離小於設定值時,第二伺服器120透過行動終端裝置150,在顯示器151上顯示提醒訊息。在部分實施例中,營業據點位置為連鎖商店之其中一間門市的位置,例如:當第二伺服器120判斷行動終端裝置150與連鎖商店之其中一間門市距離在200公尺內時,會發送提醒訊息,在顯示器151上顯示「目前還有10張紅利優惠尚未兌換」。 The
此外,如前所述,行動終端裝置150可透過各種方式接收第一條碼資料D1,且並不限定於「直接從第一伺服 器110接收」。在部分實施例中,紅利管理系統100包含第三伺服器140,用以發送第一條碼資料D1給行動終端裝置150。第三伺服器140可為發行紅利優惠之業者(例如銀行或電子券商)的伺服器,且其內部儲存有相同之第一條碼資料D1及第二條碼資料D2。 In addition, as mentioned above, the mobile
請參閱第1及2圖所示,其中第2圖係本揭示內容之紅利管理方法的流程示意圖。在部分實施例中,紅利管理方法包含下列步驟S01~S06。在步驟S01中,在第一伺服器110中建立資料庫,儲存第一條碼資料D1及第二條碼資料D2。透過第一伺服器110將第一條碼資料D1對應於第二條碼資料D2,第一條碼資料D1之代碼數量小於第二條碼資料D2之代碼數量,且第一條碼資料D1包含時間代碼,用以記錄一紅利兌換時間。 Please refer to Figures 1 and 2, wherein Figure 2 is a schematic flowchart of the dividend management method of the present disclosure. In some embodiments, the bonus management method includes the following steps S01-S06. In step S01, a database is established in the
在步驟S02中,透過行動終端裝置150,接收第一條碼資料D1。如前所述,第一條碼資料D1可由第一伺服器110直接發出,亦可由第三方之第三伺服器140發送。在步驟S03中,透過行動終端裝置150,將第一條碼資料D1上傳至第二伺服器120。第二伺服器120會將第一條碼資料D1儲存至對應於消費者帳戶下的資料庫內。 In step S02 , the first barcode data D1 is received through the mobile
在步驟S04中,透過行動終端裝置150向第一伺服器110發送兌換訊息,使第一伺服器110能根據兌換訊息,將第一條碼資料D1轉換為兌換條碼。然後,行動終端裝置150再接收第一伺服器110回傳之兌換條碼。 In step S04, a redemption message is sent to the
在步驟S05中,交易裝置130擷取兌換條碼, 再根據兌換條碼傳送確認訊息至第一伺服器110。在部分實施例中,交易裝置130會在解析兌換條碼後,取得第一條碼資料D1的資料,進而產生確認訊息,因此,確認訊息內可包含紅利兌換時間。 In step S05 , the
在步驟S06中,當第一伺服器110接收到確認訊息後,會先判斷當前時間是否已超過確認訊息中之紅利兌換時間?例如:紅利兌換時間為2018年年底,若當前時間為2019年,則代表紅利兌換時間已過。反之,在第一伺服器110判斷當前時間並未超過紅利兌換時間的情況下,該第一伺服器110才會根據確認訊息,辨識出對應之第二條碼資料D2。 In step S06, after receiving the confirmation message, the
另外,紅利管理方法還包含下列步驟,以提供「自動提醒功能」:行動終端裝置150透過GPS單元153,定期將位置資訊上傳至第二伺服器120。第二伺服器120比較行動終端裝置150之位置資訊與營業據點位置的距離。當位置資訊與營業據點位置的距離小於設定值時,第二伺服器120傳送提醒訊息至行動終端裝置150,以在顯示器151上顯示出提醒訊息。在部分實施例中,提醒訊息可包含第二伺服器120內儲存之第一條碼資料D1的數量,在其他部分實施例中,若第一條碼資料D1包含對應於紅利優惠的類型、名稱等細目資訊,亦可一併記錄於提醒訊息中。 In addition, the bonus management method further includes the following steps to provide an "automatic reminder function": the mobile
前述紅利管理系統100能使消費者在接收到第一條碼資料D1後,將第一條碼資料D1儲存至第二伺服器120中,以便於消費者隨時檢查,解決消費者在接收到過多的紅利優惠時,因為缺少易用的管理方式,導致紅利優惠過期而不知 的問題。據此,不僅優化了消費者的管理紅利優惠的便利性,且亦使得業者的紅利優惠能充分發揮行銷作用。 The aforementioned
雖然本揭示內容已以實施方式揭露如上,然其並非用以限定本發明內容,任何熟習此技藝者,在不脫離本發明內容之精神和範圍內,當可作各種更動與潤飾,因此本發明內容之保護範圍當視後附之申請專利範圍所界定者為準。 Although the present disclosure has been disclosed as above in embodiments, it is not intended to limit the present disclosure. Anyone skilled in the art can make various changes and modifications without departing from the spirit and scope of the present disclosure. Therefore, the present disclosure The scope of protection of the content shall be determined by the scope of the appended patent application.
100‧‧‧紅利管理系統 100‧‧‧ Bonus Management System
110‧‧‧第一伺服器 110‧‧‧First Server
120‧‧‧第二伺服器 120‧‧‧Second Server
130‧‧‧交易裝置 130‧‧‧Trading Devices
131‧‧‧掃描器 131‧‧‧Scanner
140‧‧‧第三伺服器 140‧‧‧Third server
150‧‧‧行動終端裝置 150‧‧‧Mobile Terminal Devices
151‧‧‧顯示器 151‧‧‧Display
152‧‧‧行動支付API 152‧‧‧Mobile Payment API
153‧‧‧GPS單元 153‧‧‧GPS unit
160‧‧‧網際網路 160‧‧‧Internet
D1‧‧‧第一條碼資料 D1‧‧‧First barcode data
D2‧‧‧第二條碼資料 D2‧‧‧Second barcode data
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TW107125754A TWI754085B (en) | 2018-07-25 | 2018-07-25 | Bonus managing system and method thereof |
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TWI754085B true TWI754085B (en) | 2022-02-01 |
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Citations (6)
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US20130173372A1 (en) * | 2011-12-28 | 2013-07-04 | Navendu Misra | Electronic Coupon Management |
TW201413617A (en) * | 2012-09-17 | 2014-04-01 | Jing-Woei Sun | Dynamic electronic coupon generation method, computer program product thereof, and distribution system thereof |
TW201419194A (en) * | 2012-11-01 | 2014-05-16 | Yamaha Corp | Coupon management system, terminal device and program |
TWM548842U (en) * | 2017-04-12 | 2017-09-11 | President Chain Store Corp | Promotion discount control device |
TW201804353A (en) * | 2016-07-08 | 2018-02-01 | 阿里巴巴集團服務有限公司 | Two-dimensional code information query method and system, server and client |
TWM572021U (en) * | 2018-12-21 | Dividend management system |
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TWM572021U (en) * | 2018-12-21 | Dividend management system | ||
US20130173372A1 (en) * | 2011-12-28 | 2013-07-04 | Navendu Misra | Electronic Coupon Management |
TW201413617A (en) * | 2012-09-17 | 2014-04-01 | Jing-Woei Sun | Dynamic electronic coupon generation method, computer program product thereof, and distribution system thereof |
TW201419194A (en) * | 2012-11-01 | 2014-05-16 | Yamaha Corp | Coupon management system, terminal device and program |
TW201804353A (en) * | 2016-07-08 | 2018-02-01 | 阿里巴巴集團服務有限公司 | Two-dimensional code information query method and system, server and client |
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