TWI541743B - 互動式主機反應式廣告 - Google Patents

互動式主機反應式廣告 Download PDF

Info

Publication number
TWI541743B
TWI541743B TW098107935A TW98107935A TWI541743B TW I541743 B TWI541743 B TW I541743B TW 098107935 A TW098107935 A TW 098107935A TW 98107935 A TW98107935 A TW 98107935A TW I541743 B TWI541743 B TW I541743B
Authority
TW
Taiwan
Prior art keywords
software application
advertisement
product information
application
information
Prior art date
Application number
TW098107935A
Other languages
English (en)
Chinese (zh)
Other versions
TW200943212A (en
Inventor
費德亞南森向卡
辛包伯
范達迪法尼Ｋ
Original Assignee
微軟技術授權有限責任公司
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 微軟技術授權有限責任公司 filed Critical 微軟技術授權有限責任公司
Publication of TW200943212A publication Critical patent/TW200943212A/zh
Application granted granted Critical
Publication of TWI541743B publication Critical patent/TWI541743B/zh

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0276—Advertisement creation
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]

Landscapes

  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Development Economics (AREA)
  • General Physics & Mathematics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • User Interface Of Digital Computer (AREA)
TW098107935A 2008-04-02 2009-03-11 互動式主機反應式廣告 TWI541743B (zh)

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
US12/061,503 US20090254846A1 (en) 2008-04-02 2008-04-02 Interactive host-aware advertising

Publications (2)

Publication Number Publication Date
TW200943212A TW200943212A (en) 2009-10-16
TWI541743B true TWI541743B (zh) 2016-07-11

Family

ID=41134384

Family Applications (1)

Application Number Title Priority Date Filing Date
TW098107935A TWI541743B (zh) 2008-04-02 2009-03-11 互動式主機反應式廣告

Country Status (14)

Country Link
US (2) US20090254846A1 (enExample)
EP (1) EP2260448A4 (enExample)
JP (1) JP2011516968A (enExample)
KR (1) KR20100126782A (enExample)
CN (1) CN101983388A (enExample)
AU (1) AU2009251759B2 (enExample)
BR (1) BRPI0908934A2 (enExample)
CA (1) CA2717082A1 (enExample)
MX (1) MX2010010515A (enExample)
RU (1) RU2010140390A (enExample)
SG (1) SG189731A1 (enExample)
TW (1) TWI541743B (enExample)
WO (1) WO2009145937A1 (enExample)
ZA (1) ZA201006091B (enExample)

Families Citing this family (17)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20100280915A1 (en) * 2009-04-29 2010-11-04 Bin Ni Systems and methods for providing information on a mobile device
US20110178876A1 (en) * 2010-01-15 2011-07-21 Jeyhan Karaoguz System and method for providing viewer identification-based advertising
US9747270B2 (en) 2011-01-07 2017-08-29 Microsoft Technology Licensing, Llc Natural input for spreadsheet actions
US8689123B2 (en) 2010-12-23 2014-04-01 Microsoft Corporation Application reporting in an application-selectable user interface
US9104440B2 (en) 2011-05-27 2015-08-11 Microsoft Technology Licensing, Llc Multi-application environment
US9158445B2 (en) 2011-05-27 2015-10-13 Microsoft Technology Licensing, Llc Managing an immersive interface in a multi-application immersive environment
US9104307B2 (en) 2011-05-27 2015-08-11 Microsoft Technology Licensing, Llc Multi-application environment
US9658766B2 (en) 2011-05-27 2017-05-23 Microsoft Technology Licensing, Llc Edge gesture
US20130057587A1 (en) 2011-09-01 2013-03-07 Microsoft Corporation Arranging tiles
US9146670B2 (en) 2011-09-10 2015-09-29 Microsoft Technology Licensing, Llc Progressively indicating new content in an application-selectable user interface
US9053083B2 (en) 2011-11-04 2015-06-09 Microsoft Technology Licensing, Llc Interaction between web gadgets and spreadsheets
US9171099B2 (en) 2012-01-26 2015-10-27 Microsoft Technology Licensing, Llc System and method for providing calculation web services for online documents
US20140067833A1 (en) * 2012-08-29 2014-03-06 Microsoft Corporation User-based content filtering
US20140089174A1 (en) * 2012-09-21 2014-03-27 Gilbarco, S.R.L. Application hosting within a secured framework in a fueling environment
US10664652B2 (en) 2013-06-15 2020-05-26 Microsoft Technology Licensing, Llc Seamless grid and canvas integration in a spreadsheet application
CN105528131A (zh) * 2014-09-28 2016-04-27 阿里巴巴集团控股有限公司 一种信息显示方法、装置和移动设备
CN109976754B (zh) * 2017-12-27 2021-07-30 Tcl科技集团股份有限公司 一种信息显示的方法及其终端

Family Cites Families (39)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5694546A (en) * 1994-05-31 1997-12-02 Reisman; Richard R. System for automatic unattended electronic information transport between a server and a client by a vendor provided transport software with a manifest list
CA2332413A1 (en) * 1998-05-15 1999-11-25 Rick W. Landsman A technique for implementing browser-initiated network-distributed advertising and for interstitially displaying an advertisement
US20030101092A1 (en) * 1998-05-27 2003-05-29 William Fuller Method for software distribution and compensation with replenishable advertisements
US6141010A (en) * 1998-07-17 2000-10-31 B. E. Technology, Llc Computer interface method and apparatus with targeted advertising
US7073129B1 (en) * 1998-12-18 2006-07-04 Tangis Corporation Automated selection of appropriate information based on a computer user's context
KR100458430B1 (ko) * 1999-09-27 2004-12-03 주식회사 메디칼스탠다드 소프트웨어 상품을 이용한 광고 방법
US20030004760A1 (en) * 1999-12-03 2003-01-02 Schiff Martin R. Systems and methods of on-line booking of cruises
US20010044741A1 (en) * 1999-12-08 2001-11-22 Jacobs Paul E. E-mail software and method and system for distributing advertisements to client devices that have such e-mail software installed thereon
WO2001042954A2 (en) * 1999-12-08 2001-06-14 Qualcomm Incorporated System for distributing advertisements to client devices
WO2001043010A1 (en) * 1999-12-08 2001-06-14 Qualcomm Incorporated Monitoring user interaction with web advertisements
US20010034762A1 (en) * 1999-12-08 2001-10-25 Jacobs Paul E. E-mall software and method and system for distributing advertisements to client devices that have such e-mail software installed thereon
US20020029166A1 (en) * 1999-12-08 2002-03-07 Qualcomm Incorporated E-mail software and method and system for distributing advertisements to client devices that have such e-mail software installed thereon
US20010047408A1 (en) * 1999-12-08 2001-11-29 Jacobs Paul E. E-mail software and method and system for distributing advertisements to client devices that have such E-mail software installed thereon
US8712848B2 (en) * 1999-12-08 2014-04-29 Qualcomm Incorporated Method for distributing advertisements to client devices using an obscured ad monitoring function
US20020072967A1 (en) * 1999-12-08 2002-06-13 Jacobs Paul E. System for controlling the distribution of advertisements to informational client devices
US20030050832A1 (en) * 1999-12-08 2003-03-13 Jacobs Paul E. E-mail software and method and system for distributing advertisements to client devices that have such E-mail software installed thereon
US20010044736A1 (en) * 1999-12-08 2001-11-22 Jacobs Paul E. E-mail software and method and system for distributing advertisements to client devices that have such e-mail software installed thereon
US7103643B1 (en) * 1999-12-08 2006-09-05 Qualcomm Inc E-mail software and method and system for distributing advertisements to client devices that have such E-mail software installed thereon
WO2001043012A1 (en) * 1999-12-08 2001-06-14 Qualcomm Incorporated Method and system for distributing advertisements to client devices
KR20000058245A (ko) * 1999-12-11 2000-10-05 이정훈 광고의 기능을 갖는 소프트웨어
US8527345B2 (en) * 2000-01-06 2013-09-03 Anthony Richard Rothschild System and method for adding an advertisement to a personal communication
JP3895096B2 (ja) * 2000-05-17 2007-03-22 パイオニア株式会社 電子メールへの広告情報付加システムおよび方法
KR20000072780A (ko) * 2000-09-26 2000-12-05 유인오 인터넷상에서 온라인게임과 익스플로러 바 기술을 응용한광고 방법
WO2002031731A2 (en) * 2000-10-11 2002-04-18 United Video Properties, Inc. Systems and methods for providing targeted advertisements based on current activity
US7970645B2 (en) * 2001-02-23 2011-06-28 Cox Communications, Inc. Method and apparatus for providing targeted advertisements
US20020133404A1 (en) * 2001-03-19 2002-09-19 Pedersen Brad D. Internet advertisements having personalized context
US7188085B2 (en) * 2001-07-20 2007-03-06 International Business Machines Corporation Method and system for delivering encrypted content with associated geographical-based advertisements
US20060277103A1 (en) * 2005-01-26 2006-12-07 Magee, Llc Systems and methods for personalized product promotion
US20060271425A1 (en) * 2005-05-27 2006-11-30 Microsoft Corporation Advertising in application programs
US20060293949A1 (en) * 2005-06-23 2006-12-28 Joshua Grossnickle Method and apparatus for generating targeted advertisements
US9118774B2 (en) * 2005-07-21 2015-08-25 Google Inc. Dispatch system to remote devices
US20070061057A1 (en) * 2005-08-26 2007-03-15 Palo Alto Research Center Incorporated Vehicle network advertising system
US8914301B2 (en) * 2005-10-28 2014-12-16 Joyce A. Book Method and apparatus for dynamic ad creation
US20070198342A1 (en) * 2006-02-17 2007-08-23 Derek Collison Providing rewards for manual user insertion of one or more ads into a document to be made available to another user or users, for distribution of such documents, and/or for user actions on such distributed ads
US20090112724A1 (en) * 2006-05-26 2009-04-30 Internet Channel21 Co., Ltd. Method and equipment for exposing an advertisement using application
US8799073B2 (en) * 2006-08-15 2014-08-05 Microsoft Corporation Computing system for monetizing calendar applications
US20080195468A1 (en) * 2006-12-11 2008-08-14 Dale Malik Rule-Based Contiguous Selection and Insertion of Advertising
US20080281689A1 (en) * 2007-05-09 2008-11-13 Yahoo! Inc. Embedded video player advertisement display
US8275419B2 (en) * 2007-11-14 2012-09-25 Yahoo! Inc. Advertisements on mobile devices using integrations with mobile applications

Also Published As

Publication number Publication date
KR20100126782A (ko) 2010-12-02
JP2011516968A (ja) 2011-05-26
CA2717082A1 (en) 2009-12-03
US20090254846A1 (en) 2009-10-08
EP2260448A4 (en) 2013-01-02
AU2009251759A1 (en) 2009-12-03
US20150095164A1 (en) 2015-04-02
WO2009145937A1 (en) 2009-12-03
ZA201006091B (en) 2011-10-26
MX2010010515A (es) 2010-10-26
EP2260448A1 (en) 2010-12-15
AU2009251759B2 (en) 2014-03-20
CN101983388A (zh) 2011-03-02
BRPI0908934A2 (pt) 2015-08-25
RU2010140390A (ru) 2012-04-20
SG189731A1 (en) 2013-05-31
TW200943212A (en) 2009-10-16

Similar Documents

Publication Publication Date Title
TWI541743B (zh) 互動式主機反應式廣告
US9460422B2 (en) Systems and methods for managing to-do list task items to automatically suggest and add purchasing items via a computer network
US20190130473A1 (en) Systems and methods for distributed commerce, shoppable advertisements and loyalty rewards
Browne et al. Consumer reactions toward clicks and bricks: investigating buying behaviour on-line and at stores
US8473364B2 (en) Network reputation and payment service
US20090198581A1 (en) Digital creative works widgets
US20080015937A1 (en) Internet-based brand marketing communication network for managing and delivering brand marketing communications to consumers using multi-mode virtual kiosks (MMVKS) establishing virtual brand marketing communication channels between brand management team memmbers and consumers present in e-commerce enabled market space where the MMVKS are installed
US20100100433A1 (en) Method and System for Promoting Artistic Works
GB2370891A (en) Online fundraising
CN101421732B (zh) 用户分布式搜索结果
US12106035B2 (en) Systems and methods for generating digital layouts with feature-based formatting
US12008628B2 (en) Systems and methods for obscuring content in electronic messages
US20200402118A1 (en) Systems and methods for recommending merchant discussion groups based on merchant categories
US20180096415A1 (en) Guided Communication Using Wrap Packages of Cards
CN101009009B (zh) 一种个性化信息展示的方法
Holden Starting an online business for dummies
CN114817812A (zh) 面向电商的无代码网页构建方法和装置
WO2008009851A2 (fr) Système de gestion optimisé des opérations de commerce électronique
Stephens Empirical analysis of functional Web 2.0 environments
CA2918046C (en) Prompting service
WO2009082821A1 (en) Website development and website usage for artists
WO2002015023A1 (en) Method and system for website development and management
ESCAP Beginners’ manual on digital marketing and e-commerce
Sanjay E-Commerce Strategy: Text and Cases
van der Westhuizen Toolkit—New Customers and Product Development

Legal Events

Date Code Title Description
MM4A Annulment or lapse of patent due to non-payment of fees