CN101983388A - 交互式主机知晓广告 - Google Patents

交互式主机知晓广告 Download PDF

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Publication number
CN101983388A
CN101983388A CN2009801124013A CN200980112401A CN101983388A CN 101983388 A CN101983388 A CN 101983388A CN 2009801124013 A CN2009801124013 A CN 2009801124013A CN 200980112401 A CN200980112401 A CN 200980112401A CN 101983388 A CN101983388 A CN 101983388A
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CN
China
Prior art keywords
software application
product information
advertisement
content
application
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN2009801124013A
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English (en)
Chinese (zh)
Inventor
S·瓦德亚纳坦
B·辛哈
P·K·瓦达迪
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Microsoft Technology Licensing LLC
Original Assignee
Microsoft Corp
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Microsoft Corp filed Critical Microsoft Corp
Publication of CN101983388A publication Critical patent/CN101983388A/zh
Pending legal-status Critical Current

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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0276—Advertisement creation
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Development Economics (AREA)
  • General Physics & Mathematics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • User Interface Of Digital Computer (AREA)
CN2009801124013A 2008-04-02 2009-02-17 交互式主机知晓广告 Pending CN101983388A (zh)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US12/061,503 2008-04-02
US12/061,503 US20090254846A1 (en) 2008-04-02 2008-04-02 Interactive host-aware advertising
PCT/US2009/034241 WO2009145937A1 (en) 2008-04-02 2009-02-17 Interactive host-aware advertising

Publications (1)

Publication Number Publication Date
CN101983388A true CN101983388A (zh) 2011-03-02

Family

ID=41134384

Family Applications (1)

Application Number Title Priority Date Filing Date
CN2009801124013A Pending CN101983388A (zh) 2008-04-02 2009-02-17 交互式主机知晓广告

Country Status (14)

Country Link
US (2) US20090254846A1 (enExample)
EP (1) EP2260448A4 (enExample)
JP (1) JP2011516968A (enExample)
KR (1) KR20100126782A (enExample)
CN (1) CN101983388A (enExample)
AU (1) AU2009251759B2 (enExample)
BR (1) BRPI0908934A2 (enExample)
CA (1) CA2717082A1 (enExample)
MX (1) MX2010010515A (enExample)
RU (1) RU2010140390A (enExample)
SG (1) SG189731A1 (enExample)
TW (1) TWI541743B (enExample)
WO (1) WO2009145937A1 (enExample)
ZA (1) ZA201006091B (enExample)

Cited By (6)

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CN102981702A (zh) * 2011-11-04 2013-03-20 微软公司 Web小工具和电子表格之间的交互
US9171099B2 (en) 2012-01-26 2015-10-27 Microsoft Technology Licensing, Llc System and method for providing calculation web services for online documents
WO2016045547A1 (zh) * 2014-09-28 2016-03-31 阿里巴巴集团控股有限公司 一种信息显示方法、装置和移动设备
US9747270B2 (en) 2011-01-07 2017-08-29 Microsoft Technology Licensing, Llc Natural input for spreadsheet actions
CN109976754A (zh) * 2017-12-27 2019-07-05 Tcl集团股份有限公司 一种信息显示的方法及其终端
US10664652B2 (en) 2013-06-15 2020-05-26 Microsoft Technology Licensing, Llc Seamless grid and canvas integration in a spreadsheet application

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US20100280915A1 (en) * 2009-04-29 2010-11-04 Bin Ni Systems and methods for providing information on a mobile device
US20110178876A1 (en) * 2010-01-15 2011-07-21 Jeyhan Karaoguz System and method for providing viewer identification-based advertising
US8689123B2 (en) 2010-12-23 2014-04-01 Microsoft Corporation Application reporting in an application-selectable user interface
US9104440B2 (en) 2011-05-27 2015-08-11 Microsoft Technology Licensing, Llc Multi-application environment
US9158445B2 (en) 2011-05-27 2015-10-13 Microsoft Technology Licensing, Llc Managing an immersive interface in a multi-application immersive environment
US9104307B2 (en) 2011-05-27 2015-08-11 Microsoft Technology Licensing, Llc Multi-application environment
US9658766B2 (en) 2011-05-27 2017-05-23 Microsoft Technology Licensing, Llc Edge gesture
US20130057587A1 (en) 2011-09-01 2013-03-07 Microsoft Corporation Arranging tiles
US9146670B2 (en) 2011-09-10 2015-09-29 Microsoft Technology Licensing, Llc Progressively indicating new content in an application-selectable user interface
US20140067833A1 (en) * 2012-08-29 2014-03-06 Microsoft Corporation User-based content filtering
US20140089174A1 (en) * 2012-09-21 2014-03-27 Gilbarco, S.R.L. Application hosting within a secured framework in a fueling environment

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US20030101092A1 (en) * 1998-05-27 2003-05-29 William Fuller Method for software distribution and compensation with replenishable advertisements
US6141010A (en) * 1998-07-17 2000-10-31 B. E. Technology, Llc Computer interface method and apparatus with targeted advertising
US7073129B1 (en) * 1998-12-18 2006-07-04 Tangis Corporation Automated selection of appropriate information based on a computer user's context
KR100458430B1 (ko) * 1999-09-27 2004-12-03 주식회사 메디칼스탠다드 소프트웨어 상품을 이용한 광고 방법
US20030004760A1 (en) * 1999-12-03 2003-01-02 Schiff Martin R. Systems and methods of on-line booking of cruises
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WO2001042954A2 (en) * 1999-12-08 2001-06-14 Qualcomm Incorporated System for distributing advertisements to client devices
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US20010034762A1 (en) * 1999-12-08 2001-10-25 Jacobs Paul E. E-mall software and method and system for distributing advertisements to client devices that have such e-mail software installed thereon
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US20010047408A1 (en) * 1999-12-08 2001-11-29 Jacobs Paul E. E-mail software and method and system for distributing advertisements to client devices that have such E-mail software installed thereon
US8712848B2 (en) * 1999-12-08 2014-04-29 Qualcomm Incorporated Method for distributing advertisements to client devices using an obscured ad monitoring function
US20020072967A1 (en) * 1999-12-08 2002-06-13 Jacobs Paul E. System for controlling the distribution of advertisements to informational client devices
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US8527345B2 (en) * 2000-01-06 2013-09-03 Anthony Richard Rothschild System and method for adding an advertisement to a personal communication
JP3895096B2 (ja) * 2000-05-17 2007-03-22 パイオニア株式会社 電子メールへの広告情報付加システムおよび方法
KR20000072780A (ko) * 2000-09-26 2000-12-05 유인오 인터넷상에서 온라인게임과 익스플로러 바 기술을 응용한광고 방법
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US7970645B2 (en) * 2001-02-23 2011-06-28 Cox Communications, Inc. Method and apparatus for providing targeted advertisements
US20020133404A1 (en) * 2001-03-19 2002-09-19 Pedersen Brad D. Internet advertisements having personalized context
US7188085B2 (en) * 2001-07-20 2007-03-06 International Business Machines Corporation Method and system for delivering encrypted content with associated geographical-based advertisements
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US8914301B2 (en) * 2005-10-28 2014-12-16 Joyce A. Book Method and apparatus for dynamic ad creation
US20070198342A1 (en) * 2006-02-17 2007-08-23 Derek Collison Providing rewards for manual user insertion of one or more ads into a document to be made available to another user or users, for distribution of such documents, and/or for user actions on such distributed ads
US20090112724A1 (en) * 2006-05-26 2009-04-30 Internet Channel21 Co., Ltd. Method and equipment for exposing an advertisement using application
US8799073B2 (en) * 2006-08-15 2014-08-05 Microsoft Corporation Computing system for monetizing calendar applications
US20080195468A1 (en) * 2006-12-11 2008-08-14 Dale Malik Rule-Based Contiguous Selection and Insertion of Advertising
US20080281689A1 (en) * 2007-05-09 2008-11-13 Yahoo! Inc. Embedded video player advertisement display
US8275419B2 (en) * 2007-11-14 2012-09-25 Yahoo! Inc. Advertisements on mobile devices using integrations with mobile applications

Cited By (10)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9747270B2 (en) 2011-01-07 2017-08-29 Microsoft Technology Licensing, Llc Natural input for spreadsheet actions
US10732825B2 (en) 2011-01-07 2020-08-04 Microsoft Technology Licensing, Llc Natural input for spreadsheet actions
CN102981702A (zh) * 2011-11-04 2013-03-20 微软公司 Web小工具和电子表格之间的交互
US9053083B2 (en) 2011-11-04 2015-06-09 Microsoft Technology Licensing, Llc Interaction between web gadgets and spreadsheets
US9514116B2 (en) 2011-11-04 2016-12-06 Microsoft Technology Licensing, Llc Interaction between web gadgets and spreadsheets
CN102981702B (zh) * 2011-11-04 2017-05-17 微软技术许可有限责任公司 Web小工具和电子表格之间的交互
US9171099B2 (en) 2012-01-26 2015-10-27 Microsoft Technology Licensing, Llc System and method for providing calculation web services for online documents
US10664652B2 (en) 2013-06-15 2020-05-26 Microsoft Technology Licensing, Llc Seamless grid and canvas integration in a spreadsheet application
WO2016045547A1 (zh) * 2014-09-28 2016-03-31 阿里巴巴集团控股有限公司 一种信息显示方法、装置和移动设备
CN109976754A (zh) * 2017-12-27 2019-07-05 Tcl集团股份有限公司 一种信息显示的方法及其终端

Also Published As

Publication number Publication date
KR20100126782A (ko) 2010-12-02
JP2011516968A (ja) 2011-05-26
CA2717082A1 (en) 2009-12-03
US20090254846A1 (en) 2009-10-08
EP2260448A4 (en) 2013-01-02
AU2009251759A1 (en) 2009-12-03
US20150095164A1 (en) 2015-04-02
WO2009145937A1 (en) 2009-12-03
TWI541743B (zh) 2016-07-11
ZA201006091B (en) 2011-10-26
MX2010010515A (es) 2010-10-26
EP2260448A1 (en) 2010-12-15
AU2009251759B2 (en) 2014-03-20
BRPI0908934A2 (pt) 2015-08-25
RU2010140390A (ru) 2012-04-20
SG189731A1 (en) 2013-05-31
TW200943212A (en) 2009-10-16

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Legal Events

Date Code Title Description
C06 Publication
PB01 Publication
C10 Entry into substantive examination
SE01 Entry into force of request for substantive examination
ASS Succession or assignment of patent right

Owner name: MICROSOFT TECHNOLOGY LICENSING LLC

Free format text: FORMER OWNER: MICROSOFT CORP.

Effective date: 20150717

C41 Transfer of patent application or patent right or utility model
TA01 Transfer of patent application right

Effective date of registration: 20150717

Address after: Washington State

Applicant after: Micro soft technique license Co., Ltd

Address before: Washington State

Applicant before: Microsoft Corp.

AD01 Patent right deemed abandoned

Effective date of abandoning: 20151111

C20 Patent right or utility model deemed to be abandoned or is abandoned