TW202026996A - Shopping system using virtual reality technology capable of improving the real feeling of consumer shopping and increasing consumption pleasure - Google Patents

Abstract

The present invention provides a shopping system using virtual reality technology, which is operated in a smart device. The system comprises a virtual space generator, an augmented reality (AR), and a positioning module. In primary, the system generates a virtual space and imports an augmented reality image into the virtual space. The user position of the smart device is positioned and imported into the virtual space to change the moving position of the virtual space. In combination with a commodity service servo unit and a shopping guide module, a real-time product image in the commodity service servo unit can be imported into the virtual space, so that the product can be immediately provided in the virtual space and matched with the background for understanding. The purchase order can then be made through the shopping guide module. As a result, with the invention, it is able to improve the real feeling of consumer shopping and increase consumption pleasure. Furthermore, as the commodity can be directly matched with the life state, the return rate is reduced.

Description

Shopping system using virtual reality technology

The present invention is a shopping system, especially a shopping system using virtual reality technology.

Press, Augmented Reality (AR) is an application based on identifying image features. The image captured by an image capture device (such as a personal computer or mobile device's video lens) is analyzed by an image recognition program. Detect the feature points of the corresponding map card (Marker) or target image to be identified, and calculate the position of the image's displacement, rotation and zoom in space to project additional text, 2D or 3D information, its main purpose It attaches computer information to the real world, so that users can see the augmented information that integrates virtual and real.

With the rapid development of global information technology, the future will be an information age centered on the Internet and the knowledge economy. The lifestyle of modern people tends to be networked and intelligent, and shopping methods have gradually changed from a single on-site shopping to an entity. With the combination of experience and online shopping, you no longer need to go to the mall or mass merchandise store to choose the items you need. Instead, you can connect to the terminal through a computer or smart mobile device and log in to the shopping website to select products that meet your needs. Time delivery to the home, through the consumption mode of quickly shopping and receiving goods without going out, provides modern people with a very convenient shopping environment. Of course, this method also has many shortcomings: 1. The purchased goods do not meet the use environment, which leads to an increase in the return rate. 2. The product can only be understood through pictures and cannot grasp the specific style.

The detailed features and advantages of the present invention are described in detail in the following embodiments. The content is sufficient to enable anyone familiar with the relevant art to understand the technical content of the present invention and implement it accordingly, and according to the content disclosed in this specification, the scope of patent application and the drawings Anyone who is familiar with relevant skills can easily understand the purpose and advantages of the present invention.

The main purpose of the present invention is: through the virtual space generator, augmented reality (Augmented Reality, AR) and positioning module combined with the commodity service server unit and the guide shopping module, it can enhance the realism of consumers' shopping and increase consumption Fun, because the product can be directly matched with the life state to reduce the return rate.

To achieve the above objective, the present invention is a shopping system using virtual reality technology, which operates in a smart device. The system includes: a virtual space generator for generating a virtual space; an augmented reality ( Augmented Reality (AR) to generate an augmented reality image and import it into the virtual space; a positioning module to locate the use position of the smart device and import the virtual space to change the movement in the virtual space The location and a shopping module are connected with the augmented reality and obtain a product information from an external tag unit and import the virtual space to generate a product reality image.

According to an embodiment of the present invention, the shopping module includes a commodity service server unit, and the commodity information generated by it is written into the external label unit.

According to an embodiment of the present invention, the shopping module includes a browsing mode, and the actual product image is combined in the virtual space by the browsing mode, and then displayed on the display screen of the smart device.

According to an embodiment of the present invention, the shopping module includes a chat dialogue module, which combines a social networking site containing the actual product image and connects with the smart device for real-time dialogue.

According to an embodiment of the present invention, the shopping module includes a guided shopping module, which places an order for the actual image of the product through a social networking site.

According to an embodiment of the present invention, the social group module may be Facebook, Twitter or Instagram.

According to an embodiment of the present invention, the positioning module includes: infrared, Bluetooth or GPS.

According to an embodiment of the present invention, the augmented reality can be applied to AR glasses, AR helmets, smartphones with AR functions, computers with AR functions, or robots with AR functions.

According to an embodiment of the present invention, it further includes at least one filter module, which is connected to the augmented reality and presents a filter effect on the augmented reality image in the community module.

According to an embodiment of the present invention, a paid membership module is further included, which connects to the filter module and opens the filter effect according to the level.

1‧‧‧Shopping System

11‧‧‧Virtual Space Generator

10‧‧‧Virtual Space

12‧‧‧Amplified Reality

120‧‧‧Amplified Reality Image

13‧‧‧Positioning module

14‧‧‧Shopping Module

140‧‧‧Commodity Service Servo Unit

141‧‧‧Browse Mode

142‧‧‧Chat dialogue module

143‧‧‧Guide shopping module

15‧‧‧External label unit

2‧‧‧Smart device

3‧‧‧Shoes

4‧‧‧Community Website

40‧‧‧Filter Module

42‧‧‧Paid Membership Module

Figure 1 is a block diagram of a preferred embodiment of the present invention.

Fig. 2 is a schematic flowchart of a preferred embodiment of the present invention.

Fig. 3 is a schematic diagram of the use state of the present invention entering the virtual space.

Figure 4 is a schematic diagram of the state of use of the external label unit of the present invention.

Figure 5 is a schematic diagram of the use state of virtual matching of the product of the present invention.

Figure 6 is a schematic diagram of the use state of the purchased product of the present invention.

Figure 7 is a block diagram of the community module of the present invention.

The following specific examples illustrate the implementation of the present invention. Those familiar with the art can easily understand the other advantages and effects of the present invention from the content disclosed in this specification.

The structure, ratio, size, etc. shown in the accompanying drawings in this specification are only used to match the content disclosed in the specification for the understanding and reading of those familiar with the art, and are not intended to limit the implementation of the present invention. Conditions, so it does not have any technical significance. Any structural modification, proportional relationship change, or size adjustment should still fall within the scope of the present invention without affecting the effects and objectives that can be achieved by the present invention. The technical content disclosed must be within the scope. At the same time, terms such as "one", "two", "shang", etc. cited in this specification are only for ease of description and are not used to limit the scope of implementation of the present invention, changes in their relative relationships or Adjustments, without substantive changes to the technical content, should be regarded as the scope of the present invention.

Please refer to FIG. 1 and FIG. 2, which are a schematic block diagram and a flowchart diagram of a preferred embodiment of the present invention. The present invention is a shopping system using virtual reality technology. The system is written in an application (APP) and runs in a smart device (such as a mobile phone), including: a virtual space generator 11 and an augmented reality 12 (Augmented Reality, AR), positioning module 13 (infrared, Bluetooth or GPS) and shopping module 14.

Augmented Reality 12 (Augmented Reality; AR) is a way of combining physical and virtual technologies to observe the real environment, and the augmented reality 12 technology is widely used in video games, environmental navigation, and commercial applications. At the same time, Augmented Reality 12 can use image recognition technology to detect And track the real objects in the image, and use three-dimensional (3D) technology to combine the preset virtual objects with the real objects to display them on the screen.

The virtual space generator 11 is used to generate a virtual space, and the augmented reality 12 (Augmented Reality, AR) is used to generate an augmented reality image and import it into the virtual space. The augmented reality 12 can be applied to AR glasses and AR helmets. , A smart phone with AR function, a computer with AR function or a robot with AR function.

The positioning module 13 is used to locate the use position of the smart device and import the virtual space to change the moving position in the virtual space. As for the shopping module 14 is connected with the augmented reality 12 and an external label unit 15 Obtain a product information and import the virtual space to generate a real product image.

Practical use such as: smart devices (such as mobile phones) are installed with applications (APP), AR, filters are turned on, the lens scans the QR code of the poster, and the mobile screen presents a virtual space (ex. window scenery, any door). You can walk into the virtual door to enter different virtual spaces, use the positioning module 13 to detect the user's indoor positioning function, to detect the user's movement to the virtual door, and to move to the virtual door to see the effects of different spaces .

Practical use, for example, is to scan the QR code of a specific item to generate virtual offerings during prayers, and produce smoke and incense after a period of time, after which the offerings float.

In addition, the shopping module 14 further includes a product service server unit 1400, a browsing mode 141, a chat dialogue module 142, and a shopping guide module 143. The product service server unit 1400 can mainly write product information of the product into the external tag unit 15 (QR code or QR code), the browsing mode 141 allows users to directly see the product information and understand the complete information (including specifications, price, origin, related websites, etc.) through the smart device. As for the chat mode Group 142 is mainly used Link the instant message question and answer between the user and the remote customer service of the product. After the product is confirmed, the product transaction can be completed and the purchase can be completed through the guide shopping module 143.

Referring to Figures 3, 4, 5 and 6, a schematic diagram of the use state of the present invention entering the virtual space, a schematic diagram of the use state of the external tag unit, a schematic diagram of the use state of product virtual matching, and a schematic diagram of the use state of purchased products. In FIG. 3, the user uses the smart device 2 to activate the application (APP) of the shopping system 1 of the present invention (refer to FIG. 1), and the activated application (APP) uses the internal virtual space generator 11 to generate a virtual space 110, and generate an augmented reality image 120 through Augmented Reality (AR) 12 and import it into the virtual space 110.

In this embodiment, the virtual space 110 can be a shopping environment, and the augmented reality image 120 generated by the augmented reality 12 can show the entrance of the store. At the same time, when the user moves the location through the positioning module 13 (infrared, blue Bud or GPS) can confirm the location of the smart device 2, so when the smart device 2 is moving, the detection by the positioning module 13 is also displayed in the virtual space 110. When it is near the door of the store, the screen of the smart device 2 It can be seen that it is getting closer and closer to the entrance of the store, and when entering the entrance of the store, you enter the shopping environment originally set in the virtual space 110.

It can be seen in Fig. 4 that the user can use the lens of the smart device 2 itself to read the external tag unit 15 of each product. The internal information source of the external tag unit 15 corresponding to the product is mainly through the product service server The unit 1400 writes the product information of the product into the external label unit 15 (two-dimensional code or QR code). When the user reads the external label unit 15, the relevant information will be directly presented through the browse mode 141.

It can be seen from the figure that when the information of the external tag unit 15 is the shoes 3, the actual product images and information (such as price, size, color, etc.) of the shoes 3 in the commodity service server unit 140 after reading the external tag unit 15 And related websites) will be imported into the virtual space 110.

As shown in Figure 5, consumers can directly choose the shoes 3 they want to learn about the product in the virtual space 110 and match the product with the background. The so-called background matching means that the smart device 2 can display and shoot through the lens Image, and the product can directly correspond to the background for matching.

For example, when a certain shoe 3 is selected, the user's foot can be captured by the lens on the smart device 2, and the actual product image of the shoe 3 can be viewed directly through the smart device 2 to be used On the feet of the user, the user can instantly see the visual sensation of the shoe after putting it on, without using imagination. Or it can be a shoe cabinet captured by the lens of arranging the shoes on the smart device 2 so that you can know whether the shoes can be placed under the shoe cabinet... etc.

As can be seen in Figure 6, after the shoes 3 are determined, the user can use the chat dialogue module 142 to combine a social network website (which can be Facebook, Twitter or Instagram). The social network website contains the actual product image and is connected with the smart The device is connected for real-time conversation, and the so-called real-time conversation is the instant message question and answer of product-related information (such as discounts, credit card services, etc.) by linking to the remote customer service of the product. After confirming the product, the guide shopping module 143 The social network site places an order for the actual product image to purchase, and the product transaction can be completed.

Please also refer to FIG. 7, which is a block diagram of the community module of the present invention. It is worth mentioning that a filter module 40 and a paid membership module 42 are additionally imported into the aforementioned social website 4. The filter module 40 is mainly connected to the augmented reality 12 and connected to the community module 4. The augmented reality image presents a filter effect, and the paid membership module 42 connects to the filter module 40 and opens the filter effect according to the level, thereby presenting more diverse visual effects.

It can be seen from the above that the present invention mainly generates virtual space 110 through virtual space generator 11, and generates augmented reality images through augmented reality 12 (Augmented Reality, AR) while importing virtual space 110, and then uses positioning modules 13 (Infrared, Bluetooth, or GPS) locate the use position of the smart device 2 and import it into the virtual space 110 to change the moving position in the virtual space 110. The augmented reality image in the above example is taken at the entrance of a store. When the user uses the smart device, the positioning module 13 can grasp the moving position. When approaching or even entering the entrance of the store, the virtual space generator 11 can be seen to generate the virtual space. At this time, the virtual space can be imported into various Augmented reality images.

When it is used for commodity shopping, because the commodity service server unit 140, the browsing mode 141, the chat dialogue module 142 and the guide shopping module 143 are combined, the actual product images in the commodity service server unit 140 can be imported into the virtual space 110. Consumers can instantly understand the products in the virtual space 110 and match the products in the background, and then place orders through the guide shopping module 143, which can enhance the consumer’s sense of reality in shopping and increase the enjoyment of consumption. Matching with living conditions and reducing the return rate.

In an embodiment of the present invention, AR may be connected to AR, and multiple filters are connected to each other to coordinate shopping and sales. For example: a new mobile phone product guides shopping. The new mobile phone product displays the functions of the new mobile phone on the consumer’s mobile phone screen for consumers to browse and watch. After the AR filter and leave, a dialog box appears on the mobile phone screen. The chatbot asks how the new machine feels like trying it out, whether it needs further ordering shopping guide function, AR displays the details of the product, the function of the product, and finally the purchase returns to the web page to pay.

The chatbot function is used in pages such as Facebook. Buying shoes can display virtual goods of shoes in any space. For example, they can be directly placed in the shoe cabinet at home to experience. The matching of clothes and trousers enhances consumers' in-depth purchasing experience. You can also watch the matching of virtual goods in any scene and see the detailed functions and structures of virtual goods.

In addition, in an embodiment of the present invention, AR can be used to guide the download of apps. The application (APP) includes a guided download mode. For use, manufacturers can provide APP program installation in the exhibition hall, and consumers can open it after installation. APP, play games in AR, and through uploading or sharing web pages, tell friends and relatives how they feel after playing the game, recommend downloading, and a dialog box appears on the phone screen to guide downloading the app game.

The above-mentioned embodiments are merely illustrative to illustrate the principles and effects of the present invention, and are not used to limit the present invention. Anyone familiar with the art can modify the above-mentioned embodiments without departing from the spirit and scope of the present invention. Therefore, the scope of protection of the rights of the present invention should be as listed in the scope of patent application described later.

1‧‧‧Shopping System

11‧‧‧Virtual Space Generator

12‧‧‧Amplified Reality

13‧‧‧Positioning module

14‧‧‧Shopping Module

140‧‧‧Commodity Service Servo Unit

141‧‧‧Browse Mode

142‧‧‧Chat dialogue module

143‧‧‧Guide shopping module

15‧‧‧External label unit

Claims (10)

A shopping system using virtual reality technology. The system is written in an application program (APP) and operates in a smart device. The system includes: a virtual space generator for generating a virtual space; and an augmentation Reality (Augmented Reality, AR) to generate an augmented reality image and import it into the virtual space; a positioning module to locate the use position of the smart device and import the virtual space to change the virtual space The moving position of the space; and a shopping module, which is connected with the augmented reality and obtains a product information from an external tag unit and imports the virtual space to generate a product reality image. As described in the first item of the scope of patent application, the shopping system adopting virtual reality technology, wherein the shopping module includes a product service server unit, and the product information generated by it is written into the external label unit. For example, the shopping system using virtual reality technology as described in the second item of the scope of patent application, wherein the shopping module includes a browsing mode, and the actual image of the product with the product information is imported into the virtual space by the browsing mode , And then displayed on the display screen of the smart device. For example, the shopping system using virtual reality technology described in item 3 of the scope of patent application, wherein the shopping module includes a chat dialogue module, which combines a social network site containing the actual image of the product and connects with the smart device Link for real-time conversation. For example, in the shopping system using virtual reality technology described in item 4 of the scope of patent application, the shopping module includes a shopping guide module, which places an order for the actual image of the product through the social network website. For example, in the shopping system using virtual reality technology described in item 5 of the scope of patent application, the community module can be Facebook, Twitter or Instagram. The shopping system using virtual reality technology as described in the first item of the patent application, wherein the positioning module includes: infrared, bluetooth or GPS. For example, the shopping system using virtual reality technology described in the first item of the scope of patent application, wherein the augmented reality can be applied to AR glasses, AR helmets, smartphones with AR functions, computers with AR functions, or AR Functional robot. For example, the shopping system using virtual reality technology described in item 1 of the scope of patent application, further includes at least one filter module, which connects to the augmented reality and presents the augmented reality image in the community module Filter effect. As described in item 9 of the scope of patent application, the shopping system using virtual reality technology further includes a paid membership module, which connects to the filter module and opens the filter effect according to the level.

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