KR102544595B1 - Method of linking virtual space with platform for selling real items and apparatus thereof - Google Patents

Abstract

This specification proposes a method for linking a virtual space with a platform for selling real items, and an apparatus therefor.
The method includes the steps of receiving purchase information indicating that a user has purchased a real item from the platform, providing a virtual item corresponding to the real item to a user avatar based on the purchase information, and providing the user avatar with the virtual item corresponding to the real item. Based on wearing the virtual item, giving a wearing duty for a specific period of time, and based on the product of the preference of the virtual item in the virtual space and a first weight and the product of the number of captures of the virtual item and a second weight and determining marketing information based on the marketing information, and providing a reward to the user avatar based on the marketing information.

Description

A method for linking a virtual space with a platform selling real items and a device therefor

The present specification relates to a virtual space, and more particularly, to a method for linking a virtual space with a platform for selling real items, and an apparatus therefor.

Recently, virtual reality, augmented reality, and mixed reality technologies applying computer graphics technology are developing. Virtual reality technology is a technology that uses a computer to build a virtual space that does not exist in the real world and then makes the virtual space feel like reality, while augmented reality or mixed reality technology expresses information generated by a computer on top of the real world It is defined as a technology that allows interaction with users in real time by combining the real world and the virtual world.

Among these, augmented reality and mixed reality technologies are utilized/applied in conjunction with technologies in various fields (e.g., broadcasting technology, medical technology, game technology, etc.) to serve users, and as a representative example, meta-verse there is This metaverse is a combination of 'Meta', which means processing and abstraction, and 'Universe', which means the real world, and means a three-dimensional virtual world. Metaverse is a concept that is more advanced than the term virtual reality environment, and provides an augmented reality environment in which virtual worlds such as the web and the Internet are absorbed into the real world.

This specification proposes a method for linking a virtual space with a platform for selling real items, and an apparatus therefor.

In addition, the present specification proposes a method of assigning a wearing obligation for a specific period to a virtual item corresponding to a real item based on a BNPL (Buy Now Pay Later) service and an apparatus therefor.

In addition, the present specification proposes a method and an apparatus for generating marketing information using the preference and the number of captures of virtual items (within the mandatory wearing period).

In addition, the present specification proposes a method and apparatus for providing a reward (eg, virtual cash) to a user avatar based on marketing information.

The technical problems to be achieved in this specification are not limited to the technical problems mentioned above, and other technical problems not mentioned will be clearly understood by those skilled in the art from the description below. You will be able to.

This specification proposes a method of linking a virtual space with a platform that sells real items. The method includes the steps of receiving purchase information indicating that a user has purchased a real item from the platform, providing a virtual item corresponding to the real item to a user avatar based on the purchase information, and providing the user avatar with a virtual item corresponding to the real item. Based on wearing the virtual item, assigning a wearing obligation for a specific period of time, multiplying the preference of the virtual item in the virtual space by a first weight and multiplying the number of captures of the virtual item by a second weight The method may include determining marketing information based on and providing a reward to the user avatar based on the marketing information.

Also, in the method of the present specification, the actual item may be purchased through a BNPL (Buy Now Pay Later) service.

In addition, in the method of this specification, the specific period may be an interest-free period based on the BNPL service.

Also, in the method of the present specification, the marketing information may indicate a degree of exposure of the virtual item in the virtual space.

Also, in the method of the present specification, the second weight may have a higher value than the first weight.

Also, in the method of the present specification, the user avatar may be controlled by the user based on a user terminal.

In addition, the server device for linking the platform for selling the virtual space and the real item of the present specification is operably connected to at least one transceiver, at least one processor, and the at least one processor, and the at least one and at least one memory storing instructions that perform operations, based on being executed by a processor, comprising: receiving purchase information from the platform indicating that a user has purchased an actual item; providing a virtual item corresponding to the real item to a user avatar based on the purchase information; and granting a duty to wear the virtual item for a specific period based on the fact that the user avatar wears the virtual item; determining marketing information based on a product of a first weight and a preference of the virtual item in the virtual space and a product of a second weight and the number of captures of the virtual item; It may include providing a reward.

Also, in the server device of the present specification, the actual item may be purchased through a BNPL (Buy Now Pay Later) service.

In addition, in the server device of the present specification, the specific period may be an interest-free period based on the BNPL service.

Also, in the server device of the present specification, the marketing information may indicate a degree of exposure of the virtual item in a virtual space.

In addition, in the server device of the present specification, the second weight may have a higher value than the first weight.

In addition, in the server device of the present specification, the user avatar may be controlled by the user based on a user terminal.

According to the present specification, there is an effect of providing a more realistic experience by linking a virtual space with a platform for selling real items and performing marketing for real items in the virtual space.

In addition, according to the present specification, a marketing effect for a real item in a virtual space can be maximized by assigning a wearing duty for a specific period to a virtual item corresponding to a real item based on a BNPL (Buy Now Pay Later) service.

In addition, according to the present specification, marketing information for a real item in a virtual space is generated by generating marketing information using the preference and the number of captures of virtual items (within the mandatory wearing period) and providing a reward to the user avatar based on the marketing information. There is an effect that can maximize the effect.

Effects obtainable in the present specification are not limited to the effects mentioned above, and other effects not mentioned will be clearly understood by those skilled in the art from the description below. .

The accompanying drawings, which are included as part of the detailed description to aid understanding of the present specification, provide examples of the present specification and describe technical features of the present specification together with the detailed description.
1 illustrates a flowchart of a system linking a virtual space proposed in this specification with a platform for selling real items.
2 illustrates a flowchart of a method of operating a server device proposed in this specification.
3 is a diagram for explaining a method of checking coordination of other avatars.
4 illustrates a case in which coordinators of other avatars are captured.
5 illustrates a block diagram of a server device proposed in this specification.

Hereinafter, preferred embodiments according to the present specification will be described in detail with reference to the accompanying drawings. DETAILED DESCRIPTION The detailed description set forth below in conjunction with the accompanying drawings is intended to describe exemplary embodiments of the present disclosure and is not intended to represent the only embodiments in which the disclosure may be practiced. The detailed description below includes specific details for the purpose of providing a thorough understanding of this disclosure. However, one skilled in the art recognizes that the present disclosure may be practiced without these specific details.

In some cases, in order to avoid obscuring the concept of the present specification, well-known structures and devices may be omitted or may be shown in block diagram form centering on core functions of each structure and device.

In this specification, '/' means 'and', 'or' or 'and/or' depending on the context.

1 illustrates a flowchart of a system linking a virtual space proposed in this specification with a platform for selling real items.

Referring to FIG. 1 , the system may include at least one of a platform 110 , a server device 120 and/or a user terminal 130 . For example, the platform 110 , the server device 120 , and the user terminal 130 may be connected to the communication network 140 . That is, at least one of the platform 110 , the server device 120 and/or the user terminal 130 may be connected to each other through the communication network 140 .

The communication network 140 may be a wired communication network, a wireless communication network, and/or a wired or wireless communication network. Although at least one of the platform 110, the server device 120, and/or the user terminal 130 may communicate with each other through the communication network 140, direct communication (eg, side link communication) without going through the communication network 140. (sidelink communication)). For example, at least one of the platform 110, the server device 120, and/or the user terminal 130 may perform direct communication.

platform(110)

The platform 110 may refer to an online shopping mall (eg, web) where a user can purchase/sell actual items, a server device for this purpose, and/or a system. For example, a user may purchase an actual item by accessing the platform through a terminal or computer. And/or, the user may purchase the actual item directly from the offline store. In this case, when the user purchases an actual item, the platform may transmit purchase information to the server device 120 . For example, a real item may mean any product/product that can be traded in reality. For example, actual items may be clothes, furniture, electronics, houses, and the like.

And/or, the purchase information may be information indicating or notifying that the user has actually purchased a (specific) item on the platform. For example, the platform may transmit purchase information to the server device 120 when a user purchases an actual item through a Buy Now Pay Later (BNPL) service. At this time, the purchase information may be information indicating or informing that the user has actually purchased a (specific) item through the BNPL service on the platform. The BNPL service may mean a pre-purchase and post-payment service. For example, a user can pay in installments with no interest or low cost for a specific period using the BNPL service.

For example, the platform 110 receives payment from the BNPL management system (or BNPL management server device), and the user pays the sales price after a certain period to the BNPL management system, pays the sales price in installments without interest for a specific period, or You can pay the sale price in installments with low interest charges. Alternatively, the platform 110 receives the sales price from the server device 120, and the user pays the sales price to the server device 120 after a certain period of time, or pays the sales price in installments without interest for a certain period of time, or pays a low interest cost and The sale price can be paid in installments. For example, the platform 110 , an offline store related to the platform 110 , and/or a related brand may be affiliated stores of the BNPL management system or the BNPL service of the server device 120 . Here, payment in installments to the BNPL management system or server device 120 means payment through wired or wireless communication to the BNPL management system or server device 120 or direct payment in an offline space related to the BNPL management system or server device 120. that can mean

Server device (120)

2 illustrates a flowchart of a method of operating a server device proposed in this specification. Referring to FIG. 2 , the server device 120 may receive purchase information indicating that the user actually purchased an item from the platform in step S210 . And/or, the actual item may be purchased through a Buy Now Pay Later (BNPL) service. That is, purchase information may be transmitted and received only when an actual item is purchased through the BNPL service.

And/or, the server device 120 may provide a virtual item corresponding to the actual item to the user avatar based on the purchase information in step S220. And/or, the user avatar may be controlled by the user based on the user terminal. For example, a virtual item may be a real item implemented in a virtual space. For example, the virtual item may be created based on 3D (Dimensions) modeling of a real item.

And/or, in step S230, the server device 120 may assign a wear obligation for a specific period based on the fact that the user avatar wears the virtual item. And/or, the specific period may be a preset period. For example, the specific period may be an interest-free period or an installment period based on the BNPL service. That is, instead of being provided with free virtual items, the user is obligated to wear them in the virtual space for a specific period of time, and can perform indirect marketing in the virtual space.

For example, if the user avatar does not perform the wearing duty, the server device 120 transmits duty non-fulfillment information to the BNPL management system (or BNPL management server device), and the BNPL management system determines the user's payment method in an interest-free manner. Disadvantages can be imposed by converting to a fixed interest rate or by increasing the interest rate on installments. Alternatively, when the user avatar does not perform the wearing duty, the server device 120 may give a disadvantage by converting the user's payment method from no interest to interest or increasing the installment payment method. For example, the duty to wear may be imposed only when the user avatar wears the virtual item. That is, if the user avatar is provided with a virtual item but does not wear it, the wearing duty may not be assigned. Through this, the user can exercise the right to choose to wear the virtual item.

And/or, the server device 120 may determine marketing information based on the product of the first weight and/or the number of virtual items captured and the second weight, in step S240. . For example, marketing information may refer to the extent to which a virtual item is exposed in a virtual space. For example, the preference may be the number of people who 'followed' the user's avatar, the number of visits to a virtual showroom, whether specific virtual item information is checked in the showroom, or whether a specific item is used for virtual coordination. And/or, the number of captures may refer to the number of times other user avatars capture virtual items in the virtual space. For example, the marketing information may be calculated as (preference of virtual item) * (first weight) + (number of captured virtual items) * (second weight). And/or, the first weight and the second weight may be set to preset values. And/or, the second weight may have a higher value than the first weight.

And/or, the marketing information may be calculated in various ways other than the above-described methods. For example, marketing information may be calculated based on the number of captures of virtual items. Alternatively, the marketing information may be the number of accesses to a platform selling real items through virtual items.

And/or, the server device 120 may provide a reward to the user avatar based on the marketing information in step S250. For example, if the value of the marketing information is higher than the preset value, the user or user avatar is designated as a (fashion) influencer in the virtual space, or a coupon that can be used when purchasing a virtual item or a real item is provided. can provide. For example, when the value of the marketing information is greater than or equal to a predetermined value, the corresponding user or user avatar may be provided with virtual cash or virtual items usable in the virtual space. For example, when the value of the marketing information is greater than or equal to a predetermined value, the corresponding user or user avatar may be provided with advertising revenue calculated in a predetermined manner.

And/or, the server device 120 may transmit marketing information to the platform. In this case, the platform may directly provide the advertising cost calculated in a predetermined manner to the user, or may provide marketing/advertising cost to the user through the server device 120 .

And/or (Coordination Record or 3D Virtual Lookbook) When a user changes the way a user's avatar wears (or wears) through a virtual item in a virtual space, the corresponding information is stored and a 3D virtual lookbook is created based on the day-by-day wearing appearance. can And/or, when information/data is accumulated, a seasonal lookbook of the entire virtual space service may be created by integrating the lookbook data of the user avatar.

And/or (showroom function), the user may be provided with a showroom in which virtual items purchased by the user avatar are displayed. And/or, the user may be provided with a showroom in which real/virtual items that the user intends to purchase can be placed in a shopping cart format. For example, virtual items may be displayed in a closet, display stand, etc. in a (virtual) showroom. For example, in a showroom, information on a real item corresponding to a virtual item may be checked or a purchase of a real item may be performed.

For example, the user avatar may view virtual items at a store in the virtual space and add virtual items that are intended to be purchased to 'my showroom'. The showroom may include a virtual coordinating space in which virtual items can be worn on a user avatar, and a closet or display stand where virtual items are hung. For example, when a virtual item is clicked in a showroom, an image of the actual item (input by the brand), item information, and buyer's reviews may be checked. And/or, by clicking on a virtual item in the showroom, it is possible to move to a store in a virtual space that sells virtual items or directly purchase a real item. And/or, the user avatar may combine and wear one or more virtual items (eg, tops, bottoms, shoes, hats, accessories, etc.) in the showroom. And/or, the user avatar can experience the virtual item by adding it to the showroom. For example, if there is an item for experience in the virtual space, the user avatar may add the item for experience to the showroom and wear the item for a certain period of time. After a certain period of time has elapsed, the coordination of the user avatar may be automatically changed to a basic outfit or an original worn item. As such, the proposed method of the present specification can implement trial sales within a virtual space.

And/or, (Follow the other party's showroom function) The showroom, which serves as a shopping cart in the virtual space, can be used like a social network service (SNS) My Page. If another user or other (user) avatar 'follows (fashion)', the user can visit the showroom of the user avatar and see virtual items or actual items in the showroom. And/or, other (user) avatars can try on virtual items stored in the showroom of the user avatar through virtual coordination, which is a showroom function. And/or other users may also view a 3D virtual lookbook of the user's avatar.

And/or, (demand forecasting function through virtual items) 3D modeling may be performed prior to production in the case of custom clothing manufacturers. Establishment of a system that evaluates potential demand for actual items based on information (or data) of the user's selected quantity and wearing time after selection by providing the corresponding modeling file to users/user avatars as free virtual items/products in virtual space this can be built.

And/or (weather environment application) weather environment information or weather layer (weather environment of virtual space) may be applied to the virtual space based on actual weather data of the user access area. For example, an appropriate temperature may be set according to the characteristics of a virtual item (eg, an outerwear, a regular T-shirt, etc.), and an appropriate air temperature/temperature for the user's avatar may be calculated. And/or, weather layer information is compared with the appropriate temperature of the avatar's clothing to calculate the weather experienced by the user's avatar, and based on the value, animations and movement speeds applied to the avatar's walking motion are adjusted so that the user can see the user's avatar and reality. to be able to equate

And/or, in the case of (maintenance management system) virtual items, unlike real items (or real products), there is no change in appearance, so it is difficult to apply the feeling of use over time. A cleanliness and maintenance system (or laundry system) may be implemented to compensate for this point and apply a real usage to the virtual item. The virtual item cleanliness level may decrease based on the actual time elapsed and the virtual item wearing time. And/or, when the degree of cleanliness becomes 0, the user avatar may be prevented from wearing the corresponding virtual item. And/or, cleanliness can be restored through maintenance (washing). That is, when the user avatar does laundry or launders the corresponding virtual item, cleanliness may be restored based on a preset method. And/or, in order to reflect the durability damage of the virtual item, the recoverable amount of cleanliness may be reduced each time the virtual item is washed.

For example, the initial cleanliness may be set to 100, the cleanliness per hour may decrease by 0.1, and the cleanliness per wearing time may decrease by 5. For example, if the item is worn for 10 hours out of 500 hours, the cleanliness may be 0 (=100-0.1*500+5*10). For example, cleanliness can be restored through maintenance (or washing, laundry) by the user (using points). For example, the total amount of cleanliness per wash 10 can be reduced (cleanliness 90). For example, when washing is performed once, the maximum degree of cleanliness recovered may be 90, and when washing is performed twice, the maximum degree of cleanliness recovered may be 80. That is, acquiring an item once does not end, but maintenance is required according to use and durability of the item decreases. When the feeling of use is reflected in the virtual item, a used trading market/system reflecting the decrease in product value according to usage and time can also be implemented in the virtual space.

And/or, (Cody recommendation system) Based on the collected information on wearing of user avatars (or wearing information), a system for recommending coordination reflecting the fashion of a specific point in time may be implemented. For example, a database of item information (item classification, item color, design type, etc.) for each virtual item may be established. Color combination and item combination information may be extracted based on the coordinating information. And/or, the recommendation system may be implemented in a process of using a virtual coordinating function in a showroom or shopping in a metaverse store.

And/or, a business model (BM) in which a predetermined reward is obtained by viewing an advertisement (wearing a virtual item and receiving money) may be implemented in the virtual space. For example, when other users wear a virtual item suggested in the virtual space and use the virtual space, and other users capture a coordinator or follow a fashion, points may be provided.

And/or (connection with an offline shopping platform) When a user purchases an actual item (or product) implemented as a virtual item offline, a QR (Quick Response) code may be provided. When the corresponding QR code is recognized after accessing the virtual space, a virtual item may be provided. For example, when a real item is purchased, a QR code to permanently acquire the virtual item may be provided. Alternatively, a temporary QR code of a real item tag (or product tag) may be provided and the virtual item may be provided for a certain period of time so that the user can try virtual coordination with other virtual items in his or her virtual showroom during offline shopping.

And/or (check clothing size), avatars on the virtual space (or the metaverse platform) may be generated by reflecting the actual user's (or their own) body shape rather than a uniform appearance. When a virtual item is worn through an avatar reflecting the user's body shape, the user can check the length and fit of the clothes in advance. In addition, review images uploaded by people with similar body types to users among customer reviews can be checked directly in stores (or metabus shopping malls) in the virtual space by linking data with clothing sites.

And/or (actualization of avatar images through AI) by learning artificial intelligence (AI) through customer review photos and images provided by companies for each real item (i.e., product)/virtual item, real users A real-life image may be created as if the avatar is wearing a virtual item/actual item worn by the avatar on an image (eg, a photo) of (that is, the user). The image can be shared on a virtual space (e.g. metaverse platform) and/or directly uploaded to an external SNS. Other people's reactions (likes, comments, etc.) to the shared real-life images can be used as an index (eg, marketing information) for determining marketing effectiveness.

And/or (clothing customization), the user can change the color, pattern, length, etc. of existing virtual items as desired. Information on the design of the virtual item customized using this function and information on the marketing index (e.g., marketing information) are delivered to the brand (or platform that sells the actual item), and the design is applied to the actual item (or product). When reflected, a certain royalty (or reward) may be provided to the user.

And/or (Virtual Item Sharing) In the case of a virtual item that a user (ie, the user) owns but does not wear well, it may be registered in a sharing store (ie, a virtual store). Other users can pay virtual space (eg, metaverse platform) points (or virtual cash, virtual items) and use the products they want in a shared store for a certain period of time. When another user pays points and uses an item shared by the user (eg, himself/herself), the user may be provided with points.

And/or (Establishing a personal shop) A user who wants to run a personal shop (or editorial shop) on a virtual space (or metaverse platform) selects virtual items from a brand store (or a platform that sells real items) and sells his/her personal shop. can be stored in the store. Depending on the characteristics of individual shops, stores that give different impressions with different combinations can be configured. And/or, when a virtual item or a real item (or a real product) is sold through the personal shop, the user operating the personal shop may receive points. If the sold virtual item or actual item is a previously popular product, the number of points given to the user running the private shop is small, and if the item is previously unpopular, the point given to the user running the private shop may be high. And/or, points can be exchanged for cash at a specific rate within the virtual space. And/or, a user operating a personal shop may arbitrarily apply a discount rate in consideration of points to be returned to the user.

And/or, (Introducing virtual item advertisements to metaverse minigames) Users can create their own minigames in virtual space (or metaverse platform). For example, the mini-game may be a game (treasure hunt) or a maze game in which a specific virtual item/real item is quickly discovered. In the middle of such a game, a game producer may insert an advertisement image into a virtual item/real item or an object appearing in the game. Through this, game producers can obtain points and the like through marketing by games in the virtual space.

User terminal 130

The user terminal 130 may control the user avatar by receiving an input from the user through the input unit. And/or, the user terminal 130 may display a virtual space and/or a user avatar through an output unit. For example, the user terminal 130 may receive an input from a user and transmit the input or a request based on the input to the server device 120 . And/or, the user terminal 130 may receive a response (or information) to an input or request from the server device 120 . For example, a virtual space, a user avatar, another (user) avatar, etc. may be displayed on an output unit (eg, a display) based on a response/information from the server device 120 . And/or, the user terminal 130 may be in a state in which software for virtual space is installed. For example, the user terminal 130 may display a virtual space or the like based on information received from the server device 120 and installed software.

3 is a diagram for explaining a method of checking coordination of other avatars. The first terminal screen 310 and the second terminal screen 320 of FIG. 3 may be displayed on the output unit of the user terminal 130 .

Referring to FIG. 3 , a plurality of avatars including a user avatar 311 and other avatars 312 may be displayed in the virtual space displayed on the first terminal screen 310 . The user avatar 311 may be an avatar controlled by the user. When the user clicks another avatar 312 through the input unit of the user terminal 130, a graphical user interface (GUI) 321 is displayed on the upper right corner, like the second terminal screen 320. can The GUI 321 may include a coordinating display unit, a Function 1 button, a Function 2 button, and a coordinating capture button. The coordination display unit may display another avatar 312 clicked by the user. The Function 1 button and the Function 2 button may be buttons for preset specific functions. The coordinator capture button may be a button for capturing coordinators of other user avatars 312 displayed on the coordinator display unit. And/or, when the capture coordination button is clicked, the captured coordination is saved, and the stored coordination can be collected and viewed.

4 illustrates a case in which coordinators of other avatars are captured.

Referring to FIG. 4 , when the user captures the coordination of another avatar 412 , the coordination of the other avatar 412 may be displayed as a GUI 420 on the right side of the virtual space display unit 410 . For example, in the GUI 420, the overall coordination, top, and bottom of another avatar 412 may be displayed separately. At the bottom of the part where the top is displayed, it may be displayed whether the corresponding virtual item is an item only in the virtual space (Only in Metaverse) or a virtual item corresponding to a real item (Originated from real Product). And/or, a real item corresponding to the virtual item may also be displayed on the GUI 420 . For example, the terminal screen may include a virtual space display unit 410 and a GUI 420. The virtual space display unit 410 may refer to a portion of a terminal screen displaying a virtual space. The GUI 420 may refer to a portion of a terminal screen displaying a user interface for user convenience. And/or, a button (Save Outfit) for saving the entire outfit of another avatar 412 may be displayed on the GUI 420 . And/or, a button (Move to Shop) for moving to a store that sells tops and/or bottoms (a virtual store or an online platform that sells actual items corresponding to the virtual item) may be displayed on the GUI 420. .

And/or, the user avatar may add an item that the user intends to purchase from the store in the virtual space to the showroom. Here, the showroom may have a function similar to a shopping cart of an online shopping platform. For example, a user may display virtual items corresponding to real items in a closet or display stand in his/her showroom and try on them by the user's avatar. In this case, the user may try on the virtual item by the user avatar, and then check information on the actual item displayed on the user terminal. And/or, the user can check information about the real item and directly purchase the real item in the virtual space. For example, when the user clicks a real item purchase button displayed on the terminal screen of the user terminal, actual item purchase information may be transmitted to the platform 110 through the server device 120 . The platform 110 may allow actual items to be delivered to the user. And/or, the user may wear virtual items stored in the showroom in the virtual space for a certain period of time. After trying the virtual item in the virtual space as described above, the user may purchase a real item corresponding to the virtual item on the platform 110 .

In addition, the user terminal 130 may allow the user to use the virtual space described with reference to FIGS. 1 to 3 .

5 illustrates a block diagram of a server device proposed in this specification.

Referring to FIG. 5 , a server device 120 may include at least one of one or more transceivers 121 , one or more processors 122 , and/or one or more memories 123 .

Processor 122 controls memory 123 and/or transceiver 121 and may be configured to implement the descriptions, functions, procedures, suggestions, methods and/or operational flow diagrams disclosed herein. For example, the processor 122 may process information in the memory 123 to generate first information/signal, and transmit a radio signal including the first information/signal through the transceiver 121. In addition, the processor 122 may receive a radio signal including the second information/signal through the transceiver 121 and store information obtained from signal processing of the second information/signal in the memory 123 .

The memory 123 may be connected to the processor 122 and may store various information related to the operation of the processor 122 . For example, memory 123 may perform some or all of the processes controlled by processor 122, or instructions for performing the descriptions, functions, procedures, suggestions, methods, and/or flowcharts of operations disclosed herein. It may store software codes including them.

The transceiver 121 may be connected to the processor 122 and may transmit and/or receive wireless signals and/or wired signals through one or more antennas. The transceiver 121 may include a transmitter and/or a receiver. The transceiver 121 may be used interchangeably with a radio frequency (RF) unit.

And/or, the user terminal 130 may also include a transceiver, a processor, and/or a memory like the server device 120 of FIG. 5 . And/or, the server device 120 and/or the user terminal 130 may further include an input unit and/or an output unit. The input unit may be connected to the transceiver, the processor, and/or the memory, and may receive a command from a user and transfer the command to the transceiver, the processor, and/or the memory. For example, the input unit may be a keyboard, a mouse, a joystick, a controller, a headset, a microphone, a wearable input device, or a part thereof. The output unit may be connected to the processor and/or memory, and may output signals to a user according to instructions from the processor and/or memory. For example, the output unit may be a display, a speaker, a headset, a wearable output device, and a part thereof.

The server device 120 and the user terminal 130 may be robots, XR (eXtended Reality) devices, vehicles, portable devices, home appliances, IoT devices, AI devices/servers, or the like, or may form part of them. For example, the vehicle may include a vehicle equipped with a wireless communication function, an autonomous vehicle, a vehicle capable of performing inter-vehicle communication, and the like. Here, the vehicle may include an Unmanned Aerial Vehicle (UAV) (eg, a drone). XR devices include Augmented Reality (AR)/Virtual Reality (VR)/Mixed Reality (MR) devices, Head-Mounted Devices (HMDs), Head-Up Displays (HUDs) installed in vehicles, televisions, smartphones, It may be implemented in the form of a computer, wearable device, home appliance, digital signage, vehicle, robot, and the like. A portable device may include a smart phone, a smart pad, a wearable device (eg, a smart watch, a smart glass), a computer (eg, a laptop computer, etc.), and the like. Home appliances may include a TV, a refrigerator, a washing machine, and the like. IoT devices may include sensors, smart meters, and the like.

The embodiments described above are those in which the elements and features of the present specification are combined in a predetermined form. Each component or feature should be considered optional unless explicitly stated otherwise. Each component or feature may be implemented in a form not combined with other components or features. In addition, it is also possible to configure an embodiment of the present invention by combining some components and/or features. The order of operations described in the embodiments of the present invention may be changed. Some components or features of one embodiment may be included in another embodiment, or may be replaced with corresponding components or features of another embodiment. It is obvious that claims that do not have an explicit citation relationship in the claims can be combined to form an embodiment or can be included as new claims by amendment after filing.

An embodiment according to the present specification may be implemented by various means, for example, hardware, firmware, software, or a combination thereof. In the case of hardware implementation, one embodiment of the present invention provides one or more application specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), FPGAs ( field programmable gate arrays), processors, controllers, microcontrollers, microprocessors, etc.

In the case of implementation by firmware or software, an embodiment of the present invention may be implemented in the form of a module, procedure, or function that performs the functions or operations described above. The software code can be stored in memory and run by a processor. The memory may be located inside or outside the processor and exchange data with the processor by various means known in the art.

It is apparent to those skilled in the art that this specification may be embodied in other specific forms without departing from the essential features of the present specification. Accordingly, the foregoing detailed description should not be construed as limiting in all respects and should be considered illustrative. The scope of this specification should be determined by reasonable interpretation of the appended claims, and all changes within the equivalent scope of this specification are included in the scope of this specification.

Claims (12)

A method for linking a virtual space with a platform for selling real items, the method performed by a server device,
receiving purchase information indicating that a user has purchased an actual item through a Buy Now Pay Later (BNPL) service from the platform;
providing a virtual item corresponding to the real item to a user avatar based on the purchase information; and
Based on the user avatar wearing the virtual item, granting a wearing obligation for the virtual item during the interest-free period of the BNPL service,
Based on the user avatar fulfilling the wearing obligation:
Based on i) the product of the preference of the virtual item in the virtual space by a first weight and ii) the product of the number of captures of the virtual item and a second weight having a higher value than the first weight, the virtual item is determining marketing information indicating a degree of exposure in the virtual space; and
Further comprising providing a reward to the user avatar based on a value of the marketing information being greater than or equal to a preset value;
Based on the user avatar's failure to perform the wearing obligation:
A method of switching the payment method for the actual item from an interest-free installment to a predetermined interest installment. According to claim 1,
Cleanliness is set for each worn item of the user avatar and reduced by a preset amount per wearing time,
Based on the cleanliness being '0', the worn item cannot be used,
The method of claim 1 , wherein the cleanliness level is charged to a maximum value based on washing of the worn item in the virtual space, and the maximum value to be charged decreases as the number of washings increases. delete delete delete According to claim 1,
The user avatar is controlled by the user based on the user terminal. A server device for linking a virtual space with a platform that sells real items,
at least one transceiver;
at least one processor; and
at least one memory operatively connected to the at least one processor and storing instructions for performing operations based on being executed by the at least one processor;
These actions are
receiving purchase information indicating that a user has purchased an actual item through a Buy Now Pay Later (BNPL) service from the platform;
providing a virtual item corresponding to the real item to a user avatar based on the purchase information; and
Based on the user avatar wearing the virtual item, granting a wearing obligation for the virtual item during the interest-free period of the BNPL service,
Based on the user avatar fulfilling the wearing obligation:
Based on i) the product of the preference of the virtual item in the virtual space by a first weight and ii) the product of the number of captures of the virtual item and a second weight having a higher value than the first weight, the virtual item is determining marketing information indicating a degree of exposure in the virtual space; and
Further comprising providing a reward to the user avatar based on a value of the marketing information being greater than or equal to a predetermined value;
Based on the user avatar's failure to perform the wearing obligation:
A server device in which the payment method for the actual item is switched from an interest-free installment to a preset interest-free installment. According to claim 7,
Cleanliness is set for each worn item of the user avatar and reduced by a preset amount per wearing time,
Based on the cleanliness being '0', the worn item cannot be used,
The server device according to claim 1 , wherein the cleanliness level is charged to a maximum value based on washing of the worn item in the virtual space, and the maximum value to be charged is decreased as the number of washings increases. delete delete delete According to claim 7,
The server device according to claim 1 , wherein the user avatar is controlled by the user based on a user terminal.

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