TW201742015A - Commodity preference analysis system and method acquiring the each commodity purchase condition in real time and providing real-time and precise commodity preference analysis for a client side - Google Patents

Abstract

This invention provides a commodity preference analysis system and method. A commodity supply device of the system can display commodity information and encoding information corresponding to the commodity information on a display interface, and a user side device can access an appointed network address designated by a servo device of the system from a connection address in the encoding information after the encoding information is image-captured by an the user side device from the user side. After a commodity purchase request of the user side device is received by the servo device by virtue of the network address, user side information of the user side device and the commodity information can be analyzed to provide commodity preference information, and the servo device indicates the commodity supply device to release an appointed commodity. After the processing is completed, the system can acquire each commodity purchase condition in real time and provide real-time and precise commodity preference analysis for a client side.

Description

Commodity preference analysis system and method thereof

The invention relates to a technical preference analysis technical solution, in particular to a technical solution for providing commodity preference analysis by providing a sample of a commodity to a user.

Most merchants will commission a market research company to conduct a market survey of the product before they are put on the market to understand the customer base, sales area, acceptance level, etc. that are of interest to the product. After the merchant obtains the market research report, it will review the product price, sales time, and direction of the sales area based on the results of the report.

In order to investigate the consumer's preference for various commodities, the current market survey methods often use the personnel to send samples at various survey sites or through questionnaires to understand consumer preferences. However, such schemes rely on a large amount of manpower and time. Only when the investigation is conducted can a more objective investigation result be obtained. Under such a scheme, the merchant is not only unable to immediately know the survey results, but the survey results are often limited by the survey fees that can be paid to affect the accuracy.

In summary, how to provide a technical means that can accurately and instantly investigate consumer's product preferences is a technical problem that needs to be solved in the field.

In order to solve the problems disclosed above, it is an object of the present invention to provide a technical means for performing commodity preference analysis by providing a sample of a commodity to a user.

To achieve the above object, the present invention proposes a commodity preference analysis system. The aforementioned The system includes a servo device and one or more commodity providing devices. The product providing device communicates with the servo device, and displays the product information and the coded information of the corresponding product information on the display interface, and the coded information includes the link address to provide the external use terminal through the image of the used device. Take the coded information and connect to the network address specified by the server via the link address. When the server receives the product request request from the user device via the network address, the user information of the user device and the product information are analyzed to provide the product preference information, and the server device further transmits the product release command to the product providing device. The specified merchandise is released by triggering the merchandise providing device.

In order to achieve the above object, the present invention provides a commodity preference analysis method, which is applied to a commodity preference analysis system, wherein the commodity preference analysis system includes a servo device and one or more commodity providing devices, and the commodity providing device is a communication connection servo device. . The foregoing method includes the following steps: causing the product providing device to display the product information and the encoded information of the corresponding product information, and the linking address included in the encoded information may provide the external user to capture the encoded information through the image of the used device device, and Connect to the network address specified by the server via the link address. Then, the servo device receives the product request request of the user device via the network address, analyzes the user terminal information of the user device and the product information to provide a product preference information, and finally, the server device further transmits the product release command to The merchandise providing device triggers the merchandise providing device to release the designated merchandise.

In summary, the commodity preference analysis system and method thereof of the present invention can accurately understand the preference of the consumer for each commodity by providing the operation mode of the sample, and solve the problem that the conventional commodity preference survey method is susceptible to human operation. And it is impossible to accurately and instantaneously quantify the dilemma of consumers' preferences for various commodities.

11‧‧‧Servo

12‧‧‧Commodity supply device

121‧‧‧Processing unit

122‧‧‧Communication unit

123‧‧‧Operator interface

124‧‧‧Commodity release unit

1241‧‧‧Delivery

2‧‧‧Use side

21‧‧‧Using end devices

1 is a schematic diagram of a system of a commodity preference analysis system according to a first embodiment of the present invention.

2 is a flow chart of a commodity preference analysis method according to a second embodiment of the present invention.

Fig. 3 is a block diagram showing the interior of the article providing apparatus of the present invention.

Fig. 4 is a schematic view showing the operation of one of the merchandise providing devices of the present invention.

Fig. 5 is a schematic view showing the operation interface of the article providing device of the present invention.

FIG. 6 is a schematic diagram of an operation example of the present invention.

FIG. 7 is a schematic diagram of another operation example of the present invention.

The specific embodiments are described below to illustrate the embodiments of the invention, but are not intended to limit the scope of the invention.

Please refer to FIG. 1, which is a schematic diagram of a system of a commodity preference analysis system according to a first embodiment of the present invention. The aforementioned commodity preference analysis system includes a servo device 11 and one or more commodity providing devices 12. The aforementioned servo device 11 is a computer device (for example, a server) having a connection function, and is connected to the above-described article providing device 12. The product providing device 12 displays the product information and the coded information of the corresponding product information on the display interface, and the coded information includes a link address to provide the external user terminal 2 to capture the coded information through the image of the user device 21 held by The user device 21 is connected to the network address specified by the servo device 11 via the connection address. The servo device 11 receives the product request request from the user device 21 via the network address, analyzes the user information of the user device 21 and the product information to provide a product preference information, and the server device 11 transmits the product release command. To the merchandise providing device 12 to trigger the merchandise providing device 12 to release the designation Goods.

In another embodiment, when the commodity providing device 12 is closer to the use device 21, the commodity information corresponding to the preference is transmitted to the user device 21. In another embodiment, the foregoing servo device 11 further transmits the product information corresponding to the preference to the user device 21 according to the preference of the user device 21. In another embodiment, the foregoing server device 11 further obtains a plurality of product request requests sent by the user device 21, and analyzes the order and category of the product request requests to provide commodity preference information. In another embodiment, the aforementioned servo device 11 further receives the purchase request from the user device 21 and transmits a merchandise release command to the merchandise providing device 12 to trigger the merchandise providing device 12 to release the designated merchandise. In another embodiment, the foregoing servo device 11 further provides at least one of a purchase mode, a product selection mode, and a commodity request behavior mode of the use terminal 2 to provide commodity sale price recommendation information.

Please refer to FIG. 2, which is a flowchart of a commodity preference analysis method according to a second embodiment of the present invention. The method is applied to a commodity preference analysis system, wherein the commodity preference analysis system comprises a servo device and one or more commodity providing devices, and the commodity providing device is a communication connection servo device, comprising the following steps:

S101: The display module of the product providing device displays the product information and the encoded information of the corresponding product information, wherein the encoded information includes a link address, so that the external use terminal captures the encoded information via the image of the used device, and The link address is wired to the servo.

S102: After the server device receives the product request request from the user device, analyzes the user terminal information and the product information of the user device to provide the product preference information, and the server device further transmits the product release command to the product providing device to trigger the product. The device is provided to release the designated item.

In another embodiment, the server device of the foregoing method further provides at least one of the area where the product providing device is installed, the time period for receiving the product request request, and the user terminal for using the end device to provide commodity preference information. In another embodiment, when the commodity providing device of the foregoing method approaches the use device, the product information corresponding to the preference is transmitted to the user device. In another embodiment, the servo device of the foregoing method further transmits the product information corresponding to the preference to the user device according to the preference of the user device. In another embodiment, the server device of the foregoing method further obtains a plurality of commodity request requests sent by the user device, and analyzes the order and category of the product request requests to provide commodity preference information. In another embodiment, the servo device of the foregoing method further receives the purchase request from the user device and transmits a commodity release command to the commodity providing device to trigger the commodity providing device to release the designated commodity. In another embodiment, the servo device of the foregoing method further provides at least one of a purchase mode, a product selection mode, and a commodity request behavior mode of the use end to provide commodity sale price recommendation information.

The present invention has been described with respect to the commodity preference analysis system of the first embodiment, but the commodity preference analysis method of the second embodiment described above can also achieve the same or similar effects. The commodity preference analysis system of the present invention can execute the commodity sample providing service and the commodity sales service according to the setting at the time of operation. Please refer to FIG. 3 , which is an internal block diagram of the product providing device 12 . The product providing device 12 includes a processing unit 121 , a communication unit 122 , an operation interface 123 , and a commodity releasing unit 124 . The processing unit 121 is connected to the communication unit. 122. The operation interface 123 and the commodity release unit 124. The aforementioned processing unit 121 is a processor. The former communication unit 122 is a communication circuit including a wired or wireless communication interface. The foregoing operation interface 123 is a physical button and a display group; or a touch screen. The aforementioned commodity releasing unit 124 places one or more commodities in the internal cargo compartment, and after receiving the instruction transmitted by the processing unit 121, passes the cargo. The delivery port 1241 (Fig. 4) of the magazine releases the specified item. The aforementioned cargo compartment structure is the same or similar to the cargo compartment structure of the vending machine.

Please refer to FIG. 4 , which is a schematic diagram of the operation of one of the merchandise providing devices 12 . In this embodiment, the operation interface 123 is a touch screen, and one or more product information is displayed on the touch screen. When the user selects an item of interest, the operation interface 123 enters FIG. 5 . The product introduction screen, which has a product image, a product interface, and one or two-dimensional code information (for example, bar-code, QR-code, etc.) for providing the requested product, and the use terminal 2 transmits the end device 21 (For example, a smart phone) After capturing the encoded information, the user device 21 connects to the servo device 11 via the connection address, or connects to the network address or account number specified by the server device 11. At this time, after receiving the product request request transmitted by the user device 21, the servo device 11 analyzes the user terminal information and the product information of the user device 21 to provide the product preference information, and the server device 11 further transmits the product release command to The merchandise providing device 12 causes the merchandise providing device 12 to release the designated merchandise.

For example, when using the terminal 2 to select the product "XX Brand - Blue Mountain Coffee" and enter the product introduction page, the code information on the page is used to connect to the web page where the information of the user can be requested, or various available. The account of the instant messaging software (for example: LINE, WeChat, Skype, etc.), when the terminal 2 scans the encoded information through the instant messaging software and connects to the network address specified by the server 11 (for example, a specific webpage, Or, after managing the instant messaging software account of the product, the server 11 determines whether the user 2 is a registered member. Otherwise, the data will be requested and registered to the user terminal 2; if the user terminal 2 is already a member, the server device 11 can obtain the product request request transmitted by the user device 21 (requires XX card - Blue Mountain Coffee) And using the terminal information, and transmitting the merchandise release instruction (release XX brand - Blue Mountain Coffee) to the designated merchandise providing device 12, please refer to FIG. 6, after the foregoing steps are completed, the terminal 2 can be used from the delivery port 1241 Acquire Set the goods.

At this time, the servo device 11 further conforms to the area where the product providing device 12 is installed, the time period during which the product request request is received, and the image of the person holding the user terminal 2 of the user device 21 (the identity, age, sex of the user 2 through the image analysis) Etc. etc. to provide product preference information. For example, when the server device 11 obtains a product request request, the product preference information as shown in Table 1 is generated:

After obtaining a certain amount of data, the commodity preference analysis system of the present invention can analyze the consumer preferences of each commodity to provide a more accurate market research report of the manufacturer (Table 2). According to the “XX Brand-Blue Mountain Coffee Requestor Preference Analysis Form” in Table 2, the ethnic groups in the region (commercial area) who are interested in the product are mainly aged between 31 and 40, and are used to drinking in the afternoon. The production Product.

In an operation example, the commodity preference analysis system described above can further receive the purchase instruction of the user device 21, and after the payment is completed, send the commodity release instruction to the designated commodity providing device 12 to release the designated commodity. The user device 21 can select an item and set the product providing device 12 for extracting the product through the operation of the application (app) or by scanning the encoded information. After the click is completed, the purchase information is transmitted to the servo device 11 and When the server 11 obtains the purchase information and determines that the user terminal 2 completes the payment operation (for example, the payment operation is completed by the third party payment method), the server 11 commands the product providing device 12 designated by the terminal 2 to release the product.

Referring to FIG. 7, in another operation example, when the user device 21 held by the terminal 2 is adjacent to the product providing device 12, the product providing device 12 transmits a near field communication (NFC) interface, Bluetooth. The (Bluetooth) communication interface, the Wi-Fi communication interface, and the like are connected to the user device 21 for communication, and the advertisement information is pushed.

In the use case, when the use terminal 2 is not satisfied with the price of a specific product, the product may be continuously selected without purchasing. Therefore, when the servo device 11 analyzes the product selection mode of the use terminal 2 only for browsing, the price of the commodity is dynamically adjusted, or a price adjustment suggestion is generated to the system management terminal to increase the willingness of the consumer 2 to consume.

In another example of operation, the servo device 11 analyzes the request behavior pattern of the terminal 2 to provide merchandise price suggestion information and merchandise preferences of the region's consumers. As shown in Table 3, if the servo device 11 knows that the product providing device 12 is located in the sports field area, the number of requests for the product "XX card-sports drink" and the product "XX card-mineral water" is known through the inquiry database. The number of requests for other products is higher. At this time, the servo device 11 will increase the selling price of the product "XX card-sports drink" and the product "XX card-mineral water" in this area, and lower the "XX brand-blue mountain coffee". The price of this area.

When the commodity providing device 12 starts commercial operation, it can follow the aforementioned analysis office. The price is available to sell goods. In addition, in the course of merchandising, the servo device 11 will continue to analyze the sales volume of the merchandise to adjust the price of the merchandise. For example, if the servo device 11 analyzes that the sales volume of "XX Brand-Blue Mountain Coffee" lasts less than the minimum threshold for one week, it will dynamically reduce the selling price of the product and sell it after the sales volume reaches the expected sales volume.

Through the foregoing operation, the commodity preference analysis system of the present invention can dynamically analyze the preference degree of each commodity in each region, the consumer age layer, and the time period, so as to provide the owner with a more refined commodity preference analysis report.

The detailed description of the preferred embodiments of the present invention is intended to be limited to the scope of the invention, and is not intended to limit the scope of the invention. The patent scope of this case.

11‧‧‧Servo

12‧‧‧Commodity supply device

2‧‧‧Use side

21‧‧‧Using end devices

Claims (14)

A commodity preference analysis system comprising: a servo device; and one or a plurality of commodity providing devices, wherein the commodity providing device displays product information and encoded information corresponding to the product information, wherein the encoded information includes a link The address is provided by the external user terminal to capture the coded information through the image of the used device, and is connected to the network address specified by the server device through the connection address; wherein the server device is connected to the network device Receiving the product request request of the user device, analyzing the user terminal information of the user device and the product information to provide commodity preference information, the server device further transmitting a product release command to the product providing device to trigger The merchandise providing device releases the designated merchandise. The merchandise preference analysis system of claim 1, wherein the server further provides the merchandise preference information according to an area installed by the merchandise providing device, a time period for receiving the product request request, and at least one of the use end images. The merchandise preference analysis of claim 1, wherein the merchandise providing device sends the merchandise information corresponding to the preference device to the user device when the device is closer to the device. The merchandise preference analysis system of claim 1, wherein the server device further transmits the product information corresponding to the preference device to the user device according to the preference of the user device. The merchandise preference analysis system of claim 1, wherein the server device further obtains the plurality of commodity request requests sent by the user device, and analyzes the product request request. Order and category to provide the product preference information. The merchandise preference analysis system of claim 1, wherein the server device further receives the use The purchase request of the end device, and transmitting the merchandise release command to the merchandise providing device to trigger the merchandise providing device to release the designated merchandise. The merchandise preference analysis system of claim 1, wherein the server device further provides at least one of a purchase mode, a product selection mode, and a commodity request behavior mode of the use end to provide commodity sale price recommendation information. A commodity preference analysis method is applied to a commodity preference analysis system, the commodity preference analysis system comprising a servo device and one or more commodity providing devices, wherein the commodity providing device is communicatively connected to the servo device, comprising the steps of: causing the commodity providing device The product information and the coded information corresponding to the product information are displayed, wherein the coded information includes a link address, so that the external user uses the image of the user device to hold the coded information, and connects to the code through the link address to Specifying a network address of the server; and requesting the server to receive the product request request of the user device via the network address, analyzing the user information of the user device and the product information to provide a product The preference information, the server further transmits a merchandise release command to the merchandise providing device to trigger the merchandise providing device to release the specified merchandise. The method of analyzing a product preference according to claim 8, wherein the server further comprises at least one of an area installed by the product providing device, a time period for receiving the product request request, and a use end image of the user end of the user device. Provide this product preference information. The merchandise preference analysis method according to claim 8, wherein the merchandise providing device transmits the merchandise information corresponding to the preference device to the user device when the device is closer to the user device. The commodity preference analysis method according to claim 8, wherein the servo device is further based on the user device The preference, and push to send the product information corresponding to its preference to the user device. The merchandise preference analysis method according to claim 8, wherein the server further obtains the plurality of commodity request requests sent by the user device, and analyzes the order and category of the product request requests to provide the commodity preference information. The merchandise preference analysis method of claim 8, wherein the server further receives a purchase request from the user device, and transmits the merchandise release command to the merchandise providing device to trigger the merchandise providing device to release the designated commodity. The merchandise preference analysis method according to claim 13, wherein the server device further provides at least one of a purchase mode, a product selection mode, and a commodity request behavior mode of the use end to provide commodity sale price recommendation information.