TW201222447A - Integrated method and system for redeeming bonus point - Google Patents

Abstract

The invention relates to an integrated method and system for redeeming bonus points. The invention uses mobile devices and the internet to integrate the sales approach associated with bonus points of stores and the consumption habits of consumers. The stores can know the consumption habits for various groups of consumers and the consumers can receive most updated products/services information and offers. In addition, the stores can perform various selling approaches and surveys through mobiles devices to incorporate conventional selling approaches of membership cards and bonus points so that the stores and the consumers are easy to access offers and redeem free gifts. The interactive channel of product/service exchange is free.

Description

201222447 VI. Description of the Invention: [Technical Field of the Invention] The present invention provides a marketing method such as through integration value 、, death 负 negative XX, profit point, etc., to the mobile device, It is easy to obtain the excellent news from 5: the channel business fee for the goods to change, in order to improve the merchandising marketing line of the free bonus point exchange method and its system. The whole [previous technology] of sk, according to the rapid development of technology, there has been more and more information exchange and communication between the two, and in the current market competition, the price is difficult to attract consumers. Buying traditional display sales, discounts, and changing items, etc.; gradually 2 low prices: the driving force of shopping. To become a modern person and in the traditional marketing methods to fight for vouchers, and bonus points are the most common, stomach, loyalty locks are divided into different marketing platforms: different: marketing role, although they can break each other Between = function 'more lacks and direct η between consumers can only be issued through the issue of membership cards, discounts: ability:: the mechanism for bonus points, & or the contribution of the growth, and oblique to the overall business . In addition, 'the traditional membership card 4:!' when the fee is spent on the door, the burden is getting bigger and bigger; U 2 3 201222447 is full of skins or skinny birds in the way of wasting merchants for traditional marketing Demand, on, or just in line with consumer purchases. Because the traditional _ device's machine number in recent years will only need to inform the service. However, this party is responsible for the disadvantages (mobile phone number), reducing the merchant’s charge for the consumer’s fee, and the mobile phone’s marketing for the mobile phone is: ί is the research of the invention. 'Available discount coupons are issued on the roadside' to not only waste natural resources, marketing resources and consumer patience. The consumption promotion model is gradually irritating, and the customization is based on the business point of view: money is spent on the point of view of the knife-edge: I want to get discounts that are of interest, and the demand for marketing is already a shortcoming of the current membership card. In addition, the action has quickly spread the popularity of 'the existing manufacturers have begun to use the hand number'. The way of operation is: the mobile phone number of the consumer can enjoy the membership law and can not be authenticated for the individual, for example, 'multiple people share a group of member numbers. Will reduce the willingness of consumers to join members, the income of membership fees, and because the consumption record is not unique, it can not be broken for each customer's not conducive to the future import of customized lines is not the same as the mobile phone owned by members. Achieve targeted features. How to solve the above problems and problems, the inventor and the relevant manufacturers engaged in this industry are in the direction of good. 201222447 [Description of the Invention] Therefore, the inventors of the present invention have in view of the above-mentioned deficiencies,

Collect relevant information, through multi-party assessment and consideration, and through years of experience accumulated in the industry from 75 events, through continuous trial and modification, we have designed this kind of marketing method by integrating traditional membership cards and red points. In the device, the invention patents of the inventions and the system of the system for the convenience of the channel and the consumer are easy to obtain the information of the gift and to exchange the free goods at any time to enhance the marketing of the product. The main purpose of the invention is to enable the channel traders and the parties to have an interactive channel that facilitates the access to the excellent news and the free trade-offs at any time to enhance the product lock. σ In order to achieve the above object, the present invention is a method for replacing a person and a system thereof, and the method comprises the following steps: a) each channel provider uses the internet to make various

The product information is transmitted to the back-end system and recorded; τ is the mobile communication system for Beixel. Step b) The consumer who obtains the membership is provided by the Internet to obtain the information of the member products of the background; yc c) 5 The member uses the information of the member products obtained in the mobile device to identify or network through a scanning device, and transmits the member product information to the back-end system, and checks and determines the consumer combination.

Qualification; Stomach S 5 201222447 Step d) After confirming the correctness, the back-end system gives the consumer the right to use the member's product information; and step e) each channel provider can connect to the back-end system through the Internet and obtain each member The type of consumption, and send relevant offers to members who match the products sold by each channel. The member product information described in step a) is one of a specified picture, a Bar-code/QR-code or a special authentication code. 'The present invention has an integrated bonus set point replacement method and system thereof', and the system includes: a member access website, which is a platform for the distributor and the general consumer to register online and to enter relevant information; Member access system, which includes a back-end database and mobile device application server for accessing merchants and consumer information, and transmitting related information to consumers and merchants; a member action system The member action system includes a back-end database and a mobile application server platform, accesses merchant and consumer information, and transmits relevant information to consumers and merchants; a redemption system, where the system is checked in the mobile device Member product information, and link to the back-end database and mobile device application word processor for information operations to complete the transaction. The secondary purpose of the present invention is that the mobile phone can provide preferential consumption, omitting the carrying of a membership card or a discounted volume, and using the mobile phone to carry out a free gift change by means of a vending machine or a computer device with Internet connection 6 201222447. Another object of the present invention is that a merchant can use the back-end platform to update the discount information and actively transmit the offer message to the consumer. Another object of the present invention is that a merchant can know the consumer's place of consumption, consumption habits, and discounted content, and provide a preferential message that conforms to different consumer layers or provide a matching product for promotion. # Further object of the present invention is to utilize the vending machine mechanism, which can be arranged in a public place to generate mass effects, and has achieved the purpose of secondary marketing. [Embodiment] In order to achieve the above object and effect, the technical means and structure employed in the present invention are described in detail in the preferred embodiment of the present invention: the characteristics and functions of the month are as follows, and the profit is fully understood. • The following is a flow chart of a preferred embodiment of the present invention. It is clear from the drawings that the present invention is a f = type bonus set point replacement method and system thereof, and the method includes : a) Each channel provider uses the Internet to transmit information about various members' products to the back-end system and serves as an information record;) Consumers who obtain membership use mobile devices to obtain the information sent by the system through the σσ Internet. Member Information; 7 201222447

d )

The member uses the action to install the coffee m^: the member's product page obtained in the inside through a scanning device to identify ^ ^ m and the member σ 1 1 identification or the Internet, f 叩 叩 information back a Checking to determine the consumer membership is wide-ranging. After the error, the back-end system gives the consumer the right to use the member's product information; and each channel provider can connect to the back-end system through the Internet, and obtain the consumption of each member. Type and send relevant offers to members who match the products sold by each channel. Referring to the second figure, it is the member product information map used in the action set of the present invention. The picture shown in the step "...c) is clearly shown as the specified picture, Bar_code/QR-code. Or special recognition a stone horse 'this picture takes B ar — c 〇de as an example. ^ 凊 See the third figure, is the flow chart of the consumer's main book, children exchange and collection point for the consumer of the invention, consumption The process of registration time is: 丄, call the special line 2, MM s newsletter = pass the authentication, to get the member information 3, change the business with the number of points, increase the price of Jing 4, log in the member information, and take the steps to yuan Into the registration. | When the brother changes the authority, 1, using the mobile device to scan with E code (2D barcode) 2, the background system: point registration or discount message login 3, the scanner appears 201222447 when the point flow permission 1, using the mobile device to scan with Ba r — code (two-dimensional bar code) 2, vending machine display points and items that can be exchanged for children 3, select goods 4, vending machine display remaining points and description of the product The invention is an integrated bonus set exchange The law and its system, the system includes: a member access website, a platform for online registration and input of relevant information by the channel provider and the general consumer; φ a member access system, including the back-end database and mobile devices (smart type) Mobile phone or notebook computer) application server for accessing merchant and consumer information, and transmitting related information to consumers and merchants; a member action system, including a back-end database and mobile application server platform, Take business and consumer information, and request relevant information to be transmitted to consumers and businesses; change the system (automatic vending machine or computer equipment with network connection), check the member information in the mobile device And connect to the back-end database and mobile device application server to complete the transaction by performing information calculation. By integrating the traditional membership card and bonus points and other marketing methods into the mobile device, the channel provider and the consumer are easy to obtain. Messages and free exchange of goods at any time to enhance the interactive channels of product marketing. It is only the preferred embodiment of the present invention, and thus the scope of the invention is not limited thereto. Therefore, the simple modification and equivalent structural changes of the present invention and the contents of the drawings are all included in the same. In the scope of the patent of the present invention, it is combined with Chen Ming. In summary, the integrated bonus set replacement method and system thereof of the present invention can achieve its efficacy and purpose when used, so the present invention is sincerely The invention with excellent practicability is in accordance with the application requirements of the invention patent, and the application is made according to law. It is hoped that the trial committee will grant the invention as soon as possible to protect the inventor's hard work. If there is any doubt in the trial committee, please do not hesitate to write a letter. Instructed that the inventor should make every effort to cooperate and feel polite.

10 201222447 商ο 员 会 会 流 流 流 流 动 动 实 实 实 实 实 实 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较 较. The map is sent to the fund as a series.

The number of the symbol is not the main rL 11

Claims (1)

201222447 VII. Patent application scope: 1. An integrated bonus point exchange method and system thereof, the method includes: a) Each channel provider uses the Internet to transmit various member product information to the background system and serves as an information record. b) The consumer who obtained the membership uses the mobile device to obtain the member product information sent by the back-end system via the Internet; c) the member uses the member product information obtained in the mobile device to identify or access the Internet through a scanning device The network, and return the member product information to the back-end system, and check the consumer membership; d) after the confirmation is correct, the back-end system gives the consumer the right to use the member's product information; and e) each channel provider It can be connected to the back-end system through the Internet, and obtain the types of consumption of each member, and send relevant discount information to members who match the products sold by each channel. 2. The method of claim 1, wherein the authority is a commodity exchange or a collection authority. 3. The method of claim 1, wherein the member product information is a designated picture. 4. For example, the method described in claim 1 of the patent scope, wherein 12 201222447 the member product information is Bar — code/QR — code. 5. The method of claim 1, wherein the member product information is a special authentication code. 6. An integrated bonus point exchange method and system thereof, the system comprises: a member access website, the member website is registered and inputted by the channel merchant and the general consumer; φ a member access system The member access system includes a back-end database and a mobile device application server for accessing merchant and consumer information, and transmitting related information to consumers and merchants; a member action system, the member action system includes Back-end database and mobile application server platform, access business and consumer information, and request relevant information to be transmitted to consumers and businesses; • Change system, the system changes the member product information in the mobile device And link to the backend database and the mobile device application server to perform information operations to complete the transaction. 7. The system of claim 6, wherein the child changing system is a vending machine. 8. For the integrated bonus point exchange method described in item 6 of the patent application scope, the system for changing the system is a computer device with network connection. 13 201222447 9 . The integrated bonus gathering method according to claim 6 of the patent application scope, wherein the mobile device is a smart phone. 10. An integrated bonus set replacement method as described in claim 6 wherein the mobile device is a notebook computer. 14