200540661 九、發明說明： 【發明所屬之技術領域】 本發明係有關於一種内容網站的文字中關聯於關鍵字 的連結之建立系統’尤指一種使網頁内容的文字中具有特 定廣告意義之關鍵字成為帶有網址的超連結之建立系統。 【先前技術】 隨著網路廣告的發展，在相關廠商紛紛投入這塊市場 後，相關技術也突飛猛進，尤以先後提供「内容導向廣告」 技術的Overture Services和G〇〇gle最被看好。 此種網路廣告模式完全推翻了，以往廣告命中率很低 的困擾。由於，此種作法主要是預先將特定廣告關鍵字賣 給廣告主，且廣告主僅需依據被點選的次數付費即可。所 以’當廣告主買下「汽車」這個廣告關鍵字時，只要有使 用者以「汽車」進行檢索時，列在前面幾條的搜尋結果， 就έ疋廣告主預先k供的網址（Uniform Res〇urce L〇cator， URL)，其餘才會是真正的搜尋結果。由於會以特定關鍵字 查詢的使用者，通常是對這個廣告關鍵字有興趣的消費 者，所以改以這種較貼近使用者實際需求的廣告行銷手 法，在命中率上確實高於傳統的網路廣告。 一關鍵字搜尋的網路廣告一反過去傳統的宣傳步驟，讓 企業在可能的目標群眾中，成為在同業之中較受到注意的 企業，進而接近企業，再藉由這樣的過程中讓企業獲取到 這群目標群眾_關資訊，讓企射緣低廉的成本取得 消費者瀏覽媒體習慣，以便提出更貼近消費者的行銷手 200540661 法’為企業創告出更高的價值。 然而，關鍵字搜尋的網路廣告模柄於一般内容網站 (如新聞網站、B1〇g、網站等）而言，並沒有很大的收益上幫 助。雖然目前不少内容網站也與類似於〇verture G〇〇gle等關鍵字搜尋廣|服務廠商合作 網 ，，容或網站的關鍵字搜尋服務，並在:尋= 入與該關鍵字關連之贊助廣告，同時透過使用者點 ^廣D之後’由關鍵字搜尋廣告服務㈣分得廣止收入， =樣：合作模式並無法為這些内容網站帶來可‘的廣告 ，，因乃在於一般使用者對於内容網站的 使用及目㈣言，主要在於網^容的 j尋為主要目的’因此’内容網站透過與這些關 哥廣告服務廠商合作所提供的搜尋服務的使用张支 的搜尋結果網頁數（pageview)，相較於内容址 生 用者的内容劉覽行為所產生的網頁數，數量使 當然，其透過搜尋結果所產生的廣告收益也自， 站本身，沒有太大的幫助。對於在產 ^内谷網 ，也沒辦法有效回收。然而，内容網:：:巨額成 戶:ί產的大量的内容網頁的文字中，事實上2身’每曰 非㊉大量的具有廣告意義的關 此包含了 站，增加内容網站的廣告收益。 適用於内容網 【發明内容】 本發明之主要目 關聯於關鍵字的連社 的，在於提供一種内容網頁的文字 之建立系統，藉著含有該些筆廣告關 200540661 ===:㈣;筆廣告關鍵字成為帶有特 廣告關鍵字的超诖紝％來田使用者藉著滑鼠點擊此 址之關聯^連後，就會連上關聯於廣告關鍵字的網 關聯建ttr:種内容網頁的文字中 模組所預定執行的程序，以降低伺性地進行置入 體系統運作效率。 降低伺服裔的負擔以及提高整 關聯=二=1:建:::供:種内容網站的文字中 結，使得提帶有特定網址之超連 力咖支有這些廣告超结於額外增 廣告的特定網址，進而增加内 文字目的，本發明提供了-種内容網站的 統，純含關鍵字資 :，且每-廣告關鍵字 =上述網址之超連結。如此， ;:;字=^ 閱以步瞭解本發明之特徵及技術内容’請參 供參細說明與附圖、然而所附圖式僅提 、呪月用，並非用來對本發明加以限制者。 200540661 【實施方式】 請參閱第一圖，第一圖係内容網站的文字中 鍵字的連結之建立系統的示意圖。如第一圖所示，:發= 内容網站的文字中關聯於關鍵字的連結之建立系統主^由 關鍵字資料庫10和置入模組12所構成。關鍵字資料庫1〇 已事先儲存複數筆廣告關鍵字，且每一廣告關鍵字均對應 於網址（Uniform Resource Locator, URL)，而置入模^ 12則主要是進行置入超連結的程序，亦即在含有該些 告關鍵字的網頁内容中，使該些筆廣告關鍵字 : 超連結一lnk)，並輸出含有此超連結的: 間略而言 連結之㈣統 ====分析輪入置，12的網頁:容 字成為帶有特定網址之:連:有:二二:=廣告關鍵 頁内容至其他元件或^ I絲出含有此超連結的網 輸出原先輸入的網頁内容至其二何g ’直接 -步針對如何取得廣告關鍵字、如何蛛^， 的：機、如何將網頁内容轉換成 - (webpage)、如何選定超违0士 ^見日7 μ谷、、、罔頁 擊後所產生的效果等作進:二:::網址以及超連結被點 習知 大的差異存在。取得廣口關鍵字，並沒有巨 200540661 尋引擎所提供的熱門搜尋字串排行，或是銷售關鍵字的網 路廣告公司已銷售出去的關鍵字。所以，在本發明中的廣 告關鍵字，可能為人名、公司名、或不特定物品名稱（汽 車），但主要還是會視内容網站公司其内容的主要特性而 定。亦即，若採用本發明系統的内容網站公司屬於花卉類 的’其所定義的廣告關鍵字可能就會以化舟育訊為主’以 減少無謂的分析程序。 總之，藉著本發明内容網站的文字中關聯於關鍵字的 連結之建立系統，所產生出來的内容網頁（如第五圖所示， 且係將網頁内容作進一步處理所形成的網頁；稍後將說明 之），被使用者瀏覽並藉著滑鼠點擊此廣告關鍵字的超連結 後，就會連上關聯於廣告關鍵字的網址之關聯網頁（如第五 圖所示）。 由於產生出内容網頁時機與置入模組12在置入超連 結的時機彼此之間的前後順序，或是說置入模組12所要處 理的是動態產生的内容網頁或靜態輸入的網頁内容將會嚴 重影響整個系統的運作效率，以及置入模組12所預定執行 的程序究竟是在伺服器端或用戶端進行也會影響運作效 率，因此底下將分別以第一實施例、第二實施例和第三實 施例來說明之間的差別。 請參閱第二A〜二B圖，第二A〜二B圖係依據本發明所 提出的第一實施例之示意圖。如第二A圖所示，為了產生 出可供使用者瀏覽的内容網頁（透過用戶端電腦28的瀏覽 器）以及管理上的需要，本發明内容網站的文字中關聯於關 鍵字的連結之建立系統除了關鍵字資料庫10和置入模組 12外，尚額外增加了上傳模組20、内容資料庫22、出版 200540661 模組24和内容網站伺服器沈。 如第二A圖所示，為了管理上的需要，尤其是對擁有 魔大撰稿、編輯人員的内容網站公司而言，若全部_頁 内容均交由特定部門或人員來輸人至系統中時，將會是缺 乏效率’同時也增加成本的做法。所以，目前絕大多數的 内谷，·周站么司均會藉著上傳模組來提供—個可供撰 稿、編輯人員上傳網頁内容的操作介面（未描绩），並在完 成輸入網頁内容的作業後，將之傳遞至用以儲存複數個網 頁内容之内容資料庫22。 ^第-實_中’出版模組24會依據編排規則，而將 内谷貝料庫22所儲存的複數個網頁内容構成可供劉覽的 ，容網頁，並將内容網頁出版至内容網站伺服器沈上。只 =’為了執行如第1圖所示之置人_字程序，仍需事先 處理内容網頁’但為了提高效率，於賴會提及的第二實 =中（如第三@所示），内容網頁將不直接上傳至内容資 料庫22，而會先讓置入模組12處理。 、 4在第Λ軛例中，置入模組22處理内容網頁的時機合 广康内容網站的型態而定，若屬於可以預知内容的新聞二 ^站時’置人模組丨2則可主動對出版模組24發出取得命 :得出版模組24在用戶端電腦28尚未要求戦内容 、^二’綠生出内容網頁交由置人模組12預紐行置入 關鍵子的程序，然後再傳遞給内容網簡服器26。若内容 1站飼服26缺乏用戶端電腦找 二r二==命令，咖樣地二 若所名人出版的内容網頁是—個網站的首頁時，所謂的 10 200540661 編排規則可能會是，從特定目錄中抓出圖片、最新上 内容資料庫22的網頁内容之標題等等資料，然後將之椹至 可供潮覽的内容_。若所欲出版的是特定標題所 ^ 子内容網頁時，編排規則可能會是，從特定目錄抓取土 :檔、頁網圖檔、以及從内容資料庫22取得相對的網；口 因此，若按照第一實施例的運作方式，亦即 容網頁後再置人超連結，若是戰次數（pagevie夕内 内容網站，額外增加置入超連結的程序，可在不恭A夕的 ，服量下’仍可正常運作。但在戰次 内容網站而言，由於每次為回應使用者的瀏覽要求j问的 須同時處理構出内容網頁和置入超連結 1，岣必 服器的負擔，所以對於第—實施例而言，'必㊆4冒加伺 ”效率的運作方式，否則只有增加伺服器的 本。雖然，可以增加如第二β圖所示之 里與成 25a〜25b，以應付更多的瀏覽需求（如用戶端電腦，服器 分別向緩衝伺服器25a〜25b取得網頁内容），但仍^、27 加成本來購置。 而領外增 請參閱第三圖，第三圖係依據本發明所提 施例=示，。如第三圖所示，在第二實施例中實 有與第-實施例相同的關鍵字資料1()、置人模 然擁 模組20、内容資料庫22、出版模址24和内容網、上傳 26，但在整個系統架構上的不㈤。不過，如可句服器 提高整體運作效率。與第—實施例相比，°从大幅 所傳遞的網頁内容’需先經由置入㈡中， 後，才輪入至内容資料庫22，但用戶端電：處 W窝從 11 200540661 内容網站伺服器26瀏覽内容網頁。 具體而言，在第二實施例中，先藉著置入模组 字的網頁内容中’先使特定筆廣告關鍵 子士為π有特疋網址之超連結之後，才將網頁内容 内容貧：庫22:接著才將網頁内容出版至内容網站伺服哭 :二 就可避免同時處理構出内容網頁盥置二 超連、、、。的6序，雖_使用者的㈣ $ 仍屬於不可避免的程序，但在第二實施例中 使用者要求瀏覽相同内容網頁，均僅 結的程序。所以，如第·】示超連 ，多使用者在同時瀏覽内容網站伺服, 網頁二’ “必須解析 在毛現品要處理時還雲另冰拥 1置入關鍵字的程序，所以在置入模組12執行序 k，均十分個舰H的處理效能。也許是這 1 ::多，:_無法在有限的設備資源中 J ： :概議’但事實上仍没有完全擺脫 此外，由於置入模組12戶斤抽〜成 容存入内容資料庫22之〜丁的置入程序是在網頁内 動廣告關鍵字的問題，之;即 運作效率，但是當置入模組例可以提高系統 鍵字資料庫1G不論增加或刪gj =私序後，往後在關 X j改什麼廣告關鍵字時，對舊有 200540661 内容網頁而言就難以變動，尤其對内容變動性很大的Blog 等的内容網站而言更是如此。 請參閱第四圖，第四圖係依據本發明所提出的第三實 施例之示意圖。如第四圖所示，在第三實施例中，雖然擁 有與第一實施例相同的關鍵字資料10、置入模組12、上傳 模組20、内容資料庫22、出版模組24和内容網頁伺服器 26，但在整個系統架構上的不同。 第三實施例中的出版模組24，除了仍會依據編排規 貝|J，而將内容資料庫22所儲存的複數個網頁内容構成可供 瀏覽的内容網頁外，尚會將置入模組12以Javascript的 型態寫入内容網頁中，亦即置入模組12的執行程序均不在 伺服器端進行，而改由用戶端電腦28的瀏覽器來執行。 具體而言，當出版模組24將代表置入模組12的 Javascript執行程序寫入内容網頁後，會將之出版至内容 網站伺服器26上。待含有置入模組24的内容網頁從内容 網站伺服器26下載至用戶端電腦28時，其瀏覽器會執行 置入模組12，並依據關鍵字資料庫10所儲存的些該筆廣 告關鍵字與特定網址，而在含有該些筆廣告關鍵字的内容 網頁中，使該些筆廣告關鍵字成為帶有網址之超連結。 如此一來，除了將代表置入模組12的Javascript執 行程序寫入全部的内容網頁外，對於伺服器而言，就不在 需要處理極佔系統效能的運算程序。對用戶端電腦28而 言，尤其僅需針對其欲瀏覽的内容網頁執行置入模組12， 也不會對用戶端電腦28帶來多大的運算負擔。因此，如第 四圖所示之第三實施例，系統架構變得更簡單、成本變得 更低。 13 200540661 請參閱第五圖，第五圖係本發明所產生出來的内容網 頁之不意圖。如第五圖所示，不論採用第一實施例、第二 實施例或第三實施例的運作方式所產生出來的内容網頁， 均會有相同效果。 ' 者「舉ΓΓΓ若「ΐ存知鍵字資料庫10中的廣告關鍵字 m」 車」，且各對應至行將企業的首頁網 址、中古車商i頁或活動網頁之關聯網 則會將如第五圖所示之铜百咖士 丁置八棋、、且 闓内容）晋A卜、十、P 頁谷（亦即關於行將企業的新 所1 、「中古車」的廣告關鍵字的 將八ϊ的Λ’,Γί用者戦此内容網頁後，若點擊「行 =中;:就會連上 方,,、、占擊巾古車」的超連結後，則會連 活動網頁之關聯網頁。 早冏I頁或 不過，將「行將企業」這屬於特 其競爭對手，而當使用者點擊此超連結 網頁，亚不I個好的處理模式。至於「中 特定關鍵字，此時為了避免使用去斛 則屬不 ，使用者在點擊此種超連結； 訊的標題列表。了廣口外从供相關新聞或資 如弟五圖所示之範例中，由於复屬 站，其内容的範圍較為廣泛，各種會被廣網 關鍵字出現機率也較高，不預先做任何分類或“二： 制，而針對全部的網頁内容或内容網頁進疒詈/ 。予白機 不會是無意義的行為。不過，若屬於牿^…入桎序，並 或是㈣網㈣，若屬於討論錢供花卉站 14 200540661 由於幾乎不可能會出現「行將企業」、「中古車」的廣告關 鍵字，因此若仍對這兩個廣告關鍵字做搜尋、分析時，就 會顯得無意義了。因此，關鍵字資料庫10的廣告關鍵字是 可以事先「行將企業」、「中古車」，事先剔除一些不相關的 廣告關鍵字。 綜上所述，由於藉著本發明系統可使内容網頁中的廣 告關鍵字成為帶有特定網址之超連結，使得提供這些内容 網頁的内容網站公司，由於額外增加原先沒有這些廣告超 連結，能夠吸引瀏覽者多點閱包含廣告的特定網址，進而 增加内容網站的廣告營收。 除了以上所述的元件外，尚可提供網路廣告公司均會 記錄的廣告被點選的情況，並產生出給廣告主的報表或是 内部管理上所需的管理報表。 惟以上所述僅為本發明之較佳可行實施例，非因此即 拘限本發明之專利範圍，故舉凡運用本發明說明書及圖式 内容所為之等效結構變化，均同理皆包含於本發明之範圍 内，合予陳明。 【圖式簡單說明】 第一圖係内容網站的文字中關聯於關鍵字的連結之建立系 統的示意圖。 第二A〜二B圖係依據本發明所提出的第一實施例之示意 圖。 第三圖係依據本發明所提出的第二實施例之示意圖。 第四圖係依據本發明所提出的第三實施例之示意圖。 15 200540661 第五圖係本發明所產生出來的内容網頁之示意圖。 【主要元件符號說明】 10關鍵字資料 12置入模組 20上傳模組 22内容資料庫 24出版模組 25a、25b緩衝伺服器 26内容網頁伺服器 27、28戶用端電腦 16200540661 IX. Description of the invention: [Technical field to which the invention belongs] The present invention relates to a system for establishing a link associated with keywords in the text of a content website, especially a keyword that has a specific advertising meaning in the text of a web page content Become a system for building hyperlinks with URLs. [Previous technology] With the development of online advertising, after related manufacturers have entered this market, related technologies have also advanced by leaps and bounds, especially Overture Services and Google, which have successively provided "content-oriented advertising" technology. This kind of online advertising model has been completely overturned, and it has been plagued by low hit rates in the past. Because this method mainly sells specific advertising keywords to advertisers in advance, and advertisers only need to pay based on the number of clicks. So 'when an advertiser buys the ad keyword "car", as long as a user searches for "car", the search results listed in the first few paragraphs will be followed by the URL provided by the advertiser in advance (Uniform Res 〇urce Locator, URL), the rest will be the real search results. Since users who query on specific keywords are usually consumers who are interested in this advertising keyword, the use of this advertising marketing method, which is closer to the actual needs of users, is indeed higher than the traditional Internet. Road advertising. A keyword-searching online advertisement is contrary to the traditional publicity steps in the past, allowing companies to become the companies that have received more attention in the same industry among the possible target crowds, and then to get closer to the companies, and then let the companies obtain them through this process. To this group of target audiences, let the company obtain the consumer's browsing media habits at a low cost, so as to propose a closer marketer 200540661 law to create higher value for the enterprise. However, the keyword search online advertising module is not very helpful for general content websites (such as news websites, B10g, websites, etc.). Although many content websites are currently searching for keywords with 〇verture G〇〇gle and other keywords | service provider cooperation network, the keyword search service of the content or website, and in: find = into the sponsorship associated with the keyword Advertisement, meanwhile, users can get revenue from the keyword search advertising service after they click on it. = Like: The cooperation model ca n’t bring usable ads for these content websites, because it ’s because of the general users. For the use and content of content websites, the main purpose is to search for content on the Internet. Therefore, the number of search results pages used by the content websites through the search services provided by cooperation with these Guange advertising service providers (Zhang Zhi) ( pageview), compared to the number of web pages generated by content viewers ’behavior of content address browsing, the number is of course, and the advertising revenue generated through search results is also from the site itself, which does not help much. There is no way to effectively recycle the in-house Gunet. However, the content network ::: huge amount of users: The text of a large number of content webpages, in fact, two bodies ’each has a lot of advertising significance. This includes sites that increase the advertising revenue of content websites. Applicable to the content network [Summary of the Invention] The main purpose of the present invention is related to the keywords of the association, which is to provide a content webpage text creation system, by including these advertisements off 200540661 ===: ㈣; pen ads The keyword becomes super 带有% with a special advertising keyword. After the user clicks on the link of this address with a mouse ^ link, they will be connected to the network link associated with the advertising keyword. The program scheduled to be executed by the module in the text to reduce the operating efficiency of the implant system. Reduce the burden on the server and increase the overall link = 2 = 1: Build ::: For: The content of the website is in the text, so that the superlink coffee with a specific URL has these ads super knotted with additional ads Specific URLs, and further increase the purpose of internal text, the present invention provides a system of content websites, which contains only keyword information :, and each-advertising keywords = hyperlinks to the above URL. So,;:; word = ^ to understand the features and technical contents of the present invention. Please refer to the detailed description and drawings. However, the drawings are only for reference and are not intended to limit the present invention. . 200540661 [Embodiment] Please refer to the first figure. The first figure is a schematic diagram of a system for establishing a link in a text on a content website. As shown in the first figure, the system for creating links related to keywords in the text of the content website is mainly composed of a keyword database 10 and a placement module 12. The keyword database 10 has stored a plurality of advertisement keywords in advance, and each advertisement keyword corresponds to a URL (Uniform Resource Locator, URL), and the placement module ^ 12 is mainly a procedure for placing a hyperlink. That is, in the webpage content that contains the report keywords, make the advertisement keywords (hyperlink-lnk), and output the system that contains this hyperlink: in brief, the link system ==== analysis round Into the homepage of 12, the adjective becomes a URL with a specific URL: even: yes: 22: = the content of the key page of the advertisement to other components or ^ I output the web page containing the hyperlink to the content of the web page originally entered to it Er He g 'direct-steps on how to get advertising keywords, how to ^,: machine, how to convert web page content into-(webpage), how to select a violation of 0 ^ ^ See the 7 μ valley, ,,,,, The effects produced after the strike are made into two: 2 ::: URLs and hyperlinks are widely known to be different. Get wide-mouth keywords, there are no huge 200540661 search engine rankings provided by search engines, or keywords that have been sold by online advertising companies that sell keywords. Therefore, the advertising keywords in the present invention may be a person's name, a company's name, or an unspecified item name (car), but it will mainly depend on the main characteristics of the content website company's content. That is, if the content website company that uses the system of the present invention belongs to the category of flowers, its defined advertising keywords may be based on chemistry education to reduce unnecessary analysis procedures. In short, the content webpage (as shown in the fifth figure) generated by the system for linking keywords in the text of the content website of the present invention is a webpage formed by further processing the webpage content; later It will be explained), after the user browses and clicks on the hyperlink of this advertising keyword by mouse, it will be connected to the related webpage of the URL of the advertising keyword (as shown in the fifth figure). Due to the sequence of the content web page timing and the placement module 12 in the timing of the placement of the hyperlink, or the placement module 12 is processing the dynamically generated content web page or the statically entered web page content, It will seriously affect the operating efficiency of the entire system, and whether the program scheduled to be executed by the module 12 is performed on the server or the client will also affect the operating efficiency. Therefore, the first embodiment and the second embodiment will be described below. And the third embodiment to explain the difference. Please refer to the second diagrams A to B, which are schematic diagrams of the first embodiment according to the present invention. As shown in Figure 2A, in order to generate content web pages that can be viewed by users (through the browser of the client computer 28) and management needs, the establishment of links related to keywords in the text of the content website of the present invention In addition to the keyword database 10 and the embedded module 12, the system also adds an upload module 20, a content database 22, a 20052005661 module 24, and a content website server 26. As shown in Figure 2A, for management needs, especially for content website companies that have magic writers and editors, if all _ page content is delivered to a specific department or person to enter the system At the same time, it will be a lack of efficiency and also increase the cost. Therefore, at present, the vast majority of Inner Valley, Zhouzhan Mosi will provide an operation interface (not documented) for writers and editors to upload web content through the upload module, and enter the web page after completion. After the content operation, it is passed to a content database 22 for storing a plurality of web page content. ^ 第-实 _ 中 'publishing module 24 will compose a plurality of webpage contents stored in the inner valley shell material library 22 according to the rules of arrangement, and publish the content webpages for viewing, and publish the content webpages to the content website server Shen. Only = 'In order to execute the human-word program shown in Figure 1, you still need to process the content webpage in advance', but in order to improve efficiency, Yu Lai will mention the second reality = medium (as shown in the third @), The content webpage will not be uploaded directly to the content database 22, but will be first processed by the placement module 12. In the Λ yoke example, the timing of placing the module 22 to process the content webpage depends on the type of the Guangkang content website. If it belongs to the news station that can predict the content, it can be placed in the module. 2 Actively issue a command to the publishing module 24: The publishing module 24 has not yet requested content on the client computer 28, and the 'Green Produced Content' webpage is submitted to the key module by the placement module 12 and then the key program, and then It is then passed to the content network server 26. If the content of 1 station feeding server 26 lacks a client computer to find two r === command, if the content page published by the celebrity is the homepage of a website, the so-called 10 200540661 arrangement rules may be, from a specific The picture, the title of the latest web page content on the content database 22, and other data are grabbed in the directory, and then it is saved to the content that can be browsed. If you want to publish a sub-content webpage with a specific title, the layout rules may be to grab the soil from a specific directory: files, web page image files, and obtain the relative network from the content database 22; therefore, if According to the operation mode of the first embodiment, that is, after placing a webpage, a hyperlink is placed. If it is the number of battles (pagevie, the content site, an extra procedure for placing a hyperlink can be added to the service volume) 'It can still operate normally. However, for wartime content websites, since each time in response to a user ’s browsing request, they must simultaneously process the construction of a content page and the placement of a hyperlink1, so the burden of the server must be eliminated, so For the first embodiment, the operation mode of the "must-do-four-add-service" efficiency, otherwise, only increase the cost of the server. Although, you can increase the sum of 25a ~ 25b as shown in the second β diagram to cope with more Many browsing requirements (such as client computers and servers to obtain web page content from the buffer servers 25a ~ 25b respectively), but still ^, 27 plus the cost to purchase. For external additions please refer to the third figure, the third figure is based on Examples of the invention = As shown in the third figure, in the second embodiment, there are actually the same keyword data 1 (), the embedding module 20, the content database 22, the publishing module address 24, and Content network, upload 26, but not bad in the overall system architecture. However, if it can be used to improve the overall operating efficiency. Compared with the first embodiment, ° the content of the web page delivered from the large-scale need to be placed first After that, the content database 22 is rotated in, but the client terminal: the content server browses the content webpage from 11 200540661 content website server 26. Specifically, in the second embodiment, by placing In the content of the webpage of the module word, the key content of a specific advertisement must be a hyperlink with a special URL before the content of the webpage is poor: Library 22: Then the content of the webpage is published to the content website. This can avoid the simultaneous processing of the 6th order of the content webpage, including the two superlinks. Although the user's ㈣ $ is still an unavoidable procedure, in the second embodiment, the user requests to browse the same content webpage. , Are all just procedures. So, as ] Show super-connected, multiple users are browsing the content web server at the same time, page two '"must analyze the process of placing keywords when the current hair product is processed, and then insert the keywords, so the sequence k is executed in the placement module 12. The processing efficiency of each ship is very high. Maybe it's 1 :: multi,: _ can't be in the limited equipment resources J :: Overview ', but in fact it still hasn't got rid of it completely. Draw ~ into the content and store it in the content database 22 ~ D. The placement process is a matter of moving advertising keywords in the webpage, that is, operating efficiency, but when the module example is inserted, the system key database 1G can be improved regardless of After adding or deleting gj = private order, when it comes to changing the advertising keywords of X j, it will be difficult for the old 200540661 content pages to change, especially for content sites such as blogs with very volatile content. So it is. Please refer to the fourth diagram, which is a schematic diagram of a third embodiment according to the present invention. As shown in the fourth figure, in the third embodiment, although having the same keyword data 10, placement module 12, upload module 20, content database 22, publishing module 24, and content as the first embodiment The web server 26 is different in the overall system architecture. In addition to the publishing module 24 in the third embodiment, the plurality of webpage contents stored in the content database 22 will be constructed into a content webpage that can be browsed in accordance with the layout rules | J. 12 is written into the content webpage in the form of Javascript, that is, the execution procedures of the module 12 are not performed on the server side, but are executed by the browser of the client computer 28 instead. Specifically, when the publishing module 24 writes the Javascript execution program representing the module 12 into the content webpage, it will publish it to the content website server 26. When the content webpage containing the placement module 24 is downloaded from the content website server 26 to the client computer 28, its browser will execute the placement module 12 and according to the advertisement keywords stored in the keyword database 10 With a specific URL, and in a content page containing the advertisement keywords, the advertisement keywords become hyperlinks with URLs. In this way, in addition to writing the Javascript execution program representing the embedded module 12 into all content web pages, the server no longer needs to process calculation programs that occupy the system's performance. As far as the client computer 28 is concerned, in particular, it is only necessary to execute the module 12 for the content webpage that it wants to browse, which will not cause much computational burden on the client computer 28. Therefore, as in the third embodiment shown in Fig. 4, the system architecture becomes simpler and the cost becomes lower. 13 200540661 Please refer to the fifth figure, which is the intention of the content webpage produced by the present invention. As shown in the fifth figure, the content webpages generated by using the operation modes of the first embodiment, the second embodiment, or the third embodiment all have the same effect. "" If ΓΓΓ is "stored in the advertising keyword m in the database of knowledgeable keywords 10" car ", and each of the corresponding websites corresponding to the homepage URL of the company, the i-page of the used car dealer or the activity page will be as follows The content of the copper hundred coffee stubbles shown in the fifth picture, and the contents of the slogan) Jin A Bu, X, P Page Valley (that is, about the new keyword of the company, the advertising keyword of "Second-timer car" After the user of ϊ ', Γί of Hachiman has this content webpage, if he clicks the "link = 中;: will link to the top ,,,, and occupy the ancient car" hyperlink, it will link to the event webpage. Web page. As early as I page, but will be "competent company" which belongs to its competitors, and when the user clicks on this hyperlink page, there is a good processing mode. As for "specific keywords, at this time In order to avoid the use of Dendrobium, this is not the case. The user clicks on the title list of such hyperlinks. In the example shown by Guangkouwai for relevant news or information, the content of The scope is relatively wide, and all kinds of keywords will be more likely to appear on the Internet. Category or "two: system, and enter / for all web content or content web pages. Yu Baiji will not be meaningless behavior. However, if it belongs to the 牿 ^ ... into the sequence, or it is the Internet, If it belongs to the money supply station 14 200540661 Because it is almost impossible to appear the advertising keywords of "sooning company" and "used car", if you still search and analyze these two advertising keywords, it will appear blank Meaning. Therefore, the advertising keywords in the keyword database 10 can be "killed companies" and "used cars" in advance, and some irrelevant advertising keywords can be removed in advance. In summary, since the system of the present invention can Make the advertising keywords in the content pages into hyperlinks with specific URLs, so that the content website companies that provide these content pages can attract viewers to click on specific URLs that contain ads because of the additional addition of these original hyperlinks. In addition to the above-mentioned components, in addition to the components described above, it can also provide information about the clicks on ads that are recorded by online advertising companies. It also generates reports to advertisers or management reports required for internal management. However, the above is only a preferred and feasible embodiment of the present invention, and it does not limit the scope of patents of the present invention. The equivalent structural changes in the description and the contents of the diagram are all included in the scope of the present invention and are shared by Chen Ming. [Schematic description of the diagram] The first diagram is a link to the keywords in the text of the content website A schematic diagram of a system for establishing the system. The second diagrams A to B are diagrams of the first embodiment according to the present invention. The third diagram is the diagrams of the second embodiment according to the present invention. The fourth diagram is based on the present invention. Schematic diagram of the third embodiment proposed by the invention. 15 200540661 The fifth diagram is a schematic diagram of the content webpage generated by the present invention. [Description of the main component symbols] 10 Keyword data 12 Placed in the module 20 Uploaded module 22 Content data Library 24 Publishing module 25a, 25b Buffer server 26 Content Web server 27, 28 Household computer 16