RU2519564C1 - Complex system for counterfeit protection of commodity - Google Patents

Abstract

FIELD: information technology.

SUBSTANCE: system comprises a rights holder client office, a consumer interface, an intellectual property audit and registration unit, a unit for producing identification labels, a system administrator unit equipped with a database forming module, an identification label verification module and a statistics and analysis module, a unit for detecting and intercepting distribution points of counterfeit products, a marketing communications unit and a consumer information support unit.

EFFECT: high degree of counterfeit protection of commodities by securing all phases of production and sale of a commodity.

1 dwg

Description

FIELD OF TECHNOLOGY

The invention relates to the field of protection against counterfeiting and counterfeiting of mass-produced products, in particular, to information systems for identifying the authenticity of goods and protecting goods from fakes.

In today's market, the problem of protecting goods from counterfeiting is increasingly worrying for society. Until recently, none of the long-established methods of protection did not contain all the necessary components for an effective solution to this problem. Therefore, today there is a need for a simple, universal, reliable and economical system for protecting goods from fakes.

BACKGROUND OF THE INVENTION

A known system for marking and identifying the authenticity of a product (patent RU 2183349 C1, G06K 1/12, G06K 9/00, 2000), in which a marking security code is applied to an object (product) or its label, including an individual product code generated using random number generator. Codes are transmitted via telecommunication means and recorded in the database of the control service, while marking the security code on the product or on its label is covered with an opaque erasable layer. In this known system, the number of marking elements is not set, marking of goods, recording of marking numbers in the database and applying an opaque erasable layer to the security code are performed simultaneously (in parallel), which makes it impossible to detect the manufacture of goods in excess of the quantity produced by the manufacturer or specified in the license .

In addition, they use the application on a sticker of a large amount of information, differently encrypted. When checking, special equipment is required, which makes it difficult for end users to use this system.

A well-known system of accounting for the promotion of goods on the market (RU 2323474 C1, G06K 1/00, G09F 3/00, 2007), in which they use an identifier made in the form of a card designed to be placed on the product or its packaging. On the card are several stripes with serial numbers, with hidden unique numbers assigned to the goods at the production stage. The strips are made with the possibility of irreversible disclosure of the said hidden number. The authenticity of the goods is checked by referring to the manufacturer’s database using the information on the front side of the card, the unique number read out, as well as the serial number of the strip on which the read unique number is applied.

In this system, multiple hidden application of unique numbers under erasable opaque layers is used, however, when checking, in addition to the unique number, enter the serial number of the strip on which the mentioned number is applied. The introduction of a large number of numbers can be difficult for the user to verify the authenticity of the goods.

Closest to the proposed is a system for determining the authenticity of goods (patent RU 2321890 C1, G06Q 30/00, 2006). An N-digit number and instructions for checking the indicated number are applied to the product or its packaging. The indicated N-digit numbers and unique codes corresponding to them are generated using the program once at the time of installation of the system. An N-digit number is assigned to a product in the center for assigning unique product codes. At the same time, information is recorded in a single database, which includes the unique N-digit product code containing the country code, manufacturer code, product code, additional information codes, including advertising ones. The authenticity of the goods is checked by comparing, using a single database, a unique product code corresponding to an N-digit number reported by the consumer through telecommunication facilities. If the reported N-digit number matches the N-digit number of the single database, the consumer is informed about the product, on the basis of which they make a conclusion about the authenticity of the goods, and if the numbers do not match, they inform the consumer that the goods are considered counterfeit.

In this system, an open N-digit number is used, which makes it easy to copy, and in addition to product information, an open N-digit number carries additional information codes (for example, advertising), which, when authenticating, will lead to unnecessary information from the verifier. , and storing additional information in the database will require additional hardware.

None of the known systems for protecting goods from fakes and identifying the authenticity of goods does not allow for comprehensive protection of goods at all stages from the production and development of intellectual property to the acquisition of goods by the consumer.

The technical result, which is achieved by the claimed system, is to expand its functionality to verify the authenticity of the goods sold and to increase the degree of protection of goods from fakes.

Separate blocks of the proposed system of protection of goods from counterfeiting, connected in a certain way with each other, make up a new set of elements of an integrated system of protection against counterfeiting, which is the subject of the present invention.

SUMMARY OF THE INVENTION

The specified technical result is achieved by the fact that the comprehensive system for protecting the goods from counterfeiting and identifying the authenticity of the goods contains a client-owner’s office, a consumer interface, an audit and registration block for intellectual property objects, an identification mark manufacturing unit, a system administrator unit equipped with a database generation module, a module verification of product identification tags and statistics and analysis module, block for identifying and suppressing counterfeit distribution points, block mark etching communications, and a consumer information support unit, the outputs of the client-owner’s office being associated with an audit and registration of intellectual property objects, a system administrator unit, and a unit for identifying and suppressing counterfeit distribution points; the entrances of the client-owner’s office are connected to the audit and registration block of intellectual property objects, the unit for the production of identification tags, the system administrator unit, the unit for identifying and suppressing counterfeit distribution points, and the marketing communications unit; the inputs and outputs of the consumer interface are connected to the system administrator unit, the detection and suppression unit of counterfeit distribution points, and the consumer information support unit; the inputs and outputs of the audit and registration block of intellectual property are connected to the office of the client-owner and the system administrator block; the outputs of the unit for the production of identification tags are connected with the office of the client-holder and the block of the system administrator; the input of the identification tag manufacturing unit is connected to the system administrator unit; the inputs and outputs of the counterfeiting distribution point detection and suppression block are connected to the client-copyright holder’s office, the consumer’s interface, the system administrator’s block, and the consumer’s information support block; the inputs and outputs of the marketing communications unit are connected to the office of the client-owner and the system administrator unit; the outputs of the consumer information support unit are connected to the client-owner’s office, the consumer interface, the system administrator’s unit and the detection and suppression block of counterfeit distribution points; and the inputs of the consumer information support unit are connected to the consumer interface, the system administrator unit and the unit for identifying and suppressing counterfeit distribution points.

BRIEF DESCRIPTION OF THE DRAWINGS

Figure 1 shows a block diagram of an integrated system for protecting goods from fakes and identifying the authenticity of the goods.

MODE FOR CARRYING OUT THE INVENTION

As shown in figure 1, a comprehensive system for protecting goods from counterfeiting contains an office of the client-holder 1, a consumer interface 2, an audit and registration unit for intellectual property 3, an identification tag manufacturing unit 4, a system administrator unit 5, equipped with a database generation module 6 , a module for checking product identification tags 7 and a statistics and analysis module 8, a unit for identifying and suppressing distribution points of counterfeit products 9, a marketing communications unit 10 and an information support unit otrebiteley 11, and outputs the copyright holder-office client 1 connected with the audit unit and the registration of intellectual property 3, the system administrator unit 5 and the block detect and prevent counterfeiting 9 distribution points; the inputs of the office of the client-holder 1 are connected with the audit and registration block of intellectual property 3, the unit for the production of identification tags 4, the administrator unit 5, the unit for identifying and suppressing distribution points of counterfeit 9 and the marketing communications unit 10; the inputs and outputs of the consumer interface 2 are connected with the system administrator block 5, the detection and suppression block of counterfeit distribution points 9 and the consumer information support block 11; the inputs and outputs of the audit and registration block of intellectual property 3 are connected with the office of the client-holder 1 and the administrator block 5; the outputs of the unit for the manufacture of identification tags 4 are connected with the office of the client-holder 1 and the administrator unit 5; the input of the identification label manufacturing unit 4 is connected to the system administrator unit 5; the inputs and outputs of the detection and suppression block of counterfeit distribution points 9 are connected with the office of the client-copyright holder 1, the consumer interface 2, the system administrator block 5 and the consumer information support block 11; the inputs and outputs of the block of marketing communications 10 are connected with the office of the client-holder 1 and the block of the system administrator 5; the outputs of the consumer information support block 11 are connected to the office of the client-holder 1, the consumer interface 2, the system administrator block 5 and the detection and suppression block of counterfeit distribution points 9; and the inputs of the consumer information support block 11 are connected to the consumer 2 interface, the system administrator block 5 and the detection and suppression block of counterfeit distribution points 9.

The following is a description of the blocks of an integrated system for protecting goods from fakes.

The office of the client-copyright holder 1 is the interface of the copyright holder (manufacturer) - an automated workstation (in particular, a personal computer, mobile terminal) configured to access the Internet.

At the entrance to the account of the client-copyright holder 1:

- information from the audit and registration block of intellectual property 3, concerning the conclusion on the possibility of using this protection system by the copyright holder (manufacturer);

- information from the system administrator’s unit 5 on setting up the system for a customer’s need or request and information on the progress of activation of identification tags by consumers, statistics and analytics of activation of identification tags previously performed by consumers;

- identification tags on tangible media from the unit for the production of identification tags 4, as a special case - stickers with identification tags;

- information from the unit for identifying and suppressing the distribution points of counterfeit 9 on cases of identifying counterfeit and counterfeiting, as well as the progress of the suppression of this activity, carried out in accordance with the request of the client;

- information from the block of marketing communications 10, in particular, current information about the settings of the system to conduct marketing campaigns that stimulate the end consumer to verify the authenticity of the goods;

- information from the consumer information support unit 11 of a statistical nature.

At the exit of the client-owner’s office 1: - information for the audit and registration block of intellectual property 3, regarding the scope and state of protection, the required registration of objects;

- a request for the use of the system and information for the system administrator unit 5 regarding the parameters of the protected goods and determining the responses of the protection system;

- information for the unit for identifying and suppressing the distribution points of counterfeit 9, in particular, setting up a request for events held after identifying a counterfeit;

- information for the block of marketing communications 10 on setting up the system for conducting marketing campaigns that stimulate the end consumer to verify the authenticity of the goods.

The consumer interface 2 is also a consumer access terminal to the system and is an automated workstation (in particular, a personal computer, a mobile terminal) configured to access the Internet and / or to establish communication via SMS.

At the input of consumer interface 2: - information from the system administrator unit 5 about the results of the authentication of the product’s identification label (the product is genuine or not);

- information from the unit for identifying and suppressing distribution points of counterfeit 9 about interaction within the framework of suppressing the activities of outlets selling counterfeit or counterfeit products;

- information from the consumer information support unit 11 about the options for the results of the audit, questions and problems that arise with the consumer and other background information received from the consumer.

At the output of consumer interface 2: - transfer of the identification tag to the system administrator’s unit 5 (in two ways - via the Internet or via SMS), transferring information to the databases for storage and subsequent analysis;

- to the block for identifying and suppressing the distribution points of counterfeit 9, if the consumer identifies a counterfeit or forgery - checks, packaging scans, etc .;

- information in the consumer information support unit 11, for example, a message about the results of marketing campaigns and bonuses.

The audit and registration block of intellectual property 3 is an automated workstation connected via the Internet with remote search systems: Rospatent, WIPO, the European Union and other foreign patent offices, as well as with automated systems of Rospatent paperless paperwork for trademarks and inventions.

The audit and registration block of intellectual property 3 is made with the possibility of identifying intellectual property, determining the degree of protection of intellectual property, processing and filing documents for registration of rights to intellectual property (trademarks, industrial designs, inventions and utility models) as well as reminders the need to extend and maintain the force of title to intellectual property.

At the entrance of the audit and registration block of intellectual property 3 - information from the office of the client-holder 1 about intellectual property requiring protection;

information from the system administrator’s unit 5 about the need to extend the protection documents for intellectual property.

At the output of the audit and registration block of intellectual property 3:

- information for the office of the client-holder 1 on the degree of protection of the intellectual property object and on its registration, a reminder of the need to prolong the protection documents;

- information for the system administrator unit 5 about the possibility of activating databases.

The unit for the production of identification tags 4 is an automated production line having the possibility of manufacturing, for example, stackers of a system for protecting goods from fakes, or labels or other carriers of identification tags.

The unit for the production of identification tags 4 provides a unique identification tag including a manufacturer’s code, product code and product number; execution of the manufacturer’s code, product code and product number in the form of numbers, and / or letters, and / or signs and / or combinations thereof; application of a unique identification number and contact information on a sticker or label or package or package for verification of identification tags by consumers; protection of identification marks from reading until the moment of opening the packaging of goods.

At the input of the unit for the manufacture of identification tags 4 - information from the administrator of the system 5, in particular, a team for the manufacture of identification tags and a database of identification tags.

At the output of the unit for the manufacture of identification tags 4 - identification tags on a tangible medium, for example, stickers with identification tags;

- information for the system administrator unit 5, including - a command to activate or deactivate identification tags;

- information about the readiness of the order of identification tags for the office of the client-copyright holder 1.

The system administrator unit 5 is a software and hardware complex that provides the required level of operational and functional tools for influencing the operational part of the product protection system from fakes, by inputting / outputting information, creating, regulating and updating system requests and managing certain processes that implement the main the functional potential of the system, with the possibility of online processing of large amounts of data.

The system administrator block 5 consists of interconnected:

- module for creating databases of 6 identification tags, which is a MySQL database server and allows you to manage the system databases;

- module for verification of identification tags 7, which compares the received unique identification tags with tags recorded in the database, including with the manufacturer’s code, product code and product number; sending a response to the consumer interface 2 about the coincidence or mismatch of the received identification tags with the tags recorded in the database;

- module of statistics and analysis 8, which processes the statistics of inspections and its analysis, in particular:

- number of checks

- sources of inspections,

- telecom operators,

- name of the checked goods,

- regions of inspections,

- dates of inspections.

At the input of the side of the system administrator 5: - information from the office of the client-holder 1, in particular, a request to use the system and information regarding the parameters of the protected goods and the determination of the responses of the protection system;

- transfer of the identification tag from the consumer interface 2 (in two ways - via the Internet or via SMS), transferring information to the databases for storage and subsequent analysis;

- information from the audit and registration block of intellectual property 3 about the possibility of activating databases;

- information from the unit for the manufacture of identification tags 4, including - a command to activate or deactivate identification tags;

- information from the unit for identifying and suppressing the distribution points of counterfeit 9 about the work done on the identified identification tags;

- information from the block of marketing communications 10 with the settings of marketing campaigns;

- information from the consumer information support unit 11 - data for the statistics and analysis module 8.

At the output of the system administrator’s unit 5: - information for the office of the client-owner 1 on setting up the system to the customer’s need (request) and information on the progress of activation of identification tags by consumers, statistics and analytics of activation of identification tags previously performed by consumers;

- information for the consumer interface 2 on the results of the authentication of the identification label of the goods (the goods are genuine or not);

- information for the audit and registration block of intellectual property 3 on the need to extend the protection documents for intellectual property;

- information for the unit for the manufacture of identification tags 4, in particular, a team for the manufacture of identification tags and a database of identification tags.

- information for the unit for identifying and suppressing the distribution points of counterfeit 9 about the authenticity or non-authenticity of identification tags and statistics for identifying non-authentic tags in the system;

- information for the block of marketing communications 10 about the tags used in the system to conduct sales promotion campaigns, about the goods participating in the campaign;

information for consumer information support unit 11 about protected products and identification tag verification capabilities.

The unit for identifying and suppressing the distribution points of counterfeit 9 is made in the form of a hardware-software complex with the ability to access the Internet and is a collection of software modules that display the process of interaction with retail outlets; with bodies of the Ministry of the Interior (MIA); with Rospatent; with the chamber of commerce and industry (CCI).

At the input of the block for identifying and suppressing the distribution points of counterfeit 9: - information from the office of the client-copyright holder 1 about the protected intellectual property objects;

- information from the consumer interface 2 on the identification of non-genuine tags and places of sale of goods with non-genuine tags;

- information from the system administrator’s unit 5 about the authenticity or non-authenticity of identification tags and statistics for identifying non-genuine tags in the system;

- information from the consumer information support unit 11 on cases of consumers' appeals regarding the identification of identification marks that do not confirm the authenticity of the goods.

At the output of the block for identifying and suppressing the distribution points of counterfeit 9: - information for the office of the client-copyright holder 1 about the identified points and measures to curb their activities;

- information for the user interface 2 on the procedure for identifying an inauthentic identification tag;

- information for the system administrator unit 5 about the work done on identified identification tags;

information for consumer information support unit 11 - an algorithm for working with a consumer who has discovered an inauthentic identification tag.

The block of marketing communications 10 is a software that allows you to conduct marketing campaigns to promote products that are protected from fakes and stimulate retail outlets and end consumers to verify the authenticity of goods and support the promotion of goods (PR).

At the input of the block of marketing communications 10: - information from the office of the client-copyright holder 1 regarding the type and setting of stock parameters;

- information from the system administrator’s unit 5 about the labels used in the system to conduct sales promotion campaigns, about the goods participating in the campaign.

At the output of marketing communications unit 10: - information for the office of the client-holder 1 on the progress and results of marketing campaigns for sales promotion;

- information for the system administrator block 5 with the settings of marketing campaigns.

The consumer information support block 11 is a software and hardware complex that allows you to manage incoming and outgoing calls through all known communication channels and performs:

- receiving incoming calls;

- sending outgoing messages;

- collection of information about places where counterfeit goods were sold;

- monitoring communications with users;

- reporting;

- Alerting users.

At the input of the block of consumer information support 11: - information from the block of the system administrator 5 about protected goods and the possibility of checking identification tags;

- information from the unit for identifying and suppressing distribution points of counterfeit 9 - the algorithm of work in the event that a consumer identifies an identification tag that does not confirm the authenticity of the goods;

- from consumer interface 2 - request for help information.

At the output of the block of consumer information support 11 - information for the office of the client-copyright holder 1 about incoming questions and problems of consumers;

- information for the system administrator unit 5 - data for the statistics and analysis module 8;

- information for the unit for identifying and suppressing the distribution points of counterfeit 9 on consumer purchases of goods that have not verified the authenticity of identification tags;

- information for the consumer interface 2 reference character.

The proposed comprehensive system for protecting goods from fakes operates as follows.

From a company interested in protecting its products from counterfeiting, a request is received to use the system. The system administrator unit 5 sets up the client’s owner’s client’s office 1, through which the system interacts further with the interested company, enters the initial information about the interested company, its product and request, and provides a representative of this company with access to this office.

Information about the manufacturer and the product is transmitted to the audit and registration unit of intellectual property 3, in which:

- objects of intellectual property are identified - trademarks, labels, company names, etc.

- verification of their protection is carried out - the presence of legally significant protection documents and their content, which determines the degree of protection of intellectual property;

- a report is being prepared containing the audit results and recommendations for improving the management system and protecting intellectual property;

- the process of obtaining security documents in accordance with the legislation of the Russian Federation is initiated.

All received information is transmitted to the system administrator unit 5, where it is processed and stored.

In case of a positive audit result, information about the manufacturer and the product is transmitted to the system administrator unit 5. A positive audit result confirms to the administrator that it is possible to use the module to verify identification tags 7 for a specific manufacturer and configure the database generation module 6. A database is generated for the manufacturer’s specific product and module for checking identification labels is configured 7. Part of the data from the system administrator unit 5, namely the generated identifications nye tags are transmitted to the manufacturer in producing block identification marker 4.

In a particular case, the manufactured identification tags in the form of stackers (DAT stickers) are delivered to production, the goods are marked with the mentioned stacks and sent to the distribution network.

Further, the consumer erases (removes) the protective layer of the sticker, using the mobile terminal sends the code with the identification tag to the system administrator unit 5, namely to the identification tag verification module 7, associated with the consumer information support unit 11.

In response to the request, the system administrator unit 5 provides information:

1. About the results of the verification of identification tags:

- the goods are genuine if the information on the name and manufacturer received from the system coincides with the name and manufacturer of the purchased goods;

- the product is fake if the information on the name and manufacturer received from the system does not coincide with the name and manufacturer of the purchased goods, as well as if the number of the DAT sticker is not registered in the system or is re-entered;

2. About the winning code in accordance with the planned conditions of the promotional campaign.

Using this system, the manufacturer of products marked with identification tags (stackers) can receive various statistics on inspections, including the number of inspections, the source of inspections, the name of the goods being inspected, on-line, upon requests received from consumer interface 2 regions of inspections, dates of inspections.

Obtaining information from the unit for identifying and suppressing distribution points of counterfeit 9 about checking unregistered identification tags or repeated requests allows interacting with individual consumers who have discovered counterfeit. In this case, a product with an identification tag that has not verified authenticity can be sent for examination, on the basis of which law enforcement agencies can carry out further work to curb the spread of counterfeit goods.

Next, the unit for identifying and suppressing distribution points of counterfeit 9 interacts with retail outlets, as well as interacts with the relevant structures of the Ministry of Internal Affairs, Rospatent, CCI, prepares notifications and warnings for places where counterfeit products are sold.

The unit of marketing communications 10 transmits information for conducting marketing campaigns to stimulate consumers to carry out checks of identification codes, bringing operational information about products to consumers, etc.

The identifier (DAT sticker), in addition to the possibility of authentication, attracts the attention of the buyer and, when combined with sales promotion programs, significantly increases sales at points of sale.

Examples of programs:

- The buyer of certain groups or items of goods receives a cash back with each SMS sent. When the total costs reach a certain value, or the buyer acquires the agreed number of units, a bonus amount is added to the consumer’s real subscriber account. Thus, the product authenticity system is a mechanism to stimulate customer loyalty to the products of the selected brand.

- Together with the response about the authenticity of the product, the buyer can receive a message about the recommended retail price of this product and the amount spent by it in the current month (six months) on the purchase of this product (at the recommended price). Based on these data, the rating of the best buyers is determined.

- Direct random (lottery) crediting of a certain amount of money directly to the account of the subscriber authenticating the product is possible.

This comprehensive system allows direct interactive communication with the buyer, thereby increasing consumer loyalty to the products of the manufacturer.

The response on the authenticity of the product may also contain congratulations on the upcoming holidays, recommendations on the use of the product and other information at the discretion of the manufacturer. In response to SMS, the buyer can receive an offer to register on the company's website and become a member of the company’s loyal customer club.

The registration form may contain any number of fields required by the manufacturer to fill out. Club members are the first to know about new products and promotions of the manufacturer, participate in surveys, bonus programs and more.

The accumulation of SMS messages in the database generation module of the system administrator’s block 5 allows you to produce targeted SMS messages about ongoing sales promotion programs, new products and other promotions. Distribution can be carried out both across the entire database of buyers who have verified the authenticity of products, and to selected groups - by the frequency of checks, by geographical feature, by customers who purchased the goods in a specified period of time, etc.

The module for promoting goods (PR) of the block of marketing communications 10 provides an informational occasion that can attract leading media. In this case, the main topics of press conferences, press releases and publications may be:

- the need to protect the buyer in times of crisis and increased activity of manufacturers of counterfeit products;

- identifiers (DAT-stickers) as a non-standard way of promoting products;

- The use of interactive communication when communicating with the buyer.

The consumer information support unit 11 sends the final information from the consumer interface 2 to other interested system units:

- information for the office of the client-copyright holder 1 about incoming questions and problems of consumers;

- information for the system administrator unit 5 - data for the statistics and analysis module 8;

- information for the unit for identifying and suppressing the distribution points of counterfeit 9 on consumer purchases of goods that have not verified the authenticity of identification tags;

- information for the consumer interface 2 reference character.

Using this comprehensive system of protection of goods from counterfeiting helps to shape the image of the manufacturer as an innovator in his market, as a company with social ethics, a company that cares about the quality of its products, life and health of customers.

It will be apparent to one skilled in the art that various modifications and changes are possible in the present invention. Accordingly, it is intended that the present invention covers the modifications and variations as well as their equivalents without departing from the spirit and scope of the invention disclosed in the appended claims.

Claims (1)

An integrated system of protection of goods from counterfeiting, containing the office of the client - the copyright holder, the consumer interface, an audit and registration block for intellectual property, an identification tag manufacturing unit, a system administrator unit equipped with a database generation module, an identification tag verification module and a statistics and analysis module, a unit identification and suppression of counterfeit distribution points, a marketing communications unit, and a consumer information support unit, with cabinet exits and the client - the copyright holder is associated with the audit and registration of intellectual property, the administrator of the system and the detection and suppression of counterfeit distribution points; the inputs of the client-copyright holder’s office are connected with the audit and registration block of intellectual property objects, the unit for the production of identification tags, the system administrator unit, the unit for identifying and suppressing counterfeit distribution points, and the marketing communications unit; the inputs and outputs of the consumer interface are connected to the system administrator unit, the detection and suppression unit of counterfeit distribution points, and the consumer information support unit; the inputs and outputs of the audit and registration block of intellectual property are connected to the client’s office - the copyright holder and the system administrator block; the outputs of the unit for the production of identification tags are connected to the office of the client-holder and the system administrator unit; the input of the identification tag manufacturing unit is connected to the system administrator unit; the inputs and outputs of the counterfeiting distribution point detection and suppression block are connected to the client’s copyright holder’s office, the consumer’s interface, the system administrator’s block, and the consumer’s information support block; the inputs and outputs of the marketing communications unit are connected to the client’s office - the copyright holder and the system administrator unit; the outputs of the consumer information support unit are connected with the client’s office - the copyright holder, the consumer interface, the system administrator unit and the detection and suppression unit of counterfeit distribution points; and the inputs of the consumer information support unit are connected to the interface of the client - the copyright holder, the system administrator unit and the unit for identifying and suppressing counterfeit distribution points.