MX2021006653A - System and method for targeting the distribution of media from a mobile platform. - Google Patents
System and method for targeting the distribution of media from a mobile platform.Info
- Publication number
- MX2021006653A MX2021006653A MX2021006653A MX2021006653A MX2021006653A MX 2021006653 A MX2021006653 A MX 2021006653A MX 2021006653 A MX2021006653 A MX 2021006653A MX 2021006653 A MX2021006653 A MX 2021006653A MX 2021006653 A MX2021006653 A MX 2021006653A
- Authority
- MX
- Mexico
- Prior art keywords
- media
- mobile platform
- projection subsystem
- media projection
- targeting
- Prior art date
Links
- 238000000034 method Methods 0.000 title abstract 3
- 230000008685 targeting Effects 0.000 title abstract 2
- 238000012795 verification Methods 0.000 abstract 2
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0267—Wireless devices
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0265—Vehicular advertisement
- G06Q30/0266—Vehicular advertisement based on the position of the vehicle
-
- G—PHYSICS
- G05—CONTROLLING; REGULATING
- G05D—SYSTEMS FOR CONTROLLING OR REGULATING NON-ELECTRIC VARIABLES
- G05D1/00—Control of position, course, altitude or attitude of land, water, air or space vehicles, e.g. using automatic pilots
- G05D1/0011—Control of position, course, altitude or attitude of land, water, air or space vehicles, e.g. using automatic pilots associated with a remote control arrangement
- G05D1/0022—Control of position, course, altitude or attitude of land, water, air or space vehicles, e.g. using automatic pilots associated with a remote control arrangement characterised by the communication link
-
- G—PHYSICS
- G05—CONTROLLING; REGULATING
- G05D—SYSTEMS FOR CONTROLLING OR REGULATING NON-ELECTRIC VARIABLES
- G05D1/00—Control of position, course, altitude or attitude of land, water, air or space vehicles, e.g. using automatic pilots
- G05D1/0094—Control of position, course, altitude or attitude of land, water, air or space vehicles, e.g. using automatic pilots involving pointing a payload, e.g. camera, weapon, sensor, towards a fixed or moving target
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/40—Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
- G06F16/48—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
- G06F16/487—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using geographical or spatial information, e.g. location
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0242—Determining effectiveness of advertisements
- G06Q30/0244—Optimization
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0252—Targeted advertisements based on events or environment, e.g. weather or festivals
Landscapes
- Engineering & Computer Science (AREA)
- Business, Economics & Management (AREA)
- Strategic Management (AREA)
- Finance (AREA)
- Development Economics (AREA)
- Accounting & Taxation (AREA)
- General Physics & Mathematics (AREA)
- Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Economics (AREA)
- General Business, Economics & Management (AREA)
- Entrepreneurship & Innovation (AREA)
- Marketing (AREA)
- Game Theory and Decision Science (AREA)
- Environmental & Geological Engineering (AREA)
- Computer Networks & Wireless Communication (AREA)
- Radar, Positioning & Navigation (AREA)
- Aviation & Aerospace Engineering (AREA)
- Automation & Control Theory (AREA)
- Remote Sensing (AREA)
- Databases & Information Systems (AREA)
- Library & Information Science (AREA)
- General Engineering & Computer Science (AREA)
- Data Mining & Analysis (AREA)
- Multimedia (AREA)
- Navigation (AREA)
- Mobile Radio Communication Systems (AREA)
- Traffic Control Systems (AREA)
- Telephonic Communication Services (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
A system and method are provided for location-targeting the provision of media distributed by a mobile platform. The method provides a mobile platform with media projection subsystem, and an identifier associated with the media projection subsystem. The media projection subsystem is selectively enabled, the geographic location of the mobile platform is determined, and the identifier and the enablement of the media projection system are verified. Verification information, including the mobile platform (media projection subsystem) location, identifier, and enablement of the media projection subsystem is communicated to a server and stored in a non-transitory memory. A targeting application may direct the system to a target location in cooperation with analyzing the verification information, weighted for factors such as proximate vehicular traffic, line of sight, proximate pedestrian traffic, proximity to cultural events, proximity to cultural facilities, the time of day, and the length of time the media is being projected.
Applications Claiming Priority (3)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US201862779972P | 2018-12-14 | 2018-12-14 | |
US16/601,362 US10796340B2 (en) | 2018-12-14 | 2019-10-14 | System and method for targeting the distribution of media from a mobile platform |
PCT/US2019/056189 WO2020123028A1 (en) | 2018-12-14 | 2019-10-15 | System and method for targeting the distribution of media from a mobile platform |
Publications (1)
Publication Number | Publication Date |
---|---|
MX2021006653A true MX2021006653A (en) | 2021-12-08 |
Family
ID=71071733
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
MX2021006653A MX2021006653A (en) | 2018-12-14 | 2019-10-15 | System and method for targeting the distribution of media from a mobile platform. |
Country Status (10)
Country | Link |
---|---|
US (4) | US10796340B2 (en) |
EP (1) | EP3782109A4 (en) |
JP (1) | JP7052153B2 (en) |
KR (1) | KR102427460B1 (en) |
CN (1) | CN113015997B (en) |
BR (1) | BR112021004392B1 (en) |
CA (2) | CA3170648A1 (en) |
MX (1) | MX2021006653A (en) |
SG (1) | SG11202103595WA (en) |
WO (1) | WO2020123028A1 (en) |
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KR20230170751A (en) * | 2021-04-14 | 2023-12-19 | 프로덕티브 어플리케이션 솔루션스 인코포레이티드 | portable billboard |
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CN114827109A (en) * | 2022-03-30 | 2022-07-29 | 阿波罗智联(北京)科技有限公司 | Resource request method, resource allocation method, client and electronic equipment |
WO2024047842A1 (en) * | 2022-09-01 | 2024-03-07 | 日本電気株式会社 | Advertisement management device, advertisement management method, and recording medium |
CN117407855B (en) * | 2023-12-14 | 2024-02-09 | 四川数产范式科技有限公司 | Unified user authentication method, system, equipment and medium based on dimension projection |
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-
2019
- 2019-10-14 US US16/601,362 patent/US10796340B2/en active Active
- 2019-10-15 JP JP2021530301A patent/JP7052153B2/en active Active
- 2019-10-15 KR KR1020217016608A patent/KR102427460B1/en active IP Right Grant
- 2019-10-15 CN CN201980072244.1A patent/CN113015997B/en active Active
- 2019-10-15 CA CA3170648A patent/CA3170648A1/en active Pending
- 2019-10-15 SG SG11202103595WA patent/SG11202103595WA/en unknown
- 2019-10-15 BR BR112021004392-6A patent/BR112021004392B1/en active IP Right Grant
- 2019-10-15 MX MX2021006653A patent/MX2021006653A/en unknown
- 2019-10-15 WO PCT/US2019/056189 patent/WO2020123028A1/en unknown
- 2019-10-15 CA CA3110715A patent/CA3110715C/en active Active
- 2019-10-15 EP EP19896537.8A patent/EP3782109A4/en active Pending
-
2020
- 2020-05-08 US US16/869,696 patent/US10803488B2/en active Active
- 2020-08-31 US US17/007,575 patent/US11468477B2/en active Active
-
2022
- 2022-09-06 US US17/903,096 patent/US20230005020A1/en active Pending
Also Published As
Publication number | Publication date |
---|---|
US11468477B2 (en) | 2022-10-11 |
SG11202103595WA (en) | 2021-05-28 |
KR20210072112A (en) | 2021-06-16 |
US20200402107A1 (en) | 2020-12-24 |
CA3170648A1 (en) | 2020-06-18 |
US10796340B2 (en) | 2020-10-06 |
JP7052153B2 (en) | 2022-04-11 |
WO2020123028A1 (en) | 2020-06-18 |
CN113015997B (en) | 2021-11-12 |
CA3110715C (en) | 2022-10-04 |
EP3782109A1 (en) | 2021-02-24 |
JP2022511784A (en) | 2022-02-01 |
US20230005020A1 (en) | 2023-01-05 |
BR112021004392B1 (en) | 2021-11-09 |
BR112021004392A2 (en) | 2021-05-18 |
US20200265476A1 (en) | 2020-08-20 |
CA3110715A1 (en) | 2020-06-18 |
KR102427460B1 (en) | 2022-07-29 |
EP3782109A4 (en) | 2021-06-23 |
CN113015997A (en) | 2021-06-22 |
US20200193481A1 (en) | 2020-06-18 |
US10803488B2 (en) | 2020-10-13 |
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