MX2019007270A - Optimizacion basada en vectores de presentaciones multimedia. - Google Patents

Optimizacion basada en vectores de presentaciones multimedia.

Info

Publication number
MX2019007270A
MX2019007270A MX2019007270A MX2019007270A MX2019007270A MX 2019007270 A MX2019007270 A MX 2019007270A MX 2019007270 A MX2019007270 A MX 2019007270A MX 2019007270 A MX2019007270 A MX 2019007270A MX 2019007270 A MX2019007270 A MX 2019007270A
Authority
MX
Mexico
Prior art keywords
segment
customer
vector
media presentation
based optimization
Prior art date
Application number
MX2019007270A
Other languages
English (en)
Inventor
G Mchale Brian
W Wilkinson Bruce
D Mattingly Todd
Mulgund Rohit
Original Assignee
Walmart Apollo Llc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Walmart Apollo Llc filed Critical Walmart Apollo Llc
Publication of MX2019007270A publication Critical patent/MX2019007270A/es

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data
    • G06Q30/0204—Market segmentation
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0254—Targeted advertisements based on statistics
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Physics & Mathematics (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Probability & Statistics with Applications (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

Un segmento de la pluralidad de segmentos se selecciona de tal manera que las caracterizaciones de productos vectorizados de la presentación de medios que incluyen el segmento tengan una alineación predeterminada con los valores preferidos de la audiencia del cliente. El segmento seleccionado se transmite a un dispositivo reproductor de medios de la audiencia del cliente. Posteriormente, el dispositivo reproductor de medios recibe el segmento y presenta al cliente una presentación de medios personalizada que incluye el segmento seleccionado en lugar de la porción original. La alineación maximiza la aceptación del cliente o las compras de la presentación de medios personalizada.
MX2019007270A 2016-12-20 2017-10-12 Optimizacion basada en vectores de presentaciones multimedia. MX2019007270A (es)

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US201662436842P 2016-12-20 2016-12-20
US201762485045P 2017-04-13 2017-04-13
US201762513490P 2017-06-01 2017-06-01
PCT/US2017/056280 WO2018118190A1 (en) 2016-12-20 2017-10-12 Vector-based optimization of media presentations

Publications (1)

Publication Number Publication Date
MX2019007270A true MX2019007270A (es) 2019-11-25

Family

ID=62561748

Family Applications (1)

Application Number Title Priority Date Filing Date
MX2019007270A MX2019007270A (es) 2016-12-20 2017-10-12 Optimizacion basada en vectores de presentaciones multimedia.

Country Status (4)

Country Link
US (1) US20180174198A1 (es)
CA (1) CA3047395A1 (es)
MX (1) MX2019007270A (es)
WO (1) WO2018118190A1 (es)

Families Citing this family (17)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2564610A (en) 2016-04-15 2019-01-16 Walmart Apollo Llc Systems and methods for providing content-based product recommendations
CA3020974A1 (en) 2016-04-15 2017-10-19 Walmart Apollo, Llc Partiality vector refinement systems and methods through sample probing
WO2017180977A1 (en) 2016-04-15 2017-10-19 Wal-Mart Stores, Inc. Systems and methods for facilitating shopping in a physical retail facility
MX2018015784A (es) 2016-06-15 2019-05-09 Walmart Apollo Llc Caracterizaciones de productos e individuos basadas en vector con respecto a la asistencia de agente al servicio del consumidor.
US10373464B2 (en) 2016-07-07 2019-08-06 Walmart Apollo, Llc Apparatus and method for updating partiality vectors based on monitoring of person and his or her home
WO2018191451A1 (en) 2017-04-13 2018-10-18 Walmart Apollo, Llc Systems and methods for receiving retail products at a delivery destination
WO2020176442A1 (en) 2019-02-25 2020-09-03 Walmart Apollo, Llc Systems and methods of product recognition through multi-model image processing
US20210005207A1 (en) 2019-07-05 2021-01-07 Talkdesk, Inc. System and method for querying multiple information sources using agent assist within a cloud-based contact center
US11328205B2 (en) 2019-08-23 2022-05-10 Talkdesk, Inc. Generating featureless service provider matches
US20210117882A1 (en) 2019-10-16 2021-04-22 Talkdesk, Inc Systems and methods for workforce management system deployment
US20210136220A1 (en) 2019-10-31 2021-05-06 Talkdesk, Inc. Monitoring and listening tools across omni-channel inputs in a graphically interactive voice response system
US11736615B2 (en) 2020-01-16 2023-08-22 Talkdesk, Inc. Method, apparatus, and computer-readable medium for managing concurrent communications in a networked call center
US11677875B2 (en) 2021-07-02 2023-06-13 Talkdesk Inc. Method and apparatus for automated quality management of communication records
US11856140B2 (en) 2022-03-07 2023-12-26 Talkdesk, Inc. Predictive communications system
US11736616B1 (en) 2022-05-27 2023-08-22 Talkdesk, Inc. Method and apparatus for automatically taking action based on the content of call center communications
US11971908B2 (en) 2022-06-17 2024-04-30 Talkdesk, Inc. Method and apparatus for detecting anomalies in communication data
US11943391B1 (en) 2022-12-13 2024-03-26 Talkdesk, Inc. Method and apparatus for routing communications within a contact center

Family Cites Families (12)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5758257A (en) * 1994-11-29 1998-05-26 Herz; Frederick System and method for scheduling broadcast of and access to video programs and other data using customer profiles
US6327574B1 (en) * 1998-07-07 2001-12-04 Encirq Corporation Hierarchical models of consumer attributes for targeting content in a privacy-preserving manner
US7062510B1 (en) * 1999-12-02 2006-06-13 Prime Research Alliance E., Inc. Consumer profiling and advertisement selection system
CA2520117A1 (en) * 2003-03-25 2004-10-14 Sedna Patent Services, Llc Generating audience analytics
US20110314061A1 (en) * 2009-12-09 2011-12-22 Marcos Lara Preference sharing method
JP2011253462A (ja) * 2010-06-03 2011-12-15 Sony Corp コンテンツ推薦システム、コンテンツ推薦装置、およびコンテンツ推薦方法
US9213986B1 (en) * 2010-06-29 2015-12-15 Brian K. Buchheit Modified media conforming to user-established levels of media censorship
US8495683B2 (en) * 2010-10-21 2013-07-23 Right Brain Interface Nv Method and apparatus for content presentation in a tandem user interface
US20130080208A1 (en) * 2011-09-23 2013-03-28 Fujitsu Limited User-Centric Opinion Analysis for Customer Relationship Management
US20130325555A1 (en) * 2012-06-01 2013-12-05 Kurt L. Kimmerling System and method for generating pricing information
US20140040039A1 (en) * 2012-08-03 2014-02-06 Elwha LLC, a limited liability corporation of the State of Delaware Methods and systems for viewing dynamically customized advertising content
US10373230B2 (en) * 2012-10-05 2019-08-06 Raise Marketplace, Llc Computer-implemented method for recommendation system input management

Also Published As

Publication number Publication date
WO2018118190A1 (en) 2018-06-28
CA3047395A1 (en) 2018-06-28
US20180174198A1 (en) 2018-06-21

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