KR20230088216A - Operating method for providing page information and electronic apparatus supporting thereof - Google Patents

Abstract

Disclosed is a method for an electronic device to provide a keyword search page, which includes the steps of: obtaining a first input of a user for keyword search in a delivery brokerage service provided by the electronic device; in response to the first input, confirming information on one or more keywords selected from a plurality of keywords obtained through the service; and providing a keyword search page including a first area for the user to input a keyword to be searched and a second area to display information on the one or more keywords.

Description

Operation method for providing page information and electronic device supporting it

The present invention relates to a method and apparatus for providing page information, and more particularly, to a method and electronic device for providing information on a keyword search page including a popular keyword.

With the development of electronic technology, e-commerce has become a part of shopping. Customers can purchase products online without going directly to a shopping mall or market, and the products purchased online are delivered to the delivery address requested by the customer.

In the case of e-commerce, since the provision of detailed and accurate information about products has a significant impact on service satisfaction, various methods for providing more detailed and accurate information are being discussed.

In this regard, reference may be made to prior literature such as KR101756594B1 or KR101500849B1.

According to the method of the present invention, an electronic device providing page information may provide information on a keyword search page including popular keywords.

The technical problems to be achieved in the present invention are not limited to the technical problems mentioned above, and other technical problems not mentioned will be clearly understood by those skilled in the art from the description below. You will be able to.

Various embodiments may provide an operating method of an electronic device for providing page information and an electronic device supporting the same.

A method for providing a keyword search page by an electronic device according to various embodiments of the present disclosure, comprising: acquiring a user's first input for keyword search in a service for delivery brokerage provided by the electronic device; In response to the first input, checking information on one or more keywords selected from among a plurality of keywords obtained through the service; and providing a keyword search page including a first area for the user to input a keyword to be searched for and a second area for displaying information on the one or more keywords.

In an exemplary embodiment, the method of providing the keyword search page may further include checking first shipping address information of the user, and the plurality of keywords may include shipping address information corresponding to the first shipping address information in the service. keywords retrieved from a plurality of users with

In an exemplary embodiment, the method of providing the keyword search page may further include acquiring current location information of the user, and the plurality of keywords may include delivery address information within a predetermined distance from the current location information in the service. keywords retrieved from a plurality of users with

In an exemplary embodiment, the plurality of keywords may include keywords searched for in the service within a predetermined time period from the time point when the first input is obtained.

In an exemplary embodiment, the predetermined time period is determined based on a first keyword search amount corresponding to a first time interval including a time point at which the first input was obtained among a plurality of time intervals, and the plurality of time intervals The time interval section of may include one or more time interval sections for determining the keyword search amount for each unit time interval section on the service.

In an exemplary embodiment, the predetermined time period is determined as a first time period when the amount of the first keyword search is greater than or equal to a threshold value, and the predetermined time period is determined as a second time period when the amount of the first keyword search is less than the threshold value. And, the first time period may be shorter than the second time period.

In an exemplary embodiment, the checking of information on one or more keywords may include: checking a popular keyword list including at least some keywords selected according to an order of a large search volume among the plurality of keywords; and checking the one or more keywords to be displayed through the keyword search page from the popular keyword list.

In an exemplary embodiment, the method of providing the keyword search page may include at least one store operating based on a time point when the first input is acquired in one or more stores identified as corresponding to a first keyword included in the at least some keywords. Checking the store of; and setting the one or more keywords to exclude the first keyword when the at least one store is not identified.

In an exemplary embodiment, the search volume is checked based on a search history for all keywords included in a keyword set corresponding to a second keyword included in the plurality of keywords, and the keyword set includes the second keyword and At least one keyword included in overlapping or similar ranges may be included.

In an exemplary embodiment, the method of providing the keyword search page may include checking information about an order history of the user in the service; and determining an exposure priority for the one or more keywords based on information about the order history of the user, wherein the one or more keywords may be displayed in the second area based on the exposure priority. there is.

In an exemplary embodiment, the determining of the exposure priority may include the number of orders of the user corresponding to each item category included in the plurality of item categories in the service during the first period, based on the user's order history. Checking; determining category priorities for the plurality of item categories based on the number of orders; identifying one or more item categories corresponding to the one or more keywords among the plurality of item categories; and determining an exposure priority for the one or more keywords based on the category priority and the one or more item categories.

In an exemplary embodiment, with respect to a third keyword and a fourth keyword included in the one or more keywords, a category priority of a first item category corresponding to the third keyword is a second item category corresponding to the fourth keyword. If the category priority is higher than that of the third keyword, the exposure priority of the third keyword may be higher than that of the fourth keyword.

In an exemplary embodiment, when the third keyword and a fifth keyword included in the one or more keywords equally correspond to the first item category, the third keyword and the fifth keyword are based on a recent order history of the user. 5 When an exposure priority for a keyword is determined, and a recent order history for a first item related to the third keyword is older than a recent order history for a second item related to the fifth keyword, exposure of the third keyword The priority may be higher than the exposure priority of the fifth keyword.

In an exemplary embodiment, the checking of the number of orders by the user may include a longer period than the first period when the number of item categories for which the same number of orders is confirmed during the first period is equal to or greater than a predetermined number among the plurality of item categories. The method may include checking the number of orders of the user corresponding to each item category during a second period.

In an exemplary embodiment, the one or more keywords may be set as chip-type information, and the one or more keywords may be displayed on the second area based on the user's scroll input.

In an exemplary embodiment, the one or more keywords may be updated at regular intervals.

In an exemplary embodiment, the keyword search page may include a third area displaying information on keywords in the user's recent search history.

An electronic device providing a keyword search page according to various embodiments, comprising: a processor; and one or more memories for storing one or more instructions, wherein the one or more instructions, when executed, causes the processor to: search for keywords in a service for delivery brokerage provided by the electronic device. obtaining a user's first input; In response to the first input, checking information on one or more keywords selected from among a plurality of keywords obtained through the service; and providing a keyword search page including a first area for the user to input a keyword to be searched for and a second area for displaying information on the one or more keywords.

The various embodiments of the present disclosure described above are only some of the preferred embodiments of the present disclosure, and various embodiments reflecting the technical features of the various embodiments of the present disclosure can be made by those skilled in the art. It can be derived and understood based on the detailed description to be described below.

The present invention has a technical effect in that an electronic device providing page information provides a method for providing information on a keyword search page including popular keywords, thereby promoting user's search convenience.

The effects obtainable in the present invention are not limited to the effects mentioned above, and other effects not mentioned can be clearly understood by those skilled in the art from the description below. will be.

1 is a diagram for explaining a page information providing system in which a method of operating an electronic device for providing page information according to various embodiments may be implemented.
2 is a diagram illustrating configurations of a server device and a user device according to various embodiments.
3 is a diagram illustrating an operating method of the server device 100 for providing page information according to various embodiments.
4 is a diagram illustrating a method for the server device 100 to check one or more keywords based on a search amount according to various embodiments.
FIG. 5 is a diagram illustrating a method for determining, by the server device 100, an exposure priority for one or more keywords based on a user's order history according to various embodiments.
6 is a diagram illustrating an example in which the user device 200 outputs a keyword search page based on an operation of the server device 100 according to various embodiments.

The following embodiments combine elements and features of various embodiments in a predetermined form. Each component or feature may be considered optional unless explicitly stated otherwise. Each component or feature may be implemented in a form not combined with other components or features. In addition, various embodiments may be configured by combining some components and features. The order of operations described in various embodiments may be changed. Some components or features of one embodiment may be included in another embodiment, or may be replaced with corresponding components or features of another embodiment.

In the description of the drawings, procedures or steps that may obscure the gist of various embodiments are not described, and procedures or steps that can be understood by those skilled in the art are not described. did

Throughout the specification, when a part is said to "comprising" or "including" a certain element, it means that it may further include other elements, not excluding other elements, unless otherwise stated. do. In addition, terms such as “… unit”, “… unit”, and “module” described in the specification mean a unit that processes at least one function or operation, which is hardware or software or a combination of hardware and software. can be implemented as Also, “a or an”, “one”, “the” and like terms are used herein in the context of describing various embodiments (particularly in the context of the claims below). Unless otherwise indicated or clearly contradicted by context, both the singular and the plural can be used.

Hereinafter, preferred embodiments according to various embodiments will be described in detail with reference to the accompanying drawings. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS The detailed description set forth below in conjunction with the accompanying drawings is intended to describe exemplary embodiments of various embodiments, and is not intended to represent a single embodiment.

In addition, specific terms used in various embodiments are provided to help understanding of various embodiments, and the use of these specific terms may be changed into other forms without departing from the technical spirit of various embodiments. .

1 is a diagram for explaining a page information providing system in which a method of operating an electronic device for providing page information according to various embodiments may be implemented.

Referring to FIG. 1 , a system for providing page information according to various embodiments may be implemented in various types of electronic devices. For example, the page information providing system may be implemented in the server device 100 and the user device 200 . In other words, the server device 100 and the user device 200 may perform operations according to various embodiments of the present disclosure based on a page information providing system implemented in each device. Meanwhile, the page information providing system according to various embodiments is not limited to that shown in FIG. 1 and may be implemented in more various electronic devices and servers.

The server device 100 according to various embodiments may be a device that performs wireless and wired communication with a plurality of user devices 200 and includes a storage having a large storage capacity. For example, the server device 100 may be a cloud device that works with a plurality of user devices.

The user device 200 according to various embodiments may be a device that can be used by an individual user, such as a desktop PC, a tablet PC, or a mobile terminal. In addition, other electronic devices performing similar functions may be used as the user device 200 .

A system for providing page information according to various embodiments may include various modules for operation. The modules included in the page information providing system enable physical devices (eg, the server device 100 and the user device 200) in which the page information providing system is implemented (or included in the physical device) to perform designated operations. It may be implemented computer code or one or more instructions. In other words, the physical device in which the page information providing system is implemented stores a plurality of modules in a memory in the form of computer code, and when the plurality of modules stored in the memory are executed, the plurality of modules correspond to the plurality of modules. It can be made to perform specified actions.

2 is a diagram illustrating configurations of a server device and a user device according to various embodiments.

Referring to FIG. 2 , the server device 100 and the user device 200 may include an input/output unit 210, a communication unit 220, a storage 230, and a processor 240.

The input/output unit 210 may be various interfaces or connection ports that receive user input or output information to the user. The input/output unit 210 may include an input module and an output module, and the input module receives a user input from a user. User input may be made in various forms including key input, touch input, and voice input. Examples of input modules capable of receiving such user input include a traditional keypad, keyboard, and mouse, as well as a touch sensor that detects a user's touch, a microphone that receives a voice signal, a camera that recognizes gestures through image recognition, A proximity sensor including at least one of an illuminance sensor or an infrared sensor for detecting user approach, a motion sensor for recognizing a user's motion through an acceleration sensor or a gyro sensor, and various other types of sensors that detect or receive user input. There is an input means, and the input module according to the embodiment of the present disclosure may include at least one of the devices listed above. Here, the touch sensor may be implemented as a piezoelectric or capacitive touch sensor that detects a touch through a touch panel attached to a display panel or a touch film, an optical touch sensor that detects a touch by an optical method, and the like. In addition, the input module may be implemented in the form of an input interface (USB port, PS/2 port, etc.) connecting an external input device that receives a user input instead of a device that detects a user input by itself. Also, the output module may output various types of information. The output module may include at least one of a display for outputting an image, a speaker for outputting sound, a haptic device for generating vibration, and other various types of output means. In addition, the output module may be implemented in the form of a port type output interface connecting the above-described individual output means.

For example, an output module in the form of a display may display text, still images, and moving images. Displays include liquid crystal displays (LCDs), light emitting diodes (LEDs) displays, organic light emitting diodes (OLEDs) displays, flat panel displays (FPDs), and transparent displays. display), curved display, flexible display, 3D display, holographic display, projector, and other various types of devices capable of performing image output functions. may contain at least one. Such a display may be in the form of a touch display integrally formed with the touch sensor of the input module.

The communication unit 220 may communicate with other devices. Accordingly, the server device 100 and the user device 200 may transmit and receive information with other devices through a communication unit. For example, the server device 100 and the user device 200 may communicate with each other or with other devices using a communication unit.

Here, communication, that is, transmission and reception of data may be performed by wire or wireless. To this end, the communication unit includes a wired communication module that accesses the Internet through a LAN (Local Area Network), a mobile communication module that accesses a mobile communication network through a mobile communication base station to transmit and receive data, and a wireless local area network (WLAN) such as Wi-Fi. Area Network)-based communication method or WPAN (Wireless Personal Area Network)-based communication method such as Bluetooth or Zigbee, a short-distance communication module, or GNSS (Global Navigation Satellite System) such as GPS (Global Positioning System) ), or a combination thereof.

The storage 230 may store various types of information. Storage may temporarily or semi-permanently store data. For example, the storage of the server 100 includes an operating system (OS) for driving the server 100, a program for generating data or braille for hosting a website, or an application (eg, a web application). ) may be stored. In addition, the storage may store the modules in the form of computer code as described above.

Examples of the storage 230 include a hard disk drive (HDD), a solid state drive (SSD), a flash memory, a read-only memory (ROM), a random access memory (RAM), and the like. This can be. Such storage may be provided in a built-in type or a detachable type.

The processor 240 controls overall operations of the server device 100 and the user device 200 . To this end, the processor 240 may perform calculations and processing of various types of information and may control operations of elements of the server device 100 and the user device 200 . For example, the processor 240 may execute a program or application for providing page information. The processor 240 may be implemented as a computer or a similar device according to hardware, software, or a combination thereof. In terms of hardware, the processor 240 may be implemented in the form of an electronic circuit that performs a control function by processing electrical signals, and in terms of software, it may be implemented in the form of a program that drives the processor 240 in hardware. Meanwhile, in the following description, unless otherwise noted, operations of the server device 100 and the user device 200 may be interpreted as being performed under the control of the processor 240 . That is, when the modules implemented in the above-described page information providing system are executed, the modules may be interpreted as the processor 240 controlling the server device 100 and the user device 200 to perform the following operations.

In summary, various embodiments may be implemented through various means. For example, various embodiments may be implemented by hardware, firmware, software, or a combination thereof.

In the case of hardware implementation, the method according to various embodiments includes one or more application specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), and FPGAs. (field programmable gate arrays), processors, controllers, microcontrollers, microprocessors, etc.

In the case of implementation by firmware or software, the method according to various embodiments may be implemented in the form of a module, procedure, or function that performs functions or operations described below. For example, software codes can be stored in memory and run by a processor. The memory may be located inside or outside the processor, and may exchange data with the processor by various means known in the art.

Hereinafter, various embodiments will be described in more detail based on the above technical idea. The above-described contents may be applied to various embodiments described below. For example, operations, functions, and terms that are not defined in various embodiments described below may be performed and described based on the contents described above.

In the following description, various embodiments will be described on the premise that the server device 100 performs a page information providing operation. According to various embodiments, the user device 200 that obtains page information from the server device 100 ) may output page information.

3 is a diagram illustrating an operating method of the server device 100 for providing page information according to various embodiments.

According to Figure 3, the server device 100 provides information on the keyword search page, in order to perform an operation of providing information on the keyword search page, in the service for delivery mediation provided by the server device 100 Obtaining a user's first input for keyword search (301), checking information on one or more keywords selected from among a plurality of keywords obtained through the service in response to the first input (303), A keyword search page including a first area for inputting a keyword to be searched for and a second area for displaying information on the one or more keywords may be provided (305).

Hereinafter, a service for delivery mediation provided by the server device 100 according to FIG. 3 or a service related to the server device 100 includes item pickup between various stores located on the service and a plurality of users using the service. It may correspond to a service for ordering and delivery order brokerage. In addition, items subject to pick-up orders and delivery orders may correspond to food items, and food items may be understood to have the same meaning as various other terms indicating food-related items such as dishes, food menus, or meals. A store associated with a service for delivery brokerage may correspond to a store that sells and delivers food items, and is understood to have the same meaning as various other terms indicating places where food items can be sold, such as stores, shops, and restaurants. It can be.

That is, through a service for brokering an item pick-up order and delivery order provided by the server device 100, a plurality of users may input an order request for ordering an item through a store in the service, and the store provides the corresponding service. It is possible to check the input order request and prepare the ordered item in response. If the store supports both pick-up orders and delivery orders, for pick-up orders in which the user directly visits the store to pack or pick-up the item, depending on the user's choice, the store will notify the store when the ordered item is ready. The corresponding service inputs item preparation completion information, and then the user can visit the store and pick up the item. Alternatively, for a delivery order in which a delivery man delivers an item to the user's address according to the user's selection, the store enters delivery request information in the service when the ordered item is ready, and when the delivery request information is confirmed, the delivery man sends the store to the store. After visiting and picking up the item, it can be delivered to the user's address information.

According to various embodiments, in operation 301, the server device 100 may obtain a user's first input for keyword search in a service for brokering delivery.

For example, keywords searchable in the service may include other items capable of searching for a specific food item, such as the name of a food item, the name of a food menu to which the food item belongs, or the name of a food category in which the food item is classified in relation to the food item. It may contain text, etc. In addition, a keyword searchable in the service, a keyword related to a store selling food items in relation to a store or a brand, may search for a specific store selling food items, such as the name of the store or the name of a brand related to the store. May contain other text. In addition to this, various other texts for obtaining search results desired by the user on the service may be included in searchable keywords.

For example, the user's first input obtained by the server device 100 in operation 301 may correspond to an input corresponding to a search button for accessing a page for a user to search a keyword in an initial page of a service. .

According to various embodiments, in operation 303, the server device 100 may check information on one or more keywords selected from among a plurality of keywords acquired through the service in response to the first input.

For example, in operation 303, the server device 100 may collect or obtain a plurality of keywords searched by a plurality of users on a service according to the following embodiment.

As an example, the plurality of keywords that the server device 100 acquires through the service, the server device 100 checks the user's delivery address information and searches for keywords from a plurality of users having delivery address information nearby the user's delivery address information. can include That is, the server device 100 may check the first delivery address information of the user who inputs for keyword search, and includes keywords searched for from a plurality of users having delivery address information corresponding to the first delivery address information on the service. keywords can be obtained. Here, the plurality of users having delivery address information corresponding to the user's first delivery address information refers to other users whose delivery address information is set within a certain distance from the user's first delivery address information set on the service, or to classify each region in the service. It may refer to other users for which delivery address information is set and located in a specific region including the first delivery address information among a plurality of regions. At this time, in order for the server device 100 to determine or confirm specific delivery address information set on the service for a specific user included in the plurality of users as delivery address information corresponding to the user's first delivery address information, Additional conditions may be set such that there is a history of delivery orders performed by a user with specific delivery address information, or a history of delivery orders performed by a specific user with specific delivery address information a certain number of times or more.

As another example, the plurality of keywords that the server device 100 obtains through the service are searched for by the server device 100 from a plurality of users who check the user's current location information and have delivery address information near the user's current location. Can contain keywords. That is, the server device 100 may obtain current location information of a user inputting for a keyword search, and may obtain a plurality of information including a keyword searched for from a plurality of users having delivery address information corresponding to the current location information on the service. keywords can be obtained. Here, the plurality of users having delivery address information corresponding to the user's current location information refers to other users whose delivery address information is set within a certain distance from the user's current location information acquired on the service, or a plurality of users who divide each region in the service. It may refer to other users for which delivery destination information is set and located in a specific area including the current location information among the areas of . At this time, in order for the server device 100 to determine or confirm specific delivery address information set on the service for a specific user included in the plurality of users as delivery address information corresponding to the user's current location information, the specific user Additional conditions may be set such that there is a history of delivery orders being performed with specific delivery address information, or a history of delivery orders being performed more than a certain number of times with specific delivery address information by a specific user.

As another example, the plurality of keywords that the server device 100 acquires through the service may include keywords searched for in the service within a certain time period from the time point when the first input for keyword search is obtained from the user. That is, keywords searched by a plurality of users on the service from the time when the user makes the first input for keyword search until a certain time period before may be included in the plurality of keywords, wherein the certain time period obtains a plurality of keywords. It may correspond to the length of the time interval for

The predetermined time interval for acquiring a plurality of keywords is: 1) the user receives the first input among a plurality of time interval intervals including one or more time interval intervals for determining the keyword search amount for each unit time interval interval on the service; The length of the time interval depends on which time interval interval includes one point in time, and 2) the amount of keyword search by a plurality of users in the time interval interval including the time point when the user inputs the first input. may be set differently.

That is, the server device 100 may divide the operation time of the service into a plurality of time interval sections including one or more time interval sections, check the keyword search amount corresponding to each time interval section, and determine a plurality of time interval sections. The length of a certain time interval for acquiring a plurality of keywords is determined based on which time interval interval includes the time when the user made the first input, and the amount of keyword search corresponding to the corresponding time interval interval. can

The length of the predetermined time interval set to acquire a plurality of keywords when the time at which the user inputs the first input is included in the first time interval interval among the plurality of time interval intervals, and the user among the plurality of time interval intervals When the time at which the first input is received is included in the second time interval, the length of the predetermined time interval set to obtain a plurality of keywords may be different. This may be that the length of a certain time period for obtaining a plurality of keywords is set differently in consideration of the fact that the keyword search volume is different for each of a plurality of time intervals.

If the server device 100 uses a time interval of 12:00 to 13:00 corresponding to the lunch time zone as the first time interval section, and a time interval of 15:00 to 16:00 corresponding to the afternoon time zone as the second time interval section. When set as a time interval section, since the amount of keyword search will be large for the first time interval corresponding to the lunch time period, sufficient keywords can be obtained even if the predetermined time period is set to 20 minutes. For the second time interval section, since the keyword search volume is smaller, the predetermined time section may be set to 40 minutes longer than 20 minutes.

When a time point at which the user inputs the first input is included in the first time interval interval, the first time interval interval is corresponded to according to whether the keyword search volume in the first time interval interval meets the threshold value. The length of the predetermined time period may be set differently. That is, the length of a certain time period for obtaining a plurality of keywords is when the first keyword search amount corresponding to the first time interval including the time when the user inputs the first input is greater than or equal to the threshold value or less than the threshold value. Each can be set differently. Specifically, the predetermined time period is set as a first time period when the first keyword search amount is greater than or equal to the threshold value, and the predetermined time period is set as a second time period when the first keyword search amount is less than the threshold value. The time period may be shorter than the second time period.

If the server device 100 sets the 12:00 to 13:00 time interval corresponding to the lunch time period as the first time interval, if the keyword search amount corresponding to the first time interval is greater than or equal to the threshold value, the corresponding Since the keyword search volume in the time interval is large, it is sufficient to set the predetermined time interval to 20 minutes, whereas if the keyword search volume corresponding to the first time interval is less than the threshold value, the keyword search volume in the corresponding time interval is small. The predetermined time period may be set to 40 minutes longer than 20 minutes.

For example, one or more keywords checked by the server device 100 in operation 303 may correspond to popular keywords selected in order of high search volume among a plurality of keywords obtained through a service. To this end, the server device 100 checks information on one or more keywords in operation 303, a popular keyword list including at least some of the keywords selected according to the order of the largest search volume among a plurality of keywords obtained through the service. and checking information on one or more keywords to be displayed through a keyword search page provided to the user from the confirmed popular keyword list.

For example, one or more keywords to be displayed through a keyword search page provided to a user are set to be displayed through a keyword search page only when a store corresponding to the keyword is open, or a store corresponding to the keyword is open. If not confirmed, it can be set to be excluded from the one or more keywords.

That is, when the server device 100 checks a popular keyword list including at least some of the keywords selected according to the order of the largest search volume among a plurality of keywords obtained through the service, the first keyword included in the at least some of the keywords is selected. Regarding the keyword, it is possible to check at least one store that is open based on the time point when the user's first input for keyword search is obtained in one or more stores identified as corresponding to the first keyword. If at least one open store is not confirmed, the server device 100 may set one or more keywords in operation 303 to exclude the first keyword so that the first keyword is not displayed through the keyword search page. . For example, a user may input a specific store name or a specific brand name as a keyword. If all stores to be provided as search results correspondingly are not open during business hours, the specific store name or specific brand name is Through operation 303, one or more keywords to be checked may be excluded.

For example, a search volume for checking a popular keyword list may be checked based on a search volume for each keyword included in a plurality of keywords. At this time, with respect to a specific keyword included in a plurality of keywords, not only when the specific keyword is accurately entered as a search term, but also when the specific keyword is not accurately entered as a search term, the same search result as if a specific keyword is entered as a search term can be obtained. A search volume considering possible similar keywords may also be identified as a search volume for the specific keyword.

For example, with respect to a second keyword included in a plurality of keywords, the server device 100 may determine at least one keyword that may be determined to be included in a range similar to or overlapping with the second keyword as a similar keyword of the second keyword. may be grouped and set as one keyword set corresponding to the second keyword, and the search volume for the second keyword may be determined by checking a search history for all keywords included in the corresponding keyword set. The operation of the server device 100 as described above is to set a keyword set for managing keywords overlapping or similar to a specific keyword, and to check the search volume for the keyword set set around the specific keyword. can be

For example, when checking information on one or more keywords to be displayed through a keyword search page provided to a user in a popular keyword list, the server device 100 may set various conditions to check one or more keywords.

For example, the server device 100 may check keyword search volumes from all of a plurality of users on the service and check one or more keywords in order of the largest search volumes. In this case, the plurality of users subject to keyword search volume confirmation are determined to be any plurality of users using the service, or a plurality of users having delivery address information corresponding to the user's delivery address information or a user's current location information corresponding to the user's delivery address information. The determination may be limited to a plurality of users having delivery address information.

As another example, the server device 100 may check keyword search volumes from some users of the same gender as the user among a plurality of users on the service, and check one or more keywords in order of large search volumes. That is, one or more keywords to be displayed through the keyword search page may be identified based on the order in which keyword search volumes of other users having the same gender as the user are large.

As another example, the server device 100 may check keyword search volumes from some users of a similar age group among a plurality of users on the service, and check one or more keywords in order of large search volumes. That is, one or more keywords to be displayed through the keyword search page may be identified based on the order of the keyword search volume of other users corresponding to a similar age to the user.

As another example, the server device 100 may check one or more keywords to be displayed through a keyword search page by combining the above embodiments. With respect to a plurality of keywords obtained through the service, the server device 100, a first keyword set including some of the keywords in order of increasing keyword search volume from all of the plurality of users on the service, and a first keyword set from some users of the same gender as the user It is divided into a second keyword set including some keywords in order of high keyword search volume, and a third keyword set including some keywords in order of high keyword search volume from some users of the same age as the user, and a specific You can extract keywords as many as the number of keywords and confirm them as one or more keywords to be displayed through the keyword search page. That is, in this case, one or more keywords to be displayed through the keyword search page may include each keyword belonging to the first keyword set to the third keyword set.

At this time, exposure priority in which the one or more keywords are exposed on the keyword search page may be determined according to the priority set for the keyword set. For example, when priorities are set in the order of the first keyword set, the second keyword set, and the third keyword set, some keywords extracted from the first keyword set are displayed on the leftmost side, and the second keyword Some keywords extracted from the set may be displayed next, and some keywords extracted from the third keyword set may be displayed last. Priorities for each keyword set may be set according to various methods.

4 is a diagram illustrating a method for the server device 100 to check one or more keywords based on a search amount according to various embodiments.

According to FIG. 4 , the server device 100 may check a popular keyword list including at least some keywords selected according to an order of a large search volume among a plurality of keywords acquired through a service (401). In operation 401, the search volume for checking the list of popular keywords may be checked based on the search volume for each keyword included in a plurality of keywords, and as described above, it is determined that the search volume overlaps with each keyword or is included in a similar range. A keyword set including at least one possible keyword may be set for each keyword, and a search volume for the keyword set may be checked as a search volume for each keyword.

After checking the popular keyword list, the server device 100 may check one or more keywords to be displayed through the keyword search page from the popular keyword list (403). At this time, one or more keywords identified in the popular keyword list may be set to exclude keywords for which a store operating in correspondence with the keyword is not identified, as described above.

According to various embodiments, in operation 305, the server device 100 provides a keyword search page including a first area for the user to input a keyword to be searched for and a second area for displaying information on one or more keywords. can do.

For example, in operation 305, the user may enter and search for a keyword through a first area of the keyword search page provided by the server device 100, and it may be recognized that such a first area is an area for the user to search for a keyword. It can be distinguished from other areas of the keyword search page so that it can be accessed.

For example, exposure priorities in which one or more keywords identified by the server device 100 are exposed on a keyword search page may be determined in operation 303, and the one or more keywords may be determined according to the determined exposure priorities in operation 305 by the server device ( 100) may be displayed in the second area of the keyword search page provided.

At this time, the user's order history may be reflected in determining the exposure priority for the keyword. That is, the server device 100 may check information about the user's order history on the service, and determine the exposure priority for the one or more keywords based on the information about the checked order history.

For example, when the server device 100 intends to determine the exposure priority for the one or more keywords in consideration of the user's order history, the server device 100 determines the user's priority for each item category to which the one or more keywords correspond. The exposure priority can be determined based on the number of orders of

The server device 100 may set a plurality of item categories for classifying food items sold on the service, and such item categories may be set according to food fields such as Korean food, Japanese food, and Western food to which each food item belongs, It can also be set according to various other criteria.

Regarding a plurality of item categories for classifying items sold on the service, the server device 100 provides a user corresponding to each item category included in the plurality of item categories during a specific first period based on the user's order history. The number of orders may be checked, and category priorities for a plurality of item categories may be determined according to the number of orders. Here, the number of user orders corresponding to each item category may mean the number of times users order items included in each item category, and the category priority is the order in which the number of times users order items included in each item category is high. can be determined by

After confirming the category priority for each of the plurality of item categories, the server device 100 checks one or more item categories corresponding to one or more keywords to be displayed on the keyword search page among the plurality of item categories, and determines the one or more item categories corresponding to the one or more keywords. An exposure priority for the one or more keywords may be determined according to category priorities of one or more corresponding item categories. That is, category priorities of one or more item categories corresponding to one or more keywords may be determined as exposure priorities for one or more keywords. For example, with respect to a third keyword and a fourth keyword included in one or more keywords to be displayed on a keyword search page, a category priority of an item category corresponding to the third keyword is higher than that of an item category corresponding to the fourth keyword. If higher than the priority, the exposure priority of the third keyword may be set higher than the exposure priority of the fourth keyword.

For example, for two or more keywords corresponding to the same item category, since the item category is the same, exposure priority of each keyword may be set by additionally considering how old the user's recent order history is. For example, when a fifth keyword included in one or more keywords to be displayed on a keyword search page corresponds to the same item category as the third keyword, the user's recent order history for an item related to the third keyword is the fifth keyword. If it is older than the user's recent order history related to 5 keywords, the exposure priority of the third keyword may be set higher than the exposure priority of the fifth keyword.

Setting the exposure priority according to the recent order history as described above is an operation of the server device 100 performed in order to recommend more various items to the user by preferentially exposing items with older order history to the keyword search page. can be Specifically, if the item corresponding to the third keyword is 'pork cutlet' and the item corresponding to the fifth keyword is 'sushi', both the third keyword and the fifth keyword are identical to the 'Japanese food' item category. In this case, if it has been a long time since the user ordered the 'pork cutlet' item rather than the 'sushi' item, the exposure priority of the third keyword is set higher than that of the fifth keyword.

For example, when the server device 100 checks the number of user orders corresponding to each item category included in a plurality of item categories during a specific first period based on the user's order history, the user orders If there are many item categories having the same number of times, it may be difficult to determine the category priority. Accordingly, in this case, the server device 100 may perform again an operation of checking the number of orders for each item category based on a second period longer than the first period in consideration of the number of item categories having the same number of orders. there is. That is, if the number of item categories for which the same number of orders is confirmed during the first period among a plurality of item categories is equal to or greater than a predetermined number, the server device 100 responds to each item category during a second period longer than the first period. It is possible to check the number of orders made by the user.

FIG. 5 is a diagram illustrating a method for determining, by the server device 100, an exposure priority for one or more keywords based on a user's order history according to various embodiments.

According to FIG. 5 , the server device 100 may check information about the user's order history in the service (501), and based on the information about the user's order history, the server device 100 included in a plurality of item categories within the service for a certain period of time. The number of user orders corresponding to each item category may be checked (503).

In this case, the number of user orders corresponding to each item category means the number of times the user orders items included in each item category, and the category priority is determined in order of the number of times the user ordered items included in each item category. can That is, the server device 100 may determine category priorities for a plurality of item categories based on the number of orders of the user (505).

Thereafter, the server device 100 checks one or more item categories corresponding to one or more keywords among a plurality of item categories (507), and prioritizes exposure of one or more keywords according to the determined category priority and the identified one or more item categories. can be determined (509). As described above, category priorities of one or more item categories corresponding to one or more keywords may be determined as exposure priorities for one or more keywords.

For example, one or more keywords to be displayed on the keyword search page may be set as chip-type information and displayed through the second area, and one or more keywords set in this way may be confirmed through a user's scroll input. can For example, in the second area occupying a part of the keyword search page, one or more keywords may be listed and displayed in chip-type information, and the user may check the one or more keywords by performing a left-right scroll input on the user device 200. there is.

For example, one or more keywords to be displayed on a keyword search page may be updated at regular intervals. For example, the one or more keywords may be updated every hour, and one or more newly updated keywords may be identified based on information on a plurality of keywords acquired during an hour immediately before the update. If one or more keywords are updated every hour, the server device 100 checks a plurality of keywords and keywords with a large search volume searched from a plurality of users during the time period of 11:00 to 12:00, and based on this, one The updated one or more keywords may be displayed on the keyword search page during the time period of 12:00 to 13:00 by updating the one or more keywords.

For example, the keyword search page displays information on keywords in the user's recent search history, in addition to a first area for the user to input a keyword to be searched for and a second area for displaying information on one or more keywords. It may be set to include the third region. Through such a third area, the server device 100 may allow the user to easily check his/her recent search word.

When keywords in the user's recent search history are displayed on the keyword search page through the third area, if there is a keyword overlapping one or more keywords included in the second area among keywords in the user's recent search history, the keyword The keywords may be displayed separately from other keywords on the second area and the third area. For example, the corresponding keyword may be set as chip information of a color distinguished from other keywords in the second area, or the corresponding keyword may be set as text information of a color distinguished from other keywords in the third area.

For example, the keyword search page provided by the server device 100 according to operation 305 may be a page provided by applying various embodiments described above.

It is obvious that each information provided in relation to a page by the server device 100 performing the operations of FIGS. 3 to 5 according to the above-described embodiments may be combined and provided in various forms.

6 is a diagram illustrating an example of UI/UX for providing page information according to various embodiments. For example, the example of FIG. 6 may be a user interface/user experience (UI/UX) for the user device 200 according to the embodiment described above in FIGS. 3 to 5, and each implementation described in the following drawings Examples may be performed based on the operation of the server device 100 described above in FIGS. 3 to 5 .

Specifically, in each embodiment of the UI/UX for the user device 200 described in the following drawings, when the user device 200 receives input information from the user and transmits it to the server device 100, the server device 100 ) may be performed in a form in which information corresponding to the input information is provided to the user device 200 based on the operations described above in FIGS. 3 to 5 and then the user device 200 outputs it. However, each embodiment of UI / UX described in the following drawings is not limited to this form and can be performed in all forms that can implement each embodiment of UI / UX.

6 is a diagram illustrating an example in which the user device 200 outputs a keyword search page based on an operation of the server device 100 according to various embodiments.

The keyword search page output by the user device 200 through FIG. 6 may correspond to a page output in response to an input corresponding to a search button for accessing a page for a user to search for a keyword in the initial page on the service. there is.

In the keyword search page, a first area for the user to input a keyword to be searched for is included in the upper part (601), and a second area for displaying information on one or more keywords may be included at the bottom of the first area (603). ).

The user may input a search keyword into the search box included in the first area of 601 to check desired search results. When the search keyword is input, the user device 200 outputs a page including search results corresponding to the search keyword. can

One or more keywords displayed in the second area of 603 may correspond to popular keywords identified as having a high search volume among a plurality of keywords acquired through the service. That is, 'Vietnamese rice noodles', 'tuna kimchi stew', 'chicken', 'raw fruit juice', etc. may be displayed in the second area after being searched for by a plurality of users using the service. At this time, such one or more keywords may be displayed in the second area based on the exposure priority according to the method described above in FIGS. 3 to 5, and include 'Vietnamese rice noodles', 'tuna kimchi stew', 'chicken', Keywords such as 'fresh fruit juice' may be sequentially displayed in the second area according to the order of priority of exposure. The user may further check popular keywords other than the keyword displayed at 603 by inputting left and right scrolls.

Meanwhile, the keyword search page output by the user device 200 may include a third area displaying information on keywords in the user's recent search history, in addition to the first area 601 and the second area 603 (605). . The user can conveniently check his or her recent search history through the recent search word displayed in the third area of 605 .

The UI/UX for the user device 200 of FIG. 6 and the operation of the user device 200 may be performed in association with the operation of the server device 100 described above in FIGS. 3 to 5, and the UI/UX of FIG. 6 The UX example is an example for the disclosure of the present invention, and various embodiments of the present invention are not limited to the UI / UX forms of FIGS. 3 to 5, and all types of UI / UX that can implement various embodiments of the present invention can be performed according to

Embodiments of the present invention disclosed in this specification and drawings are only presented as specific examples to easily explain the technical content of the present invention and help understanding of the present invention, and are not intended to limit the scope of the present invention. That is, it is obvious to those skilled in the art that other modified examples based on the technical idea of the present invention can be implemented. In addition, each of the above embodiments can be operated in combination with each other as needed. For example, all embodiments of the present invention may be implemented by a system in which parts are combined with each other.

In addition, the method according to the system according to the present invention may be implemented in the form of program instructions that can be executed through various computer means and recorded on a computer readable medium.

As such, various embodiments of the present invention may be implemented as computer readable codes in a computer readable recording medium from a specific point of view. A computer readable recording medium is any data storage device capable of storing data readable by a computer system. Examples of computer readable recording media include read only memory (ROM), random access memory (RAM), and compact disk-read only memory (CD-ROM). ), magnetic tapes, floppy disks, optical data storage devices, and carrier waves (such as data transmission over the Internet). The computer readable recording medium may also be distributed across networked computer systems, so that computer readable code is stored and executed in a distributed manner. In addition, functional programs, code, and code segments for achieving various embodiments of the present invention can be easily interpreted by programmers skilled in the field to which the present invention is applied.

It will also be appreciated that the apparatus and method according to various embodiments of the present invention can be realized in the form of hardware, software, or a combination of hardware and software. Such software may include, for example, volatile or non-volatile storage devices, such as RAM, memory chips, devices or integrated circuits, whether erasable or rewritable. Or, for example, a compact disk (CD), DVD, magnetic disk or magnetic tape, such as optically or magnetically recordable and at the same time machine (eg, computer) readable storage medium may be stored. . Methods according to various embodiments of the present invention may be implemented by a computer including a control unit and a memory, or a vehicle including such a memory or computer, and the memory may include a program including instructions for implementing the embodiments of the present invention. or an example of a machine-readable storage medium suitable for storing programs.

Accordingly, the present invention includes a program including code for implementing the device or method described in the claims of this specification and a storage medium readable by a machine (such as a computer) storing such a program. In addition, such a program may be transmitted electronically through any medium, such as a communication signal transmitted through a wired or wireless connection, and the present invention appropriately includes equivalents thereto.

Although the above has been described with reference to the embodiments of the present invention, the embodiments of the present invention disclosed in this specification and drawings are only presented as specific examples to easily explain the technical content of the present invention and help understanding of the present invention. It is not intended to limit the scope of In addition, the embodiments according to the present invention described above are merely illustrative, and those skilled in the art will understand that various modifications and embodiments of equivalent scope are possible therefrom. Therefore, the true technical protection scope of the present invention should be defined by the following claims.

Claims (1)

A method for providing a keyword search page by an electronic device,
obtaining a user's first input for keyword search in a service for delivery mediation provided by the electronic device;
In response to the first input, checking information on one or more keywords selected from among a plurality of keywords obtained through the service; and
Providing a keyword search page including a first area for the user to input a keyword to be searched for and a second area for displaying information on the one or more keywords,
How to provide a keyword search page.

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