KR102610112B1 - Operating method for electronic apparatus for providing page and electronic apparatus supporting thereof - Google Patents

Abstract

According to the present disclosure, a method of providing a page by an electronic device includes: confirming a group of products to be displayed on a search result page in response to a keyword obtained from a user; Confirming one or more products corresponding to selectable product options from the product group and one or more color chips corresponding to the one or more products; And providing the search result page including information about the product group and information about at least some color chips among the one or more color chips, wherein each color chip included in the one or more color chips is, A method of including color information and texture information set for a product corresponding to each color chip among one or more products is disclosed.

Description

Method of operating an electronic device that provides a page and an electronic device supporting the same {OPERATING METHOD FOR ELECTRONIC APPARATUS FOR PROVIDING PAGE AND ELECTRONIC APPARATUS SUPPORTING THEREOF}

The present invention relates to a method and device for providing a page, and more specifically, a page including information on a product group corresponding to a keyword obtained from a user and information on color chips corresponding to the products included in the product group. It relates to a method of providing and an electronic device thereof.

With the development of electronic technology, e-commerce has become a field of shopping. Customers can purchase items online without having to go to a shopping mall or market in person, and items purchased online are delivered to the delivery address requested by the customer.

In the case of e-commerce, the provision of detailed and accurate information about products has a significant impact on service satisfaction, so various ways to provide more detailed and accurate information are being discussed.

In relation to this, prior literature such as KR101756594B1 or KR101500849B1 may be referred to.

According to the method of the present invention, an electronic device can provide a page including information on a product group corresponding to a keyword obtained from a user and information on color chips corresponding to products included in the product group.

The technical problems to be achieved in the present invention are not limited to the technical problems mentioned above, and other technical problems not mentioned will be clearly understood by those skilled in the art from the description below. You will be able to.

Various embodiments may provide a method of operating an electronic device to provide a page and an electronic device that supports the same.

A method of providing a page by an electronic device according to various embodiments, the method comprising: confirming a group of products to be displayed on a search result page in response to a keyword obtained from a user; Confirming one or more products corresponding to selectable product options from the product group and one or more color chips corresponding to the one or more products; And providing the search result page including information about the product group and information about at least some color chips among the one or more color chips, wherein each color chip included in the one or more color chips is, It may include color information and texture information set for a product corresponding to each color chip among one or more products.

In an exemplary embodiment, the at least some color chips include a specific number of color chips selected from among the one or more color chips based on color chip priority, and the at least some color chips are displayed on the search results page. The order may be determined based on the color chip priority.

In an exemplary embodiment, the color chip priority may be determined based on the order in which products corresponding to each color chip are registered for the product group.

In an exemplary embodiment, the color chip priority may be determined based on sales volume of products corresponding to each color chip.

In an exemplary embodiment, the color chip priority may be determined based on inventory of products corresponding to each color chip.

In an exemplary embodiment, information about the number of color chips remaining after excluding the at least some color chips among the one or more color chips may be included in the search result page.

In an exemplary embodiment, the page providing method may include, in response to the user's first input obtained for a specific color chip included in the at least some color chips, an enlarged image of a specific product corresponding to the specific color chip. The step of providing product image information may be further included.

In an exemplary embodiment, the page providing method includes a bottom sheet on which information about the one or more products is displayed in response to the user's second input obtained for any color chip included in the at least some color chips. It may further include providing information about a bottom sheet, and information about the one or more products on the bottom sheet can be confirmed based on the user's scroll input.

In an exemplary embodiment, the page providing method may include providing information on a detailed page of the specific product in response to a third input of the user obtained for a specific product included in the one or more products displayed on the bottom sheet. It may further include the step of providing.

In an exemplary embodiment, the page providing method may include, in response to the user's fourth input obtained for a specific color chip included in the at least some color chips, a detailed page of a specific product corresponding to the specific color chip. It may further include a step of providing information about.

In an exemplary embodiment, the information about the specific color chip may include information about a URL (Uniform Resource Locator) corresponding to a detail page of the specific product.

In an exemplary embodiment, the texture information included in each color chip may be included in each color chip based on a plurality of users' reviews of products corresponding to each color chip.

In an exemplary embodiment, the information about the product group may include product image information and detailed sales information about a representative product determined from among the one or more products.

In an exemplary embodiment, the information about the at least some color chips may include information for identifying a color chip corresponding to the representative product among the at least some color chips.

In an exemplary embodiment, based on the fact that a specific product corresponding to a specific color chip included in the one or more color chips includes two or more colors, two or more color information corresponding to the two or more colors are set for the specific product. In this case, the specific color chip may be set to partially include each of the two or more color information.

In an exemplary embodiment, the page providing method includes: identifying a first product included in the one or more products; Confirming first color information and first texture information for the first product; generating first color pattern information including the first color information and the first texture information; and setting a first color chip corresponding to the first product based on the first color pattern information.

In an exemplary embodiment, the page providing method includes: identifying a second product included in the one or more products; Inputting first product image information about the second product into an artificial intelligence (AI) engine; Obtaining second color pattern information output from the AI engine in response to the first product image information; and setting a second color chip corresponding to the second product based on the second color pattern information.

In an exemplary embodiment, the AI engine outputs the second color pattern information in response to the input of the first product image information based on a color pattern information output method, and the color pattern information output method includes a product image Obtaining information; Extracting product color information and texture information from the product image information; determining color pattern information corresponding to the extracted color information and the extracted texture information; and outputting the determined color pattern information.

In an exemplary embodiment, the AI engine is preset by applying machine learning for the color pattern information output method to a model, and the machine learning is obtained by processing product image data for learning. learning the model based on the training product image data among the training product image data and the test product image data; Confirming color pattern data output in response to the input of the test product image data for the model; Obtaining data feedback information about the confirmed color pattern data; and updating the model based on the data feedback information, and the machine learning may be repeatedly performed up to a preset number of times.

In an electronic device that provides a page according to various embodiments, the electronic device includes: a processor; and one or more memories storing one or more instructions, wherein the one or more instructions, when executed, cause the processor to: select a product to be displayed on a search results page in response to a keyword obtained from the user ( Step of confirming the product group; Confirming one or more products corresponding to selectable product options from the product group and one or more color chips corresponding to the one or more products; and providing the search result page including information about the product group and information about at least some of the color chips among the one or more color chips, and controlling the processor to perform a step of providing the search result page, wherein each color chip included in the one or more color chips is provided. The color chip may include color information and texture information set for the product corresponding to each color chip among the one or more products.

The various embodiments of the present disclosure described above are only some of the preferred embodiments of the present disclosure, and various embodiments reflecting the technical features of the various embodiments of the present disclosure can be understood by those skilled in the art. It can be derived and understood based on the detailed description described below.

The present invention provides a method for an electronic device to provide product product information on a search results page as well as color chip information corresponding to product options selectable from the product product line, thereby improving user search convenience and increasing user awareness of the search results page. It has a technical effect in terms of enhancing experience.

The effects that can be obtained from the present invention are not limited to the effects mentioned above, and other effects not mentioned can be clearly understood by those skilled in the art from the description below. will be.

FIG. 1 is a diagram illustrating a page provision system in which a method of operating an electronic device for page provision according to various embodiments can be implemented.
FIG. 2 is a diagram illustrating the configuration of a server device and a user device according to various embodiments.
FIG. 3 is a diagram illustrating a method of operating the server device 100 for providing pages according to various embodiments.
FIG. 4 is a diagram illustrating an example of an operation method in which the server device 100 sets a color chip corresponding to a product according to various embodiments.
FIG. 5 is a diagram illustrating another example of an operation method in which the server device 100 sets a color chip corresponding to a product according to various embodiments.
Figure 6 is a diagram illustrating a method of operating an AI engine for outputting color pattern information according to various embodiments.
Figure 7 is a diagram showing the process of acquiring an AI engine for outputting color pattern information.
FIGS. 8 and 9 are diagrams illustrating an example in which the user device 200 outputs a search result page to the user based on the operation of the server device 100 according to various embodiments.
FIG. 10 is a diagram illustrating an example in which the user device 200 outputs a bottom sheet containing information about one or more products to the user based on the operation of the server device 100 according to various embodiments. am.
FIG. 11 is a diagram illustrating an example in which the user device 200 outputs a product detail page to the user based on the operation of the server device 100 according to various embodiments.

The following embodiments combine components and features of various embodiments in a predetermined form. Each component or feature may be considered optional unless explicitly stated otherwise. Each component or feature may be implemented in a form that is not combined with other components or features. Additionally, various embodiments may be configured by combining some components and features. The order of operations described in various embodiments may change. Some features or features of one embodiment may be included in other embodiments or may be replaced with corresponding features or features of other embodiments.

In the description of the drawings, procedures or steps that may obscure the gist of the various embodiments are not described, and procedures or steps that can be understood at the level of a person with ordinary knowledge in the relevant technical field are not described. did.

Throughout the specification, when a part is said to “comprise or include” a certain element, this means that it does not exclude other elements but may further include other elements, unless specifically stated to the contrary. do. In addition, terms such as "... unit", "... unit", and "module" used in the specification refer to a unit that processes at least one function or operation, which refers to hardware, software, or a combination of hardware and software. It can be implemented as: Additionally, the terms “a or an,” “one,” “the,” and similar related terms are used herein in the context of describing various embodiments (particularly in the context of the claims below). Unless otherwise indicated or clearly contradicted by context, it may be used in both singular and plural terms.

Hereinafter, preferred embodiments according to various embodiments will be described in detail with reference to the attached drawings. The detailed description set forth below in conjunction with the accompanying drawings is intended to illustrate exemplary embodiments of various embodiments and is not intended to represent the only embodiment.

In addition, specific terms used in various embodiments are provided to aid understanding of the various embodiments, and the use of such specific terms may be changed to other forms without departing from the technical spirit of the various embodiments. .

FIG. 1 is a diagram illustrating a page provision system in which a method of operating an electronic device for page provision according to various embodiments can be implemented.

Referring to FIG. 1, a page providing system according to various embodiments may be implemented in various types of electronic devices. For example, the page provision system may be implemented in the server device 100 and the user device 200. In other words, the server device 100 and the user device 200 may perform operations according to various embodiments of the present disclosure based on the page providing system implemented in each device. Meanwhile, the page providing system according to various embodiments is not limited to what is shown in FIG. 1, and may be implemented in a wider variety of electronic devices and servers.

The server device 100 according to various embodiments may be a device that performs wireless and wired communication with a plurality of user devices 200 and includes storage with a large storage capacity. For example, the server device 100 may be a cloud device that works with a plurality of user devices 200.

The user device 200 according to various embodiments may be a device that can be used by an individual user, such as a desktop PC, tablet PC, or mobile terminal. In addition, other electronic devices that perform similar functions may be used as the user device 200.

A page providing system according to various embodiments may include various modules for operation. Modules included in the page provision system are implemented so that the physical device (e.g., server device 100 and user device 200) on which the page provision system is implemented (or included in the physical device) can perform specified operations. It may be computer code or one or more instructions. In other words, the physical device on which the page provision system is implemented stores a plurality of modules in memory in the form of computer code, and when the plurality of modules stored in the memory are executed, the plurality of modules are designated by the physical device corresponding to the plurality of modules. Actions can be performed.

FIG. 2 is a diagram illustrating the configuration of a server device and a user device according to various embodiments.

Referring to FIG. 2 , the server device 100 and the user device 200 may include an input/output unit 210, a communication unit 220, a storage 230, and a processor 240.

The input/output unit 210 may be various interfaces or connection ports that receive user input or output information to the user. The input/output unit 210 may include an input module and an output module, and the input module receives user input from the user. User input can take various forms, including key input, touch input, and voice input. Examples of input modules that can receive such user input include traditional keypads, keyboards, and mice, as well as touch sensors that detect the user's touch, microphones that receive voice signals, cameras that recognize gestures through image recognition, etc. A proximity sensor including at least one of an illumination sensor or an infrared sensor that detects user approach, a motion sensor that recognizes user movement through an acceleration sensor or gyro sensor, and various other types of sensors that detect or receive user input. There is an input means, and the input module according to an embodiment of the present disclosure may include at least one of the devices listed above. Here, the touch sensor may be implemented as a piezoelectric or capacitive touch sensor that detects touch through a touch panel or touch film attached to the display panel, or an optical touch sensor that detects touch by an optical method. In addition, the input module may be implemented in the form of an input interface (USB port, PS/2 port, etc.) that connects an external input device that receives user input instead of a device that detects user input itself. Additionally, the output module can output various information. The output module may include at least one of a display that outputs an image, a speaker that outputs sound, a haptic device that generates vibration, and various other types of output means. In addition, the output module may be implemented in the form of a port-type output interface that connects the individual output means described above.

As an example, a display-type output module can display text, still images, and moving images. Displays include liquid crystal display (LCD), light emitting diode (LED) display, organic light emitting diode (OLED) display, flat panel display (FPD), and transparent display. Among various types of devices that can perform image output functions such as display, curved display, flexible display, 3D display, holographic display, projector, and other It can contain at least one. This display may be in the form of a touch display integrated with the touch sensor of the input module.

The communication unit 220 can communicate with other devices. Accordingly, the server device 100 and the user device 200 can transmit and receive information with other devices through the communication unit. For example, the server device 100 and the user device 200 may communicate with each other or with other devices using a communication unit.

Here, communication, that is, transmission and reception of data, can be accomplished wired or wirelessly. To this end, the communication department includes a wired communication module that connects to the Internet, etc. through a LAN (Local Area Network), a mobile communication module that transmits and receives data by connecting to a mobile communication network through a mobile communication base station, and a WLAN (Wireless Local Area Network) such as Wi-Fi. A short-distance communication module using an Area Network-type communication method or a WPAN (Wireless Personal Area Network)-type communication method such as Bluetooth or Zigbee, and a GNSS (Global Navigation Satellite System) such as a GPS (Global Positioning System) ) may include a satellite communication module using a satellite communication module or a combination thereof.

Storage 230 can store various types of information. Storage 230 may store data temporarily or semi-permanently. For example, the storage 230 of the server device 100 contains an operating program (OS: Operating System) for running the server device 100, a program for generating data or Braille for hosting a website, or an application (e.g. For example, data related to a web application) may be stored. Additionally, the storage may store modules in the form of computer code as described above.

Examples of storage 230 include hard disk drive (HDD), solid state drive (SSD), flash memory, read-only memory (ROM), random access memory (RAM), etc. This can be. This storage can be provided as a built-in or detachable type.

The processor 240 controls the overall operation of the server device 100 and the user device 200. To this end, the processor 240 can perform calculations and processing of various information and control the operation of components of the server device 100. For example, the processor 240 may execute a program or application to provide a page. The processor 240 may be implemented as a computer or similar device using hardware, software, or a combination thereof. In hardware, the processor 240 may be implemented in the form of an electronic circuit that processes electrical signals to perform a control function, and in software, it may be implemented in the form of a program that drives the hardware processor 240. Meanwhile, unless otherwise specified in the following description, the operations of the server device 100 and the user device 200 may be interpreted as being performed under the control of the processor 240. That is, when the modules implemented in the above-described page providing system are executed, the modules can be interpreted as the processor 240 controlling the server device 100 and the user device 200 to perform the following operations.

In summary, various embodiments may be implemented through various means. For example, various embodiments may be implemented by hardware, firmware, software, or a combination thereof.

In the case of hardware implementation, methods according to various embodiments include one or more application specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), and FPGAs. It can be implemented by (field programmable gate arrays), processor, controller, microcontroller, microprocessor, etc.

In the case of implementation by firmware or software, methods according to various embodiments may be implemented in the form of modules, procedures, or functions that perform the functions or operations described below. For example, software code can be stored in memory and run by a processor. The memory may be located inside or outside the processor, and may exchange data with the processor through various known means.

Below, various embodiments will be described in more detail based on the above technical idea. The contents described above may be applied to various embodiments described below. For example, operations, functions, terms, etc. that are not defined in various embodiments described below may be performed and explained based on the contents described above.

In the following description, various embodiments are described on the premise that the server device 100 performs a page providing operation. According to various embodiments, information about a page is received from the server device 100 or the server device 100. The user device 200 that has received can output the page.

FIG. 3 is a diagram illustrating a method of operating the server device 100 for providing pages according to various embodiments.

According to FIG. 3, the server device 100 provides a page, and in order to perform the operation of providing the page, confirms the product group to be displayed on the search result page in response to the keyword obtained from the user (301) ), one or more products corresponding to selectable product options in the product line and one or more color chips corresponding to one or more products are checked (303), information about the product line and the color of at least some of the one or more color chips A search results page containing information about the chip may be provided (305). At this time, each color chip included in one or more color chips may include color information and texture information set for a product corresponding to each color chip among one or more products.

According to FIG. 3, the operation of the server device 100 obtaining a keyword from the user and providing a search result page may be performed for a service provided by the server device 100 or a service related to the server device 100, The service may correspond to a service that allows multiple users using the service to order and purchase multiple items sold in the service. The plurality of items sold in the service are not limited to the type or type of the item and may include various types or types of items registered by the seller to sell the item. Here, the 'item' sold in the above service can be understood as corresponding to the concept of 'product' described in the present disclosure below.

According to various embodiments, in operation 301, the server device 100 may confirm a product line to be displayed on a search result page in response to a keyword obtained from a user.

For example, the server device 100 may receive or obtain a keyword input by the user through the user device 200. That is, the user device 200 may obtain keywords related to the product group from the user and transmit them to the server device 100.

For example, the keyword acquired by the server device 100 from the user may be information about the product name of the product related to the keyword, information about the product group into which the product can be classified, or other text that can point to the product or product group. You can.

For example, operation 301 in which the server device 100 checks the product line includes information related to the product line, such as a name referring to the product line, a plurality of products included in the product line, and information related to the purchase of each of the plurality of products. It may include actions to check various information. Here, information related to the purchase of a product may mean information provided to the user for the purchase of the product, such as the product name, image, use, price, discount rate, and return availability.

For example, information on a specific product among one or more products included in a product group identified by the server device 100 may be set for the product group as information on a representative product, and the server device 100 may perform operation 305 to be described later. ), when providing a search result page corresponding to a keyword obtained from a user, information on the representative product may be used as a search result to be included in the search result page in relation to the product group.

According to various embodiments, in operation 303, the server device 100 may check one or more products corresponding to selectable product options from the confirmed product line and one or more color chips corresponding to the one or more products.

For example, one or more products that the server device 100 identifies through operation 303 are products that are included in a specific product group and have different color information and/or texture information, and are confirmed to be selectable by the user for ordering. may include products that have been That is, among a plurality of products having different color information and/or texture information for a specific product group, one or more products determined to be selectable by the user for ordering may be confirmed in operation 301.

For example, one or more color chips corresponding to one or more products that the server device 100 confirms through operation 303 may correspond to color chips for expressing the color and/or texture of one or more products. Here, the color chip may mean information in the form of a chip that has the color and/or texture indicated by the color information and/or texture information, based on the color information and/or texture information of a specific product included in a product line. , may correspond to information set for the specific product. That is, the color chip may be information expressing the color and/or texture of the product in a visual form, and each color chip included in the one or more color chips confirmed by the server device 100 according to operation 303 is one or more products. Each color chip may include color information and/or texture information set for the corresponding product. Hereinafter, each embodiment will be described based on a color chip, but each embodiment can also be performed in the form of a color/pattern icon representing the color and/or texture of each product.

According to various embodiments, in operation 305, the server device 100 may provide a search result page including information about the product family and information about at least some color chips among one or more color chips.

For example, at least some of the color chips included in the search result page provided by the server device 100 according to operation 305 may include a specific number of color chips selected from one or more color chips based on color chip priority. You can. That is, a specific number of color chips among one or more color chips that the server device 100 has confirmed for the product group may be displayed on the search result page, and the color chips to be displayed may be determined based on color chip priority.

At this time, the order in which at least some color chips confirmed to be displayed on the search result page are displayed on the search result page may be determined based on the color chip priority as follows.

As an example, color chip priority may be determined based on the order in which products corresponding to each color chip included in one or more color chips are registered for the product group. In a service related to the server device 100, a plurality of products having different color information and/or texture information for one product group may be registered by the seller of each product, and at this time, the server device 100 may register the plurality of products. You can obtain information about the registration order of each product and manage it as information about the product line, and when determining the color chip priority to select the color chip to be displayed through the search results page, information about the registration order You can use . As an example, the color chip priority is determined in the order of the earliest registration order of the product for the product line, so that at least some color chips are selected by a certain number in the order of the earliest registration order of the corresponding product among one or more color chips. At least some of the selected color chips may be displayed on the search results page in the order of earliest registration of the product.

As another example, color chip priority may be determined based on the sales volume of products corresponding to each color chip included in one or more color chips. In a service related to the server device 100, a plurality of products having different color information and/or texture information for one product group may be ordered and purchased by a plurality of users using the service, and at this time, the server device ( 100) can obtain information about the sales volume of each of the plurality of products and manage this as information about the product line, and when determining the color chip priority for selecting the color chip to be displayed through the search results page, the sales volume You can use information about. As an example, the priority of color chips is determined in the order of high sales volume of products for the product line, so that at least some color chips may be selected from among one or more color chips by a certain number in the order of high sales volume of the corresponding product. , at least some of the selected color chips may be displayed on the search results page in order of the highest sales volume of the products.

As another example, color chip priority may be determined based on the inventory of products corresponding to each color chip included in one or more color chips. In a service related to the server device 100, a plurality of products having different color information and/or texture information for one product group may be sold, and in this case, the server device 100 may store each of the plurality of products in stock. You can obtain information about and manage it as information about the product line, and you can use the information about the inventory when determining the color chip priority for selecting color chips to be displayed through the search results page. As an example, color chip priority determines one or more products for which stock is confirmed based on whether stock is confirmed among a plurality of products, and determines one or more products included in one or more color chips corresponding to the determined one or more products. Each color chip can be applied in such a way that it has a high priority in order of the inventory of each corresponding product. Among one or more color chips corresponding to one or more products whose stock is confirmed, at least some color chips may be selected in a certain number in the order in which the corresponding product is in stock, and at least some of the selected color chips may be selected in the order in which the corresponding product is in stock. They may be displayed on the search results page in order.

For example, at least some color chips included in the search result page provided by the server device 100 according to operation 305, that is, a specific number of color chips selected based on color chip priority, are the corresponding color chips on the search result page. An image of may be displayed, and for the remaining color chips that are not selected at this time, the number of the remaining color chips may be displayed on the search result page.

The specific number selected to display the image of the color chip on the search results page is the number preset by the server device 100 for the corresponding product group, or is set differently depending on the UI/UX environment of the user device 200. It could be a number. As an example, the server device 100 may limit the number of color chips displayed on the search result page for a specific product group, and may display the number of color chips that exceed the limited number as a number. Alternatively, the number of color chips displayed on the search result page for a specific product group of the server device 100 is not separately limited, and the number of color chips displayed on the search result page is adjusted to the screen size of the user device 200 that outputs the search result page. The number of color chips can be set differently.

For example, with respect to a specific color chip included in at least some color chips displayed on the search result page provided by the server device 100 according to operation 305, when a user's input is obtained for the specific color chip, the server The device 100 may provide enlarged product image information of a specific product corresponding to the specific color chip to facilitate the user's confirmation of the product image. As an example, a user places the mouse cursor on a specific color chip included in at least some of the color chips displayed on the search results page, or uses a mouse-on input or a touch input. In this case, the image information of the product corresponding to the specific color chip may be enlarged and provided on the search result page, allowing the user to check the enlarged product image information.

For example, with respect to at least some color chips displayed on the search result page provided by the server device 100 according to operation 305, a user's input for one color chip among the at least some color chips may be obtained. In this case, the server device 100 may provide information on a bottom sheet that displays information about one or more products identified as selectable product options in the product line to facilitate the user's confirmation of product options. As an example, when a user clicks the mouse or makes a touch input on any color chip included in at least some color chips displayed on the search results page, one or more products identified as selectable product options in the product line are selected. A bottom sheet with information displayed may be provided, allowing the user to confirm selectable products. Additionally, information about one or more products displayed on the bottom sheet may be set to be checked left and right based on the user's scroll input.

At this time, when the user's input for a specific product among the one or more products is obtained from the bottom sheet where information about one or more products is displayed, the server device 100 may provide information about the detail page of the specific product. there is. For example, when a user clicks or touches a product displayed on the bottom sheet, a detailed page of the product may be provided to the user.

For example, with respect to at least some color chips displayed on the search result page provided by the server device 100 according to operation 305, when a user's input for a specific color chip among the at least some color chips is obtained, the server The device 100 may provide a detailed page for a specific product corresponding to the specific color chip to facilitate the user's product confirmation. In other words, when there is a user input about a color chip, a detailed page of the product corresponding to the color chip can be provided. For example, when a user clicks the mouse or makes a touch input on one color chip included in at least some color chips displayed on the search results page, information about the product detail page corresponding to the one color chip is displayed. can be provided. For this purpose, the information about each color chip included in at least some of the color chips displayed on the search result page is a URL (Uniform Resource Locator) for landing on the product detail page corresponding to each color chip. May contain information.

For example, each color chip included in at least some color chips displayed on the search result page provided by the server device 100 according to operation 305 includes color information set for the product corresponding to each color chip as described above. and texture information. In this case, the server device 100 may set each color chip to include color information by default but to optionally include texture information. The server device 100 sets a color chip that includes color information as a basis, and acquires and analyzes information about the images of multiple products included in the product line or reviews from multiple users to create a color chip that includes only color information. You can decide whether to use it or not by setting the color chip to include texture information as well. In addition, even if the server device 100 is set to use a color chip containing only color information, in feedback information such as reviews from multiple users for each product included in the product line, terms related to texture for each product or If it is confirmed that the phrase appears frequently, the server device 100 may reset or update each color chip corresponding to each product to include not only color information but also texture information.

For example, information about the product group displayed on the search result page provided by the server device 100 according to operation 305 may include product image information about a representative product determined among one or more products identified as selectable product options in the product group. and sales details. That is, when displaying information about a product line on a search result page, the server device 100 may set the image information and detailed sales information of a product selected as a representative product from the product line to be displayed to be displayed on the search result page. The representative product may be determined based on the order in which each product was registered for the product group or the sales volume of each product among one or more products identified as selectable product options in the product line, and product image information will be displayed on the search results page. Considering this, the decision may be made to target products with confirmed product image information.

Product image information and sales details for the representative products above are provided in one search result along with information on at least some color chips selected from one or more color chips corresponding to one or more products identified as selectable product options in the product line. This can be displayed on the search results page.

For example, the information about at least some color chips displayed on the search result page provided by the server device 100 according to operation 305 is used to identify a color chip corresponding to a representative product among the at least some color chips. May contain information. That is, a separate identification mark to indicate that it is a color chip corresponding to the representative product may be displayed together with the color chip of the representative product.

In order to easily check whether the product corresponding to each color chip corresponds to a representative product, for at least some color chips selected from one or more products identified as selectable product options in the product line, Information about each color chip included can be set to include flag information about whether it is a color chip corresponding to a representative product. That is, when managing information about each color chip, the server device 100 can set a field value indicating information about whether the product corresponding to each color chip is a representative product determined for the product group, and the field value includes If a specific color chip is a color chip corresponding to a representative product, information may be set to 'True', and if the specific color chip is not a color chip corresponding to a representative product, information may be set to 'False'.

Information about a color chip includes information about whether the color chip corresponds to a color chip corresponding to a representative product, as described above. It may also be utilized for the operation of the server device 100 to display information for identifying the corresponding color chip. When the server device 100 includes information about a specific color chip among at least some color chips included and displayed in the search result page, information that the specific color chip corresponds to a color chip corresponding to a representative product is included. That is, if the field value for indicating a representative product included in the information about a specific color chip is 'True', information to identify the specific color chip as a color chip corresponding to the representative product is displayed on the search results page. It can be displayed.

Flag information for displaying identification information indicating that it corresponds to a representative product may be included in the information about each color chip, and at this time, the server device 100 selects the flag information included in the information about various color chips set for the product group. , only the specific flag information included in the information about one specific color chip confirmed to correspond to the representative product is activated and has a True value, and the flag information included in the information about the remaining color chips is all deactivated and has a False value. You can set it to have. That is, the server device 100 can manage such that only one flag information among a plurality of flag information included in information about a plurality of color chips set for one product line is activated and all remaining flag information is deactivated. To this end, the server device 100 may group a plurality of flag information and set and apply interlocking information to interoperate whether each flag information included in the grouped plurality of flag information is activated or deactivated.

As an example, the first product corresponding to the first color chip among the plurality of color chips set for one product line is confirmed as the representative product, and the first flag information included in the information about the first color chip has a True value. All flag information included in the information about the remaining color chips may have a False value. At this time, considering the sales situation of multiple products included in one product line, priority according to the order of highest sales volume, priority according to whether discount promotions are applied, and/or priority according to whether it is a limited product. When the representative product for the product group is changed from the first product to the second product based on ranking, etc., the second flag information included in the information about the second color chip corresponding to the second product has a True value and the remaining flags All information can be set to change to have the value False. So that the field value change and activation/deactivation of each flag information can be performed together in accordance with the change in the representative product for the product line, the server device 100 configures the plurality of flags included in the information about the plurality of color chips. Information can be grouped, and interlocking information can be set to interconnect whether each flag information included in the grouped plurality of flag information is activated or deactivated. Through this, when the representative product is changed from the first product to the second product and the second flag information corresponding to the second product is activated with a True value, the first flag information corresponding to the first product is automatically deactivated with a False value. It can be.

For example, for a specific color chip included in one or more color chips corresponding to one or more products corresponding to selectable product options in a product line, the specific product corresponding to the specific color chip is designed to include two or more colors. There may be cases. In this case, two or more color information corresponding to two or more colors may be set for the specific product, and in this case, each of the two or more color information is partially included in the specific color chip corresponding to the specific product. Color chips can be set. For example, if the design of the product is black and white, the color chip for the product may be set to include both black and white. In this case, if the ratio of black is higher than white in the design of the product, the color chip for the product may be set to include both black and white. A color chip can be set to include multiple color information in various ways, such as setting the proportion of black to 2/3 and the proportion of white to 1/3 in the color chip.

For example, if one or more products corresponding to selectable product options in a product line all contain the same common color in some parts of the design and are distinguished by different colors in the remaining parts of the design, then one or more colors corresponding to the one or more products Chips can be configured to contain color information that can be distinguished from each other except for the same common color. For example, if part of the design of one or more products corresponding to a selectable product option in a product line is commonly black, but can be distinguished through different colors from the remaining parts of the design, one or more products corresponding to the one or more products Color chips can be set to include color information according to each color that can be distinguished from each other except black.

For example, with respect to a specific color chip included in one or more color chips corresponding to one or more products corresponding to selectable product options in a product line, the specific product corresponding to the specific color chip has a certain pattern or pattern other than the color, etc. It can be made up of various designs. In general, one product group may include multiple products with different colors and/or textures based on a basic design, but depending on the product group, a specific product may have a design with a pattern or design that is separate from the basic design. This may exist. In this case, the specific color chip may be set to include image information that images the design of the specific product, such as a pattern or pattern. For example, if the design of a product consists of a leopard print or check pattern, the color chip for the product may be set to include image information that images the leopard print or check pattern.

It is obvious that each piece of information provided by the server device 100 in the process of performing the operation method for providing a page according to FIG. 3 may be combined and provided in various forms.

Meanwhile, when performing the operation method for providing a page according to FIG. 3, the server device 100 may simultaneously perform an operation of setting a color chip for a product group. That is, the server device 100 performs the operation of setting one or more color chips for one or more products corresponding to selectable product options in a specific product group in various ways for the operation method for providing the page according to FIG. 3. can do.

FIG. 4 is a diagram illustrating an example of an operation method in which the server device 100 sets a color chip corresponding to a product according to various embodiments.

According to FIG. 4, the server device 100 can check products included in one or more products corresponding to selectable product options in the product line (401) and check color information and texture information for the confirmed product (403) ). Operation 403, in which the server device 100 checks color information and texture information for a product, corresponds to information obtained from a seller selling the product or information entered by an administrator of a service related to the server device 100. It may be information obtained about the product in various ways, such as corresponding.

The server device 100, which has confirmed the color information and texture information for the product, can generate color pattern information including the color information and texture information to express the confirmed color information and texture information (405), and the generated color pattern A color chip corresponding to a product can be set based on a method such as editing information in the form of a color chip (407).

Based on the operation method of FIG. 4 for generating and setting color chips that reflect the color and texture of the product, the server device 100 sets each color chip for one or more products included in the product line and sets one or more color chips. It can be managed by corresponding to the product group.

In addition to the method of setting the color chip as shown in FIG. 4, the server device 100 uses artificial intelligence (AI) that extracts color information and texture information of the product when product image information is input and outputs color pattern information for setting the color chip. ) You can also set the color chip through the engine.

FIG. 5 is a diagram illustrating another example of an operation method in which the server device 100 sets a color chip corresponding to a product according to various embodiments.

According to FIG. 5, the server device 100 can check products included in one or more products corresponding to selectable product options in the product line (501) and input product image information about the confirmed products into the AI engine. (503).

The AI engine outputs color pattern information for setting the color chip of the product in response to the input product image information, and the server device 100 can obtain the output color pattern information (505). At this time, the operation of the AI engine receiving product image information and outputting color pattern information corresponding thereto may be performed according to FIG. 6, which will be described later. Thereafter, the server device 100 may set a color chip corresponding to the product based on a method such as editing the obtained color pattern information in the form of a color chip (507).

The AI engine that transmits and receives information in order for the server device 100 to perform the operation method of setting the color chip corresponding to the product according to FIG. 5 is composed of machine learning and element technologies utilizing machine learning. It may correspond to an engine that operates based on a system including artificial intelligence technology. Here, machine learning refers to algorithmic technology that classifies/learns the characteristics of input data on its own, and elemental technology refers to technology that mimics the functions of the human brain such as recognition and judgment by utilizing machine learning algorithms such as deep learning. It can include areas such as verbal understanding, visual understanding, reasoning/prediction, knowledge expression, and motion control.

The AI engine, which transmits and receives information with the server device 100 according to FIG. 5, when receiving product image information for a product, extracts color information and texture information of the product included in the product image information and extracts the extracted color information. and can be trained to perform a color pattern information output method of outputting color pattern information based on texture information, and can operate in conjunction with the server device 100.

Figure 6 is a diagram illustrating a method of operating an AI engine for outputting color pattern information according to various embodiments.

The AI engine that performs the color pattern information output method according to FIG. 6 may receive and obtain product image information from the server device 100 (601).

The AI engine can extract color information and texture information of the product from the acquired product image information (603) and determine color pattern information corresponding to the extracted color information and texture information (605). At this time, in operations 603 to 605, the AI engine extracts the color information and texture information of the product from the input product image information and determines the color pattern information, and the AI engine outputs the color pattern information as shown in FIG. 7, which will be described later. It may be an operation performed based on repeated machine learning for the method.

The AI engine, which determines color pattern information corresponding to the color information and texture information of the product based on the product image information, may output the color pattern information and transmit it to the server device 100 (607).

Based on the operation method of FIG. 5, which inputs product image information, acquires color pattern information reflecting the color and texture of the product from the AI engine according to FIG. 6, and sets a color chip based on the obtained color pattern information, the server The device 100 can set each color chip for one or more products included in the product line and manage the set one or more color chips by matching them to the product line.

Meanwhile, the AI engine for the method of outputting color pattern information related to the color chip setting of the server device 100 according to FIG. 5 can be obtained in the same manner as shown in FIG. 7.

Figure 7 is a diagram showing the process of acquiring an AI engine for outputting color pattern information.

In order to train machine learning that outputs color pattern information about a product in response to product image information, product image data that can confirm information about the product may be collected. As an example, product image data collected for machine learning may include image data that can confirm information such as the shape, color, design, and/or texture of the product, and product image data may be collected by machine for various example products. Can be collected for learning purposes. When product image data is collected in this way, product image data for learning can be obtained based on the collected product image data, and the obtained product image data for learning can be classified into product image data for training and product image data for testing. .

For machine learning that outputs color pattern information about a product in response to product image information, product image data for training can be used to learn a model (701). Additionally, product image data for testing can be used to verify and update the learned model. Specifically, when product image data for testing is input to the learned model, the color pattern data output correspondingly is checked, feedback information on the confirmed color pattern data is obtained (703), and based on the obtained feedback information The learned model can be updated (705).

The above machine learning can repeat the process of learning a model, modifying the characteristics of the learned model based on feedback information, and obtaining and updating feedback information again based on the modified model. The learned model can be obtained as an AI engine until the number of times this repetition process is performed reaches a preset number (707).

8 to 11 are diagrams illustrating examples of UI/UX for providing pages according to various embodiments. For example, the example of FIGS. 8 to 11 may be a UI/UX (user interface/user experience) for the user device 200, and each embodiment described in the following drawings is similar to the above in FIGS. 3 to 5. It may be performed based on the operation of one server device 100.

Specifically, in each embodiment of UI/UX for the user device 200 described in the drawings below, when the user device 200 receives input information from the user and transmits it to the server device 100, the server device 100 ) may be performed in the form of providing information corresponding to input information to the user device 200 based on the operations described above in FIGS. 3 to 5 and then outputting the information. However, each embodiment of UI/UX described in the drawings below is not limited to this form and can be performed in all forms that can implement each embodiment of UI/UX.

FIGS. 8 and 9 are diagrams illustrating an example in which the user device 200 outputs a search result page to the user based on the operation of the server device 100 according to various embodiments.

Referring to Figures 8 and 9, the user device 200 obtains the keyword 'sneakers' from the user and outputs a search result page including search results corresponding to the keyword (801, 901). Specifically, the search result page provides search results including information on a specific product group related to 'sneakers' at 803 and 903 and a color chip set to correspond to the specific product product.

Search results displayed to the user through area 803 or 903 on the search results page may include information related to the purchase of the product, such as the name, price, and discount rate of a specific product line related to 'sneakers'. In addition, information about the product line may also include image information for the product line provided through some areas of each 803 or 903, and in this case, the image information displayed on the search result page is the representative product determined for information about the product line. It may correspond to image information of .

At this time, color chips for the product family, such as 805 or 905, may be displayed on the search results page. In 805, it can be seen that information about one or more color chips corresponding to the various product options available for the product line is included, and each product included in the product line has different color information and/or texture based on the same basic design. You can confirm that you have the information.

It can be seen that 905 also includes information about one or more color chips corresponding to various product options available for the product line. However, in 905, unlike 805, where each product in the product line has different color information and/or texture information based on the same basic design, some products in the product line include a check pattern design, or some products have red and It is composed of two or more colors including gray, and it can be seen that a color chip including a check pattern in 905 and a color chip including two or more color information including red and gray are included as in 907.

Color chips indicated at 805 or 905 of FIGS. 8 and 9 may correspond to color chips set and confirmed based on the various embodiments described above with reference to FIGS. 3 and 7 .

FIG. 10 is a diagram illustrating an example in which the user device 200 outputs a bottom sheet containing information about one or more products to the user based on the operation of the server device 100 according to various embodiments. am.

Figure 10 may correspond to a page provided when a user clicks on the color chip of Figures 8 to 9, and through that page, a bottom containing information about each product corresponding to the color chip of Figures 8 to 9 Sheets can be printed. The output bottom sheet may include information about one or more products corresponding to one or more product options that can be selected for a product group, such as 1001. If the user clicks or touches a product displayed on the bottom sheet, a detailed page of the product may be provided to the user.

Users can check information about one or more products displayed on the bottom sheet by scrolling left and right in the 1001 area.

FIG. 11 is a diagram illustrating an example in which the user device 200 outputs a product detail page to the user based on the operation of the server device 100 according to various embodiments.

FIG. 11 shows a product in which, when a user clicks or touches the color chip included in 805 or 905 shown in FIGS. 8 and 9, the user device 200 has color information and/or texture information corresponding to the color chip. This may be a diagram illustrating an example of outputting a detail page. Alternatively, FIG. 11 may be a diagram illustrating an example in which the user device 200 outputs a detail page for the product when the user clicks or touches the product included in 1001 of the bottom sheet shown in FIG. 10 .

The product detail page shown in Figure 11 may include detailed sales information related to the sale of the product, such as the name, price, discount rate, and image of the product with color information and/or texture information corresponding to a specific color chip. , which may include information included in the search results output through area 803 or 903 in FIGS. 8 and 9. At this time, the product detail page shown in FIG. 11 is a page output by the user clicking or touching the color chip corresponding to the product, and a selection option including color information and/or texture information corresponding to the color chip. This may be set by default on the corresponding detail page (1101).

The UI/UX for the user device 200 of FIGS. 8 to 11 and the operation of the user device 200 may be performed in connection with the operation of the server device 100 described above in FIGS. 3 to 5, and FIG. 8 The UI/UX examples of FIGS. 8 to 11 are one example for the disclosure of the present invention, and various embodiments of the present invention are not limited to the UI/UX forms of FIGS. 8 to 11, and various embodiments of the present invention can be implemented. It can be performed according to any form of UI/UX.

The embodiments of the present invention disclosed in the specification and drawings are merely provided as specific examples to easily explain the technical content of the present invention and to facilitate understanding of the present invention, and are not intended to limit the scope of the present invention. In other words, it is obvious to those skilled in the art that other modifications based on the technical idea of the present invention can be implemented. Additionally, each of the above embodiments can be operated in combination with each other as needed. For example, all embodiments of the present invention can be implemented by a system by combining parts of each other.

Additionally, the method according to the system according to the present invention may be implemented in the form of program instructions that can be executed through various computer means and recorded on a computer-readable medium.

As such, various embodiments of the present invention may be implemented as computer readable code on a computer readable recording medium in certain respects. A computer-readable recording medium is any data storage device capable of storing data that can be read by a computer system. Examples of computer readable recording media include read only memory (ROM), random access memory (RAM), and compact disk-read only memory (CD-ROM). ), magnetic tapes, floppy disks, optical data storage devices, and carrier waves (data transmission over the Internet, etc.). Computer-readable recording media may also be distributed across networked computer systems, such that computer-readable code is stored and executed in a distributed manner. Additionally, functional programs, codes, and code segments for achieving various embodiments of the present invention can be easily interpreted by programmers skilled in the field to which the present invention is applied.

Additionally, it will be appreciated that the devices and methods according to various embodiments of the present invention can be implemented in the form of hardware, software, or a combination of hardware and software. Such software may, for example, use any storage device, volatile or non-volatile, such as ROM, whether erasable or rewritable, or memory such as, for example, RAM, memory chips, devices or integrated circuits; Alternatively, it may be stored on a storage medium that is optically or magnetically recordable and readable by a machine (e.g., a computer), for example, a compact disk (CD), DVD, magnetic disk, or magnetic tape. . Methods according to various embodiments of the present invention may be implemented by a computer including a control unit and a memory, or a vehicle including such memory or a computer, and such memory is a program containing instructions that implement the embodiments of the present invention. Alternatively, you can see that it is an example of a machine-readable storage medium suitable for storing programs.

Accordingly, the present invention includes a program containing code for implementing the device or method described in the claims of this specification and a machine-readable storage medium (such as a computer) storing such a program. Additionally, such programs may be transmitted electronically through any medium, such as communication signals transmitted over a wired or wireless connection, and the present invention includes equivalents thereof as appropriate.

Although the present invention has been described above with reference to embodiments of the present invention, the embodiments of the present invention disclosed in the specification and drawings are merely presented as specific examples to easily explain the technical content of the present invention and to aid understanding of the present invention. It is not intended to limit the scope. In addition, the embodiments according to the present invention described above are merely illustrative, and those skilled in the art will understand that various modifications and equivalent scope of embodiments are possible therefrom. Therefore, the true technical protection scope of the present invention should be determined by the following patent claims.

Claims (20)

In a method for an electronic device to serve a page,
Confirming a group of products to be displayed on a search results page in response to keywords obtained from the user;
Confirming one or more products corresponding to selectable product options from the product group and one or more color chips corresponding to the one or more products; and
Providing the search result page including information about the product group and information about at least some color chips among the one or more color chips,
Each color chip included in the one or more color chips includes color information and texture information set for a product corresponding to each color chip among the one or more products,
The texture information included in each color chip is determined by confirming that the text related to the texture of the product corresponding to each color chip is higher than a preset level in the reviews of a plurality of users for the product corresponding to each color chip. Based on the point, it is selectively set for each product corresponding to each color chip and included in each color chip,
How to serve the page. According to claim 1,
The at least some color chips include a specific number of color chips selected from among the one or more color chips based on color chip priority,
The order in which the at least some color chips are displayed on the search result page is determined based on the color chip priority,
How to serve the page. According to claim 2,
The color chip priority is determined based on the order in which products corresponding to each color chip are registered for the product group.
How to serve the page. According to claim 2,
The color chip priority is determined based on the sales volume of products corresponding to each color chip.
How to serve the page. According to claim 2,
The color chip priority is determined based on the inventory of products corresponding to each color chip.
How to serve the page. According to claim 1,
Information about the number of remaining color chips excluding the at least some color chips among the one or more color chips is included in the search result page,
How to serve the page. According to claim 1,
The method of providing the above page is:
In response to the user's first input obtained for a specific color chip included in the at least some color chips, further comprising providing enlarged product image information of a specific product corresponding to the specific color chip,
How to serve the page. According to claim 1,
The method of providing the above page is:
In response to the user's second input obtained for any color chip included in the at least some color chips, providing information about a bottom sheet on which information about the one or more products is displayed further Contains,
Information about the one or more products on the bottom sheet is confirmed based on the user's scroll input,
How to serve the page. According to claim 8,
The method of providing the above page is:
In response to the user's third input obtained for a specific product included in the one or more products displayed on the bottom sheet, further comprising providing information about a detail page of the specific product,
How to serve the page. According to claim 1,
The method of providing the above page is:
In response to the user's fourth input obtained for a specific color chip included in the at least some color chips, further comprising providing information on a detailed page of a specific product corresponding to the specific color chip,
How to serve the page. According to claim 10,
The information about the specific color chip includes information about a URL (Uniform Resource Locator) corresponding to the detail page of the specific product.
How to serve the page. delete According to claim 1,
The information about the product group includes product image information and detailed sales information about a representative product determined among the one or more products.
How to serve the page. According to claim 13,
The information about the at least some color chips includes information for identifying a color chip corresponding to the representative product among the at least some color chips.
How to serve the page. According to claim 1,
When two or more color information corresponding to the two or more colors are set for the specific product based on the fact that the specific product corresponding to the specific color chip included in the one or more color chips includes two or more colors,
The specific color chip is set to partially include each of the two or more color information,
How to serve the page. According to claim 1,
The method of providing the above page is:
identifying a first product included in the one or more products;
Confirming first color information and first texture information for the first product;
generating first color pattern information including the first color information and the first texture information; and
Comprising the step of setting a first color chip corresponding to the first product based on the first color pattern information,
How to serve the page. According to claim 1,
The method of providing the above page is:
identifying a second product included in the one or more products;
Inputting first product image information about the second product into an artificial intelligence (AI) engine;
Obtaining second color pattern information output from the AI engine in response to the first product image information; and
Comprising the step of setting a second color chip corresponding to the second product based on the second color pattern information,
How to serve the page. According to claim 17,
The AI engine outputs the second color pattern information in response to the input of the first product image information based on a color pattern information output method,
The color pattern information output method is,
Obtaining product image information;
Extracting product color information and texture information from the product image information;
determining color pattern information corresponding to the extracted color information and the extracted texture information; and
Including outputting the determined color pattern information,
How to serve the page. According to claim 18,
The AI engine is preset by applying machine learning for the color pattern information output method to a model,
The machine learning is,
Learning the model based on the training product image data among the training product image data and the test product image data obtained by processing the training product image data;
Confirming color pattern data output in response to the input of the test product image data for the model;
Obtaining data feedback information about the confirmed color pattern data; and
Comprising updating the model based on the data feedback information,
The machine learning is performed repeatedly up to a preset number of times,
How to serve the page. In an electronic device that provides a page,
processor; and
Contains one or more memories that store one or more instructions,
The one or more instructions, when executed, cause the processor to:
Confirming a group of products to be displayed on a search results page in response to keywords obtained from the user;
Confirming one or more products corresponding to selectable product options from the product group and one or more color chips corresponding to the one or more products; and
Controlling the processor to perform the step of providing the search results page including information about the product family and information about at least some color chips of the one or more color chips,
Each color chip included in the one or more color chips includes color information and texture information set for a product corresponding to each color chip among the one or more products,
The texture information included in each color chip is determined by confirming that the text related to the texture of the product corresponding to each color chip is higher than a preset level in the reviews of a plurality of users for the product corresponding to each color chip. Based on the point, it is selectively set for each product corresponding to each color chip and included in each color chip,
Electronic devices.

Images