KR20230057925A - Operating method for providing page information and electronic apparatus supporting thereof - Google Patents

Abstract

Disclosed is a method for providing page information by an electronic device. The method includes the steps of: identifying information on an item category and information on a first sub-item category included in the item category in response to a first input of a user, in a service related to the electronic device; identifying information on one or more first items selected from an item list corresponding to the first sub-item category, on the basis of the information on the first sub-item category; and providing information on a first page having a first widget including information on the one or more first items. Therefore, user's convenience in using the service can be promoted.

Description

Operation method for providing page information and electronic device supporting it

The present invention relates to a method and apparatus for providing page information, and more particularly, to a method and electronic device for providing information on a page having a widget including information on a recommended item related to an item category.

With the development of electronic technology, e-commerce has become a part of shopping. Customers can purchase products online without going directly to a shopping mall or market, and the products purchased online are delivered to the delivery address requested by the customer.

In the case of e-commerce, since the provision of detailed and accurate information about products has a significant impact on service satisfaction, various methods for providing more detailed and accurate information are being discussed.

In this regard, reference may be made to prior literature such as KR101756594B1 or KR101500849B1.

According to the method of the present invention, an electronic device providing page information may provide information about a page having a widget including information on a recommended item related to an item category.

The technical problems to be achieved in the present invention are not limited to the technical problems mentioned above, and other technical problems not mentioned will be clearly understood by those skilled in the art from the description below. You will be able to.

Various embodiments may provide an operating method of an electronic device for providing page information and an electronic device supporting the same.

A method for providing page information by an electronic device according to various embodiments of the present disclosure, in a service related to the electronic device, information about an item category and a first lower item category included in the item category in response to a first input of a user. verifying information; checking information on one or more first items selected from an item list corresponding to the first sub-item category, based on the information on the first sub-item category; and providing information on a first page having a first widget including information on the one or more first items.

In an exemplary embodiment, the first input may include an input for checking information on the first sub-item category on the service, and the first page may be a detailed page for the first sub-item category. .

In an exemplary embodiment, the item list includes a plurality of first items having a high discount rate among items corresponding to the first sub-item category, and the one or more first items have a high discount rate among the plurality of first items. It can contain a certain number of items in order.

In an exemplary embodiment, the item list may include information about a name of each of the plurality of first items, a discount rate, and a discount reason.

In an exemplary embodiment, a color for displaying a discount rate of each of the one or more first items in the first widget may be determined based on the reason for the discount.

In an exemplary embodiment, an order in which the one or more first items are displayed in the first widget may be determined based on the discount rate of each of the one or more first items.

In an exemplary embodiment, the item list may be updated on a regular basis.

In an exemplary embodiment, the method of providing page information may include checking information about a second lower item category included in the item category in response to the second input of the user; checking information on a detailed item group included in a third lower item category corresponding to the second lower item category, based on the information on the second lower item category; checking information on one or more second items selected from among the detailed item groups based on the information on the detailed item groups; and providing information on a second page having a second widget including information on the one or more second items.

In an exemplary embodiment, the second input may include an input for checking information on the second lower item category on the service, and the second page may be a detailed page for the second lower item category. .

In an exemplary embodiment, the sub-item group includes a plurality of second items having high profitability among items corresponding to sub-categories for classifying the sub-item group, and the at least one second item includes the plurality of second items. Among them, a certain number of items may be included in order of high profitability.

In an exemplary embodiment, the profitability of the item corresponding to the subcategory may be determined based on the profit per unit capacity of the item corresponding to the subcategory.

In an exemplary embodiment, the information on the detailed item group may include information on items included in the detailed item group, identification information of the detailed item group, and text information for classifying the detailed item group.

In an exemplary embodiment, the method of providing page information may include checking information on a guide phrase preset for the second widget; and setting guide information on the detailed item group based on the text information and the preset guide phrase, wherein the second widget may include guide information on the detailed item group.

In an exemplary embodiment, the preset guide phrase may be determined based on a promotion related to the detailed item group.

In an exemplary embodiment, the method of providing page information may include identifying at least one lower item category related to the second lower item category based on the information on the second lower item category; identifying a specific number of items selected based on at least one of profitability information and sales volume information among a plurality of items included in each of the at least one lower item category; identifying an optimal sub-item category by comparing profitability and sales of the specific number of items selected for each of the at least one sub-item category; and determining the optimal lower item category as the third lower item category.

In an exemplary embodiment, the third lower item category may be determined based on a correlation with the second lower item category among a plurality of lower item categories included in the item category.

In an exemplary embodiment, the correlation may be based on a history of purchasing a first item included in the second sub-item category and a second item included in the third sub-item category together by a plurality of users using the service. can be determined based on

An electronic device providing page information according to various embodiments of the present disclosure includes: a processor; and one or more memories storing one or more instructions, wherein the one or more instructions, when executed, cause the processor to: in response to a first input of a user, in a service associated with the electronic device. checking information about an item category and a first sub-item category included in the item category; checking information on one or more first items selected from an item list corresponding to the first sub-item category, based on the information on the first sub-item category; and providing information on a first page having a first widget including information on the one or more first items.

The various embodiments of the present disclosure described above are only some of the preferred embodiments of the present disclosure, and various embodiments reflecting the technical features of the various embodiments of the present disclosure can be made by those skilled in the art. It can be derived and understood based on the detailed description to be described below.

The present invention provides a method in which an electronic device providing page information provides information on a page having a widget including information on a recommended item related to an item category, thereby promoting the user's convenience in using the service. It has a technical effect.

The effects obtainable in the present invention are not limited to the effects mentioned above, and other effects not mentioned can be clearly understood by those skilled in the art from the description below. will be.

1 is a diagram for explaining a page information providing system in which a method of operating an electronic device for providing page information according to various embodiments may be implemented.
2 is a diagram illustrating configurations of a server device and a user device according to various embodiments.
3 is a diagram illustrating an operating method of the server device 100 for providing page information according to various embodiments.
FIG. 4 is a diagram illustrating a method in which the server device 100 selects one or more items providing information through a page equipped with a widget from an item list corresponding to a lower item category.
5 is a diagram illustrating another operating method of the server device 100 for providing page information according to various embodiments.
6 is a diagram illustrating an example in which the user device 200 outputs a detail page for a lower item category based on an operation of the server device 100 according to various embodiments.
FIG. 7 is a diagram illustrating another example in which the user device 200 outputs a detail page for a sub-item category based on an operation of the server device 100 according to various embodiments.

The following embodiments combine elements and features of various embodiments in a predetermined form. Each component or feature may be considered optional unless explicitly stated otherwise. Each component or feature may be implemented in a form not combined with other components or features. In addition, various embodiments may be configured by combining some components and features. The order of operations described in various embodiments may be changed. Some components or features of one embodiment may be included in another embodiment, or may be replaced with corresponding components or features of another embodiment.

In the description of the drawings, procedures or steps that may obscure the gist of various embodiments are not described, and procedures or steps that can be understood by those skilled in the art are not described. did

Throughout the specification, when a part is said to "comprising" or "including" a certain element, it means that it may further include other elements, not excluding other elements, unless otherwise stated. do. In addition, terms such as “… unit”, “… unit”, and “module” described in the specification mean a unit that processes at least one function or operation, which is hardware or software or a combination of hardware and software. can be implemented as Also, “a or an”, “one”, “the” and like terms are used herein in the context of describing various embodiments (particularly in the context of the claims below). Unless otherwise indicated or clearly contradicted by context, both the singular and the plural can be used.

Hereinafter, preferred embodiments according to various embodiments will be described in detail with reference to the accompanying drawings. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS The detailed description set forth below in conjunction with the accompanying drawings is intended to describe exemplary embodiments of various embodiments, and is not intended to represent a single embodiment.

In addition, specific terms used in various embodiments are provided to help understanding of various embodiments, and the use of these specific terms may be changed into other forms without departing from the technical spirit of various embodiments. .

1 is a diagram for explaining a page information providing system in which a method of operating an electronic device for providing page information according to various embodiments may be implemented.

Referring to FIG. 1 , a system for providing page information according to various embodiments may be implemented in various types of electronic devices. For example, the page information providing system may be implemented in the server device 100 and the user device 200 . In other words, the server device 100 and the user device 200 may perform operations according to various embodiments of the present disclosure based on a page information providing system implemented in each device. Meanwhile, the page information providing system according to various embodiments is not limited to that shown in FIG. 1 and may be implemented in more various electronic devices and servers.

The server device 100 according to various embodiments may be a device that performs wireless and wired communication with a plurality of user devices 200 and includes a storage having a large storage capacity. For example, the server device 100 may be a cloud device that works with a plurality of user devices.

The user device 200 according to various embodiments may be a device that can be used by an individual user, such as a desktop PC, a tablet PC, or a mobile terminal. In addition, other electronic devices performing similar functions may be used as the user device 200 .

A system for providing page information according to various embodiments may include various modules for operation. The modules included in the page information providing system enable physical devices (eg, the server device 100 and the user device 200) in which the page information providing system is implemented (or included in the physical device) to perform designated operations. It may be implemented computer code or one or more instructions. In other words, the physical device in which the page information providing system is implemented stores a plurality of modules in a memory in the form of computer code, and when the plurality of modules stored in the memory are executed, the plurality of modules correspond to the plurality of modules. It can be made to perform specified actions.

2 is a diagram illustrating configurations of a server device and a user device according to various embodiments.

Referring to FIG. 2 , the server device 100 and the user device 200 may include an input/output unit 210, a communication unit 220, a storage 230, and a processor 240.

The input/output unit 210 may be various interfaces or connection ports that receive user input or output information to the user. The input/output unit 210 may include an input module and an output module, and the input module receives a user input from a user. User input may be made in various forms including key input, touch input, and voice input. Examples of input modules capable of receiving such user input include a traditional keypad, keyboard, and mouse, as well as a touch sensor that detects a user's touch, a microphone that receives a voice signal, a camera that recognizes gestures through image recognition, A proximity sensor including at least one of an illuminance sensor or an infrared sensor for detecting user approach, a motion sensor for recognizing a user's motion through an acceleration sensor or a gyro sensor, and various other types of sensors that detect or receive user input. There is an input means, and the input module according to the embodiment of the present disclosure may include at least one of the devices listed above. Here, the touch sensor may be implemented as a piezoelectric or capacitive touch sensor that detects a touch through a touch panel attached to a display panel or a touch film, an optical touch sensor that detects a touch by an optical method, and the like. In addition, the input module may be implemented in the form of an input interface (USB port, PS/2 port, etc.) connecting an external input device that receives a user input instead of a device that detects a user input by itself. Also, the output module may output various types of information. The output module may include at least one of a display for outputting an image, a speaker for outputting sound, a haptic device for generating vibration, and other various types of output means. In addition, the output module may be implemented in the form of a port type output interface connecting the above-described individual output means.

For example, an output module in the form of a display may display text, still images, and moving images. Displays include liquid crystal displays (LCDs), light emitting diodes (LEDs) displays, organic light emitting diodes (OLEDs) displays, flat panel displays (FPDs), and transparent displays. display), curved display, flexible display, 3D display, holographic display, projector, and other various types of devices capable of performing image output functions. may contain at least one. Such a display may be in the form of a touch display integrally formed with the touch sensor of the input module.

The communication unit 220 may communicate with other devices. Accordingly, the server device 100 and the user device 200 may transmit and receive information with other devices through a communication unit. For example, the server device 100 and the user device 200 may communicate with each other or with other devices using a communication unit.

Here, communication, that is, transmission and reception of data may be performed by wire or wireless. To this end, the communication unit includes a wired communication module that accesses the Internet through a LAN (Local Area Network), a mobile communication module that accesses a mobile communication network through a mobile communication base station to transmit and receive data, and a wireless local area network (WLAN) such as Wi-Fi. Area Network)-based communication method or WPAN (Wireless Personal Area Network)-based communication method such as Bluetooth or Zigbee, a short-distance communication module, or GNSS (Global Navigation Satellite System) such as GPS (Global Positioning System) ), or a combination thereof.

The storage 230 may store various types of information. Storage may temporarily or semi-permanently store data. For example, the storage of the server 100 includes an operating system (OS) for driving the server 100, a program for generating data or braille for hosting a website, or an application (eg, a web application). ) may be stored. In addition, the storage may store the modules in the form of computer code as described above.

Examples of the storage 230 include a hard disk drive (HDD), a solid state drive (SSD), a flash memory, a read-only memory (ROM), a random access memory (RAM), and the like. This can be. Such storage may be provided in a built-in type or a detachable type.

The processor 240 controls overall operations of the server device 100 and the user device 200 . To this end, the processor 240 may perform calculations and processing of various types of information and control operations of components of the server 100 . For example, the processor 240 may execute a program or application for providing page information. The processor 240 may be implemented as a computer or a similar device according to hardware, software, or a combination thereof. In terms of hardware, the processor 240 may be implemented in the form of an electronic circuit that performs a control function by processing electrical signals, and in terms of software, it may be implemented in the form of a program that drives the processor 240 in hardware. Meanwhile, in the following description, unless otherwise noted, operations of the server device 100 and the user device 200 may be interpreted as being performed under the control of the processor 240 . That is, when the modules implemented in the above-described page information providing system are executed, the modules may be interpreted as the processor 240 controlling the server device 100 and the user device 200 to perform the following operations.

In summary, various embodiments may be implemented through various means. For example, various embodiments may be implemented by hardware, firmware, software, or a combination thereof.

In the case of hardware implementation, the method according to various embodiments includes one or more application specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), and FPGAs. (field programmable gate arrays), processors, controllers, microcontrollers, microprocessors, etc.

In the case of implementation by firmware or software, the method according to various embodiments may be implemented in the form of a module, procedure, or function that performs functions or operations described below. For example, software codes can be stored in memory and run by a processor. The memory may be located inside or outside the processor, and may exchange data with the processor by various means known in the art.

Hereinafter, various embodiments will be described in more detail based on the above technical idea. The above-described contents may be applied to various embodiments described below. For example, operations, functions, and terms that are not defined in various embodiments described below may be performed and described based on the contents described above.

In the following description, various embodiments will be described on the premise that the server device 100 performs a page information providing operation. According to various embodiments, the user device 200 that obtains page information from the server device 100 ) may output page information.

3 is a diagram illustrating an operating method of the server device 100 for providing page information according to various embodiments.

According to FIG. 3, the server device 100 provides information about a page, and in order to perform an operation of providing information about a page, an item category and an item category corresponding to a user's input in a service related to the server device 100. Information on the first sub-item category included in the item category is checked (301), and information on one or more items selected from the item list corresponding to the first sub-item category is obtained based on the information on the first sub-item category. In operation 303, information on a page having a widget including information on one or more items may be provided to the user (operation 305).

According to various embodiments, in operation 301, the server device 100 may check information about an item category and a first lower item category included in the item category in response to a user's input in the service.

For example, the service is a service related to the server device 100, and a user can search for, order, purchase, and receive delivery of desired items through the service.

For example, the item category may be a category for classifying items searched for, ordered, and purchased by the user in the service, and each item may correspond to or be included in one or more item categories according to characteristics. In addition, the sub-item category may include a sub-category for re-classifying item categories in which items searched for, ordered, and purchased by the user from the service are classified according to a predetermined standard, and each item is classified as one sub-item category according to characteristics. Corresponds to or may be included. As an example, for an item category of fresh products, a sub-item category of vegetable products, a sub-item category of meat products, a sub-item category of fruit products, or a sub-item category of rice or grain products may be included.

For example, the user's input confirmed by the server device 100 through operation 301 may include an input for checking information on a first lower item category on a service related to the server device 100 . Also, a page provided as information through operation 305 to be described later by the server device 100 in response to such a user's input may be a detailed page for the corresponding first sub-item category.

According to various embodiments, in operation 303, the server device 100 checks information on one or more items selected from the item list corresponding to the first sub-item category based on the checked information on the first sub-item category. can

For example, the item list corresponding to the first sub-item category may be set as a list including items corresponding to the first sub-item category. Specifically, the item list corresponds to the first sub-item category. It may be a list including a plurality of items having a high discount rate among items. At this time, one or more items checked by the server device 100 according to operation 303 may include items selected according to a predetermined number in order of highest discount rate from among the item list. That is, the server device 100 sets a plurality of items having a high discount rate among items corresponding to the first sub-item category as an item list, selects a certain number of items in the order of high discount rate from the set item list, and performs an operation to be described later. It can be identified as an item subject to provision of information according to 305.

In order to set the item list, the server device 100, through a database that manages information related to item discounts, items for which discount promotions are conducted for each item category and sub-item category and the discount rate of the corresponding item can confirm. That is, the server device 100 may request and receive information on whether or not to proceed with a discount on a specific item included in a specific item category and a specific sub-item category through the database, and may check a plurality of items to which the discount is applied. An item list may be set as in operation 303 by checking and listing according to the discount rate.

For example, the item list corresponding to the first sub-item category may include information about names and discount rates of each of a plurality of items included in the item list. That is, the item list set and managed by the server device 100 for the first sub-item category may include information about the name of the item and the discount rate.

For example, the item list corresponding to the first sub-item category may include information about a discount reason for each of a plurality of items included in the item list. That is, the list of items set and managed by the server device 100 for the first sub-item category may include information on the reason for discounting the item, and the information on the reason for discount is based on a discount promotion applied to the item. can be confirmed

In this case, the information on the reason for the discount may be used to classify a plurality of items included in the item list corresponding to the first sub-item category, and among the plurality of items, for a target of providing information according to operation 305 to be described later. It can also be used to select a certain number of items in order of highest discount rate. Information on the reason for the discount of the item is a discount according to a promotion in which the subject operating the server device 100 pays a certain amount and applies a price discount to the item, and the seller who sells the item pays a certain amount for the corresponding item. Include the reason for the discount, such as a promotional discount that applies a price discount to an item, or a promotional discount that applies a price discount to clear inventory before the sellable deadline if the item has a sellable deadline. can

A plurality of items included in the item list may be classified according to the reason for each discount, and among the plurality of items, each of a certain number of items selected in order of high discount rate for a target of information provision according to operation 305 to be described later Discount rates may be displayed separately from each other according to the reason for the discount. For example, colors for displaying discount rates of a certain number of items selected in ascending order of discount rates may be determined differently for an information providing object according to operation 305 to be described later.

Alternatively, in selecting a certain number of items from a plurality of items included in the item list for the object of information provision according to operation 305 to be described later, priority is given to each discount reason, and for items having the same discount rate, It can be set to consider the priority of discount reasons. For example, 1) In the case of an item with a sellable deadline, if the sellable deadline elapses, it will be discarded as it is, so the server device 100 sets such an item as an item to be sold first as a high priority through price discount. The highest priority can be set for the reasons for discounts according to promotions that apply price discounts to process inventory before the sell-by date has elapsed. In addition, 2) when the price discount of the item is applied by paying a certain amount of money to the seller who sells the item, since the financial burden related to the discount promotion of the entity operating the server device 100 will be reduced, the server device 100 such an item can be determined as an item to be sold as a medium priority through price discount, and medium priority is given to the reason for the discount according to a promotion in which the seller who sells the item pays a certain amount to apply a price discount to the item. can be set On the other hand, 3) if the subject operating the server device 100 bears a certain amount and applies a discount on the price of the item, the financial burden associated with the discount promotion of the subject operating the server device 100 will be large, so the server device 100 ) Such an item may be determined as an item to be sold as a low priority item through a price discount, and a discount according to a promotion in which the entity operating the server device 100 pays a certain amount to apply the price discount to the item. You can set a low priority for reasons.

If, among a plurality of items included in the item list, the server device 100 selects a certain number of items in order of highest discount rate for an object of information provision according to operation 305 to be described later, if several items have the same discount rate, For the various items having the same discount rate, priorities related to the reason for the above discount may be considered again, and items to be provided for information provision according to operation 305 to be described later may be selected in the order of highest priority.

For example, the item list corresponding to the first sub-item category may be updated according to a predetermined period. That is, the server device 100 may request and receive information on whether or not the discount of a specific item included in a specific item category and sub-item category is in progress from a database that manages information related to item discounts at regular intervals, Based on the received information, a plurality of items to which a discount is applied may be newly identified and listed to set an updated item list, and accordingly, one or more items selected for information provision according to operation 305 to be described later may also be newly selected. can be confirmed

FIG. 4 is a diagram illustrating a method in which the server device 100 selects one or more items providing information through a page equipped with a widget from an item list corresponding to a lower item category.

The server device 100 may check an item list including a plurality of items with high discount rates corresponding to the first sub-item category (401), and check the plurality of items included in the checked item list according to the order of high discount rates. can (403). At this time, the server device 100 may re-check some items having the same discount rate for some items having the same discount rate among the plurality of items identified in the order of higher discount rates according to the order of priority of the discount reason. Yes (405). Thereafter, the server device 100 may select one or more items according to a certain number of items to be displayed through the widget from among a plurality of items based on the order of high discount rates and the order of priority of discount reasons according to operations 403 to 405. In operation 407, information about the selected one or more items may be provided to the user through a page equipped with a widget.

According to various embodiments, in operation 305, the server device 100 may provide information about a page having a widget including information about one or more checked items.

For example, a page provided as information to a user by the server device 100 through operation 305 corresponds to a user's input for checking information on a first sub-item category on a service related to the server device 100. It may be a detailed page for the provided first sub-item category.

For example, information on one or more items selected from among a plurality of items included in the item list may include information about a name, price, discount rate, and rating of each of the one or more items.

For example, the widget including information on one or more items may be displayed in a fixed area of a page provided by the server device 100 according to operation 305 .

For example, the order in which the one or more items are displayed in the widget provided on the page provided by the server device 100 according to operation 305 may be determined according to the discount rate of each of the one or more items. Specifically, the discount rate A position at which the one or more items are displayed in this higher order may be set.

For example, according to operation 305, the one or more items in the widget provided on the page provided by the server device 100 may be set to be checked based on the user's left and right scrolling input on the user device 200. .

5 is a diagram illustrating another operating method of the server device 100 for providing page information according to various embodiments.

According to FIG. 5 , the server device 100 provides information about a page, and in order to perform an operation of providing information about a page, an item category and an item category corresponding to a user's input in a service related to the server device 100 Information on the second sub-item category included in the item category may be checked (501), and details included in the third sub-item category corresponding to the second sub-item category are based on the information on the second sub-item category. Information on the item group may be checked (503). The server device 100 may check information on one or more items selected from among the detailed item groups based on the information on the detailed item groups (505), and display a page having a widget including information on the one or more items. Information about the data may be provided to the user (507).

According to various embodiments, in operation 501, the server device 100 may check information about an item category and a second lower item category included in the item category in response to a user's input in the service.

For example, the item category may be a category for classifying items searched for, ordered, and purchased by the user in the service, and each item may correspond to or be included in one or more item categories according to characteristics. In addition, the sub-item category may include a sub-category for re-classifying item categories in which items searched for, ordered, and purchased by the user from the service are classified according to a predetermined standard, and each item is classified as one sub-item category according to characteristics. Corresponds to or may be included. As an example, for an item category of fresh products, a sub-item category of vegetable products, a sub-item category of meat products, a sub-item category of fruit products, or a sub-item category of rice or grain products may be included.

For example, the user's input confirmed by the server device 100 through operation 501 may include an input for confirming information about the second lower item category on a service related to the server device 100 . In addition, a page provided as information through operation 507 to be described later by the server device 100 in response to such a user's input may be a detailed page for the corresponding second sub-item category.

According to various embodiments, in operation 503, the server device 100 determines a detailed item group included in a third sub-item category corresponding to the second sub-item category, based on the checked information on the second sub-item category. information can be found.

For example, the third lower item category corresponding to the second lower item category confirmed by the server device 100 may be preset by the server device 100 as a corresponding lower item category for the second lower item category. can For example, the server device 100 may preset a lower item category with the highest profitability among a plurality of lower item categories included in the item category to correspond to the second lower item category. Profitability may be obtained by integrating the profitability of items included in sub-item categories.

For example, the third lower item category corresponding to the second lower item category checked by the server device 100 may be a determined lower item category among at least one lower item category associated with the second lower item category. In order to determine the third lower item category, the server device 100 checks at least one lower item category related to the second lower item category based on the information about the second lower item category, and determines each of the identified at least one lower item category. It is possible to check a specific number of items selected based on at least one of profitability information and sales volume information from a plurality of included items, and profitability and sales volume between the specific number of items included in each of at least one sub-item category. An operation of determining an optimum sub-item category through comparison and determining an optimal sub-item category as the third sub-item category may be performed. Through such an operation, the server device 100 may select a sub-item category including an item having excellent at least one of sales volume and profitability as the third sub-item category, and the customer may select an item included in the third sub-item category. Profitability of services can be improved by purchasing.

For example, the third lower item category corresponding to the second lower item category confirmed by the server device 100 may correspond to the lower item category confirmed to have a certain correlation with the second lower item category. That is, when the server device 100 checks information on the sub-item group, the third lower item category including the sub-item group corresponds to the second sub-item category among a plurality of sub-item categories included in the item category. It can be determined based on correlation.

For example, the correlation for determining the third lower item category corresponding to the second lower item category is such that a plurality of users using the service compare a first item included in the second lower item category with the third lower item category. It may be determined based on a history of purchasing the second item included in the lower item category together. That is, the greater the history of purchasing an item included in the second lower item category and an item included in the third lower item category by a plurality of users using the service, the higher the second lower item category and the third lower item category. correlation between them may be determined to be high, and the server device 100 may have identified the third lower item category based on a point having a high correlation with the second lower item category among a plurality of lower item categories. there is. If there are several sub-item categories having a high correlation with the second sub-item category, profitability of each sub-item category is additionally considered, and the sub-item category having the highest profitability among them is designated as the third sub-item category. In this case, the profitability of the sub-item category may be obtained by integrating the profitability of items included in the sub-item category.

As an example, since a plurality of users using the service often purchase meat products together with vegetable products when purchasing fresh products, the server device 100 determines the number of vegetable products included in the fresh product item category. It may be determined that the lower item category of the meat product has a high correlation with the lower item category, and the lower item category of the meat product may be determined as a lower item category corresponding to the lower item category of the vegetable product.

In another example, the correlation for determining the third lower item category corresponding to the second lower item category may be determined corresponding to the purchase rate rank of the second lower item category and the purchase rate rank of the third lower item category. can A plurality of users using the service may purchase items included in a plurality of sub-item categories included in a certain item category, and based on this, the ranking of each purchase rate of a plurality of sub-item categories within a certain item category can be confirmed. . In order to increase the purchase rate of an item included in a lower item category having a relatively low purchase rate, the server device 100 displays an item included in a lower item category having a relatively low purchase rate on a detail page for another lower item category having a relatively high purchase rate. can provide information.

The correlation according to the purchase rate rank may be determined by sequentially pairing a lower item category having a higher purchase rate rank with a lower item category having a lower purchase rate rank. For example, among a plurality of lower item categories included in a certain item category, the first When the purchase rate rank of the second lower item category is the highest, the third lower item category determined correspondingly may be the lower item category having the lowest purchase rate rank, and when the purchase rate rank of the second lower item category is second highest The third lower item category determined in response to this may be a lower item category having a purchase rate ranking of the second lowest, and when the purchase rate ranking of the second lower item category is third, the third lower item category determined correspondingly. The item category may be a sub-item category having a purchase rate ranking of 3rd or lower. In this way, for a specific sub-item category, it is possible to identify other sub-item categories that have a correlation according to the purchase rate ranking. A method of pairing and determining item categories is also possible.

As another example, the correlation for determining the third lower item category corresponding to the second lower item category may include a first item included in the second lower item category and a first item included in the third lower item category. The second item may be determined based on characteristics that can be used together or cooked in response to a certain theme. Here, a certain theme may include a food recipe that is fashionable or an issue, or a regular event related to food, and food that is dominated by a plurality of items included in the second sub-item category and the third sub-item category. According to the correlation by the subject of the recipe, it is confirmed that the third lower item category corresponds to the second lower item category, or a plurality of items included in the second lower item category and the third lower item category are used. It may be confirmed that the third sub-item category corresponds to the second sub-item category according to a correlation by the subject of an event related to food, such as an order to be served and a ancestral rite.

For example, a sub-item group included in a third sub-item category checked by the server device 100 according to operation 503 may correspond to a sub-category for re-classifying the third sub-item category according to a specific detailed criterion. , Each item may be included in one detailed item group according to its characteristics. As an example, for the sub-item category of meat products in the item category of fresh products, a detailed item group for domestic beef, a detailed item group for imported beef, a detailed item group for domestic pork, and a detailed item group for imported pork. A detailed item group or a detailed item group for chicken may be included.

For example, information on the detailed item group checked by the server device 100 in operation 503 includes information on a detailed category corresponding to the detailed item group, information on items included in the detailed item group, and the detailed item group information. It may include identification information of the item group and text information for classifying the detailed item group. Here, the text information for classifying the detailed item group may refer to a general or general term for items included in the detailed item group. For example, the text information for classifying the detailed item group for domestic beef is 'Korean beef'. ', text information for classifying detailed item groups for domestic pork can be set in a separate text such as 'handon', and text information for classifying detailed item groups for imported beef is for beef and imported pork. Text information for classifying detailed item groups may be general and universal text, such as chicken and the like, for text information for classifying detailed item groups for pork and chicken.

According to various embodiments, in operation 505, the server device 100 may check information on one or more items selected from the detailed item group based on the checked information on the detailed item group.

For example, a detailed item group may be included in a lower item category and set as a group including an item corresponding to a detailed category for classifying the detailed item group. Specifically, the detailed item group corresponds to the detailed category. It may be a group including a plurality of highly profitable items among the items to be used. At this time, one or more items checked by the server device 100 according to operation 505 may include items selected according to a predetermined number in order of high profitability from among the detailed item groups. That is, the server device 100 sets a plurality of highly profitable items among the items corresponding to the detailed category as a detailed item group, selects a certain number of items in the order of high profitability from the set detailed item group, and performs operation 507 to be described later. It can be identified as a target item for information provision according to In this case, the information on the profitability of an item, which is a criterion for selecting an item, may be information determined based on the profit per unit capacity of each item corresponding to the detailed category.

In order to set detailed item groups, the server device 100, through a database that manages information related to item profitability, provides information on revenue per unit capacity of items included in each item category, sub-item category, and detailed item group. Or you can check information on profitability. That is, the server device 100 may request and receive information on the profitability of a specific item included in a specific item category, sub-item category, and detailed item group through the database, and check the profitability of a plurality of items. After confirming and grouping, detailed item groups such as operations 503 to 505 may be set.

According to various embodiments, in operation 507, the server device 100 may provide information about a page having a widget including information about one or more checked items to the user.

For example, the page provided as information to the user through operation 507 by the server device 100 corresponds to the user's input for checking information on the second sub-item category on the service related to the server device 100. It may be a detailed page for the second sub-item category provided.

For example, information on one or more items selected from among a plurality of items included in the detailed item group may include information about a name, price, discount rate, and rating of each of the one or more items.

For example, the widget including information on the one or more items may include guide information on a detailed item group including the one or more items. Here, the guide information on the detailed item group may include information about a phrase for guiding the items included in the detailed item group. In operation 507, the preset phrase in the widget provided on the page provided by the server device 100 may be a partial phrase that can form one complete guide phrase when combined with a certain text, and corresponds to the widget in advance. It may be set, and the server device 100 may set guide information by combining the preset phrase and text information for classifying detailed item groups. That is, the server device 100 checks information on a guide phrase preset for the widget, and sets guide information on the detailed item group based on text information for classifying the detailed item group and the preset guide phrase. can be performed. For example, a preset phrase such as 'How is today's cooking (____)?' can be checked for the widget, and if the detailed item group to provide information is a detailed item group for domestic beef, text information for this. Since is 'Korean beef', the server device 100 may set guide information of a detailed item group for domestic beef, such as 'How about Korean beef for today's cooking?' by combining the text information and the preset phrase.

In this case, the preset phrase for the widget may be determined based on a promotion related to a detailed item group in addition to a simple guide phrase. For example, when the server device 100 confirms that a discount promotion is applied to a detailed item group for domestic beef, the server device 100 sends the above-mentioned 'How is today's cooking (____)?' In addition, other phrases such as '(____) discount products can also be set in advance, and information on one or more items included in the detailed item group can be displayed through the widget provided on the page providing through operation 507. If you want to indicate that a discount promotion is applied to the above detailed item group, you can use the phrase '(____) also include discount products.' In this case, the server device 100 combines text information 'Korean beef' that classifies detailed item groups for domestic beef and the phrase '(____) Try to include discount products together' to 'Include Korean beef discount products.' Guidance information of detailed item groups for domestic beef such as can be set.

For example, the widget including information on one or more items may be displayed in a fixed area of a page provided by the server device 100 according to operation 507 .

For example, the order in which the one or more items are displayed in the widget provided on the page provided by the server device 100 according to operation 507 may be determined according to the profitability of each of the one or more items. Specifically, profitability A position at which the one or more items are displayed in this higher order may be set.

For example, according to operation 507, the one or more items in the widget provided on the page provided by the server device 100 may be set to be checked based on the user's left and right scrolling input on the user device 200. .

Widgets included in the page information provided by the server device 100 according to FIG. 3 or 5 are not limited to being included in the detailed page for the aforementioned sub-item category, and the detailed page for the item category or item search Widgets including information about items such as pages may be included in various pages that may be provided. In addition, it is obvious that information provided in relation to pages from the server device 100 performing the operations of FIGS. 3 to 5 according to the above-described embodiments may be combined and provided in various forms.

6 and 7 are diagrams illustrating an example of a UI/UX for providing page information according to various embodiments. For example, the examples of FIGS. 6 to 7 may be UI/UX (user interface/user experience) for the user device 200 for the picker according to the embodiment described above in FIGS. 3 to 5, and the following Each of the embodiments described in the drawings may be performed based on the operation of the server device 100 described above with reference to FIGS. 3 to 5 .

Specifically, in each embodiment of the UI/UX for the user device 200 described in the following drawings, when the user device 200 receives input information from the user and transmits it to the server device 100, the server device 100 ) may be performed in a form in which information corresponding to the input information is provided to the user device 200 based on the operations described above in FIGS. 3 to 5 and then the user device 200 outputs it. However, each embodiment of UI / UX described in the following drawings is not limited to this form and can be performed in all forms that can implement each embodiment of UI / UX.

FIG. 6 is a diagram illustrating an example in which the user device 200 outputs a detail page for a lower item category based on an operation of the server device 100 according to various embodiments.

A page output by the user device 200 through FIG. 6 may correspond to a page output in response to a user's input for the 'fresh (fresh) product' item category and the 'meat' sub-item category on the service.

As in area 601, tabs for the item category 'fresh (fresh) product' and a plurality of sub-item categories included in the item category may be set at the upper part of the detail page for the sub-item category, and output through FIG. The detail page may correspond to a detail page for a lower item category corresponding to 'meat' among a plurality of lower item categories included in 601 .

In area 603 of the detailed page for the 'meat' sub-item category, a widget including information on one or more items selected based on the order of highest discount rate among items included in the sub-item category may be displayed. Information about one or more items included in the widget displayed through 603 may include information about a name, an image, a discount rate, and the like for each of the one or more items. If information on the discount reason for each of one or more items is confirmed and the respective discount reasons are different, the discount rates of each of the one or more items displayed through 603 may be displayed in different colors.

FIG. 7 is a diagram illustrating another example in which the user device 200 outputs a detail page for a sub-item category based on an operation of the server device 100 according to various embodiments.

A page output by the user device 200 through FIG. 7 may correspond to a page output in response to a user's input for the 'fresh product' item category and the 'vegetable' sub-item category on the service.

As in area 701, tabs for the item category 'fresh (fresh) product' and a plurality of sub-item categories included in the item category may be set at the upper part of the detail page for the sub-item category, and output through FIG. The detail page may correspond to a detail page for a lower item category corresponding to 'vegetable' among a plurality of lower item categories included in 701 .

In area 703 of the detailed page for the 'vegetables' sub-item category, the order of highest profitability among items related to the sub-category of beef included in the 'meat' sub-item category corresponding to having a certain correlation to the sub-item category. A widget including information about one or more items selected based on the may be displayed. Information about one or more items included in the widget displayed through 703 may include information about a name, an image, and a price per unit capacity of each of the one or more items.

The UI/UX for the user device 200 of FIGS. 6 to 7 and the operation of the user device 200 may be performed in association with the operation of the server device 100 described above in FIGS. 3 to 5, and FIG. 6 The UI / UX examples of FIG. 7 are examples for the disclosure of the present invention, and various embodiments of the present invention are not limited to the UI / UX forms of FIGS. 3 to 5, and various embodiments of the present invention can be implemented. It can be done according to all types of UI/UX.

Embodiments of the present invention disclosed in this specification and drawings are only presented as specific examples to easily explain the technical content of the present invention and help understanding of the present invention, and are not intended to limit the scope of the present invention. That is, it is obvious to those skilled in the art that other modified examples based on the technical idea of the present invention can be implemented. In addition, each of the above embodiments can be operated in combination with each other as needed. For example, all embodiments of the present invention may be implemented by a system in which parts are combined with each other.

In addition, the method according to the system according to the present invention may be implemented in the form of program instructions that can be executed through various computer means and recorded on a computer readable medium.

As such, various embodiments of the present invention may be implemented as computer readable codes in a computer readable recording medium from a specific point of view. A computer readable recording medium is any data storage device capable of storing data readable by a computer system. Examples of computer readable recording media include read only memory (ROM), random access memory (RAM), and compact disk-read only memory (CD-ROM). ), magnetic tapes, floppy disks, optical data storage devices, and carrier waves (such as data transmission over the Internet). The computer readable recording medium may also be distributed across networked computer systems, so that computer readable code is stored and executed in a distributed manner. In addition, functional programs, code, and code segments for achieving various embodiments of the present invention can be easily interpreted by programmers skilled in the field to which the present invention is applied.

It will also be appreciated that the apparatus and method according to various embodiments of the present invention can be realized in the form of hardware, software, or a combination of hardware and software. Such software may include, for example, volatile or non-volatile storage devices, such as RAM, memory chips, devices or integrated circuits, whether erasable or rewritable. Or, for example, a compact disk (CD), DVD, magnetic disk or magnetic tape, such as optically or magnetically recordable and at the same time machine (eg, computer) readable storage medium may be stored. . Methods according to various embodiments of the present invention may be implemented by a computer including a control unit and a memory, or a vehicle including such a memory or computer, and the memory may include a program including instructions for implementing the embodiments of the present invention. or an example of a machine-readable storage medium suitable for storing programs.

Accordingly, the present invention includes a program including code for implementing the device or method described in the claims of this specification and a storage medium readable by a machine (such as a computer) storing such a program. In addition, such a program may be transmitted electronically through any medium, such as a communication signal transmitted through a wired or wireless connection, and the present invention appropriately includes equivalents thereto.

Although the above has been described with reference to the embodiments of the present invention, the embodiments of the present invention disclosed in this specification and drawings are only presented as specific examples to easily explain the technical content of the present invention and help understanding of the present invention. It is not intended to limit the scope of In addition, the embodiments according to the present invention described above are merely illustrative, and those skilled in the art will understand that various modifications and embodiments of equivalent scope are possible therefrom. Therefore, the true technical protection scope of the present invention should be defined by the following claims.

Claims (1)

A method for providing page information by an electronic device,
checking information about an item category and a first lower item category included in the item category in response to a first input from a user, in a service related to the electronic device;
checking information on one or more first items selected from an item list corresponding to the first sub-item category, based on the information on the first sub-item category; and
Providing information about a first page having a first widget including information about the one or more first items,
How to provide page information.

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