KR20190105892A - Keyword Advertising System Utilizing Real-Time Keyboard Input Information - Google Patents

Abstract

The present invention relates to a keyword advertising system utilizing real-time keyboard input information and, more specifically, to an advertising system for setting notifications in an autocomplete dictionary matched to an input of a user when a user inputs at the same time by matching information inputted in real time by a user through a keyboard to a prepared autocomplete dictionary and an advertisement tag and providing additional advertising information according to selection of a user.

Description

Keyword Advertising System Utilizing Real-Time Keyboard Input Information}

The present invention relates to a keyword advertising system utilizing real-time keyboard input information. Specifically, the candidate group is matched with an advertisement among the candidate groups while presenting a candidate group by a pre-prepared autocomplete dictionary with information input by the user in real time through the keyboard. The present invention relates to an advertisement system for notifying that there is advertisement information for a candidate group having a keyword and providing related information according to a user's selection, and an advertisement method using the same.

In modern society, advertising is an essential medium connecting producers and consumers. For producers, it is an important vehicle for doing business, and for consumers it is an important basis for making optimal choices. Basically, advertisers want the most exposure at a lower cost, and consumers want the most information they need.

There is an analysis that the amount of information that a modern person encounters in one day is comparable to the amount of information that people have in their lifetime. Exposed advertisements can be quickly diluted and difficult to deliver to consumers. Rather than exposing a lot, selective delivery to a consumer or potential consumer should be the basic premise of advertising.

To do this, it is necessary to access information produced by consumers and provide customized advertisements based on the information. In today's IT-based society, the primary information produced by consumers is voice information over the telephone and text information using a real or virtual keyboard. Character information through the keyboard has already been digitized and can be used as the most important basic information for advertising in that keyword extraction through analysis is easy.

Advertisements on the web are often used in a keyword-based advertising method that provides the advertisement close to the interests of consumers by analyzing the text information entered by the consumer for the search. It doesn't even hesitate to box ads that overwrite the web content that is being used to force the advertisement. Registered users analyze the text information history of users and try keyword-based advertising even when only accessing the web page.

Users are concerned about the possibility of personal information infringement when the user's input for keyword advertising is exposed or transmitted to an external server. He also thinks that banners, box windows, etc. for advertisements occupy their own screens as obstacles. In mobile environments, screens are relatively small compared to PCs, making them more sensitive to the elements that occupy the screen. In particular, there is a greater rejection of unilaterally pushed advertisements.

As such, the effectiveness of keyword-based advertising is extremely low due to the avoidance of ads caused by indiscriminate and unilateral exposure. If you see a new pop-up window without seeing the contents, you can hold down the close button.

It has not yet been suggested how to reduce the rejection of advertisements by collecting the character information input by the consumer to generate the desired information, without limiting the information system being used by the consumer, and inducing the consumer to make a choice.

Patent document 1 relates to an image processing service method relating to user input text, wherein a separate image processing program detects a domain address, a search word, login information, and an e-mail address text input in a currently activated window of a web browser. ; Transmitting, by the image processing program, the detected text to the image site; The image site transferring image information corresponding to the text received from the image processing program to the image processing program; And the image processing program displays the image received from the image site at a specific position on the screen.

However, Patent Literature 1 has a problem of leaking personal information by transmitting the user's direct information to an external site, and displays images forcibly regardless of the user's intention, which may cause consumer's rejection, and also restricts them like mobile devices. There is a problem in that the user restricts the information required by the user by generating an image on the screen.

Patent document 2 relates to an advertisement method and system for exposing context advertisement information, the method comprising maintaining a context advertisement database including context advertisement information, and a user input keyword including a query set of keywords input by a user. Maintaining a database and finding and exposing context advertisement information associated with the query set from the context advertisement database when the user visits a content page that does not have text or does not match an advertisement keyword.

Patent Literature 2 has a problem of leaking personal information in that it operates a user input keyword database including a query set of keywords input by a user, and requires a separate resource according to the context advertisement database and keyword database maintenance. In addition, the biggest problem is to expose advertising information unilaterally, causing consumer's rejection and limiting the user's access to the necessary information.

Patent document 3 is an advertisement method based on an input keyword of a chat dialog executed in a user terminal. The keyword is searched in a keyword database for a keyword input to a chat dialog executed in a user terminal, and an advertisement image corresponding to the searched keyword is a keyword ad server. It relates to an advertising method for receiving from and displaying in a chat dialog.

Patent document 3 is concerned with the problem of theft of personal information in that it directly intercepts the information entered in the chat dialog of the user and provides to the external program regardless of the user's intention, and provides an advertisement based on this. By presenting advertisements unilaterally, it also raises consumer's rejection and restricts the user's access to the necessary information. Patent document 3 also has a limitation that it is possible only when using the chat window during the use time of the IT device. On the other hand, the present invention can be applied to the entire time of using the IT device because it uses the basic input of the OS-dimensional keyboard.

Patent document 4 relates to a method and apparatus for displaying advertisements based on user behavior, and includes detecting a keyword corresponding to a web page from a database and exposing an advertisement related to the detected keyword. Here, the database stores at least one keyword corresponding to the web page, and the at least one keyword is provided in advance based on actions performed by existing users accessing the web page.

Patent Literature 4 is an invention similar to Patent Literature 1 or 2, and there is a problem of leakage of personal information by transmitting the user's information to an external site, and the image is forcibly displayed irrespective of the user's intention, which may cause consumer's rejection. In addition, there is a problem in that the user restricts the information actually needed by generating an image on a restricted screen such as a mobile device.

Patent document 5 relates to a keyword-based advertising content providing system and method thereof, comprising: a keyboard application execution unit for executing a keyboard application downloaded from a keyboard application server; and a candidate keyword storage unit for receiving and storing candidate keywords from the keyboard application server. A keyword input unit which receives a keyword from a user while executing the keyboard application, a keyword matching unit which matches the input keyword with the candidate keyword, and the matching keyword includes the same keyword as the input keyword among the candidate keywords The content requesting unit may include a content requesting unit requesting an advertisement content corresponding to the keyword to the advertisement content providing server, and a content display unit receiving and displaying the requested advertisement content from the advertisement content providing server.

Patent document 5 has the same problems as other patent documents in that it delivers an advertisement regardless of the user's intention, and since the advertisement content corresponding to the keyword is dealt with, the user input keyword information corresponding to the content is inferred. There is a problem that information is exposed to the outside as it is.

As described above, keyword-based advertising has 1) the problem of personal information leakage by transmitting the user's information to an external site, and 2) the advertisement information is forcibly displayed irrespective of the user's intention, causing consumer's rejection. Rather, it reduces work efficiency and 3) forces users to display and restrict information that they currently use. In particular, there is a problem in that the user restricts the information necessary by generating an image on a restricted screen such as a mobile device. 4) Advertisement not only interferes with real-time keyboard input, but also changes the advertisement information every time a user enters a keyword, causing inconvenience to the user and drastically reducing the exposure time for the advertisement. have. 5) Since only one piece of information matching the user's keyword is provided, there is a problem that only very fragmentary advertisement information is provided. 6) In addition, in terms of presentation method, the effect of advertisement is impaired, such as the surrounding area, not the location where the user's eyes are concentrated, or the use of pop-ups that rob the user's eyes.

Republic of Korea Patent No. 0401470 Republic of Korea Patent Publication No. 2009-0000691 Republic of Korea Patent Publication No. 2013-0082578 Republic of Korea Patent Publication No. 1479834 International Publication No. 2016-126013

The present invention is to solve the above problems, to provide a keyword advertising system utilizing real-time keyboard input information. The present invention minimizes the problem of personal information leakage, does not forcibly provide advertisements in consideration of the user's intention, and since information is provided by the user's needs, it does not restrict the user's use screen and effectively targets the user's eyes. In the meantime, it is an object of the present invention to provide a keyword advertisement system without obstacles to real-time keyboard input while simultaneously providing various information related to a user's keyword.

The first aspect of the present invention for solving the above problems is

1) receiving text information through a keyboard from a user while a keyboard application is executed;

2) displaying the text information received from the user through the keyboard on the screen;

3) preparing an autocompletion recommendation word list associated with the text information in comparison with a prestored autocompletion dictionary;

4) comparing the autocomplete recommendation word list with a pre-stored advertisement tag list;

5) providing the user with an autocomplete word list in which the notification is set to the autocomplete word in the advertisement tag list among the autocomplete recommendation word list as a result of comparing in step 4);

6) receiving a corresponding key of the user with respect to the autocomplete word list provided to the user;

7) When the user enters the corresponding key to receive the advertisement information for one or more, the corresponding advertisement tag is sent to the advertisement DB, and when the user selects one of the autocomplete word lists, the selected key is selected. Displaying an autocomplete word on a current input unit and displaying another key on a screen when another key is input;

8) providing a keyword advertising method using the real-time keyboard input information, including the step 1).

The second aspect of the present invention

A user terminal including a keyboard and a keyboard application capable of receiving text information from a user;

A server providing an autocomplete dictionary and a list of advertisement tags to the user terminal;

An advertisement DB for transmitting an advertisement URL to the user terminal;

In the keyword advertising system using real-time keyboard input information, including;

The user terminal includes a keyboard application execution unit for executing a keyboard application;

A storage unit for storing the auto complete dictionary and the advertisement tag list downloaded by the keyboard application from the server;

It provides a keyword advertising system utilizing real-time keyboard input information, including a comparison unit for comparing the character information received from the user via the keyboard with the autocomplete dictionary.

In the first and second aspects the keyboard is a keyboard embodied in an actual physical keyboard or program, the keyboard application being associated with a firmware added to the physical keyboard or a keyboard embodied in the physical keyboard or program. Program.

The user terminal may exchange information via wired or wireless communication such as smart devices such as smart phones, smart pads, smart watches and smart glasses, mobile phones, notebook PCs, tablet PCs, desktop PCs, and personal digital assistants (PDAs). Devices, Personal Communication System (PCS), Global System for Mobile Communication (GSM), Personal Digital Cellular (PDC), Personal Handyphone System (PHS), International Mobile Telecommunication (IMT) -2000, Code Division Multiple Access (CDMA)- At least one or more of a handheld-based wireless communication device such as a 2000, W-CDMA (W-Code Division Multiple Access), a Wireless Broadband Internet (WBRO) terminal, or the like may be selected.

Since the present invention provides an advertisement reflecting the user's active intention, there is no rejection of the advertisement and the effect of the advertisement is high. Since the user's interference is minimized by setting only a minimum notification such as shading in the text information input by the user, the advertisement can be exposed in the long term because there is almost no rejection of the advertisement. This provides the user with the advertising information he / she really wants, which can lead to the effect of actual sales. In particular, by downloading the tag keyword from the advertisement server in advance and storing the tag keyword in the user terminal, it is possible to prevent the problem that the personal information of the user is transmitted to the outside in advance. In addition, since the advertisement information associated with the text information input by the user may be provided, the advertisement information associated with the user may be simultaneously provided.

1 is a block diagram of a system according to an embodiment of the present invention.
2 is an illustration of matching between the auto-complete dictionary and the advertisement tag list according to an embodiment of the present invention.
3 is a flowchart illustrating an operation for a case of viewing an advertisement according to an embodiment of the present invention.
4 is a flowchart illustrating an operation for a case of reserving an advertisement according to an embodiment of the present invention.
5 is a flowchart illustrating an operation for the case of ignoring the viewing of advertisements according to an embodiment of the present invention.
6 is a driving example of a screen according to an embodiment of the present invention.
7 is a driving example of a screen according to another embodiment of the present invention.
8 is a driving example of a screen according to another embodiment of the present invention.

The present invention relates to a keyword advertising method and system utilizing real-time keyboard input information. The keyboard is a device that the user always uses compared to other apps or memory resident programs, and is a tool that expresses the user's intention, so that the user's interests can be understood at the closest distance. Character information through the user's keyboard input has already been digitized, and keywords can be extracted immediately. Among the advertisements exposed through keywords, the advertisement based on the keyboard may be the advertising means having the highest user share.

On the other hand, there is a problem that the user is difficult to accommodate, including the fear that the user's input of the character information may be invaded the privacy of the user when transmitted to an external server, etc., but the present invention also solved this problem.

In another aspect of the present invention, without presenting a banner advertisement or protrusion advertisement occupying a part of the screen at all times, it has a structure that informs that there is an advertisement associated with the input text information used by the user and allows the user to select the viewing of the advertisement .

The present invention based on a keyboard application (program) enables keyword advertising linkage regardless of user work environment or work app or program. Configure the action in the interface of the user character input window so that it does not conflict with other programs you are using.

An interface structure that indicates that there is a keyword advertisement associated with the text information input by the user. The text information is shaded after the text information is input in the window in which the user is inputting, or only the text information is shadowed in the automatic input window or the list. This can be done. If the user ignores the alarm and proceeds with the keyboard input, the display such as shadow, which is an alarm for the corresponding keyword, is automatically deleted so that the user can continue the keyboard input without interrupting the user's work. Through this structure, the keyword advertisement signal can be continuously displayed at the cursor position where the user's eyes stay, while allowing the user to continue the existing work without additional actions.

In addition, instead of keyword advertising, the designated advertisement or guide text may be displayed through the keyboard module.

There is a method that works in conjunction with an autocomplete dictionary in order for a user to not enter text information completely or to display keyword advertisements through adjacent terms. During the user's input, the autocompletion dictionary displays a plurality of candidate candidates, and if there are keywords associated with the stored advertisements, there is a method of highlighting them in a shaded manner.

If the user wants to see the advertisement in response to the exposed advertisement, the screen is moved to the stored small banner advertisement, or the browser is moved to the advertisement site. In this case, the method may include presenting and selecting a plurality of advertisement lists to the user. At this time, only the advertisement tag is delivered to the advertisement DB which is an external device.

Because the series of tasks is keyboard-based, the user can use a special key on the keyboard to perform alarm or follow-up selections on the exposed keyword ads without affecting existing ongoing input.

Keyword advertising method using the real-time keyboard input information according to the present invention includes the following steps.

1) receiving text information through a keyboard from a user while a keyboard application is executed;

2) displaying the text information received from the user through the keyboard on the screen;

3) preparing an autocompletion recommendation word list associated with the text information in comparison with a prestored autocompletion dictionary;

4) comparing the autocomplete recommendation word list with a pre-stored advertisement tag list;

5) providing the user with an autocomplete word list in which the notification is set to the autocomplete word in the advertisement tag list among the autocomplete recommendation word list as a result of comparing in step 4);

6) receiving a corresponding key of the user with respect to the autocomplete word list provided to the user;

7) When the user enters the corresponding key to receive the advertisement information for one or more, the corresponding advertisement tag is sent to the advertisement DB, and when the user selects one of the autocomplete word lists, the selected key is selected. Displaying an autocomplete word on a current input unit and displaying another key on a screen when another key is input;

8) proceeding to step 1) above;

The keyboard is a keyboard embodied in an actual physical keyboard or program, and the keyboard application is a program associated with firmware added to the physical keyboard or a keyboard embodied in the physical keyboard or program. Typically, in the case of a smartphone, a virtual keyboard is often implemented on a screen, and in the case of a PC, a separate physical keyboard is provided, but the keyboard according to the present invention includes all such cases.

The keyboard application according to the present invention may be an application running on a firmware of a user terminal or a keyboard, for example, an app running on a smartphone, and in the case of a PC, a program running on firmware in a keyboard itself or a program implemented on a window. Can be.

The server has information on the autocomplete dictionary, and transmits the autocomplete dictionary information when requested by the user terminal or the keyboard application of the user terminal. Autocomplete dictionary information stored in the server can be updated continuously or intermittently, it should also be transmitted periodically or intermittently to the keyboard application of the terminal or the user terminal.

The advertisement DB has an advertisement tag list and advertisement URL information or advertisement content corresponding to the advertisement tag. The information is transmitted when a request is made from a user terminal or a keyboard application of the user terminal. The advertisement tag list stored in the advertisement DB and the advertisement URL information corresponding to the advertisement tag can be continuously or intermittently updated. The advertisement tag list according to the change is also periodically or intermittently transmitted to the keyboard application of the terminal or the user terminal. Should be.

The character information is a string including a space that a user can input through the keyboard. The text information input by the user with the actual intention may be set to be applied after the blank input. If the advertisement system according to the present invention is applied to an operation such as ID or password input, it may cause inconvenience to the user. Therefore, it is preferable to apply the advertisement system to text input after a blank is input. The reason why the blank is input is that the sentence is input.

Accordingly, the character information compared with the tag keyword in step 3) may be applied to a character string input after a space. Alternatively, it is also possible to change information such that the advertisement system according to the present invention does not work when the input window is an input window for inputting an ID or a password by grasping information of an input window into which current text information is input.

In step 3), the keyboard application may receive and store the data related to the autocomplete dictionary from the server, and before the step 4), the keyboard application may receive and store the data regarding the advertisement tag list from the server. Can be.

Each list in the autocomplete dictionary is assigned a serial number that matches the advertisement tag. In this case, the advertisement tag is connected with a plurality of dictionary word serial numbers, and thus it is difficult to grasp the user's input contents only by the advertisement tag, thereby minimizing the exposure of the user's input information to the outside.

Giving a notification to the user in the step 5) gives the shade of the autocomplete characters generated by the text information that the user is input through the keyboard, or to provide advertising information that replaces the text information that the user is input through the keyboard will be.

The above-mentioned keyword ad exposure can be made by reducing the user's work screen by protruding a separate advertisement screen, or by outputting the necessary characters on the keyboard input sequence and editor shading operation without any problem to cause a conflict between programs. In this case, the notification may be exposed to a location where the user's eyes stay.

For example, in order to generate an alarm, “Shaft + Left Arrow” code is generated as many letters as the number of letters, and the shaded string is replaced by the next input letter when the user performs additional input continuously. It automatically inserts the “end” character so that it can be entered after deselecting it.

In step 6), the corresponding key is a predetermined special key or a combination of keys, not a key used for normal character input.

In step 7), when the corresponding key for receiving the advertisement information is input to the notification, the advertisement information corresponding to the notification is immediately provided, or the advertisement information is stored separately so that the collective information can be retrieved later.

In step 7), when the advertisement tag is transmitted to the advertisement DB, the advertisement DB transmits an advertisement URL or advertisement content corresponding to the advertisement tag. Use this as a separate banner ad to provide information, or run a browser to move to the ad site.

Multiple advertisement tags may be associated with one autocomplete letter by the same autocomplete dictionary. At this time, the weight for each advertisement may be set when the plurality of advertisement URLs are presented. Weights can be associated with date codes to give the latest date priority, or adjust weights according to keyword ad sales.

There may be a way to limit the opportunity for the user to view the advertisement. Reducing the degree of freedom for information / opportunities provided similarly to teaser advertising increases tension and concentration, which can lead to an effect of strengthening memory.

As an example of the present invention, a user may set a strategy such as setting an expiration date during which a user can view banner advertisements, decreasing a reward with time, or changing an advertisement connected to a keyword.

When applying a reward, if the reward of a particular advertisement is significantly high, the user may intentionally look for this, so that a random adjustment of the reward may be applied.

Meanwhile, the present invention provides a keyword advertising system utilizing real-time keyboard input information.

This includes a user terminal including a keyboard and a keyboard application capable of receiving text information from a user;

A server providing an autocomplete dictionary and a list of advertisement tags to the user terminal;

An advertisement DB for transmitting an advertisement URL to the user terminal;

In the keyword advertising system using real-time keyboard input information, including;

The user terminal includes a keyboard application execution unit for executing a keyboard application;

A storage unit for storing the auto complete dictionary and the advertisement tag list downloaded by the keyboard application from the server;

Comparing unit for comparing the text information received from the user via the keyboard with the auto-completion dictionary; keyword advertising system using real-time keyboard input information including a.

The user terminal is a smart device, such as smart phones, smart pads, smart watches and smart glasses, mobile phones, laptop PCs, tablet PCs, desktop PCs, such as PDA devices that can send and receive information through wired or wireless communication, PCS, At least one or more of handheld based wireless communication devices such as GSM, PDC, PHS, IMT-2000, CDMA-2000, W-CDMA, Wibro terminal, etc. may be selected.

In addition, examples of wired / wireless communication mentioned in the present invention include, but are not limited to, the Internet, LAN, Wireless LAN, WAN, PAN, 3G, 4G, 5G, LTE, Wi-Fi, and the like.

DETAILED DESCRIPTION Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings. However, in describing in detail the operating principle of the preferred embodiment of the present invention, if it is determined that the detailed description of the related known functions or configurations may unnecessarily obscure the subject matter of the present invention, the detailed description thereof will be omitted.

In addition, the same reference numerals are used for parts having similar functions and functions throughout the drawings. Throughout the specification, when a part is connected to another part, this includes not only the case where it is directly connected, but also the case where it is indirectly connected with another element in between. In addition, the inclusion of any component does not exclude other components unless specifically stated otherwise, it means that may further include other components.

1 is a block diagram of a system according to an embodiment of the present invention.

The user terminal or the keyboard application of the user terminal downloads the autocomplete dictionary from the server and stores it. The autocomplete dictionary consists of a serial number and each word. In parallel or sequentially, the user terminal or the keyboard application of the user terminal downloads and stores a list of advertisement tags from the advertisement DB. The advertisement tag list matches a plurality of autocomplete dictionary serial numbers with advertisement tags and advertisement introduction information.

When the user inputs the character information through the keyboard, the user terminal prepares an autocompletion recommendation word list by comparing the autocompletion dictionary downloaded in advance. The autocomplete recommendation word list is compared with the advertisement tag list previously downloaded. The autocomplete word in the advertisement tag list of the autocomplete recommendation word list is set to a notification, and then the user is provided with the autocomplete word list. The provided form may be provided in the form of a pull-down menu under the corresponding cursor of the screen input window. Many methods for providing such an autocomplete dictionary have already been proposed, so a detailed description thereof will be omitted.

When a user selects an autocomplete word among the suggested autocompletion word lists, the user terminal detects an advertisement tag from a serial number corresponding to the autocomplete word and transmits it to the advertisement DB. The advertisement DB detects the advertisement URL from the advertisement tag and transmits it to the user terminal. The user terminal provides the transmitted advertisement URL to the user or provides the URL information to the user through a banner or a separate method.

2 is an example of matching between the auto-complete dictionary and the advertisement tag list according to an embodiment of the present invention. Matching according to the present invention is a two-stage filter method that can minimize the exposure of the user input.

Adjacent words that are not user-input text information are connected to the advertisement using autocomplete words, so the user's input information is not directly exposed. For example, when a user inputs 'audio', 'audio' is recommended among autocomplete words and may be an advertisement connection, or may be an advertisement connection by an input word of 'audio'. In other words, it is not clear that the keyword of the linked advertisement is user input.

Also, as shown in FIG. 2, the advertisement tag is connected to a plurality of words, and thus the advertisement tag alone does not grasp the user's input. In addition, one serial number of an autocomplete dictionary may be linked to several advertisement tags.

For example, if a user enters a 'ga', a list of autocompletion suggestions such as 'ga', 'wig', 'bag', 'garbbi', and 'garma' is prepared. Among the recommended word list, the user provides an auto-complete word list in which notifications are set in shades on the wig, bag, drizzle, and garma in the advertisement tag list.

The autocomplete word may appear at the bottom or side of the current keyboard cursor. When the user selects an advertisement, the advertisement tag for the corresponding advertisement is transmitted to the advertisement DB, and the advertisement DB provides information such as an advertisement URL to the user terminal.

The content transmitted to the advertisement DB is not the serial number of the autocomplete dictionary word, but only the advertisement tag to which the plurality of dictionary words are connected is transmitted, which makes it difficult to know the context of the user input.

3 to 5 are flowchart illustrations of operations in accordance with one embodiment of the present invention. Each shows a work order among a user, a user terminal, a server, and an advertisement DB. Autocomplete dictionaries and ad tag lists are sent from the server. In FIG. 1, the advertisement tag list is transmitted from the advertisement DB. However, since the server or the advertisement DB can store necessary data as necessary, the advertisement tag list may be integrated or operated as a single machine or operated as a plurality of machines.

There is a keyboard input from the user, and the user terminal recommends an autocompletion word, and at the same time, the user is notified of the list in which the advertisement tag exists in the list of the autocompletion dictionary through shading.

When the user accepts the advertisement view, the user terminal transmits the advertisement tag to the advertisement DB, and the advertisement DB transmits the advertisement URL or content to the user terminal to provide the user with the actual advertisement contents (see FIG. 3).

When a user reserves a list of advertisements, the advertisement tag is stored separately. From the stored advertisement tag, the user terminal sends the advertisement tag to the advertisement DB, and the advertisement DB transmits the advertisement URL or content to the user terminal so that the content of the actual advertisement is displayed to the user. (See FIG. 4).

If the user ignores the advertisement view, the user continuously receives the user input by the keyboard (see FIG. 5).

6 is a driving example of a screen according to an embodiment of the present invention.

When the user inputs 'Today_Fan' into the input box of the screen, if the 'Fan' corresponds to a keyword that is pre-transmitted from the server, the keyboard application itself generates the “Shift + Left Arrow” code three times to generate only the 'Fan'. Shade it. At this time, if the user continuously enters '_if_wish' without inputting a predetermined special key or combination of keys, the keyboard application generates an “end” code to remove the shadow (where '_' is a blank). Character). If the user inputs a predetermined special key or a combination of keys, the advertisement information related to the 'fan' is provided through a separate banner.

7 is a driving example of a screen according to another embodiment of the present invention.

When the user inputs 'today_' in the input window of the screen, a specific phrase such as 'advertisement', which is a preset advertisement, is shaded. In this case, if the user continuously enters 'Fan_If_Favorite' without entering a predetermined special key or combination of keys, the shaded 'Advertisement' text disappears and the original 'Fan_If_Favorite' is displayed normally. do. If the user inputs a predetermined special key or a combination of keys, the advertisement information is provided through a separate banner.

8 is a driving example of a screen according to another embodiment of the present invention.

If the user enters 'today' in the input box on the screen, the keyboard application itself will display 'Shift + Left Arrow' after searching for words starting with 'line' in the autocomplete dictionary and displaying 'fan' in the input box on the screen. The code is generated three times to shade only the 'fan'. In this case, if the user continuously enters 'Life_If_Wish' without inputting a predetermined special key or a combination of keys, the keyboard application may use “Shift +” to remove the 'Fan' entered by the shading and autocomplete dictionary. Right arrow ”code occurs once. Afterwards, it would normally create 'If you have a life.' If the user inputs a predetermined special key or a combination of keys, the advertisement information related to the 'fan' is provided through a separate banner.

Those skilled in the art to which the present invention pertains will be able to perform various applications and modifications within the scope of the present invention based on the above contents.

Claims (12)

1) receiving text information through a keyboard from a user while a keyboard application is executed;
2) displaying the text information received from the user through the keyboard on the screen;
3) preparing an autocompletion recommendation word list associated with the text information in comparison with a prestored autocompletion dictionary;
4) comparing the autocomplete recommendation word list with a pre-stored advertisement tag list;
5) providing the user with an autocomplete word list in which the notification is set to the autocomplete word in the advertisement tag list among the autocomplete recommendation word list as a result of comparing in step 4);
6) receiving a corresponding key of the user with respect to the autocomplete word list provided to the user;
7) When the user enters the corresponding key to receive the advertisement information for one or more, the corresponding advertisement tag is sent to the advertisement DB, and when the user selects one of the autocomplete word lists, the selected key is selected. Displaying an autocomplete word on a current input unit and displaying another key on a screen when another key is input;
8) proceeding to step 1) above;
Keyword advertising method using real-time keyboard input information, including. The method of claim 1,
The keyboard is a keyboard embodied in an actual physical keyboard or program, and the keyboard application utilizes real-time keyboard input information that is a program associated with firmware added to the physical keyboard or a keyboard embodied in the physical keyboard or program. Keyword advertising method. The method of claim 1,
The character information is a keyword advertising method using the real-time keyboard input information that is a string containing a space that the user can input through the keyboard. The method of claim 3,
The keyword advertising method using real-time keyboard input information that grasp the information of the input window into which the text information is input and the steps 2) to 7) may not be executed according to the type of the input window. The method of claim 1,
In step 3), the keyboard application receives and stores the data on the autocomplete dictionary from the server, and before the step 4), the keyboard application receives and stores the data on the advertisement tag list from the server. Keyword advertising method using real-time keyboard input information. The method of claim 1,
In the step 5), the setting of the notification utilizes real-time keyboard input information that shades the text information input by the user or provides advertisement information that replaces the text information input by the user through the keyboard. One keyword advertising method. The method of claim 1,
In step 6), the corresponding key is a keyword advertising method using real-time keyboard input information that is a predetermined special key or a combination of keys instead of a key used for normal character input; The method of claim 1,
In step 7), when the corresponding key to receive the advertisement information is input, the keyword advertisement is provided using the real-time keyboard input information which provides the advertisement information immediately or stores the information information separately so that it can be collectively viewed later. Way, The method of claim 1,
The advertisement DB receiving the advertisement tag in step 7) transmits an advertisement URL, and the advertisement URL utilizes real-time keyboard input information to move a screen to a separate banner advertisement or to move to a advertisement site by driving a browser. How to advertise keywords, A user terminal including a keyboard and a keyboard application capable of receiving text information from a user;
A server providing an autocomplete dictionary and a list of advertisement tags to the user terminal;
An advertisement DB for transmitting an advertisement URL to the user terminal;
In the keyword advertising system using real-time keyboard input information, including;
The user terminal includes a keyboard application execution unit for executing a keyboard application;
A storage unit for storing the auto complete dictionary and the advertisement tag list downloaded by the keyboard application from the server;
A comparison unit for comparing the text information received from a user through a keyboard with the autocomplete dictionary;
Keyword advertising system utilizing real-time keyboard input information, including. The method of claim 10,
The keyboard is a keyboard embodied in an actual physical keyboard or program, and the keyboard application utilizes real-time keyboard input information that is a program associated with firmware added to the physical keyboard or a keyboard embodied in the physical keyboard or program. Keyword advertising system. The method of claim 10,
The user terminal may exchange information through wired or wireless communication such as smart devices such as smart phones, smart pads, smart watches and smart glasses, mobile phones, notebook PCs, tablet PCs, desktop PCs, and personal digital assistants (PDAs). Devices, Personal Communication System (PCS), Global System for Mobile Communication (GSM), Personal Digital Cellular (PDC), Personal Handyphone System (PHS), International Mobile Telecommunication (IMT) -2000, Code Division Multiple Access (CDMA)- Keyword advertising system utilizing real-time keyboard input information in which at least one of handheld-based wireless communication devices such as 2000, W-Code Division Multiple Access (W-CDMA), and Wireless Broadband Internet (Wbro) terminals are selected. .

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