KR20180102255A - Method for Operating Chatting for Chat Commerce - Google Patents

Abstract

The present invention relates to a method for operating chatting for chat commerce. According to the present invention, the method for operating chatting for chat commerce is performed through a chatting application of a user wireless terminal having a touch screen. The method comprises: a first step of outputting a user side chatting window for chatting through the touch screen when entering a chatting room created in a server designated for chat commerce providing a business transaction through a chatting as a medium; a second step of receiving product information content for chat commerce from the server; a third step of outputting the received product information content through a background screen of the user side chatting window outputted on the touch screen; a fourth step of checking whether a touch manipulation designated through the touch screen is inputted while the product information content is outputted through the background screen of the user side chatting window; and a fifth step of making a chatting string area outputted on the user side chatting window become transparent, or outputting the product information content outputted on the background screen of the user side chatting window as a foreground screen, when the designated touch manipulation is inputted.

Description

Method for Operating Chat for Chat Commerce [

The present invention opens a chat room for chat commerce that provides commerce by way of a chat, and when the user enters the chat room, it outputs the commodity information content for chat commerce through the background screen of the user side chat window, The product information contents for chat commerce are synchronized and outputted through the background screen and the background screen of the user side chat window, and at the same time, the product information contents outputted on the background screen of the user side chat window are output to the foreground screen according to the designated touch operation, By transparentizing the chat string area of the chat window, the merchant and the user can view commodity information in real time without any screen switching or chat interruption while chatting to provide commerce, and at the same time, examine the commodity information contents closely during chatting.

An e-commerce method has been proposed in which an article to be sold is registered in a database and then a product is traded through a mutual chat between the seller and the buyer (Japanese Patent Laid-Open Publication No. 2001-0094138 (October 31, 2001) -0090207 (October 18, 2001))

The conventional chat-based electronic commerce method has a feature of enabling a real-time transaction by connecting a seller and a buyer through a chat. However, in order to process a product selection, product information confirmation, purchase / payment, And a chatting-based e-commerce method has been proposed for a long time, but it has not been activated yet.

In order to solve the above-mentioned problems, an object of the present invention is to provide a chat room for chat commerce providing commerce through tying, and when a user enters the chat room, chat commerce And outputting the product information contents for the chat commerce in synchronization with the background screen of the seller-side chat window and the background screen of the user-side chat window, and at the same time, By displaying the product information contents in the foreground screen or transparentizing the chat string area of the user's chat window, the merchant and the user can check the product information in real time without any screen switching or chat interruption while chatting, Even if the product information content There chat operating method for a chat commerce so that the offering.

A chat operating method for chat commerce according to the present invention is a method for executing through a chat application of a user wireless terminal having a touch screen, A second step of receiving merchandise information contents for chat commerce from the server, and a second step of receiving commodity information content for chat commerce from the server, A third step of outputting the received merchandise information content through the background screen of the output user-side chat window, and a third step of displaying the merchandise information content through the back screen of the user- A fourth step of confirming whether or not the inputted touch operation is input; And outputting the product information contents output on the background screen of the user-side chat window to the foreground screen.

According to the present invention, the second step may include receiving merchandise information contents to be output through a background screen of the user-side chat window.

According to the present invention, the designated touch operation may include a touch operation of touching a predetermined specific touch area on the user-side chat window with the touch point through the touch screen.

According to the present invention, the designated touch operation may include a touch operation for maintaining a state of touching an arbitrary area that is not related to a chat operation of the user-side chat window through the touch screen for a predetermined time or more.

According to the present invention, in the designated touch operation, a direction component, a velocity, and a direction of movement of the touched touch point through the touch screen in a state of touching a designated area on the touch screen outputting the user- And a touch operation for moving the touch point so that at least one of the component, the acceleration component, and the acceleration component is acquired.

According to the present invention, the designated touch operation may include a touch operation of multi-touch inputting a designated area on the touch screen outputting the user-side chat window to a specified number of multi-touch points.

According to the present invention, the designated touch operation is performed by touching a designated area on the touch screen outputting the user-side chat window with a specified number of multi-touch points, And a touch operation of moving at least one touch point so that at least one of a direction component, a velocity component, and an acceleration component with respect to the movement of the touch point is obtained.

According to the present invention, the merchandise information contents may be outputted in synchronization with the background image of the seller-side chat window on the chat room.

According to the present invention, the fourth step may include checking whether the touch operation corresponding to the enlargement or reduction is input through the touch screen while the product information content is outputted through the background screen of the user-side chat window, And applying the enlarged event or the reduced event corresponding to the touch operation to the product information content displayed on the background screen of the user-side chat window when the touch operation corresponding to the enlargement or reduction through the touch screen is input .

According to the present invention, the fourth step includes checking whether the touch operation corresponding to the enlargement or reduction is input through the touch screen in a state in which the goods information contents are outputted through the background screen of the user-side chat window , The fifth step is a process of transparentizing the chat string area output to the user-side chat window when the touch operation corresponding to the enlargement or reduction is inputted through the touch screen, And applying an enlarged event or a reduced event corresponding to the touch operation to the product information content while outputting the information content to the foreground screen.

According to the present invention, the fourth step may include: checking whether the touch operation corresponding to the rotation is inputted through the touch screen in a state that the product information content is output through the background screen of the user-side chat window; And applying a rotation event corresponding to the touch operation to the product information content displayed on the background screen of the user-side chat window when a touch operation corresponding to the rotation is inputted through the touch screen.

According to the present invention, the fourth step includes checking whether the touch operation corresponding to the rotation is inputted through the touch screen in a state that the product information content is outputted through the background screen of the user-side chat window, In the fifth step, when a touch operation corresponding to the rotation is input through the touch screen, the chat string area output to the user-side chat window is transparentized or the product information content output on the background screen of the user- And applying a rotation event corresponding to the touch operation to the product information content while outputting the product to the screen.

According to the present invention, the merchandise information content includes N (N? 1) pieces of detailed information content, and the third step includes the steps of: 1? N? N And outputting the detailed contents information through the background screen of the user-side chat window, wherein the fourth step is a step of displaying the n-th detailed information contents on the background screen of the user- Determining whether a touch operation for changing the n-th detailed information content to another n '(1? N? N, n? N') detailed information content is inputted through the touch screen; When the touch operation for changing the information content into other n 'detailed information contents is input, the n-th detailed information content being output through the background screen of the user-side chat window is changed to another n-th detailed information content and output .

According to the present invention, the merchandise information content includes N (N? 1) pieces of detailed information content, and the third step includes the steps of: 1? N? N And outputting the detailed contents information through the background screen of the user-side chat window, wherein the fourth step is a step of displaying the n-th detailed information contents on the background screen of the user- (1? N? N, n? N ') detailed information content of the n-th detailed information content is inputted through the touch operation; and the fifth step When a touch operation for changing the n-th detailed information content to another n-th detailed information content is input through the screen, the chatting area displayed on the user-side chatting window is transparentized, And outputting the n-th detailed information content output to the background screen of the chat window to the foreground screen while changing the n-th detailed information content to another n-th detailed information content and outputting the n-th detailed information content.

According to the present invention, the fifth step may include: confirming a change of the output state of the goods information content based on the touch operation through the touch screen; and changing the output state of the goods information content to the seller side chat And generating synchronization information for synchronization with the window and transmitting the generated synchronization information to the server.

According to another aspect of the present invention, there is provided a method of operating a chat for chat commerce, the method comprising: displaying the touch screen within a predetermined period of time after a chat string area of the user-side chat window is transparentized or a product information content is displayed on a foreground screen of the user- Checking whether a valid touch operation is input through the touch screen, and processing to restore the product information content through the background screen of the user-side chat window displayed on the touch screen when a valid touch operation is not inputted within a predetermined time . Meanwhile, the valid touch operation includes a touch input for chat manipulation of the user chat window, a touch manipulation for changing the output state of the product information content, a touch region designated for outputting product information content on the background screen of the user side chat window And at least one touch operation among a touch operation to be touched.

According to another aspect of the present invention, there is provided a chat operating method for chat commerce, the chat string area of the user chat window being transparentized, the product information content being displayed on the foreground screen of the user chat window, The method comprising the steps of: confirming whether chat information to be output through the area is received; and receiving, when receiving the chat information, restoring the product information content through the background screen of the user-side chat window displayed on the touch screen can do.

According to the present invention, when a user enters a chat room for chat commerce, which provides commerce through a chat, a product information content for chat commerce is output through a background screen of a user-side chat window, By synchronizing the product information contents for chat commerce through the background of the chat window and the background screen of the user's chat window, the merchant and the user can view the product information in real time while chatting without switching screens or chatting while chatting. .

According to the present invention, after the product information content for chat commerce is synchronized and outputted through the background screen of the seller-side chat window and the background screen of the user-side chat window, if the output of the product information content is changed through the background screen of the one- By synchronizing to the background of the other chat window, the user can chat while reviewing the product information in detail without switching screens or chatting during the chat, and the seller can chat with the user without switching screens or chatting. There is an advantage to provide commerce by chatting while grasping the part and asking what intentions are in real time.

According to the present invention, when it is desired to closely check the goods information contents output through the background screen of the user-side chat window, the confirmation of the goods information contents displayed on the background screen of the user- There is an advantage that the product information contents output on the background screen of the user-side chat window can be output to the foreground screen and the product information contents can be checked without disturbance by chatting.

1 is a diagram illustrating a configuration of a chat commerce providing system using a background screen according to an embodiment of the present invention.
2 is a diagram illustrating a functional configuration of a user wireless terminal and a chat application according to an embodiment of the present invention.
FIGS. 3A and 3B are views illustrating an example of a seller-side chat window and a user-side chat window that output product information contents on a background screen according to an embodiment of the present invention.
4A to 4D are views illustrating an example of a seller-side chat window that outputs a selection interface for selecting merchandise information contents according to an embodiment of the present invention.
5A to 5E illustrate an example of outputting product information contents after transparency processing of a chat string area of a user-side chat window according to an embodiment of the present invention or outputting product information contents output on a background screen of a user-side chat window to a foreground screen .
6A to 6D are diagrams illustrating an example of outputting a product information content according to an embodiment of the present invention.
FIGS. 7A to 7D are diagrams illustrating an example of outputting a product information content according to another embodiment of the present invention.
8 is a diagram illustrating a process of synchronizing and outputting merchandise information contents through a background screen of a chat window according to a first embodiment of the present invention.
9 is a diagram illustrating a process of synchronizing and outputting merchandise information contents on a background screen of a chat window according to a second embodiment of the present invention.
FIG. 10 is a view illustrating a process of synchronizing and outputting merchandise information contents on the background screen of a chat window according to a third embodiment of the present invention.
11 is a diagram illustrating a process of synchronizing and outputting merchandise information contents through a background screen of a chat window according to a fourth embodiment of the present invention.
12 is a view illustrating a process of synchronizing and outputting merchandise information contents through a background screen of a chat window according to a fifth embodiment of the present invention.
FIG. 13 is a flowchart illustrating a method of processing a chat string area of a user-side chat window that outputs product information content on a background screen of a user-side chat window according to an embodiment of the present invention, FIG.
FIG. 14 is a flowchart illustrating a method for rendering a chat string area of a user-side chat window that outputs product information content on a back-screen of a user-side chat window according to another embodiment of the present invention, And outputting it to a screen.
FIG. 15 is a diagram illustrating a process of changing an output state of goods information contents output through a user-side chat window according to an embodiment of the present invention.
16 is a view illustrating a process of changing the output status of the goods information contents output through the user-side chat window according to another embodiment of the present invention.
17 is a diagram illustrating a process of synchronizing output state change of product information contents according to the first embodiment of the present invention.
18 is a diagram illustrating a process of synchronizing output state change of product information contents according to a second embodiment of the present invention.
19 is a diagram illustrating a process of synchronizing output state change of product information contents according to a third embodiment of the present invention.
20 is a diagram illustrating a process of synchronizing output state change of product information contents according to a fourth embodiment of the present invention.
FIG. 21 is a view showing a process of settlement of goods corresponding to goods information contents output through a background screen of a chat window according to an embodiment of the present invention.

The operation principle of the preferred embodiment of the present invention will be described in detail with reference to the accompanying drawings and description. It should be understood, however, that the drawings and the following detailed description are exemplary and explanatory and are intended to provide further explanation of the invention, and are not to be construed as limiting the present invention.

In other words, the following embodiments correspond to the preferred embodiment of the preferred embodiment of the present invention. In the following embodiments, a specific configuration (or step) is omitted, or a specific configuration (or step) (Or steps), or an embodiment that incorporates functions implemented in more than one configuration (or step) into any one configuration (or step), a particular configuration (or step) It will be apparent that the present invention is not limited to the embodiments described below. In the following embodiments, a specific configuration unit implemented on the server side is implemented on the terminal side and reference is made on the server side, or conversely, in the following embodiments, a specific configuration unit implemented on the terminal side is implemented on the server side, And all of the embodiments utilizing the same are also included in the scope of the present invention. Therefore, it should be clearly stated that various embodiments corresponding to subsets or combinations based on the following embodiments can be subdivided based on the filing date of the present invention.

In the following description of the present invention, a detailed description of known functions and configurations incorporated herein will be omitted when it may make the subject matter of the present invention rather unclear. The terms used below are defined in consideration of the functions of the present invention, which may vary depending on the user, intention or custom of the operator. Therefore, the definition should be based on the contents throughout the present invention.

As a result, the technical idea of the present invention is determined by the claims, and the following embodiments are merely means for effectively explaining the technical idea of the present invention to a person having ordinary skill in the art to which the present invention belongs Only.

1 is a diagram illustrating a configuration of a chat commerce providing system using a background screen according to an embodiment of the present invention.

More specifically, FIG. 1 shows a chat room for chat commerce, which provides commerce through a chat. When the user enters the chat room, the commodity information content for chat commerce is output through the background screen of the user's chat window The merchandise information contents for chat commerce are outputted synchronously through the background screen of the seller side chat window and the background screen of the user side chat window so that the seller and the user can check the product information in real- It will be understood by those skilled in the art that various changes and modifications may be made to the configuration of the system for providing chat commerce using the background screen by referring to and / The implementation method (e.g., some configuration portions may be omitted, Would be able to infer, or combined method embodiment), the present invention is made, including any exemplary way in which the inference, to which the technical feature that is not limited to the exemplary method shown in the figure 1.

The system of the present invention operates a user room 200 for chat commerce and a chat room for chat commerce. When the user enters the chat room, And an operation server (100) for performing a designated procedure for synchronizing and outputting commodity information contents for chat commerce through a background screen of a user side chat window. In accordance with an embodiment of the present invention, (160), and may further include at least one of a commerce server (155) that provides commerce in connection with chat commerce, and a payment server (170) that provides payment associated with chat commerce.

The user wireless terminal 200 is a collective term of a terminal used by a user to output a user-side chat window for chat commerce, and may include a wireless terminal such as a mobile phone, a smart phone, and a tablet PC used by a user. Meanwhile, the user-side chat window may be output through a wired terminal such as a personal computer used by the user, and the terminal for outputting the user-side chat window in the present invention is not limited to the wireless terminal.

According to the embodiment of the present invention, the user wireless terminal 200 can install or execute a predetermined application for supporting chat, which is an intermediary of chat commerce. For example, the user wireless terminal 200 may install and execute a chat application 220 that includes chatable program code on the chat room for the chat commerce. Meanwhile, the chat room for the chat commerce may provide a web based chat which can be entered through the web. In this case, the user wireless terminal 200 may include a browser for the web based chat, May provide a page for the web based chat to the browser of the user wireless terminal 200 accessing it for the web based chat. Hereinafter, the features of the present invention will be described with reference to an embodiment in which the chat application 220 is installed and executed in the user wireless terminal 200 for the sake of convenience. However, the present invention is not limited thereto I will.

The seller terminal 160 is a collective term of a terminal used by a seller for chat commerce, and may include a wired terminal such as a personal computer used by a seller, a mobile phone used by a seller, a smartphone, and a seller wireless terminal such as a tablet PC. Hereinafter, the present invention will be described with respect to embodiments in which the seller terminal 160 is a seller wireless terminal having a touch screen 205, such as a mobile phone, a smart phone, and a tablet PC. But it is not clear.

According to the embodiment of the present invention, the seller terminal 160 can install or execute a predetermined application for supporting chat, which is an intermediary of chat commerce. For example, the seller terminal 160 may install and execute a chat application 165 that includes chatable program code on the chat room for the chat commerce. In this case, the seller terminal 160 may include a browser for the web-based chat, and the operation server 100 may provide a web- Based chat with the browser of the merchant terminal 160 accessing for the web based chat. Hereinafter, the features of the present invention will be described with reference to an embodiment in which the chat application 165 is installed and executed on the wireless terminal of the seller, for the sake of convenience. However, the present invention is not limited thereto.

The commerce server 155 is a collective term for a server-side configuration that provides commerce in connection with chat commerce provided through chat. It is preferably a shopping server that provides wired / wireless commerce such as a shopping mall server or an open market server, A server corresponding to at least one or a combination of two or more information servers for storing merchandise information and / or merchandise information content for merchandise to be sold through chat commerce. 1, the present invention is not limited thereto, and the commerce server 155 and the operation server 100 may be a single server, Lt; RTI ID = 0.0 > of < / RTI > servers.

The payment server 170 is a collective term of a server-side configuration for providing settlement in connection with chat commerce provided via chat, and preferably includes a server of a provider providing a specified settlement service (for example, simple settlement) A server of a paying agency or a van, a server of an issuer issuing a payment means to a user, and a server of an operator operating a payment means issued to the user, .

The operation server 100 is a collective term of a server side configuration for opening and operating a chat room for chat commerce. Preferably, when the user enters the chat room, the operation server 100 preferably displays product information contents for chat commerce And outputting and / or synchronizing the product information contents for chat commerce through the background screen of the seller-side chat window and the background screen of the user-side chat window, and outputting the product information contents for the chat commerce to the at least one server, A server S / W, and the like, and the present invention is not limited to the embodiment that implements the operating server 100.

According to the embodiment of the present invention, the function of outputting (or synchronously outputting) the product information contents to the background screen of the chat window is executed through the operation server 100 (for example, when the chat for chat commerce is a web- (For example, running through a server side providing a page for web-based chatting), or in cooperation with a terminal side of the operating server 100 outputting a chat window (For example, running in conjunction with the installed chat applications 165 and 220), and if the product information content is provided on the terminal side, (For example, through a chat window 165 or 220), and the present invention is not limited to a subject executing the function of outputting (or synchronizing outputting) the product information contents to the background screen of the chat window I will reveal it to you. Therefore, even if the functional configuration of the operation server 100 is described as being the entity that executes an action related to the product information content in the description of the following embodiments, the action may be performed by the function configuration part of the operation server 100 Not only the configuration in which the function configuration part of the operation server 100 operates in conjunction with the chat applications 165 and 220 on the terminal side but also the configuration in which the operation server 100 provides product information contents to the terminal side, And the configuration that the apps 165 and 220 execute on their own.

Referring to FIG. 1, the operation server 100 includes a chatting room operating unit 105 for opening and maintaining a chatting room for chat commerce providing chatting, A content confirmation unit 125 for confirming a commodity information content to be displayed on a background screen of a user-side chat window entered into the chat room for chat commerce when the user enters the chat room, And a content processing unit (130) for processing the confirmed commodity information content through the background screen of the side chatting window. When a user enters the chatting room, a chat for chatting with the user is processed on behalf of the seller If the merchant has further entered the chat room 115 and / or the merchant has entered the chat room, For processing to output a selection interface for selecting a product-information content may further include an interface processor 120.

The chat room operating unit 105 opens a chat room for chat commerce in cooperation with the seller terminal 160 and maintains the chat room until the chat room is closed. According to the method of the present invention, the chatting room operating unit 105 may open and maintain a chatting room for each merchant, open or maintain a chatting room for each merchandise sold, Can be opened and maintained. For example, the chat room operating unit 105 may open the chat room for the chat commerce and provide the chat address for the chat room to the seller terminal 160. The seller may transmit the chat address to the commerce server 155, To a page of the commercial server 155 or an application accessing the commerce server 155, thereby inducing a user who uses chat commerce to enter the chat room.

According to the embodiment of the present invention, the chatting room operating unit 105 preferably maintains the chatting room even when the seller does not enter the chatting room (or exits the chatting room). If the seller does not enter the chatting room The chat processing unit 115 reads at least one of words, phrases, and sentences included in the user-side chat information input through the user-side chat window, and artificially and intelligently To extract answers corresponding to the user's requirements or intent from the designated DB, or to generate answers in accordance with a specified logical algorithm, and to provide a virtual seller-side chat Information can be configured and processed to be provided to the user-side chat window. Meanwhile, the chat processing unit 115 reads the user-side chat information or configures the virtual seller-side chat information and provides the user-side chat information to the user-side chat window in a state in which the seller does not enter the chat room When the seller enters the chat room, the chat processing unit 115 stores the user-side chat information received from the user-side chat window on behalf of the seller in the state in which the seller has not entered (or exited) Side chatting window, the chatting content information including the virtual seller-side chatting information provided to the user-side chatting window may be provided to the seller-side chatting window and output. In this case, You can see what you are chatting with, and you can continue chatting for chat commerce based on that. Herein, the user-side chat information may be input through a key input through a user-side chat window or a voice signal inputted through a microphone provided in the user wireless terminal 200, and thus the present invention is not limited thereto .

According to the embodiment of the present invention, the chat processing unit 115 can automatically (or in response to a seller's instruction) transmit a word included in the user-side chat information input via the user-side chat window, , Syntax, and sentence, artificially intelligently grasp the user's requirements or intention, extract answers corresponding to the user's requirements or intent from the designated DB, generate answers according to the specified logic algorithm, The virtual seller side chat information including the extracted / generated answer may be configured and provided to the user side chat window, thereby not limiting the present invention.

Meanwhile, while the chat room for chat commerce is opened and maintained through the chatting room operating unit 105, the entrance management unit 110 confirms whether the seller enters the chatting room or confirms whether the user enters the chatting room. The entry management unit 110 may store an identifier for identifying the seller terminal 160, an identifier for identifying the chat application 165 installed in the seller terminal 160, a combination of the seller terminal 160 and the chat application 165 An identifier for identifying the seller, and an identifier for identifying the seller, and identifies a person who enters the chat room through at least one of the identifiers as the seller. Meanwhile, the entrance management unit 110 can identify and authenticate a person who enters the chat room without using the illustrated identifier as a seller. Alternatively, the entry management unit 110 may include an identifier for identifying the user wireless terminal 200, an identifier for identifying the chat application 220 installed in the user wireless terminal 200, an identifier for identifying the user wireless terminal 200 and the chat application 220 An identifier for identifying the combination, and an identifier for identifying the user, and identifies the user who enters the chat room through at least one of the identifiers.

If it is determined that the user has entered the chat room through the entry management unit 110, the contents check unit 125 may check the commodity information contents to be displayed on the background screen of the user's chat window for chat commerce And the content processing unit 130 processes the confirmed product information content through the background screen of the user-side chat window. Meanwhile, when the seller enters the chat room, the content processing unit 130 outputs the confirmed merchandise information content to the background screen of the user-side chat window, and simultaneously displays the merchandise information content on the background screen of the seller- The goods information contents can be synchronously output.

According to the embodiment of providing the first merchandise information contents according to the present invention, when it is confirmed that the seller has entered the chat room through the entrance management unit 110 and it is confirmed that the user has entered the chat room, 125 confirms the merchandise information content displayed on the background screen of the seller's chat window which is entered into the chat room as shown in FIG. 3a, and the content processing unit 130 displays the merchandise information Provides the content to the user wireless terminal 200 (or the chat application 220 of the user wireless terminal 200) that is outputting the user-side chat window to synchronize through the wallpaper of the user-side chat window, And output it.

According to the embodiment of providing the second merchandise information content according to the present invention, when it is confirmed that the user enters the chat room through the entrance management unit 110, the content confirmation unit 125 confirms the entry of the user who entered the chat room Check the path. For example, when a seller posts a chat address for entering the chat room to a page of the commerce server 155 or an app to access the commerce server 155, the chat address is selected to the chat address, An identification value that can identify which page or a web screen the user who has entered the chat room selects a chat address and enter the chat room, and / or an identification value that identifies the entry to the chat room in relation to a certain commodity And the content confirmation unit 125 reads the identification value and reads the identification value and determines whether the user who entered the chat room entered the chat room on any page or which web screen and / You can check the path. According to the embodiment of the present invention, among the storage media provided in the operation server 100 or accessible to the operation server 100, the storage medium associated with the chat room includes an identification value for identifying the entry path, The contents confirmation unit 125 may store the goods information related to the goods corresponding to the entry route from the storage medium on the basis of the identification value identified in the identified entry path of the user You can check the product information contents. If the goods information content related to the goods corresponding to the entry route entered by the user into the chat room is confirmed through the contents checking unit 125, the contents processing unit 130 may store goods related to the goods corresponding to the entry route of the user The information content is provided to the user wireless terminal 200 (or the chat application 220 of the user wireless terminal 200) outputting the user-side chat window and displayed on the background screen of the user-side chat window as illustrated in FIG. 3b And can output the product information contents. On the other hand, when it is confirmed that the seller has entered the chat room through the entry management unit 110, the content processing unit 130 transmits the merchandise information content output through the background screen of the user's chat window to the seller terminal 160 Or the chat application 165 of the seller terminal 160) to process the merchandise information contents in a synchronized manner on the background screen of the seller-side chat window as shown in FIG. 3a.

According to the third embodiment of the present invention, when it is determined that the seller has entered the chat room through the entry management unit 110 and that the user has entered the chat room, 125) confirms the selected merchandise identifier through the selection interface output through a certain area of the seller's chat window that is entered into the chat room as illustrated in at least one of FIGS. 4a, 4b, 4c and 4d, The merchandise information content associated with the selected merchandise identifier can be confirmed from a storage medium that stores the merchandise information content in association with one or more merchandise identifiers of the storage medium that is provided to the operation server 100 or that is accessible to the operation server 100. [ If the merchandise information content corresponding to the selected merchandise is confirmed through the selection interface of the seller-side chat window through the content checking unit 125, the content processing unit 130 responds to the selected merchandise through the selection interface of the seller- To the user wireless terminal 200 (or the chat application 220 of the user wireless terminal 200) outputting the user-side chat window, so that the background information of the user- To output the product information contents through the display unit. On the other hand, if it is determined that the seller has entered the chat room through the entry management unit 110, the content processing unit 130 displays the selected merchandise information content on the background screen of the seller- It can be processed so as to output in synchronization.

According to the fourth embodiment of the present invention, when it is determined that the seller has entered the chat room through the entry management unit 110 and that the user has entered the chat room, 125) confirms the selected content identifier through a selection interface output through a certain area of the seller-side chat window, which is entered into the chat room, similar to the example of at least one of Figures 4a, 4b, 4c and 4d, It is possible to check the goods information contents corresponding to the selected contents identifier from the storage medium that is provided in the server 100 or stores the goods information contents corresponding to the contents identifier among the storage media accessible to the operation server 100. [ If the selected merchandise information content is confirmed through the selection interface of the merchant-side chat window through the content verification unit 125, the content processing unit 130 transmits the merchandise information content selected through the selection interface of the seller- (Or the chat application 220 of the user wireless terminal 200) that outputs the chat window and outputs the product information content through the background screen of the user-side chat window as shown in FIG. 3B . On the other hand, if it is determined that the seller has entered the chat room through the entry management unit 110, the content processing unit 130 displays the selected merchandise information content on the background screen of the seller- It can be processed so as to output in synchronization.

On the other hand, in the case of the third or fourth merchandise information content providing embodiment, when the seller-side chat window is output through the touch screen 205 similar to the example of FIG. 3a, the interface processing unit 120 (or the seller- (For example, a chat application 165 that outputs a chat message) confirms whether a specified touch area on the touch screen 205 (for example, a specific menu display area, a specific icon display area, a '+' display area, (E.g., a touch pattern that can not be touched during a chatting process, and a seller-side chatting window is displayed on the touch screen 205 as illustrated in FIG. 3A) through the touch screen 205, While patterns can be used to scroll previous chats, horizontal touch and drag patterns are not used during the chat process, And < / RTI > < drag & pattern < / RTI > < RTI ID = 0.0 > and / or & have. If it is determined that the designated touch operation for outputting the selected interface is input through the touch screen 205, the interface processing unit 120 (or the chat application 165 that outputs the seller-side chat window) , 4b, 4c, and 4d, the content confirmation unit 125 processes the selection interface to output the selected interface to a predetermined area of the seller-side chat window, Or the goods information contents corresponding to the contents can be confirmed.

On the other hand, in the case of the third or fourth product information content providing method, the interface processing unit 120 (or the chat application 165 for outputting the seller-side chatting window) It is possible to read at least one of the included words, phrases, and sentences to confirm whether the user requests product information. For example, the interface processing unit 120 (or the chat application 165 that outputs the merchant-side chat window) may check whether the user-side chat information includes a keyword matching with a predetermined commodity and / And determining whether the syntax or structure including the keyword is a structure for requesting predetermined information or a structure for querying the keyword, It is possible to confirm whether the product information corresponding to the keyword is requested. The interface processing unit 120 (or the chat application 165 that outputs the merchant-side chat window) may be configured to receive the merchandise information from the user side, 4d, the selection interface is displayed in a predetermined area of the vendor-side chat window, and the content confirmation unit 125 processes the selected product or the product information corresponding to the selected content through the selection interface Content can be confirmed.

According to the embodiment of providing the fifth merchandise information content according to the present invention, when it is confirmed that the user enters the chat room through the entrance management unit 110, the content check unit 125 inputs It is possible to confirm user-side chat information and to check whether at least one of words, phrases, and sentences included in the user-side chat information is read and request specific product information from the user side. For example, the content confirmation unit 125 may check whether the keyword included in the user-side chat information includes a keyword matching with a specific product, and / or match a keyword matched with a specific product, And confirms whether the syntax or structure including the keyword is a structure for requesting predetermined information or a structure for inquiring whether the specific product information corresponding to the keyword is requested on the user side. If it is determined that the user has requested at least one of the words, phrases, and sentences included in the user-side chat information and requested specific product information at the user side, the content checking unit 125 checks the product information content Syntax, or sentence included in the user-side chat information from the storage medium storing the product information corresponding to the identified product information. If the goods information content requested by the user is confirmed by reading the user-side chat information through the contents checking unit 125, the contents processing unit 130 reads the user-side chat information, (Or the chat application 220 of the user wireless terminal 200) that outputs the user-side chat window and displays the product information content 200 on the background screen of the user-side chat window as illustrated in FIG. To be output. On the other hand, when it is confirmed that the seller has entered the chat room through the entry management unit 110, the content processing unit 130 transmits the user side chat information through the background screen of the seller side chat window as shown in FIG. It is possible to process the goods information contents read out and confirmed in synchronization with each other.

According to the sixth product information content providing embodiment of the present invention, the content checking unit 125 may include at least a combination of at least two embodiments among the first to fifth product information content providing embodiments, The content processing unit 130 can process the confirmed product information content to be output on the background screen of the user's chat window and / or enter the chat room The merchandise information contents can be synchronously output on the background screen of the seller-side chat window.

Meanwhile, in the first to sixth merchandise information contents providing examples, the merchandise information content that is confirmed through the content checking unit 125 may include N (N > = 1) detailed information contents, 130 provides product information content including N detailed information contents to a chat application (220) outputting the user side chat window, and the chat application (220) outputting the user side chat window displays the N details (1? N? N) detailed information content corresponding to the specified detailed information content or the representative detailed information content among the information contents can be output to the background screen of the user-side chat window.

Referring to FIG. 1, after the product information contents are synchronously output on the background screen of the user-side chat window and the seller-side chat window, the operation server 100 displays the output status of the product information content output on the background screen of the user- A state change confirmation unit 135 for confirming whether the output state of the product information content is changed or not or whether the output state of the product information content outputted on the background screen of the seller side chat window is changed, Side chat window and outputting the output status of the changed merchandise information content to the background screen of the seller-side chat window and / or outputting the output status of the changed merchandise information content on the background screen of the seller- To the background screen of the user-side chat window, And a 140.

According to the first state change synchronization embodiment of the present invention, after predetermined product information contents are synchronously outputted through the background screen of the user-side chat window and the background screen of the seller-side chat window that have entered the chat room, ) Receives (or confirms) the synchronization information on the change of the output status of the product information content displayed on the background screen of the user-side chat window in cooperation with the chat application 220 outputting the user-side chat window, It is possible to receive (or confirm) the synchronization information on the output status change of the product information content outputted after the chat string area of the chat window is made transparent and output to the foreground screen of the user side chat window. For example, the status change confirmation unit 135 may be configured to interoperate with the chat application 220 outputting the user-side chat window, and to display the product information content displayed on the background screen of the user-side chat window as enlarged / Confirmation and / or rotation can be checked to see if the output is changed. If at least one of the goods information contents outputted on the background screen of the user-side chat window as shown in at least one of (a) of FIG. 6a and (a) of FIG. 6C, the product information contents output after the chat string area of the user-side chat window is transparentized or outputted as the foreground screen are displayed as shown in (B) of FIG. 6C, The status change synchronization unit 140 may change the status of the chat application 220 displayed on the background screen of the user's chat window in cooperation with the chat application 220 outputting the user's chat window (Or confirms) synchronization information including a change value (e.g., enlargement / reduction ratio) enlarged / reduced by the product information content, identifies the output product information content, Georo may be treated so as to output in synchronization with the store on the side of the chat window screen background as an example of the user-side of the chat window background is changed zoom in / out to display the output condition of the output Products Content figure 6d. If at least one of the items of (a), (b), (c) and (c) of FIG. 6a is rotated and output, The synchronization unit 140 interlocks with the chat application 220 outputting the user-side chat window to identify the product information content that is rotated and changed through the user-side chat window, and at the same time, (Or confirms) synchronization information including a value (e.g., a rotation direction and a rotation angle) of the product information content, and then outputs To the background screen of the merchant-side chat window.

According to the second state change synchronization embodiment of the present invention, after predetermined product information contents are synchronously outputted through the background screen of the user-side chat window and the background screen of the seller-side chat window that have entered the chat room, ) Can confirm (or confirm) the synchronization information on the output status change of the merchandise information content displayed on the background screen of the seller-side chat window in cooperation with the chat application 165 outputting the merchant-side chat window. On the other hand, the product information contents displayed in the seller-side chat window may be output after transparency of the chat string area, outputting as the foreground screen, changing the output status, or similar to the example of FIG. The state change confirmation unit 135 may interoperate with the chat application 165 outputting the seller-side chat window to display the chat string area in the state (Or confirm) the synchronization information on the change of the output state of the product information content output after being transparentized or output to the foreground screen. For example, the status change confirmation unit 135 may display the merchandise information content displayed on the background screen of the seller-side chat window in cooperation with the chat application 165 outputting the merchant-side chat window, And / or rotated and output. If the merchandise information content displayed on the background screen of the seller-side chat window is enlarged and output as shown in (b) of FIG. 6d by the designated touch operation of the seller as shown in (a) of FIG. 6d, The state change synchronization unit 140 interlocks with the chat application 165 outputting the seller-side chat window, identifies the product information content displayed on the background screen of the seller-side chat window, (Or confirms) the synchronization information including the change value (for example, the enlargement / reduction ratio) of the information content enlarged / reduced and changes the background screen of the seller-side chat window based on the synchronization information Side chat window as shown in at least one example of (b) of FIG. 6 (a), (b) of FIG. 6 It can be treated. If the merchandise information content displayed on the background screen of the seller-side chat window (or temporarily displayed on the foreground screen by the designated touch operation of the seller) is rotated and output, the status change synchronization unit 140 transmits (Or foreground screen) of the seller-side chat window in cooperation with the chat application 165 for outputting the chat window, (Or confirms) the synchronization information including the synchronization information (for example, the rotation direction and the rotation angle, etc.), and outputs the output state of the product information content rotated and changed on the background screen of the seller- Side chat window to the background screen of the user-side chat window.

According to the third state change synchronization embodiment of the present invention, the merchandise information content includes N detailed information contents, and the merchandise information contents synchronized and outputted through the background screen of the user-side chat window and the background screen of the seller- When the information content is the n-th detailed information content among the N detailed information contents, the status change confirmation unit 135 checks the background of the user-side chat window in cooperation with the chat application 220 outputting the user- (Or confirms) synchronization information indicating that the n-th detailed information content output to the screen is changed to another n '(1? N? N, n? N') detailed information content, Quot; n " detailed information content that is output after the area is rendered transparent or the n-th detailed information content output to the foreground screen of the user-side chat window is changed to another n & (Or confirm) the received data. If the n-th merchandise information content outputted on the back-screen of the user-side chat window as shown in at least one of (a) of FIG. 7a and (a) of FIG. 7a is N 'detailed information contents as illustrated in at least one of (c) of FIG. 7a and (c) of (b) of FIG. 7b through at least one example process, Similarly, the n-th merchandise information content output after outputting the transparency of the chat string area of the user-side chat window or outputting as the foreground screen is processed as illustrated in (c) of FIG. 7 When the status change synchronization unit 140 changes to the n'th detailed information content, the status change synchronization unit 140 interlocks with the chat application 220 outputting the user side chat window, Receiving synchronization information identifying the content (or In), and can be processed to be output by synchronizing the first n 'Details content through the merchant side of the chat window background screen such as illustrated in figure 7d on the basis of the synchronization information.

According to the fourth status change synchronization embodiment of the present invention, the merchandise information contents include N detailed information contents, and the merchandise information contents synchronized and outputted through the background screen of the user-side chat window and the background screen of the seller- When the information content is the n-th detailed information content of the N detailed information contents, the status change confirmation unit 135 checks the background of the seller-side chat window in cooperation with the chat application 165 outputting the seller- (Or confirm) the synchronization information that the n-th detailed information content output to the screen is changed to another n '(1? N? N, n? N') detailed information content. On the other hand, the n-th detailed information content displayed in the seller-side chat window may be output after transparentizing the chat string area or outputting as the foreground screen similar to the example of FIG. 7b, Similarly, the chat string area may be changed to another n-th detailed information content in a state where the chat string area is output after being transparentized or output as a foreground screen. In this case, the status change confirmation unit 135 outputs the seller- (Or confirm) the synchronization information for the n 'detailed information contents outputted or displayed on the foreground screen after making the chat string area transparent by linking with the chat application 165. If the n-th merchandise information content displayed on the background screen of the seller-side chat window (or temporarily displayed on the foreground screen by the specified touch operation of the seller) is changed to another n-th detailed information content, (Or confirms) the synchronization information for identifying the n'th detailed information content changed and outputted through the background screen (or foreground screen) of the seller-side chat window, and based on the synchronization information, N 'detailed information contents through the background screen (or foreground screen) of the user-side chat window as shown in at least one example of FIG. 7C, FIG. 7B, .

Referring to FIG. 1, after the product information contents are outputted through the back-screen of the user-side chat window, the operation server 100 displays words, phrases, and words included in the user-side chat information input through the user- A payment request for confirming whether the user requests payment of a commodity corresponding to the commodity information content displayed on the background screen of the user-side chat window on the basis of the user's operation through the interface displayed on the user-side chat window And a confirmation unit (145) configured to receive a payment request for a product corresponding to the goods information content outputted on the background screen of the user-side chat window, And a payment procedure processing unit (150) for generating information and providing the information to the user side chat window, The payment procedure processing unit 150 performs a procedure for paying a commodity corresponding to the commodity information content displayed on the background screen of the user-side chat window in cooperation with the settlement interface displayed in the predetermined area of the user-side chat window .

After the goods information contents are output through the background screen of the user side chat window through the contents processing unit 130, the payment request confirmation unit 145 checks the user side chat information inputted through the user side chat window, It is possible to read at least one of words, phrases, and sentences included in the user-side chat information to confirm whether the user requests payment of a commodity corresponding to the commodity information content output on the background screen of the user-side chat window. For example, the payment request confirmation unit 145 may check whether the user-side chat information includes a keyword matched with a purchase decision or a payment request of the user and / or include a keyword matched with a price discount or a value accumulation And confirm whether the user requests payment of the goods corresponding to the goods information contents output on the background screen of the user-side chat window.

Meanwhile, according to another embodiment of the present invention, the user-side chat window may include an interface including a menu or an icon for requesting settlement of a commodity corresponding to the commodity information content displayed on the background screen, The confirmation unit 145 receives and reads the request information transmitted from the user-side chat window based on the user's operation through the interface displayed on the user-side chat window, and displays the product information content It is possible to confirm whether or not to request payment of the goods corresponding to the goods.

Meanwhile, if it is confirmed through the payment request confirmation unit 145 that the user has requested payment of a commodity corresponding to the commodity information content displayed on the background screen of the user's chat window, the payment procedure processing unit 150 transmits, It is possible to generate chat information for outputting a payment interface for payment of the goods in a predetermined area of the chat window and provide the chat information to the user's chat window. Meanwhile, when the chat information is selected through the user-side chat window, the chat application 220 outputting the user-side chat window displays the product information corresponding to the product information content displayed on the desktop in a predetermined area of the user- A payment interface for payment can be outputted.

When the payment interface is output to a predetermined area of the user-side chat window, the chat application 220 outputting the user-side chat window directly interacts with the payment server 170 specified through the payment interface to settle the product Or may execute a payment procedure for payment of the goods through the designated payment server 170 by driving a separate payment app provided in the user wireless terminal 200. In this case, The processing unit 150 may receive the settlement result information that has performed the settlement procedure from the chat application 220 or the settlement server 170 outputting the user-side chat window, and may transmit the settlement result information to the commerce To the commercial transaction server 155 or to the seller terminal 160 used by the seller.

On the other hand, the chat application 220 outputting the user-side chat window may request the settlement processing unit 150 to settle the commodity through the settlement interface, The settlement server 170 can directly perform a settlement procedure for settlement of the commodity in cooperation with the settlement server 170, confirm settlement result information that has performed the settlement procedure, and transmit the settlement result information to a commerce server 155 or the seller terminal 160 used by the seller.

FIG. 2 is a diagram illustrating a functional configuration of a user wireless terminal 200 and a chat application 220 according to an embodiment of the present invention.

2 illustrates a configuration of a user wireless terminal 200 in which a chat application 220 for chat commerce is installed and a configuration of a program function of the chat application 220. In the technical field of the present invention, It is possible to refer to and / or modify the FIG. 2 to derive various implementations of the functionality of the user wireless terminal 200, but the present invention includes all of the above- The technical features thereof are not limited only by the method shown in FIG. Preferably, the user wireless terminal 200 of FIG. 2 may include at least one of various smart phones capable of wireless communication, various tablet PCs, various PDAs, and various mobile phones.

2, the user wireless terminal 200 includes a control unit 202, a memory unit 216, a screen output unit 204, a user input unit 206, a sound processing unit 208, and a local area network communication unit 210 A wireless network communication unit 212, a USIM reader unit 214 and a USIM, and has a battery for power supply.

The controller 202 is a generic term for controlling the operation of the user wireless terminal 200. The controller 202 includes at least one processor and an execution memory, Bus (BUS). According to the present invention, the controller 202 loads at least one program code included in the user wireless terminal 200 into the execution memory and calculates the result through the processor, And controls the operation of the user wireless terminal 200. Hereinafter, the program structure of the present invention, which is implemented in the form of program code for convenience, will be described in this control unit 202.

The memory unit 216 is a generic name of a nonvolatile memory corresponding to a storage resource of the user wireless terminal 200 and includes at least one program code executed through the control unit 202 and at least one And stores the data set. The memory unit 216 basically includes a system program code and a system data set corresponding to the operating system of the user wireless terminal 200, a communication program code for processing a wireless communication connection of the user wireless terminal 200, And at least one application program code and application data set, and the program code and data set corresponding to the program of the present invention are also stored in the memory unit 216. [

The screen output unit 204 includes a screen output unit (e.g., an LCD (Liquid Crystal Display) and the like) and a driving module for driving the screen output unit 204. The screen output unit 204 is interlocked with the control unit 202, And outputs an operation result corresponding to the output to the screen output device.

The user input unit 206 includes at least one user input device (e.g., a button, a keypad, and a touch pad) and a drive module for driving the user input unit 206. The user input unit 206 commands various operations of the control unit 202 in cooperation with the control unit 202 Or inputs data necessary for the operation of the control unit 202. [

According to the embodiment of the present invention, the screen output unit 204 and the user input unit 206 (e.g., a touch pad or the like) are operated in conjunction with the touch screen 205 for recognizing a touch input using a user's finger or a touch operation .

The sound processing unit 208 includes a speaker, a microphone, and a drive module for driving the sound processing unit 208. The sound processing unit 208 decodes sound data corresponding to a sound output among various calculation results of the control unit 202 and outputs the sound data through the speaker Or a sound signal input through the microphone, and transmits the encoded sound signal to the control unit 202.

The wireless network communication unit 212 and the local area network communication unit 210 are collectively referred to as communication resources for connecting the user wireless terminal 200 to a designated communication network. The user wireless terminal 200 may include a wireless network communication unit 212 as a basic communication resource and may include one or more short-range network communication units 210.

The wireless network communication unit 212 collectively refers to communication resources that connect the user wireless terminal 200 to a wireless communication network via a base station. The wireless communication unit 212 includes an antenna, an RF module, a baseband module, And a signal processing module. The control unit 202 is connected to the control unit 202 and transmits the calculation result corresponding to the wireless communication among the various calculation results of the control unit 202 through the wireless communication network or transmits the data through the wireless communication network And transmits it to the control unit 202, and performs the connection, registration, communication, and handoff procedures of the wireless communication. According to the present invention, the wireless network communication unit 212 can connect the user wireless terminal 200 to a call network including a call channel and a data channel via the exchange, and in some cases, May be connected to a data network providing communication-based wireless network data communication (e.g., the Internet).

According to an embodiment of the present invention, the wireless network communication unit 212 is a mobile communication unit that performs at least one of connection to a mobile communication network, location registration, call processing, call connection, data communication, and handoff according to the CDMA / WCDMA / ≪ / RTI > Meanwhile, in accordance with the intention of those skilled in the art, the wireless network communication unit 212 may further include a portable Internet communication structure for performing at least one of connection to the portable Internet, location registration, data communication, and handoff according to the IEEE 802.16 standard, It is evident that the present invention is not limited by the wireless communication configuration provided by the wireless network communication unit 212. [ That is, the wireless network communication unit 212 is a general term for a configuration unit that connects to a wireless communication network through a cell-based base station irrespective of a frequency band of a wireless section, a type of a communication network, or a protocol.

The short-range network communication unit 210 connects a communication session using a radio frequency signal within a predetermined distance (e.g., 10 m) as a communication medium, and collectively refers to a generic term of communication resources for connecting the user wireless terminal 200 to a communication network The user wireless terminal 200 may be connected to the communication network through at least one of Wi-Fi communication, Bluetooth communication, public wireless communication, and UWB. According to an embodiment of the present invention, the local area network communication unit 210 may be integrated with or separated from the wireless network communication unit 212. According to the present invention, the short-range network communication unit 210 connects the user wireless terminal 200 to a data network providing packet-based short-range wireless data communication through a wireless AP.

The USIM reader 214 includes a Universal Subscriber Identity Module (Universal Subscriber Identity Module) that is mounted or detached from the user wireless terminal 200 based on the ISO / IEC 7816 standard and a configuration for exchanging at least one data set As a generic term, the data set is exchanged in a half-duplex communication manner through an APDU (Application Protocol Data Unit).

The USIM is an SIM type card having an IC chip according to the ISO / IEC 7816 standard, and includes an input / output interface including at least one contact connected to the USIM reader 214, (Or processing) a program code for the IC chip in accordance with at least one command transmitted from the user wireless terminal 200 and connected to the input / output interface, To the input / output interface.

The program of the present invention is downloaded from a program providing server (for example, an Apple AppStore or the like) through a data network to which the communication resource can be connected, and is stored in the memory unit 216.

Referring to FIG. 2, the chat application 220 of the user wireless terminal 200 includes an entry processor 225 (see FIG. 2) that enters a chat room opened in an operation server 100 designated for chat commerce A chat window output unit 230 for outputting a user-side chat window for chatting through the touch screen 205 when the user enters the chat room; To be output through the chat window of the seller side or to receive the chat information input through the seller side chat window from the operation server 100 and to be output through the user side chat window And a chat operation unit 235 for processing the chat.

After the chat room is opened for chat commerce, which provides commerce to the operation server 100 via chat, the admission processing unit 225 transmits an identifier (ID) identifying the user wireless terminal 200 when the user requests chat commerce , An identifier that identifies the chat application 220 installed in the user wireless terminal 200, an identifier that identifies a combination of the user wireless terminal 200 and the chat application 220, and an identifier that identifies the user And enters the chat room opened for the chat commerce requested by the user. When the user enters the chat room for the chat commerce, the chat window output unit 230 displays, via the touch screen 205, the user's request for processing the chat corresponding to the chat commerce medium, Display the chat window.

After being output to the user side chat window through the touch screen 205, the chat operation unit 235 confirms the chat information input through the user side chat window and transmits the chat information to the operation server 100 operating the chat room The input chat information is transmitted and processed to be output through the seller's chat window, and a chat string area including the chat information entered by the user is output to the user's chat window similar to the example of FIG. 3b.

Meanwhile, after being output to the user side chat window through the touch screen 205, the chat operation unit 235 receives the chat information inputted through the seller side chat window from the operation server 100, And processes the received chat information to be outputted through the chat string area of the window.

2, the chat application 220 of the user wireless terminal 200 includes a content receiving unit 240 for receiving commodity information content for chat commerce from the operation server 100, A content output unit 245 for outputting the received merchandise information content through the background screen of the user-side chat window displayed on the touch screen, A touch confirmation unit 250 for confirming whether a specified touch operation is input to transparentize the chat string area of the user-side chat window or to output the product information content displayed on the back-side screen of the user-side chat window to the foreground screen through the input unit 205, And a control unit for performing a transparency processing on the chat string area output to the user-side chat window when the specified touch operation is input, And outputting the product information content output to the background screen of the window to the foreground screen and checking whether the restoration output condition for restoring the product information content to the background screen of the user side chat window is satisfied, And an output management unit 255 for restoring and outputting the information content to the background screen of the user-side chat window.

The content receiver 240 receives commodity information content for chat commerce from the operation server 100. The content receiver 240 may receive the merchandise information content for chat commerce from the operating server 100 when the chat room is accessed through the entry processor 225, The content output unit 245 outputs the product information contents received for the chat commerce through the background screen of the user-side chat window displayed on the touch screen 205.

After the goods information content is output to the background screen of the user-side chat window through the content output unit 245, the touch confirmation unit 250 displays the goods information contents on the background screen of the user-side chat window Whether the designated touch operation is input through the touch screen 205 to transparentize the chat string area of the user-side chat window or to output the product information content output to the background screen of the user-side chat window to the foreground screen.

According to the first touch operation embodiment of the present invention, the touch operation designated to transparentize the chat string area of the user-side chat window or to output the product information content output to the background screen of the user- And a touch operation of touching a predetermined specific touch area on the user-side chat window with the touch point through the touch screen 205 as shown in FIG.

According to the second touch operation embodiment of the present invention, the touch operation designated to transparentize the chat string area of the user-side chat window or to output the product information content output to the background screen of the user- And a touch operation for maintaining a state of touching an arbitrary region that is not related to a chat operation of the user-side chat window for a predetermined time or longer via the touch screen 205.

According to the third touch operation embodiment of the present invention, the touch operation designated for transparentizing the chat string area of the user-side chat window or outputting the product information content output to the background screen of the user- A direction component and a velocity component for the movement of the touched touch point through the touch screen 205 in a state of touching a designated area on the touch screen 205 outputting the user- , And a touch operation of moving the touch point so that at least one component of the acceleration component is acquired.

According to the fourth touch operation embodiment of the present invention, the touch operation designated to transparentize the chat string area of the user-side chat window or to output the product information content output to the background screen of the user-side chat window to the foreground screen is, for example, Touch inputting a designated area on the touch screen 205 outputting the user-side chat window to a specified number of multi-touch points similarly to the touch operation screen.

According to the fifth touch operation embodiment of the present invention, the touch operation designated for transparentizing the chat string area of the user-side chat window or outputting the product information content output to the background screen of the user-side chat window to the foreground screen is, for example, Touching the specified area on the touch screen 205 outputting the user-side chat window with a specified number of multi-touch points, And a touch operation for moving one or more touch points such that at least one of a direction component, a velocity component, and an acceleration component for the movement of the touch point is acquired.

According to the sixth touch operation embodiment of the present invention, the touch operation designated for transparentizing the chat string area of the user-side chat window or outputting the product information content output to the background screen of the user-side chat window to the foreground screen, And at least two of the fifth touch operation examples may be at least partially combined, and thus the present invention is not limited thereto.

A chat string area of the user-side chat window is transparentized according to at least one touch operation of the first to sixth touch operation examples, or the product information content outputted on the background screen of the user-side chat window is output to the foreground screen The output management unit 255 displays the product information content on the background screen of the user's side chat window on the basis of the touch operation and transparently processes the chat string area of the user's side chat window, It is possible to output the product information content output to the background screen of the chat window as the foreground screen.

On the other hand, when the chat string area of the user-side chat window is transparentized or the product information content is output on the foreground screen of the user-side chat window, the output management part 255 restores the product information content to the background screen of the user- Make sure that the specified restore output conditions are met to output. If the restore output condition is satisfied, the output management unit 255 may process the product information content to restore the background information of the user's chat window.

According to one embodiment of the present invention, the output management unit 255 checks whether a valid touch operation is input through the touch screen 205 within a predetermined time, and if the valid touch operation is not input within a predetermined time, It is possible to process the product information content to be restored and output through the background screen of the user-side chat window displayed on the touch screen 205. [ Here, the valid touch operation may include a touch input for chat manipulation of the user chat window, a touch manipulation for changing the output state of the product information content, a touch region designated for outputting the product information content on the background screen of the user- And a touch operation of touching the touch panel.

According to another embodiment of the present invention, the output management unit 255 determines whether or not chat information to be output through the chat string area of the user-side chat window (for example, chat information input through the seller-side chat window, And if the chat information is received, processing to restore the product information content through the background screen of the user's chat window displayed on the touch screen 205.

Referring to FIG. 2, the chat application 220 of the user wireless terminal 200 displays the product information content on the background screen of the user-side chat window through the touch screen 205, A chat string area of a chat window is transparentized or a product information content outputted on a background screen of a user-side chat window is outputted as a foreground screen, and a touch confirmation for confirming whether a designated touch operation is inputted to change the output state of the product information content (250), and the chat string area output to the user-side chat window when the specified touch operation is input, or outputting the product information content output on the background screen of the user-side chat window to the foreground screen And an output management unit (255) for outputting the output state of the goods information contents in accordance with the touch operation When the chat string area is transparentized or the product information content is output on the foreground screen of the user's chat window, it is checked if the restoration output condition for restoring the product information content to the background screen of the user's side chat window is satisfied And an output management unit (255) for restoring and outputting the article information content to the background screen of the user side chat window when the restoration output condition is satisfied.

After the goods information content is output to the background screen of the user-side chat window through the content output unit 245, the touch confirmation unit 250 displays the goods information contents on the background screen of the user-side chat window A chat string area of the user-side chat window is transparentized through the touch screen 205 or a product information content outputted on a background screen of a user-side chat window is output as a foreground screen, and the output state of the product information content is changed Confirm that the specified touch operation is input. If the designated touch operation is input, the output management unit 255 transparentizes the chat string area displayed on the user-side chat window or displays the product information content displayed on the background screen of the user-side chat window as the foreground screen And simultaneously outputs the output status of the goods information contents in accordance with the touch operation.

According to the first concurrent operation embodiment of the present invention, the touch confirmation unit 250 displays the product information content on the background screen of the user-side chat window in a state of being enlarged or reduced through the touch screen 205 Confirm that the corresponding touch operation is input. If the touch operation corresponding to the enlargement or reduction is input through the touch screen 205, the output management unit 255 performs processing for transparentizing the chat string area output to the user-side chat window, It is possible to enlarge or reduce the product information content by applying the enlargement event or the reduction event corresponding to the touch operation to the product information content while outputting the product information content outputted on the background screen to the foreground screen.

According to the second concurrent operation embodiment of the present invention, the touch confirmation unit 250 displays the product information contents on the background screen of the user-side chat window through the touch screen 205, Confirm that touch operation is input. If the touch operation corresponding to the rotation is input through the touch screen 205, the output management unit 255 may process the chat string area output to the user-side chat window in a transparent manner, The product information content can be rotated and output by applying the rotation event corresponding to the touch operation to the product information content while outputting the product information content output to the foreground screen.

According to the third concurrent operation embodiment of the present invention, the merchandise information content includes N (N > = 1) detailed information contents, and through the background screen of the user-side chat window, N details The n-th detailed information content of the information content is output, and the touch confirmation unit 250 outputs the n-th detailed information content through the background screen of the user-side chat window, (1 ≤ n ≤ N, n & circ & n ') detailed contents information through the second information processing unit 205. If the touch operation for changing the n-th detailed information content to another n-th detailed information content is input through the touch screen 205, the output management unit 255 displays the chat string The n-th detailed information content may be changed to another n-th detailed information content while outputting the n-th detailed information content output on the background screen of the user-side chat window to the foreground screen.

On the other hand, when the output state of the product information content is changed and output in response to the touch operation, the output management unit 255 may generate synchronization information on the change of the output state of the product information content and transmit it to the operation server 100 have.

On the other hand, when the chat string area of the user-side chat window is transparentized or the product information content is output on the foreground screen of the user-side chat window, the output management part 255 restores the product information content to the background screen of the user- Make sure that the specified restore output conditions are met to output. If the restore output condition is satisfied, the output management unit 255 may process the product information content to restore the background information of the user's chat window.

According to one embodiment of the present invention, the output management unit 255 checks whether a valid touch operation is input through the touch screen 205 within a predetermined time, and if the valid touch operation is not input within a predetermined time, It is possible to process the product information content to be restored and output through the background screen of the user-side chat window displayed on the touch screen 205. [ Here, the valid touch operation may include a touch input for chat manipulation of the user chat window, a touch manipulation for changing the output state of the product information content, a touch region designated for outputting the product information content on the background screen of the user- And a touch operation of touching the touch panel.

According to another embodiment of the present invention, the output management unit 255 determines whether or not chat information to be output through the chat string area of the user-side chat window (for example, chat information input through the seller-side chat window, And if the chat information is received, processing to restore the product information content through the background screen of the user's chat window displayed on the touch screen 205.

Referring to FIG. 2, the chat application 220 of the user wireless terminal 200 displays the product information content through the touch screen 205 while outputting the product information content through the user-side chat window. A touch confirmation unit (250) for confirming whether a designated touch operation is inputted to change an output state, and an output management unit (250) for outputting an output state of the goods information contents in accordance with the touch operation when the designated touch operation is inputted (255).

The product information content is output to the background screen of the user side chat window through the content output unit 245 or the chat string area of the user side chat window is transparentized through the output management unit 255, The touch confirmation unit 250 may change the output state of the product information content through the touch screen 205 in a state in which the product information content is output through the user's chat window Make sure that the specified touch operation is entered to do so. If the designated touch operation is input, the output management unit 255 may change the output state of the goods information contents in accordance with the touch operation.

According to the first output state changing embodiment of the present invention, the touch confirmation unit 250 may display the product information content through the user-side chat window, Is input. If the touch operation corresponding to the enlargement or reduction is input through the touch screen 205, the output management unit 255 outputs the enlarged event or the reduced event corresponding to the touch operation to the product It is possible to enlarge or reduce the product information content by applying it to the information content.

According to the second output state change embodiment of the present invention, the touch confirmation unit 250 displays the product information content through the user-side chat window and displays a touch corresponding to the rotation through the touch screen 205 Verify that the operation is entered. If the touch operation corresponding to the rotation is input through the touch screen 205, the output management unit 255 applies the rotation event corresponding to the touch operation to the product information content output to the user-side chat window The product information contents can be rotated and output.

According to the third output state change embodiment of the present invention, the merchandise information content includes N (N > = 1) detailed information contents, and the N detailed information items included in the merchandise information content And the touch confirmation unit 250 outputs the n-th detailed information content of the content, and the touch confirmation unit 250 displays the n-th detailed information content on the touch screen 205, (1 ≤ n ≤ N, n & circ & n ') detailed information contents through the nth detailed information content. If the touch operation for changing the n-th detailed information content to another n-th detailed information content is input through the touch screen 205, the output management unit 255 outputs the n detailed information contents to other n 'detailed information contents and output it.

On the other hand, when the output state of the product information content is changed and output in response to the touch operation, the output management unit 255 may generate synchronization information on the change of the output state of the product information content and transmit it to the operation server 100 have.

FIGS. 3A and 3B are views illustrating an example of a seller-side chat window and a user-side chat window that output product information contents on a background screen according to an embodiment of the present invention.

More specifically, FIG. 3A illustrates a seller-side chat window that outputs merchandise information content through a background screen of a chat window, and FIG. 3B illustrates a user-side chat window that displays merchandise information content through a background screen of a chat window .

3A and 3B, the merchandise information contents outputted through the background screen of the seller-side chat window are synchronized and outputted as the background screen of the user-side chat window, and the merchandise information contents outputted through the background screen of the user- Can be synchronized to the background screen of the seller side chat window so that the seller and the user can process the commerce by chatting while checking the product information in real time without switching screens or interrupting the chat during the chat.

4A to 4D are views illustrating an example of a seller-side chat window that outputs a selection interface for selecting merchandise information contents according to an embodiment of the present invention.

More specifically, FIG. 4A is an example of outputting a selection interface for selecting merchandise information contents to be synchronized and output to the user-side chat window through the upper area of the seller-side chat window corresponding to FIG. 3A, and FIG. 3a of the merchant-side chat window corresponding to the above-mentioned FIG. 3a, and FIG. 4c is an example of a selection interface for selecting the merchandise information content to be synchronized and outputted to the user-side chat window through the lower- FIG. 4D illustrates an example of outputting a selection interface for selecting a product information content to be synchronized and outputted to a user-side chat window through a key input area. FIG. And outputs the selection interface for selecting the product information contents to be output A try.

4A to 4D, a selection interface for selecting a product information content in a certain area of the seller-side chat window is output, and when a product information content is selected through the selection interface, the selected product information The contents can be synchronized and output through the background screen of the seller's chat window and the background screen of the user's chat window so that the user can chat while requesting other merchandise information to the seller without switching screens or chatting during the chat , The seller can also process the commerce by chatting while providing other product information requested by the user without switching the screen or stopping the chat.

5A to 5E illustrate an example of outputting product information contents after transparentizing the chat string area of the user-side chat window according to the method of the present invention or outputting product information contents output on the background screen of the user-side chat window to the foreground screen .

More specifically, FIG. 5A illustrates a case where a predetermined specific touch area on the user-side chat window is touched by a touch point through the touch screen 205 in a state of outputting product information content on the background screen of the user-side chat window, FIG. 5B is a diagram illustrating an example of outputting product information contents after transparency processing of the chat string area in the user-side chat window or outputting product information contents output on the background screen of the user-side chat window in the foreground screen, When the user touches an arbitrary area that is not related to the chatting operation of the user's chatting window through the touch screen 205 for a certain period of time or more while the product information content is output on the background screen of the user's chatting window After the chat string area of the user-side chat window is transparentized, the product information content is output or the user-side chat FIG. 5C is a diagram illustrating an example of outputting product information contents on the background screen of the user side chat window, as shown in FIG. 3B, When the touch point is moved so that at least one component of a direction component, a velocity component, and an acceleration component with respect to the movement of the touched touch point is obtained through the touch screen 205 while touching the designated area with the touch point FIG. 5D is a diagram illustrating an example of outputting product information content after outputting the product information content displayed on the background screen of the user-side chat window after transparentizing the chat string area of the user-side chat window, Similarly, in the case of outputting the product information content on the background screen of the user-side chat window, When the designated area on the clean 205 is multi-touch input with a specified number of multi-touch points, the chat string area of the user-side chat window is transparentized and the product information content is output or the product information FIG. 5E is a diagram illustrating an example of outputting content to a foreground screen. FIG. 5E is a diagram illustrating an example of outputting a product information content to a background screen of a user-side chat window, A plurality of touched points, such that at least one of a direction component, a velocity component, and an acceleration component for movement of at least one touch point among the touched multi-touch points is acquired through the touch screen 205 in a multi- The chat string area of the user-side chat window is transparentized, And outputting the product information contents output on the background screen of the user-side chat window to the foreground screen.

5A illustrates a state in which product information contents are output on the background screen of the user-side chat window as illustrated in FIG. 3B. In the user-side chat window, the chat string area of the user-side chat window is transparentized A specific touch area designated to be touched to output product information content or to output product information content displayed on the background screen of the user-side chat window as a foreground screen, When a predetermined specific touch area on the chat window is touched with a touch point, the chat application 220 outputting the user-side chat window transparentizes the chat string area of the user-side chat window, as shown in (c) Outputting the product information contents after the processing or outputting the product information contents outputted on the background screen of the user-side chat window to the foreground screen There. 5A is not limited to the example shown in FIG. 5A. However, after the chat string area of the user-side chat window is transparentized, the product information content may be output or may be displayed on the background screen of the user- It is evident that any touch region is included in the scope of the present invention if it is a designated touch region for outputting the output product information content to the foreground screen.

5B illustrates a state in which product information contents are output on the background screen of the user-side chat window as shown in the example of FIG. 3B. As shown in FIG. 5B, If the user touched an arbitrary region unrelated to the operation and held the touched state of the arbitrary region for a specified time or more (for example, 1.2 seconds or more) as shown in (b) of FIG. 5b, The chat application 220 outputs the product information content after transparentizing the chat string area of the user-side chat window or displays the product information content output on the background screen of the user-side chat window as shown in FIG. You can output to the foreground screen. Meanwhile, in the embodiment of FIG. 5B, an example of an arbitrary area, a time for maintaining the touch state, etc. can be variously modified by a person skilled in the art, and the present invention clearly discloses that all the above-mentioned variant embodiments are included in the scope of right I will.

5C illustrates a state in which product information contents are output on the background screen of the user-side chat window as shown in the example of FIG. 3B. As shown in FIG. 5C, At least one component of a direction component, a velocity component, and an acceleration component with respect to the movement of the touched touch point is obtained through the touch screen 205 while touching a designated area on the output touch screen 205 with a touch point When the touch point is moved so as to move the touch point, the chat application 220 outputting the user-side chat window transparently processes the chat string area of the user-side chat window as illustrated in (b) Or may output the product information contents output on the background screen of the user-side chat window as the foreground screen. Meanwhile, in the embodiment of FIG. 5C, examples of a designated area on the touch screen 205, examples of directions, velocities, and accelerations for moving the touch point in a state where the designated area is touched with the touch point And the like) can be variously modified by those skilled in the art, and it is clear that the present invention encompasses all of the above-described modified embodiments as a scope of right.

5D illustrates a state in which the product information content is output on the background screen of the user-side chat window as shown in the example of FIG. 3B. When the user selects the user-side chat window as illustrated in (a) When the designated area on the output touch screen 205 is multi-touch input by a specified number of multi-touch points, the chat application 220 outputting the user-side chat window displays the user's side It is possible to output the product information contents after outputting the product information contents displayed on the back-screen of the user-side chat window on the foreground screen after transparentizing the chat string area of the chat window. Meanwhile, an example of a designated area on the touch screen 205 in the embodiment of FIG. 5D, an example of the number of multi-touch points that multi-touch the specified area, and the like can be variously modified by those skilled in the art. And that all possible embodiments are included in the scope of the present invention.

5A illustrates a state in which product information contents are displayed on the background screen of the user-side chat window as shown in FIG. 3B. When the user selects the user-side chat window as illustrated in (a) A direction component, a velocity, and a direction of a movement of one or more touch points of the touched multi-touch point through the touch screen 205 in a state where a designated area on the output touch screen 205 is multi-touched with a specified number of multi- The chat application 220 that has output the user-side chat window displays the chat in the user-side chat window as illustrated in (b) of FIG. 5e, when the at least one touch point is moved so that at least one component of the user- The user can output the product information contents after outputting the product information contents displayed on the background screen of the user side chat window on the foreground screen. On the other hand, in the embodiment of FIG. 5E, examples of the designated area on the touch screen 205, examples of the number of multi-touch points that multi-touch the specified area, examples of directions, speeds, and accelerations And the like) can be variously modified by those skilled in the art, and it is clear that the present invention encompasses all of the above-described modified embodiments as a scope of right.

6A to 6D are diagrams illustrating an example of outputting a product information content according to an embodiment of the present invention.

6a illustrates an example of enlarging and modifying the product information content output through the background screen of the user-side chat window as shown in FIG. 3b, and FIG. 6b illustrates an example of the user- The product information contents outputted through the background screen of the window are enlarged and changed, and the chat string area of the user-side chat window is transparentized, and then the product information contents are enlarged and changed and output, or the product information contents outputted on the background screen of the user- (B) of Fig. 5 (b), Fig. 5 (c) of Fig. 5, (b) of Fig. 5 ), Or outputting the product information content output on the foreground screen of the user-side chat window, after displaying the chat string area of the user-side chat window as transparency processing For changes will illustrate that the output diagram 6d illustrates that the product information through the seller-side content output chat window background screen corresponding to the figures 4a that are change-up output.

6A illustrates an example of the merchandise information content output through the background screen of the user-side chat window as shown in FIG. 3B. When the user displays the user-side chat window as illustrated in FIG. 6A When a touch operation for enlarged output is input through one touch screen 205, the chat application 220 outputting the user-side chat window displays the background screen of the user-side chat window as illustrated in (b) It is possible to enlarge the product information contents output through the background screen of the user-side chat window and output it. On the other hand, as shown in FIG. 6A, the merchandise information contents changed and output at a certain rate through the chat window on the user side can be synchronized to the seller-side chat window and enlarged and changed output as shown in FIG. 6D.

6A is an example of the goods information contents outputted through the background screen of the user side chat window as shown in the example of FIG. 3B, and when the user displays the user side chat window as shown in FIG. 6A (a) When a touch operation for enlarged output is input through a touch screen 205, the chat application 220 outputting the user-side chat window displays the chat string area The user can enlarge and output the product information contents or display the product information contents on the background screen of the user-side chat window while enlarging and changing the product information contents. On the other hand, as shown in FIG. 6B (B), the merchandise information contents changed and output at a certain rate through the chat window on the user side can be synchronized with the seller's chat window and enlarged and changed as shown in FIG. 6D.

6C is a diagram showing at least one example of at least one of (C) of FIG. 5A, (C) of FIG. 5B, (B) of FIG. 5C, Side chatting window displayed on the foreground screen of the user-side chatting window after the user has performed a transparent processing of the chatting string area of the chatting-side chatting window, When a touch operation for enlarged output is input through the screen 205, the chat application 220 outputting the user-side chat window transparentizes the chat string area as shown in (b) of FIG. 6c, Or may enlarge and output the product information contents output on the foreground screen of the user-side chat window. On the other hand, as shown in FIG. 6C (B), the merchandise information contents changed and output at a certain rate through the chat window on the user side can be synchronized with the seller's chat window and enlarged and changed as shown in FIG. 6D.

On the other hand, when the output status of the merchandise information content outputted through the background screen of the seller-side chat window is enlarged by a certain percentage and outputted as in the example of FIG. 6D, the merchandise information content enlarged and changed through the background screen of the seller- Side chat window as shown in at least one example of (b) of FIG. 6 (a), (b) of FIG. 6, and (b) of FIG. 6 (c).

6A to 6D, the merchant-side chat window and the user-side chat window are synchronized with each other even when the output status of the synchronized product information content is changed, so that the user can change the product information And the seller can chat with the user without any special screen switching or chatting interruption, and can handle the commerce by chatting while grasping in real time what portion the user is inquiring about and what intentions they are inquiring about.

FIGS. 7A to 7D are diagrams illustrating an example of outputting a product information content according to another embodiment of the present invention.

More specifically, FIGS. 7A to 7D show the case where N pieces of detailed information contents are included in the goods information contents and the specified n-th detailed information contents among the N pieces of detailed information contents are output to the user side chat window and / or the seller side chat window The n-th detailed information content is displayed on the background screen of the user-side chat window as illustrated in FIG. 3B, N 'detailed information contents. FIG. 7B illustrates an example of the n-th detailed information contents output from the background screen of the user-side chat window as the n-th detailed information contents The chat string area of the user-side chat window is transparentized, and then the n-th detailed information content is changed to another n-th detailed information content and outputted And the n-th detailed information content output to the background screen of the user-side chat window is changed to another n-th detailed information content and output to the foreground screen. FIG. 7c illustrates an example of The chat string area of the user-side chatting window is transparentized and output or the foreground screen of the user-side chatting window is displayed as shown in at least one example of FIG. 5C, FIG. 5C, Quot; n " detailed information contents outputted on the background screen of the seller side chat window corresponding to the figure 4a, Quot; n " detailed information contents to be outputted and outputted.

7A illustrates the n-th detailed information content output through the background screen of the user-side chat window as shown in the example of FIG. 3B. When the user selects the user-side chat window (For example, touch and drag in the vertical direction in the example of FIG. 7A) is set as an event for scrolling the chat string area through the touch screen 205 outputting the screen The chat application 220 outputting the user-side chat window outputs the user's chat through the background screen of the user-side chat window as illustrated in (b) of FIG. 7a The n-th detailed information content can be changed to another n-th detailed information content and output to the background screen of the user-side chat window as it is. On the other hand, as shown in FIG. 7 (b), the n'th detailed information content changed and output through the chat window on the user side may be changed and output to the seller side chat window synchronously with the chat window as shown in FIG. 7d.

7A is an example of the n-th detailed information content output through the background screen of the user-side chat window as shown in FIG. 3B, and the user selects the user-side chat window The chat application 220 that has output the user-side chat window displays a chat message on the user-side chat window, as shown in (b) of FIG. 7a, The character string area is transparentized and the n-th detailed information content is changed to another n-th detailed information content and output or the n-th detailed information content output to the background screen of the user-side chat window is changed to another n-th detailed information content And output it to the foreground screen. On the other hand, as shown in (b) of FIG. 7B, the n'th detailed information contents changed and output through the chat window on the user side may be changed and outputted in synchronization with the seller side chat window as shown in FIG.

7C is a diagram showing at least one example of at least one of (C) of FIG. 5A, (C) of FIG. 5B, (B) of FIG. 5C, And the n-th detailed information content outputted after transparency processing of the chat string area of the side chatting window or outputted on the foreground screen of the user side chatting window, and the user outputs the user side chatting window as shown in the example of (a) When a touch operation for content change is inputted through a touch screen 205, the chat application 220 outputting the user-side chat window displays the chat string area as transparent as shown in (b) of FIG. The n-th detailed information content that is output after the n-th detailed information content or is output to the foreground screen of the user-side chat window may be changed to another n-th detailed information content and output. On the other hand, as shown in FIG. 7C (b), the n'th detailed information contents changed and outputted through the chat window on the user side may be synchronized and output to the seller side chat window as shown in FIG. 7D.

On the other hand, when the n-th detailed information content output through the back-side screen of the seller-side chat window is changed to another n-th detailed information content and output as shown in FIG. 7D, The detailed information contents can be synchronized with the user-side chat window and output as modified as shown in at least one example of (B) of FIG. 7A, (B) of FIG. 7B, and (B) of FIG.

As shown in FIGS. 7a to 7d, the merchant-side chat window and the user-side chat window are synchronized with each other to output even the changed output of the synchronized detailed information content, so that the user can view the merchandise information in detail You can chat while reviewing, and the seller can chat with the user without having to switch screens or chat, and can chat with the user while realizing what part the user is curious about and what the user is querying.

FIG. 8 is a diagram illustrating a process of synchronizing and outputting product information contents through a background screen of a chat window according to a first embodiment of the present invention.

In more detail, FIG. 8 shows a chat room for chat commerce. When a user enters the chat room, the user checks the goods information contents displayed on the background screen of the seller's chat window on the chat room, And synchronizing and outputting the merchandise information contents in synchronism with each other. [0040] As shown in FIG. 8, if the merchandise information content is synchronized and output, It will be appreciated that the present invention can be practiced with various embodiments (e.g., omitting some steps or changing the order) with respect to the present invention, The technical features are not limited by the method alone.

Referring to FIG. 8, a chat room for chat commerce is opened (800) through an operation server (100), a seller enters a chat room (805), a user enters a chat room (810) (815) the merchandise information content displayed on the background screen of the seller-side chat window on the chatting room, and processes the confirmed merchandise content content in synchronization with the displayed merchandise content content through the background screen of the user's chat window (820) .

9 is a diagram illustrating a process of synchronizing and outputting product information contents through a background screen of a chat window according to a second embodiment of the present invention.

In more detail, FIG. 9 shows a chat room for a chat commerce. When a user enters the chat room, the user confirms the entry route of the user who entered the chat room, checks the goods information contents related to the goods corresponding to the entry route, And outputting the merchandise information contents through the background screen of the side chat window, if the merchant has entered the chat room, and outputting the merchandise information contents through the background screen of the seller's chat window in synchronization with the merchandise contents. Those skilled in the art will be able to refer to and / or modify the FIG. 9 to understand various methods of synchronizing and outputting the goods information contents (for example, a method in which some steps are omitted, However, the present invention is not limited to these embodiments, He said, only by the embodiment method shown in the figure 9, is not limited that technical feature.

Referring to FIG. 9, a chat room for chat commerce is opened through an operation server 100 (900). When a user enters the chat room (905), an entrance path of a user who has entered the chat room is checked 910), checks the goods information contents related to the goods corresponding to the entry path of the user (915), and processes the confirmed goods information contents to output through the background screen of the user's side chat window (920).

If the seller has entered the chat room (925), the controller can process the confirmed merchandise information contents in synchronization with the background image of the seller's chat window (930).

FIG. 10 is a diagram illustrating a process of synchronizing and outputting product information contents through a background screen of a chat window according to a third embodiment of the present invention.

More specifically, in FIG. 10, a chat room for chat commerce is opened, and when the user enters the chat room, a decision is made whether to output a selection interface for selecting a product through a predetermined area of the seller's chat window on the chat room And confirming merchandise information contents corresponding to the selected merchandise through the selection interface output through the predetermined area of the merchant-side chat window and synchronously outputting the merchandise information content on the background screen of the seller-side chat window and the user- As shown in FIG. 10, it is possible to use various methods of synchronizing and outputting the goods information contents (for example, some steps may be omitted or some steps may be omitted) Or the order is changed), but the present invention is not limited to the above- All the methods to be inferred are included, and the technical features thereof are not limited only by the method shown in FIG.

Referring to FIG. 10, a chat room for chat commerce is opened (1000) through an operation server (100), a seller enters a chat room (1005), a user enters a chat room (1010) And confirms whether to output a selection interface for selecting a product through a certain area of the seller-side chat window (1015). Preferably, it is checked whether the designated touch operation is inputted through the touch screen 205 outputting the user-side chat window, or the user-side chat information inputted through the user-side chat window is read, It can be confirmed whether the selection interface is to be output (1015).

If it is confirmed to output the selection interface through a certain area of the seller-side chat window, the selection interface is output through a certain area of the seller-side chat window to check if the product is selected (1020).

If a predetermined product is selected through the selection interface, the merchandise information content corresponding to the selected merchandise is confirmed (1025), and the checked merchandise content content is synchronized with the merchandise chat window and the user- (1030).

FIG. 11 is a view illustrating a process of synchronizing and outputting merchandise information contents through a background screen of a chat window according to a fourth embodiment of the present invention.

In more detail, FIG. 11 shows a chat room for chat commerce, and when the user enters the chat room, a selection interface for selecting commodity information contents through a predetermined area of a seller-side chat window entered in the chat room And confirming the selected merchandise information content through the selection interface output through the predetermined area of the merchant-side chat window and outputting the merchandise information content in synchronization with the merchant-side chat window and the user-side chat window through the background screen , Those skilled in the art will be able to refer to and / or modify the FIG. 11 to understand various methods of synchronizing and outputting the goods information contents (for example, However, the present invention is not limited to the above analogy Is made, including any exemplary method, to which the technical feature that is not limited to the exemplary method shown in the figure 11.

11, a chat room for chat commerce is opened (1100) through an operation server (100), a seller enters a chat room (1105), a user enters a chat room (1110) It is confirmed whether a selection interface for selecting merchandise information content is to be output through a certain area of the seller-side chat window (1115). Preferably, it is checked whether the designated touch operation is inputted through the touch screen 205 outputting the user-side chat window, or the user-side chat information inputted through the user-side chat window is read, It can be confirmed whether the selection interface is to be output (1115).

If it is confirmed to output the selection interface through a certain area of the seller-side chat window, the selection interface is output through a certain area of the seller-side chat window to check whether the product information content is selected (1120).

If predetermined merchandise information content is selected through the selection interface, the selected merchandise content content is synchronized and output through the background screen of the seller-side chat window and the user-side chat window (1125).

FIG. 12 is a view illustrating a process of synchronizing and outputting merchandise information contents through a background screen of a chat window according to a fifth embodiment of the present invention.

More specifically, FIG. 12 shows a chat room for chat commerce. When a user enters the chat room, the user side chat information input through the chat window on the user side is read, and the commodity information corresponding to the specific commodity information And outputting the merchandise information contents through the background screen of the user-side chat window, if the merchant is present in the chat room, As a matter of course, those skilled in the art will be able to refer to and / or modify the FIG. 12 to understand various methods of synchronizing and outputting goods information contents (for example, A method in which the order is changed), but the present invention can be applied to all of the above- And the technical features thereof are not limited only by the method shown in FIG.

Referring to FIG. 12, a chat room for chat commerce is opened through an operation server 100 (1200). When a user enters the chat room (1205), user chat information inputted through a user chat window (1210), and at least one of words, phrases, and sentences included in the user-side chat information is read and it is confirmed whether the user requests specific product information (1215).

If the user requests specific merchandise information, the merchandise information content corresponding to the specific merchandise information requested by the user is checked (1220), and the checked merchandise content content is output through the background screen of the user's chat window (1225).

Meanwhile, if the seller has entered the chat room (1230), the controller can process the confirmed merchandise information content in synchronization with the background image of the seller's chat window (1235).

FIG. 13 is a flowchart illustrating a method for rendering a chat string area of a user-side chat window that outputs product information content on a back-screen of a user-side chat window according to an embodiment of the present invention, FIG.

In more detail, FIG. 13 illustrates an example in which a chat string area of a user-side chat window is transparentized through a touch screen 205 in a state of outputting product information content on a background screen of a user-side chat window, It is possible to check whether the specified touch operation is inputted to output the information content on the foreground screen, to transparentize the chat string area of the user's side chat window that outputs the product information content on the background screen of the user side chat window based on the designated touch operation, And outputting the product information contents outputted on the background screen of the window to the foreground screen. It will be apparent to those skilled in the art that the present invention can be implemented by referring to FIG. 13 and / or FIG. Various modifications to the process (e. G., Some steps may be omitted, or alternatively, However, the present invention includes all of the above-described embodiments, and the technical features of the present invention are not limited by the method shown in FIG. Meanwhile, the process of FIG. 13 may be applied to the seller-side chat window, and the present invention may include the embodiment of applying the process of FIG. 13 to the seller-side chat window as a right scope.

Referring to FIG. 13, after the product information content is output through the background screen of the user-side chat window, the chat application 220 of the user wireless terminal 200 outputting the user-side chat window displays the background screen Side chat window in the state of outputting the product information contents through the touch screen 205 outputting the user-side chat window, or displaying the product information contents (1300) to output the selected touch operation to the foreground screen.

According to the first touch operation embodiment of the present invention, the touch operation designated to transparentize the chat string area of the user-side chat window or to output the product information content output to the background screen of the user- And a touch operation of touching a predetermined specific touch area on the user-side chat window with the touch point through the touch screen 205 as shown in FIG.

According to the second touch operation embodiment of the present invention, the touch operation designated to transparentize the chat string area of the user-side chat window or to output the product information content output to the background screen of the user- And a touch operation for maintaining a state of touching an arbitrary region that is not related to a chat operation of the user-side chat window for a predetermined time or longer via the touch screen 205.

According to the third touch operation embodiment of the present invention, the touch operation designated for transparentizing the chat string area of the user-side chat window or outputting the product information content output to the background screen of the user- A direction component and a velocity component for the movement of the touched touch point through the touch screen 205 in a state of touching a designated area on the touch screen 205 outputting the user- , And a touch operation of moving the touch point so that at least one component of the acceleration component is acquired.

According to the fourth touch operation embodiment of the present invention, the touch operation designated to transparentize the chat string area of the user-side chat window or to output the product information content output to the background screen of the user-side chat window to the foreground screen is, for example, Touch inputting a designated area on the touch screen 205 outputting the user-side chat window to a specified number of multi-touch points similarly to the touch operation screen.

According to the fifth touch operation embodiment of the present invention, the touch operation designated for transparentizing the chat string area of the user-side chat window or outputting the product information content output to the background screen of the user-side chat window to the foreground screen is, for example, Touching the specified area on the touch screen 205 outputting the user-side chat window with a specified number of multi-touch points, And a touch operation for moving one or more touch points such that at least one of a direction component, a velocity component, and an acceleration component for the movement of the touch point is acquired.

According to the sixth touch operation embodiment of the present invention, the touch operation designated for transparentizing the chat string area of the user-side chat window or outputting the product information content output to the background screen of the user-side chat window to the foreground screen, And at least two of the fifth touch operation examples may be at least partially combined, and thus the present invention is not limited thereto.

A chat string area of the user-side chat window is transparentized according to at least one touch operation of the first to sixth touch operation examples, or the product information content outputted on the background screen of the user-side chat window is output to the foreground screen The chat application 220 of the user wireless terminal 200 displays the product information content on the background screen of the user's side chat window on the basis of the touch operation and displays the chat string Area is transparentized or the product information content output on the background screen of the user-side chat window is output to the foreground screen (1305).

After the chat string area of the user-side chat window is transparentized or the product information content is output on the foreground screen of the user-side chat window, the chat application 220 of the user wireless terminal 200 transmits the product information content to the user- (1310) if the condition specified for restoring and outputting the background image of the window is satisfied, and if it is determined that the specified condition for restoring the product information content to the background screen of the user-side chat window is satisfied, (1315) so as to be restored to the background screen of the user-side chat window.

According to an embodiment of the present invention, the chat application 220 of the user wireless terminal 200 checks whether a valid touch operation is input through the touch screen 205 within a predetermined time, The user can process the product information content to be restored and output through the background screen of the user's chat window displayed on the touch screen 205 when the operation is not inputted. Here, the valid touch operation may include a touch input for chat manipulation of the user chat window, a touch manipulation for changing the output state of the product information content, a touch region designated for outputting the product information content on the background screen of the user- And a touch operation of touching the touch panel.

According to another embodiment of the present invention, the chat application 220 of the user wireless terminal 200 transmits chat information to be output through the chat string area of the user-side chat window (for example, Chat information, etc.) is received. If the chat information is received, the user can process the product information content to be restored and output through the background screen of the user-side chat window displayed on the touch screen 205.

FIG. 14 is a flowchart illustrating a method of rendering a chat string area of a user-side chat window outputting product information content on a back-screen of a user-side chat window according to another embodiment of the present invention, And outputting it to a screen.

In more detail, FIG. 14 illustrates a process of displaying a product information content on a background screen of a user-side chat window, transparentizing a chat string area of the user-side chat window through the touch screen 205, A user side chatting outputting the information content on the background screen of the user side chat window on the basis of the designated touch operation by confirming that the specified touch operation designated to change the output state of the product information content is inputted, And displaying the product information content displayed on the background screen of the user-side chat window on the foreground screen and changing the output state of the product information content. In this embodiment, Those skilled in the art will appreciate that, It will be apparent to those skilled in the art that various changes and modifications may be made without departing from the spirit and scope of the invention as defined in the appended claims. And the technical features thereof are not limited only by the method shown in FIG. Meanwhile, the process of FIG. 14 may be applied to the seller-side chat window, and the present invention may include embodiments in which the process of FIG. 14 is applied to the seller-side chat window.

Referring to FIG. 14, after the product information content is outputted through the background screen of the user-side chat window, the chat application 220 of the user wireless terminal 200 outputting the user-side chat window displays the background screen Side chat window in the state of outputting the product information contents through the touch screen 205 outputting the user-side chat window, or displaying the product information contents (1400). If the designated touch operation is input, the controller displays the background image of the user's side chat window on the basis of the touch operation The chatting character string area of the user-side chatting window is transparentized or the user side And outputs the product information content output to the background screen of the chat window to the foreground screen and changes the output state of the product information content corresponding to the touch operation (1405).

The chat application 220 of the user wireless terminal 200 displays the product information content on the background screen of the user's chat window, The touch operation corresponding to the enlargement or reduction is inputted. If the touch operation corresponding to the enlargement or reduction is input through the touch screen 205, the chat application 220 of the user wireless terminal 200 performs a transparent processing of the chat string area output to the user-side chat window Or by enlarging or reducing the product information content by applying an enlargement event or a reduction event corresponding to the touch operation to the product information content while outputting the product information content output to the background screen of the user-side chat window on the foreground screen can do.

The chat application 220 of the user wireless terminal 200 displays the product information content on the back screen of the user's chat window and displays the product information content on the touch screen 205, It is confirmed whether the touch operation corresponding to the rotation is inputted. If the touch operation corresponding to the rotation is input through the touch screen 205, the chat application 220 of the user wireless terminal 200 may transparentize the chat string area output to the user-side chat window, The product information content can be rotated and output by applying the rotation event corresponding to the touch operation to the product information content while outputting the product information content output on the background screen of the user-side chat window to the foreground screen.

According to the third concurrent operation embodiment of the present invention, the merchandise information content includes N (N > = 1) detailed information contents, and through the background screen of the user-side chat window, N details (1 ≤ n ≤ N) of the information contents is output, and the chat application 220 of the user wireless terminal 200 outputs the nth detailed information contents through the background screen of the user- (1? N? N, n? N ') detailed information contents through the touch screen 205 in a state where the n-th detailed information content is input. If the touch operation for changing the n-th detailed information content to another n-th detailed information content is input through the touch screen 205, the chat application 220 of the user wireless terminal 200 transmits the The n-th detailed information content is changed to another n-th detailed information content while outputting the n-th detailed information content output on the background screen of the user-side chat window to the foreground screen, And output it.

The chatting area of the user side chat window is transparentized or the product information content is output on the foreground screen of the user side chat window and the output state of the product information content is changed, (1410) if the condition specified for restoring the product information content to the background screen of the user-side chat window is satisfied (1410), and if the condition designated to restore the product information content to the background screen of the user- If it is satisfied, it processes to restore the product information content to the background screen of the user-side chat window (1415).

According to an embodiment of the present invention, the chat application 220 of the user wireless terminal 200 checks whether a valid touch operation is input through the touch screen 205 within a predetermined time, The user can process the product information content to be restored and output through the background screen of the user's chat window displayed on the touch screen 205 when the operation is not inputted. Here, the valid touch operation may include a touch input for chat manipulation of the user chat window, a touch manipulation for changing the output state of the product information content, a touch region designated for outputting the product information content on the background screen of the user- And a touch operation of touching the touch panel.

According to another embodiment of the present invention, the chat application 220 of the user wireless terminal 200 transmits chat information to be output through the chat string area of the user-side chat window (for example, Chat information, etc.) is received. If the chat information is received, the user can process the product information content to be restored and output through the background screen of the user-side chat window displayed on the touch screen 205.

FIG. 15 is a diagram illustrating a process of changing an output state of goods information contents output through a user-side chat window according to an embodiment of the present invention.

In more detail, FIG. 15 shows a case where, when a touch operation designated for changing the output state is inputted through the touch screen 205 while the product information contents are outputted through the background screen (or foreground screen) of the user-side chat window, And a process of changing the output state of the product information contents output through the chat window. As shown in FIG. 15 and FIG. 15, if a person skilled in the art is familiar with the present invention, (For example, some steps may be omitted or an order change may be performed), the present invention includes all the embodiments to be inferred, The technical features thereof are not limited only by the method shown in FIG. Meanwhile, the process of FIG. 15 may be applied to the seller-side chat window, and the present invention may include the embodiment of applying the process of FIG. 15 to the seller-side chat window as a right scope.

Referring to FIG. 15, after the product information contents are output through the background screen of the user-side chat window, the chat string area of the user-side chat window is transparentized, or the product information content is output through the foreground screen of the user- The chat application 220 of the user wireless terminal 200 outputting the user-side chat window confirms whether the designated touch operation is input to change the output status of the product information content output through the user-side chat window (1500 ). If the designated touch operation is input to change the output state of the product information content, the chat application 220 of the user wireless terminal 200 displays the output state of the product information content output through the user-side chat window And changes it to correspond to the touch operation (1505).

According to one embodiment of the present invention, the chat application 220 of the user wireless terminal 200 displays the product information content on the background screen of the user-side chat window, Or the touch operation corresponding to the reduction is input. If the touch operation corresponding to the enlargement or reduction is inputted through the touch screen 205, the chat application 220 of the user wireless terminal 200 transmits the enlarged event or the reduced event corresponding to the touch operation to the user To the product information content output on the background screen of the side chat window, thereby enlarging or reducing the product information content and outputting it.

According to another embodiment of the present invention, the chat application 220 of the user wireless terminal 200 displays the product information contents on the background screen of the user-side chat window through the touch screen 205 Confirm that the touch operation corresponding to the rotation is input. If the touch operation corresponding to the rotation is input through the touch screen 205, the chat application 220 of the user wireless terminal 200 transmits a rotation event corresponding to the touch operation to the background screen To the commodity information contents outputted to the commodity information contents server.

If the output state of the product information content output through the user-side chat window is changed, the chat application 220 of the user wireless terminal 200 changes the output state of the product information content output through the user- (1510), and transmits the synchronization information for changing the output state of the product information content to the operation server 100 (1515).

FIG. 16 is a flowchart illustrating a process of changing the output status of the product information content output through the user-side chat window according to another embodiment of the present invention.

In more detail, FIG. 16 shows an example in which the n-th detailed information content among the N detailed information contents included in the product information content is outputted through the touch screen 205 through the background screen (or foreground screen) And changing the n-th detailed information content output through the user-side chat window to another n-th detailed information content when the specified touch operation is input for status change. Those skilled in the art will be able to refer to and / or modify FIG. 16 to illustrate the various ways of performing the output state change process (e.g., some steps omitted, or a sequence change) However, it should be understood that the present invention is not limited to the embodiments described above, This is not limited. Meanwhile, the process of FIG. 16 may be applied to the seller-side chat window, and the present invention may include embodiments in which the process of FIG. 16 is applied to the seller-side chat window.

Referring to FIG. 16, the n-th detailed information content among the N detailed information contents included in the product information content is output through the background screen of the user side chat window, or the chat string area of the user side chat window is transparentized, After the n-th detailed information content is outputted through the foreground screen of the chat window, the chat application 220 of the user wireless terminal 200 outputting the user-side chat window displays the n-th detail (1600) whether the designated touch operation is input to change the information content to another n 'th detailed information content. If the designated touch operation is input to change the n-th detailed information content to another n-th detailed information content, the chat application 220 of the user wireless terminal 200 displays the The n-th detailed information content is changed to another n-th detailed information content and output (1605).

If the n-th detailed information content output through the user-side chat window is changed to another n-th detailed information content, the chat application 220 of the user wireless terminal 200 displays a change output (1610), and transmits synchronization information about the n 'detailed information contents to the operation server 100 (1615).

FIG. 17 is a diagram illustrating a process of synchronizing output state change of product information contents according to the first embodiment of the present invention.

In more detail, FIG. 17 illustrates a process of synchronizing the output status of the merchandise information contents output on the background screen of the user-side chat window to the background screen of the seller-side chat window and outputting the same. Those skilled in the art will be able to refer to and / or modify the FIG. 17 to understand various ways of implementing the output state change synchronization process (e.g., some steps are omitted or the sequence is changed) However, the present invention includes all of the above-described embodiments, and the technical features of the present invention are not limited only by the method shown in FIG.

Referring to FIG. 17, when the output status of the merchandise information contents is changed through the user-side chat window after the merchandise information contents are outputted synchronously through the user-side chat window and the seller-side chat window, And confirms the synchronization information for changing the output state of the product information content output through the window (1700). If the synchronization information for the change of the output status of the merchandise information content output through the user-side chat window is confirmed, the operation server 100 transmits the merchandise information content (Or the foreground screen) of the seller-side chat window and outputs the output state of the merchant-side chat window to the seller's chat window (1705).

18 is a diagram illustrating a process of synchronizing output state change of product information contents according to a second embodiment of the present invention.

More specifically, FIG. 18 illustrates a process of synchronizing the output status of the merchandise information contents output on the background screen of the seller-side chat window to the background screen of the user-side chat window and outputting the same. Those skilled in the art will be able to refer to and / or modify the FIG. 18 to understand various ways of implementing the output state change synchronization process (e.g., some steps are omitted or the sequence is changed) However, the present invention includes all of the above-mentioned embodiments, and the technical features of the present invention are not limited only by the method shown in FIG.

Referring to FIG. 18, when the output status of the merchandise information contents is changed through the merchant-side chat window after the merchandise information content is synchronously outputted through the user-side chat window and the seller-side chat window, The output status of the goods information contents output to the window is checked (1800). (Or foreground screen) of the user-side chat window, if the output status of the merchandise information content output to the seller-side chat window is confirmed, (1805).

FIG. 19 is a diagram illustrating a process of synchronizing output state change of product information contents according to a third embodiment of the present invention.

In more detail, FIG. 19 shows a case where the n-th detailed information content output to the background screen of the user-side chat window among the N detailed information contents included in the product information content is changed to another n-th detailed information content, And outputting the synchronized output to the screen. As a person skilled in the art, referring to and / or modifying FIG. 19, the output state change synchronization process It is to be understood that the invention may be practiced otherwise than as specifically described herein, but it will be appreciated that the invention may be practiced otherwise than as specifically described herein, The technical characteristics thereof are not limited.

Referring to FIG. 19, after the merchandise information contents are synchronized and outputted through the user-side chat window and the seller-side chat window, the user-side chat window is displayed on the user-side chat window among the N detailed content contents included in the merchandise information content If the n-th detailed information content is changed to another n-th detailed information content, the operation server 100 determines that the n-th detailed information content output through the user- The synchronization information is confirmed (1900). If the synchronization information for changing the n-th detailed information content output through the user-side chat window to another n-th detailed information content is confirmed, the operation server 100 determines whether the user- The n 'detailed information contents changed and outputted on the background screen are synchronized with the background screen (or foreground screen) of the seller-side chat window and outputted (1905).

FIG. 20 is a diagram illustrating a process of synchronizing output state change of product information contents according to a fourth embodiment of the present invention.

In more detail, FIG. 20 shows a case where, when the n-th detailed information content output to the background screen of the seller-side chat window among the N detailed information contents included in the product information content is changed to another n-th detailed information content, And outputting the synchronized output to the screen. As a person skilled in the art, referring to and / or modifying FIG. 20, the output state change synchronization process It is to be understood that the invention may be practiced otherwise than as specifically described herein, but it will be appreciated that the invention may be practiced otherwise than as specifically described herein, The technical characteristics thereof are not limited.

Referring to FIG. 20, after the merchandise information contents are synchronously outputted, the user side chat window and the seller side chat window are displayed on the seller side chat window and displayed on the seller side chat window among the N detailed content contents included in the merchandise information content When the n-th detailed information content is changed to another n-th detailed information content, the operation server 100 determines whether the n-th detailed information content output through the seller-side chat window is changed to another n-th detailed information content (2000). If the n-th detailed information content output through the seller-side chat window is changed to another n-th detailed information content, the operation server 100 displays the n'th detailed information The information content is synchronized with the background screen (or foreground screen) of the user-side chat window and outputted (2005).

FIG. 21 is a view showing a process of settlement of goods corresponding to goods information contents output through the background screen of the chat window according to the method of the present invention.

In more detail, FIG. 21 illustrates an example of a process for confirming a payment request for a product corresponding to the goods information content outputted on the background screen of the user-side chat window and performing payment processing through a chat window. Those skilled in the art will be able to refer to and / or modify the FIG. 21 to understand various methods of payment processing of goods corresponding to the goods information contents (for example, However, the present invention is not limited to the above-described embodiments, and the technical features of the present invention are not limited only to the exemplary embodiment shown in FIG.

Referring to FIG. 21, after the goods information contents are output on the background screen of the user-side chat window, the operation server 100 displays at least one of words, phrases and sentences included in the user- (2100) whether the user requests settlement of goods corresponding to the goods information contents output on the background screen of the user-side chat window on the basis of the user operation through the interface displayed on the user-side chat window.

If the payment request of the goods corresponding to the goods information content outputted on the background screen of the user side chat window is confirmed, chat information for outputting the payment interface for payment of the goods is generated in a predetermined area of the user side chat window (2105), and checks whether chat information for outputting the payment interface through the user-side chat window is selected (2110).

If the chat information for outputting the payment interface is selected, a payment interface for payment of a commodity corresponding to the commodity information content displayed on the background screen of the chat window is output to a certain area of the user's chat window (2115) A settlement procedure for processing settlement of a commodity corresponding to commodity information content displayed on the background screen of the chatty window through a payment interface displayed in a predetermined area of the chat window is performed (step 2120). If the settlement procedure is completed, the settlement result information of the settlement procedure is confirmed and provided to the commerce server 155 or the seller terminal 160 that provides the commerce of the commodity (step 2125).

100: Operation server 105:
110: entry management unit 115: chat processing unit
120: interface processor 125:
130: Content processing unit 135: Status change confirmation unit
140: state change synchronization unit 145: settlement request confirmation unit
150: payment processing processor 155: commerce server
160: Merchant terminal 170: Payment server
200: user wireless terminal 205: touch screen
220: chat application 225: entry processor
230: chat window output unit 235: chat operation unit
240: Content receiving unit 245: Content output unit
250: touch confirmation unit 255: output management unit

Claims (18)

A method of executing via a chat application of a user wireless terminal having a touch screen,
A first step of outputting a user-side chat window for chatting through the touch screen when the user enters a chat room opened on a designated server for chat commerce providing a commercial transaction via chat;
A second step of receiving commodity information content for chat commerce from the server;
A third step of outputting the received merchandise information content through a background screen of a user-side chat window displayed on the touch screen;
A fourth step of confirming whether a touch operation designated through the touch screen is input while the product information contents are outputted through the background screen of the user-side chat window; And
And a fifth step of transparentizing the chat string area output to the user-side chat window when the designated touch operation is input or outputting the product information content output on the background screen of the user-side chat window to the foreground screen How to operate chat for Chat Commerce.
2. The method according to claim 1,
And receiving merchandise information content to be output through a background screen of the user-side chat window.
The method according to claim 1,
And a touch operation of touching a predetermined specific touch area on the user-side chat window with the touch point through the touch screen.
The method according to claim 1,
And a touch operation for maintaining a state in which an arbitrary area unrelated to a chat operation of the user-side chat window is touched for a predetermined time or longer via the touch screen.
The method according to claim 1,
Wherein at least one of a direction component, a velocity component, and an acceleration component with respect to movement of the touched touch point through the touch screen is touched with a touch point by touching a designated area on the touch screen outputting the user- And a touch operation for moving the touch point so as to acquire the chat point.
The method according to claim 1,
And a touch operation of multi-touch inputting a designated area on the touch screen outputting the user-side chat window to a specified number of multi-touch points.
The method according to claim 1,
A plurality of touch points are displayed on the touch screen in a state in which a designated area on the touch screen outputting the user-side chat window is multi-touched with a specified number of multi-touch points, And a touch operation for moving at least one touch point so that at least one of a velocity component and an acceleration component is acquired.
The information processing apparatus according to claim 1,
Wherein the chatting information is synchronized and output through a background screen of a seller-side chatting window entered into the chatting room.
The method as claimed in claim 1,
Confirming whether a touch operation corresponding to enlargement or reduction is input through the touch screen in a state in which the product information content is output through a background screen of the user-side chat window;
And applying the enlarged event or the reduced event corresponding to the touch operation to the product information content displayed on the background screen of the user-side chat window when the touch operation corresponding to the enlargement or reduction is inputted through the touch screen Wherein the chat service is a chat service.
The method as claimed in claim 1,
And checking whether the touch operation corresponding to the enlargement or reduction is input through the touch screen in a state that the product information content is outputted through the background screen of the user's chat window,
In the fifth step,
And a display unit for displaying the product information content displayed on the background screen of the user-side chat window as a foreground screen when the touch operation corresponding to the enlargement or reduction is input through the touch screen, And applying an enlarged event or a reduced event corresponding to the touch operation to the product information content while outputting the enlarged event or the reduced event corresponding to the touch operation.
The method as claimed in claim 1,
Confirming whether a touch operation corresponding to the rotation is input through the touch screen in a state that the product information content is outputted through the background screen of the user-side chat window; And
And applying a rotation event corresponding to the touch operation to the product information content displayed on the background screen of the user's side chat window when the touch operation corresponding to the rotation is inputted through the touch screen. How to operate chat for Chat Commerce.
The method as claimed in claim 1,
Checking whether a touch operation corresponding to the rotation is input through the touch screen in a state in which the goods information contents are outputted through the background screen of the user-side chat window,
In the fifth step,
When the touch operation corresponding to the rotation is input through the touch screen, the chat string area output from the user's chat window is transparentized or the product information content displayed on the background screen of the user's chat window is displayed on the foreground screen And applying a rotation event corresponding to the touch operation to the product information content.
The method according to claim 1,
The product information content includes N (N? 1) pieces of detailed information content,
The third step may include outputting n (1? N? N) detailed information content among N detailed information contents included in the goods information contents through the background screen of the user's side chat window,
In the fourth step,
(N? N? N, n? N) detailed information through the touch screen while outputting the n-th detailed information content through the background screen of the user-side chat window Confirming whether a touch operation for changing to a content is input; And
When the touch operation for changing the n-th detailed information content to the n-th detailed information content is input through the touch screen, the n-th detailed information content being output through the background screen of the user- Converting the content into information content, and outputting the converted information content.
The method according to claim 1,
The product information content includes N (N? 1) pieces of detailed information content,
The third step may include outputting n (1? N? N) detailed information content among N detailed information contents included in the goods information contents through the background screen of the user's side chat window,
Wherein the fourth step is a step of displaying the n-th detailed information content on the touch screen in a state where the n-th detailed information content is outputted through the background screen of the user-side chat window, ≠ n ') of the touch operation to be changed to the detailed information content,
If the touch operation for changing the n-th detailed information content to the n-th detailed information content is input through the touch screen, the fifth step may include performing a transparency processing on the chat string area output to the user- And outputting the n-th detailed information content output to the background screen of the user-side chat window to the foreground screen and changing the n-th detailed information content to another n-th detailed information content and outputting the n-th detailed information content. How to operate chat for Chat Commerce.
The method as claimed in claim 1,
Confirming an output status change of the product information content based on a touch operation through the touch screen; And
Further comprising generating synchronization information for synchronizing the output status change of the merchandise information content with a seller's chat window entered into the chat room and transmitting the generated synchronization information to the server.
The method according to claim 1,
Confirming whether a valid touch operation is input through the touch screen within a predetermined period of time after the chat string area of the user-side chat window is transparentized or the product information content is displayed on the foreground screen of the user-side chat window; And
And if the valid touch operation is not input within a predetermined time, processing to restore and output the product information content through the background screen of the user's side chat window displayed on the touch screen How to operate a chat.
The method according to claim 16,
A touch input for chat manipulation of the user chat window,
A touch operation for changing the output state of the product information content,
And a touch operation for touching a designated touch area in order to output a product information content to a background screen of the user-side chat window.
The method according to claim 1,
Confirming whether chat information to be output through the chat string area of the user-side chat window is received after the chat string area of the user-side chat window is transparentized or the merchandise information content is output on the foreground screen of the user-side chat window; And
And when the chat information is received, processing to restore and output the product information content through the background screen of the user-side chat window displayed on the touch screen.

Images