KR20180026871A - Method for dealing service evaluation contents and Apparatus thereof - Google Patents

Abstract

According to an embodiment of the present invention, a content transaction method performed by a content transaction server comprises the steps of: receiving a selection of a user for a service related to service evaluation content; receiving service transaction information between a first service user and a service provider for the selected service; providing a user account with a first reward determined on the basis of a preset first weight, in response to reception of the service transaction information of the first service user; receiving first service evaluation content of the first service user corresponding to the service transaction information of the first service user; matching the received first service evaluation content with the service evaluation content of the user, as the first service user is registered as a first host; and providing an external terminal with a graphic user interface including the matched first service evaluation content and service evaluation content of the user.

Description

TECHNICAL FIELD The present invention relates to a method and apparatus for evaluating service content,

The present invention relates to a service evaluation content transaction method and apparatus. More particularly, the present invention relates to a method and apparatus for publishing a service evaluation content of a user and thereby providing a reward to a user when a transaction for a service occurs.

With the recent surge in information volume, a myriad of information about services or products is being offered to consumers. In other words, when a consumer wants to obtain information on a specific service or product, he or she is exposed to a lot of information, and a large amount of information is only a publicity advertisement, so that even if a consumer has a large amount of information, A problem arises.

In order to solve such a problem, a provider of a service or a product provides information to a consumer by applying a personalized advertisement technique, but this is also a method of providing information by predicting a consumer's demand in terms of interest, A method for providing information that assures desired reliability is not provided.

In such a situation, the consumer obtains information offline from a similar acquaintance of taste, demanded service level, or by relying on other consumers' posts that are similar to the consumer's online postings.

That is, there is no way to obtain later information on a service or product online from an acquaintance who has previously experienced a service or product of interest to the consumer, and to determine a transaction for the service or product. Also, consumers do not have a way to provide their acquaintances online after they experience a service or product, and how to deal with them.

SUMMARY OF THE INVENTION The present invention provides a method and apparatus for posting evaluation content for a service or a product and providing a transaction for the service or product.

Specifically, a method or apparatus for providing information on a service or a product to an acquaintance and performing reservation, purchase, or authentication of the service or product of the acquaintance through the evaluation content posted on the service or product is provided .

Another technical problem to be solved by the present invention is to provide a method and apparatus for providing a reward to a user who has posted evaluation content for a service or a product. In particular, it is an object of the present invention to provide a method and apparatus for providing different rewards according to a hierarchy of users who recommend a service or product to an acquaintance.

Another technical problem to be solved by the present invention is to provide a method and apparatus for assigning different usage rights of evaluation contents to a service or a product according to a hierarchy of users who recommend services or products to the acquaintances.

The technical objects of the present invention are not limited to the above-mentioned technical problems, and other technical subjects not mentioned can be clearly understood by those skilled in the art from the following description.

According to an aspect of the present invention, there is provided a content transaction method performed by a content transaction server, the method comprising: receiving a selection of a service related to a service evaluation content of a user; Receiving service transaction information between providers and in response to receiving the service transaction information of the first service user, providing a first reward to the user ' s account determined based on a first predetermined weight, The method comprising the steps of: receiving first service evaluation content of the first service user corresponding to service transaction information of a first service user; and receiving the first service evaluation content as the first service user is registered as a first host Matching the service evaluation content of the user with the matching service evaluation content of the user, And providing a graphical user interface (GUI) including the user's service evaluation content and the first service evaluation content to an external terminal.

According to another aspect of the present invention, there is provided a content transaction method, comprising: receiving service transaction information of a first service user for a service related to a service evaluation content of a user; The method comprising: receiving the first service evaluation content corresponding to the service transaction information of the user; receiving service transaction information of the second service user for the service related to the first service evaluation content; Collecting preference information on at least one of the service evaluation content of the user and the service evaluation content of the first service user from the service evaluation content of the user and the preference information of the first service user based on the collected preference information, For each of the user's service evaluation contents And providing a reward to the account of each of the user and the first service user based on the weighted weights.

According to an aspect of the present invention, there is provided a content transaction server including: a memory that loads one or more processors, a computer program executed by the processor, a storage for storing a service evaluation content database, The computer program comprising: an operation for receiving a selection of a service related to a user's service evaluation content; an operation for receiving service transaction information between the first service user and the service provider for the selected service; In response to receipt of the service transaction information of the first service user, providing a first reward determined on the basis of a preset first weight to the account of the user and corresponding service transaction information of the first service user An operation for receiving the first service evaluation content of the first service user and an operation for matching the received first service evaluation content to the service evaluation content of the user as the first service user is registered as the first host, And providing an external terminal with a matching graphic user interface including the service evaluation content of the user and the first service evaluation content.

According to another aspect of the present invention, there is provided a content transaction program, comprising: receiving, in combination with a computing device, a selection of a service related to a user's service evaluation content; Receiving service transaction information and providing a first reward to the user's account in response to receipt of the service transaction information of the first service user based on a predetermined first weight, Receiving the first service evaluation content of the first service user corresponding to the service transaction information of the first service user and the first service evaluation content of the first service user as the first service user is registered as the first host; Matching the evaluation content with the evaluation content, And providing a graphical user interface (GUI) including the first service evaluation content and the first service evaluation content to an external terminal.

According to the present invention, it is possible to provide effective information about a service or a product to a consumer by providing evaluation contents for the service or product.

Further, according to the present invention, a reward can be provided to a user who has provided evaluation content for a service or a product. Accordingly, there is an advantage that the brokerage market in which the commission is paid in exchange for offline service can be formed transparently on-line.

In addition, the present invention provides a method of providing a differential reward according to a hierarchy of users who provide evaluation contents for a service or a product.

1 is a configuration diagram of a content transaction system according to an embodiment of the present invention.
2 is a conceptual diagram illustrating a content transaction process according to another embodiment of the present invention.
3 is a block diagram of a content transaction server according to another embodiment of the present invention.
4 is a flowchart of a content transaction method according to another embodiment of the present invention.
FIG. 5 is an exemplary diagram for illustrating a weight given to service evaluation contents referred to in some embodiments of the present invention. FIG.
6 is an exemplary diagram illustrating service evaluation content provided to a second host, which is referenced in some embodiments of the present invention.
7 is a flowchart illustrating a method of providing a reward according to a preference for content according to another embodiment of the present invention.
8 is an exemplary view of an interface for collecting preferences for content according to another embodiment of the present invention.
Figure 9 is an illustration of a graphical user interface that is referenced in some embodiments of the present invention in which the display of content is changed in accordance with preferences.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. BRIEF DESCRIPTION OF THE DRAWINGS The advantages and features of the present invention, and the manner of achieving them, will be apparent from and elucidated with reference to the embodiments described hereinafter in conjunction with the accompanying drawings. The present invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. Rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the scope of the invention to those skilled in the art. Is provided to fully convey the scope of the invention to those skilled in the art, and the invention is only defined by the scope of the claims. Like reference numerals refer to like elements throughout the specification.

Unless defined otherwise, all terms (including technical and scientific terms) used herein may be used in a sense commonly understood by one of ordinary skill in the art to which this invention belongs. Also, commonly used predefined terms are not ideally or excessively interpreted unless explicitly defined otherwise. The terminology used herein is for the purpose of illustrating embodiments and is not intended to be limiting of the present invention. In the present specification, the singular form includes plural forms unless otherwise specified in the specification.

In the present specification, a host means a subject that creates evaluation content for a service or a product and transmits the evaluation content to a content transaction server through a host terminal. The evaluation content created by the host can be posted through a web page operated by the content transaction server. The posted evaluation content can be used to recommend the service or product to the consumer.

 The host may create evaluation content for the service or product and be located in different layers in the order of publication.

In particular, in the present specification, a host that first publishes the service evaluation content and causes a consumer's transaction to be referred to as a user for convenience of explanation. On the other hand, a consumer who has purchased a service or a product by referring to evaluation content posted by a host user is referred to as a first host. The host in the lower layer that becomes the host after the first host will be referred to as a second host.

For example, when a consumer who purchases a service refers to the evaluation content posted by the user, the service evaluation content is posted based on his / her purchase experience, and another consumer refers to the posted service evaluation content to purchase the service , The user and the consumer who have posted the service evaluation content correspond to the host according to the embodiment of the present invention. Here, the user and the consumer corresponding to the host are hosts of different hierarchies. That is, the user is a host of a higher layer than the consumer, and the consumer is a host of a lower layer than the user.

The user, the first host, and the second host each make a host registration request to the service provider, and become a host when the service provider approves the host registration. The user before the host registration, the first host and the second host may be referred to as a spare host.

For example, the host registration request may be made by providing the service evaluation contents created respectively to the service providers. In this case, the approval of the host registration request may be made as the service provider approves the posting of the created service evaluation contents.

Hereinafter, the configuration and operation of the content transaction system for performing the service evaluation content transaction method will be described in detail with reference to FIG. 1 is a configuration diagram of a content transaction system according to an embodiment of the present invention.

Referring to FIG. 1, a content transaction system may include a content transaction server 100, a user terminal 200, a first host terminal 300, a second host terminal 400, and a service agency server 500 have. The content transaction server 100, the user terminal 200, the first host terminal 300, the second host terminal 400, and the service institution server 500 are communication devices capable of communicating with each other. The first host and the second host may be referred to as a first service user and a second service user before creating the service evaluation content and receiving the approval of the host.

The content transaction server 100 may provide a graphical user interface for receiving evaluation content for a service or a product to a terminal of a user, a first service user, and a second service user. In FIG. 1, a terminal of a user, a first service user, and a second service user are shown as the user terminal 200, a first host terminal 300 and a second host terminal 400. The content transaction server 100 may operate a web page for posting the evaluation content received through the interface.

The content transaction server 100 may provide a graphical user interface for performing a transaction for the service or the product to the terminal of the spare host through the web page. The graphical user interface for performing the transaction on the service or product may include a menu for supporting a transaction activity such as reservation or purchase of a service or product linked to the posted evaluation content.

It is assumed that the evaluation content for the service created by the user is received from the user terminal 200 and the service evaluation content is posted on the web page operated by the content transaction server 100. [ In this case, the content transaction server 100 may provide a menu for performing a service transaction with respect to the posted service evaluation content to the terminals of the first service user and the second service user. For example, the content transaction server 100 may provide a terminal of the first service user with a graphical user interface for allowing the menu to be positioned in an area adjacent to the service evaluation content. In addition, the menu may include a reservation menu for the first service user to check the posted evaluation content and receive the service of the same company. The service of the same company is a service provided by a service organization that provides a service recommended by the posted evaluation content, and may include the same service as the recommended service or a service related thereto.

That is, when the first service user touches the evaluation content of the interested service in the web page provided by the content transaction server 100 on the terminal of the first service user and selects the reservation menu, the content transaction server 100 And can perform a reservation operation to receive the service.

Specifically, when the first service user selects a reservation menu on the menu through the terminal of the first service user, the content transaction server 100 transmits the selected menu to the service agency server 500, A reservation request for receiving a service according to the request. Here, the service according to the selected menu may be a service related to the evaluation content. For example, if the service being evaluated by the evaluation content is a double-sided surgical operation of the plastic surgery A, the related service means a service provided by the plastic surgery A as a plastic surgery including double-sided surgery. The service institution server 500 may receive the reservation request and register a reservation for the service. On the other hand, the reservation registration can be performed through the terminal of the first service user, but the embodiment of the present invention is not limited to this, and may be performed through the terminal of the user.

When the preliminary host visits the service provider of the service provider operating the service institution server 500 and receives the service, the service institution server 500 transmits the service transaction information, that is, It is possible to transmit to the content transaction server 100 the information such as the cost paid by the user, the service availability, and the service providing date.

The content transaction server 100 may receive the service transaction information and identify that the first service user has received the service.

According to an embodiment of the present invention, the user may create the service evaluation content, and then transmit the service evaluation content created in the content transaction server through the user terminal. The content transaction server 100 can receive the created service evaluation content and provide it to the service organization server 500.

The service provider who is the manager of the service institution server 500 can determine whether to publish the provided service evaluation content on the web page operated by the content transaction server 100. [ When the publication of the service evaluation content is determined on the web page, the content transaction server 100 can register the user who created the evaluation content for the service as a host.

In addition, the first service user who has received the service may generate evaluation content for the service directly experienced through the terminal of the first service user and transmit the evaluation content to the content transaction server 100. Also in this case, in the same manner as described above, the process of determining whether to publish the content created by the first service user on the web page and the host registration process of the first service user can be repeated.

When the host registration approval of the first service user is received from the service organization server 500, the content transaction server 100 can publish the evaluation content for the service on the web page. In this case, the first service user registered with the host may be referred to as a first host as described above.

In the case where the second service user selects the service based on the service evaluation content of the first host, reserves the service, and directly creates the evaluation content after experiencing the service, in the same manner as described above, The content may also be posted on a web page operated by the content transaction server 100. At this time, the second service user may be referred to as a second host by distinguishing from the first host.

Meanwhile, the service organization server 500 may be a computing device operated by a service organization providing the service. In particular, the service organization server 500 is described as a server, but is not limited thereto, and may include a fixed or mobile terminal used by a service organization. Here, the service organization may include, for example, a restaurant, a lodging establishment, and a medical institution that provides medical services. In addition, a service organization may include not only an organization that provides services, but also an organization that sells and distributes a specific product.

The service institution server 500 can receive a reservation request for the service related to the content posted by the host from the content transaction server 100. [ In addition, the service organization may contact the contents posted by the host with respect to the service according to the received reservation request, and may provide the service to the customer who has selected the reservation menu to generate the reservation request. In addition, the service institution server 500 can transmit the service provision status and transaction details related to the service provision to the content transaction server 100.

As described above, the web page operated by the content transaction server 100 performs the promotion of the service of the service organization in that it publishes the service evaluation content of the host for the service provided by the service organization.

The service organization may pay the operator of the content transaction server 100 a fee in exchange for the promotion. For example, the commission payment method may be a method in which a fee of a predetermined ratio to the sales generated from an account of a service institution to an account of an operator of the content transaction server 100 is automatically deposited.

The content transaction server 100 may provide a reward to the host upon receiving the transaction information according to the service provision. That is, when a transaction occurs according to the service evaluation content, the host can receive a reward in exchange for the transaction. In this regard, between the content transaction server 100 and the host, the service evaluation content created by the host and the rewards can be seen to be in trade.

Hereinafter, the transaction process of the service evaluation content and the reward performed in the content transaction system will be described in detail with reference to FIG. 2 is a conceptual diagram illustrating a content transaction process according to another embodiment of the present invention. For convenience of explanation in FIG. 2, the process of using a service of a service user and the process of registering a host corresponding to a lower layer of the first host are omitted. Also shown in FIG. 2 is a case where the user is shown as a host, the service organization is plastic surgery A, and the service is a double-sided plastic surgery provided in plastic surgery A.

Hereinafter, the user creates the service evaluation content 210 and transmits the service evaluation content 210 to the content transaction server 100 through the user terminal 200. When the content transaction server 100 publishes the service evaluation content 210 on the web page As an example.

The service evaluation content 210 may include various items such as a type of a service to be recommended by the user, a text, an image, and a video for evaluation of the service. The first host 310 can confirm the posted service evaluation contents 210 through the first host terminal 300. [

In FIG. 2, the case where the user's service evaluation content 210 is recommended to a plurality of first service users 310 is shown as an example. The user may transmit not only the service evaluation content 210 but also information on the first service user who wishes to recommend the evaluated service to the content transaction server 100. [ The content transaction server 100 may transmit a recommendation message for the service to the terminal of the first service user based on the information on the first service user. The content transaction server 100 may transmit the link information on the web page on which the service evaluation content is posted to the terminal of the first service user. The first service user may contact the service evaluation content 210 and receive a service related to the service evaluation content 210. That is, the first service user can receive any of the various plastic surgery provided by the A plastic surgery 510. For example, in the case where a double-short sleeve operation is provided, the server 500 of the plastic surgery 510 can transmit service transaction information including the completion of the double-short sleeve operation and the sales history to the content transaction server 100 .

The content transaction server 100 may provide a reward to the user based on the service transaction information. At this time, the content transaction server 100 can determine the reward to be provided to the user based on the number of the first service users who have completed the actual plastic surgery and pay the cost among the first service users. In particular, the content transaction server 100 may determine a reward provided to the user based on a predetermined weight. The content transaction server 100 may record the reward provided to the user to the account of the user.

In addition, when the above-described double-short-sleeved surgery is completed and evaluation content for a service experienced directly by the first service user who paid the fee is created and transmitted to the content transaction server 100 through the terminal of the first service user, The content transaction server 100 may register the first service user as a host.

Although the case where the rewards provided to the user are determined on the basis of the number of service users who completed the service transaction and the weight for determining the rewards is set in advance has been mainly described, the present invention is not limited to this .

According to another embodiment of the present invention, the reward and / or weight given to the user may be determined based on whether the first service user who has completed the service transaction registers with the host. For example, when the first service user is registered in the host and the service evaluation content created after the service transaction is posted on the web page operated by the content transaction server 100, the content transaction server 100 adds the service evaluation content to the user's account You can also offer a reward. Alternatively, the content transaction server 100 may increase the weight for reward determination.

Next, the content transaction server 100 will be described in detail with reference to FIG. 3 is a block diagram of a content transaction server according to another embodiment of the present invention.

3, the content transaction server 100 may include a processor 101, a network interface 102, a memory 103, and a storage 104. [

The processor 101 controls the overall operation of each configuration of the content transaction server 100. The processor 101 may be configured to include a Central Processing Unit (CPU), a Micro Processor Unit (MPU), a Micro Controller Unit (MCU), or any type of processor well known in the art. The processor 101 may also perform operations on at least one application or program to perform the method according to embodiments of the present invention. The processor 101 may perform the operations on the at least one application or program and may generate various interfaces required to perform the method according to an embodiment of the present invention. The content transaction server 100 may include one or more processors.

The network interface 102 supports wired / wireless Internet communication of the content transaction server 100. In addition, the network interface 102 may support various communication methods other than Internet communication. To this end, the network interface 102 may be configured to include various communication modules.

The network interface 102 can receive the service evaluation content created by the spare host through the terminal of the spare host. The network interface 102 may also receive service transaction information from the service entity server 500. In addition, the network interface 102 may receive a host registration acceptance message from the service organization server 500.

The network interface 102 may provide various interfaces generated by the processor 101 to the host, the spare host, and / or the service user terminal in the course of receiving the service evaluation content and providing the menu for the service transaction . In addition, the network interface 102 may provide various interfaces required for the service transaction process and service transaction information input to the server 500 of the service organization.

The memory 103 stores various data, commands and / or information. The memory 103 may load one or more programs 105 from the storage 104 to perform the content transaction method according to embodiments of the present invention. RAM is shown as an example of the memory 103 in Fig.

The storage 104 may non-temporarily store data or the like received from the outside. The storage 104 may be a nonvolatile memory such as a ROM (Read Only Memory), an EPROM (Erasable Programmable ROM), an Electrically Erasable Programmable ROM (EEPROM), a flash memory or the like, a hard disk, a removable disk, And any form of computer-readable recording medium known in the art.

The storage 104 may store one or more programs 105 for performing the method according to embodiments of the present invention. Content trading software is shown as an example of the program 105 in FIG. The specific operation of the content transaction server 100 according to the execution of the content transaction software will be described later with reference to FIG.

The storage 104 may store various setting items and information input from the administrator of the content transaction server 100. [ In particular, the storage 104 may be provided with a service transaction information database 106 and a service evaluation content database 107.

Hereinafter, other embodiments of the present invention will be described in detail based on the description of FIGS. 1 to 3. FIG. The embodiments described below need not be separately performed, but can be implemented in combination with each other. It should also be noted that the embodiments described below may be implemented in combination with the embodiments of the present invention described in the description of Figs. Hereinafter, it is assumed that the methods according to the embodiments of the present invention are performed by the content transaction server 100.

4 is a flowchart of a content transaction method according to another embodiment of the present invention. Hereinafter, in FIG. 4, it is assumed that the first service user is registered as a host and becomes a first host. That is, it is assumed that the first service user receives the actual service, generates the transaction, and the service evaluation content created by the first service user is posted later.

Referring to FIG. 4, the content transaction server 100 may receive a selection of a service related to a user's service evaluation content (S10). The content transaction server 100 may receive a selection of the service from the user terminal 200 or the terminal of the first service user.

According to an embodiment of the present invention, before step S10, the content transaction server 100 may receive the service evaluation content and the information of the first service user from the user terminal 200. [ At this time, the information of the first service user may include contact information of the terminal of the first service user. Accordingly, the content transaction server 100 can transmit the received service evaluation content to the terminal of the first service user designated by the user, based on the information of the first service user. In this case, the content transaction server 100 may receive the selection of the service matched to the user's service evaluation content from the terminal of the first service user designated by the user.

Alternatively, according to another embodiment of the present invention, the content transaction server 100 may transmit a message for inviting the first host terminal 300 designated by the user to the web page on which the user's service evaluation content is posted . The message may include link information for the web page. The terminal of the first service user can access the web page through the link information, and the first service user confirms the service evaluation content posted on the web page, and then the service of the service related to the service evaluated by the user You can also choose whether you want. Here, the user's service evaluation content may be, for example, a recommendation post for a double-eyelid surgery of a plastic surgeon. In this case, the service matched to the user ' s service evaluation content may be a double-sided surgical operation of A plastic surgery or other plastic surgery provided by A plastic surgery.

In step S10, when the selection of the service is received, the content transaction server 100 can transmit a transaction request to the service agency server 500 on the selected service. For example, the transaction request for the selected service may be a reservation request for the service. The service institution server 500 can register the reservation according to the request. When the first service user receives the service according to the registered reservation schedule, the content transaction server 100 can receive the service transaction information of the first service user for the service from the service organization server 500 (S20).

In response to receiving the service transaction information of the first service user, the content transaction server 100 may provide the first reward determined based on the first predetermined weight to the user's account (S30). Here, the preset first weight means a rate at which the first service user determines the reward to be provided to the account of the user, out of the service costs paid according to the service transaction with the service organization. That is, the reward may be an amount of the service cost excluding the commission provided to the account of the operator of the content transaction server 100 according to the first weight. Such amounts may be provided to the user's account in point form with exchange value.

Also, the user's account may be a service utilization account of the service provided according to the embodiment of the present invention.

In the above example, sales are generated in A plastic surgery by the number of first service users who are provided with double-breasted surgery. In this case, the commission determined by reflecting the first weight on the sales can be provided to the account of the operator of the content transaction server 100. For example, if there are three first service users and the first weight is set to 0.5 for the service cost of the first service user, the sum of the weights assigned to the service evaluation content of the user is 0.5 * 3 = 1.5. The content transaction server 100 can determine the reward to be provided to the user based on the sum of the weights of 1.5.

Next, the content transaction server 100 can receive the first service evaluation content of the first service user corresponding to the service transaction information of the first service user (S40). Specifically, after receiving the service, the first service user can create the evaluation content for the service provided through the terminal of the first service user, and provide the evaluation content to the content transaction server 100. For example, if the service transaction information of the first service user is the transaction information on the twin-neck surgery provided by the A plastic surgery, the service evaluation contents of the first service user may be a recommended post for the provided double-short-neck surgery.

At this time, the content transaction server 100 may provide the evaluation content of the first service user to the service organization server 500 so that it can determine whether to publish the web page operated by the content transaction server 100 from the service organization have. When the service institution server 500 transmits the evaluation decision message of the evaluation content, the content transaction server 100 can register the first service user as the first host.

As the first service user is registered as the first host, the content transaction server 100 may match the received first service evaluation content with the service evaluation content of the user (S50). In the above example, a recommendation post for a double-eyelid surgery of the A-plastic surgeon, which is the user's service evaluation content, and a recommendation post for the double-eyelid surgery of the A-plastic surgeon, which is the service evaluation content of the first service user, may be matched. The content transaction server 100 may record the matching relation of the service evaluation contents in the storage 104. [

The content transaction server 100 may provide the external terminal with a matching graphic user interface including the service evaluation content of the user and the first service evaluation content at step S60. Here, the external terminal may be a terminal accessing a web page operated by the content transaction server 100. The external terminal user may be a service use applicant who wants to obtain information on the service evaluation content of the user and the service related to the first service evaluation content.

FIG. 5 is an exemplary view for explaining weights assigned to service evaluation contents referred to in some embodiments of the present invention. FIG. In FIG. 5, it is assumed that all service users are registered as hosts.

Referring to FIG. 5, referring to the service evaluation content 220 of the user a, the case where the host a1, the host a2, and the host a3 from the A plastic surgeon have undergone double-sponge surgery and become the first host 230 are shown as an example. Referring to the service evaluation content 231 of the host a1, the host b1 that has undergone the twin sleeve surgery in the A plastic surgery becomes the second host 240 and refers to the service evaluation contents 232 of the host a2 to perform It is assumed that the host b2 and the host b3 that have undergone double-spinal surgery become the second host. In addition, it is assumed that the host b4 that has undergone the double-eyed surgeon operation in the plastic surgery surgeon becomes the second host 240 by referring to the service evaluation contents 233 of the host a3.

Referring to FIG. 5, host b1, host b2, host b3, and host b4, which are the second hosts, respectively refer to Recommendation 4 (241), Recommendation 5 (242), Recommendation 6 (243) And Recommendation 7 (244) as service evaluation contents.

The content transaction server 100 may receive the service evaluation content of the second host 240 by repeating the processes of steps S10 to S40 of FIG. The content transaction server 100 may publish the service evaluation content of the received second host 240 on the web page.

4, the content transaction server 100 may match the received service evaluation content of the second host to the service evaluation content of the first host.

Referring to FIG. 5, the service evaluation contents 231, 232, and 233 of the first host all match the service evaluation contents 220 of the user. The recommendation 4 241 matches the recommendation 1 231, the recommendation 5 242 and the recommendation 6 243 match the recommendation 2 232 and the recommendation 7 244 ) Is matched to Recommendation 3 (233).

Next, as shown in FIG. 5, the weight of the user's service evaluation content 220 and the user's reward determination method in the case where the second host exists will be described.

Referring to the example illustrated in FIG. 4, in step S30, a predetermined weighting value of 0.5 is given to the user's service evaluation content, and based on this, a reward is provided to the user's account. In this example, since there are three first hosts 230, each time a service transaction between each service user and the service organization corresponding to the first host 230 occurs, Your account will be rewarded.

In this case, referring to FIG. 5, based on the second predetermined weight of the second host 240 in the service evaluation content 220 of the user, the reward information to be provided to the user's account from the content transaction server 100 Can be determined.

For example, when there are four second hosts and the second weight is set to 0.2 per second host, the content transaction server 100 transmits the content of the second service to the user To the account of.

Accordingly, the sum of the rewards provided by the content transaction server 100 to the user's account is calculated according to the sum of the weights according to the number of the service evaluation contents of the first host 230 and the number of the service evaluation contents of the second host 240 Summing up the weighted sum of 0.8, and based on the sum of the summed weights.

For the service evaluation contents 231, 232, and 233 of the first host 230, the same method as the weighting method for the service evaluation contents of the user described above may be used. That is, since the recommendation 1 (231) of the host a1 of the first host 230 has only one service evaluation content of the matching second host 4 (241), the preset first weight according to the above example is 0.5 And a reward is provided based on this. In the case of the recommendation 2 232 of the host a 2, since the service evaluation contents of the second host are two in the recommendation 5 242 and the recommendation 6 243, the reward is provided based on the weighting sum of 0.5 * 2 = 1 . In the case of the recommendation 3 233 of the host a3, the reward is provided based on the weight of 0.5 similarly to the recommendation 1 231 of the host a1.

Meanwhile, there may be a case where another host is added to the first host in the service evaluation content matching structure of FIG. Particularly, depending on the type of service, when the service is provided for a certain period of time, the time at which the service evaluation content is posted may be different from each other. Accordingly, the content transaction server 100 determines the first host 230 for a predetermined period of time, and even if the reward to be provided to the user is determined based on the number of the service evaluation contents posted by the first host and the predetermined weight, The reward may be modified.

A case where a host a4 (not shown) is added to the first host 230 will be described as an example. That is, the host a4 refers to the user's service evaluation content 220, receives a double-eyed surgeon operation at the A plastic surgery, and posts the service evaluation content on the web page operated by the content transaction server 100. [

The content transaction server 100 may additionally receive the service transaction information of the host a4 which is a host different from the existing first host. Also, the content transaction server 100 may receive the service evaluation content of the host a4 corresponding to the service transaction information of the host a4. When the service evaluation content of the host a4 is received, the content transaction server 100 may match the service evaluation content of the host a4 with the service evaluation content of the user. In this example, since the service evaluation content of the host a4 is added to the number of service evaluation contents of the first host, the reward can be further provided based on the weight of 0.5. At this time, if the number of service users that additionally generate service transaction information such as the host a4 is plural, a corresponding reward may be further provided to the user's account.

The reward 501 for the user and the reward 502 for the first host are different from each other because the weight for the service evaluation content of the user and the weight for the service evaluation content of the first host are different from each other. On the other hand, the reward 503 provided to each of the second hosts is determined according to a preset weight for the service evaluation content of the host located in the lower layer of the second host.

According to another embodiment of the present invention, after the service evaluation content of the second host corresponding to the service transaction information of the second host is received, that is, after the second host becomes a host, 100 may collect preference information for at least one of the service evaluation content of the user and the service evaluation content of the first host from the terminal of the second host. In this case, the content transaction server 100 may correct the reward for the determined user based on the collected preference information based on the first weight and the second weight that are set in advance.

6 is an exemplary diagram illustrating service evaluation content provided to a second host, which is referenced in some embodiments of the present invention. In Fig. 6, the service evaluation content chain transmitted to the terminal of the second host is shown as an example. In particular, a case where a service evaluation content chain is transmitted to the terminal 340 of the host b4 shown in FIG. 5 among the second hosts will be described as an example. Here, the service evaluation content chain means a set of service evaluation content sets transmitted to a terminal of a service user, which is a lower layer of the final host. In FIG. 6, when a service user, which is a lower layer of the final host, creates service evaluation content after using the service, it is assumed that it is registered as the host b4.

The service evaluation chain may include service evaluation content posted by a host over the final host.

That is, when the final host publishes the service evaluation content and recommends the service evaluation content to the service user of the lower layer, the content transaction server 100 transmits the service evaluation content to the terminal of the service user of the lower layer belonging to the node of the final host The service evaluation contents can be transmitted together. Here, the service user of the lower layer belonging to the node of the final host may be the service user designated by the final host. According to another embodiment of the present invention, the service user of the lower layer belonging to the node of the final host selects the service evaluation content of the final host on the web page operated by the content transaction server 100, You may.

5, the first hosts belonging to the user's node are host a1, host a2 and host a3, and the second host belonging to the node of host a3 is host b4. Referring again to FIG. 6, the host b4 is a service user of the lower layer if using the service and before publishing the service evaluation content. Thus, in this case, the final host becomes host a3, which is the first host. The content transaction server 100 may generate a service evaluation content chain including the service evaluation content created by the host a3 or more, which is the final host, at the terminal 340 of the host b4. In FIG. 6, the service evaluation content chain may include a service evaluation content 220 of a user and a service evaluation content 233 of a host a3.

The user's service evaluation content 220 and the matching service evaluation content 233 of the host a3 may be arranged according to a preset priority through a graphic user interface on the terminal 340 of the host b4. 5, the user's service evaluation content 220 and the service evaluation content 233 of the host a3 are sequentially arranged in the top-down direction according to the registered time point. However, according to the embodiment of the present invention, The service evaluation content may be arranged according to priorities based on various predetermined criteria such as the degree of interest of the service provider, the similarity of services, etc. Next, the content transaction server 100 transmits the generated service evaluation content chain as a service user To the terminal 340 of the host b4.

When the service evaluation content of the user and the service evaluation content of the first host matched with the service evaluation content of the user are received at the terminal 340 of the host b4, the host b4 responds to the service evaluation content of the first host (S601). Using the service of the host b4, the service institution server 500 provides the service transaction information to the content transaction server 100 (S602). The content transaction server 100 may provide a reward to the user and the first host.

7 is a flowchart illustrating a method of providing a reward according to a preference for content according to another embodiment of the present invention.

Referring to FIG. 7, the content transaction server 100 may receive the service evaluation content of the user (S701). The content transaction server 100 may post the service evaluation content of the received user on the operating web page. Or to the terminal of the first service user. The first service user can receive a service related to the user's service evaluation content by referring to the service evaluation content of the user. The content transaction server 100 may receive the service transaction information of the first service user from the service organization server 500 providing the related service (S702). Also, the content transaction server 100 may receive the first service evaluation content corresponding to the service transaction information of the first service user (S703).

Next, the content transaction server 100 can receive the service transaction information of the second service user for the service matched to the service evaluation content of the first service user, in the same manner as the above-described step (S702) (S704).

At this time, the content transaction server 100 may collect the preference information of at least one of the service evaluation content of the user and the service evaluation content of the first service user from the terminal of the second service user (S705). To this end, the content server 100 may provide an interface for collecting content preference information to the terminal of the second service user.

Figure 8 is an illustration of an interface for collecting preferences for service evaluation content according to another embodiment of the present invention.

Referring to FIG. 8, the content transaction server 100 may generate an interface 800 including input areas 221 and 234 for collecting preference information in an area adjacent to the service evaluation content. The host b4, which is the second service user, can select the preferred service evaluation content among the posted service evaluation contents through the interface 800. [ Alternatively, according to another embodiment of the present invention, the host b4 may enter a preference score for each of the posted service evaluation content via the interface 800. [

Referring again to FIG. 7, the content transaction server 100 may assign a weight to each of the service evaluation content of the user and the service evaluation content of the first service user, based on the collected preference information (S706) . In addition, the content transaction server 100 may provide a reward for the user and the first service user based on the weighted value (S707). That is, the reward 801 and the reward 802 in FIG. 8 are determined according to the service evaluation content preference of the host b4.

Figure 9 is an illustration of a graphical user interface that is referenced in some embodiments of the present invention in which the display of content is changed in accordance with preferences.

In step S704, the content transaction server 100 may receive the second service evaluation content corresponding to the service transaction information of the second service user. That is, the service evaluation content of the second service user such as the recommendation 7 244 on the interface 800 of FIG. 8 can be received.

9, when the service evaluation content of the second service user is received, in step S705, the content transaction server 100 receives the service evaluation content 901 of the user, the service evaluation content of the first service user To the external terminal, a service evaluation content chain 900 including the service evaluation content 902 of the first service user and the service evaluation content 903 of the second service user.

At this time, the content transaction server 100 may identify and process the service evaluation content 910 having high preference among the service evaluation content belonging to the service evaluation content chain. Particularly, as an example of the identification process, a case is illustrated in FIG. 9 where service evaluation contents belonging to the service evaluation content chain are transmitted as contents having different sizes according to their preferences. Referring to FIG. 9, in the service evaluation content chain 900, the service evaluation content 901 of a user with a high preference is enlarged and displayed large, and the service evaluation content 902 of the first service user with a low preference is reduced Small. The identification process is an example, and various graphic effects such as color difference, border, and the like may be applied to the service evaluation content. According to another embodiment of the present invention, the content transaction server 100 may identify only the message title or display only a part of the content in the service evaluation content having a preference lower than a predetermined threshold.

The methods according to embodiments of the present invention described above with reference to the accompanying drawings can be performed by the execution of a computer program embodied in computer readable code. The computer program may be transmitted from a first computing device to a second computing device via a network, such as the Internet, and installed in the second computing device, thereby enabling it to be used in the second computing device. The first computing device and the second computing device all include mobile computing devices such as a server device, a fixed computing device such as a desktop PC, a notebook, a smart phone, and a tablet PC.

While the present invention has been described in connection with what is presently considered to be practical exemplary embodiments, it is to be understood that the invention is not limited to the disclosed embodiments, but, on the contrary, You will understand. It is therefore to be understood that the above-described embodiments are illustrative in all aspects and not restrictive.

Claims (13)

A content trading method performed by a content trading server,
Receiving a selection of a service related to a user's service evaluation content;
Receiving service transaction information between the first service user and the service provider for the selected service;
Providing, in response to receipt of the service transaction information of the first service user, a first reward determined on the basis of a first predetermined weight to the user's account;
Receiving first service evaluation content of the first service user corresponding to the service transaction information of the first service user;
Matching the received first service evaluation content with the service evaluation content of the user as the first service user is registered as a first host; And
And providing the external terminal with a matched graphic user interface including the service evaluation content of the user and the first service evaluation content.
Transaction method of service evaluation contents. The method according to claim 1,
Receiving service transaction information of a second service user for a service related to the service evaluation content of the first service user;
In response to receiving the service transaction information of the second service user, providing a second reward determined on the basis of a second predetermined weight to the user's account,
Transaction method of service evaluation contents. 3. The method of claim 2,
Receiving second service evaluation content of the second service user corresponding to the service transaction information of the second service user;
Matching the received second service evaluation content with the service evaluation content of the user as the second service user is registered as a second host; And
And providing the external terminal with a matched graphic user interface including the service evaluation content of the user and the second service evaluation content.
Transaction method of service evaluation contents. 3. The method of claim 2,
The step of receiving the service transaction information of the second service user comprises:
And collecting, from the terminal of the second service user, preference information on at least one of the service evaluation content of the user and the first service evaluation content,
And providing a second reward to the user's account determined based on the predetermined second weight,
And modifying the second weight based on the collected preference information.
Transaction method of service evaluation contents. The method according to claim 1,
Wherein the step of matching the received first service evaluation content with the service evaluation content of the user comprises:
And providing an additional reward to the user's account as the first service user is registered with the first host.
Transaction method of service evaluation contents. 3. The method of claim 2,
Wherein the step of receiving the service transaction information of the second service user for the service related to the service evaluation content of the first service user comprises:
And providing the service evaluation content of the user and the matched first service evaluation content to the terminal of the second service user via the graphic user interface prior to receiving the second service transaction information,
Wherein the service evaluation content of the user and the matched first service evaluation content are arranged according to a priority set in advance on the graphic user interface,
Transaction method of service evaluation contents. The method according to claim 1,
Providing a first reward to the user's account based on the predetermined first weight,
Further receiving service transaction information of each of the at least one third service user before the first host is registered;
And providing a third reward to the user's account based on the predetermined first weight and the number of third service users.
Transaction method of service evaluation contents. The method according to claim 1,
Wherein the step of receiving a selection of a service related to the service evaluation content of the user comprises:
Receiving service evaluation content from the user terminal and information of the first service user designated by the user;
Transmitting the received service evaluation content to a terminal of the designated first service user based on the information of the designated first service user; And
And receiving from the terminal of the designated first service user a selection of a service related to the service evaluation content of the user.
Transaction method of service evaluation contents. A content trading method performed by a content trading server,
Receiving service transaction information of a first service user for a service related to the service evaluation content of the user;
Receiving the first service evaluation content corresponding to the service transaction information of the first service user;
Receiving service transaction information of a second service user for a service related to the first service evaluation content;
Collecting preference information on at least one of the service evaluation content of the user and the service evaluation content of the first service user from the terminal of the second service user;
Providing a weight for each of the service evaluation content of the user and the service evaluation content of the first service user based on the collected preference information; And
And providing a reward to the account of each of the user and the first service user based on the granted weight.
Transaction method of service evaluation contents. 10. The method of claim 9,
Wherein the step of receiving the service transaction information of the second service user for the service related to the first service evaluation content comprises:
Further comprising receiving the second service evaluation content corresponding to the service transaction information of the second service user,
Wherein the collecting of the preference information for at least one of the user's service evaluation content and the first service evaluation content comprises:
And transmitting a service evaluation content chain including the user service evaluation content, the first service evaluation content, and the second service evaluation content to an external terminal,
Wherein the transmitting to the external terminal comprises:
Identifying and processing the service evaluation content having a high preference among the service evaluation contents belonging to the chain of service evaluation contents,
Transaction method of service evaluation contents. 11. The method of claim 10,
Wherein the step of identifying and transmitting the service evaluation content having a high degree of preference comprises:
And providing a graphical user interface in which service evaluation contents belonging to the service evaluation content chain are arranged at different sizes according to the preference.
Transaction method of service evaluation contents. One or more processors;
A memory for loading a computer program executed by the processor;
Storage for storing service evaluation content databases; And
And a network interface for receiving the service transaction information and the service evaluation content,
The computer program comprising:
An operation for receiving a selection of a service related to a user's service evaluation content;
Receiving service transaction information between the first service user and the service provider for the selected service;
Providing, in response to receipt of the service transaction information of the first service user, a first reward determined on the basis of a first predetermined weight to the user's account;
Receiving first service evaluation content of the first service user corresponding to the service transaction information of the first service user;
Matching the received first service evaluation content to the service evaluation content of the user as the first service user is registered as a first host; And
And providing an external terminal with a matching graphic user interface including the service evaluation content of the user and the first service evaluation content.
Content trading server. In combination with the computing device,
Receiving a selection of a service related to a user's service evaluation content;
Receiving service transaction information between the first service user and the service provider for the selected service;
Providing, in response to receipt of the service transaction information of the first service user, a first reward determined on the basis of a first predetermined weight to the user's account;
Receiving first service evaluation content of the first service user corresponding to the service transaction information of the first service user;
Matching the received first service evaluation content with the service evaluation content of the user as the first service user is registered as a first host; And
And providing the external terminal with a matched graphic user interface including the service evaluation content of the user and the first service evaluation content,
Content trading program.

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