KR20160033267A - Marketing methods of mediation services with smartphone Application - Google Patents

Abstract

The present invention relates to a marketing method of an intermediary service through a smart phone application. An automatic intermediary system comprises: a purchaser terminal connected to an intermediary service server in a communication network; a seller terminal connected to the intermediary service server in the communication network; the intermediary service server configured to integrate a web server; and a database server including intermediary policy information. Therefore, the system effectively protects personal information of a purchaser and a seller.

Description

[0001] The present invention relates to marketing methods of mediation services with a smartphone application,

The present invention relates to a service brokerage system for brokering a service purchaser (hereinafter referred to as a buyer) who wishes to use equipment such as a bus, a ladder, and a crane, and a seller who wants to provide the service without any artificial intervention such as a call center, The present invention relates to a method for effectively marketing an intermediary service.

It is a system that makes the purchase decision according to the principle of supply and demand by adjusting the mutual price by the standard price between seller and buyer.

In order to utilize services such as tourist buses, forklrains, ceramics, and trucks, which we use in everyday life, there is not yet an effective intermediary infrastructure, so we invest a lot of time and money in sales, Have been spending a lot of time and money searching for a provider that offers the right services.

The present invention has been devised to effectively mediate information such as buses, forklrains, ceramics, vans and the like and to promote the development of related industries.

The service can be used or provided by the intermediary of buses, trucks, trucks, forklifts, forklifts, ladder cars, and ceramics between the seller and the buyer quickly and conveniently.

A purchaser requesting a service sets purchase basic information such as a starting point (or current position), a destination, a waypoint, and seller's conditions, and then requests a service, and in response, The service purchase request satisfying the purchaser condition set in advance for the purchase request is intermediated at a reasonable rate and condition so that the service can be provided promptly.

Also, by introducing mutual introduction between buyer and seller and introducing multi-level introduction fee according to introduction, service can be expanded effectively.

In order to achieve the above object, the present invention provides a dedicated program for allowing sellers and buyers to access the service mediation server in real time. The present invention relates to a service mediation server for quickly and conveniently mediating a bus, a truck, a top car, a fork, a crane, a ladder, a car, etc., a buyer terminal capable of easily accessing a service mediation server at any time and anywhere, To realize a direct transaction between a seller and a buyer by quickly and conveniently mediating a bus, a truck, a tower car, a dragon, a forklake, a ladder, and a ceramic. For this purpose, the service brokerage server effectively builds and uses important policies in advance in order to effectively mediate purchase requisitions of buyers and sellers' requests for sales, and guarantee selection of buyers' and sellers' services.

When a seller sets up a sales area automatically by using a location information service in a seller terminal or manually sets a sales area by referring to a standard sales area and requests a sales start, the system displays all sales sections and charges Policy, and automatically posts the sales request information of the whole area to the service mediation server. The purchaser does not individually access the service sales information but sets purchase condition information such as a starting point (or current position), a destination, a waypoint, and a price including a seller condition when a service is required, and requests the service mediation server to mediate. When setting the purchase condition, the user can set the location information automatically using the location information service or manually search for the standard business area when setting the starting point (or the current position) or the destination.

In addition, earnings from referral members following application of referrer will be credited to the referrer with the referrer's mileage as much as the predetermined revenue determined in the mileage management policy. These recommended mileage accrual methods are multi-stage, enabling effective marketing. In order to enable both sellers and buyers to actively promote the service, a certain portion of the revenues from the target person is continuously provided to the recommender so that the recommender can actively find the target and promote the service.

The present invention can be expected to have the following effects in brokering a service between a large number of sellers and a large number of buyers by quickly and conveniently mediating a bus, a truck, a tower car, a dragon, a forklane, a ladder car,

By brokering the service in a direct transaction manner between the seller and the buyer, the time and expense for using the service are greatly reduced and the brokerage is effected effectively.

It can operate independently without depending on an intermediary company or call center.

The buyer can conveniently use the optimized service for himself / herself, such as the price, the condition of the seller.

Sellers can set up their own service and service charges and business policies for each section and work effectively.

It is possible to operate effectively and improve the profitability of the seller, and the buyer member can earn mileage in various ways and use the service at low cost.

Applying recommender and mileage system, buyers and sellers provide additional income in proportion to the service they use, thus improving the profitability of buyers and sellers and loyalty to services.

Protect personal information of buyers and sellers effectively.

Minimize disputes between buyers and sellers and make reasonable adjustments in the event of a dispute.

FIG. 1 is a preferred embodiment for achieving the object of the present invention, and is an example of a minimum system configuration necessary for achieving the object of the present invention.
FIG. 2 is a detailed configuration diagram of an embodiment of FIG. 1.
Figure 3 is a flow diagram of the service brokerage service.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. In the drawings, the same reference numerals are used for the same elements throughout the drawings, unless otherwise indicated. In the following description, a detailed description of known functions and configurations incorporated herein will be omitted when it may make the subject matter of the present invention rather unclear.

In order to achieve the above-mentioned object, the present invention is applied to an intermediary service including a bus, a truck, a tower, a dragon, a crane, a ladder, and a ceramic to achieve a direct transaction between a buyer and a seller, Configure the service mediation server to mediate sales. In order to do this efficiently, the seller must register the pricing policy in the system for all sales sections and services provided by the seller. In order for the system to perform this effectively, various standard templates and rates such as the standard rate for the service interval and the peak rate, the standard rate for the specific day according to the weekday - weekend - Should be presented. In addition, when providing a service at too low or too high a price, either the seller or the buyer is unsatisfied and the quality of the service may deteriorate, so the service provided by the seller Although it is not directly involved in the charge, it is necessary to establish the criteria of the maximum charge and the minimum charge so that the service quality is properly maintained. In addition, both the buyer and the seller set the appropriate conditions for the counterparty so that the system can be configured so that the desired counterparties can be quickly and accurately mediated.

One of the advantages of the present invention is that it includes a powerful sales and marketing method. In general, when a new service or product is released, its technical characteristics and superiority are important, but it is also important to combine special sales systems to facilitate marketing and sales to the market. In the present invention, in addition to a method of automatically and efficiently performing intermediary services including buses, trucks, overhead vehicles, forklifts, ladder trucks, ceramics, and the like, a seller or buyer actively performs service In order to be able to purchase or sell, the method of effectively performing sales and marketing was further constructed by using recommender policy and mileage.

BRIEF DESCRIPTION OF THE DRAWINGS The above and other features and advantages of the present invention will be more apparent from the following detailed description taken in conjunction with the accompanying drawings, in which: FIG. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

FIG. 1 and FIG. 2 show configurations and detailed configurations of a first embodiment according to a preferred embodiment of the present invention. A merchant terminal 20 connected to a service mediation server 50 on a communication network including the Internet, a buyer terminal 10, a web server 40 for providing a web service, and a database server 60 for receiving a purchase request or service sale request for a service including a bus, a truck, a top car, a forklash, a ladder, a ceramic, etc. from the buyer terminal 10 and the seller terminal 20 in real time, And a server 50. In the configuration of FIG. 1, the service mediating server, the web server, and the database server are separately configured to efficiently perform a simultaneous multiple mediation request from a plurality of buyer terminals and a plurality of seller terminals. However, You can consolidate and configure all your database servers.

3 is a flowchart illustrating an overall flow of the service mediation.

In the drawings, the same reference numerals are used for the same elements in different drawings, unless otherwise indicated. In the description of the drawings, the parts related to the general system configuration are represented by numbers only, and the parts related to the data are configured to start with D. In addition, the flow chart is related to the flow of the program, and the marked part is given a number starting from F. In order to explain the sequential processing, the drawing describing the interaction of the objects is S The numbers are shown in sequential order.

Claims (1)

1) a buyer terminal connected to a service mediation server on a communication network including the Internet to mediate services including a bus, a truck, a tower, a dragon, a forklake, a ladder, and a ceramic of a buyer;
2) a seller terminal connected to a service mediation server on a communication network including the Internet and mediating services including a bus, a truck, a tower, a dragon, a forklake, a ladder, and a ceramic of a seller;
3) purchase information of services including at least one bus, truck, top, drink, forklake, ladder, and ceramic requested from at least one purchaser terminal and at least one bus, truck, A service intermediary server for automatically distributing sales information of services including a car, a forklift, a ladder, a ceramic, and the like by using an auction or a reverse auction method without artificial intervention of an agent, a call center or an intermediary manager on a communication network including the Internet, A service mediation server integrating a web server;
4) The service brokerage server is connected to the service brokerage server and receives purchase information of a service including a buyer information, a seller information, a bus, a truck, a top car, a dragon, a crane, a ladder car, a ceramic, a bus, a truck, a top car, Sales information of services including the above buses, trucks, top cars, forklifts, ladder cars, ceramics, and sales information of services including buses, trucks, top cars, forklifts, ladder cars, A mediation policy information for automatically mediating the mediation policy information; ≪ RTI ID = 0.0 > and < / RTI >

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