KR20140021112A - Method for sailing item using communication device and recording-method recorded program thereof - Google Patents

Abstract

Disclosed are a method of selling products online using a code and a recording medium in which the method are written. According to one embodiment of the present invention, a method of selling products performed in a device connected to a communication network includes the steps of: registering a promotion terminal; transmitting product guide information to the promotion terminal; receiving payment information including a product to be purchased according to the product guide information and a purchaser from the promotion terminal; processing a purchase of the product for the purchaser by processing payment according to the payment information; and providing a reward corresponding to the purchase to a user of the promotion terminal. [Reference numerals] (10) Promotion terminal; (30) Payment device; (50) Service device; (70) Settlement server; (AA) Communication network

Description

Method for sailing item using communication device and recording-method recorded program etc.

The present invention relates to on-line merchandise sales, and more particularly, to a method of promoting and selling a merchandise based on a communication device, and a recording medium on which the method is recorded.

Recently, not only the purchase of goods through offline stores, but also the purchase of goods through online markets has been actively performed. The online market using the Internet is getting more and more popular because it can compare and purchase many products through the computing device.

Therefore, in recent years, a large number of online markets have been opened and operated, and each online market has invested a lot of money in advertising for recruiting members such as banner ads and portal site keyword ads. It is difficult to measure.

Accordingly, the present invention has been made to solve the above-described problems, by distributing the sales revenue to the publicity to promote the product using a specific communication device, a product sales method that can promote the product more effectively to increase the sales volume It is to provide.

In addition, the present invention is to provide a product selling method that allows the offline payment to be directly performed at a place equipped with a communication device for promoting the product, so that the purchase of the product can be easily processed.

Other objects of the present invention will become more apparent through the following preferred embodiments.

According to an aspect of the present invention, a product selling method performed in a device coupled to a communication network, the method comprising: registering a promotional terminal; Transmitting product guide information to the promotional terminal; Receiving payment information including a purchase product and a buyer according to the product guide information from the promotional terminal; Processing the purchase of the purchased goods by the buyer by processing the payment according to the payment information; And a method of selling a commodity using a communication device and a program for executing the method, the method comprising providing a reward corresponding to the purchase to a promotional member according to the promotional terminal.

Here, the product guide information may correspond to the location of the promotional terminal.

In addition, some or all of the reward may be applied to the selling price of the purchased product when processing the payment according to the selection previously performed by the promotional member.

In addition, the payment may be processed using the card information according to the offline card acquired by the card payment means provided or connected to the promotional terminal.

In addition, a product selling method performed in a device coupled to a communication network, the method comprising: registering at least one promotional router from a public relations member; Transmitting product guide information to a user terminal that communicates through the promotional router; In response to a purchase request from the user terminal, processing a purchase of a purchased product according to the product guide information; And a recording medium on which a product selling method using a communication device and a program for executing the method are provided, the method comprising the step of providing a reward corresponding to the purchase to the promotional member.

Here, part or all of the reward may be applied to the selling price of the purchased product when processing the purchase according to the selection previously performed by the promotional member.

In addition, payment according to the purchase may be processed using the card information according to the offline card acquired by the card payment device registered in advance by the promotional member.

According to the present invention, by distributing sales revenue to a publicity person who promotes a product using a specific communication device, the product can be promoted more effectively and the sales volume can be increased.

In addition, according to the present invention by performing a direct offline payment at a place equipped with a communication device to promote the product, it provides buyer convenience in the purchase of the online product.

1 and 2 are schematic diagrams showing an overall system for on-line merchandise sales according to each embodiment of the present invention.
3 and 4 are flowcharts illustrating a merchandise sales process according to each embodiment of the present invention.

While the invention is susceptible to various modifications and alternative forms, specific embodiments thereof are shown by way of example in the drawings and will herein be described in detail. It should be understood, however, that the invention is not intended to be limited to the particular embodiments, but includes all modifications, equivalents, and alternatives falling within the spirit and scope of the invention.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Reference will now be made in detail to embodiments of the present invention, examples of which are illustrated in the accompanying drawings, wherein like reference numerals refer to the like elements throughout the specification and claims. The description will be omitted.

1 and 2 are schematic diagrams showing a whole system for online goods sales according to each embodiment of the present invention, and FIGS. 3 and 4 are diagrams illustrating a goods sale process according to each embodiment of the present invention. Flowcharts.

First, referring to FIG. 1, the entire system according to an example includes a promotional terminal 10, a payment device 30, a service device 50, and a payment server 70.

The promotion terminal 10 is a device capable of communicating through a communication network. For example, the promotion terminal 10 may be a computing device including a portable terminal device such as a smartphone and a tablet PC as well as a general personal computer. Hereinafter, for convenience of description, it will be described on the assumption that the promotional terminal 10 is a computer.

The promotional terminal 10 outputs the product guide information provided by the service device 50 and allows the users who have confirmed the same to purchase the product according to the product guide information.

Although not shown in the drawing, one or more sub-terminals (not shown) may be connected to the promotional terminal 10. For example, the sub-terminal functions to display product guide information output from the promotional terminal 10 as a display device. . The users check the product guide information output to these sub-terminals. For example, for convenience of understanding, the publicity terminal 10 is installed at a crowded place, and people have to check the product guide information output from the publicity terminal 10, thereby promoting the product. It is done.

The service device 50 transmits the product guide information to the promotional terminals 10 registered by the promotional member. According to an example, the product guide information may be advertisement content for a product, a company, or the like.

In particular, the service device 50 provides a reward to the promotional member when a product according to the product guide information transmitted to the promotional terminal 10 registered by the promotional member is purchased through the corresponding promotional terminal 10 by the users. For example, the reward provided to the promotional member may be part of the proceeds from the sale of the product.

The payment device 30 is a device for acquiring payment information of a user in order for users to pay according to purchase of a product, and may be, for example, a card terminal for credit card payment.

That is, the payment device 30 is for allowing users to purchase goods through a credit card payment, and is a device for reading credit card information from an offline credit card. Since a service for making a payment with a customer's credit card is currently provided in a restaurant, a more detailed description of the payment device 30 such as a card terminal will be omitted. In the present exemplary embodiment, the payment device 30 is connected to the promotion terminal 10 to perform communication through a communication network, but the present invention is not limited thereto. The service device is provided by a communication function provided in the payment device 30 itself. Payment information may also be provided directly at 50. In addition, in the present exemplary embodiment, the payment device 30 is provided separately from the promotion terminal 10, but according to another example, the function of the payment device 30 may be provided in the promotion terminal 10 itself. . In general, a POS system having a computing function and a card terminal function used in a restaurant or the like may be implemented as the promotional terminal 10.

The payment server 70 is a server device that is operated by a card company that processes credit card payments, a server that processes cash payments (cash receipts), and the like. In this embodiment, a credit card company server will be described as an example.

Referring to FIG. 3 illustrating a merchandise sales process implemented in the entire system according to the present embodiment, when a public relations member requests registration of the public relations terminal 10 with the service apparatus 50 (S310), the service apparatus 50 may be referred to. The promotional terminal information is stored as the information on the promotional member (S315). The promotion terminal information includes identification information (ID, serial number, etc.) of the corresponding promotion terminal 10, and may also include information for communication such as an IP address or a MAC address.

The service device 50 transmits the product guide information to the promotion terminal 10 (S320). The product guide information may include not only information on a specific product, but also advertisement information based on a location where the corresponding promotional terminal 10 is located.

The promotional terminal 10 outputs the received product guide information through a display or a connected sub-device (device having a display) (S330).

When the user who confirms the product guide information requests the promotion terminal operator to purchase a product according to the product guide information, the promotion terminal operator inputs a product purchase request to the promotion terminal 10 (S330). That is, as if the user is ordering a product, it is to request a product purchase to the promotional terminal operator offline, the product purchase request is input to the promotional terminal 10 accordingly.

The promotion terminal 10 transmits the information on the product requested to be purchased to the service device 50 to the service device 50, and requests the product purchase (S335). Here, although not shown in the drawing, the service device 50 proceeds with the confirmation procedure for the purchase by providing detailed information on the product requested to be purchased to the promotion terminal 10, and the promotion terminal 10 includes a payment device ( Payment information such as credit card information by 30 may be provided to the service device 50.

Accordingly, the service device 50 processes the payment according to the product purchase in association with the payment server 70 (S340), and proceeds with the purchase process when the payment is normally successful (S345). Of course, in order to deliver the goods as a purchase process, the service device 50 needs to acquire information (name, address, contact information, etc.) about the buyer, which is from the payment server 70 which has undergone the authentication process for payment. Will be able to be acquired. Since the payment server 70 holds member information of members who use a credit card, the payment server 70 may provide the service device 50 with personal information about a buyer who has made a payment according to a product purchase. Alternatively, the promotion terminal 10 may provide the purchaser information to the service device 50. Furthermore, since the buyer may be a member managed by the promotion terminal 10, when the member information is provided to the service device 50, the buyer does not need to input additional personal information.

According to the present embodiment, the buyer can check the product through the promotional terminal 10, and can easily purchase the online product by conveniently paying with his credit card offline.

When the purchase process is completed, the service device 50 reports the result to the promotion terminal 10 (S350), and provides a compensation based on the purchased processing details to the public relations member corresponding to the corresponding promotion terminal 10 (S355). ).

In this case, all of the above rewards may be provided to the promotional member, but some or all of the rewards may be provided to the buyer who purchases the corresponding product. That is, it can be compensated by discounting the payment amount according to the product purchase (that is, providing compensation) to the buyer who purchased the product using the promotional terminal 10, or providing the mileage, coupon, etc. to the buyer (that is, providing the complementary products) You can also compensate.

Referring to FIG. 2, which shows an alternative embodiment, the entire system according to the present embodiment includes a user terminal 20, a promotion router 12, a service device 50, and a payment server 70.

That is, unlike the entire system according to FIG. 1, the router and the personal terminal of users are used instead of the promotion terminal 10.

A router is a device for sharing an Internet IP address, and is used to share a single IP address with multiple computing devices to access the Internet. Therefore, in recent years, most places where people gather (restaurants, cinemas, etc.) have a router installed so that users can use the Internet using their mobile terminals (smartphones, tablet PCs, laptops, etc.).

The service device 50 provides the product guide information to the user terminals 20 accessing the communication network through the promotional router 12 registered by the public relations member. In other words, users who use the Internet through the PR router 12 acquire and output product guide information provided by the service device 50. For example, when the user terminal 20 connects to the communication network through the promotion router 12, first, a user obtains and outputs a web page (hereinafter referred to as a promotion page) according to the product guide information provided by the service device 50. will be.

For example, when performing the Internet using a router, such as a method of providing a login page first to check whether the user is a legitimate user, when using the Internet through the promotion router 12, the promotion page to the user terminal 20 first; To provide.

Users may purchase and process products according to product guide information by using their user terminal 20. Since it will be apparent to those skilled in the art to purchase a product from a specific website or an application program using a smart phone or the like, a detailed description of a product purchase method using the user terminal 20 will be omitted.

As described above with reference to FIGS. 1 and 3, the service device 50 provides a promotional member according to the corresponding promotional router 12 when a product is purchased by the user terminal 20 communicating through the promotional router 12. Provide compensation accordingly.

Although not shown in the drawing, the entire system according to the present embodiment may further include a communication device such as a promotion terminal 10 having a payment processing means such as a card terminal, and users pay for a product to purchase. Can be through the corresponding communication device. In other words, the purchaser who confirms the product through his user terminal 20 can perform the payment for the product purchase using a credit card offline.

According to the embodiment according to FIG. 1 or 2, the promotional member includes a promotional terminal 10 and / or a promotional router 12 at a specific place, whereby a payment device such as a card terminal provided with goods to buyers is provided. By directly processing the payment through (30), it is possible to perform product sales as if operating an offline store.

Hereinafter, the merchandise sales process in the overall system according to FIG. 2 will be described.

Referring to FIG. 4, the service device 50 registers at least one promotional router 12 corresponding to a promotional member (S410). The service device 50 may be configured to provide predetermined specific information when the user terminal 20 accesses the communication network through the corresponding promotion router 12.

If there is a user terminal 20 to be connected to the communication network through the promotion router 12 (S415), the promotion router 12 requests product information by accessing the service device 50 (S420), and the service device ( 50 recognizes the corresponding promotional router 12 (S425), and provides the product guide information corresponding to the promotional router 12 to the user terminal 20 through the promotional router 12 (S430). The service device 50 may provide different product guide information for each of the PR routers 12. For example, the product guide information suitable for a region where the PR router 12 is located may be provided.

If the product purchase request is received from the user terminal 20 through the promotional router 12 (S435), the service device 50 processes the product purchase (S440), and provides the result to the user terminal 20 ( S445). Since the product purchase process has been described in detail with reference to FIG. 3, redundant descriptions thereof will be omitted.

In this embodiment, the user terminal 20 directly proceeds to the product purchase request to the service device 50 as an example, as described above, the payment device 30 provided in the place where the public information router 12 is located; Offline payment (cash or credit card payment, etc.) may be carried out, in which case the payment device 30 provides the payment information to the service device (50).

The service device 50 processes a reward to a public member who has registered the public relations router 12 with respect to the purchase of goods by the buyer according to the user terminal 20 (S450).

The merchandise selling method using the communication apparatus according to the present invention described above can be embodied as computer readable codes on a computer readable recording medium. The computer-readable recording medium includes all kinds of recording media storing data that can be decoded by a computer system. For example, it may be a ROM (Read Only Memory), a RAM (Random Access Memory), a magnetic tape, a magnetic disk, a flash memory, an optical data storage device, or the like. In addition, the computer-readable recording medium may be distributed and executed in a computer system connected to a computer network, and may be stored and executed as a code readable in a distributed manner.

It will be apparent to those skilled in the art that various modifications and variations can be made in the present invention without departing from the spirit or scope of the invention as defined in the appended claims. It will be understood that various modifications and changes may be made.

10: PR terminal 12: PR router
20: user terminal 30: payment device
50: service device 70: payment server

Claims (8)

In the merchandise sales method performed in a device combined with a communication network,
Registering a promotion terminal;
Transmitting product guide information to the promotional terminal;
Receiving payment information including a purchase product and a buyer according to the product guide information from the promotional terminal;
Processing the purchase of the purchased goods by the buyer by processing the payment according to the payment information; And
Providing a reward corresponding to the purchase to a public relations member according to the promotion terminal.
The method according to claim 1,
The product guide information is a product selling method using a communication device, characterized in that corresponding to the location of the promotional terminal.
The method according to claim 1,
A part or all of the rewards is applied to the sales price of the purchased goods when processing the payment according to the selection previously performed by the promotional member.
The method according to claim 1,
The payment is a product selling method using a communication device, characterized in that the processing is performed using the card information according to the offline card acquired by the card payment means provided or connected to the promotional terminal.
In the merchandise sales method performed in a device combined with a communication network,
Registering one or more promotional routers from the promotional member;
Transmitting product guide information to a user terminal that communicates through the promotional router;
In response to a purchase request from the user terminal, processing a purchase of a purchased product according to the product guide information; And
And providing a reward corresponding to the purchase to the public member.
The method according to claim 5,
A part or all of the rewards is applied to the sales price of the purchased goods when processing the purchase according to the selection previously performed by the promotional member.
The method according to claim 5,
The payment according to the purchase is a product selling method using a communication device, characterized in that the processing by using the card information according to the offline card acquired by the card payment device registered in advance by the promotional member.
A recording medium readable by a digital information processing apparatus, in which a program for performing the method of any one of claims 1 to 7 is recorded.

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