KR20130091156A - Method and system for location based service - Google Patents

Method and system for location based service Download PDF

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Publication number
KR20130091156A
KR20130091156A KR1020120012469A KR20120012469A KR20130091156A KR 20130091156 A KR20130091156 A KR 20130091156A KR 1020120012469 A KR1020120012469 A KR 1020120012469A KR 20120012469 A KR20120012469 A KR 20120012469A KR 20130091156 A KR20130091156 A KR 20130091156A
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event
information
terminal
location information
winning terminal
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KR1020120012469A
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Korean (ko)
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강재은
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강재은
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0267Wireless devices
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0272Period of advertisement exposure
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02Services making use of location information
    • H04W4/023Services making use of location information using mutual or relative location information between multiple location based services [LBS] targets or of distance thresholds
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W88/00Devices specially adapted for wireless communication networks, e.g. terminals, base stations or access point devices
    • H04W88/02Terminal devices
    • H04W88/022Selective call receivers
    • H04W88/023Selective call receivers with message or information receiving capability

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  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
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  • Marketing (AREA)
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  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The present invention relates to a location-based service method and system. More specifically, the present invention relates to a location-based event service method and system implemented using location information of a terminal.

Description

Method and system for location based service

The present invention relates to a location-based service method and system. More specifically, the present invention relates to a location-based event service method and system implemented using location information of a terminal.

Location Based Service (LBS) is a service that identifies the location of a user using location identification technology and adds an application program related thereto. LBS, which was first launched for military use, has been widely used in the public sector such as transportation and security as its effectiveness has been proven. In particular, LBS has accelerated commercialization since 2004 due to falling GPS (Global Positioning System) chip prices, geographic information accumulation, and government policies, and leading global companies are also expanding their business.

The LBS has also been incorporated into a mobile phone which is characterized by mobility and portability. In particular, a smart phone in which computer support functions such as Internet communication and information retrieval have been added to the mobile phone has appeared, and the LBS has appeared in the front of the market. Positioning technology, which is a technology for measuring the location of the smart phone terminal, improves precision by utilizing GPS, Wi-Fi, and base station ID, and has contributed much to the activation of LBS. With the development of these technologies, various services related to this have recently been developed. For example, information service, road and traffic information service, location-based meeting service, tracking of delivery status or delivery vehicle of ordered items, location-based advertisements can be viewed when entering a specific location, There are services such as receiving discount coupons.

As one of the services to which the LBS technology is applied as described above, Korean Patent Laid-Open No. 10-2007-0114455 discloses a service for providing a lottery event to a user of a mobile terminal near a specific region. The prior art selects a winner by carrying out a prize entry and draw only for the participants identified in the offline event area in carrying out a sweepstakes event based on the location of the event in a specific region.

However, whether or not the winner for such an event is difficult to obtain the reliability of the participation and winning of the event to the users by delivering the fact of the winner through a means such as a separate bulletin board or individual winners. In addition, many users are motivated to continue to participate without giving up the event participation, and at the same time there is a problem that it is difficult to provide a specific advertising to users.

Korean Unexamined Patent Publication No. 10-2007-0114455

The present invention has been made to solve the above problems, it is intended to provide a location-based service method and system that can obtain the reliability of the participation and winning of events to App users.

In addition, the present invention is to provide a location-based service method and system that can give a tension to App users by processing the location information of the winning terminal visually and delivered in real time.

In addition, it is to provide a location-based service method and system that can deliver an advertising message to App users for a certain time during the event.

According to an aspect of the present invention, there is provided a method of providing a location-based service of a server, comprising: transmitting information on a specific event to a terminal; Collecting event participation information from a terminal; Transmitting an advertisement message to a terminal participating in the event; Collecting advertisement viewing confirmation information from a terminal participating in the event; Drawing a winning terminal using the event participation information and advertisement viewing confirmation information; And transmitting location information of the winning terminal to all terminals participating in the event.

In this case, the method may further include terminating the event when a certain number of terminals participate in the event, or terminating the event when the set time arrives.

The method may further include selecting a winning terminal candidate group among the terminals participating in the event, and the drawing of the winning terminal may include event participation information and advertisement viewing confirmation information for a predetermined number of terminals drawn into the winning terminal candidate group. You can draw the winning terminal using the.

In this case, the location information of the winning terminal may be extracted from the event participation information of the collected terminal.

In addition, transmitting the message requesting the location information in the winning terminal; And receiving location information from the winning terminal, and transmitting the location information of the winning terminal to all the terminals participating in the event, may transmit the received location information of the winning terminal.

According to another aspect of the present invention, there is provided a method of providing a location-based service of a terminal, the method comprising: receiving information on a specific event from a server; Displaying information about the received event; Participating in the event through a specific input; Transmitting participation information on the event to a server; Receiving an advertising message from a server; Transmitting advertisement viewing confirmation information on the advertisement message to a server; Receiving location information of the winning terminal from a server; And displaying the location information of the received winning terminal.

The method may further include determining whether to participate in the event by using the received event information and the location information of the terminal.

In this case, the displaying of the information on the event may include displaying the message that the event is in progress together with the information on the event, or the event is located in the vicinity of the operator or affiliated shops that perform the event on a map image on the App. You can display what is in progress.

In addition, the step of transmitting the advertisement viewing confirmation information to the server, the advertisement viewing confirmation information including the information that the viewing of the advertisement message can be transmitted to the server only when the received advertising message 100%.

In addition, the terminal selected as the winning terminal, receiving a message requesting location information from the server; And transmitting the location information of the winning terminal to the server according to the request.

In an embodiment applicable to the present invention, the displaying of the location information of the winning terminal may include: displaying a map image of a country corresponding to the location information of the winning terminal; Displaying a map image of a city / group corresponding to the location information of the winning terminal; And showing a map image of a unit of town, town and town corresponding to the location information of the winning terminal.

Server for use in location-based services according to another aspect of the present invention comprises an event DB for storing information about a specific event; An event manager to start and end a specific event by using information about an event stored in the event DB; An advertisement message DB for storing an advertisement message; An advertisement message transmitter for transmitting an advertisement message stored in the advertisement message DB to a terminal; A winning terminal location information DB for storing the location information of the terminal selected as the winning terminal; A server data transmission / reception unit for transmitting location information of a winning terminal stored in the winning terminal location information DB to a terminal and receiving event participation information and advertisement viewing confirmation information from the terminal; An event participation information DB for storing event participation information received through the server data transmission / reception unit; Advertisement viewing confirmation information DB for storing advertisement viewing confirmation information received through the server data transmission / reception unit; And a winning terminal lottery unit that draws a winning terminal using event participation information stored in the event participation information DB and advertisement viewing confirmation information stored in the advertisement viewing confirmation information DB.

At this time, the winning terminal candidate group lottery unit to draw a predetermined number of winning terminal candidate group using the event participation information stored in the event participation information DB; And a winning terminal candidate group DB for storing information on the winning terminal candidate group drawn through the winning terminal candidate group lottery unit, wherein the winning terminal lottery unit adds information on the winning terminal candidate group stored in the winning terminal candidate group DB. Lottery terminals can be used to draw.

The location information of the winning terminal stored in the winning terminal location information DB may be location information of the winning terminal stored in the event participation information DB.

In this case, the server data transmission and reception unit further transmits a message for requesting location information to the winning terminal, receives the location information from the winning terminal, and the winning terminal location information DB is a winning received through the server data transmitting and receiving unit. Location information of the terminal can be stored.

Terminal for use in location-based services according to another aspect of the invention the input unit for receiving input from the user; An event participation information generation unit generating event participation information when receiving a specific input through the input unit; An event participation information DB for storing event participation information generated through the event participation information generation unit; An advertisement message receiver for receiving an advertisement message from a server; An advertisement message DB for storing the advertisement message received through the advertisement message receiver; An advertisement viewing confirmation information generating unit generating advertisement viewing confirmation information by using the advertisement message stored in the advertisement message DB; An advertisement viewing confirmation information DB configured to store advertisement viewing confirmation information generated by the advertisement viewing confirmation information generating unit; A terminal data transmission / reception unit configured to transmit event participation information stored in the event participation information DB and advertisement viewing confirmation information stored in the advertisement viewing confirmation DB to the server, and receive information on the event and location information of the winning terminal; An event DB for storing information about an event received through the data transmission / reception unit for the terminal; A winning terminal location information DB for storing location information of the winning terminal received through the terminal data transmitting and receiving unit; A map DB for storing a map image corresponding to specific location information; And displaying information about the event by using the information on the event stored in the event data and the map image stored in the map DB, and the winning image stored in the map image and the winning terminal location information DB stored in the map DB. It includes a display unit for displaying the location information of the winning terminal using the location information of the terminal.

At this time, the location information DB for storing the location information of the terminal; And an event participation possibility determination unit that determines whether the terminal can participate in an event by using location information of the terminal stored in the location information DB and information on an event stored in the event DB.

The event participation information stored in the event participation information DB may include information selected from identification information of the terminal, user information of the terminal, location information, a participation message for the event, and the number of times of participating in the same or similar event as the event. It may be characterized by including one or more than two.

In an embodiment applicable to the present invention, the advertisement viewing confirmation information generation unit generates advertisement viewing confirmation information including information indicating that the advertisement message was viewed only when the advertisement message stored in the advertisement message DB is played at 100%. It may be characterized by.

In addition, when selected as a winning terminal, the terminal data transmission / reception unit may receive a request message for location information from a server and transmit location information of a terminal stored in the location information DB to a server.

The display unit may include: displaying a map image of a country corresponding to location information of the winning terminal; Displaying a map image of a city / group corresponding to the location information of the winning terminal; And displaying the map image of the unit of town / town / town corresponding to the location information of the winning terminal.

Location-based service method and system according to a preferred embodiment of the present invention by delivering the location information on the event winners in real time to all the event participants, it is effective to obtain the reliability of participation in the event and winning the App users have.

In addition, by visually processing the location information of the winning terminal and delivering in real time, there is an effect that can give tension to App users.

The event message may be delivered to App users by collecting the result of the event and providing an advertisement message to the event participants for a predetermined time for selecting a winning terminal candidate group, and allowing a winner to be selected among users who are properly exposed to the advertisement. It can be effective.

1 is a flowchart of a location-based service according to an embodiment of the present invention;
2 is a block diagram showing a location-based service method of a server according to an embodiment of the present invention;
3 is a block diagram showing a location-based service method of a terminal according to an embodiment of the present invention;
4 is a diagram illustrating a method for displaying location information of a winning terminal by a terminal according to an embodiment of the present invention;
5 is a diagram showing a server for use in a location-based service system according to an embodiment of the present invention;
6 illustrates a terminal for use in a location-based service system according to an embodiment of the present invention; and
7 is a diagram illustrating a method in which a terminal displays location information of a winning terminal according to an embodiment of the present invention.

BRIEF DESCRIPTION OF THE DRAWINGS The present invention is capable of various modifications and various embodiments, and specific embodiments are illustrated in the drawings and described in detail in the detailed description. It should be understood, however, that it is not intended to be limited to the specific embodiments of the invention but includes all modifications, equivalents, and alternatives falling within the spirit and scope of the invention. DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, the present invention will be described in detail with reference to the accompanying drawings.

The terms first, second, etc. may be used to describe various components, but the components should not be limited by the terms. The terms are used only for the purpose of distinguishing one component from another.

The terminology used in this application is used only to describe a specific embodiment and is not intended to limit the invention. Singular expressions include plural expressions unless the context clearly indicates otherwise. In the present application, the terms "comprises" or "having" and the like are used to specify that there is a feature, a number, a step, an operation, an element, a component or a combination thereof described in the specification, But do not preclude the presence or addition of one or more other features, integers, steps, operations, elements, components, or combinations thereof.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a flowchart of a location based service according to an embodiment of the present invention.

As shown in FIG. 1, the location-based service according to an exemplary embodiment of the present invention is implemented by the server 100 and two or more terminals 200. In FIG. 1, only the first and second terminals 200-1 and 200-2 are illustrated, but a person having ordinary knowledge in the technical field to which the present invention belongs does not depart from the essential characteristics of the present invention. It will be understood that the present invention may be embodied in a modified form without departing from the scope of the present invention.

The server 100 initiates a specific event (S10). An event is an event that gathers and holds unspecified people. In an exemplary embodiment of the present invention, the server 100 initiates a specific event on an application (hereinafter, referred to as an App) to which the terminal 200 can connect to the app users. Encourage participation in the event. In this case, an event of various personalities may be applied to the event. For example, the event may be an event for the promotion of a product or a merchant, or an event for a collection event. Those skilled in the art will appreciate that the nature of the event can be implemented in a modified form without departing from the essential features of the invention.

In an exemplary embodiment to which the present invention is applicable, the event may be an event that is directed to a terminal located within a predetermined distance from a location of a operator or a merchant initiating the event or a predetermined specific location.

The server 100 transmits information on the event started through step S10 to one or more terminals 200 (S12, S15). In this case, the information on the event is the location information at which the event is started, the information on the operator or merchant that initiates the event, the start time of the event, the end condition of the event, the participation method of the event and the prize of the event And the like.

The first and second terminals 200-1 and 200-2 display the event information transmitted in steps S12 and S15 on the terminal (S17 and S20). In an embodiment applicable to the present invention, the terminal 200 displays information on the transmitted event, and may be provided with means for inducing an App user to participate in the event. As an example of the means for inducing the event participation, the terminal 200 may display the information and allow the App user to select whether to participate in the event through an activation window.

In addition, the location-based service App according to a preferred embodiment of the present invention provides a map image corresponding to the location information. The terminal 200 may display that the event is in progress around the operator or affiliated store that is conducting the event through a map image on the App. Those skilled in the art will appreciate that the position of the indication that the event is in progress may be implemented in a modified form without departing from the essential features of the invention.

The first and second terminals 200-1 and 200-2 may participate in the event by receiving a specific input from the user with respect to the event information displayed through steps S17 and S20 (S22 and S25). In the preferred embodiment of the present invention, various methods may be applied as a method of participating in the event. For example, it may participate by simply sending a participation message for the event, or may participate in the event by sending a specific SMS or image. In an embodiment applicable to the present invention, the App user may participate in the event by selecting "Participation" of the activation window asking for participation in the event. In addition, it is possible to participate in the event through the participation means provided separately in the map image displayed on the App.

When the first and second terminals 200-1 and 200-2 participate in the event through steps S22 and S25, the first and second terminals 200-1 and 200-2 transmit the event participation information to the server 100. Transmit (S27, S30). In an embodiment applicable to the present invention, as the event participation information, information necessary to proceed with the event and select a winning terminal may be selectively used. For example, the event participation information may include identification information of each terminal 200 participating in the event, user information of the terminal, location information, a participation message for the event, and the number of times of participating in the same or similar event as the event. May be optionally used.

The server 100 collects event participation information through steps S27 and S30 and ends the event when a specific condition is satisfied (S40). In an embodiment applicable to the present invention, the event may proceed in a first-come, first-served manner. That is, the server 100 may terminate the event when a certain number of terminals 200 participate in the event. Alternatively, when the event is performed for a predetermined time, the event may be terminated when the set time arrives. In addition, the event may be terminated even if only one of the two conditions is satisfied. Those skilled in the art will appreciate that the termination condition of the event may be implemented in a modified form without departing from the essential characteristics of the present invention.

After the event is terminated through the step S40, the server 100 transmits an advertisement message to the terminals 200-1 and 200-2 participating in the event (S42 and S45). The server 100 may transmit an advertisement message of a specific operator or affiliated store to an App user to give an advertisement effect to the operator or affiliated store. In an embodiment applicable to the present invention, the advertisement message may be a call code for advertisement image data of a predetermined length or an advertisement image stored in a user terminal through the App. Alternatively, it may be in image or text format. As a preferred example, the advertisement message may be an advertisement image of 10-20 seconds in length.

The first and second terminals 200-1 and 200-2 play the advertisement message transmitted through the steps S42 and S45, and then transmit the advertisement viewing confirmation information to the server 100 (S47 and S50). In this case, the first and second terminals 200-1 and 200-2 determine whether the terminal user as an event participant has watched the advertisement message, and transmits advertisement viewing confirmation information to the server. In an embodiment applicable to the present invention, a criterion for determining whether to view an advertisement message may be set by a service provider or an event provider. In a preferred embodiment to which the present invention is applicable, the criterion may be set when the advertisement message is watched for a predetermined time or a predetermined amount without skipping or the like. For example, it may be set to watch 90% or more of the length of the advertisement message. Preferably, the advertisement viewing confirmation information including information indicating that the advertisement message has been viewed is transmitted to the server only when the advertisement message is played at 100%. The purpose of conducting such an event is to promote specific businesses or merchants to an unspecified number of customers, thereby attracting customers, and the criteria for determining whether to view the advertisement message is to watch a predetermined time or a certain amount of time to produce a promotional effect. It can be set to.

In a preferred embodiment applicable to the present invention, only the App user who viewed the advertisement message may be selected as a winner to induce an App user to watch the advertisement message.

After the event is terminated through the step S40, the server 100 draws a winning terminal among the terminals participating in the event (S60). In this case, the winning terminal may be drawn using the event participation information and the advertisement viewing confirmation information received through the steps S47 and S50. More specifically, in the embodiment applicable to the present invention, only the terminal 200 who participated in the event and watched the advertisement message for a predetermined level or more using the event participation information and the advertisement viewing confirmation information, the winning terminal only. Draw a draw. The winning terminal lottery method of the server 100 will be described in detail later. In FIG. 1, it is assumed that the second terminal 200-2 is selected as the winning terminal.

After the second terminal is selected as the winning terminal through step S60, the server 100 may optionally transmit a message requesting location information to the second terminal 200-2 selected as the winning terminal (S70). In a preferred embodiment of the present invention, the present invention announces the winning terminal of the event through a method of displaying the location information of the visually processed winning terminal. Therefore, in order to display the location information of the winning terminal more accurately, the location information can be requested to the second terminal 200-2.

The second terminal 200-2, which is the winning terminal, may transmit location information to the server 100 in response to the request message in step S70 (S75). In relation to the request for location information of the winning terminal of the server, when the request of the server 100 provides the location information in the terms of the installation or subscription of the app, the request of the server 100 The location information can be automatically transmitted to the server for the location information request. However, if not, the location information may be transmitted after receiving approval from the App user for the location information request from the server. Those skilled in the art will appreciate that the location information providing method of the terminal may be implemented in a modified form without departing from the essential characteristics of the present invention.

The server 100 transmits the location information of the winning terminal to all the terminals 200 participating in the event (S82, S85). The location information of the winning terminal may be included in the event participation information, the location information of the winning terminal according to an embodiment of the present invention is received by the server 100 through the step S75. In an embodiment applicable to the present invention, the server 100 may transmit the schematic information of the winning terminal together with the location information of the winning terminal. For example, the identification information of the winning terminal or information on a part of the telephone number may be included. In addition, in a certain region in which several terminals 200 overlap, since it is difficult to identify which terminal 200 has been won only by the location information of the winning terminal, the server 100 uses the terminal (steps S82 and S85). The location information of the winning terminal may be transmitted to the second terminal 200, and the winning message may be separately transmitted to the second terminal 200-2, which is the winning terminal.

The first and second terminals 200-1 and 200-2 display the location information of the winning terminal received through the steps S82 and S85 on the terminal (S88 and S90). In one preferred embodiment of the present invention, all the terminals display the location information of the winning terminal visually processed. A method of displaying location information of the winning terminal will be described in detail with reference to FIG. 4.

2 is a block diagram illustrating a method of providing a location based service of a server according to an exemplary embodiment of the present invention.

As shown in FIG. 2, a method of providing a location based service of a server according to an exemplary embodiment of the present invention includes: initiating a specific event; Transmitting information on the event to a terminal; Collecting event participation information from a terminal; Terminating the event when a specific condition is satisfied; Transmitting an advertisement message to a terminal participating in the event; Collecting advertisement viewing confirmation information from a terminal participating in the event; Drawing a predetermined number of winning terminal candidate groups among the terminals participating in the event; Drawing a winning terminal using the event participation information and advertisement viewing confirmation information; Transmitting a message requesting location information to the winning terminal; Receiving location information from the winning terminal; And transmitting location information of the winning terminal to all terminals participating in the event.

First, the server initiates a specific event (S100). An event is an event that gathers and holds unspecified people, and in one preferred embodiment of the present invention, the server initiates a specific event on an App to which the terminal is accessible to induce App users to participate in the event. In this case, an event of various personalities may be applied to the event. For example, the event may be an event for the promotion of a product or a merchant, or an event for a collection event. Those skilled in the art will appreciate that the nature of the event can be implemented in a modified form without departing from the essential features of the invention.

The server transmits information on the event started through the step S100 to one or more terminals (S110). In this case, the information on the event is the location information at which the event is started, the information on the operator or merchant that initiates the event, the start time of the event, the end condition of the event, the participation method of the event and the prize of the event And the like.

The server collects event participation information from the terminal participating in the event (S120). In an embodiment applicable to the present invention, the event participation information may selectively use information necessary to proceed with the event and select a winning terminal. For example, the event participation information may be selectively selected from identification information of each terminal participating in the event, user information of the terminal, location information, a participation message for the event, and the number of times of participating in the same or similar event as the event. Can be used.

The server ends the event when a specific condition is satisfied (S130). In an embodiment applicable to the present invention, the event may proceed in a first-come, first-served manner. That is, the server may end the event when a certain number of terminals participate in the event. Alternatively, when the event is performed for a predetermined time, the event may be terminated when the set time arrives. In addition, the event may be terminated even when only one of the two conditions is satisfied. Those skilled in the art will appreciate that the termination condition of the event may be implemented in a modified form without departing from the essential characteristics of the present invention.

After the server ends the event through the step S130, and transmits the advertising message to the terminal participating in the event (S140). The server may transmit an advertisement message of a specific operator or affiliated store to an App user to give an advertisement effect to the operator or affiliated store. In an embodiment applicable to the present invention, the advertisement message may be a call code for an advertisement image data of a predetermined length or an advertisement image previously stored in a user terminal through the App. Alternatively, it can be in image or text format. As a preferred example, the advertisement message may be an advertisement image of 10-20 seconds in length.

The server collects advertisement viewing confirmation information from the terminal (S145). The advertisement viewing confirmation information includes information on whether a terminal user who is an event participant watched an advertisement message. The criterion for determining whether the advertisement message is viewed may be set by a service provider or an event provider. In a preferred embodiment applicable to the present invention, the criterion may be set when the advertisement message is watched for a predetermined time or a predetermined amount without skipping or the like. For example, it may be set to watch 90% or more of the length of the advertisement message. Preferably, the advertisement viewing confirmation information including information indicating that the advertisement message has been viewed is transmitted to the server only when the advertisement message is played at 100%. The purpose of conducting such an event is to promote specific businesses or merchants to an unspecified number of customers, thereby attracting customers, and the criteria for determining whether to view the advertisement message is to watch a predetermined time or a certain amount of time to produce a promotional effect. It can be set to.

The server may draw a predetermined number of winning terminal candidate groups at the same time as the steps S140 and S145 (S150). In a preferred embodiment of the present invention, the event may be directed to an unspecified number. At this time, when the lottery is drawn using the event participation information received through the step S120 and the advertisement viewing confirmation information collected through the step S145, the lottery proceeds to a plurality of terminals and a long time to draw the lottery terminal This can be consumed. Further, in the preferred embodiment of the present invention, since information on the winning terminal should be provided immediately after the reproduction of the advertising message, a predetermined number of terminals participating in the event may be drawn in advance as a candidate group of the winning terminal. 10 terminals may be drawn into the winning terminal candidate group, which is not limited thereto. In an embodiment applicable to the present invention, priority may be set to the winning terminal candidate group. The method of drawing the winning terminal according to whether the priority is set will be described in detail through step S160.

After the event is terminated through the step S130, the server draws a winning terminal among the terminals participating in the event (S160). At this time, the winning terminal may be drawn using the event participation information and advertisement viewing confirmation information. In an embodiment applicable to the present invention, the server may draw the winning terminal only for the terminal participating in the event and watching the advertisement message using the event participation information and the advertisement viewing confirmation information.

In addition, the winning terminal lottery according to an exemplary embodiment of the present invention may be performed only for the winning terminal candidate group obtained through the step S150. In an embodiment applicable to the present invention, when a priority is set to the winning terminal candidate group, the winning terminal may be drawn by determining whether the candidate group participated in the event from the first ranking and whether or not the advertisement message was viewed. Alternatively, when the priority is not set in the winning terminal candidate group, the winning terminal may be selected by participating in the event among the winning terminal candidate groups and proceeding to re-draw only to the terminal watching the advertisement message.

The server may optionally transmit a request message for the location information to the winning terminal selected in step S160 (S170). In a preferred embodiment of the present invention, the present invention announces the winning terminal of the event through a method of displaying the location information of the visually processed winning terminal. Therefore, in order to display the location information of the winning terminal more accurate, it is possible to request the location information from the winning terminal.

The server may receive the location information of the terminal from the winning terminal (S180). With regard to the server's location information request, if the terminal provides location information when requested by the server, the server may automatically receive the location information of the terminal when the terms of the installation or subscription of the app are described in the terms of the application. Can be. However, if not, the location information of the terminal may be received after receiving separate approval from the App user. Those skilled in the art will appreciate that the location information providing method of the terminal may be implemented in a modified form without departing from the essential characteristics of the present invention.

The server transmits the location information of the winning terminal to all the terminals participating in the event (S190). The location information of the winning terminal may be included in the event participation information, but the location information of the winning terminal according to the preferred embodiment of the present invention is received by the server through step S180. In an embodiment applicable to the present invention, the server may transmit the schematic information of the winning terminal together with the location information of the winning terminal. For example, information about a part of a unique ID or a phone number of the winning terminal may be included. In addition, in a certain region in which several terminals overlap, since it is difficult to identify which terminal has been won only by the location information of the winning terminal, the server transmits the location information of the winning terminal to all terminals participating in the event through step S190. In addition, the winning terminal may separately transmit a winning message.

3 is a block diagram illustrating a method for providing a location based service of a terminal according to an embodiment of the present invention.

As shown in FIG. 3, the method for providing location-based services of a terminal according to an exemplary embodiment of the present invention includes: receiving information on a specific event from a server; Determining whether to participate in the event by using location information of the terminal and information on the received event; Displaying information on the received event on a terminal; Receiving a specific input from a user and participating in the event; Transmitting participation information on the event to a server; Receiving an advertising message from a server; Transmitting advertisement viewing confirmation information about the advertisement message to a server; Receiving a message requesting location information from a server, the terminal selected as the winning terminal; Transmitting, by the terminal selected as the winning terminal, location information to a server; Receiving location information of the winning terminal from a server; And displaying the received location information of the winning terminal on the terminal.

The terminal receives information on the event from the server (S200). In this case, the information on the event is the location information at which the event is started, the information on the operator or merchant that initiates the event, the start time of the event, the end condition of the event, the participation method of the event and the prize of the event And the like.

The terminal may determine whether to participate in the event using the location information of the terminal and the information on the event received through the step S200 (S210). In one preferred embodiment of the present invention, the event may be an event proceeding for a terminal located within a predetermined distance from the location of the operator or affiliated store that initiates the event or a predetermined specific location. In this case, the terminal may determine whether the terminal is located in an area where the event is currently performed using the location information of the terminal. In an embodiment applicable to the present invention, the step S210 may be performed after the step S200, but this is not limited thereto. In other words, step S210 may be performed together with other steps.

The terminal displays information on the event on the terminal (S220).

In an embodiment applicable to the present invention, the terminal may display information on the received event, and may be provided with means for inducing an App user to participate in the event. As an example of the event participation means, the terminal may display the information and allow an App user to select whether to participate in the event through a separate activation window.

In addition, the location-based service App according to a preferred embodiment of the present invention provides a map image corresponding to the location information. The terminal may display that the event is in progress around the operator or affiliated store that is conducting the event through a map image on the App. Those skilled in the art will appreciate that the position of the indication that the event is in progress may be implemented in a modified form without departing from the essential features of the invention.

With respect to the event information displayed through the step S220, the terminal may participate in the event by receiving a specific input from the user (S230). Various methods may be applied as a method of participating in the event. For example, it may participate by simply sending a participation message for the event, or may participate in the event by sending a specific SMS or image. In an embodiment applicable to the present invention, the App user may participate in the event by selecting "Participation" of the activation window asking for participation in the event. In addition, it is possible to participate in the event through the participation means provided separately in the map image displayed on the App.

The terminal participates in the event through step S230, and transmits the event participation information to the server (S240). In an embodiment applicable to the present invention, as the event participation information, information necessary to proceed with the event and select a winner may be selectively used. For example, the event participation information may be selectively selected from identification information of each terminal participating in the event, user information of the terminal, location information, a participation message for the event, and the number of times of participating in the same or similar event as the event. Can be used.

After the event is over, the terminal receives the advertisement message from the server (S250). Through the advertising message can give an advertising effect to a specific operator or merchant. In an embodiment applicable to the present invention, the advertisement message may be a call code for advertisement image data of a predetermined length or an advertisement image stored in a user terminal through the App. Alternatively, it may be an image or text format. As a preferred example, the advertisement message may be an advertisement image of 10-20 seconds in length.

After playing the advertisement message received in step S250, the advertisement viewing confirmation information is transmitted to the server (S260). In this case, the terminal determines whether the terminal user who is an event participant has watched the advertisement message and transmits the advertisement viewing confirmation information to the server. In an embodiment applicable to the present invention, a criterion for determining whether the advertisement message is viewed may be set by a service provider or an event provider. In a preferred embodiment applicable to the present invention, the criterion may be set when the advertisement message is watched for a predetermined time or a predetermined amount without skipping or the like. For example, it may be set to watch 90% or more of the length of the advertisement message. Preferably, the advertisement viewing confirmation information including information indicating that the advertisement message was viewed may be transmitted to the server only when the advertisement message is 100% played. The purpose of conducting such an event is to promote specific businesses or merchants to an unspecified number of customers, thereby attracting customers, and the criterion for viewing the advertisement message is when a user watches a predetermined time or a predetermined amount to produce a promotional effect. It can be set to.

When the terminal is selected as the winning terminal, the terminal may receive a message for requesting location information from the server (S270). In a preferred embodiment of the present invention, the present invention announces the winning terminal of the event through a method of displaying the location information of the visually processed winning terminal. Therefore, in order to display the location information of the winning terminal more accurately, the server may receive a message requesting the location information of the terminal selected as the winning terminal.

The terminal selected as the winning terminal may transmit location information to the server in response to the request message in step S270 (S275). In relation to the request for location information of the winning terminal of the server, when the request of the server provides the location information in the terms of installation or subscription of the App, the terminal automatically requests for the location information of the server. Location information to the server. However, if not, the location information may be transmitted after receiving approval from the App user for the location information request from the server. Those skilled in the art will appreciate that the location information providing method of the terminal may be implemented in a modified form without departing from the essential characteristics of the present invention.

The terminal receives the location information of the winning terminal from the server (S280). At this time, the location information of the winning terminal according to an embodiment of the present invention is received by the server through the step S275. In an embodiment applicable to the present invention, the terminal may receive schematic information of the winning terminal together with the location information of the winning terminal. For example, the identification information of the winning terminal or information on a part of the telephone number may be included. In addition, in a certain region in which several terminals overlap, since it is difficult to identify which terminal has been won only by the location information of the winning terminal, the terminal receives the location information of the winning terminal through the step S280 from the server to the winning terminal. The selected terminal may separately receive the winning message.

The terminal displays the location information of the winning terminal received in step S280 (S290). In one preferred embodiment of the present invention, all the terminals display the location information of the winning terminal visually processed. A method of displaying location information of the winning terminal will be described in detail with reference to FIG. 4.

4 is a diagram illustrating a method in which a terminal displays location information of a winning terminal according to an embodiment of the present invention.

As shown in FIG. 4, in the embodiment applicable to the present invention, the method for displaying the location information of the winning terminal by the terminal includes displaying a map image of a country corresponding to the location information of the winning terminal; Displaying a map image of a city / group corresponding to the location information of the winning terminal; And displaying a map image of a unit of town / town / town corresponding to the location information of the winning terminal.

The terminal may display a map image of a country corresponding to the location information of the winning terminal using the location information of the winning terminal received from the server (S410). In this case, the map image of the country corresponding to the location information of the winning terminal may be immediately displayed, or the map image of the country corresponding to the location information of the winning terminal may be zoomed out from the map image centering on the location of the terminal. have. Those skilled in the art will appreciate that the method of displaying the map image may be implemented in a modified form without departing from the essential features of the present invention.

After a certain period of time after step S410 and the terminal may display a map image of the city / group unit corresponding to the location information of the winning terminal (S420). In an embodiment applicable to the present invention, the predetermined time may be about 1 to 2 seconds, which is not limited thereto. In a preferred embodiment of the present invention, when the terminal displays the map image of the city / group unit corresponding to the location information of the winning terminal, a method of zooming in from the map image of step S410 may be applied.

After a certain period of time after step S420, the terminal may display a map image of the unit of dong / eup / myeon corresponding to the location information of the winning terminal (S430). In an embodiment applicable to the present invention, the predetermined time may be about 1 to 2 seconds, which is not limited thereto. In a preferred embodiment of the present invention, when the terminal displays a map image of a unit of town / town / town corresponding to the location information of the winning terminal, a method of zooming in from the map image of step S420 may be applied.

In an embodiment applicable to the present invention, the location information of the winning terminal may be included in event participation information transmitted when the winning terminal participates in an event. Alternatively, the location information may be transmitted to the server after being selected as the winning terminal.

In addition, Figure 4 is an embodiment of the terminal to display the location information of the winning terminal, the present invention is not limited to the above embodiment. That is, in the embodiment applicable to the present invention, the method for displaying the location information of the winning terminal by the terminal may be configured in two or four steps in total. In addition, when the terminal visually displays the location information of the winning terminal, the first step may display a map image of a local government unit such as Seoul or Gyeonggi-do, without displaying a map image of a national unit. Those skilled in the art can understand that the method of displaying the location information of the visually processed winning terminal can be implemented in a modified form without departing from the essential characteristics of the present invention. will be.

5 is a diagram illustrating a server for use in a location-based service system according to an embodiment of the present invention.

As shown in Figure 5, the server for use in a location-based service system according to an embodiment of the present invention, the event DB 121 for storing information about a specific event; An event manager 151 for initiating and terminating a specific event using information on the event stored in the event DB 121; An advertisement message DB 122 for storing an advertisement message; An advertisement message transmitter 152 for transmitting an advertisement message stored in the advertisement message DB 122 to a terminal; A winning terminal location information DB 123 for storing the location information of the terminal selected as the winning terminal; A server data transmitting / receiving unit 153 for transmitting the location information of the winning terminal stored in the winning terminal location information DB 123 to the terminal and receiving event participation information and advertisement viewing confirmation information from the terminal; An event participation information DB 124 for storing event participation information received through the server data transceiver 153; Advertisement viewing confirmation information DB 125 for storing advertisement viewing confirmation information received through the server data transmission / reception unit 153; A winning terminal lottery unit 154 which draws a winning terminal using event participation information stored in the event participation information DB 124 and advertisement viewing confirmation information stored in the advertisement viewing confirmation information DB 125; A winning terminal candidate group lottery unit 155 for drawing a predetermined number of winning terminal candidate groups using the event participation information stored in the event participation information DB 124; And a winning terminal candidate group DB 126 for storing information on the winning terminal candidate group drawn through the winning terminal candidate group lottery unit 155. In this case, the winning terminal lottery unit 154 may draw the winning terminal by additionally using information on the winning terminal candidate group stored in the winning terminal candidate group DB 126.

The event DB 121 stores information about a specific event. The information on the event may include location information at which the event is started, information on the operator or affiliated store that initiates the event, start time of the event, termination condition of the event, participation method of the event, and prize of the event. It may include.

The event manager 151 starts and ends the event by using information about the event stored in the event DB 121. In an embodiment applicable to the present invention, since information on the start time of the event may be included as information on an event stored in the event DB 121, the event manager 151 may use the information at the start time set using the event. The event can be initiated. In addition, the event manager 151 may end the event when a specific condition is satisfied using the termination condition of the event stored in the event DB 121. In an embodiment applicable to the present invention, the event may proceed in a first-come, first-served manner. That is, when a certain number of terminals participate in the event, the event may be terminated. Alternatively, when the event is performed for a predetermined time, the event may be terminated when the set time arrives. In addition, when only one of the two conditions is satisfied, the event may be terminated. Those skilled in the art will appreciate that the termination condition of the event may be implemented in a modified form without departing from the essential characteristics of the present invention.

The advertisement message DB 122 stores the advertisement message. In an embodiment applicable to the present invention, the advertisement message may be an image of a predetermined length and may be in a format including an image or text. As a preferred example, the advertisement message may be an advertisement image of 10-20 seconds in length.

The winning terminal location information DB 123 stores the location information of the terminal selected as the winning terminal. In an embodiment applicable to the present invention, the winning terminal location information stored in the winning terminal DB may be location information of the winning terminal stored in the event participation information DB 124. In more detail, the event participation information transmitted to the server while participating in an event may include location information of each terminal. Therefore, using the event participation information, the winning terminal location information DB 123 may store the location information of the terminal selected as the winning terminal.

In addition, in the preferred embodiment of the present invention, the location information of the winning terminal stored in the winning terminal location information DB 123 may be the location information of the winning terminal received through the server data transmitting / receiving unit 153. In a preferred embodiment of the present invention, the present invention announces the winning terminal of the event by a method of displaying the location information of the visually processed winning terminal. Therefore, in order to display the location information of the winning terminal more accurately, it is possible to separately receive the location information after being selected as the winning terminal.

The server data transceiver 153 transmits the location information of the winning terminal stored in the winning terminal location information DB 123 to the terminal, and receives event participation information and advertisement viewing confirmation information from the terminal. In more detail, the server data transmission / reception unit 153 transmits the location information of the winning terminal to the terminal so that the receiving terminal can display the location information of the winning terminal. In addition, the server data transmission and reception unit 153 receives event participation information and advertisement viewing confirmation information from each terminal and collects information necessary for the winning terminal lottery.

In addition, the server data transmission and reception unit 153 may transmit a message for requesting location information to the winning terminal and receive the location information from the winning terminal. In a preferred embodiment of the present invention, the present invention announces the winning terminal of the event as a method of displaying the location information of the visually processed winning terminal. Therefore, in order to display the location information of the winning terminal more accurately, it is possible to request the location information after being selected as the winning terminal. In relation to the request of the location information of the winning terminal, if the matter is described in the terms of installation or subscription of the App, the location information may be immediately requested for the terminal. However, if not, the location information may be received from the winning terminal by receiving an App user's input to the request message.

The event participation information DB 124 stores the event participation information received through the server data transmission / reception unit 153. The event participation information DB 124 stores event participation information necessary for the drawing of the winning terminal.

The advertisement viewing confirmation information DB 125 stores the advertisement viewing confirmation information received through the server data transmission / reception unit 153. The advertisement viewing confirmation information DB 125 includes the advertisement viewing confirmation information necessary for the drawing of the winning terminal. Save it. The advertisement viewing confirmation information is information indicating whether each terminal has played an advertisement message for a predetermined time or more, and is used to select a winner only for App users who watched the advertisement message.

The winning terminal candidate group lottery unit 155 may draw a predetermined number of winning terminal candidate groups by using the event participation information stored in the event participation information DB 124. In an exemplary embodiment of the present invention, the event is unspecified. Can be proceeded to. At this time, even if the lottery terminal is to be drawn using the event participation information and the advertisement viewing confirmation information received through the server data transmission and reception unit 153, the lottery is proceeded to a plurality of terminals, so that a long time to draw the lottery terminal This can be consumed. In addition, since the information on the winning terminal should be provided immediately after the reproduction of the advertising message, in the preferred embodiment of the present invention, the winning terminal candidate group lottery unit 155 selects a predetermined number of terminals participating in the event. You can draw in advance. 10 terminals may be drawn into the winning terminal candidate group, which is not limited thereto. In an embodiment applicable to the present invention, priority may be set to the winning terminal candidate group.

The winning terminal candidate group DB 126 may store information on the winning terminal candidate group drawn through the winning terminal candidate group lottery unit 155.

The winning terminal lottery unit 154 stores event participation information stored in the event participation information DB 124, advertisement viewing confirmation information stored in the advertisement viewing confirmation information DB 125, and the winning terminal candidate group DB 126. The winning terminal can be drawn using information on the winning terminal candidate group. In an embodiment applicable to the present invention, the winning terminal lottery unit 154 may draw the winning terminal using event participation information and advertisement viewing confirmation information. In more detail, the winning terminal lottery unit 154 may draw a winning terminal only for the terminal participating in the event and playing the advertisement message.

In the preferred embodiment of the present invention, the winning terminal lottery unit 154 may draw the winning terminal only in the winning terminal candidate group selected by the winning terminal candidate group lottery unit 155. In an embodiment applicable to the present invention, when the priority is set in the winning terminal candidate group, the winning terminal lottery unit 154 uses the event participation information and the advertisement viewing confirmation information from the 1st rank of the candidate group. Draw a winning terminal. Alternatively, when the priority is not set in the winning terminal candidate group, the winning terminal lottery unit 154 proceeds to redraw only the terminal in which the event participation information and advertisement viewing confirmation information are collected among the winning terminal candidate groups. .

6 is a diagram illustrating a terminal for use in a location-based service system according to an embodiment of the present invention.

As shown in FIG. 6, a terminal for use in a location-based service system according to an exemplary embodiment of the present invention includes an input unit 251 which receives an input from a user; An event participation information generator 252 for generating event participation information when receiving a specific input through the input unit 251; An event participation information DB 221 for storing event participation information generated through the event participation information generation unit 252; An advertisement message receiver 253 for receiving an advertisement message from a server; An advertisement message DB 222 for storing the advertisement message received through the advertisement message receiving unit 253; An advertisement viewing confirmation information generation unit 254 for generating advertisement viewing confirmation information by using the advertisement message stored in the advertisement message DB 222; Advertisement viewing confirmation information DB 223 for storing advertisement viewing confirmation information generated by the advertisement viewing confirmation information generating unit 254; Transmitting event participation information stored in the event participation information DB 221 and advertisement viewing confirmation information stored in the advertisement viewing confirmation information DB 223 to a server, and receiving information on an event and location information of a winning terminal; A terminal data transceiver 255; An event DB 224 for storing information on an event received through the terminal data transceiver 255; A winning terminal location information DB 225 for storing location information of the winning terminal received through the terminal data transmitting / receiving unit 255; A map DB 226 for storing a map image corresponding to specific location information; The information on the event is displayed using the information on the event stored in the event data and the map image stored in the map DB 226, and the map image and the winning terminal location information stored in the map DB 226. A display unit 256 for displaying the location information of the winning terminal using the location information of the winning terminal stored in the DB 225; Location information DB 227 for storing location information of the terminal; And an event participation determination unit 257 for determining whether the terminal can participate in an event by using location information of the terminal stored in the location information DB 227 and information on an event stored in the event DB 224. It includes.

The input unit 251 receives an input from a user. In the preferred embodiment of the present invention, since the terminal may be a portable terminal, the input unit 251 may be a button unit or a touch panel unit of the portable terminal. Those skilled in the art will appreciate that the input unit 251 may be implemented in a modified form without departing from the essential features of the present invention.

The event participation information generation unit 252 receives the specific input through the input unit 251 and participates in the event, and generates event participation information. In this case, various methods may be applied as a method of participating in the event. For example, it may participate by simply sending a participation message for the event, or may participate in the event by sending a specific SMS or image. In an embodiment applicable to the present invention, the App user may participate in the event by selecting "Participation" in the activation window asking the App user to participate in the event. In addition, by selecting a map image displayed on the App can participate in the event through a separate participation means.

When participating in an event through the above method, the event participation information generator 252 generates event participation information. In an embodiment applicable to the present invention, the event participation information may be information necessary to proceed with the event. For example, the event participation information may include a unique ID or identification code of each terminal participating in the event, a participation message for the event, and the number of times the event participates in the same or similar event. Preferably, the event participation information may include location information of the terminal.

The event participation information DB 221 stores event participation information generated through the event participation information generator 252.

The advertisement message receiving unit 253 receives an advertisement message from the server. In addition, the advertisement message DB 222 stores the advertisement message received through the advertisement message receiving unit 253. The advertisement message may give an advertising effect to a specific operator or merchant. In an embodiment applicable to the present invention, the advertisement message may be an image of a predetermined length and may be in a format including an image or text. As a preferred example, the advertisement message may be an advertisement image of 10-20 seconds in length.

The advertisement viewing confirmation information generation unit 254 generates advertisement viewing confirmation information including information on whether the terminal user views the advertisement message using the advertisement message stored in the advertisement message DB 222. In this case, the advertisement viewing confirmation information fish unit may generate advertisement viewing confirmation information including information indicating that the advertisement message was viewed only when the advertisement message is played for a predetermined time or more. In an embodiment applicable to the present invention, the predetermined time may be a value corresponding to 90% or more of the length of the advertisement message. Preferably, the advertisement viewing confirmation information including information indicating that the advertisement message was viewed may be generated only when the advertisement message is 100% played. The purpose of conducting such an event is to promote specific businesses or merchants to an unspecified number of customers, thereby attracting customers, and the criterion of whether to view the advertisement message is to watch a predetermined time or a certain amount of time to produce a promotional effect. It can be set to one case.

The advertisement viewing confirmation information DB 223 stores the advertisement viewing confirmation information generated by the advertisement viewing confirmation information generation unit 254.

The terminal data transceiver 255 transmits event participation information stored in the event participation information DB 221 and advertisement viewing confirmation information stored in the advertisement viewing confirmation information DB 223 to a server. The terminal data transmitting / receiving unit 255 transmits event participation information and advertisement viewing confirmation information, which are information required for a winning terminal lottery, to a server.

In addition, the terminal data transmission / reception unit 255 receives information on the event and the location information of the winning terminal. The data transmission / reception unit 255 for the terminal receives the information on the event from the server to display the information on the event on the terminal. Also, the server receives the location information of the winning terminal necessary for displaying the location information of the winning terminal.

In addition, when selected as a winning terminal, the terminal data transmission / reception unit 255 receives a request message for location information from a server, and transmits the location information of the terminal stored in the location information DB 227 to the server. Can be. In a preferred embodiment of the present invention, the present invention announces the winning terminal of the event as a method of displaying the location information of the visually processed winning terminal. Therefore, in order to display the location information of the winning terminal more accurately, the server may request the location information after being selected as the winning terminal. In connection with the request for the location information of the winning terminal, if the matter is described in the terms of installation or subscription of the App, the location information of the terminal may be immediately transmitted to the server. However, if not, the location information of the terminal may be transmitted by receiving an App user's input to the request message. Those skilled in the art will appreciate that the location information providing method of the terminal may be implemented in a modified form without departing from the essential characteristics of the present invention.

The event DB 224 stores information about an event received through the data transmission / reception unit 255 for the terminal. In this case, the information on the event may include the location information at which the event is started, information on the operator or affiliated store that initiates the event, the start and end time between the events, the participation method of the event and the prize of the event. Can be.

The winning terminal location information DB 225 stores the location information of the winning terminal received through the data transmitting / receiving unit 255 for the terminal. The location information of the winning terminal is used to display the location information of the winning terminal.

The map DB 226 stores a map image corresponding to specific location information. In a preferred embodiment of the present invention, the map image is used to display information about an event or to display location information of a winning terminal.

The display unit 256 displays information about an event using information on the event stored in the event DB 224 and a map image stored in the map DB 226. In an exemplary embodiment of the present invention, since the event proceeds on an App to which the terminal is accessible, the display unit 256 may display a message indicating that the event is in progress along with information about the event on the App. In addition, the display unit 256 may display that the event is in progress in the vicinity of the operator or affiliated store that proceeds with the event in the map image on the App. Those skilled in the art will appreciate that the location of the indication that the event is ongoing may be implemented in a modified form without departing from the essential features of the invention.

In addition, the display unit 256 displays the location information of the winning terminal using the map image stored in the map DB 226 and the location information of the winning terminal stored in the winning terminal location information DB 225. In one preferred embodiment of the present invention, all the terminals display the location information of the winning terminal visually processed. A method of displaying the location information of the winning terminal will be described in detail with reference to FIG. 7.

The location information DB 227 stores location information of the terminal.

The event participation determination unit 257 may determine whether the terminal may participate in the event by using the location information of the terminal stored in the location information DB 227 and information on the event stored in the event DB 224. Can be. In an exemplary embodiment of the present invention, the event may be performed only for a terminal located within a certain area. In this case, the App in which the event proceeds determines whether it is possible to participate in the event by determining whether it is located in the predetermined area by using location information of the terminal. However, in one embodiment, whether the terminal is included in the progress area of the event may be performed at any stage.

7 is a view showing a method of displaying the location information of the winning terminal according to an embodiment of the present invention.

As shown in FIG. 7, in the embodiment applicable to the present invention, the display unit 256 may include: displaying a map image of a country corresponding to location information of the winning terminal; Displaying a map image of a city / group corresponding to the location information of the winning terminal; And displaying the map image of the unit of town / town / town corresponding to the location information of the winning terminal.

When the winning terminal is selected, a map image of a country corresponding to the location information of the winning terminal may be displayed to all terminals participating in the event (S710). In this case, the map image of the country corresponding to the location information of the winning terminal may be immediately shown, or the map image of the country corresponding to the location information of the winning terminal may be zoomed out from the map image centering on the location of each terminal. have. Those skilled in the art will appreciate that the method of displaying the map image may be implemented in a modified form without departing from the essential features of the present invention.

After a certain time after step S710 may be shown a map image of the city / group unit corresponding to the location information of the winning terminal (S720). In an embodiment applicable to the present invention, the predetermined time may be about 1 to 2 seconds, which is not limited thereto. In a preferred embodiment of the present invention, when the map image of the city / group unit corresponding to the location information of the winning terminal is shown, a method of zooming in from the map image of step S710 may be applied.

After a certain period of time after step S420 it may be shown a map image of the East / Eup / Myeon unit corresponding to the location information of the winning terminal (S430). In an embodiment applicable to the present invention, the predetermined time may be about 1 to 2 seconds, which is not limited thereto. In a preferred embodiment of the present invention, when showing the map image of the unit of Dong / Eup / Myeon corresponding to the location information of the winning terminal, a method of zooming in from the map image of step S720 can be applied.

In an embodiment applicable to the present invention, the location information on the winning terminal may be included in event participation information delivered when the winning terminal participates in an event. Alternatively, the location information may be delivered after being selected as a winning terminal. Those skilled in the art will appreciate that the timing of acquiring the location information can be implemented in a modified form without departing from the essential characteristics of the present invention.

In addition, Figure 7 is an embodiment of a method for displaying the location information of the winning terminal, the present invention is not limited to the above embodiment. That is, the method for displaying the location information of the winning terminal in the embodiment applicable to the present invention may be configured in two or four steps in total. In addition, when visually displaying the location information of the winning terminal, it can start from the map image of the local government unit, such as Seoul or Gyeonggi-do, rather than starting from the map image of the national unit. Those skilled in the art can understand that the method of displaying the location information of the visually processed winning terminal can be implemented in a modified form without departing from the essential characteristics of the present invention. will be.

So far I looked at the center of the preferred embodiment for the present invention. It will be understood by those skilled in the art that various changes in form and details may be made therein without departing from the spirit and scope of the invention as defined by the appended claims. Therefore, the disclosed embodiments should be considered in an illustrative rather than a restrictive sense. The scope of the present invention is defined by the appended claims rather than by the foregoing description, and all differences within the scope of equivalents thereof should be construed as being included in the present invention.

Claims (21)

Transmitting information on a specific event to the terminal;
Collecting event participation information from a terminal;
Transmitting an advertisement message to a terminal participating in the event;
Collecting advertisement viewing confirmation information from a terminal participating in the event;
Drawing a winning terminal using the event participation information and advertisement viewing confirmation information; And
And transmitting location information of a winning terminal to all terminals participating in the event.
The method of claim 1,
When a certain number of terminals participate in an event, the event ends or
The method of providing a location-based service of the server further comprising the step of ending the event when the set time is reached.
The method of claim 1,
Selecting a winning terminal candidate group among terminals participating in the event;
The drawing of the winning terminal,
The method for providing a location-based service of a server, wherein the winning terminal is drawn using the event participation information and the advertisement viewing confirmation information for the predetermined number of terminals drawn as the winning terminal candidate group.
The method of claim 1,
The location information of the winning terminal,
Method for providing a location-based service of the server, characterized in that the extraction from the collected event participation information of the terminal.
The method of claim 1,
Transmitting a message requesting location information from the winning terminal; And
Receiving location information from the winning terminal;
The step of transmitting the location information of the winning terminal to all the terminals participating in the event,
Method for providing a location-based service of the server, characterized in that for transmitting the received location information of the winning terminal.
Receiving information about a specific event from a server;
Displaying information about the received event;
Participating in the event through a specific input;
Transmitting participation information on the event to a server;
Receiving an advertising message from a server;
Transmitting advertisement viewing confirmation information on the advertisement message to a server;
Receiving location information of the winning terminal from a server; And
Method of providing a location-based service of the terminal comprising the step of displaying the received location information of the winning terminal.
The method according to claim 6,
And determining whether to participate in the event using the information on the received event and the location information of the terminal.
The method according to claim 6,
Displaying information about the event,
Location-based service of the terminal characterized in that it displays a message that the event is in progress along with the information on the event, or that the event is in progress around the operator or affiliated store that proceeds the event on the map image on the App How to Provide.
The method according to claim 6,
The step of transmitting the advertisement viewing confirmation information to the server,
And transmitting advertisement viewing confirmation information including information indicating that the advertisement message has been viewed to the server only when the received advertisement message is 100% reproduced.
The method according to claim 6,
The terminal selected as the winning terminal,
Receiving a message requesting location information from a server; And
And transmitting the location information of the winning terminal to the server according to the request.
The method according to claim 6,
Displaying the location information of the winning terminal,
Displaying a map image of a country corresponding to the location information of the winning terminal;
Displaying a map image of a city / group corresponding to the location information of the winning terminal; And
Method of providing a location-based service of the terminal, characterized in that it comprises the step of showing the map image corresponding to the location information of the winning terminal.
As a server for use in location-based services,
An event DB for storing information about a specific event;
An event manager to start and end a specific event by using information about an event stored in the event DB;
An advertisement message DB for storing an advertisement message;
An advertisement message transmitter for transmitting an advertisement message stored in the advertisement message DB to a terminal;
A winning terminal location information DB for storing the location information of the terminal selected as the winning terminal;
A server data transmission / reception unit for transmitting location information of a winning terminal stored in the winning terminal location information DB to a terminal and receiving event participation information and advertisement viewing confirmation information from the terminal;
An event participation information DB for storing event participation information received through the server data transmission / reception unit;
Advertisement viewing confirmation information DB for storing advertisement viewing confirmation information received through the server data transmission / reception unit; And
And a winning terminal lottery unit configured to draw a winning terminal using the event participation information stored in the event participation information DB and the advertisement viewing confirmation information stored in the advertisement viewing confirmation information DB.
13. The method of claim 12,
A winning terminal candidate group lottery unit for drawing a predetermined number of winning terminal candidate groups using event participation information stored in the event participation information DB; And
Further comprising a winning terminal candidate group DB for storing information on the winning terminal candidate group drawn through the winning terminal candidate group lottery,
The winning terminal lottery unit,
The server, characterized in that for drawing the winning terminal by additionally using information on the winning terminal candidate group stored in the winning terminal candidate group DB.
13. The method of claim 12,
Location information of the winning terminal is stored in the winning terminal location information DB,
Server, characterized in that the location information of the winning terminal stored in the event participation information DB.
13. The method of claim 12,
The server data transmission and reception unit,
Further transmitting a message requesting location information to the winning terminal, receiving location information from the winning terminal,
The winning terminal location information DB,
The server, characterized in that for storing the location information of the winning terminal received through the server data transmission and reception unit.
As a terminal for use in location-based services,
An input unit to receive an input from a user;
An event participation information generation unit generating event participation information when receiving a specific input through the input unit;
An event participation information DB for storing event participation information generated through the event participation information generation unit;
An advertisement message receiver for receiving an advertisement message from a server;
An advertisement message DB for storing the advertisement message received through the advertisement message receiver;
An advertisement viewing confirmation information generating unit generating advertisement viewing confirmation information by using the advertisement message stored in the advertisement message DB;
An advertisement viewing confirmation information DB configured to store advertisement viewing confirmation information generated by the advertisement viewing confirmation information generating unit;
A terminal data transmission / reception unit configured to transmit event participation information stored in the event participation information DB and advertisement viewing confirmation information stored in the advertisement viewing confirmation DB to the server, and receive information on the event and location information of the winning terminal;
An event DB for storing information about an event received through the data transmission / reception unit for the terminal;
A winning terminal location information DB for storing location information of the winning terminal received through the terminal data transmitting and receiving unit;
A map DB for storing a map image corresponding to specific location information; And
The information on the event is displayed using the information on the event stored in the event data and the map image stored in the map DB, and the winning terminal is stored in the map image and the winning terminal location information DB stored in the map DB. Terminal comprising a display unit for displaying the location information of the winning terminal using the location information of the.
17. The method of claim 16,
Location information DB for storing location information of the terminal; And
And an event participation determination unit configured to determine whether the terminal can participate in an event by using location information of the terminal stored in the location information DB and information on an event stored in the event DB.

17. The method of claim 16,
Event participation information stored in the event participation information DB,
And one or more information selected from among identification information of the terminal, user information of the terminal, location information, a participation message for the event, and a number of times of participating in the same or similar event as the event.
17. The method of claim 16,
The advertisement viewing confirmation information generation unit,
And generating advertisement viewing confirmation information including information of viewing the advertisement message only when the advertisement message stored in the advertisement message DB is played at 100%.
17. The method of claim 16,
If you are selected as a winning terminal,
The data transmission and reception unit for the terminal,
Receiving a request message for the location information from the server, and transmitting the location information of the terminal stored in the location information DB to the server.
18. The method of claim 17,
The display unit includes:
Displaying a map image of a country corresponding to the location information of the winning terminal;
Displaying a map image of a city / group corresponding to the location information of the winning terminal; And
And displaying the location information of the winning terminal in a method configured to show a map image of a unit of town, town, and village corresponding to the location information of the winning terminal.
KR1020120012469A 2012-02-07 2012-02-07 Method and system for location based service KR20130091156A (en)

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2016143992A1 (en) * 2015-03-12 2016-09-15 (주)브릭앤 Network integrated promotion system and method
KR20180026144A (en) * 2016-09-02 2018-03-12 (주)지피트리 Apparatus and method for providing events based on a location

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2016143992A1 (en) * 2015-03-12 2016-09-15 (주)브릭앤 Network integrated promotion system and method
KR20180026144A (en) * 2016-09-02 2018-03-12 (주)지피트리 Apparatus and method for providing events based on a location

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