KR20130081811A - System and method for providing free-call service through participation in advertisement on messenger and social networking service - Google Patents

Abstract

PURPOSE: A system for providing a free call service through advertisement participation in a messenger and a social network service (SNS) and a method thereof are provided to accumulate a part of profits for advertisement participation as points, thereby utilizing the points as a free call, a free text message, etc. CONSTITUTION: People connect to a messenger or an SNS (S700). An advertiser server requests advertisement content to a service providing system. The service providing system exposes an advertisement icon on the messenger or the SNS (S702). When a user selects a free call icon for a free call while using the messenger and the SNS, the user inputs a phone number (S704). When the user calls, advertisement content is reproduced, and free call time is displayed (S706,S708). When the free call is ended, a part of profits for advertisement charge is accumulated to the user as points (S710). When the user selects the free call icon on an advertisement screen after ending the free call, the user calls to a seller based on a phone number of the seller which is stored in the advertisement content (S712-S716). [Reference numerals] (AA) Start; (BB) No; (CC) Yes; (DD) End; (S700) Connect a messenger or an SNS; (S702) Expose free call content; (S704) Input a phone number; (S706) Connect and process a call; (S708) Reproduce advertisement content; (S710) Point accumulation; (S712) Seller connection ?; (S714) Connect the call with a seller; (S716) Consultation and payment

Description

System and method for providing free-call service through participation in advertisement on Messenger and Social Networking Service}

The present invention allows the user to select the free call content exposed on the messenger and SNS, enter the caller's / recipient's phone number for the call proceeds while performing a free call while watching the advertisement, and points to the user to participate in the advertisement The present invention relates to a system and a method for providing a free call service through messenger and SNS which provide a benefit of making a free call, free text, and mobile content.

In general, an internet messenger is a schedule system that provides an environment where a friend or acquaintance can send and receive a message in the form of a message whenever and wherever the Internet is available, and can express his / her intention by text. Say

As various devices that support wired / wireless networks can use the Internet, and as smartphones with Internet are developed through Wi-Fi, 3G, and 4G networks, messengers and SNSs (Social Networking Service) Has become a prerequisite for communication.

In particular, the number of messenger users in a mobile terminal is increasing exponentially, which is one of the important reasons that it is easy to form a network with friends, easy text and voice conversation, and no cost for it.

However, a service provider providing a messenger service is suffering from an increase in unprofitable members, resulting in a problem in that server expansion is impossible and call quality becomes unstable.

On the other hand, various free calling technologies have been developed from the past to the present day. In the PC to PC, PC to Phone, and Phone to Phone environments, users can make calls with their counterparts at home and abroad without incurring call charges. It became possible.

However, the call quality problem occurred in an environment in which the internet speed was not stable. Accordingly, the user drastically decreased.

Therefore, users are looking forward to the emergence of a free unified messaging system with stable quality.

Accordingly, an object of the present invention for solving the above problems is to provide free call content on messenger and SNS, expose ads according to free call selection and make free stable calls for the corresponding time, In the messenger and SNS that earn a part of the profit as a point can be used for free calls, free text messages, etc., and new revenue structure is created as collaboration between messenger service providers, advertising companies, and telecommunication companies becomes possible. To provide a system and method for providing a free call service through advertising participation.

Another object of the present invention is to purchase discounts through direct call connection with sellers by simply clicking on free call contents so that users of ages who are unable to utilize social commerce can easily buy discount products exposed in messenger and SNS. The present invention provides a system and method for providing a free call service through participation in an advertisement in a messenger and SNS.

An object of the present invention is a system for providing a free call service in a messenger and SNS, comprising: a web server; A user terminal equipped with an internet access and a call function of the web server; A messenger and SNS providing server for providing free call content through the messenger or SNS service; A free call system for allowing call access to each other through a public telephone network when a free call content is selected from a messenger or an SNS provided through the messenger and an SNS providing server, and each recipient's phone number for call connection is input; A service providing system including a point management system for managing points provided to a user by a predetermined amount of advertising revenue generated according to free call content selection; And an advertiser server for transmitting advertisement contents to the service providing system and receiving information on expenses according to the selection of advertisement contents of the user. Is achieved by

In addition, according to the present invention, characterized in that it further comprises a company system for purchasing goods or counseling for advertisements watched after free calls.

In addition, according to the present invention, the company system, a call center system for performing the purchase and payment for advertising goods through a telephone connection; And an article producer terminal connected to the user terminal in order to directly purchase a discounted product in progress as a joint purchase through the producer.

An object of the present invention is a method of providing a free call service in a messenger and SNS, the method comprising: a user accessing a messenger or an SNS through a web server; When the toll-free system selects the toll-free content exposed to the messenger or the SNS, and receives the respective phone number information for the call connection, connecting the call to each phone number using a public communication network; When the call is connected to the messenger and the SNS providing server, playing the selected advertisement, and storing the billing details according to the advertisement exposure; Accumulating, by the point management system, an advertising participant ID as a point on a predetermined amount of the profit of the billing according to the advertisement exposure; And by the advertiser server receives the billing history from the messenger and SNS providing server to determine the degree of exposure is also achieved by the method of providing a free call service through the participation in advertising in the messenger and SNS.

In addition, according to the present invention, if a free call is requested for the purchase or consultation of goods according to the advertisement product after the participation in the advertisement, the user system further comprises the step of proceeding a free call with the system.

In addition, according to the present invention, the step of the free call with the company system, characterized in that the call is connected to the call center system when a call request for consultation and payment for goods.

In addition, according to the present invention, the step of proceeding a free call with the company system, characterized in that the call is connected to the product producer terminal when the producer direct transaction of the discount sale product due to joint purchase.

According to a system and method for providing a free call service through an advertisement in a messenger and an SN of the present invention, a free call content is provided on a messenger and an SN, and an advertisement according to the free call selection is exposed to provide a free and stable call for a corresponding time. By earning a part of the profits of participating in advertising, it is possible to make use of free calls, free text messages, etc., and new revenue structure by enabling collaboration between messenger service providers, advertising companies, and telecommunication companies. Has the effect of being created.

In addition, users of ages who are unable to utilize social commerce can purchase discounted products through messenger and SNS, and can purchase discounts through direct call connection with sellers by simply clicking on free call contents. .

In addition, since the user can earn part of the profit generated at the same time as the free call with good quality through the participation in the advertising, the advertising participation is actively induced to enable effective advertising.

1 is a block diagram of a system for providing a free call service through participation in an advertisement in a messenger and an SN according to an embodiment of the present invention.
2 is a view showing an example of exposure to the free call content in the messenger according to an embodiment of the present invention.
3 is a view showing an example of a received number input screen displayed when selecting free call content according to an embodiment of the present invention.
4 is a diagram illustrating an example of displaying a free call time in an advertisement playback state after a call connection according to an embodiment of the present invention;
5 is a view showing an example showing the points earned and available items according to the participation in advertising according to an embodiment of the present invention.
Figure 6 is a block diagram showing the configuration with a company system for consultation and payment according to the purchase of goods after participation in advertising according to an embodiment of the present invention.
7 is a flowchart illustrating a method of providing a free call service through participation in an advertisement in a messenger and an SN according to an embodiment of the present invention.

The terms and words used in the present specification and claims should not be construed as limited to ordinary or dictionary terms and the inventor may appropriately define the concept of the term in order to best describe its invention It should be construed as meaning and concept consistent with the technical idea of the present invention.

Therefore, the embodiments described in the specification and the drawings shown in the drawings are only the most preferred embodiment of the present invention and do not represent all of the technical idea of the present invention, various modifications that can be replaced at the time of the present application It should be understood that there may be equivalents and variations.

Hereinafter, a system and method for providing a free call service through participation in an advertisement in a messenger and an SN of the present invention will be described with reference to the accompanying drawings.

1 is a block diagram of a system for providing a free call service through participation in an advertisement in a messenger and an SN according to an embodiment of the present invention.

As shown in FIG. 1, a system for providing a free call service through an advertisement in a messenger and an SN according to the present invention includes a web server 100 and a terminal 202 capable of using the Internet through the web server 100. And a user terminal 200 including a mobile terminal 204 equipped with a call function, a service providing system 300 for managing free calls and point services, an advertiser server 400, a messenger and an SNS providing server. It consists of 500.

The web server 100 is a space in which social network services such as Facebook and Twitter implemented in the Internet-enabled terminal 202 can be used.

The Internet-enabled terminal 202 may include a PC, a PC, such as a desktop, a laptop, a slate, a tablet, a smart TV, and the like. The mobile terminal 204 having the call function may be Wi-Fi, 3G, 4G network, or the like. There is a smart phone, a touch phone, a smart pad and the like that can use the phone and the Internet using, but not limited to the type of terminal, it is preferable to include all available terminals of the messenger and SNS.

The service providing system 300 for managing the free call and point services is largely composed of a free call system 330 and a point management system 350.

The free call system 330 is a system for receiving a user and the other party's phone number at the same time and making a call connection with each other through a public telephone network. A mobile phone, a general phone, a smart TV, etc. can be connected to the Internet and include a telephone function. Since it is applied to the terminal that does not need a separate executable program.

The free call system 330 includes a server and a router. The free call system 330 is connected to a communication provider switchboard in a corresponding region to enable a telephone call with a communication terminal such as a general telephone and a mobile phone.

The point management system 350 is a system for reducing a portion of the profit generated when the user participates in the advertisement to the point, and is configured for inducing the active participation of the user.

In the revenue structure of the present invention, a messenger and SNS provider and a free call service provider are joined, and when an advertiser requests an advertisement from the service provider, the advertisement is exposed through various messengers and SNS, and the user is exposed. It is a structure for earning free calls and points in exchange for clicking and watching the ad.

First, an embodiment for providing a free call service by exposing an advertisement through a messenger will be described.

Users can use IM and SNS for mobile phones, PCs, smart TVs, etc., which are most frequently used in mobile phones.

In order to use a messenger or SNS, a user basically registers by inputting personal information and sets an identification ID using a mobile phone number or an email address.

In this process, since the user has already entered basic information for earning points, there is no need for a separate membership to earn points.

For example, if you need to talk with a friend registered on a mobile phone using a messenger and make a voice call, select the "free call" icon and the user enters the mobile phone number of the friend they want to call. Calls are made to users 'and friends' mobile phones through the system, and when a call connection is initiated with each other, an advertisement is played and free calls are made during the advertisement viewing time.

In this case, the service provider generates revenue as the user's advertisement is clicked on the user and is shown. The user receives a portion of the profit generated by applying Cost Per Click (CPC) or Cost Per Millenium (CPM). Give back.

In addition, some profits are also returned to messengers and SNS providers, thereby generating revenue of service providers, users, messengers, and SNS companies, and advertisers can more effectively advertise.

2 is a diagram illustrating an example of exposing free call content in a messenger according to an embodiment of the present invention, and FIG. 3 is a diagram illustrating an example of a received number input screen displayed when selecting free call content according to an embodiment of the present invention. 4 is a diagram illustrating an example of displaying a free call time during an advertisement playing state after a call connection according to an embodiment of the present invention, and FIG. 5 illustrates points earned and used according to an advertisement participation according to an embodiment of the present invention. It is a figure which showed the example which displayed an item.

For example, as illustrated in FIG. 2, while Hong Gil-dong and Superman are having a text conversation via a messenger, when a free call icon 600 exposed in the messenger window is clicked to explain the way, As shown in FIG. 3, a receiver number input screen for a free call is output.

Here, as described above the call connection method, the call signal is transmitted to each number through a router under the control of the free call system 330 through a public communication network, and each call is received by receiving each call This is used.

Because of the communication network, the call quality is significantly different from the free connection method in the existing Internet environment.

If you make a free call on your smartphone, you only need to enter the recipient's number. If you want to make a call on another phone, you can enter each new number.

When the phone number input is completed and the call is connected to each other and the call proceeds, as shown in FIG. 4, the advertisement content is played and the free call time is displayed at a predetermined position.

At this time, the mobile phone can not watch the advertisement screen because the user must bring the screen to the ear. Therefore, in the case of a mobile phone, it is desirable to enable a free call by detecting a case where a call to the earphone is in progress.

The detection of earphone calls can be fully verified in software.

If the earphone call is not possible, it is preferable to give a free call time after the advertisement participation to make the call.

After joining the ad and ending the free call, if the user selects the free call icon (not shown) displayed after the end of the ad for consultation and payment with interest in the goods of the advertisement, the user is connected to the business system 700 to immediately purchase It is possible.

Then, when the free call through the participation in the advertisement is completed, the predetermined amount of the proceeds of the charging according to the advertisement playback is returned to the user as a point.

As illustrated in FIG. 5, the user may utilize the accumulated points as free calls, free texts, or online content purchases.

This revenue distribution is the driving force for the user to induce active participation in the free call according to the advertising participation revenue generation and distribution is activated.

6 is a block diagram illustrating a configuration of a company system for counseling and payment according to an item purchase after participating in an advertisement according to an embodiment of the present invention.

Co-purchase or social shopping can buy goods at low prices as many people decide to buy. However, people over a certain age give up on purchasing goods because of difficulty in understanding social commerce, complicated membership registration process, and late acquisition of product information.

Therefore, as shown in FIG. 6, after the participation in the advertisement, when a free call icon is clicked for consultation and purchase of a product, a call center system 702 or a product producer terminal 704, that is, a terminal capable of talking to a seller By configuring the connection to proceed with the call center, it is possible to facilitate the low-cost purchase through membership registration and direct transactions with the goods producers.

7 is a flowchart illustrating a method for providing a free call service through advertisement participation in a messenger and an SN according to an embodiment of the present invention.

Referring to FIG. 7, people connect to a messenger or SNS to share conversations and recent information with a counterpart, such as a friend (S700).

Since the messenger and the SNS are assigned a mobile phone number and an e-mail ID of the user, the messenger and the SNS can use the information as it is in the free call service.

The advertiser server 400 requests the advertisement contents to the service providing system 300, and the service providing system 300 exposes an advertisement icon for a free call to the messenger and the SNS providing server 500 on the messenger and the SNS. (S702).

When the user selects the free call icon 600 for a free call while using a messenger and SNS, the user inputs a phone number to proceed with the free call (S704).

In the case of a smartphone, since the user's cell phone information is embedded, the user only needs to enter the other party's number.

However, when a user wants to proceed with a call using a general phone or a smart TV, the user waits for a call signal by inputting the user's phone number and the other party's phone number, respectively.

Each call signal is transmitted to the terminal of the user and the counterpart user, and the call is connected to each other, and when the call proceeds (S706), the advertisement content is played and the free call time is displayed (S708).

When the call is completed and ad play is stopped, the user is credited with a portion of the revenue for advertising billing (S710).

If the user is interested in the advertising items and selects the free call icon on the completed advertisement screen (S712), based on the contact information of the seller stored in the advertising content, each call signal is transmitted to the user and the seller so that they can proceed with consultation and payment. (S714, S716).

As described above, when the free call content according to the advertisement participation on the messenger and the SNS is selected, and each call is connected by entering a desired number of calls, the call starts to play the advertising content and exposes the free call time, When the ad play and the call ends, a certain amount of advertising revenue is earned as a point to the user, the points can be used as various benefits, and the purchase of goods according to the advertisement is easily effected through a free call connection.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is clearly understood that the same is by way of illustration and example only and is not to be taken by way of limitation, It will be understood by those skilled in the art that various changes in form and details may be made therein without departing from the spirit and scope of the present invention as defined by the appended claims and their equivalents.

Claims (7)

In the free call service providing system in the messenger and SNS,
Web server;
A user terminal equipped with an internet access and a call function of the web server;
A messenger and SNS providing server for providing free call content through the messenger or SNS service;
A free call system for allowing call access to each other through a public telephone network when a free call content is selected from a messenger or an SNS provided through the messenger and an SNS providing server, and each recipient's phone number for call connection is input; A service providing system including a point management system for managing points provided to a user by a predetermined amount of advertising revenue generated according to free call content selection; And
Advertisement server for transmitting the advertising content to the service providing system, the system for providing a free call service through the participation in advertising in the messenger and SNs, characterized in that it comprises an advertiser server for receiving information on the expenditure according to the selection of the advertising content.
The method of claim 1,
System for providing a free call service through participation in advertising in the messenger and SSN, characterized in that it further comprises a vendor system for purchasing goods or counseling for advertisements viewed after free calls.
The method of claim 2,
The vendor system,
A call center system for conducting purchases and payments for advertising goods through a telephone connection; And
A system for providing a free call service through participation in an advertisement in a messenger and SNS, comprising: a product producer terminal connected to a user terminal in order to directly purchase a discounted product in progress through a joint purchase.
In the method of providing free call service in messenger and SNS,
A user connecting the terminal to a messenger or SNS through a web server;
When the toll-free system selects the toll-free content exposed to the messenger or the SNS, and receives the respective phone number information for the call connection, connecting the call to each phone number using a public communication network;
When the call is connected to the messenger and the SNS providing server, playing the selected advertisement, and storing the billing details according to the advertisement exposure;
Accumulating, by the point management system, an advertising participant ID as a point on a predetermined amount of the profit of the billing according to the advertisement exposure; And
Advertiser server receiving a billing history from the messenger and SNS providing server to check the degree of advertisement exposure, characterized in that it comprises a free call service providing method through the participation in advertising in messenger and SNS.
5. The method of claim 4,
If a free call is requested to purchase or consult an item according to an advertisement product after participating in an advertisement in the user terminal, a free call is performed with a company system. How to provide call service.
5. The method of claim 4,
The step of the free call with the company system,
A method of providing a free call service through participation in an advertisement in a messenger and SSN, wherein a call is connected to a call center system when a call request for consultation and payment of goods is connected.
5. The method of claim 4,
The step of the free call with the company system,
A method of providing a free call service through participation in an advertisement in a messenger and SNS, characterized in that a call is connected to a product producer terminal when a producer makes a direct sale of a discount sale product due to a joint purchase.

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