KR20120100657A

KR20120100657A - Method and device for providing contents using pay registration of contents

Info

Publication number: KR20120100657A
Application number: KR1020110020024A
Authority: KR
Inventors: 오충록
Original assignee: 오충록
Priority date: 2011-03-03
Filing date: 2011-03-07
Publication date: 2012-09-12

Abstract

PURPOSE: A content providing method using paid registration for contents and a device thereof are provided to supply higher quality contents by giving prize money to members registering contents or a part of members registering outstanding contents. CONSTITUTION: Contents are registered by a member(S210). If a request for the contents is received form a user, the contents are provided by matching advertisement contents(S230). The popularity is measured by using one or more of information about the contents. The excellence of the contents is determined by using the popularity. If the contents are selected as excellent contents, advertisement profits are distributed to the member. [Reference numerals] (AA) No; (BB) Yes; (S210) Content registration; (S220) Paid registration?; (S230) Providing matched advertisement contents when providing contents; (S240) Providing unmatched advertisement contents when providing contents

Description

Method and device for providing contents using paid registration of contents {Method and device for providing contents using pay registration of contents}

The present invention relates to providing content using a communication network, and more particularly, to a method and an apparatus for providing high quality content using paid registration of content.

Recently, due to the development of the Internet and communication devices, the distribution of contents using communication networks such as the Internet network and mobile communication network is being actively performed. For example, in the case of Google's YouTube, which provides video content, users can easily access the video content using not only a website (www.youtube.com) but also a smart phone that is widely used recently.

Moreover, in recent years, general users also produce content and distribute it to the public through the Internet, and the above-mentioned YouTube deals with user created contents (UCC).

Although there is an advantage that users can easily provide contents anytime and anywhere due to such a large amount of content dissemination, there is also a problem that it is difficult to search a desired content among a large number of contents. In addition, while the quantitative expansion of the content will be further accelerated, it is also an important issue about how to distribute high-quality content desired by the user.

Accordingly, the present invention has been made to solve the above-described problem, and to provide a method and apparatus for providing a content using a paid registration of content that can provide better quality content by paying for the registration of the content.

In addition, the present invention is to provide a content providing method for providing a higher quality content by awarding the prize to the author who registered the content to promote the desire to author.

In addition, the present invention is to provide a content providing method using the paid registration of the content to be able to show a higher advertising effect by classifying the quality content and inserting the advertisement.

Other objects of the present invention will become more apparent through the following preferred embodiments.

According to an aspect of the present invention, a content providing service method in a communication device connected to a communication network, the method comprising: registering content from a member; If a request for the content is received from a user, matching the advertisement content to provide the content; And distributing the advertising revenue from the advertising content to the member if the content is paid registration content paying a registration fee, and the content providing method using the paid registration of the content and a program executing the method are recorded. Provided is a recording medium.

Here, when the content is a paid registration content, the advertisement content is matched and provided only when the popularity using at least one of the number of views, recommendations, comments, scraps, and user scores for the content becomes a predetermined level or more. Can be.

In addition, the distribution of the advertising revenue to the member, measuring the popularity using at least one of the number of views, recommendations, comments, scrap number for the content; And determining whether the content is excellent content by using the popularity, and the advertisement revenue may be distributed to the member only when the content is selected as the excellent content.

In addition, measuring the popularity using at least one of the number of views, recommendations, comments, scraps, user scores for the content; The method may further include determining whether the content is excellent content by using the popularity, and when the content is selected as the excellent content, a part or all of the registration fee due to registration of paid registration contents for a predetermined period is the member. Can be allocated to

A content providing service method in a communication device connected to a communication network, the method comprising: storing content registered from a member who has paid a registration fee; Determining whether advertisement content is registered from the member; And when the request for the content is received from a user, when the advertisement content is registered, the advertisement content is provided together with the content, and when the advertisement content is not registered, the content is compared with other registered advertisement content. There is provided a recording medium in which a content providing method using paid registration of content including providing the content and a program for executing the method are recorded.

Here, when the advertising content is not registered from the member, the step of calculating the proceeds from the other advertising content to provide to the member some or all of the proceeds generated in accordance with the provision of the other advertising content further includes Can be.

In addition, a content providing service method in a communication device connected to a communication network, the method comprising: registering paid registration contents registered by members only after paying a registration fee; Measuring popularity using at least one of a number of views, a recommendation number, a comment number, a scrap number, and a user score of the paid registered contents registered for a predetermined period of time; And selecting one or more excellent contents among the paid registration contents using the popularity to award a prize, and a recording medium on which a content providing method using paid registration of contents and a program executing the method are recorded. Is provided.

Here, the prize money is a registration fee obtained by the registration of the paid registration content, the advertising proceeds generated by providing the advertisement content matched with the paid registration content to the user, or by providing the paid registration content to the users It may be determined according to at least one of the proceeds.

A content providing service method in a communication device connected to a communication network, the method comprising: registering content from a member; Determining whether the content is a paid registration content registered only after paying a registration fee or whether the content is a free registration content registered for free; And providing advertisements to users by matching the advertisement contents when the contents are free registration contents, and providing the users without matching the advertisement contents when the contents are paid registration contents. Provided is a recording medium on which a method and a program for executing the method are recorded.

Here, when the content is a paid registration content, if the popularity using at least one of the number of views, recommendation, comments, scraps, user scores for the content becomes a certain level or more, the advertisement content is added to the paid registration content. Matching may be provided.

According to another aspect of the present invention, a content providing device for providing content to a user terminal connected via a communication network, the content providing apparatus, comprising: a content registration unit for registering paid registration content registered by members only after paying a registration fee; A content providing unit for providing the pay registration contents to users; And measuring the popularity using at least one of the number of views, recommendations, comments, scraps, and user scores of the paid registration contents registered for a certain period of time, and among the pay registration contents using the popularity to award a prize. Provided is a content providing apparatus using paid registration of content including an excellent content selecting unit for selecting one or more excellent contents.

According to the present invention, it is possible to provide higher quality content by paying for the registration of the content.

In addition, according to the present invention, by awarding a prize to all the members who registered the content or a part of the registered excellent content, it is possible to provide a higher quality content.

In addition, according to the present invention by classifying the high-quality content and inserting the advertisement to show a higher advertising effect to satisfy the advertiser to generate more profits to enable more active content providing services.

1 is a block diagram schematically showing the entire system for providing content using paid registration of content according to an embodiment of the present invention.
2 to 5 are flowcharts illustrating a content providing process using paid registration in a content providing device according to an embodiment of the present invention.
6 is a flowchart illustrating a process of providing audio content in a content providing device according to an embodiment of the present invention.
7 is a block diagram showing the configuration of a content providing device according to an embodiment of the present invention.

While the invention is susceptible to various modifications and alternative forms, specific embodiments thereof are shown by way of example in the drawings and will herein be described in detail. It should be understood, however, that the invention is not intended to be limited to the particular embodiments, but includes all modifications, equivalents, and alternatives falling within the spirit and scope of the invention.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Reference will now be made in detail to embodiments of the present invention, examples of which are illustrated in the accompanying drawings, wherein like reference numerals refer to the like elements throughout the specification and claims. The description will be omitted.

1 is a configuration diagram schematically showing an entire system for providing contents using paid registration of contents according to an embodiment of the present invention.

Referring to FIG. 1, the entire system according to the present embodiment includes a content providing device 40, an upload terminal 10, a user terminal 20, and an advertiser terminal 30.

The upload terminal 10, the user terminal 20, and the advertiser terminal 30 are all communication terminal devices having a communication function, and may be, for example, a computer, a smartphone, a PDA, a netbook, and the like. However, the advertiser terminal 30 may be implemented as a server device having a storage medium, such as a database (DB), as a device for providing advertisement content, rather than a general terminal device.

The upload terminal 10 is a terminal device used by a user who uploads contents, and the user terminal 20 is a terminal device used by general users who use content provided by the content providing device 40. The upload terminal 10 and the user terminal 20 are simply divided for convenience of explanation, and it is natural that the same user can register (upload) the content or use the content of another person. Similarly, the advertiser terminal 30 may be a terminal device used by a general user, which means that the general user may also register advertisement content.

The content providing device 40 performs a function of providing content registered by users to member users through a download or streaming method.

In addition, the content providing device 40 may provide advertisement content requested by advertisers to match the contents uploaded by members, and the method will be described later.

The advertiser terminal 30 is a terminal device of an advertiser and is used to register advertisement content with the content providing device 40 connected through a communication network. As described above, the advertiser terminal 30 may be a general client terminal device or may be implemented in a server form. When the advertiser terminal 30 is implemented in the form of a server, for example, the content providing device 40 may be implemented in a form of obtaining an advertisement content by contacting a corresponding server.

In particular, according to the present embodiment, when the content providing device 40 registers the content from the members, the content providing device 40 is divided into paid and free to register the content.

When content is registered for a fee, the content providing device 40 may provide the following benefits to the corresponding member. First, the registered content (hereinafter referred to as "paid registration content") is provided with matching advertisement content so as to be differentiated from free registration content (free registered content). For example, as soon as the free registration content is registered in the free registration content, the advertisement content is immediately matched and provided to the users, and the paid registration content is not provided with the matching advertisement content for a certain period or permanently after registration. That is, when general users are provided with paid registration content, there is no need to watch or listen to any advertisement content for a certain period of time or permanently. Another example is the difference between the free registration content and the advertising content that matches the paid registration content can be distinguished. For example, a 10 second video advertisement is matched to the free registration content and the image advertisement is matched for only 3 seconds to the paid registration content. The manner provided may be used.

Second, a portion of the profit generated by the paid registered content is distributed to a member who registers the paid registered content (hereinafter referred to as a paid registered member). For example, a portion of the advertising revenue from the advertising content matching the paid registration content, the revenue from the provision of the paid registration content, or the registration revenue generated from the registration of the paid registration content is distributed to the paid registration member.

In addition, according to another embodiment, revenue is not distributed to all paid registered members, but popularity (for example, view count, recommendation count, comment count, scrap count, user score (score scored by a user), etc. Rewards may be awarded only to paid registered members who have registered paid content with a certain level of popularity. The compensation amount may be set in proportion to the advertising revenue, content providing revenue, paid registration revenue, etc. as described above, but may be a predetermined amount predetermined in the same concept as the prize money. In other words, a prize is awarded to a paid registered member who is a registrant of paid registration content selected as excellent content due to its popularity, and the prize money may vary according to a predetermined amount or a profit mentioned above.

In addition, the reward provided to the registered member may be substantial cash, or may be virtual money or in kind, such as cyber money, mileage, points, gift certificates, or the like.

Third, the paid registration member is given the right to register the advertisement content. In general, advertising content is paid by the advertiser and registered accordingly. The advertisement content can be registered free of charge by registered members who have registered paid content. For example, if one registered paid content is registered for 5 seconds If you register 3 video ads and 3 paid registration contents, you can register 10 seconds video ads for free.

In addition to the above three advantages, it is natural that various other benefits may be provided to members who have registered for paid contents.

According to the above-described embodiments, the content providing device 40 receives contents for a fee, and provides more qualitatively excellent content by rewarding users with paid registration content, which is substantially popular. In addition, there is an advantage in that the advertiser can also match their ads to excellent content from the advertiser's point of view to obtain a more practical advertising effect.

Hereinafter, a content providing process in the content providing device 40 will be described.

2 to 5 are flowcharts illustrating a content providing process using paid registration in the content providing device 40 according to each embodiment of the present invention.

First, referring to FIG. 2, when the content providing device 40 receives content from an arbitrary member (S210), the content providing device 40 determines whether the corresponding content is a paid registration registered for free by paying a predetermined amount or a free registration registered for free ( S220). In other words, members may register for free when registering their contents, but may register by paying a certain amount. The payment amount may be set to be constant, but may be divided into a plurality of amounts based on various criteria, such as for each exposure level and for keywords related to content (more details will be described later).

If the member provides free registration, the content providing device 40 stores the corresponding content (hereinafter referred to as free registration content) in the free registration content DB (S230), and if the member performs paid registration, the corresponding content (hereinafter paid registration). Content) is stored in the paid registration content DB (S240). In other words, it means that the paid registration content and the free registration content are managed differently.

Subsequently, the content providing device 40 matches with the advertisement content when providing the free registration content when the user requests the free registration content. For example, when the free registration content is a video, an advertisement image may be inserted on one side of the screen, or the video advertisement content may be provided first before the video is provided. Since a method of matching advertisement content to content and providing the same is currently used in many UCC sites, detailed description thereof will be omitted.

In contrast, the content providing device 40 does not match the advertisement content and provides the pay registration content immediately to the user when the user requests the pay registration content.

In this case, although not shown in the drawing, the content providing device 40 may provide a benefit, such as a point, to a paid registered member who registered paid registered content. As described above, for example, the paid registration member may register one advertisement content that is matched with arbitrary content and provided to users. Of course, the present invention is not limited thereto, and any benefit different from the free registered member may be provided.

Referring to FIG. 3 according to another embodiment, when the pay registration content is registered (S310), the content providing device 40 determines whether the content is registered from the pay registration member (S320).

When the advertisement content is registered together, the content providing device 40 provides the above-mentioned advertisement content by matching the paid registration content with a request for a corresponding paid registration content from any user later (S330). In other words, the advertisement content of the member is matched to the paid registration member who registered the paid registration content and provided to other users.

On the contrary, when the advertisement content is not registered, the content providing device 40 matches the pre-registered advertisement content (that is, the advertisement content registered by a member other than the above-mentioned paid registration member) with the paid registration content registered in S310. It is provided to the users (S340).

Here, unlike the present embodiment, other benefits as described above may be provided to the corresponding paid registered member without providing the advertisement content previously registered in S340, and matching any advertisement as shown in S240 of FIG.

Referring to FIG. 4, according to another embodiment, when the pay registration content is registered (S410), the content providing device 40 periodically or irregularly measures the popularity of the pay registration content (S420). Here, popularity refers to at least one of the number of times that users viewed each content (views), the number of recommendations (recommendations), the number of comments (number of comments), and the number of scraps to other sites (number of scraps), It is a measure of how much users use the content.

That is, the content providing device 40 measures the popularity of each registered pay content using the above items.

The content providing device 40 determines whether the popularity of the paid registered content is higher than a value K (which can be arbitrarily set by an operator in operation), which is a preset value (S430). As an easy example for the sake of understanding, K is set to 10,000 views, and it is determined whether the number of views of the corresponding content is higher than the K value.

If the number of views is lower than the K value, the content providing device 40 determines whether a predetermined period has elapsed since the registration of the paid registration content, and if the predetermined period has not elapsed, the content providing device 40 proceeds to S420 to measure the popularity later. . Here, the predetermined period may be set in various ways such as 30 days or 50 days.

If a predetermined period has elapsed, the content providing device 40 changes and manages the paid registered content into free registered content (S450). In other words, the content that does not become popular for a certain period of time is to be treated in the same way as the free registration content. Of course, this is only one embodiment.

If the popularity is greater than or equal to the K-value, it may be determined that the content has gained much popularity before a certain period of time has elapsed, and thus it is recognized as a popular content for users, and the advertisement content is then matched and provided to the users (SS460). Therefore, by advertising only to the popular paid registration content, it is possible to provide a higher advertising effect to advertisers using high-quality content. In addition, the users who are provided with the content can also be provided with the content that does not have an advertisement inserted in the first place, and thus can use a higher quality service.

In addition, the content providing device 40 distributes the advertising revenue by providing the above-mentioned advertising content for a predetermined period of time to the paid registered member (S470). For example, the content providing device 40 may distribute half of the advertising revenue to the paid registered member every month for one year.

Therefore, it is possible to provide profits by allocating profits to members who register contents, and to provide higher quality contents to users who are provided with the contents, and also to insert higher advertisements into contents that are popular with advertisers. You will see the effect.

Referring to FIG. 5 according to another embodiment, when the content providing apparatus 40 receives the registered pay content (S510), the content providing apparatus 40 measures the popularity of each content for a certain period of time (S520). For example, the popularity of paid registered contents registered during February 2011 is measured during the month of February.

The content providing device 40 selects one or more of the most popular excellent content by using the measured popularity of each pay registration content (S530). Here, the popularity may use any one or more of the number of views viewed by the general user, the number of recommended recommendations, the number of comments (comments), the number of scraps (the number of scraps), or the user scores directly scored by the users. . In addition, according to an embodiment, only the special members, such as the member who paid a certain amount of money, may evaluate the paid registered content so that the excellent content may be selected by using the number of recommendations, scores, etc. granted by the special members. For example, for the convenience of understanding, paid content is provided only to special members who have paid a certain amount during the selection period of excellent content, and excellent content is selected by using the points given to paid registered content by special members. will be. Of course, when the selection period of the excellent content elapses, the paid registration content may be provided to all users. Of course, the method of selecting the excellent content by the special member described above may be performed in the same manner in the present embodiment as well as in all other embodiments for selecting the excellent content.

The content providing device 40 distributes some or all of the registration fee obtained by registration of each pay registration content to the pay registration members who registered the selected excellent content in S510 (S540).

In other words, the content providing device 40 distributes a part or all of the registration fee according to the registration of the pay registration content to the pay registration member who registered the most popular content among the users who registered the pay registration content. Therefore, it is possible to induce higher quality content registration, which enables users to use higher quality content.

In this embodiment, the registration fee is distributed to the corresponding members for the excellent content. However, as an example of the distribution method, only the registration fee paid when registering the paid registration content to the paid registration member who has a certain popularity is given. You can also provide In other words, even if the content is registered for a fee, if the content becomes popular to users to some extent, it becomes a concept of returning the registration fee again. In addition, as an example according to a new embodiment incorporating the embodiment according to FIG. 5, the content providing device 40 selects the content with the highest popularity among the 100 registered paid registration contents as the excellent content, and ranks 10th. 50% of the total registration fee is distributed to each member for excellent content within the company, and the remaining 11th to 100th place for premium content can be managed by returning only the registration fee paid for the initial registration.

In addition, the embodiment according to FIG. 4 and the embodiment according to FIG. 5 may be combined. For example, the advertisement revenue, the revenue according to the provision of the content (when the content is provided for a fee) and the paid registration content may be combined. The registration fee may also be distributed to paid registered members of excellent content.

Here, the selection of the excellent content is carried out for all registered registered paid content, but by category, media, search keywords (for example, tag information associated with the content), or registration grade Each may be divided by a standard.

For example, by category, content may be divided into categories such as news, music, movies, and lectures, and excellent content may be selected for each category. Similarly, selection of excellent content may be performed for each media such as a video, an image, and a text.

In the case of a search keyword, one or more search keywords may be set for each content, and the search keyword may be directly set by a member who registers the content, or tag information set in the content may be used as a search keyword. Accordingly, the content providing device 40 may proceed to select the excellent content for each search keyword, and for example, the excellent content for each search keyword, such as [news] or [music video], may be selected.

According to an embodiment, the content providing device 40 may divide a grade for each price when proceeding to register a paid content from members. As an easy example, a grade A may be divided into 10,000 won, a grade B 5,000, a grade C 1,000, and registration costs may vary. The higher the grade, the higher the exposure ranking of the contents. In other words, the more expensive and registered content is, the more exposed the content is to users. Therefore, a member who registers a paid registration content with a high rating can obtain more publicity effect on his or her content.

Therefore, the content providing device 40 may select the excellent content for each of the registration grades of the pay registration content and compensate for it.

According to another embodiment, different registration costs may be set according to category, keyword, media type, etc. when registering the paid registration content. For example, as in the online advertising, the advertising cost for each keyword is different, and the registration cost of the paid registration content may be set differently for each search keyword.

Similarly, in the case of a category, a popular category may have a higher registration cost, and even in the case of a media type, a high registration cost may be higher than that of an image or an audio in the case of a video having a high file capacity.

As such, it will be apparent to those skilled in the art that the registration cost of the paid registration content may be flexibly determined according to the environment of the operator, the category of the content, the search keyword, the media type, and the like, and thus the detailed description thereof will be omitted.

Hereinafter, a content providing method when the content is audio will be described in detail.

6 is a flowchart illustrating a process of providing audio content in the content providing device 40 according to an embodiment of the present invention.

Referring to FIG. 6, when the audio content is registered (S610), the content providing device 40 determines whether the paid registration is a paid registration (S620). If there is a request for audio content, the advertisement content including audio is provided in the corresponding audio content (S630). For example, 10 seconds of audio advertisement content is provided first, followed by corresponding audio content.

In contrast, in the case of a paid registration, the content providing device 40 matches and provides the advertisement content that does not include audio to the audio content (S640). For example, the user terminal 20 outputs a still image or video including no audio through a display while outputting corresponding audio content through a speaker.

In summary, in the case of free registration, the corresponding content is provided together with the audio advertisement content, and in the case of the paid registration, the video content displayed only on the screen is provided so that the audio content can be immediately listened to.

Therefore, when the user is provided with the paid registration content, unlike the free registration content, the users can immediately listen to the content of the corresponding content without having to listen to a separate audio advertisement.

In this embodiment, as described with reference to FIGS. 4 and 5, it is natural that benefits (such as distribution of advertising revenue or distribution of registration costs) may be given to members who have registered paid content afterwards.

Hereinafter, the configuration of the content providing device 40 will be described.

7 is a block diagram showing the configuration of a content providing device 40 according to an embodiment of the present invention.

Referring to FIG. 7, the content providing device 40 according to the present embodiment includes a communication unit 710, a storage unit 730, and a control unit 750, and the storage unit 730 is configured to store free registration content. Free content DB (731), paid content DB (733) for storing the paid registration content, advertising content DB (735) for storing the advertising content and member information DB (737) for storing the information of registered users The controller 750 may include a content registering unit 751, a payment processing unit 753, a content providing unit 755, an excellent content selecting unit 757, and a revenue settlement unit 759.

The communication unit 710 of the content providing device 40 is for data communication with communication devices such as the upload terminal 10, the user terminal 20, and the advertiser terminal 30 through a communication network. Since it will be apparent to those skilled in the art, a detailed description of the communication unit 710 will be omitted.

In the storage unit 730 of the content providing device 40 stores the member information of the registered users, the member is a general user member who registers the content or receives the content, and the advertiser member to register the advertisement content or to request advertising It can be divided into. In addition, the storage unit 730 stores the contents registered by the members. In the present embodiment, a method in which all the contents are stored in the storage unit 730 provided in the content providing device 40 is described as an example. Naturally, the content may be stored in another device connected to the providing device 40 through a communication network.

The control unit 750 of the content providing device 40 performs the overall functions of the content providing device 40, and also controls the communication unit 710 and the storage unit 730, hereinafter, each function of the control unit 750. We will focus on the function of wealth.

The content registration unit 751 of the control unit 750 functions to store the contents registered by the members in the storage unit 730. If the registered content is the free registration content, the content registration unit 751 is a free content DB 731 and the paid registration content. The pay content DB 733 is stored.

When the content registration unit 751 stores the content in the storage unit 730, the content registration period (necessary for the selection of excellent content by period), category, keyword (or tag information), and registration level (paid registration content) In the case of

The payment processing unit 753 allows a member to pay a registration fee according to registration of paid registration content or advertisement content. Of course, the payment can be made in a variety of ways, such as card payment, bank transfer payment, mobile phone payment, and now, since the payment is made on various Internet sites will be apparent to those skilled in the art, more detailed description will be omitted.

The content provider 755 functions to provide the users with the content stored in the storage 730. The content provider 755 may provide the content by downloading or streaming. However, the content providing unit 755 may be provided in a stream network method in order to prevent illegal copying of the content.

In particular, when providing the content requested from the user, the content providing unit 755 also provides the corresponding advertisement content, if the advertisement content is matched. Generally, there is a method of providing advertising content prior to providing the requested content, or providing advertising content together in a manner that is displayed on one side or all of the screen while providing the requested content. Is used. The method of providing the advertisement content will be apparent to those skilled in the art, and in particular, the method of providing the advertisement content matching the audio content according to an embodiment of the present invention has been described with reference to FIG.

The excellent content selecting unit 757 functions to select the excellent content for a predetermined period of the pay registration content, the selection method is described above, and thus redundant description will be omitted.

The revenue settlement unit 759 functions to set a dividend of the proceeds provided to the selected excellent content. As described above, the dividend may be part or all of the proceeds (advertising proceeds and / or registration fees) and may vary depending on the number of selected excellent contents.

Similarly, since the method for allocating the profits provided to the members who registered the excellent content has been described above, a more detailed function of the revenue settlement unit 759 will be omitted.

The above-described content providing method according to the present invention can be embodied as computer readable codes on a computer readable recording medium. Computer-readable recording media include all kinds of recording media having data stored thereon that can be decrypted by a computer system. For example, there may be a read only memory (ROM), a random access memory (RAM), a magnetic tape, a magnetic disk, a flash memory, an optical data storage device, and the like. In addition, the computer-readable recording medium may be distributed and executed in a computer system connected to a computer network, and may be stored and executed as a code readable in a distributed manner.

It will be apparent to those skilled in the art that various modifications and variations can be made in the present invention without departing from the spirit or scope of the invention as defined in the appended claims. It will be understood that various modifications and changes may be made.

10: upload terminal
20: user terminal
30: advertiser terminal
40: content providing device
710: communication unit
730: storage unit
731: Free Contents DB
733: Paid Contents DB
735: Ad content DB
737: Member Information DB
750: control unit
751: Content Register
753: Payment processing unit
755: content provider
757: Excellent Content Selection Department
759: Revenue Settlement Department (759)

Claims

In the content providing service method in a communication device connected to a communication network,
Registering content from a member;
If a request for the content is received from a user, matching the advertisement content to provide the content; And
And distributing advertisement revenue from the advertisement content to the member when the content is paid registration content paying a registration fee.

The method of claim 1,
When the content is a paid registration content, the advertisement content is provided only when the popularity using the at least one of the number of views, recommendations, comments, scraps, user scores for the content is above a certain level. The content providing method using the paid registration of the content.

The method of claim 1, wherein distributing the advertising revenue to the member includes:
Measuring popularity using at least one of a number of views, a recommendation, a comment, a scrap, and a user score for the content;
Determining whether the content is excellent content using the popularity,
The content providing method using the paid registration of the content, characterized in that the advertising revenue is distributed only to the member when the content is selected as the excellent content.

The method of claim 1,
Measuring popularity using at least one of a number of views, a recommendation, a comment, a scrap, and a user score for the content;
The method may further include determining whether the content is excellent content by using the popularity.
When the content is selected as the excellent content, the content providing method using the paid registration of the content, characterized in that part or all of the registration fee due to the registration of the paid registration content for a predetermined period is allotted to the member.

In the content providing service method in a communication device connected to a communication network,
Storing the registered content from the member who paid the registration fee;
Determining whether advertisement content is registered from the member; And
When a request for the content is received from a user, the advertisement content is provided together with the content if the advertisement content is registered, and if the advertisement content is not registered, the content together with other registered advertisement content. Content providing method using the paid registration of the content comprising the step of providing.

6. The method of claim 5,
If the advertising content is not registered from the member, further comprising the step of calculating the proceeds from the other advertising content to provide the member with some or all of the proceeds generated by the provision of other advertising content; How to provide content using paid registration.

In the content providing service method in a communication device connected to a communication network,
Receiving a registered content registered by the members only after paying the registration fee;
Measuring popularity using at least one of a number of views, a recommendation number, a comment number, a scrap number, and a user score of the paid registered contents registered for a predetermined period of time; And
Selecting one or more excellent contents among the paid contents using the popularity to award a prize.

8. The method of claim 7,
The prize money is a registration fee obtained by the registration of the paid registration content, advertising revenue generated by providing the advertising content matched with the paid registration content to the user or the proceeds of providing the paid registration content to the users Content providing method using the paid registration of the content, characterized in that determined according to at least one.

In the content providing service method in a communication device connected to a communication network,
Registering content from a member;
Determining whether the content is a paid registration content registered only after paying a registration fee or whether the content is a free registration content registered for free; And
If the content is a free registration content matching the advertising content to provide to users, and if the content is paid registration content provided to the users without matching the advertising content content providing method using the paid registration of the content .

The method of claim 9,
When the content is a paid registration content, if the popularity using at least one of the number of views, recommendation number, comments, scrap number, user score for the content is above a certain level by matching the advertising content to the paid registration content Content providing method using the paid registration of the content, characterized in that provided.

A recording medium readable by a digital information processing apparatus, in which a program for performing the method of any one of claims 1 to 10 is recorded.

In the content providing apparatus for providing content to a user terminal connected via a communication network,
A content registration unit that receives paid registration contents registered only by paying a registration fee from members;
A content providing unit for providing the pay registration contents to users; And
One of the pay registration contents using the popularity to measure the popularity using at least one of the number of views, recommendations, comments, scraps, user scores of the paid registration contents registered for a certain period of time, and award a prize Content providing apparatus using the paid registration of the content including the excellent content selection unit for selecting the above excellent content.