KR20120042790A - Give away have data record tag - Google Patents

Abstract

PURPOSE: A mouse pad for sales promotion is provided to be used as used for call connection with a person in charge, message sending, web page connection, and the like by responding to a digital device. CONSTITUTION: An information recording unit(100) is provided to one side of a mouse pad for sales promotion. The information recording unit includes identifying encryption data of a provider, issuing identical number, telephone number of the provider, web page or web element address of the provider and performs printing, adhesion, insertion, or high frequency adhesion by combining and selecting enterprise logo(2), optical cord(3), optical cord serial number(4), publication generic number(5).

Description

Promotional mouse pad with information recording unit {Give away have data record tag}

RFID technology, optical reading technology, printing technology, promotional material manufacturing technology

RFID technology, optical reading technology, not only production management, warehouse management, shipment management, sales management, but also based on RF tag and optical code recognition, mobile communication and web program are linked to product information, genuine and non-genuine products. Even distinguish it.

In recent years, NFC [Near Field Communication] chipset module is equipped with a mobile phone, and NFC is; Near field mobile communication is a kind of mobile RFID. NFC is a non-contact short-range wireless communication module using 13.56Mz frequency band as one of electronic tags (RFID) and transmits data between terminals at a close distance of 10cm.

NFC is widely used for data transmission / small payment / internet banking / shopping mall payment, as well as transmission of goods information and travel information for visitors, transportation, and access control lock devices in supermarkets or general stores.

The present invention reflects the reality that the RFID reader / optical reader is mounted on recent personal equipment, and relates to a promotional mouse pad provided with an information recording unit, which can be used for more various purposes in a digital environment.

It is used as a means of public trust with the information recording unit itself, and secondly responds to the digital device (calling a person, sending a message, connecting a web page, connecting a web element, authentication, suggestion, obtaining a right, participating in an event, It is an object of the present invention to provide a promotional mouse pad provided with an information recording unit used for issuance, transaction, etc.).

An information recording section in which an RFID-TAG, an optical code, a serial number, an enterprise logo, and a hologram are selectively combined is provided on a promotional mouse pad.

The information recording unit provided in the promotional mouse pad is powerful for the user (identification, public trust, call with the person in charge, message sending, web page connection, web element connection, authentication, suggestion, right acquisition, event participation, issue, transaction, etc.). Is applied to a promotional mouse pad and is read by a personal device equipped with an RFID reader or an optical code reader (or merged) and transmitted to a server to grant a specific service right or opportunity to a customer. By doing so, it can be used as a method of corporate marketing means in the ubiquitous era.

1: Type 1 of the information recording unit provided in the promotional material
Figure 2: Type 2 of the information recording unit provided in the promotional material
Figure 3: Example of applying the information recording unit to the promotional material
Figure 4: Various promotional materials provided with an information recording unit
Figure 5: Information processing and transaction system diagram using the information recording unit

The information recording unit provided in the promotional mouse pad is utilized as follows.

A: Appearance itself with an information recording unit on a promotional mouse pad, used as a means of public trust.

B: To those who copy the service rights information provided by the promotional mouse pad provider in advance in the information record, or present the terminal which photographed and stored the information record, for the period of the event, , Prize entry, other services, etc.).

C: The mobile terminal responds to the information log and presents the SMS (text sending) mode to send the text message such as suggestion / order to the information log provider.

D: RFID reader / reader reader, which is carried by an individual or housed in an office in connection with {information recorder / personal digital equipment / information recorder call center / information recorder server or telecommunications server of promotion mouse pad} When the digital device with (or merge type) is placed close to or scanned, the digital device with RFID reader / optical reader (or merge type) detects some of the identification information recorded in the information record unit. Or merge detection, a.Connect a web page or web element for the customer event / customer transaction of the information recording provider to the screen of a mobile communication device / computer / smart TV, b. With the call center connection, the customer participation webpage in the provider is opened, and by inputting the indicated management number, it is used as a quick information processing and decision making means, and the screen of the digital device Through the work or call process, you can participate in {promote / suggest / receive merchandise orders / appropriate prizes}, and through the above process, {proposal / results / orders / contracts / admissions / invitation tickets / winning tickets / Coupon / application number / reservation number} etc. is used as a means to promise or pay {RF reader / mobile phone / smartphone / tablet PC / smart TV / computer / bar code monitor / mail / courier}.

The configuration of the information recording section and the method of applying the information recording section to the promotional mouse pad are as follows.

     A: As shown in type A of [Fig. 1,2], one side of the promotional mouse pad includes {identification password information / issued unique number / provider's phone number / provider's web page or web element address / other information, etc.}}. The information recording unit 100 to be recorded is provided, and a combination of {corporation logo (2), optical code (3), optical code serial number (4), and issue number (5)} is selected in the information recording unit 100 area. By using, printing / attaching / inserting / high frequency attachment, etc., the information recording unit is manufactured separately and attached in advance, such as sticky paper, resin, or directly applied to the manufacturing process of the promotion mouse pad.

     B: As shown in type B of [Fig. 1,2], one side of the promotional mouse pad includes {identification password information / issued unique number / provider's phone number / provider's web page or web element address / other information, etc.}}. The information recording unit 100 to be recorded is provided, and in the information recording unit 100 area, a combination of {corporation logo (2), issue number (5), and RFID-TAG (7)} is used for printing / attaching / Insertion / high frequency attachment is performed, and the information recording unit is separately manufactured and attached in advance by sticky paper or resin, or directly applied to the manufacturing process of the mouse pad for promotion.

     C: As shown in Type C of FIGS. 1 and 2, one side of the promotional mouse pad includes {identification password information / issued unique number / provider's phone number / provider's web page or web element address / other information, etc.}}. An information recording unit 100 to be recorded is provided, and in the information recording unit 100 area {company logo (2), optical code (3), optical code serial number (4), issue unique number (5), RFID-TAG (7)}, using a combination of choices, printing / attaching / inserting / high-frequency attachment, etc., by separately producing the information recording section with a sticky paper, resin, fiber, etc., or directly to the promotion mouse pad manufacturing process Provide by application.

     D: As shown in type D of FIG. 1 and 2, one side of the promotional mouse pad includes {identification password information / issued unique number / provider's phone number / provider's web page or web element address / other information, etc.}}. An information recording unit 100 to be recorded is provided, and in the information recording unit 100 area {company logo (2), optical code (3), optical code serial number (4), issue unique number (5), RFID-TAG (7), hologram (8)} by using a combination of choice, printing, attaching, inserting, high frequency attachment, etc., by separately producing the information recording section with a sticky paper, resin, etc., or producing a promotional mouse pad Apply directly to the process.

     E: If necessary, the information recording unit 100 records {provider's identification password information / issued unique number / provider's phone number / provider's web page or web element address / other information, etc.} on one side of the promotional mouse pad. In the area of the information recording unit 100, the corporate logo 2 / optical code serial number 4 / issued unique number 5 and the like are not printed, and only the {optical code 3 and RFID-TAG ( 7)} only one information recording method can be selected and applied to one side of a promotional mouse pad.

In the above technique, an optical code is a two-dimensional code (PDF417 / QR code), and an optical code that is advantageous in optical reading in a large amount of information recording and digital equipment is used.

Applying directly to the manufacturing process in the above technology,

a. Printed elements of the information recording unit 100 {corporation logo (2), optical code (3), optical code serial number (4), issue number (5), event (information) display unit (6)} Promotional mouse pad surface Printed with the design or auxiliary means, and produced by embedding the RFID TAG (7) integrated with the RF antenna and the RFID chip in the promotional mouse pad,

b. Printing elements of the information recording unit 100 (company logo (2), optical code (3), optical code serial number (4), issue number (5), event (information) display unit 6) is a promotional mouse pad Print with the design on the surface or auxiliary means, and attach the RFID TAG (7) integrated with the RF antenna and the RFID chip on the front or back of the area of the information recording section 100 of the promotional mouse pad,

c. Printing elements of the information recording unit 100 (company logo (2), optical code (3), optical code serial number (4), issue number (5), event (information) display unit 6) is a promotional mouse pad Printed with the design on the surface or auxiliary means, and after the RF antenna is printed separately on the back of the information recording area 100, the RFID chip is attached separately,

d. Printing elements of the information recording unit 100 (company logo (2), optical code (3), optical code serial number (4), issue number (5), event (information) display unit 6) is a promotional mouse pad Printed with the design on the surface or auxiliary means, RFID TAG printing method on the back or front of the information recording area 100 (electronic circuit, antenna, memory using organic or organic-inorganic materials with semiconductor / dielectric / conductor properties) Print the entire RFID TAG (7) on a promotional mouse pad, or attach it separately.

       e. Printing elements of the information recording unit 100 (company logo (2), optical code (3), optical code serial number (4), issue number (5), event (information) display unit 6) is a promotional mouse pad Printed with the design on the surface or auxiliary means, and printed separately using the special conductive ink / semiconductor ink / insulation ink / special polymer on the back or front of the information recording area 100 (RF antenna / Chip 100%) to print on a promotional mouse pad, or attach it separately.

1: surface of government record, 2: corporate logo, 3: optical code, 4: optical code serial number, 5: issue unique number, 6: event (information) display, 7: RFID-TAG, 8: hologram (or irregularities) No Song), 100: Information Record

Claims (3)

On one side of promotion mouse pad,
It is provided with an information recording unit 100 composed of an RFID TAG (7) optical code (3) corporate logo (2),
Promotional Mouse Pad with Information Record The method according to claim 1,
The components of the information recording section are limited to the RFID TAG 7 and the optical code 3,
At least one of a provider's identification code information, an issue unique number, a provider's phone number, a provider's web page, and a web element address are recorded and provided in the provided RFID TAG and optical code,
Promotional Mouse Pad with Information Record The method according to claim 1,
By limiting the components of the information recording section to the optical code 3,
Optically coded and printed one or more of a provider's identification code information, issue number, publisher's phone number, provider's web page, and web element address,
Promotional Mouse Pad with Information Record

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