KR20110070938A - Give away have data record tag - Google Patents

Give away have data record tag Download PDF

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Publication number
KR20110070938A
KR20110070938A KR1020090127572A KR20090127572A KR20110070938A KR 20110070938 A KR20110070938 A KR 20110070938A KR 1020090127572 A KR1020090127572 A KR 1020090127572A KR 20090127572 A KR20090127572 A KR 20090127572A KR 20110070938 A KR20110070938 A KR 20110070938A
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South Korea
Prior art keywords
information recording
information
promotional
provider
box
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KR1020090127572A
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Korean (ko)
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김경중
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김경중
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    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F23/00—Advertising on or in specific articles, e.g. ashtrays, letter-boxes
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06K—GRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
    • G06K19/00—Record carriers for use with machines and with at least a part designed to carry digital markings
    • G06K19/06—Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code
    • G06K19/067—Record carriers with conductive marks, printed circuits or semiconductor circuit elements, e.g. credit or identity cards also with resonating or responding marks without active components
    • G06K19/07—Record carriers with conductive marks, printed circuits or semiconductor circuit elements, e.g. credit or identity cards also with resonating or responding marks without active components with integrated circuit chips
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
    • G09F3/02—Forms or constructions
    • G09F3/03—Forms or constructions of security seals
    • G09F3/0305—Forms or constructions of security seals characterised by the type of seal used
    • G09F3/0329—Forms or constructions of security seals characterised by the type of seal used having electronic sealing means
    • G09F3/0335—Forms or constructions of security seals characterised by the type of seal used having electronic sealing means using RFID tags

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  • Engineering & Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Marketing (AREA)
  • Entrepreneurship & Innovation (AREA)
  • General Business, Economics & Management (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Computer Hardware Design (AREA)
  • Microelectronics & Electronic Packaging (AREA)
  • Computer Security & Cryptography (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

PURPOSE: A promotional material including an information recording part is provided to provide specific services to customers in order to be used as a marketing tool. CONSTITUTION: An information recording part(100) is arranged at one side of various promotional materials. If customers show the promotional materials including the information recording part, the customers receive specific services in a pre-set period of promotional time. A mobile communication company responds to the information recording part and sends message related to order and suggestion to a company providing the information recording part.

Description

정보기록부를 구비하는 판촉물{ Give away have data record tag }Promotional material with an information record {Give away have data record tag}

RFID 기술, 광판독기술, 인쇄기술, 판촉물제작기술RFID technology, optical reading technology, printing technology, promotional material manufacturing technology

RFID 기술, 광판독 기술은, 생산관리/창고관리/출하관리/판매관리뿐만 아니라, RF태그와 광코드 인식을 바탕으로, 휴대통신과 웹 프로그램 등이 연동되어 상품정보는 물론, 정품과 비정품을 구별하여 주기까지 한다.RFID technology, optical reading technology, not only production management, warehouse management, shipment management, sales management, but also based on RF tag and optical code recognition, mobile communication and web program are linked to product information, genuine and non-genuine products. Even distinguish it.

본 발명은 근래의 개인장비에 RF리더/ 광판독기가 탑재되는 현실을 반영하여, 디지털 환경에서 더욱 다양한 용도로 사용될 수 있는, 정보기록부가 구비된 판촉물에 관한 것이다.The present invention reflects the reality that the RF reader / optical reader is mounted on a recent personal equipment, and relates to a promotional material with an information recording unit, which can be used for more various purposes in a digital environment.

정보기록부가 구비된 외관 자체로서 공신력의 수단으로 활용되며, 2차적으로 디지털 장치에 반응하여 {담당자와의 통화, 웹페이지 연결, 인증, 권리획득, 이벤트참여, 발급, 거래 등}의 용도로 사용되는 정보기록부가 구비된 판촉물을 제공하는데 그 목적이 있다.It is used as a means of credibility as a self-contained information recorder, and it is used for secondary purposes in response to digital devices, such as {call with person in charge, webpage connection, authentication, right acquisition, event participation, issuance, transaction, etc.} The purpose is to provide a promotional material provided with an information recording unit.

{RFID-TAG, 홀로그램, 광코드, 일련번호, 기업로고}를 선택 조합한, 정보기록부를 판촉물에 구비시킨다.The promotional material is provided with an information recording section that selects and combines {RFID-TAG, hologram, optical code, serial number, corporate logo}.

판촉물에 구비된 정보기록부는, 사용자에게 강력한 {식별, 공신력제공, 담당자와의 통화, 웹페이지 연결, 인증, 권리획득, 이벤트참여, 발급, 거래 등}의 수단을 제공하고, 다양한 대상체(판촉물)에 적용되어, RFID리더나 광코드리더가 탑재(또는 병합탑재)된 개인장비에 의해 판독/ 전송되어, 고객에게 특정한 서비스권리를 부여하거나 기회제공을 함으로, 유비쿼터스시대의 기업 마케팅 수단의 한 방법으로 활용될 수 있다.The information recording unit provided in the promotional material provides a means of powerful {identification, public trust, call with the person in charge, web page connection, authentication, right acquisition, event participation, issue, transaction, etc.} and various objects (promotional material). As a method of corporate marketing means in the ubiquitous era, it is read / transmitted by personal equipment equipped with RFID reader or optical code reader (or merged) to grant specific service rights or provide opportunities to customers. Can be utilized.

다양한 판촉물{수건, 스포츠타올, 주방타올, 골프타올, 손수건, 우산, 앞치마, 티셔츠, 우의, 지갑, 자석부착홍보지, 점착메모지(포스트잇수첩), 부분자석점착메모지, 점착메모지함, 메모지셋트, 자석스티커, 자석홀더, 판촉용자, 책받침, 라미네 이트책받침, 판촉용음료수, 물휴지, 휴지, 티슈박스, 부채, 주방비닐봉투박스, 비닐장갑박스, 종이주방타올, 먼지제거시트, 휴지걸이, 칫솔꽃이, 칫솔살균기, 손세정제, 세면용구비닐쟈크백, 목욕용구가방, 비치백, 부직포가방, 천소재장바구니, 판촉용가방, 천소재필통, 실리콘필통, 구급함가방, 사출구급함, 이수씨개박스, 내프킨박스, 내프킨꽃이대, 손난로, 카드수납지갑, 통장보관백, 화일, 커플책갈피, 손톱깍이셋트, 여행용셋트, 미용셋트, 공구셋트, 원목메모함, 수첩, 시스템다이어리, 공책, 판촉CD, 종이CD케이스, 사출CD케이스, CD케이스가방, 볼펜, 테이블부착용볼펜, 목걸이볼펜, 다기능펜, 자석부착오프너, 오프너, 금속버튼, 금속목걸이버튼, 사출버튼, 사출목걸이버튼, 손거울, 썬캡, 종이썬캡, 반짓고리, 의료밴드셋트, 마스크, 사출머그컵, 도자기머그컵, 금속머그컵, 미니양주병, 판촉용완구, 실내용방향제, 자동차용방향제, 종이고리방향제, 감자칼, 물통, 물병, 스포츠금속물병, 밀폐용기, 유리밀폐용기, 금속밀폐용기, 냄비받침, 쟁반, 보온병, 금속보온병, 보온도시락통, 보온통, 아이스박스, 응원용비닐막대풍선, 반짝이막대응원풍선, 캐릭터모양응원풍선, 응원스카프, 응원용머플러, 야광응원도구, 아이스팩, 찜질팩, 마우스, 마우스패드, 멀티미디어RF카드, 슬림카드형USB, USB메모리, USB선풍기, 휴대폰악세사리, 휴대폰충전기, 휴대폰젠더, 휴대폰터치펜, 열쇠고리, 디지털시계, 건조대, 체중계, 체온계, 만보기, 경보기, 로또번호추출기 등}의 일측에 구비되는 정보기록부는 다음과 같이 활용 사용된다.Various promotional items (towels, sports towels, kitchen towels, golf towels, handkerchiefs, umbrellas, aprons, T-shirts, raincoats, wallets, magnetic sticky notes, sticky notes (post-it notes), partial magnetic sticky notes, sticky notes, memo sets, magnets) Sticker, magnetic holder, promotion holder, book support, lamination book support, promotional drink, water stop, tissue paper, tissue box, fan, kitchen plastic bag, plastic gloves box, paper kitchen towel, dust removal sheet, tissue hanger, toothbrush flower Teeth, toothbrush sterilizer, hand cleaner, toiletry vinyl bag, bath bag, beach bag, nonwoven bag, fabric basket, promotion bag, fabric pencil case, silicone pencil case, first-aid kit, injection first aid kit Nafkin Box, Nafkin Flower Stand, Hand Stove, Card Storage Wallet, Bankbook, File, Couple Book, Nail Clipper Set, Travel Set, Beauty Set, Tool Set, Wooden Memo Box, Notebook, System Diary, Notebook, Promotional CD, Paper CD Case, injection CD case, CD case bag, ballpoint pen, table attachment ballpoint pen, necklace ballpoint pen, multifunction pen, magnet attachment opener, opener, metal button, metal necklace button, injection button, injection necklace button, hand mirror, sun cap, paper sun cap, half Hanging hook, medical band set, mask, injection mug, porcelain mug, metal mug, mini-bottle bottle, promotional toy, indoor air freshener, car air freshener, paper ring air freshener, potato knife, water bottle, water bottle, sports metal water bottle, airtight Container, glass airtight container, metal airtight container, pot stand, tray, thermos, metal thermos, thermos box, thermos, ice box, cheering vinyl bar balloon, sparkling stick balloon, character-shaped cheer balloon, cheer scarf, cheer Muffler, luminous support tool, ice pack, poultice pack, mouse, mouse pad, multimedia RF card, slim card type USB, USB memory, USB fan, mobile phone accessories, mobile phone charger, mobile phone gender, mobile phone touch Pen, key ring, digital clock, drying rack, weight scale, thermometer, pedometer, alarm, lottery number extractor, etc. information recorder provided on one side is used as follows.

가: 다양한 판촉물에 정보기록부가 구비된 외관 자체로서 공신력의 수단으로 사용 되며, 정해진 행사기간 동안에 정보기록부가 구비된 판촉물을 제시하거나, 정보기록부 실물을 오려내어 제시하는 자에게, {우대, 입장, 경품교환, 경품응모, 기타서비스제공} 등의 권리를 부여하는 수단으로 사용된다.A: Appearance itself with various informational materials is used as a means of public trust, and for those who present promotional materials equipped with informational records or cut out and present the informational records during the designated period, It is used as a means of granting the right to exchange prizes, enter prizes, and provide other services.

나: 판촉물 제공사가 정보기록부에 사전에 기록하여 제공하는, 서비스 권리정보를 복사하거나, 정보기록부를 촬영 저장한 단말기를 제시하는 자에게, 정해진 행사기간 동안에 한하여 {우대, 입장, 경품교환, 경품응모, 기타서비스제공} 등의 권리를 부여하는 수단으로 사용된다.B) To those who copy the service right information that the promotional provider provides in advance in the information record, or present the terminal which recorded and stored the information record, during the designated period of {preferential treatment, admission, prize exchange, prize entry , Other services, etc.).

다: 이통단말기가 정보기록부에 반응하여 SMS(문자발송)모드를 제시하여 정보기록부 제공사에 건의/ 주문 등의 문자발송을 하게한다.C: The mobile terminal responds to the information log and presents the SMS (text sending) mode to send the message to the information log provider.

라: {정보기록부/ 개인디지털장비/ 정보기록부제공사 콜센터/ 정보기록부제공사 서버 또는 이통사 서버}가 연계되어, 개인이 휴대하거나 가택(사무실)에 비치된, RF단말기/ 광단말기(또는 병합형)를 상기 정보기록부에 접촉하거나 근접할 시, RF단말기/ 광단말기가 상기 정보기록부에 기록된 식별정보를, 일부감지하거나 병합감지하여, a.휴대단말기화면/ 컴퓨터화면에 정보기록부 제공사의 고객행사/고객거래용 웹 페이지를 연결하거나, b.제공사의 콜센터가 연결되거나, c.제공사의 콜센터 연결과 함께 제공사 내 고객참여 웹페이지가 열려져, 표기된 관리번호입력에 의해, 신속한 정보처리와 의사결정 수단으로 활용하며, 상기 디지털기기의 화면조작이나 통화과정을 통해, {홍보하거나/ 건의하거나/ 상품주문을 받거나/ 즉석경품 응모}에 참여케 하며, 상기 과정을 통해 {건의 내용/ 결과/ 주문내용/ 계약내용/ 입장권/ 초대권/ 당첨권/ 쿠폰/ 응모번호/ 예약번호} 등을 {RF리더/ RF리더휴대폰/ 광판독휴대폰/ 컴퓨터/ 바코드모니터/ 우편물/ 택배} 등으로 약속하거나 지급하는 수단으로 사용된다.D: {information recorder / personal digital equipment / information recorder call center / information recorder server or telecommunications server} in connection with an RF terminal / optical terminal (or merged type), carried by an individual or housed in an office (office); When contacting or approaching the information recording unit, the RF terminal / optical terminal detects or partially detects the identification information recorded in the information recording unit, and a.Customer event / customer of the information recording provider on the mobile terminal screen / computer screen By linking a transactional web page, b. The provider's call center is connected, or c. The provider's call center connection, the customer participation webpage in the provider is opened and used as a quick information processing and decision-making means by entering the indicated control number. Through the screen operation or call process of the digital device, to participate in {promotion / recommendation / receive product orders / immediate prize entry}, Through the above process, {Recommendation / Result / Order Details / Contract Details / Admission Ticket / Invitation Ticket / Winning Ticket / Coupon / Application Number / Reservation Number}, etc. / By courier}, etc. is used as a means of promise or payment.

정보기록부의 구성과, 정보기록부를 판촉물에 적용하는 방법은 이러하다.The configuration of the information recording section and the method of applying the information recording section to the promotional material are as follows.

A: [도 1]의 A형과 같이, 판촉물의 일측에 {제공사의 식별암호정보/ 발행고유번호/ 제공사의 전화번호/ 제공사의 웹사이트주소/ 기타정보 등}이 기록되는 정보기록부(100)가 구비되며, 상기 정보기록부(100) 영역에는 {기업로고(2), 광코드(3), 광코드일련번호(4), 발행고유번호(5)}을 조합사용하여, 인쇄/ 부착/ 삽입/ 봉제/ 고주파부착 등을 수행하여, 사전에 스티커지, 수지, 섬유 등으로 정보기록부를 별도제작하여 부착하거나, 판촉물 제작공정에 직접 적용하여 제공한다.     A: Information recording unit 100 is recorded {provider identification code information / issue unique number / provider's phone number / provider's website address / other information, etc.} on one side of the promotional material, such as type A of FIG. The information recording unit 100 is provided with a combination of {corporation logo (2), optical code (3), optical code serial number (4), issue unique number (5)}, print / attach / insert / Sewing / High frequency attachment is performed by attaching the information recording part separately by sticky paper, resin, fiber, etc., or applying directly to the promotional material manufacturing process.

B: [도 1]의 B형과 같이, 판촉물의 일측에 {제공사의 식별암호정보/ 발행고유번호/ 제공사의 전화번호/ 제공사의 웹사이트주소/ 기타정보 등}이 기록되는 정보기록부(100)가 구비되며, 상기 정보기록부(100) 영역에는 {기업로고(2), 발행고유번호(5), RFID-TAG(7)}를 조합사용하여, 인쇄/ 부착/ 삽입/ 봉제/ 고주파부착 등을 수행하여, 사전에 스티커지, 수지, 섬유 등으로 정보기록부를 별도제작하여 부착하거나, 판촉물 제작공정에 직접 적용하여 제공한다.     B: As shown in type B of [FIG. 1], the information recording unit 100 in which {identification cryptographic information / issued unique number / provider's phone number / provider's website address / other information, etc.] is recorded on one side of the promotional material}. The information recording unit 100 is provided with a combination of {company logo (2), issue number (5), RFID-TAG (7)}, printing / attaching / inserting / sewing / high frequency attachment, etc. In addition, the information recording unit may be separately manufactured and attached in advance, such as sticky paper, resin, or fiber, or may be directly applied to a promotional material manufacturing process.

C: [도 1]의 C형과 같이, 판촉물의 일측에 {제공사의 식별암호정보/ 발행고유 번호/ 제공사의 전화번호/ 제공사의 웹사이트주소/ 기타정보 등}이 기록되는 정보기록부(100)가 구비되며, 상기 정보기록부(100) 영역에는 {기업로고(2), 광코드(3), 광코드일련번호(4), 발행고유번호(5), RFID-TAG(7)}를 조합사용하여, 인쇄/ 부착/ 삽입/ 고주파부착 등을 수행하여, 사전에 스티커지, 수지, 섬유 등으로 정보기록부를 별도제작하여 부착하거나, 판촉물 제작공정에 직접 적용하여 제공한다.     C: Information recording unit 100, in which {provider identification code information / issue unique number / provider's phone number / provider's website address / other information, etc.] is recorded on one side of the promotional material, such as type C of FIG. And a combination of {company logo (2), optical code (3), optical code serial number (4), issue unique number (5), RFID-TAG (7)} in the information recording section 100 area; By printing, attaching, inserting, and attaching high frequency, the information recording unit may be separately manufactured and pasted with sticker paper, resin, fiber, or the like, or directly applied to a promotional material manufacturing process.

D: [도 1]의 D형과 같이, 판촉물의 일측에 {제공사의 식별암호정보/ 발행고유번호/ 제공사의 전화번호/ 제공사의 웹사이트주소/ 기타정보 등}이 기록되는 정보기록부(100)가 구비되며, 상기 정보기록부(100) 영역에는 {기업로고(2), 광코드(3), 광코드일련번호(4), 발행고유번호(5), RFID-TAG(7), 홀로그램(8)}를 조합사용하여, 인쇄/ 부착/ 삽입/ 고주파부착 등을 수행하여, 사전에 스티커지, 수지, 섬유 등으로 정보기록부를 별도제작하여 부착하거나, 판촉물 제작공정에 직접 적용하여 제공한다.      D: As shown in type D of FIG. 1, the information recording unit 100 in which {provider's identification password information / issued unique number / provider's phone number / provider's website address / other information, etc.) is recorded on one side of the promotional material}. In the area of the information recording unit 100 is provided (company logo (2), optical code (3), optical code serial number (4), issue unique number (5), RFID-TAG (7), hologram (8) )} Can be used in combination with printing, attaching, inserting, high frequency attachment, and attaching an information recording unit separately using sticky paper, resin, fiber, etc., or applying it directly to a promotional material manufacturing process.

도 1: 정보기록부의 설계도1: Design diagram of the information recording unit

A: {로고, 광코드, 일련번호} 결합형   A: {Logo, Optical Code, Serial Number} Combined

B: {로고, RFID-TAG, 일련번호} 결합형   B: {Logo, RFID-TAG, Serial Number} Combined

C: {로고, RFID-TAG, 광코드, 일련번호} 결합형   C: {Logo, RFID-TAG, Optical Code, Serial Number} Combined

D: {로고, RFID-TAG, 광코드, 일련번호, 홀로그램} 결합형   D: {Logo, RFID-TAG, Optical Code, Serial Number, Hologram} Combined

도 2: 판촉물에 정보기록부가 적용된예Figure 2: Example of applying the information recording unit to the promotional material

도 3: 정보기록부가 구비되는 다양한 판촉물Figure 3: Various promotional materials provided with information recording

도 4: 정보기록부를 이용한 정보처리 및 거래 체계도Figure 4: Information processing and transaction system diagram using the information recording unit

도면부호; 1:정부기록부 표면, 2:기업로고, 3:광코드, 4:광코드일련번호, 5:발행고유번호, 6:행사(정보)표시부, 7: RFID-TAG, 8:홀로그램(또는 요철도무송), 100:정보기록부Reference numerals; 1: surface of government record, 2: corporate logo, 3: optical code, 4: optical code serial number, 5: issue unique number, 6: event (information) display, 7: RFID-TAG, 8: hologram (or irregularities) No Song), 100: Information Record

Claims (8)

[도 2,3]와 같이 다양한 판촉물{수건, 스포츠타올, 주방타올, 골프타올, 손수건, 우산, 앞치마, 티셔츠, 우의, 지갑, 자석부착홍보지, 점착메모지(포스트잇수첩), 부분자석점착메모지, 점착메모지함, 메모지셋트, 자석스티커, 자석홀더, 판촉용자, 책받침, 라미네이트책받침, 판촉용음료수, 물휴지, 휴지, 티슈박스, 부채, 주방비닐봉투박스, 비닐장갑박스, 종이주방타올, 먼지제거시트, 휴지걸이, 칫솔꽃이, 칫솔살균기, 손세정제, 세면용구비닐쟈크백, 목욕용구가방, 비치백, 부직포가방, 천소재장바구니, 판촉용가방, 천소재필통, 실리콘필통, 구급함가방, 사출구급함, 이수씨개박스, 내프킨박스, 내프킨꽃이대, 손난로, 카드수납지갑, 통장보관백, 화일, 커플책갈피, 손톱깍이셋트, 여행용셋트, 미용셋트, 공구셋트, 원목메모함, 수첩, 시스템다이어리, 공책, 판촉CD, 종이CD케이스, 사출CD케이스, CD케이스가방, 볼펜, 테이블부착용볼펜, 목걸이볼펜, 다기능펜, 자석부착오프너, 오프너, 금속버튼, 금속목걸이버튼, 사출버튼, 사출목걸이버튼, 손거울, 썬캡, 종이썬캡, 반짓고리, 의료밴드셋트, 마스크, 사출머그컵, 도자기머그컵, 금속머그컵, 미니양주병, 판촉용완구, 실내용방향제, 자동차용방향제, 종이고리방향제, 감자칼, 물통, 물병, 스포츠금속물병, 밀폐용기, 유리밀폐용기, 금속밀폐용기, 냄비받침, 쟁반, 보온병, 금속보온병, 보온도시락통, 보온통, 아이스박스, 응원용비닐막대풍선, 반짝이막대응원풍선, 캐릭터모양응원풍선, 응원스카프, 응원용머플러, 야광응원도구, 아이스팩, 찜질팩, 마우스, 마우스패드, 멀티미디어RF카드, 슬림카드형USB, USB메모리, USB선 풍기, 휴대폰악세사리, 휴대폰충전기, 휴대폰젠더, 휴대폰터치펜, 열쇠고리, 디지털시계, 건조대, 체중계, 체온계, 만보기, 경보기, 로또번호추출기 등}의 일측에 구비되어, 정보기록부(100)가 구비된 외관 자체로서 공신력의 수단으로 활용되며, 2차적으로 디지털 장치에 반응하여 {담당자와의 통화, 웹페이지 연결, 인증, 권리획득, 이벤트참여, 발급, 거래 등}의 용도로 사용되는 "정보기록부를 구비하는 판촉물"[2,3] as a variety of promotional materials {towels, sports towels, kitchen towels, golf towels, handkerchiefs, umbrellas, aprons, t-shirts, raincoats, purses, magnetic attachment promotional paper, sticky notes (post-it notebook), partial magnetic adhesive notes, Sticky note box, memo set, magnet sticker, magnet holder, promotion holder, book support, laminate book support, promotional beverage, water stop, tissue paper, tissue box, fan, kitchen plastic bag box, plastic gloves box, paper kitchen towel, dust removal sheet , Toilet paper hanger, toothbrush flower, toothbrush sterilizer, hand cleaner, toiletry vinyl bag, bath bag, beach bag, non-woven bag, fabric bag, promotional bag, fabric bag, silicone pencil case, first-aid kit, injection kit , Isu Seed Box, Nafkin Box, Nafkin Flower Stand, Hand Stove, Card Storage Wallet, Bankbook Storage Bag, File, Couple Book, Nail Clipper Set, Travel Set, Beauty Set, Tool Set, Wooden Memo Box, Notebook, System Diary, Notebook, Promotional CD, Paper CD Case, Injection CD Case, CD Case Bag, Ballpoint Pen, Ballpoint Pen for Table Attachment, Necklace Ballpoint Pen, Multifunction Pen, Magnetic Attachment Opener, Opener, Metal Button, Metal Necklace Button, Injection Button, Injection Necklace Button, Hand Mirror, Sun Cap , Paper sun cap, band ring, medical band set, mask, injection mug, porcelain mug, metal mug, mini bottle, promotional toy, indoor fragrance, automobile fragrance, paper ring fragrance, potato knife, water bottle, water bottle, Sports metal water bottle, airtight container, glass airtight container, metal airtight container, pot stand, tray, thermos bottle, metal thermos bottle, thermos storage box, thermos box, ice box, cheering vinyl bar balloon, sparkling stick balloon, character shaped balloon Cheering scarf, cheer muffler, luminous support tool, ice pack, poultice pack, mouse, mouse pad, multimedia RF card, slim card type USB, USB memory, USB fan, mobile phone accessories, mobile phone charger, mobile phone In addition, the mobile phone touch pen, key ring, digital clock, drying rack, weight scale, thermometer, pedometer, alarm, lotto number extractor, etc.} is provided on the side of the information recording section 100 itself is utilized as a means of public confidence. And "promotions with information records" used in response to a digital device, for the purpose of {call with the person in charge, linking to a web page, authenticating, obtaining rights, participating in an event, issuing, trading, etc.} [도 2,3]와 같이 다양한 판촉물{수건, 스포츠타올, 주방타올, 골프타올, 손수건, 우산, 앞치마, 티셔츠, 우의, 지갑, 자석부착홍보지, 점착메모지(포스트잇수첩), 부분자석점착메모지, 점착메모지함, 메모지셋트, 자석스티커, 자석홀더, 판촉용자, 책받침, 라미네이트책받침, 판촉용음료수, 물휴지, 휴지, 티슈박스, 부채, 주방비닐봉투박스, 비닐장갑박스, 종이주방타올, 먼지제거시트, 휴지걸이, 칫솔꽃이, 칫솔살균기, 손세정제, 세면용구비닐쟈크백, 목욕용구가방, 비치백, 부직포가방, 천소재장바구니, 판촉용가방, 천소재필통, 실리콘필통, 구급함가방, 사출구급함, 이수씨개박스, 내프킨박스, 내프킨꽃이대, 손난로, 카드수납지갑, 통장보관백, 화일, 커플책갈피, 손톱깍이셋트, 여행용셋트, 미용셋트, 공구셋트, 원목메모함, 수첩, 시스템다이어리, 공책, 판촉CD, 종이CD케이스, 사출CD케이스, CD케이스가방, 볼펜, 테이블부착용볼펜, 목걸이볼펜, 다기능펜, 자석부착오프너, 오프너, 금속버튼, 금속목걸이버튼, 사출버튼, 사출목걸이버튼, 손거울, 썬캡, 종이썬캡, 반짓고리, 의료밴드셋트, 마스크, 사출머그컵, 도자기머그컵, 금속머그컵, 미니양주병, 판촉용 완구, 실내용방향제, 자동차용방향제, 종이고리방향제, 감자칼, 물통, 물병, 스포츠금속물병, 밀폐용기, 유리밀폐용기, 금속밀폐용기, 냄비받침, 쟁반, 보온병, 금속보온병, 보온도시락통, 보온통, 아이스박스, 응원용비닐막대풍선, 반짝이막대응원풍선, 캐릭터모양응원풍선, 응원스카프, 응원용머플러, 야광응원도구, 아이스팩, 찜질팩, 마우스, 마우스패드, 멀티미디어RF카드, 슬림카드형USB, USB메모리, USB선풍기, 휴대폰악세사리, 휴대폰충전기, 휴대폰젠더, 휴대폰터치펜, 열쇠고리, 디지털시계, 건조대, 체중계, 체온계, 만보기, 경보기, 로또번호추출기 등}의 일측에 구비되어,[2,3] as a variety of promotional materials {towels, sports towels, kitchen towels, golf towels, handkerchiefs, umbrellas, aprons, t-shirts, raincoats, purses, magnetic attachment promotional paper, sticky notes (post-it notebook), partial magnetic adhesive notes, Sticky note box, memo set, magnet sticker, magnet holder, promotion holder, book support, laminate book support, promotional beverage, water stop, tissue paper, tissue box, fan, kitchen plastic bag box, plastic gloves box, paper kitchen towel, dust removal sheet , Toilet paper hanger, toothbrush flower, toothbrush sterilizer, hand cleaner, toiletry vinyl bag, bath bag, beach bag, non-woven bag, fabric bag, promotional bag, fabric bag, silicone pencil case, first-aid kit, injection kit , Isu Seed Box, Nafkin Box, Nafkin Flower Stand, Hand Stove, Card Storage Wallet, Bankbook Storage Bag, File, Couple Book, Nail Clipper Set, Travel Set, Beauty Set, Tool Set, Wooden Memo Box, Notebook, System Diary, Notebook, Promotional CD, Paper CD Case, Injection CD Case, CD Case Bag, Ballpoint Pen, Ballpoint Pen for Table Attachment, Necklace Ballpoint Pen, Multifunction Pen, Magnetic Attachment Opener, Opener, Metal Button, Metal Necklace Button, Injection Button, Injection Necklace Button, Hand Mirror, Sun Cap , Paper sun cap, hook ring, medical band set, mask, injection mug, porcelain mug, metal mug, mini bottle, promotional toy, indoor fragrance, automobile fragrance, paper ring fragrance, potato knife, water bottle, water bottle, Sports metal water bottle, airtight container, glass airtight container, metal airtight container, pot stand, tray, thermos bottle, metal thermos bottle, thermos storage box, thermos box, ice box, cheering vinyl bar balloon, sparkling stick balloon, character shaped balloon Cheering scarf, cheer muffler, luminous support tool, ice pack, poultice pack, mouse, mouse pad, multimedia RF card, slim card type USB, USB memory, USB fan, mobile phone accessories, mobile phone charger, mobile phone gen More, mobile phone touch pen, key ring, digital clock, drying rack, scale, thermometer, pedometer, alarm, lottery number extractor, etc. 가: 판촉물 제공사가 판촉물의 정보기록부(100)에 사전에 기록하여 제공하는 서비스 권리정보를 복사하거나, 정보기록부를 촬영 저장한 단말기 제시자에게, 일정행사기간 동안 {우대, 입장, 경품교환, 경품응모, 기타서비스제공} 등의 권리를 부여하는 수단으로 사용되거나,A: Copy the service rights information provided by the promotional material provider in advance in the information recording part 100 of the promotional material, or to the terminal presenter who photographed and stored the information recording part for a certain period of time, during the event, {preferential treatment, entry, prize exchange, and prizes; Used as a means of granting rights to enter, provide other services, etc., or 나: 판촉물에 구비된 정보기록부(100)를 직접 제시하거나, 정보기록부(100)를 오려내어 제시하는 자에게, 일정행사기간 동안 {우대, 입장, 경품교환, 경품응모, 기타서비스제공} 등의 권리를 부여하는 수단으로 사용되는 "정보기록부를 구비하는 판촉물"B: To those who directly present the information recording unit 100 included in the promotional material or to cut out the information recording unit 100 and present it, during a certain event, such as {preferential treatment, entry, prize exchange, prize entry, other services provided}, etc. "Promotion with information record" used as a means of granting rights [도 4]와 같이, 이통단말기가 상기 다양한 판촉물의 정보기록부에 반응하여 SMS(문자발송)모드를 제시하여 정보기록부 제공사에 건의/ 주문 등의 문자발송 수단으로 사용되는 "정보기록부를 구비하는 판촉물"As shown in FIG. 4, the mobile terminal presents an SMS (text sending) mode in response to the information recording section of the various promotional items and is used as a text sending means such as a suggestion / order to the information recording provider. " [도 4]와 같이, {판촉물의 정보기록부/ 개인디지털장비/ 정보기록부제공사 콜센터/ 정보기록부제공사 서버 또는 이통사 서버}가 연계되어, 개인이 휴대하거나 가택(사무실)에 비치된, RF단말기/ 광단말기(또는 병합형)를 상기 정보기록부에 접촉하거나 근접할 시, RF단말기/ 광단말기가 상기 정보기록부에 기록된 식별정보를, 일부감지하거나 병합감지하여, a.휴대단말기화면/ 컴퓨터화면에 정보기록부 제공사의 고객행사/고객거래용 웹 페이지를 연결하거나, b.제공사의 콜센터가 연결되거나, c.제공사의 콜센터 연결과 함께 제공사 내 고객참여 웹페이지가 열려져, 표기된 관리번호입력에 의해, 신속한 정보처리와 의사결정 수단으로 활용하며, 상기 디지털기기의 화면조작이나 통화과정을 통해, {홍보하거나/ 건의하거나/ 상품주문을 받거나/ 즉석경품 응모}에 참여케 하며, 상기 과정을 통해 {건의 내용/ 결과/ 주문내용/ 계약내용/ 입장권/ 초대권/ 당첨권/ 쿠폰/ 응모번호/ 예약번호} 등을 {RF리더/ RF리더휴대폰/ 광판독휴대폰/ 컴퓨터/ 바코드모니터/ 우편물/ 택배} 등으로 약속하거나 지급하는 수단으로 사용되는 "정보기록부를 구비하는 판촉물"As shown in Figure 4, {information recording unit / personal digital equipment / information recording provider call center / information recording provider server or telecommunications server} of promotional items, carried by the individual or housed in the house (office), RF terminal / optical When the terminal (or merge type) touches or approaches the information recording unit, the RF terminal / optical terminal senses or partially detects the identification information recorded in the information recording unit, and a. Prompt information is provided by linking the web page for the customer event / customer transaction of the record provider, b. The call center of the provider, or c. The customer participation web page within the provider with the provider's call center connection. It is used as a means of processing and decision making, and through the operation of the screen or the call process of the digital device, {promote / suggest / receive product orders / instant prizes And {{Leader Contents / Results / Order Details / Contract Details / Admission Tickets / Invitation Tickets / Winning Tickets / Coupons / Application Numbers / Reservation Numbers} through the above process {RF Reader / RF Reader Mobile Phone / Optical Reading Mobile Phone} "Promote with information record" used as a means of promising or paying by / computer / barcode monitor / mail / courier 정보기록부의 구성과, 정보기록부를 판촉물에 적용하는 방법은;The configuration of the information recording section and the method of applying the information recording section to the promotional material; [도 1]의 A형과 같이, 판촉물의 일측에 {제공사의 식별암호정보/ 발행고유번호/ 제공사의 전화번호/ 제공사의 웹사이트주소/ 기타정보 등}이 기록되는 정보기록부(100)가 구비되며, 상기 정보기록부(100) 영역에는 {기업로고(2), 광코드(3), 광코드일련번호(4), 발행고유번호(5)}을 조합사용하여, 인쇄/ 부착/ 삽 입/ 봉제/ 고주파부착 등을 수행하여, 사전에 스티커지, 수지, 섬유 등으로 정보기록부를 별도제작하여 부착하거나, 판촉물 제작공정에 직접 적용하여 제공하는 "정보기록부를 구비하는 판촉물" As shown in Fig. 1, the information recording unit 100 having {provider identification code information / issued unique number / provider's phone number / provider's website address / other information, etc.} is recorded on one side of the promotional material. In the information recording section 100, a combination of {corporation logo (2), optical code (3), optical code serial number (4), unique number (5)}, print / attach / insert / "Promote with information record" to perform sewing / high frequency attachment, etc., by separately producing and attaching an information recorder with sticky paper, resin, fiber, etc., or by applying it directly to a promotional material manufacturing process. 정보기록부의 구성과, 정보기록부를 판촉물에 적용하는 방법은;The configuration of the information recording section and the method of applying the information recording section to the promotional material; [도 1]의 B형과 같이, 판촉물의 일측에 {제공사의 식별암호정보/ 발행고유번호/ 제공사의 전화번호/ 제공사의 웹사이트주소/ 기타정보 등}이 기록되는 정보기록부(100)가 구비되며, 상기 정보기록부(100) 영역에는 {기업로고(2), 발행고유번호(5), RFID-TAG(7)}를 조합사용하여, 인쇄/ 부착/ 삽입/ 봉제/ 고주파부착 등을 수행하여, 사전에 스티커지, 수지, 섬유 등으로 정보기록부를 별도제작하여 부착하거나, 판촉물 제작공정에 직접 적용하여 제공하는 "정보기록부를 구비하는 판촉물" As shown in type B of FIG. 1, an information recording unit 100 having {provider identification code information / issued unique number / provider's phone number / provider's website address / other information, etc.] is recorded on one side of the promotional material. In the information recording section 100, a combination of {corporation logo (2), issue number (5), RFID-TAG (7)} is used to perform printing / attaching / insertion / sewing / high frequency attachment. "Promote with information record" provided by separately manufacturing and attaching an information record with stickers, resins, fibers, etc., or directly applying to a promotional material manufacturing process. 정보기록부의 구성과, 정보기록부를 판촉물에 적용하는 방법은;The configuration of the information recording section and the method of applying the information recording section to the promotional material; [도 1]의 C형과 같이, 판촉물의 일측에 {제공사의 식별암호정보/ 발행고유번호/ 제공사의 전화번호/ 제공사의 웹사이트주소/ 기타정보 등}이 기록되는 정보기록부(100)가 구비되며, 상기 정보기록부(100) 영역에는 {기업로고(2), 광코드(3), 광코드일련번호(4), 발행고유번호(5), RFID-TAG(7)}를 조합사용하여, 인쇄/ 부착/ 삽입/ 봉제/ 고주파부착 등을 수행하여, 사전에 스티커지, 수지, 섬유 등으로 정보기록부를 별도제작하여 부착하거나, 판촉물 제작공정에 직접 적용하여 제공하는 "정보기록부를 구비하는 판촉물" As shown in Figure C, the information recording unit 100 is provided with {identification password information / issue unique number / provider's phone number / provider's website address / other information, etc.} on one side of the promotional material} In the information recording section 100, a combination of {company logo (2), optical code (3), optical code serial number (4), issue unique number (5), RFID-TAG (7)}, Promote with "information recorder" that performs printing / attachment / insertion / sewing / high frequency attachment, and attaches the information recorder separately by sticking paper, resin, fiber, etc., or applies it directly to the promotional material manufacturing process. " 정보기록부의 구성과, 정보기록부를 판촉물에 적용하는 방법은;The configuration of the information recording section and the method of applying the information recording section to the promotional material; [도 1]의 D형과 같이, 판촉물의 일측에 {제공사의 식별암호정보/ 발행고유번호/ 제공사의 전화번호/ 제공사의 웹사이트주소/ 기타정보 등}이 기록되는 정보기록부(100)가 구비되며, 상기 정보기록부(100) 영역에는 {기업로고(2), 광코드(3), 광코드일련번호(4), 발행고유번호(5), RFID-TAG(7), 홀로그램 또는 요철도무송(8)}를 조합사용하여, 인쇄/ 부착/ 삽입/ 봉제/ 고주파부착 등을 수행하여, 사전에 스티커지, 수지, 섬유 등으로 정보기록부를 별도제작하여 부착하거나, 판촉물 제작공정에 직접 적용하여 제공하는 "정보기록부를 구비하는 판촉물" 1, the information recording unit 100 having {provider identification code information / issued unique number / provider's phone number / provider's website address / other information, etc.} is recorded on one side of the promotional material. In the information recording section 100, the company logo (2), optical code (3), optical code serial number (4), issue unique number (5), RFID-TAG (7), hologram or uneven transport (8)} by using a combination of printing, attaching, inserting, sewing, and high frequency attachment, and separately attaching an information recording section with sticky paper, resin, fiber, etc., or directly applying it to a promotional material manufacturing process. Providing "Promote with information record"
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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105894057A (en) * 2016-03-29 2016-08-24 青岛海尔智能技术研发有限公司 Method for identifying foods in refrigerator and refrigerator
KR20190088294A (en) 2018-01-18 2019-07-26 ㈜ 헬씨티슈 Method for providing user of mobile device with contents

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105894057A (en) * 2016-03-29 2016-08-24 青岛海尔智能技术研发有限公司 Method for identifying foods in refrigerator and refrigerator
KR20190088294A (en) 2018-01-18 2019-07-26 ㈜ 헬씨티슈 Method for providing user of mobile device with contents

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