KR20100057119A

KR20100057119A - Method and system for managing united participant shopping malls

Info

Publication number: KR20100057119A
Application number: KR1020080116002A
Authority: KR
Inventors: 김명순
Original assignee: 김명순
Priority date: 2008-11-21
Filing date: 2008-11-21
Publication date: 2010-05-31

Abstract

PURPOSE: A franchise shopping mall integrated operated method and a system thereof for integrately operating plural franchise shopping malls are provided to activate e-commerce by using an expert transaction system and a delivery system. CONSTITUTION: A member shop management server(107) founds a member shop page. The management of member store server performs the administration of the established member store page. A point management server is connected to the membership database and purchase DB. The member points according to the purchase activity of the members are managed. The point management server is connected to the sales person database and franchise database.

Description

Merchant shopping mall integrated operation method and system {METHOD AND SYSTEM FOR MANAGING UNITED PARTICIPANT SHOPPING MALLS}

The present invention relates to a method and system for integrated operation of a merchant shopping mall, in particular, establishes a merchant shopping mall according to a sales activity of a sales employee, and manages a member point according to a purchase activity of a member and a sales performance point according to a sales activity of a sales employee. A method and system for integrating and operating a plurality of merchant shopping malls.

The development of information technology is rapidly spreading the spread of computers and the Internet. In particular, the Internet industry has exploded, and many host computers are connected to the Internet every day, making a great contribution to making the world a global village. Along with this widespread use of personal computers, the World Wide Web has contributed to providing the public with relatively easy access to the Internet by providing multimedia functions and ease of use. The commercial use of the internet is rapidly being used due to the development of the web, and the electronic commerce is a representative of the business use of the internet.

Electronic commerce refers to transactions in which all or part of transactions of goods or services are processed by electronic methods such as electronic document exchange. E-commerce involves all the commerce agents, similar to commerce in the real world. In the simplest case of e-commerce, a virtual mall that provides goods or services, a consumer who purchases goods or services in a cyber mall, a virtual bank or credit card company engaged in monetary relations to the goods, Become a subject. Among the e-commerce, the most active part, and many people visit is the shopping mall. Commerce, such as shopping and finance, is emerging as a new opportunity to manage faster and cheaper construction costs through space and time limits through the virtual space of computers and networks.

It is a specific object of the present invention to allocate a plurality of merchant pages within a home page, to provide a method and system for integrated merchant shopping mall integration that enables small merchants to activate electronic commerce by using a professional payment system and delivery system.

Another object of the present invention is to provide an affiliated shopping mall integrated operation method and system that can activate an electronic commerce by paying a certain sales performance point to a sales employee when attracting an affiliated store through sales activities of a sales employee.

Still another object of the present invention is to provide an affiliated shopping mall integrated operating method and system capable of activating electronic commerce by paying member points according to a purchase activity of a member.

Still another object of the present invention is to provide a method and system for integrated operation and operation of an affiliated store shopping mall that can provide a more specialized service to a user by separately purchasing, paying, and delivering a plurality of affiliated stores allocated in a home page.

Still another object of the present invention is to provide a method and a system for operating and operating an integrated merchant shopping mall that can activate electronic commerce by integrating and managing member points according to a purchase activity of a member and sales performance points according to a sales activity of a sales employee.

Still another object of the present invention is to provide a method and system for operating and operating an integrated shopping mall for a stable income source by operating a paid fee from an affiliated store assigned to a home page.

In order to achieve the above object, according to an aspect of the present invention, in the merchant shopping mall integrated operating system that is coupled with at least one user terminal via the Internet, registration for the affiliated shop attracted by the sales activities of the affiliated merchant or sales representative And an affiliated store management server for establishing an affiliated store page corresponding to a registered affiliated store, managing an established affiliated store page, a member DB storing information on a member accessing a user terminal, and a salesperson storing information on a sales employee. DB, Merchant DB where information about Merchants is stored, Content DB where content output on home page and Merchant page is stored, Product DB which stores information about products sold through Merchant page and Member's purchase DB server, member DB and purchase DB including at least one of the stored purchase DB Point management server and affiliate store management server, DB server and point management to manage the member points according to the member's purchasing activity in connection with the member's purchasing activity, or to manage the sales performance point according to the salesperson's sales activity by interlocking with the salesperson DB and the affiliate store DB. It is possible to provide a franchise shopping mall integrated operating system including a management server that controls the overall operation of the server and includes at least one of a firewall, a security system, a web server for providing a web service, and a DNS server.

In a preferred embodiment, the point management server includes a member point management unit and a sales performance point management unit, wherein the member point management unit corresponds to the purchase information according to a prearranged criterion when the member purchases a specific item or service from a merchant page. After the points are calculated, it is used to purchase a specific item or service for a previously existing member point when the member increases or renews an existing member point or purchases a specific item or service with accumulated member points. Renewal is made by deducting member points, and the sales performance point management unit calculates sales performance points according to a pre-established standard when sales representatives attract merchants as a result of sales activities. Renewal, or member joins a merchant If you purchased a particular product or service, characterized in that after the purchase information corresponding to the calculated operating results point, to increase the previously existing operating point and to update according to the pre-designed items. In addition, the merchant shopping mall integrated operation system is controlled by a management server, the input and output interface for the manager of the merchant shopping mall integrated operating system, the input and output unit, the control server is controlled by a member management server, a management server for managing registered members Controlled by a payment server and a management server that provides a payment service corresponding to the purchase activity of the member, and may further include a delivery management server that provides a delivery service corresponding to the purchase activity of the member.

According to another aspect of the present invention, in a merchant shopping mall integrated operating method performed in an affiliated shopping mall integrated management system including a management server and at least one affiliate store, which is coupled to at least one user terminal via the Internet, the management server is open. Registering the attracted merchant according to the sales activity of the employee, establishing a merchant page corresponding to the registered merchant by the management server, updating the sales performance point by the management server according to the merchant registration, and the member using the user terminal. Using a user terminal, requesting a search for goods or services using a user terminal, and corresponding to a search request for goods or services, extracting affiliate store information and providing the member to a user using a user terminal; , The member uses the user terminal to access the merchant page. Accessing, proceeding with the purchase of goods or services, the merchant sending purchase information corresponding to the purchase of the member's goods or services to the management server, and the management server updating the member points based on the purchase information; A merchant shopping mall integrated operation method including the steps may be provided.

In a preferred embodiment, the merchant shopping mall integrated operation method may further comprise the step of the management server to update the sales performance points based on the purchase information.

According to the present invention, the following effects can be expected.

According to the present invention, by assigning a plurality of merchant pages in a home page, a small merchant can provide a merchant shopping mall integrated operation method and system that can activate electronic commerce by using a professional payment system, delivery system.

In addition, according to the present invention, when attracting an affiliated store through sales activities of a salesperson, by providing a certain sales performance points to the salesperson, it is possible to provide a method and system for integrated merchant shopping mall operation that can activate electronic commerce.

In addition, according to the present invention, by providing a member point according to the purchase activity of the member, it is possible to provide a method and system for integrated operation of the merchant shopping mall that can activate the electronic commerce.

In addition, according to the present invention, a separate purchase, payment and delivery of each of the plurality of merchants allocated in the home page may be provided, thereby providing an affiliated shopping mall integrated operating method and system capable of providing a more specialized service to the user.

In addition, according to the present invention, it is possible to provide an affiliated shopping mall integrated operation method and system capable of activating e-commerce by integrally managing member points according to a purchase activity of a member and sales performance points according to a sales activity of a sales employee.

In addition, according to the present invention, it is possible to provide a franchise shopping mall integrated operation method and system that can be secured by a stable source of income by operating a payment from a merchant assigned to the home page.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings. First of all, in adding reference numerals to the components of each drawing, it should be noted that the same reference numerals are used as much as possible even if displayed on different drawings. In the following description of the present invention, a detailed description of known functions and configurations incorporated herein will be omitted when it may make the subject matter of the present invention rather unclear.

1 is a view schematically showing a merchant shopping mall integrated operating system according to a preferred embodiment of the present invention. Referring to FIG. 1, the affiliated shopping mall integrated operating system 100 may be combined with the user terminal 125 through the Internet 123. The user terminal 125 may be a terminal used by a general user for using a shopping mall or a member registered as a member. In addition, the user terminal 125 may be a terminal used by a salesperson to register an affiliated store when attracting an affiliated store according to sales activities. In addition, the user terminal 125 may be a terminal used by an administrator operating a registered affiliated store to operate an affiliated shopping mall. The user terminal 125 includes a computer having a web browser, an operating program, a communication program, and a peripheral device to be connected to the Internet, and communication equipment connected to the Internet by wire or wirelessly. The communication equipment is a device capable of performing a communication function through a communication means such as a modem, ISDN, LAN card, ADSL, HDSL, VDSL, a satellite network using a communication satellite, and a wireless communication network using a mobile phone.

In the merchant shopping mall integrated operation system 100, the management server 101 is composed of a firewall 117, a security system, a web server 119 for providing a web service, a home page 121 and a DNS server (not shown) In accordance with an embodiment of the present invention, a merchant shopping mall is integrated and operated. The web server 119 may be implemented as a web server program that is variously provided according to an operating system (OS) such as Windows (Windows, SQL), Linux (Lynux), Unix, Macintosh, and the like. In addition to the web server program in the sense of meaning, a broad concept including a series of applications running on the web server 119 and a variety of systems for connecting and relaying a member, a buyer, a database, and each module using a computer communication network, is included. it means. The management server 101 includes an input / output unit 103, a member management server 105, a merchant management server 107, a DB server 109, a payment server 111, a delivery management server 113, and a point management server 115. By controlling the overall operation of the), it is possible to perform a merchant shopping mall integrated operating method according to the present invention.

The input / output unit 103 is controlled by the management server 101 and serves as an input / output interface for the main manager of the affiliated shopping mall integrated operating system 100 according to the present invention. The member management server 105 is controlled by the management server 101 and performs a role of managing registered members. In more detail, the member management server 105 manages personal information such as a member's name and address.

The affiliated store management server 107 is controlled by the management server 101, the registration of the affiliated stores attracted by the sales activities of the affiliated merchant or sales personnel and establishment of the merchant page corresponding to the registered merchant, the establishment of the affiliated store page It plays a role of management and receiving royalties from the affiliated stores. The merchant management server 107 will be described in more detail with reference to FIG. 2.

The DB server 109 is controlled by the management server 101, the member DB in which the information about the member is stored, the salesperson DB in which the information on the sales employee is stored, the affiliated store DB in which the information about the affiliated store is stored, and the home page. And a product DB storing content output on the affiliate store page, a product DB storing information on products sold through a home page or a merchant page, and a purchasing DB storing information on purchases of members. Each DB is configured with storage and interconnected to ensure proper use of the DB. The DB server 109 will be described in more detail with reference to FIG. 3.

The payment server 111 may be controlled by the management server 101, and may further include a payment gateway (not shown) and a customer information control system (CICS), which is a customer information management system. The payment server 111 may provide a payment service together with a payment gateway and CICS. That is, the payment gateway changes the product quantity, cancels the ordered product, calculates the selected product, inputs and reconfirms the member's information, and selects a payment method such as credit card, bank transfer, or online deposit. If the payment method is bank transfer, enter the credit card information. CICS can process information input from each terminal, server, etc. at the same time, and consists of database and maintenance system. Billing machine (billing machine) is built in the payment server 111 to perform the billing operation of the calculation function and recording function. In addition, the payment server 111 may include a secure electronic transaction (SET) and a layer level encryption method such as a secure socket layer protocol (SSL) or a public key based (PKI) encryption method for secure electronic transactions. Maintain security and prevent hacking when trading goods. The delivery management server 113 is controlled by the management server 101, and serves to ensure that a certain number of items purchased by a member are delivered to a place desired by the member. The payment server 111 and the delivery management server 113 according to the present invention may be included in the blind store integrated operation system 100, but are included in each individual merchant, so that the individual purchase, payment and delivery is made more specialized to the user It can be provided to provide a service.

Point management server 115 is controlled by the management server 101, in conjunction with the member DB (301) and the purchase DB 311 to manage the member points according to the member's purchasing activity, or the salesperson DB (303) and In conjunction with the affiliated store DB (305) serves to manage the sales performance points according to the sales activities of sales personnel. The point management server 115 will be described in more detail with reference to FIG. 4.

2 is a diagram schematically illustrating a configuration of an affiliated store management server according to an exemplary embodiment of the present invention. Referring to FIG. 2, the affiliated store management server 107 includes a sales management unit 201, a merchant page builder 203, an article supplier management unit 205, a merchant page management unit 207, and a fee management unit 209.

The presale management unit 201 performs a role related to registration of the affiliated stores attracted by the sales activities of the affiliated stores or sales employees. The merchant page builder 203 serves to generate an affiliate page corresponding to the registered affiliate. Merchant page builder 203 according to the present invention may be implemented to be convenient for the administrator of the merchant. That is, the merchant page builder 203 according to the present invention allows the manager of the merchant to build their own shopping mall in a simple and convenient way by using the shopping mall creation wizard function of the merchant page builder 203, so that the manager of the merchant stores the personal homepage. It helps to reduce labor and costs incurred.

The goods supplier management unit 205 manages goods suppliers corresponding to goods sold through respective merchant pages. The goods supplier management unit 205 records the information about the goods supplier, and if there is a demand for a given item on each merchant page, after searching for the corresponding goods supplier, requesting to supply the goods to the found goods supplier. do. The affiliate page management unit 207 allows the administrator of the affiliate store to easily manage the affiliate page generated by the affiliate page builder 203. The fee management unit 209 performs a role such as storing fee for use from the affiliated shop.

3 is a view schematically showing the configuration of a DB server according to an embodiment of the present invention. Referring to FIG. 3, the DB server 109 includes a member DB 301 in which information about a member is stored, a sales employee DB 303 in which information on a sales employee is stored, and an affiliated store DB in which information about an affiliate store is stored ( 305), a content DB 307 storing content output on a home page and a merchant page, a product DB 308 storing information on products sold through a home page or a merchant page, and information on a purchase of a member. The purchase DB 311 is stored. Each DB is configured with storage and interconnected to ensure proper use of the DB. Storage is a device that preserves data or information for a desired period of time and can be read out and used as needed. An external memory used as a means for storing a large amount of data with respect to an internal storage addressed by a control unit in a central processing unit. Device. The DB server 109 is a relational database management system (RDBMS) such as Oracle, Infomix, Sybase, DB2, etc., Gemston, Orion, O2. It may be implemented using an object-oriented database management system (OODBMS), real-time database management system (DNBS) such as.

4 is a diagram schematically showing the configuration of a point management server according to an embodiment of the present invention. Referring to FIG. 4, the point management server 115 operates in conjunction with the member DB 301 and the purchase DB 311 to manage the member points according to the member's purchasing activity and the sales employee DB 303. ) And a sales performance point management unit 403 for managing sales performance points according to sales activities of the salesperson by interworking with the affiliated store DB 305.

When a member purchases a specific item or service from a member store page, the member point manager 401 calculates a point corresponding to the purchase information according to a pre-set standard, and then updates the member point by increasing the previously existing member point. In addition, when a member purchases a specific item or service with the accumulated member points, the member point management unit 401 renews by subtracting the member points used to purchase the specific item or service to previously existing member points. The sales performance point management unit 403 calculates sales performance points according to a pre-established standard when the sales employee attracts an affiliated store as a result of sales activities, and then updates the sales performance points by increasing the sales performance points. In addition, the sales performance point management unit 403 calculates the sales performance points according to the purchase information according to the pre-set criteria when the member purchases a specific item or service from the affiliated store where the sales staff is attracted, and then the previously existing sales performance You can also renew by increasing points.

5 is a signal flow diagram schematically illustrating a method for operating and operating an affiliated shopping mall according to a preferred embodiment of the present invention. Referring to FIG. 5, when a salesperson registers an affiliated store in accordance with sales activities, the management server controls the affiliated store management server to register the affiliated store (step 501). Thereafter, the management server controls the affiliated store management server to establish an affiliated store page corresponding to the registered affiliated store (step 503). In more detail, the management server establishes an affiliate store page by using an affiliate store page builder of the affiliate store management server. The management server controls the point management server 115 to update the sales performance points corresponding to the sales activities of the salesperson (step 505). Specifically, by controlling the management server, the sales performance point management unit of the point management server calculates the sales performance points according to a predetermined standard in connection with the salesperson DB and the affiliated store DB, and then increases and updates the previously existing sales performance points. do.

Thereafter, when the member accesses the affiliated shopping mall integrated management system according to the present invention using the user terminal (step 507), and searches for the required goods or services (step 509), the management server corresponds to the searched goods or services. After extracting the information on the affiliated store, the extracted affiliated store information is provided to the member (step 511). Thereafter, the member accesses the affiliated store page based on the provided affiliated store information using the user terminal (step 513), and proceeds to purchase and pay for a specific item or service (step 515). Purchase information according to the member's purchasing activity is transferred to the management server (step 517).

Under the control of the management server, the member point manager of the point management server calculates a point corresponding to the transferred purchase information according to a pre-set criteria when a member purchases a specific item or service on a merchant page, and then transfers the point. The renewal is made by incrementing and renewing an existing member point (step 519). In addition, when a member purchases a specific item or service with the accumulated member points, the member point management unit renews by subtracting the member points used to purchase the specific item or service to the previously existing member points. According to the control of the management server, the sales performance point management unit of the point management server, when a member purchases a specific item or service from the affiliated store attracted by the salesperson, the sales performance point in accordance with the purchased information according to the prepared criteria in advance After calculating, it may be updated to increase the previously existing sales performance points (step 521).

The above description is merely illustrative of the technical idea of the present invention, and those skilled in the art to which the present invention pertains may make various modifications and variations without departing from the essential characteristics of the present invention. Therefore, the embodiments disclosed in the present invention are not intended to limit the scope of the present invention but to limit the scope of the technical idea of the present invention. The scope of protection of the present invention should be interpreted by the following claims, and all technical ideas within the scope equivalent thereto should be construed as being included in the scope of the present invention.

1 is a view schematically showing an affiliated store shopping mall integrated operating system according to a preferred embodiment of the present invention.

2 is a view schematically showing the configuration of a merchant management server according to a preferred embodiment of the present invention.

3 is a view schematically showing the configuration of a DB server according to an embodiment of the present invention.

4 is a diagram schematically showing a configuration of a point management server according to a preferred embodiment of the present invention.

5 is a signal flowchart schematically showing a method for operating and operating an affiliated shopping mall according to an exemplary embodiment of the present invention.

Claims

In the merchant shopping mall integrated operating system that is coupled to at least one user terminal through the Internet,

An affiliated store management server configured to register an affiliated store attracted by sales activities of an applied affiliated store or a sales employee, establish a merchant page corresponding to the registered merchant, and manage the established affiliated store page;

Member DB which stores the information about the member accessing the user terminal, Salesperson DB which stores the information about the salesperson, Merchant DB where the information about the affiliated store is stored, Contents stored on the home page and the merchant page A DB server including at least one of a DB, a product DB storing information on products sold through an affiliate store page, and a purchasing DB storing information on purchases of members;

A point management server that manages member points according to a purchase activity of a member by interworking with a member DB and a purchase DB, or manages sales performance points according to sales activities of a salesperson by interworking with a salesperson DB and an affiliated store DB; And

Controls the overall operation of the Merchant Management Server, DB Server and Point Management Server, and includes a management server including at least one of a security system such as a firewall, a web server providing a web service, and a DNS server.

Merchant shopping mall integrated operation system comprising a.

The method of claim 1,

Point management server includes a member point management unit and sales performance point management unit,

When a member purchases a specific item or service on a merchant page, the member point manager calculates a point corresponding to the purchase information according to a pre-set standard, and then increases or renews the existing member point. In the case of purchasing a specific item or service with member points, the membership point is renewed by deducting as much as the member points used to purchase the specific item or service from the existing member points.

The sales performance point management unit calculates sales performance points according to a pre-established standard when a sales employee attracts franchisees as a result of sales activities, and then updates the sales performance points by incrementing or renewing the sales performance points. In the case of purchasing a specific item or service from the attracted merchant, the Merchant Shopping Mall integrated operation is characterized in that after calculating the sales performance points according to the purchase information according to the pre-established criteria, the sales performance points are increased and updated to the existing sales performance points. system.

The method of claim 1,

An input / output unit that is controlled by a management server and is an input / output interface for an administrator of the affiliated shopping mall integrated operating system;

A member management server controlled by the management server and managing registered members;

A payment server controlled by the management server and providing a payment service corresponding to a purchase activity of the member; And

Controlled by the management server, a delivery management server that provides a delivery service corresponding to the purchase activity of the member

Merchant shopping mall integrated operating system that includes more.

In the affiliated shopping mall integrated operating method performed in the affiliated shopping mall integrated management system including a management server and at least one affiliated store, which is coupled to at least one user terminal through the Internet,

Registering, by the management server, the affiliated store in accordance with the sales activity of the salesperson;

Establishing, by the management server, a merchant page corresponding to the registered merchant;

In accordance with the merchant registration, the management server updating the business performance point;

Accessing a member using a user terminal;

Requesting a member to search for goods or services using a user terminal;

In response to a search request for goods or services, extracting affiliate store information and providing the member to a member using a user terminal;

A member accessing an affiliated store page using a user terminal and proceeding to purchase goods or services;

Sending, by the merchant, management information corresponding to the purchase of the member's goods or services to the management server; And

The management server renews the member points based on the purchase information

Merchant shopping mall integrated operation method comprising a.

The method of claim 4, wherein

Merchant store shopping mall integrated operation method further comprising the step of updating the sales performance points based on the purchase information.