KR20090037892A - 광고 기회 교환 시스템 및 방법 - Google Patents

광고 기회 교환 시스템 및 방법 Download PDF

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Publication number
KR20090037892A
KR20090037892A KR1020097001203A KR20097001203A KR20090037892A KR 20090037892 A KR20090037892 A KR 20090037892A KR 1020097001203 A KR1020097001203 A KR 1020097001203A KR 20097001203 A KR20097001203 A KR 20097001203A KR 20090037892 A KR20090037892 A KR 20090037892A
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KR
South Korea
Prior art keywords
target
advertising
message
opportunity
delivering
Prior art date
Application number
KR1020097001203A
Other languages
English (en)
Korean (ko)
Inventor
콘라드 에스. 펠드만
파울 셔터
Original Assignee
퀸트캐스트 코포레이션
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 퀸트캐스트 코포레이션 filed Critical 퀸트캐스트 코포레이션
Publication of KR20090037892A publication Critical patent/KR20090037892A/ko

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

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  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)
  • Data Exchanges In Wide-Area Networks (AREA)
KR1020097001203A 2006-07-20 2007-07-13 광고 기회 교환 시스템 및 방법 KR20090037892A (ko)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US49079206A 2006-07-20 2006-07-20
US11/490,792 2006-07-20

Publications (1)

Publication Number Publication Date
KR20090037892A true KR20090037892A (ko) 2009-04-16

Family

ID=38957289

Family Applications (1)

Application Number Title Priority Date Filing Date
KR1020097001203A KR20090037892A (ko) 2006-07-20 2007-07-13 광고 기회 교환 시스템 및 방법

Country Status (7)

Country Link
EP (1) EP2044564A4 (de)
JP (1) JP2009545026A (de)
KR (1) KR20090037892A (de)
CN (1) CN101490706A (de)
AU (1) AU2007275806A1 (de)
CA (1) CA2657925A1 (de)
WO (1) WO2008010954A2 (de)

Families Citing this family (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20120136728A1 (en) * 2010-11-30 2012-05-31 Brightroll, Inc. Networked advertisement exchange
CN110795653A (zh) * 2019-10-15 2020-02-14 连尚（新昌）网络科技有限公司 一种应用展示的方法、设备和计算机存储介质
CN111445290A (zh) * 2020-04-01 2020-07-24 电子科技大学 一种基于社会最大福利的在线广告位拍卖方法

Family Cites Families (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5717923A (en) * 1994-11-03 1998-02-10 Intel Corporation Method and apparatus for dynamically customizing electronic information to individual end users
US5974398A (en) * 1997-04-11 1999-10-26 At&T Corp. Method and apparatus enabling valuation of user access of advertising carried by interactive information and entertainment services
US6324519B1 (en) * 1999-03-12 2001-11-27 Expanse Networks, Inc. Advertisement auction system
IL127889A0 (en) * 1998-12-31 1999-10-28 Almondnet Ltd A method for transacting an advertisement transfer
IL133489A0 (en) * 1999-12-13 2001-04-30 Almondnet Inc A descriptive-profile mercantile method

Also Published As

Publication number Publication date
JP2009545026A (ja) 2009-12-17
CA2657925A1 (en) 2008-01-24
EP2044564A2 (de) 2009-04-08
EP2044564A4 (de) 2010-12-22
AU2007275806A2 (en) 2009-02-19
AU2007275806A1 (en) 2008-01-24
WO2008010954A3 (en) 2009-04-02
WO2008010954A2 (en) 2008-01-24
CN101490706A (zh) 2009-07-22

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Legal Events

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WITN Application deemed withdrawn, e.g. because no request for examination was filed or no examination fee was paid