KR20070095671A - Method, server and system for presenting service site based on user's intention - Google Patents

Abstract

A method, a server and a system for providing a service based on user's intention are provided to recognize the user's intention according to the input of a keyword, location information or time information of information to receive, extract a service site and offer it to a user, thereby shortening time to receive the information and improving convenience in an user of the user by integrally providing information which the user wants to receive. A method for providing a service site by extracting user's intention comprises the following steps of: receiving keyword setting information from a mobile communication terminal(S510); dividing the keyword setting information by categories and generating keyword dividing information(S520); extracting the service site to meet the keyword setting information by using the keyword setting information and the keyword dividing information and generating site information to meet a keyword(S530); and transmitting the site information to the mobile communication terminal(S580).

Description

Method, Server And System for Presenting Service Site Based on User`s Intention}

1 is a block diagram schematically showing a user intention-oriented service system according to an embodiment of the present invention;

2 is a flowchart illustrating a method of generating keyword matching site information by extracting a service site corresponding to a preset keyword according to an exemplary embodiment of the present invention;

3 is a flowchart illustrating a method of generating location matching site information by extracting a service site corresponding to a preset keyword and location according to a preferred embodiment of the present invention;

4 is a flowchart illustrating a method of generating time-matched site information by extracting a service site corresponding to a preset keyword and time according to a preferred embodiment of the present invention;

FIG. 5 is a flowchart illustrating a method of generating site information conforming to user intention by extracting a service site corresponding to a preset keyword, location, and time according to an exemplary embodiment of the present invention.

<Description of Symbols for Main Parts of Drawings>

110: mobile communication terminal 120: mobile communication network

122: radio base station 124: mobile communication switching center

126: data core network 128: HLR

130: user intention extraction server 140: database unit

142: Membership Authentication Database 144: Keyword Classification Database

146: various service site databases

The present invention relates to a method, a server and a system for providing a user intention-oriented service. More specifically, when a user inputs a keyword of information that he / she wants to know by using a mobile communication terminal, location information and time information to be provided with a service, and requests a service, the user understands the user's input intention and corresponds to the service site that best fits the request. It relates to a method, a server and a system for extracting.

As of early 2006, the number of mobile communication terminals registered has exceeded 30 million, and the use of mobile communication terminals has also been mainly used for voice calls, such as SMS (short message service) and wireless data through wireless Internet access. Is becoming diverse.

As the use of mobile communication terminals has become popular, various additional functions have been added and serviced in addition to the essential functions of mobile communication terminals such as a call function and data communication. Looking at the conventional add-on services to date, the user has found the desired service or information by specifying a category directly in order to receive the desired additional service or the information he / she wants to know. It takes a long time to find the and has a disadvantage that the user must specify the category one by one.

On the other hand, as the Internet is generalized, users are demanding more information and personalized services. Even with the demands of the users according to the development of the times, the service which grasps the user's intention according to the keyword of the information desired by the user and extracts the service site according to it has not been provided yet.

In order to solve the above problems, the present invention, when a user inputs a keyword of the information he wants to know, location information and time information to be provided with a service using a mobile communication terminal, and grasps the user's intention when requesting a service. The purpose is to provide a method, a server and a system for extracting a service site that best fits the service.

In order to achieve the above object, the present invention provides a method for providing a user intention-oriented service to a mobile communication terminal using a mobile communication network, the method comprising the steps of: (a) receiving keyword setting information from the mobile communication terminal; generating keyword classification information by classifying the keyword setting information for each category; (c) extracting a service site corresponding to the keyword setting information using the keyword setting information and the keyword classification information to generate keyword matching site information; And (d) transmitting the keyword matching site information to the mobile communication terminal.

In addition, according to another object of the present invention, in a mobile communication system comprising a mobile communication terminal and a mobile communication network for providing a mobile communication service, providing a user intention-oriented service using the mobile communication network to the mobile communication terminal, Receive keyword setting information from the server and use the keyword setting information to select a category corresponding to the keyword from the database unit to generate keyword classification information, and use the generated keyword classification information and keyword setting information to match the keyword from the database. A user intention matching site providing system comprising a user intention extraction server for extracting a site, generating keyword matching site information, and transmitting the same to a mobile communication terminal.

In addition, according to another object of the present invention, a user intention extraction server that provides a user intention-oriented service in conjunction with a mobile communication terminal and a mobile communication network, receiving keyword setting information from the mobile communication terminal and using the keyword setting information from the database; The keyword classification information is generated by classifying the category corresponding to the keyword, and the service site corresponding to the keyword is extracted from the database using the generated keyword classification information and the keyword setting information, and the keyword matching site information is generated and transmitted to the mobile communication terminal. It provides a user intention extraction server, characterized in that.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings. First of all, in adding reference numerals to the components of each drawing, it should be noted that the same reference numerals are used as much as possible even if displayed on different drawings. In addition, in describing the present invention, when it is determined that the detailed description of the related well-known configuration or function may obscure the gist of the present invention, the detailed description thereof will be omitted.

1 is a block diagram schematically showing a user intention-oriented service system according to a preferred embodiment of the present invention.

The user intention center service system according to the preferred embodiment of the present invention includes a mobile communication terminal 110, a mobile communication network 120, a user intention extraction server 130, and a database unit 140.

The mobile communication terminal 110 according to the preferred embodiment of the present invention is connected to the mobile communication network 120 to perform normal voice call and data communication by wireless communication, and has an intention extraction program to provide keyword setting information and location. Transmits setting information and time setting information to the user intention extraction server 130 and receives keyword matching site information, location matching site information, time matching site information, or user intention matching site information according to the user intention-oriented service. .

The mobile communication terminal 110 according to a preferred embodiment of the present invention executes an intention extraction program according to a user's key operation and is wirelessly connected to the mobile communication network 120 to connect to the user intention extraction server 130 and set keywords. Keyword matching site information, location matching site information, and time matching site that transmit information, location setting information or time setting information, and match keyword setting information, location setting information or time setting information set by the user intention extraction server 130. Receive the information or the site information according to the user's intention and output it on the provided screen. In addition, the mobile terminal 110 stores the received keyword matching site information, location matching site information, time matching site information or user intention matching site information in the memory unit, if the user wants to match the received keyword according to the key operation Generates control signals for retrieving site information, location-matched site information, time-matched site information, or user-intentioned site information, and controls the memory unit to store stored keyword-matched site information, location-matched site information, time-matched site information, or user intention You can reload your site information at any time.

The mobile communication terminal 110 may include a personal digital assistant (PDA), a cellular phone, a personal communication service (PCS) phone, a hand-held PC, a global system for mobile (GSM) phone, and a wideband CDMA (W-CDMA). ), A CDMA-2000 phone, a mobile broadband system (MBS) phone, and the like. Here, MBS phone refers to a mobile phone to be used in the fourth generation system currently being discussed.

The mobile communication network 120 includes a wireless base station 122, a mobile switching center (MSC) 124, a data core network (DCN) 126, and a home location register (HLR). It includes a 128, and is connected wirelessly to the mobile communication terminal 110, is connected to the user intention extraction server 130, the mobile communication terminal 110 is a voice communication service, wireless data service or wireless Internet service, message service To perform various functions such as to perform a mobile communication service.

Here, the radio base station 122 performs a location registration function, a function of allocating a radio channel, various functions required for radio call processing such as handoff, and the like. The mobile communication switching center 124 performs basic and additional service processing for providing a voice communication service, incoming and outgoing call processing of a subscriber, location registration procedure and handoff procedure, and interworking with other networks.

The Home Location Register (HLR) 128 is a database that stores service profiles related to mobile subscriber information, and includes a mobile identification number (MIN) of the mobile communication terminal 110 and a unique terminal. Stores subscriber information by storing information about an electronic serial number (ESN) and service type.

The data core network 126 may include a high speed data service for providing a packet data communication service, an internet / intranet access service, a virtual private network (VPN) access service, a simple IP and a mobile IP service, Performs Point-to-Point Protocol (PPP) authentication, billing, and packet compression.

The user intention extraction server 130 according to the preferred embodiment of the present invention receives keyword setting information, location setting information, time setting information, etc. from the mobile communication terminal 110 and sets the keyword set using the database unit 140. The keyword matching site information, location matching site information, time matching site information or user intention matching site information corresponding to the information, the location setting information or the time setting information is generated and transmitted to the mobile communication terminal 110.

The user intention extraction server 130 receives a user intention center service request signal from the mobile communication terminal 110 and receives at least one of a mobile identification number (MIN) or terminal information of the mobile communication terminal 110. Determine whether to subscribe to the service. As a result of the check, when the user subscribes to the service, a predetermined authentication procedure is performed to receive keyword setting information from the mobile communication terminal 110.

The user intention extraction server 130 generates keyword classification information by automatically classifying which category the keyword setting information received using the keyword classification database 144 belongs to. For example, if the keyword setting information is 'shoes', it is automatically classified as 'shopping', if the keyword setting information is 'jajangmyeon', it is classified as 'food', and if the keyword setting information is 'bus', Generate keyword classification information. The user intention extraction server 130 extracts service sites that match the keyword classification information from the various service site databases 146 using the keyword classification information to generate keyword matching site information.

In addition, when the user wants to receive the keyword and the location, the user intention extraction server 130 receives the location setting information from the mobile communication terminal 110 and uses the keyword matching site information to locate the location from various service site databases 146. The location matching site is generated by extracting the site matching the setting information. In addition, when a user wants to receive a keyword, a location, and a time, the user intention extraction server 130 receives time setting information from the mobile communication terminal 110 and uses various location information site information database 146. Extracts the site corresponding to the time setting information from the terminal to generate the time matching site information and transmits the generated site information to the mobile communication terminal 110.

The database unit 140 according to a preferred embodiment of the present invention includes a member authentication database 142, a keyword classification database 144, and various service site databases 146.

The member authentication database 142 stores member information so as to determine whether a member joins and perform a predetermined authentication procedure. The keyword classification database 144 stores category information of which category a keyword corresponding to each keyword belongs to. For example, it is divided into categories such as shopping / food / performance / transportation / accommodation / convenience facilities, and the shopping category includes keywords such as shoes / clothing, and the food category includes keywords such as jajangmyeon / spaghetti. And, in the case of a moving category includes keywords such as bus / subway.

The various service site databases 146 are linked with service sites classified according to various categories, and the service sites include keyword information on a service, location information for providing a service, and service providing time information. For example, a service site includes category information such as shopping, food, performance, travel, accommodation, and convenience facilities. In the case of a service site categorized as shopping, the keyword of the product being sold (shoes / bags / clothing) , Location information of each branch (Seocho-dong / Yeoksam-dong / Cheongdam-dong) and business hours of the branch (10am to 8pm or 9am to 5pm).

2 is a flowchart illustrating a method of generating keyword matching site information by extracting a service site corresponding to a preset keyword according to an exemplary embodiment of the present invention.

The user intention extraction server 130 receives a user intention center service request signal from the mobile communication terminal 110 and receives one or more of a mobile identification number (MIN) or terminal information of the mobile communication terminal 110. (S210).

The user intention extraction server 130 determines whether the mobile communication terminal 110 subscribes to the service using the received information (S220).

As a result of checking in step S220, in the case of a mobile communication terminal subscribed to a service, a predetermined authentication procedure is performed and keyword setting information is received from the mobile communication terminal 110 (S230). For example, the keyword setting information may include one or more of 'shoes', 'jajangmyeon' or 'bus'.

The user intention extraction server 130 generates keyword classification information by automatically classifying which category the keyword setting information received using the keyword classification database 144 belongs to (S240). For example, if the keyword setting information is 'shoes' or 'bag', it is automatically classified as 'shopping' category, and if the keyword setting information is 'jajangmyeon' or 'spaghetti', it is classified as 'food' category. When the keyword setting information is 'bus' or 'subway', the keyword classification information is generated by being classified into 'moving' category.

The user intention extraction server 130 extracts service sites that match the keyword setting information from the various service site databases 146 using the keyword classification information to generate keyword matching site information (S250). For example, if the keyword setting information is 'shoes' or 'bag', the keyword classification information is classified into the 'shopping' category, and the user intention extraction server 130 is assigned to the 'shopping' category in various service site databases 146. Extracts the service site containing the keyword of 'shoes' or 'bag' from the corresponding service sites, and if the keyword setting information is 'bus' or 'subway', 'bus' among the service sites corresponding to the 'moving' category Alternatively, keyword matching site information is generated by extracting a service site including a keyword of 'subway'.

The user intention extraction server 130 transmits the fish keyword matching site information to the mobile communication terminal 110 (S260).

3 is a flowchart illustrating a method of generating location matching site information by extracting a service site corresponding to a preset keyword and location according to a preferred embodiment of the present invention.

The user intention extraction server 130 receives keyword setting information from the mobile communication terminal 110 (S310), and the user intention extraction server 130 uses the keyword classification database 144 to determine which category the keyword setting information is received. The keyword classification information is generated by automatically classifying whether or not belongs to (S320).

The user intention extraction server 130 extracts service sites that match the keyword setting information from the various service site databases 146 by using the keyword classification information to generate keyword matching site information (S330) from the mobile communication terminal 110. Receive the location setting information (S340).

The user intention extraction server 130 generates location matching site information by extracting a service site matching location setting information from various service site databases 146 using keyword matching site information (S350). For example, if the keyword setting information is 'shoe' or 'bag' and the location setting information is 'Itaewon' or 'Cheongdam-dong', the user intention extraction server 130 may sell the product among service sites corresponding to the 'shopping' category. The location matching site information is generated by extracting a site including the 'shoe' or 'bag' keyword and having the location information of the branch as 'Itaewon' or 'Cheongdam-dong'. In addition, when the keyword setting information is 'bus' or 'subway', and the location setting information is 'Yeoksam-dong' or 'Seocho-dong', the user intention extraction server 130 is a 'bus' among service sites corresponding to the 'go' category. Alternatively, location matching site information is generated by extracting a site including the keyword 'subway' and having location information of 'Yeoksam-dong' or 'seocho-dong'.

The user intention extraction server 130 transmits the generated location matching site information to the mobile communication terminal 110 (S360).

4 is a flowchart illustrating a method of generating time-matched site information by extracting a service site corresponding to a preset keyword and time according to an exemplary embodiment of the present invention.

The user intention extraction server 130 receives keyword setting information from the mobile communication terminal 110 (S410), and the user intention extraction server 130 uses the keyword classification database 144 to determine which category the keyword setting information received is. The keyword classification information is generated by automatically classifying whether or not belongs to (S420).

The user intention extraction server 130 extracts service sites that match the keyword setting information from various service site databases 146 using keyword classification information to generate keyword matching site information (S430) from the mobile communication terminal 110. Receive time setting information (S440).

The user intention extraction server 130 extracts service sites that match the time setting information from various service site databases 146 using keyword classification information to generate time matching site information (S450). For example, if the keyword setting information is' shoes' or 'bag' and the time setting information is '10 am 'or' 2 pm ', the user intention extraction server 130 may provide a service corresponding to the' shopping 'category. The time-based site information is generated by extracting a service site in which the product sold includes the keyword 'shoes' or' bag 'and the business hours include '10 am' or '2 pm'. In addition, when the keyword setting information is 'jajangmyeon' or 'spaghetti', and the time setting information is '10 am 'or '11 pm', the user intention extraction server 130 is a service site corresponding to the 'food' category Among them, a service site providing restaurant information including a 'jajangmyeon' or 'spaghetti' keyword and including a restaurant operation time including '10 AM 'or '11 PM' is generated to generate time-matched site information.

The user intention extraction server 130 transmits the generated time-matched site information to the mobile communication terminal 110 (S460).

FIG. 5 is a flowchart illustrating a method of generating site information conforming to user intention by extracting a service site corresponding to a preset keyword, location, and time according to an exemplary embodiment of the present invention.

The user intention extraction server 130 receives keyword setting information from the mobile communication terminal 110 (S510), and the user intention extraction server 130 uses the keyword classification database 144 to determine which category the keyword setting information received is. The keyword classification information is generated by automatically classifying whether the information belongs to (S520).

The user intention extraction server 130 extracts service sites that match the keyword setting information from the various service site databases 146 using the keyword classification information to generate keyword matching site information (S530), and the user intention extraction server 130. ) Receives the location setting information from the mobile communication terminal 110 (S540).

The user intention extraction server 130 extracts service sites that match the location setting information from the various service site databases 146 using the keyword classification information to generate location matching site information (S550), and the user intention extraction server 130 ) Receives time setting information from the mobile communication terminal 110 (S560).

The user intention extraction server 130 extracts service sites that match the time setting information from various service site databases 146 using the location matching site information to generate user intention matching site information (S570). For example, if the keyword setting information is' shoes' or 'bag', the location setting information is' Itaewon 'or' cheongdam-dong ', and the time setting information is '10 am' or '2 pm' Extraction server 130 is a service site that corresponds to the category "shopping", the sale product includes the keyword 'shoes' or' bags', the location information of the store includes' Itaewon 'or' cheongdam-dong 'and the business hours are' am Service site including '10 o 'or' 2 pm 'is extracted to generate site information that meets user intention. Also, if the keyword setting information is 'bus' or 'subway', the location setting information is 'Yeoksam-dong' or 'Seocho-dong', and the time setting information is '10 AM 'or '11 PM', the user intention extraction server (130) includes the keyword 'bus' or 'subway' among the service sites corresponding to the 'movement' category, the location information includes 'Yeoksam-dong' or 'Seocho-dong', and the operating time is '10am' or '11pm' A service site providing a subway station or bus number including a city is extracted to generate site information that meets the user's intention.

The user intention extraction server 130 transmits the generated user intention matching site information to the mobile communication terminal 110 (S580).

The above description is merely illustrative of the technical idea of the present invention, and those skilled in the art to which the present invention pertains may make various modifications and changes without departing from the essential characteristics of the present invention. Therefore, the embodiments disclosed in the present invention are not intended to limit the technical idea of the present invention but to describe the present invention, and the scope of the technical idea of the present invention is not limited by these embodiments. The protection scope of the present invention should be interpreted by the following claims, and all technical ideas within the equivalent scope should be interpreted as being included in the scope of the present invention.

As described above, according to the present invention, a keyword, location information, or time information of information to be provided is input from the method of directly selecting or searching for a category whenever a desired service or information is provided using a mobile communication terminal. If the user's intention is identified and the service site is extracted and provided, the time for receiving the information is not only shortened, but also the user is provided with the information to be provided in an integrated manner, thereby making the user's use more convenient.

Claims (13)

In the method for providing a user intention-oriented service to a mobile communication terminal using a mobile communication network, (a) receiving keyword setting information from the mobile communication terminal; generating keyword classification information by classifying the keyword setting information for each category; (c) extracting a service site corresponding to the keyword setting information by using the keyword setting information and the keyword classification information to generate keyword matching site information; And (d) transmitting the keyword matching site information to the mobile communication terminal; Method of providing a service site by extracting the user intention, characterized in that it comprises a. The method of claim 1, wherein the method is Prior to step (a). (a-1) checking whether the mobile communication terminal subscribes to a service by receiving at least one of a mobile identification number (MIN) and terminal information from the mobile communication terminal; (a-2) receiving a user intention center service request signal from the mobile communication terminal when the mobile communication terminal subscribes to the service as a result of checking in step (a-1); Method for providing a service site by extracting the user intention, characterized in that it further comprises. The method of claim 1, wherein the method is After step (d) above, (e) receiving location setting information from the mobile communication terminal; (f) generating location matching site information by extracting a service site matching the location setting information from a database using the keyword matching site information; And (g) transmitting the location matching site information to the mobile communication terminal; Method for providing a service site by extracting the user intention, characterized in that it further comprises. The method of claim 1, wherein the method is After step (d) above, (h) receiving time setting information from the mobile communication terminal; (i) extracting a service site corresponding to the time setting information from a database using the keyword matching site information to generate time matching site information; And (j) transmitting the time-matched site information to the mobile communication terminal; Method for providing a service site by extracting the user intention, characterized in that it further comprises. The method of claim 4, wherein the method is After step (d) above, (k) receiving location setting information from the mobile communication terminal; (l) generating location matching site information by extracting a service site matching the location setting information from the database using the keyword matching site information; (m) receiving time setting information from the mobile communication terminal; (n) extracting a service site matching the time setting information from the database unit using the location matching site information to generate user intention matching site information; And (o) transmitting the site information conforming to the user's intention to the mobile communication terminal; Method for providing a service site by extracting the user intention, characterized in that it further comprises. In the mobile communication system including a mobile communication terminal and a mobile communication network for providing a mobile communication service, providing a user intention-oriented service using the mobile communication network to the mobile communication terminal, Receive keyword setting information from the mobile communication terminal and generate keyword classification information by selecting a category corresponding to a keyword from a database using the keyword setting information, and using the keyword classification information and the keyword setting information, the database unit. A user intention extraction server which extracts a service site corresponding to a keyword from the server, generates keyword matching site information, and transmits the generated keyword information to the mobile communication terminal. Site providing system according to the user intention characterized in that it comprises a. The method of claim 6, wherein in the system: The mobile communication terminal receives a keyword matching site, stores and outputs the user intention-oriented service system, characterized in that the output again. The method of claim 6, wherein the database, Member authentication database that stores member information to determine whether a member is registered and to perform a predetermined authentication process, keyword classification database that stores category information on which category a keyword corresponding to each keyword belongs to, and various services. Site providing system according to user's intention, comprising a database of various service sites including the site. A user intention extraction server that provides a user intention-oriented service in connection with a mobile communication terminal and a mobile communication network, Receive keyword setting information from the mobile communication terminal and generate a keyword classification information by classifying a category corresponding to a keyword from a database using the keyword setting information, and using the generated keyword classification information and the keyword setting information. And extracting a service site corresponding to a keyword from a database to generate keyword matching site information and transmitting the generated keyword information to the mobile communication terminal. The method of claim 9, The user intention extraction server receives one or more of a mobile identification number (MIN) and terminal information from the mobile communication terminal to check whether the mobile communication terminal subscribes to the service and is subscribed to the service. And a user intention center service request signal from a terminal. The method of claim 9, The user intention extraction server receives location setting information from the mobile communication terminal, extracts a service site corresponding to the location setting information from the database using the keyword matching site information, generates location matching site information, and then moves. A user intention extraction server, characterized by transmitting to a communication terminal. The method of claim 9, The user intention extraction server receives time setting information from the mobile communication terminal, extracts a service site corresponding to the time setting information from the database using the keyword matching site information, generates time matching site information, and then moves. A user intention extraction server, characterized by transmitting to a communication terminal. The method of claim 9, The user intention extraction server receives location setting information and time setting information from the mobile communication terminal and extracts a service site corresponding to the location setting information from the database using the keyword matching site information to generate location matching site information. And extracting a service site matching the time setting information from the database using the location matching site information to generate user intention matching site information and transmitting the generated site information to the mobile communication terminal.

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