KR20060016874A - Multi-based internet shopping mall managing system - Google Patents

Abstract

According to the present invention, there is provided a complex Internet shopping mall operating system for operating a product provider and an individual shopping mall site through the Internet network, which provides a system for the construction and operation of the shopping mall site A shopping mall DB including a product provider product DB provided by the product provider and an individual operator product DB directly registered by an operator of the individual shopping mall site, and a shopping mall manager system for overall management of the shopping mall DB and a complex internet shopping mall operating system. A complex internet shopping mall system including a; At least one product provider that subscribes to the complex Internet shopping mall system and provides and sells various kinds of product information through an internet network; The shopping mall system includes at least one shopping mall site that operates as a member by joining the complex internet shopping mall system as a member and shares the shopping mall DB through an internet network. Separately includes a product registration control unit for registering only the approved products among the products to be independently registered in the shopping mall site and the individual operator product DB, wherein each shopping mall site owns only the desired products among the products of the shopping mall DB. A product search / selection unit for registering on a site of a product and a product registration unit for requesting approval from the shopping mall manager system to independently register a product on its shopping mall site separately from the product of the product supplier. .

Description

MULTI-BASED INTERNET SHOPPING MALL MANAGING SYSTEM}

1 is a view schematically showing the concept of a complex Internet shopping mall operating system according to an embodiment of the present invention.

2 is a view schematically showing the overall configuration of a complex Internet shopping mall system.

3 is a view schematically showing the overall configuration of an individual Internet shopping mall site.

4 is a diagram schematically illustrating a product registration and approval process in an individual internet shopping mall site.

<Explanation of symbols for the main parts of the drawings>

100: Complex Internet Shopping Mall Manager System (Head Office System)

110: shopping mall DB

120: shopping mall manager system of the head office system

121: shopping mall construction and management department

122: product registration control unit

200: Product Provider                 

300: individual shopping mall site

320: product search and selection unit

330: Product Register

The present invention relates to a shopping mall system, and more specifically, not only a general internet shopping mall site, but also an individual who lacks or lacks funds or sales ability to operate a shopping mall site, for example, an SOHO business operator. By sharing various registered products, SOHO operators operate their shopping mall sites sufficiently profitably even if they are dedicated to selling or advertising through their shopping mall sites without any effort to secure additional products, sales, or marketing. The present invention also relates to a complex shopping mall operating system that makes it easy to obtain various product suppliers.

In recent years, as the Internet spreads widely regardless of age and region, various businesses for generating profits using such an internet network have emerged and expanded. Among them, an e-commerce system, in particular, a shopping mall using the Internet, is emerging as a variety of portal sites.

Although these Internet shopping malls simply upload various products to the Internet site for buyers to view and ultimately purchase the products, the shopping malls have various business methods based on various sales or marketing capabilities and capital. Are also springing up.

For example, there is a model in which a seller enters a specific Internet site, sells goods, and pays a sales fee. A business model that distributes a shopping mall to an operator who wants a shopping mall in the Internet site, and pays a fee through membership sales, and is independent on the Internet Various shopping mall operation methods are proposed and operated, such as building an In-Ho Mall and operating individual models, and simply linking the shopping mall site to a specific portal site so that consumers who enter a highly-recognized portal site can search for and purchase products. It is becoming.

In the case of the first model, it can be advantageous to beginners online because they can sell the goods immediately after joining the membership and there is no entrance examination. However, if the personal shopping mall is not provided and the business owner himself merely provides the product, he or she must rely solely on the recognition or sales method of the specific site, and if there is no product, that is, the consumer does not have the desired product, There is a problem that cannot be proceeded, and there is a problem that the operator himself has to select a product and have the goods.

In case of the second model, there is a burden of continuously supplying products to one's own shopping mall distributed, and a promotion and marketing of his shopping mall, and a load management, delivery management, etc. in product supply. .

In the third model, an independent SOHO mall is built using EC hosting, which is the same as an independent store in an unexplored business area. Organization or funding, and good publicity can be a competitive advantage of the mall.

In case of the fourth model, it is advantageous in terms of promotion or marketing because it takes a method of linking its shopping mall to a site with a reputation, but it is necessary to continuously update the product in its shopping mall, and directly manage delivery and payment. There is a burden to manage, etc., there is a problem that there are a lot of shopping malls that handle similar items in one portal site, there is a lot of bleeding competition.

In short, the existing Internet shopping mall is a business method that is not too large for an organization or a rich company like a large company to operate, but an individual who lacks funds, public relations, and marketing ability operates the Internet shopping mall directly. There are many different difficulties. In particular, the recent increase in early retirees, unemployed, or two-jobs, they are showing interest in the Internet shopping mall as a business model for generating a certain profit, but profitable economy through the Internet shopping mall The current situation is that it is difficult to carry out activities due to the above problems.

In addition, in order to sell a manufactured product through an internet shopping mall, a supplier of a simple product has to directly supply contact with managers of many shopping malls on the Internet, thus making it difficult to secure various sales outlets.

 The present invention is to solve the problems of the conventional Internet shopping malls as described above, from the point of view of the product supplier can easily sell their products through a number of Internet shopping malls without contacting every Internet shopping mall, In addition, not only the existing Internet shopping malls, but also general individuals lacking funds or sales capabilities, such as the Internet shopping mall to provide a complex Internet shopping mall operating system that allows you to sell a variety of products without additional post management.

In order to achieve the above object, according to the present invention, there is provided a complex Internet shopping mall operating system for operating a product supplier and an individual shopping mall site that supplies a product through the Internet network, the operation system of the shopping mall site A shopping mall DB that provides various systems necessary for construction and operation, including a product provider product DB provided by the product provider and an individual operator product DB directly registered by an operator of the individual shopping mall site, the shopping mall DB, and a complex internet shopping mall. A complex Internet shopping mall system including a shopping mall manager system for managing the overall operating system; At least one product provider that subscribes to the complex Internet shopping mall system and provides and sells various kinds of product information through an internet network; The shopping mall system includes at least one shopping mall site that operates as a member by joining the complex internet shopping mall system as a member and shares the shopping mall DB through an internet network. Separately includes a product registration control unit for registering only the approved products among the products to be independently registered in the shopping mall site and the individual operator product DB, and each shopping mall site includes only the desired products among the products of the shopping mall DB. A product search / selection unit for registering on its own site, and a product registration unit for requesting approval from the shopping mall manager system to independently register the product on its shopping mall site separately from the product of the product supplier; have.

Therefore, each shopping mall site can basically share the product DB of the product supplier registered as a member, so that various products can be sold through their shopping mall site, and they can make efforts to secure their own products. There is no need, and since general management required for shopping mall management is operated by the complex Internet shopping mall system, there is no need to construct a system for money management or delivery management separately. Therefore, even a private business operator who lacks capital or sales capability, etc., may establish profitable economic activities without great difficulty as long as a shopping mall site is established through membership registration in the system of the present invention. In addition, the operator of each shopping mall site not only sells the product of the product provider manually, but also registers with approval from the complex Internet shopping mall system when he wants to sell the product independently. Since he or she is a supplier of the product and the product can also be shared in other shopping mall sites, it can be sold to other shopping mall sites in addition to their own shopping mall sites, thereby securing various sales outlets. In addition, the product provider's point of view, without the burden of having to register their own products in each shopping mall site, simply register their products in the product DB of the complex Internet shopping mall system of the present invention, each shopping mall site Since it is possible to sell goods in, you will have a variety of sales outlets in an easy way.

According to the present invention, each shopping mall site shares the products of the complex Internet shopping mall system through the product provider product DB, and shares the products of its shopping mall site with other shopping mall sites through the individual operator product DB. .

Preferably, the product registration control unit may prevent the individual product without approval from being registered in the product DB or the shopping mall site since the shopping mall site is always in an operating state before approval of the product to be registered independently.

According to the present invention, the shopping mall manager system and the shopping mall building and management unit for providing a variety of systems required for the construction and operation of each shopping mall site; A payment management unit for allowing the purchaser to pay the goods and distributing the payment to the shopping mall site used by the supplier and the buyer of the product; An order management unit for notifying information about a product ordered by a buyer to a product supplier of the product and managing which shopping mall site from which the purchase of the product is ordered; The apparatus may further include a DB registration manager configured to register and manage a product DB registered in the shopping mall DB, and interwork with the product search and selection unit so that the shopping mall site searches for and selects products matching the search conditions.

The objects, features and advantages of the present invention described above will be more clearly understood through the following detailed description of preferred embodiments of the present invention with reference to the accompanying drawings.                     

In the following description with reference to the accompanying drawings, in the construction and operation of a general Internet shopping mall system, a detailed description of a known system commonly required will be omitted.

As shown in FIG. 1, the hybrid Internet shopping mall operating system of the present invention includes a hybrid Internet shopping mall system 100, and one or more product providers 200 that subscribe to the system as members and provide DBs of various products. It also includes one or more individual shopping mall sites 300 to join the headquarters system 100 as a member and use the system, which are interconnected via the Internet. In addition, the head office system 100 is connected to a financial institution 400 such as a bank or a credit card company so that a buyer can make payment of goods through the Internet. The delivery company 500 is connected to inform the consumer of the situation. Since the delivery company delivers the product to the customer according to the order of the product supplier, the delivery company is directly connected with the product supplier, but is connected to the complex Internet shopping mall system 100 to inform the progress of the delivery.

1. Complex Internet Shopping Mall System

The complex Internet shopping mall system (hereinafter, also referred to as a "head office system" for convenience) 100 allows a business operator, for example, a SOHO business operator, to establish a shopping mall site 300 and is required to operate the shopping mall site 300. It provides a variety of product DB, and stores the product DB of the product provider 200 registered as a member, so that consumers can search and purchase the product DB through each shopping mall site 300, and the shopping mall site With all the systems that should be present (eg, a system for payment), individual shopping mall sites 100 can be operated with a minimum system. In addition, the head office system 100 stores not only the product provider 200 but also the operator of the shopping mall site 300 having its own product, so that the shopping mall site 300 simply stores the product of the product provider 200. Instead of selling only shops, it is possible to build shopping mall sites that can sell their own products, and to share product DBs between these shopping mall sites, allowing them to sell products that are not on their own shopping mall sites. The head office system 100 will be described in more detail with reference to FIG. 2 as follows.

As shown in FIG. 2, the head office system 100 is largely a shopping mall DB 110 that stores a product DB to be sold to a consumer, and a shopping mall that generally manages a complex Internet shopping mall operating system according to the present invention. Manager system 120 is included.

(1) shopping mall DB

The shopping mall DB 110 includes a DB 112 of products provided by the product provider 200 registered in the head office system 100 and an individual operator product DB 114. That is, according to the present invention, as well as the product DB 112 of the product supplier that supplies the product differently from the prior art, an individual shopping mall registered as a member of the SOHO business, that is, the complex Internet shopping mall system 100 of the present invention. The individual company product DB 114 for the product information of the site 300 itself is also included. As will be described in more detail below, according to the present invention, the shopping mall site 300 is a product of the product provider 200 registered as a member in the headquarters system 100 (this will be referred to as 'head office products') Sharing through the product DB 112, not only to allow consumers to purchase the goods contained in the product supplier product DB 112 in their shopping mall site, but also the operator who operates the shopping mall site 300 By becoming a product supplier and registering a product (hereinafter, referred to as an 'individual registration product') in the individual operator product DB 114 through a predetermined procedure, the operator of the shopping mall site 300 can sell more products. have. In this manner, the product registered in the individual business product DB 114 may be registered in another shopping mall site according to the selection of another shopping mall site (this will be described in more detail below). By configuring the shopping mall DB 110 in this manner, each shopping mall site 300 may not only secure products provided by the product supplier through the product supplier product DB 112, but also provide an individual operator product DB 114. Through their own shopping mall site, as well as registered products of other shopping mall sites registered as members in the headquarters system 100, and other shopping mall sites can also obtain the effect of securing products through a variety of routes, consumers Regardless of which shopping mall site enters, it is possible to search for and purchase various products.

(2) shopping mall manager system                     

As shown in FIG. 2, the shopping mall manager system 120 constructs and manages a shopping mall site 300 of a business operator, for example, a SOHO business operator, who subscribes to the main office system 100 as a member and operates his shopping mall site. A product registration control unit for checking and approving a product to be registered in the shopping mall DB 110 of the head office system 100 for sale by an operator of a shopping mall construction and management unit 121 and an individual shopping mall site registered as a member ( 122), the order management unit 123 for managing the goods ordered through each shopping mall site 300, and when the buyer 600 purchases the goods, the product price is processed and the price is paid to the product supplier and the shopping mall site ( The payment management unit 124 for distributing to 300, the delivery management unit 125 for managing the process of delivering the goods to the buyer 600, the delivery company 500, and Shopping malls, including the DB management unit 126, and other such members of management products that are registered in the DB management unit 110 manages the Internet shopping site and includes general operating system, the mall manager 127 typically needed to to.

The shopping mall construction and management unit 121 provides various DBs, shopping mall programs, web hosting, advertisements, etc. necessary for the overall operation of the individual shopping mall site 300, and also provides a domain secured in advance if necessary. Therefore, even a SOHO operator who does not have any knowledge or funds for building and operating a shopping mall site, simply registers as a member in the complex Internet shopping mall system of the present invention, and can operate the shopping mall site 300 without any difficulty. There is no need to build a system for managing orders and payments.                     

The product registration control unit 122 is for managing a product to be registered in the shopping mall DB (110). That is, the administrator of the hybrid Internet shopping mall operating system of the present invention does not allow members to register all the products desired by the shopping mall DB 110 or their shopping mall site 300, but the hybrid internet shopping mall operating system is Only products that meet the desired purpose are selected and registered in the shopping mall DB (110). For example, if members want to sell a product related to sex, and if they try to register on their site without receiving a request for approval of the product, the product registration control unit 122 or the product shopping mall DB 110 or Registration with the shopping mall site 300 is prevented.

The order management unit 123 notifies the product provider 200 of the product ordered from the buyer, and manages from which shopping mall site 300 the product is ordered. On the other hand, as described above, the shopping mall site 300 is not only a product (ie, the head office product) of the product provider 200 registered as a member directly to the complex shopping mall operating system of the present invention, but also of each shopping mall site 300 Since the operator can sell a product (that is, an individual registered product) that has independently registered a product separately (these products are registered in the individual operator product DB 114), the order management unit 123 may purchase the personality of the purchased product of the buyer. According to the product supplier 200 of the head office product or the product supplier of the individual registered product (that is, the operator of the shopping mall site 300 that registered the product in the individual operator product DB 114), It should be noted that information is notified.

If the purchaser wants to purchase the product through a predetermined means (for example, credit card or bankbook payment), the payment management unit 124 performs the payment processing so that the purchaser can purchase the product and pays the sold price. For the purpose of managing, the purchase price paid by the buyer is distributed to the shopping mall site 300 used by the supplier and the buyer of the product.

The delivery manager 125 manages the delivery information of the delivery company 500 that delivers the product to the buyer 600 in connection with the product provider 400, so that the purchaser can grasp the delivery status of the goods purchased by the buyer. Make sure

The DB registration manager 126 registers and manages information such as specifications, performances, and prices of products registered in the shopping mall DB 110, and stores the shopping mall site 300 through the product search / selection unit 310 described later. When an operator enters several search conditions in relation to a product, the site's operator can select products that meet those conditions.

In addition to the above, the general shopping mall system manager 127 includes necessary components that are typically required for managing and operating an internet shopping mall such as a member management and a general product search function.

2. Individual shopping mall site

3 is a block diagram showing a schematic configuration of an individual shopping mall site 300. When a SOHO operator who wants to operate a shopping mall site joins the head office system 100 described above, the system builds a predetermined shopping mall site 300 for the SOHO provider. The shopping mall site 300 includes a general shopping mall manager 310 for operating and managing a shopping mall. As described above, since the head office system 100 performs all the money management or order management for the overall operation of the shopping mall site, the shopping mall management unit 310 is a member management, product search, operation of the site (normal homepage It consists of a minimum system.

The shopping mall site 300 also includes a product search / selection unit 320 and a product registration unit 330. That is, the operator of the shopping mall site 300 may display and provide all the products registered in the shopping mall DB 110 of the head office system 100 on its own site. However, each operator may want to build the shopping mall site 300 according to his purpose. For example, a shopping mall site operator often wants to build his or her shopping mall site 300 according to a business purpose, such as selling only electronic products or selling only clothes and miscellaneous goods. To this end, when the site operator inputs various search conditions such as product type, price, and margin rate among various types of products registered in the shopping mall DB 110, the product search / selection unit 320 may enter the head office system ( In conjunction with the DB registration and management unit 126 of 100) to search for products in the shopping mall DB (110), to search for products that meet the conditions entered by the operator, displays the results to the operator, the operator is the product These can be selected and displayed on their shopping mall site 300.

On the other hand, the operator of the shopping mall site 300, in addition to selling products registered in the headquarters system 100, that is, products supplied by the product supplier (product of the head office, products registered in the product supplier product DB 112). For example, there are cases where a product is supplied from a separate product supplier through its own sales, etc., and then registered and sold on its own shopping mall site. However, as described above, the operator of the head office system 100 registers and sells products that do not meet the overall business purpose that the operator of the shopping mall system 300 registered as a member seeks through the system according to the present invention. It needs to be prevented. If this is not prevented, if one SOHO operator registers a product that does not fit the system of the present invention and shares the product to other shopping mall sites, the image of the business as a whole may be deteriorated and protested by other members. There is room for it, making it difficult to continue doing business. For this purpose, as described above, the head office system 100 is provided with a product registration control unit 122, each shopping mall site 300 is provided with a product registration unit 330.

This will be described in more detail with reference to FIG. 4 as follows.

For example, the operator of the shopping mall site A selects and registers the main office products 1 and 2 through the product search / selection unit 320 among the products registered in the product supplier product DB 112, that is, the head office products, and registers them on the shopping mall A site. Suppose you are selling. Next, when the operator of the shopping mall site A receives a product independently and attempts to register and sell the product on his shopping mall site, the product is first provided through the product registration unit 330 provided on the shopping mall site 300. The details of (individually registered pending product 4) are transmitted to the head office system 100 to request approval of the product. The product becomes a standby product because the product cannot be placed on the shopping mall site until final approval is obtained from the head office system. When the request for approval is received, the manager of the headquarters system 100 reviews the product and approves it, that is, the product is individually registered in the shopping mall site 300 or the individual business product DB 114 without approval. The control of the product registration control part 122 which prevents a thing is canceled | released, and the individual product waiting for registration 4 is registered. As such, when the air product is registered in the A shopping mall site 300, the product is also registered in the individual operator product DB 114 of the head office system 100, and the shopping mall DB 110 of the head office system 100 as a whole. Will be constructed. Thereafter, the operator of the other shopping mall site may also register the approved product on its own site. When the individual pending product 4 is registered through this series of processes, it becomes a constituent product of the A shopping mall site, and these individual registered products are registered on another Internet shopping mall site as a third-party vendor product 2 on the A shopping mall site, and on the B shopping mall site. Third party products 1, 3 and individual registration approved product 4 are indicated.

Looking at the purchase process of the product through the complex Internet shopping mall operating system configured as described above are as follows.

First, when the buyer 600 connects to the A shopping mall site 300 having the configuration as shown in FIG. 4 and selects the head office product 1, the system is not the A shopping mall site. The payment management unit 124 is operated to complete the payment through the financial institution 400 is linked. When this payment is completed, the order management unit 123 of the head office system is operated to transmit all the information related to the product purchased by the buyer to the product provider 200, and the delivery work is performed based on the information. Record whether the product was ordered from the shopping mall site.                     

On the other hand, the delivery status of the delivery company 500 is managed through the delivery management unit 125, so that the buyer 600 can grasp the delivery status of the goods purchased by them through the Internet at any time.

On the other hand, when the delivery of goods is completed, the payment management unit 124 of the headquarters system 100 pays the purchaser 600 of the payment price of the product provider 200 and the product of the A shopping mall site 300 is made It is distributed to the operator at a predetermined rate and paid. Through this series of processes, the product provider 200, the operator of the shopping mall site 300, and the operator of the head office system 100 may obtain a profit.

Meanwhile, the sales and profit distribution of individual products other than the headquarters are as follows.

For example, in FIG. 4, the product registered by the operator of the A shopping mall site 300 is a third-party vendor product 1 of the B shopping mall site 300, and the buyer 600 identifies the third-party vendor product 1 through the B shopping mall site. In the case of purchasing, a series of purchasing procedures are as described above, and in this case, the operator of the shopping mall site A becomes the product supplier, so that the supply and delivery of the product is carried out, and finally, the headquarters system pays the purchase price to the shopping mall site operator. It is distributed in the name of supply and to the operator of shopping mall B site in exchange for the purchase made through the site. Of course, if the A shopping mall site 300 sells its own individual registered product, it will be easy to understand that the sale price except for the price using the head office system belongs to the operator of the A shopping mall site without detailed description.

As such, using the present invention, the operator of each individual site not only can profit from the sale of the product in his or her shopping mall site, but also can profit from becoming a product supplier.

On the other hand, through the above description, when using the system of the present invention, when the operator of each individual shopping mall site to purchase a variety of goods through the shopping mall system that they operate, the factory price instead of the general consumer price It will be easy to understand that the goods can be purchased. That is, according to the present invention, when an item is sold through its own site, a part of the sale price is obtained as a profit, so that the individual product registered by the operator of the main product and the other shopping mall site supplied by the product supplier is own shopping mall site. If you share with, you can earn a fraction of your payouts if you make your own purchases through your own shopping mall site, or if you purchase products that you register yourself, you can reduce the cost of paying the operators of other shopping mall sites, As a result, when purchasing a product through its own shopping mall site, it is always possible to purchase the product at a lower price than a general consumer price.

As can be seen from the above description, unlike the existing Internet shopping mall, the hybrid Internet shopping mall operating system according to the present invention allows each individual shopping mall site to share products provided by a product provider who is a registered member. By supporting all the systems necessary for operation, the operators of individual shopping mall sites can operate their shopping mall sites profitably without efforts to secure products or manage payments, and share products among member shopping mall sites. Each individual shopping mall site can sell more products. In addition, the operator of each shopping mall site can operate the shopping mall without owning the product, thereby relieving the burden on the product supply. On the other hand, product suppliers can secure various sales sources and distribution channels without registering their products on every Internet shopping mall site, thereby securing stable sales and facilitating the market for new products. have. In addition, when an operator of an Internet shopping mall site purchases an item through a site operated by himself, there is an advantage that a product can be purchased at a lower price than a general consumer price.

Although the present invention has been described on the basis of preferred embodiments, the present invention is not limited to the above description, and it can be understood by those skilled in the art that various changes and modifications can be made without departing from the spirit and scope of the present invention. will be. For example, the hybrid internet shopping mall system is described as a middleman between a product supplier and a shopping mall site, and replaces all operations of the shopping mall site. However, the hybrid internet shopping mall system itself is operated as another shopping mall site. It is easy to understand that the product can be purchased through the site without detailed explanation. Accordingly, the invention is limited only by the claims that follow.

Claims (4)

As a complex Internet shopping mall operating system that operates a product supplier and an individual shopping mall site that supplies products through an internet network, A shopping mall DB providing a system necessary for the construction and operation of the shopping mall site, including a product provider product DB provided by the product provider and an individual operator product DB directly registered by an operator of the individual shopping mall site; A complex internet shopping mall system including a shopping mall manager system for managing the complex internet shopping mall operating system as a whole; At least one product provider that subscribes to the complex Internet shopping mall system and provides and sells various kinds of product information through an internet network; Signing up as a member to the complex Internet shopping mall system, and comprises at least one shopping mall site for operating an independent shopping mall by sharing the shopping mall DB through the Internet network, The shopping mall manager system includes a product registration control unit for registering only the approved products among the products to be independently registered by the shopping mall site separately from the products of the product provider, in the shopping mall site and the individual operator product DB. Each shopping mall site has a product search and selection unit for registering only the desired products among the products of the shopping mall DB on its own site, and independently registering the products on its shopping mall site separately from the products of the product provider. And a product register for requesting approval to the shopping mall manager system. The method of claim 1, wherein each shopping mall site is to share the product of the complex Internet shopping mall system through the product provider product DB, and to share the products of their shopping mall site with other shopping mall site through the individual operator product DB The complex Internet shopping mall operating system. The hybrid product according to claim 2, wherein the product registration control unit prevents the individual products without approval from being registered in the product DB or the shopping mall site since the shopping mall site is always in an operating state before approval of the product to be registered independently. Internet shopping mall operating system. The shopping mall manager system according to any one of claims 1 to 3, further comprising: a shopping mall construction and management unit for providing various systems necessary for building and operating each shopping mall site; A payment management unit for allowing the purchaser to pay the goods and distributing the payment to the shopping mall site used by the supplier and the buyer of the product; An order management unit for notifying information about a product ordered by a buyer to a product supplier of the product and managing which shopping mall site from which the purchase of the product is ordered; The hybrid Internet further includes a DB registration management unit that registers and manages a product DB registered in the shopping mall DB and allows the shopping mall site to search for and select products that meet the search conditions by interworking with the product search and selection unit. Shopping mall operating system.

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