KR20050066162A - Business simulation game system and method - Google Patents

Abstract

The present invention relates to a corporate management simulation game system and method, and more particularly, the participants of the game on the Internet to play a game with a competitor in a role of business strategy, marketing, production, finance that is essential for the management of the virtual enterprise. It is about systems and methods that can naturally improve management analysis, decision making and problem solving, and IT utilization while performing.

In the simulation game method according to the present invention, the team is assigned to trainees who participate in the corporate management simulation game by accessing the BSG server that performs the game through the Internet from the instructor terminal, constituting each team, creating a cyber classroom, and creating each team member. Simulation of corporate management by inputting decision-making through communication between team members according to the mission after checking the management data necessary for the game progress by accessing the BSG server from the student terminal by transmitting the task to the student terminal by assigning different missions. And a game execution step of outputting management results, and a re-preparation step of assigning new tasks to team members according to the management results and transmitting them to the student terminal.

Description

Business simulation game system and method

The present invention relates to a corporate management simulation game system and method, and more particularly, the participants of the game on the Internet to play a game with a competitor in a role of business strategy, marketing, production, finance that is essential for the management of the virtual enterprise. It is about systems and methods that can naturally improve management analysis, decision making and problem solving, and IT utilization while performing.

Recently, due to the rapid development of the communication environment using the Internet and the spread of the high-speed communication network, the expansion of the e-commerce market using the Internet and the activation of online games based on various communication are being made.

With the development of information technology and the Internet, the social structure has been transformed into the knowledge society and the digital economic structure, and many changes in all fields, such as society, culture, economy, politics, and lifestyle, are revolutionizing beyond evolution. .

In the digital economic structure, characterized by the words complex, diverse, integrated, and rapidly changing, individuals and businesses are demanding new capabilities from the past, one of which is problem solving and knowledge creation. creation).

In other words, the ability to find new opportunities and problems faster, more accurately, to establish effective driving strategies, and to solve them efficiently is required.

And in a rapidly changing digital age environment where future changes cannot be easily predicted, how high levels of knowledge can be created, shared, and utilized, rather than passive knowledge management in terms of how much information and knowledge individuals and businesses have. Active knowledge management at the level of existence is absolutely necessary.

Meanwhile, various management strategy simulation games are developed and serviced online, but these products are management strategy games that reflect the characteristics of various industries (eg, casino management, theme park management, traffic environment operation). It is not for the level that can be utilized as a management training tool, but because the game is played on an individual basis, there is a problem that communication ability is not recognized without recognizing the importance of teamwork necessary for managing a company.

SUMMARY OF THE INVENTION The present invention has been made to solve the above-mentioned problems, and the participants of the game on the Internet while playing a game with a competitor in a team playing the roles of management strategy, marketing, production, and finance that are essential for the management of the virtual enterprise. The purpose is to provide a business simulation game system and method that can naturally improve management analysis, decision-making and problem solving, and IT utilization.

Another object of the present invention is to recognize the importance of teamwork necessary for the management of the company, because the training effect is excellent because the company directly manages the company while participating in the training, and the role is changed as a team, and communication skills are improved. To provide a company management simulation game system and method that can be improved.

In order to achieve the above object, the present invention, a cyber classroom using a system provided in the BSG server and the BSG server that is provided with a management and progress system to be able to perform a team management game in the team, and the BSG server Instructor terminal that prepares to proceed with the game by creating a game participation team, a trainee, and accessing the BSG server to check management data necessary for corporate management using a system provided in the BSG server, and then input a decision required for simulation. A student trainee terminal, a simulation engine that simulates corporate management based on the decision and outputs the result of the management, and stores domestic and international economic trends and parameters for various variables, and simulates the simulation engine. DB server that provides the information when performing, and the student Save the input in the decision-making and the end of the past financial performance information output from the simulation engine, and when performing a simulation of the simulation engine to provide a business management simulation game system that includes file system servers to provide the information.

The present invention also assigns team members to trainees who participate in a corporate management simulation game by accessing a BSG server that performs a game through the Internet from an instructor terminal, constructing teams, creating cyber classrooms, and changing the duties of each team member differently. After the preliminary preparation step of granting and transmitting to the student terminal, and confirming the management data necessary for the game progress by accessing the BSG server from the student terminal, conducting corporate management simulation by inputting decision-making through analysis of mission and communication between team members. To provide a corporate management simulation game method comprising a game execution step of outputting the management performance, and the re-preparation step of transmitting a new task to the team member according to the management performance to the student terminal.

Hereinafter, the configuration and operation of the present invention will be described with reference to the accompanying drawings.

1 is a block diagram of a corporate management simulation game system according to the present invention.

As shown, the trainee terminal 12, the instructor terminal 14, the Internet network 60, BSG server 20, the simulation engine 30, DB server 40, the file system server 50 is composed of .

A plurality of student terminals 12 gather to form a single participation team 10, a plurality of participating teams 10 and one instructor terminal 14 together to form a cyber classroom 100 unit.

The student terminal 12 and the instructor terminal 14 are provided with an internet access means and a web browser to access the BSG server 20 through the Internet network 60, and the content transmitted from the BSG server 20 is the terminal 12. 14) is displayed on the screen.

The instructor uses the instructor terminal 14 to access the BSG server 20 to conduct a simulation game for the company management to prepare the trainees to run the game in a team.

That is, the cyber classroom is created, the basic team information is input, and the task is transmitted to the student terminal 12.

In more detail, in the state of being connected to the BSG server 20 through the Internet network 60, the instructor sets the classroom name, the number of teams, the start and end dates of the game, the progression branch and the Arena when creating the cyber classroom, When entering the basic team information, give the ID, password, and job title of the trainee's team member and enter it together with the personal information (name, email).

In addition, the initial mission transfer includes initial data on the student's ID and password, job title, the company's past history, and management indicators. The mission transfer during the quarter includes the deadline for submitting the decision.

The trainee checks the management data (management knowledge and management information) necessary to perform the simulation game while connected to the BSG server 20 through the Internet network 60 using the trainee terminal 12, and simulates based on the management knowledge. Learn managerial skills through the game.

The BSG server 20 includes a setting management system 22, a classroom management system 24, and a game progress system 26 for the overall simulation system.

The setting management system 22 allows input and storage of instructor information and economic trend data, and the classroom management system 24 allows the creation of cyber classrooms, the creation of game participation teams, and the creation of trainees as users. The system allows you to enter a quarterly decision to play a simulation game.

The simulation engine 30 performs various calculations by simulating parameters of each team's management performance, domestic and international economic trends, and constant values required for the simulation engine, based on decision data input by each team, and performs various calculations. Output in the form of a report such as a general company's form.

At this time, the items calculated by the simulation engine include sales volume, number of salespeople, new product model number, estimated advertising cost, production volume, purchase amount, financial statements, credit rating, stock index, forecast GDP, forecast exchange rate, interest rate by credit rating, and logistics cost.

The file system server 50 and the DB server 40 are servers for managing and storing various kinds of information. The file system server 50 includes information input by an instructor or a trainee who is a game participant, or as a result of a game progress (management results). Is stored, and information required for simulation of the game is stored in the DB server 40.

The information entered by the participants in the file system server 50 is stored in the personal information DB 52, the community DB 54, the decision DB 56, and the result information of the game progress is stored in the management performance DB 56. do.

 The personal information DB 52 stores participant information such as team name, job title, name, addi, password, telephone number, e-mail address, MSN account, affiliation information (work, school), self introduction, and the like.

The community DB 54 stores bulletin board and library information for each team.

The decision DB 56 stores the decision information entered by the trainee as a team member every quarter.

The management performance DB 58 outputs contents simulated by the simulation engine 30, that is, management performance information in a report form.

The DB server is provided with a company history DB 42, a progress DB 44, an economic trend DB 46, and a parameter DB 48.

Company history DB 42 stores historical data of the company by sector (marketing, finance, production).

Progress DB (44) is generated data generated after the simulation game for each team each quarter.

The management performance DB 58 of the file system server 50 stores the data stored in the DB 44 as a report in a spreadsheet such as Excel.

In the economic trend DB 46, major domestic and international economic indicators, economic trends, and competitive environment (Arena) are stored in advance.

The parameter DB 48 stores parameters for various variables required for the calculation of the simulation engine 30.

The simulation engine 30 eventually executes the simulation game using the contents stored in the DBs 46, 48, 56, 58 as various variables, and outputs the result of the management performance.

Figure 2 is a schematic flowchart of the overall process of the enterprise management simulation game according to the present invention.

First, the instructor accesses the BSG server 20 using the instructor terminal 14 and performs preliminary preparation such as creating a cyber classroom so that the trainees can play a management simulation game as a team (S300).

That is, in the preliminary preparation step (S300), the team member as a trainee who participates in the simulation game by accessing the BSG (Business Simulation Game) server 20 performing the corporate management simulation game through the Internet network 60 in the instructor terminal 14. Assign each of the teams, create a cyber classroom, and assign the task of each team member differently and transmits to the student terminal (12).

The trainee accesses the BSG server 20 using the trainee terminal 12, inputs a decision, and performs simulation (S400).

That is, in the game execution step (S400), after accessing the BSG server 20 through the Internet network 60 from the student terminal 12 to check the management data, namely management information and management knowledge necessary for the game progress, according to the mission Through the communication between team members, the decision is input, the simulation engine 30 performs the corporate management simulation and outputs the management results.

Upon completion of the simulation game, the instructor terminal 14 transmits a new task to the team member according to the management performance and transmits it to the student terminal (S500).

After the game is completed, and before assigning a new task, the instructor terminal 14 evaluates each team's management performance according to the set evaluation criteria and evaluates and discusses each team's decision-making process and management performance through discussion. The step may be further performed (S450).

Steps S400 to 500 are repeated quarterly, and steps S300 to S500 are repeatedly performed according to the education level, the basic level, the development level, the deepening level, and the comprehensive level.

That is, steps S400 to 500 are repeatedly performed for quarters to progress the game of the next level only when the progress of the game for each level is completed first.

At the basic level, students learn basic management knowledge and game management skills through games.

At the development level, students who have completed the basic level games learn advanced management analysis techniques necessary for corporate management.

At the advanced level, the trainees who have completed the development level games enhance their business performance by applying the management analysis techniques learned at the basic level and the development level through the game.

At the comprehensive level, trainees who have completed the advanced level of the game play the role of management strategy, marketing, production, and finance in order to enhance the comprehensive problem solving ability.

FIG. 4 is a detailed flowchart of the preliminary preparation step S300 shown in FIG. 3.

In order to perform the preliminary preparation necessary for the game progress, first, the BSG server 20 appoints an instructor using the setting management system 22, assigns an instructor ID and password, and transmits the instructor terminal 14 through an e-mail or the like. (S310).

The instructor checks the ID and password through the instructor terminal 14 and then logs in by accessing the BSG server 20 and inputting the ID and password (S320).

After logging in, the instructor terminal 14 performs a classroom creation preparation step for determining the number of training personnel, participation team, progress branch, evaluation criteria, team member assignment, team member role, and Arena (Arena) required for cyber classroom creation (S330).

The lecturer terminal 14 generates a cyber classroom using the classroom management system 24 of the BSG server (S340), and inputs basic information for each team set in the cyber classroom creation preparation step (S330).

That is, in step S350, input the team member information (name, email, etc.), give the user's ID and password, and set the position of the team member.

At this time, information such as name, age, gender, department, major, e-mail, etc. are stored in the personal information DB 52 of the file system server 50 as a spreadsheet file such as Excel.

Next, the instructor terminal 14 gives an initial task to each team member and transmits the initial task to the student terminal 12 of each team member through an e-mail or the like.

In addition to the mission, the transmitted information includes team members' accounts (ID and password), titles, and initial data (corporate history and management indicators).

4 is a detailed flowchart of the cyber classroom generation preparation step (S330) shown in FIG.

The instructor terminal determines the number of trainees and participating teams to participate in the game (S332).

The next instructor terminal determines the number of quarters to proceed with the game and the criteria (method) for evaluating the management performance after the game (S334).

It also determines whether the performance will be quarterly, annually or final.

The evaluation criteria include qualitative evaluation criteria for evaluating management performance or predictive ability, and quantitative evaluation criteria for evaluating analytical ability or contribution.

The instructor terminal 14 determines an arena, which is a competitive environment in which each team competes (S335).

The arena refers to a competitive environment with different economic environments (GDP, price index, exchange rate, long-term and short-term interest rates), and the data of the arena are stored in the economic trend DB 46.

Next, the instructor terminal assigns trainees to participate in the game as team members, and determines the role of team members of the trainees assigned as team members (S336).

The role between team members may be freely determined between team members without being determined by the instructor terminal.

At this time, it is desirable to assign 4 team members, but 3 or 5 team members may be allocated depending on the situation.

If there are four team members, the role of one chief executive officer and three managers for each presale, that is, marketing director, production director, and financial director, will be decided one by one.

If you have three team members, one of the directors of marketing, production, and finance also serves as the CEO.

If you have five team members, you may assume two roles of marketing, production, and finance directors other than the CEO, or create a new planning director for environmental and competitor analysis.

The CEO plays a role of analyzing domestic and foreign economic environment, forecasting demand, establishing goals and strategies, coordinating each field, and performing overall responsibilities.

Marketing directors play a role in marketing performance analysis, competitor marketing analysis, marketing goals and strategies, and marketing decisions.

The production director plays the role of analyzing production performance, analyzing competitors' production, establishing production goals and strategies, and making production decisions.

Finance directors play a game of financial performance analysis, competitive financial analysis, financial goals and strategies, and financial decision making.

5 is a detailed flowchart of the game execution step shown in FIG.

6A to 6I are exemplary views of a screen output in a game execution step.

The trainee checks the personal information, that is, the ID and password sent to him through the e-mail from the instructor terminal 14 using the trainee terminal 12 (S402).

The student terminal 12 accesses the BSG server 20 and inputs the checked ID and password to log in (S404).

On the screen (FIG. 6B) that appears by clicking the personal information modification menu of the login information menu of the game initial screen (FIG. 6A) output to the student terminal, the instructor personal information DB 52 of the file system server 50 in step S350. Check and correct the information stored in the information and the information that is not described (S406).

Among personal information such as team name, job title, name, ID, password, phone number, e-mail address, MSN account, affiliation information, introduction, etc., team name, job title, name, ID, and password are automatically entered so that only the instructor can modify the team name and job title. This is possible and the ID cannot be modified.

Next, click the team member information menu of the login information menu on the game initial screen (FIG. 6A) output to the student terminal 12 to check team member information of the team to which the member belongs (S408).

The trainee acquires management knowledge by checking the management knowledge data necessary for the game progress by level sent from the BSG server 20 through the screen output to the trainee terminal 12 (S410).

In this way, when the preparation for the game is completed, the trainee terminal 12 confirms the mission and position transmitted from the instructor terminal 14, and the past management results, etc. stored in the DB of the server according to the task and position. Output to the screen to confirm and analyze and establish a future strategy (S412).

In other words, it analyzes external and internal environments, forecasts demand, and establishes management goals and strategies.

The external environment analysis analyzes the impact of economic trends stored in the economic trend DB 46 on business activities and predicts future trends of competitors through analysis of management performance reports of competitors (other teams) stored in the business performance DB 58. do.

The previously entered information is stored in the economic trend DB 46, and the management performance DB 58 stores past management performance information output after simulation by the simulation engine 30.

The internal environment analysis analyzes the management performance report of the team to which the team belongs and the internal environment by sector.

The management performance report output from the simulation engine 30 is divided into a management performance comprehensive report and a management performance detailed report and stored in the management performance DB 58 (FIG. 6C).

Comprehensive report is divided into business performance summary report, decision summary report, total quarterly summary report and economic trend report. Business performance detail report is divided into CEO report, marketing report, production report and financial report.

Each report is output to the screen of the student terminal 12 in a spreadsheet such as Excel (see the decision summary report in FIG. 6D).

The demand forecast predicts the expected demand and sales volume of each market at home and abroad.

In establishing management objectives and strategies, the company establishes management objectives and strategies by company level and position.

When the analysis and the establishment of the strategy is completed, the decision according to the strategy is performed through communication between the student terminals (S414).

Examples of decision-making are marketing directors, product model numbers and order quantity product decisions, sales and pricing decisions for sales and pricing, salesperson hiring / dismissal and salesperson base salaries and means.

In the case of production directors, the number of regular production lines and the number of working hours and the decision of the regular production line for shutdown / closed / new establishment, the number of two-shift production lines and the intention of two-shift production lines with working time and shutdown / closed / new establishment Decision making, factory construction and closure, and R & D and training costs.

In the case of the director of finance, there are bank loan and corporate bond issuance and stock control decisions, investment in transferable deposit certificates and stock investments, and dividend decision ratios.

After the decision is made, the decision is made by inputting a decision through a spreadsheet program such as Excel using the game progress system 26 of the BSG server 20 through a spreadsheet program such as Excel (marketing decision, Production decision in FIG. 6F, financial decision drawing in FIG. 6G).

The chief executive officer reviews and confirms the decision sent by each position (Fig. 6h), and when the review is completed for all positions, click the notify button (Fig. 6i) and the simulation engine 30 through the BSG server 20. (S416).

The transmitted decision data is stored in the decision DB 56 of the file system server 50.

The simulation engine uses corporate decision-making data and DB (58,46,48) data, namely, past management performance information of each team, pre-entered domestic and international economic trends, and parameters necessary for the simulation engine as variables. To simulate, and output the results of the simulation, that is, the business performance of this quarter in a report form (S418).

These business performance reports are stored in the business performance database 58 and used for decision making in the next quarter.

As described above, according to the present invention, the participants of the game on the Internet play a manager role such as management, marketing, production, finance, etc., which are essential for the management of the company, and naturally manage the business analysis ability and decision-making while operating the company. Can develop skills, problem solving skills, and IT literacy skills.

In addition, because the company directly manages the company while participating in the training, the training effect is excellent and the team plays the game while changing roles, thus recognizing the importance of teamwork necessary for the management of the company and improving communication skills.

1 is a block diagram of a corporate management simulation game system according to the present invention.

Figure 2 is a schematic flowchart of the overall process of the enterprise management simulation game according to the present invention.

3 is a detailed flowchart of the preliminary preparation step shown in FIG.

4 is a detailed flowchart of the cyber classroom creation preparation step shown in FIG.

FIG. 5 is a detailed flowchart of the game execution step shown in FIG. 2.

6A to 6I are exemplary views of a screen output in a game execution step.

<Description of the symbols for the main parts of the drawings>

10: participating team 12: trainee terminal

14: instructor terminal 20: BSG server

22: setting management system 24: classroom management system

26: game progress system 30: simulation engine

40: DB server 42: company history DB

44: progress DB 46: economic trends DB

48: parameter DB 50: file system server

52: personal information DB 54: community DB

56: Decision making DB 58: Management performance DB

60: Internet Network 100: Classroom Unit

Claims (14)

A BSG (Business Simulation Game) server equipped with a management and progress system to perform a team simulation game in a team; An instructor terminal connected to the BSG server to prepare a cyber classroom, a game participation team, and a trainee to proceed with the game by using a system provided in the BSG server; A trainee terminal that accesses the BSG server, acquires data necessary for corporate management, and inputs a decision necessary for simulation using a system provided in the BSG server; A simulation engine that simulates corporate management based on the decision and outputs the result of the management; DB server for storing domestic and international economic trends and parameters for various variables required for the simulation of the corporate management, and provides the information when performing the simulation engine simulation; And And a file system server for storing information on past management performances output from the decision engine and simulation engine inputted from the trainee terminal and providing the information when performing simulation of the simulation engine. The method according to claim 1, wherein the BSG server, A setting management system for inputting and storing instructor information and economic trend data; A classroom management system for creating cyber classrooms, creating game participation teams, and creating trainees as users; Corporate management simulation game system, characterized in that the game progress system for inputting the decision making in the student terminal to play a simulation game. The instructor terminal accesses the BSG server that plays the game via the Internet, assigns team members to the trainees who participate in the corporate management simulation game, creates teams, creates cyber classrooms, and assigns each team member a different task. A preliminary step of transmitting; A game execution step of accessing a BSG server from a trainee terminal to check management data necessary for game progress, inputting a decision through communication between team members according to a mission, performing corporate management simulation, and outputting management results; And The corporate management simulation game method comprising the re-preparation step of transmitting a new task to the team members according to the management performance to the trainee terminal. The method of claim 3, wherein in the preliminary preparation step, A method for the simulation of corporate management, in which team members of a team are assigned to perform the roles of marketing, production, finance and the chief executive, and assign different tasks according to their roles. The method of claim 3, wherein the preliminary preparation step, Logging in by accessing the BSG server through the Internet from the instructor terminal; A cyber classroom generation preparation step of setting items required for cyber classroom generation at the instructor terminal; Creating a cyber classroom in a BSG server at the instructor terminal; Setting the position of the team member in the instructor terminal, giving the ID and password of the team member, inputting it with the team member information such as name and email, and storing it in a DB; The instructor terminal gives each team member an initial task, and the initial task is transmitted to the trainee terminal of each team member with the team member's ID and password, job title, and the initial data of the enterprise management game, characterized in that the step. The method according to claim 5, wherein in the log-in step, Corporate management simulation game method characterized in that the authentication using the ID and password of the instructor sent from the BSG server. The method of claim 5, wherein in the cyber classroom creation preparation step, Determining the number of trainees and the number of participating teams to enter a cyber classroom in the instructor terminal and participate in a game; Determining a number of quarters to proceed with the game and a criterion (method) for evaluating the performance after the game; Determining an arena, which is a competitive environment in which each team competes; And assigning a trainee to participate in the game as a team member, and determining a role of the team member of the trainee assigned as the team member. The method according to claim 7, wherein the team member of the team is assigned to three to five people. The method according to claim 3, wherein in the execution step, Accessing the BSG server in the student terminal and entering an ID and password to log in; Acquiring management knowledge by checking the management knowledge data required for game progress by level sent from the BSG server through the screen output to the student terminal; Confirming past management performances and economic trends at home and abroad and establishing future strategies in accordance with their positions and duties at the student terminal; Performing a decision at the student terminal through communication between team member student terminals; Inputting a decision for each position, reviewing and confirming the inputted decision, and transmitting the decision; A simulation method for corporate management, characterized in that the simulation engine simulates corporate management and outputs management results based on the transmitted decision data. 10. The method of claim 9, wherein the position and the task is assigned to the instructor terminal and transmitted. 10. The method of claim 9, wherein the management performance and decision are prepared and stored in a spreadsheet such as Excel. The method according to claim 9, Before the management knowledge acquisition step, How to modify the personal information on the screen output to the student terminal and check the team member information of the team to which they belong to the business management simulation game method. 10. The method of claim 9, wherein in the simulation step, the simulation is performed using the past management performance information of each team, previously inputted domestic and international economic trends, and parameters necessary for the simulation engine as variables. The method according to claim 3, wherein the above-mentioned steps are repeatedly performed according to the education level, but only the trainees who have completed the current level game can play the next level game.