KR20040084052A - Method For Searching Content Using Search Window Call Interface And System For Implementing The Same - Google Patents

Abstract

PURPOSE: A method and a system for searching contents using a search window calling interface are provided to realize convenient search by offering a web site with a contents search window to be called/used if necessary without occupying a separate space in the web site and to search the information of the cooperated web sites as well as a local web site. CONSTITUTION: A database server(20) is equipped with a database(10) storing the contents in a hierarchical category structure. A web server(60) includes a search window call interface and provides a web browser(50) of a user terminal(40) with the first web document output to the contents search window by a search window call event generated in the search window call interface. A contents search module(80) is linked with the web server, searches the contents related to a keyword from the database by receiving the keyword inputted from the contents search window through a communication network(30), and outputs the second web document formed by a search result to the web browser through a web server.

Description

Method for Searching Content Using Search Window Call Interface And System For Implementing The Same}

The present invention relates to a search method performed on a communication network and a system for implementing the same. More particularly, the present invention relates to a user search using an interface that can arbitrarily call a search box when a content search is required while surfing a website. It is about a method that can conveniently provide a service and a system that can implement it on a communication network.

Recently, with the development of information and communication technology, wired / wireless internet services are becoming a part of life, and the onlineization of the paradigm of the industrial economy as a whole is rapidly progressing. Accordingly, the formation of efficient communication channels with customers through online and the maximization of corporate value through the organic combination of online and offline are expected to be the biggest issue in the knowledge economy society now and in the coming years.

In general, most communications on the Internet are through websites. As a result, most companies and government agencies, as well as individuals, operate websites for the purpose of promoting products or services, selling products, introducing companies, and providing additional services on the Internet. In particular, in the case of a company that implements various e-commerce and content-added services online, the operation of the website may be more essential.

Typically, a website consists of a number of menus and a number of subordinate content. Therefore, the website visitor must sequentially access the target information according to the navigation designed by the site operator in order to obtain the desired information or to achieve the purpose of visiting the website. This process causes a lot of trouble for the user in a complicated structured website such as an electronic shopping mall, a content added service site, and the like. Accordingly, in the above-described website, it is common to provide a search box function that allows a visitor to input a search word and conveniently search for a link path of information or a service of interest in the site.

The search box according to the prior art occupies a certain space in a web page. As a result, website designers should always keep in mind the space in which the search box will be inserted. This results in inefficiency of web page layout design. Unless an integrated search engine specializes only in search, embedding a search box in a website causes a problem of deterioration of the space efficiency of the web page as described above, so that a website search box may be provided in a separate search corner. However, if the search box is provided in a separate corner, there is a hassle that a website visitor has to perform additional navigation in order to use the site search function. Even if the search box usage corner is not effectively exposed, there is a limit that the use of the website search function itself is not performed by the site designer.

On the other hand, if the Internet user does not know the website address to be accessed, the integrated search engine (for example, www.yahoo.co.kr) to go to the website of interest. If the user cannot achieve the purpose in the website moved at the present time, the user accesses the integrated search engine again, selects the keyword again, and performs the search. This process is repeated until the user detects a website that can achieve the purpose and makes an actual connection. At this time, the user should take the hassle of repeating the process of 'integrated search engine access-> search by keyword-> visit a specific website-> re-connect the integrated search engine'.

The present invention was devised to solve the above-mentioned problems of the prior art, and can be used whenever necessary without taking up a separate space in the website, and can be used as well as a local website and optionally an affiliated website. It is an object of the present invention to provide a method and system for providing a convenient search by providing a content search box that can search information.

The following drawings attached to this specification are illustrative of preferred embodiments of the present invention, and together with the detailed description of the invention to serve to further understand the technical spirit of the present invention, the present invention is a matter described in such drawings It should not be construed as limited to

1 is a system configuration for implementing a content retrieval method using a search box call interface according to an embodiment of the present invention.

2A to 2C are screen examples illustrating a process of calling a content search box and searching for content of a website using a search box call interface according to the present invention.

3A-3C are exemplary views of a content search box called according to the present invention.

4 is a flowchart schematically illustrating a procedure flow of a content searching method using a search box call interface according to an exemplary embodiment of the present invention.

According to an aspect of the present invention, there is provided a content retrieval system using a search box call interface, including: a DB server having a database in which search target content is recorded in a hierarchical category structure; A web server including a search box call interface and providing a first web document to a web browser of a user terminal through a communication network, the first web document outputting a content search box according to a search box call event generated in the interface; And receiving a search word input from the content search window through a communication network, searching the contents related to the search word in the database in association with the DB server, and converting the result into a second web document. And a content search module configured to be output to the web browser through the web server.

According to another aspect of the present invention, there is provided a content retrieval system using a search box call interface, comprising: an affiliated site-side DB server having a database in which search target content is recorded in a hierarchical category structure; An affiliated site-side content search module for searching contents in the database according to a predetermined search word in association with the DB server; A main operator side web server having a search box call interface and providing a first web document to a web browser of a user terminal through a communication network, the first web document outputting a content search box according to a search box call event generated in the interface; And receiving a search word input from the content search window through a communication network, requesting a content search in the database to the affiliated site-side content search module, receiving the search result, and configuring a second web document. It is characterized in that it comprises a; main business content search module to be output to the web browser through.

The search box call interface may be an image, a string, a flash, a video, or a combination thereof that generates a search box call event when the mouse is over or clicked. Preferably, the search box call interface is an image containing a company logo or a string containing a company name.

The content search window includes a search term input form field for inputting a search term and a search request interface for transmitting a search term input by a user in the search term input form field to the content search module. The content search box is included in a layer tag. In the initial state when the first web document is loaded into the web browser, the property is invisible, and the search window call event has occurred. At that time, it is desirable that the attribute be changed to visible.

Advertisements may be displayed in the content search box, and the advertisement request image may be included in the search request interface.

In the system according to the present invention, the database includes a point accumulation information storage unit which stores and manages point information accumulated for each user, and when a search request is made using the content search window, the point is linked with the DB server. It may further include a point earning module for additionally accumulating a predetermined point to the user's points listed in the cumulative information storage.

In the system according to the present invention, the database further includes a point quantity information storage unit for each search word that stores and manages point information to be differentially accumulated according to a search word, and the point earning module includes the point quantity information storage unit for each search word. The amount of points to be additionally accumulated may be changed according to the type of search word input by the user in the content search window by searching.

In the system according to the present invention, the database further includes a point granting search term information storage unit that stores and manages a keyword list targeted for point granting, and the point earning module searches for the content by searching the point granting query information storage unit. The point information of the corresponding user included in the point accumulation information storage unit may be updated only when the search word input in the window is a search word included in the point granting keyword information storage unit.

According to an aspect of the present invention, a search box call interface using a search box call interface according to an aspect of the present invention includes a search box call interface provided through a communication network through a communication network, and a search box call generated from the interface. Providing a first web document outputting a content search box according to an event to a web browser of a user terminal; Displaying, by the web browser, a content search box on a user terminal in response to a content search window call request using a search box call interface of the user; A web server of an operator receiving a search word input by a user through the content search window through a communication network and delivering the search word to a content search module; And the content search module searches for contents related to the search word in the database by interworking with a DB server having a database in which search target contents are recorded in a hierarchical category structure, and constructing a result as a second web document. And outputting the output to the web browser through a communication network.

According to another aspect of the present invention, a content search method using a search box call interface includes a search box call interface via a communication network, and a search box call generated from the interface. Providing a first web document outputting a content search box according to an event to a web browser of a user terminal; Displaying, by the web browser, a content search box on a user terminal in response to a content search window call request using a search box call interface of the user; A content search module associated with an operator-side web server, receiving a search word input by a user through the content search window through a communication network, and delivering the search word to a partner site-side content search module; The affiliated site-side content search module interworking with the affiliated site-side DB server to search for a content related to a search word in a database and transmit the result to a provider-side content search module through a communication network; And configuring, by the operator-side content search module, the content search result as a separate second web document to be displayed on the web browser of the user terminal through a communication network.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings. Prior to this, terms or words used in the specification and claims should not be construed as having a conventional or dictionary meaning, and the inventors should properly explain the concept of terms in order to best explain their own invention. Based on the principle that can be defined, it should be interpreted as meaning and concept corresponding to the technical idea of the present invention. Therefore, the embodiments described in the specification and the drawings shown in the drawings are only the most preferred embodiment of the present invention and do not represent all of the technical idea of the present invention, various modifications that can be replaced at the time of the present application It should be understood that there may be equivalents and variations.

1 illustrates a system in which a content retrieval method using a search box call interface according to the present invention is implemented.

Referring to FIG. 1, a system according to an embodiment of the present invention includes a DB server 20 interworking with a database 10 in which search target content is stored in a hierarchical category structure, and content search according to a search box call event. And a web server 60 that provides a web site having a search box call interface for outputting a window to the web browser 50 of the user terminal 40 through the communication network 30.

Preferably, the search box call interface is composed of an image, a text string, a flash, a video, or a combination thereof that is substantially common to all web pages constituting the website. More preferably, the search box call interface may be an image or a multimedia medium including a logo of a website operator or a string including a name of the website operator. In a modified embodiment of the present invention, the search box call interface may be selectively inserted into a selective web page rather than the entire web page of the website.

The search box call interface generates a search box call event when the mouse is over or clicked. Then, a content search window for displaying a content search in the website by inputting a search word in a predetermined area of the website is displayed. Embodiments related to the search box call interface and the content search box will be described below with reference to the drawings.

The system according to the present invention includes a content search module 80 for performing a content search in a website according to the present invention in connection with the web server 60 and the DB server 20. The content search module 80 is connected to the web server 60, receives the search word input from the content search window through the communication network 30, in conjunction with the DB server 20 to the database 10 Search for content in the website related to the search word, and configure the result as a web document to be output from the web browser 50 of the user terminal 40 through the web server 60. The content search module 80 is preferably written in a web program known in the art to be associated with the web server 60. The content search module may include ASP, PHP, CGI, JSP, Java servlet, etc., but the present invention is not limited thereto.

2A shows an example of the search box call interface A. FIG.

Referring to FIG. 2A, the search box call interface A is composed of an image including a company logo. The search box call interface (A) is always exposed in the upper left corner throughout the website, so that website visitors can use the search box call interface (A) at any time and whenever necessary, refer to the content search box (see FIG. 2B). ) Can be called.

When a search box call event C is generated in the search box call interface A, the content search window B is automatically displayed as shown in FIG. 2B. Preferably, the search box call event C is an on-over event or an on-click event of a mouse, but the present invention is not limited thereto. The content search window B includes a form field area B1 for inputting a search target keyword and a search request interface B2 for making a search request to a system of a website operator. In some cases, when a web page is designed so that a search request can be made automatically when a user inputs a search term in the search term input form field B1 of the content search box B and the user presses the enter key of the keyboard, the search request interface. (B2) may not be explicitly provided in the content search window (B). In this case, since the user does not have to operate the search request interface B2 using a mouse when a user inputs a search word and makes a search request, the user can provide convenience of content search. In addition, a search box call event (C) is generated so that the content search box (B) is called and the cursor is focused on the search term input form field (B1), so that the cursor is input to the search term input form field (B1). It is desirable to avoid the need for a separate operation for positioning.

As an example for selectively displaying the content search box (B) according to the content search window (B) call event (C), a web page provided with the search box call interface (A) includes a script on the client side, Javascript is included, and HTML code constituting the content search box B may be inserted into a layer tag <Layer> </ Layer>. In this state, the attribute of the layer tag is set to invisible at an initial stage of loading a webpage in which the search box call event C has not occurred, and the layer is generated when the search box call event C occurs. If the script is coded to change the attribute of the tag to be visible, the content search window B may be selectively called according to the search window call event C as described above. It is natural to those skilled in the art that the technical idea for selectively calling the content search window B in this manner is not limited to the above.

The content search window (B) is preferably displayed in the vicinity of the search call interface (A). This is because when the content search box B is displayed near the search box call interface A, the user's eyes are focused on the search box call interface A, and thus the advertisement is included in the search box call interface A when the advertising image is included in the search box call interface A. This is because the effect and brand image can rise. To this end, it is preferable that 'topmargin' and 'leftmargin' of the attributes of the layer into which the HTML code of the content search window B is inserted are set to ensure the calling position of the content search window B as described above.

When a user's desired search word is input to the content search box B and the search request interface B2 is operated, content related to the search word is searched for in the website, and the search result web document as shown in FIG. 40 is output to the web browser 50. More specifically, when the search request interface B2 is operated, the search word input by the user is transmitted through the communication network 30 according to the path designated by the action factor in the form tag. To be delivered. Then, the content search module 80 searches the database 10 to search for content related to the search word, configures the result in the form of a web document, and then executes the web browser of the user terminal 40 through the web server 60. 50).

In order to enable more effective content retrieval, the database 10 preferably includes a content storage unit 10b in which the contents constituting the website are stored in a hierarchical category structure. When the database 10 is designed as a relational database 10 that is currently in the spotlight, the content storage unit 10b may exist as a table. In some cases, the content storage unit 10b may be distributed in a plurality of tables, and the technical idea of the present invention is not limited by the number of tables constituting the content storage unit 10b. In addition, if the amount of content contained in the website is vast, it can be of course designed to be distributed so that a plurality of the database 10 is also provided.

A plurality of records constituting the content storage unit (10b) has a plurality of fields that can separately record information such as content identification code, content classification code, content creator, content creation date, content content, etc. It is desirable that information about the information be stored and managed. When the merchandise or digital content targeted for electronic commerce is stored in the content storage unit 10b, the content storage unit 10b includes information for specifying an image file representing the merchandise or digital content as one field. It is also preferable that it is comprised.

3A to 3C illustrate various embodiments of a content search window B that is selectively displayed as a search box call event C is generated in the search box call interface A. FIG.

Referring to FIG. 3A, the content search window B according to the first example includes only a search term input form field B1 in which only a search word can be input and does not include a separate search request interface B2. In this case, when the user inputs a predetermined search word in the search word input form field B1 and enters an enter key on the keyboard, a web page provided with the search window call interface A may be automatically encoded. It is desirable to be.

Referring to FIG. 3B, the content search window B according to the second example includes a search term input form field B1 for inputting a search word and a search request interface B2 simultaneously, and the search request interface B2. Is provided as an advertisement image button. Here, the advertisement image button means a button implemented as an image including an advertisement image such as a company logo. In this case, when an on-click event by a mouse is generated in the advertisement image button provided in the content search window B, the search word input in the search word input form field B1 is transmitted through the communication network 30. It is preferable that it is designed to be transmitted to the content search module 80 according to. Such a web page design may be implemented by JavaScript, but the present invention is not limited thereto.

In the second example of the content search box (B) described above, when a content search is performed on another affiliate site, a company logo for promoting the search site is inserted into an advertisement image button and a user requests a search by using the button. When it is applied to the case where you want to achieve the advertising effect of affiliate sites, it is preferable.

Referring to FIG. 3C, the content search box B according to the third example includes a search term input form field B1 and a search request interface B2 for inputting a search word, and a predetermined advertisement banner and site. The advertisement media output area or information posting area B3, which is to be exposed to the website visitors, such as announcements, news, and event news, is provided. This example is preferably applied to the purpose of posting information for forming an immediate and effective communication channel using a content search box (B) or to receive an advertisement of an affiliate and use the content search box (B) as an advertising means. Do.

Referring back to FIG. 1, in order to drive the use of the content search box B in a website where a search service is provided by the content search box B according to the present invention, the point reward according to the use of the content search box B is compensated. You can apply the plan. In this case, the website to which the present invention is applied is preferably operated on a membership basis. To this end, the web server 60 may load a membership web page to the web browser 50 of the user terminal 40 through the communication network 30 to receive a membership request when a user requests it. Various information provided by the user when applying for membership should be continuously managed in the database 10, and therefore, the database 10 preferably includes a member information storage unit 10a. Membership registration information includes general information including member ID and password.

On the other hand, as described above, in order to apply a predetermined compensation plan, such as granting points according to the use of the content search window (B), the system according to the present invention includes a point earning module 70 as shown in FIG. In addition, the database 10 includes a point accumulation information storage unit (10c) is stored and managed to store the point information for each user; A point grant search term information storage unit 10d, which contains a search term targeted for point grant; And the point quantity information storage unit 10e for each keyword, which is stored and managed by storing the point quantity information to be differentially accumulated according to the search term. When the database 10 is designed as a relational database 10, each of the information storage units is preferably managed as one table, but the present invention is not limited thereto. In order to apply a predetermined compensation plan such as a point grant according to the use of the content search window B, it is preferable to assume a user's membership and member login, but the present invention is not limited thereto.

According to an embodiment of the present invention, the point earning module 70, when a search request using the content search box (B) is made in the web browser 50, the search word through the web server 60 to the communication network ( Received through 30). Then, in conjunction with the DB server 20, a predetermined point is further accumulated in the user's point recorded in the point accumulation information storage unit 10c. To this end, it is preferable that the point accumulation information storage unit 10c includes a field in which at least member ID information and point quantity information accumulated to each member so far are stored.

Optionally, the point earning module 70 may vary the number of points granted according to one use of the content search window B according to a search word input by the user in the content search window B. In order to implement this, the point accumulation module 70 refers to the point quantity information storage unit 10e for each search word before accumulating and updating user point information stored in the point accumulation information storage unit 10c. After calculating the number of points given to the search term requested to search, the point accumulation information storage unit 10c is updated by the calculated points. In order to implement the above, it is preferable that the point quantity information storage unit 10e for each search word includes a field in which point quantity information is differentially given according to each search word.

According to another example of the present invention, the point earning module 70 receives the search word input in the content search window (B) through the web server 60 through the communication network 30 to store the point grant search term information Only when there is a matching search word by searching the unit 10d, the point accumulation information of the search request user included in the point accumulation information storage unit 10c may be updated. To this end, the point grant search word information storage unit (10d) preferably has a field that contains the search word information to which the point is assigned according to the present invention.

Optionally, if there is a search request in the content search box (B), the point earning module 70 checks whether a search word is included in the point grant search term information storage unit 10d, and if so, points again by search word. After querying the quantity information storage unit 10e to specify the number of points assigned to the search word, the accumulated point of the search request user included in the point accumulation information storage unit 10c may be updated.

The application of the point reward plan as described above is that if the website to which the present invention is applied is related to e-commerce, the transaction transaction is likely to be triggered immediately through search, and the transaction transaction is most actively induced. In the case of products (digital content) being used or not, it is considered that it is desirable in the site operation policy to give points differentially. For example, if the present invention is applied to an e-commerce site that sells products related to beauty online, search terms such as' cosmetics' are directly related to beauty, so other search terms that are not related to beauty, such as' More search points than cigarettes.

On the other hand, the embodiment of the system according to the present invention described above is for the case where the content search using the content search box (B) is performed within the website provided by the web server 60 of the operator. However, in some cases, the content search using the content search box B may be performed at other affiliated sites. 1, another embodiment of a system according to the present invention will be described in detail.

Referring back to FIG. 1, a system according to another embodiment of the present invention includes a web server 90 constructed and operated by an affiliate site operator; DB server 100; Database 110; And the content search module 120 is optionally further included. The database 110 stores the contents of affiliated sites in a hierarchical category structure.

In the system according to another embodiment of the present invention, the website provided with the search box call interface A is provided by the web server 60 of the main operator. The search word input through the content search window B, which is called from the search box call interface A, is first transmitted to the content search module 80 via the web server 60 of the main operator. Then, the main operator-side content search module 80 establishes a communication path with the web server 60 of the affiliated site through the communication network 30, and the search term inputted from the content search window B is displayed on the affiliated site side. Transfer to the content search module 120. Accordingly, the content search module 120 searches for content related to the search word in the database 110 of the affiliated site and transmits the searched result to the content search module 80 of the main operator through the communication network 30. Then, the content search module 80 of the main operator side configures the content search results transmitted from the affiliate site into a separate web document, and then the user terminal 40 through the communication network 30 in association with the web server 60. Load into your web browser (50).

On the other hand, apart from loading the content search results of the affiliate site into the web browser 50 of the user terminal 40, the point earning module 70 of the main operator side searches the content search box B as described above. In connection with this, a predetermined point can be given to the user. At this time, since the specific process of assigning the points is substantially the same as described above, the detailed description thereof will be omitted. However, it is preferable that the main operator and the affiliated site operator agree in advance so that the points accumulated to the user through the content search through the affiliated site can be exhausted from the affiliated site. To this end, the content earning module 70 of the main operator side by the key value to identify whether the points earned to the user was earned during the search process of the main operator's website or the search process through the affiliate site It is desirable to earn points separately. In some cases, the affiliate site operator may additionally accumulate predetermined points when the user registers at the affiliate site or performs a transaction transaction after the contents are exposed to the user through the content search box (B). .

In the above, the embodiment of the content search system using the search box call interface A according to the present invention has been described in detail. Hereinafter, an embodiment of a content search method using the search box call interface A according to the present invention will be described in detail with reference to FIG. 4.

4 is a process flowchart schematically showing the flow of a content retrieval method using the search box call interface A according to an embodiment of the present invention.

1 and 4, the content search method according to the present invention will be described in detail. First, the user operates the web browser 50 in the user terminal 40, which is provided by the web server 60 of the main operator. In step S10, the user accesses a website on which the content search box B according to the present invention is mounted. Then, in order to receive various member services provided by the website, a member registration procedure is performed according to a known method to obtain a member ID and password and log in to the website (step S20). You can use the search service using the content search box (B) according to the present invention without registering and logging in, but in order to benefit from the points earned associated with the content search box (B), the user is preferably registered. Do. If the customer to use only the content search box (B) according to the present invention do not need to register on the website.

After step S20, the user calls the content search box B using the search box call interface A mounted on the website (step S30). To this end, the user generates a mouse on-over event or a mouse on-click event on the search box call interface A using a mouse or the like. When the content search window B is called, the user inputs a desired search word in the search word input form field B1 and uses the search request interface B2 to search the input search word through the communication network 30. Send to the content search module 80 (step S40).

Then, the content retrieval module 80 extracts the content related to the search word from the content storage unit 10b of the database 10 in association with the DB server 20 to generate a search result and configures it as a separate web document ( Step S50). Then, the content search module 80 loads the content search result web document into the web browser 50 of the user terminal 40 through the communication network 30 in association with the web server 60.

Apart from the retrieval process by the content retrieval module 80 as described above, the point earning module 70 of the main operator side accumulates points related to the search according to a predetermined procedure to the user.

First, if there is a point granting routine (step S70), the point earning module 70 is a system in a batch point grant mode, which is a method of granting points based only on the fact that a search is made using the content search box (B). It is determined whether this is set (step S90). If 'Yes' in step S90, the predetermined predetermined points are accumulated to the user (step S80). At this time, the cumulative point quantity information of the corresponding user among the information stored in the point accumulation information storage unit 10c of the database 10 is further updated based on the current time.

If, in step S90, 'No', the point earning module 70 makes a difference based on a method of providing points differentially according to a search word input by a user while a basic premise that the content search box B is used. It is determined whether the system is set to the enemy point granting mode (step S95). If YES in step S95, the point quantity corresponding to the search word input by the user is determined by referring to the point quantity information storage unit 10e for each search word in the database 10. Then, the point earning module 70 accumulates points to the user as much as the point payment direction (S100 step). At this time, the cumulative point quantity information of the corresponding user among the information stored in the point accumulation information storage unit 10c of the database 10 is further updated based on the current time.

If, in step S95, 'No', the point earning module 70 determines whether a search word input in the content search box B is a search word that is a target of granting points and selectively assigns points. In operation S110, it is determined whether the system is set to an enemy point grant mode. If 'Yes' in step S110, the point earning module 70 refers to the point grant search term information storage unit 10d of the database 10, the search term entered by the user in the content search box (B) is subject to the point grant Determine if the search term. If the point granting target search word, the point earning module 70 accumulates a predetermined predetermined point to the user (step S120). At this time, the cumulative point quantity information of the corresponding user among the information stored in the point accumulation information storage unit 10c of the database 10 is further updated based on the current time.

If no in step S110, the point earning module 70 presumes that the search word input in the content search box B should be a search word that is a target of granting points. In operation S130, it is determined whether the system is set to the selection / differential point grant mode. If in step S130, the point earning module 70 refers to the point grant search term information storage unit 10d of the database 10, and the search term entered by the user in the content search box B is a point grant target. Determine if the search term. If the target word to which the point is assigned is searched, the point quantity information storage unit 10e for each search word of the database 10 is searched again to determine the point quantity corresponding to the search word input by the user. Then, the point earning module 70 accumulates the determined point quantity as points to the user. At this time, the cumulative point quantity information of the corresponding user among the information stored in the point accumulation information storage unit 10c of the database 10 is further updated based on the current time.

When the point accumulation process associated with the search using the content search box (B) as described above is terminated, the content search method using the search box call interface (A) according to the present invention is terminated. Meanwhile, at least one of steps S90, S95, S110 and S130 may be included, so some steps may be omitted. In addition, the order in which the steps S90, S95, S110 and S130 are applied may be changed. The technical scope according to the present invention is that various point payment policies such as step S90, step S95, step S110 and step S130 can be applied in connection with the search associated with the content search box B, step S90 and step S95. It is not in combination with the application order of steps S110 and S130.

On the other hand, in the search method according to the invention, step S50 may be modified as follows. That is, when the search word is transmitted to the content search module 80 of the main operator side through the communication network 30 in step S40, the content search module 80 again searches for content on the affiliate site side through the communication network 30. The module 120 transmits the search word input by the user in the content search box B. Then, the content search module 120 of the affiliate site searches the database 110 to search and extract the content related to the search word, and the result information is returned to the content search module 80 of the main operator through the communication network 30. To send). Then, the content search module 80 of the main operator side configures the received content search result into a separate web document and loads it into the web browser 50 of the user terminal 40 through the communication network 30. Such a modification is possible when the main operator and the affiliated site operator provide a search service in association. In such a case, it is preferable to insert an advertising image such as a logo of the affiliate site into the search request interface B2 provided in the content search box B for advertisement of the affiliate site, and to provide information such as news or events of the affiliate site. It is also possible to place it in the content search box B. FIG. Also in the above-described modification, after the content search result is provided as a web document to the web browser 50 of the user terminal 40, the point earning process may be substantially the same as described above.

As described above, although the present invention has been described by way of limited embodiments and drawings, the present invention is not limited thereto and is intended by those skilled in the art to which the present invention pertains. Of course, various modifications and variations are possible within the scope of equivalents of the claims to be described.

According to an aspect of the present invention, the search box call interface does not occupy a separate space within the website, thereby increasing the space efficiency of the website. In addition, the search box call interface should be provided with a company logo image that is always displayed on every page of the website. In this case, the user can enjoy the convenience of using the website search function whenever necessary on any web page. have. In addition, since the search box call interface and the content search box are closely related to each other spatially, the user is exposed to the logo image of the company whenever the content search box is used, thereby enabling effective company image advertisement.

According to another aspect of the present invention, in connection with the use of the content search window to increase the utilization rate of the content search box by paying points to the user in a batch point grant method / differential point grant method / selection point grant method / selection and differential point grant method Can be. In particular, it is possible to further increase the utilization rate of the content search box aimed at obtaining points by allowing the operator to properly use the point exhaustion policy in connection with an affiliate or to use it in a transaction transaction made on a website.

As the content search window according to the present invention is in charge of a function as a new advertising medium and a communication channel, it is possible to display various advertisement banners in the content search box and to quickly and effectively deliver target information.

Claims (22)

(a) a DB server having a database in which the content to be searched is recorded in a hierarchical category structure; (b) a web server including a search box call interface and providing a first web document to a web browser of a user terminal through a communication network, the first web document outputting a content search box according to a search box call event generated in the interface; And (c) receiving a search word inputted from the content search window through a communication network in association with the web server, searching for content related to the search word in the database in association with the DB server, and outputting the second web; Content retrieval system using a search box call interface, comprising: a content retrieval module configured to output a document to the web browser through the web server. The method of claim 1, The search box call interface is a content search system using a search box call interface, characterized in that the image, string, flash, video, or a combination thereof to generate a search box call event when the mouse is over or clicked. The method of claim 2, The search box call interface is a content search system using a search box call interface, characterized in that the image containing the company logo or a string containing the company's name. The method of claim 1, The content search box may include a search term input form field for inputting a search term and a search request interface for transmitting a search term input by a user in the search term input form field to the content search module. Content retrieval system using call interface. The method of claim 4, wherein The content search box is contained within a layer tag, The layer has an attribute that is invisible in the initial state when the first web document is loaded into the web browser, and the attribute is changed to visible when the search box call event occurs. Content retrieval system using a search box call interface characterized in that. The method of claim 4, wherein Content search system using a search box call interface, characterized in that the advertisement is placed in the content search box. The method of claim 4, wherein Content search system using a search box call interface, characterized in that the search request interface includes an advertising image. The method of claim 1, The database includes a point accumulation information storage unit that is stored and managed to store the point information accumulated for each user, A point earning module linked with the web server and a point earning module for additionally accumulating a predetermined point in the user's points in the point accumulation information storage unit in association with the DB server when a search request is made using the content search window; Content search system using a search box call interface, characterized in that it further comprises. The method of claim 8, The database further includes a point quantity information storage unit for each search term that is stored and managed to store the point information to be differentially accumulated according to the search word, The point earning module searches the point quantity information storage unit for each search word and searches the content search system using a search box call interface, which varies the amount of points to be additionally accumulated according to the type of search word input by the user in the content search window. . The method according to claim 8 or 9, The database may further include a point grant search term information storage unit in which a list of keywords subject to point grant is stored and managed. The point earning module queries the point granting search term information storage to search for the point granting search term information storage, when the search term inputted from the content search window is a search term included in the point granting search term information storage. Content search system using a search box call interface, characterized in that for updating the point information. (a) an affiliate site-side DB server having a database in which the content to be searched is contained in a hierarchical category structure; (b) an affiliated site-side content search module for searching contents in the database according to a predetermined search word in association with the DB server; (c) a main operator side web server having a search box call interface and providing a first web document to a web browser of a user terminal through a communication network, the first web document outputting a content search box according to a search box call event generated in the interface; And (d) receiving the search word inputted from the content search window through a communication network, requesting a content search module from the database to the affiliated site-side content search module, receiving the search result, and forming a second web document; Content search system using a search box call interface, comprising: a main business content search module for outputting to the web browser via a network. (a) providing a first web document to a web browser of a user terminal having a search box call interface through a communication network and outputting a content search box according to a search box call event generated in the interface; ; (b) displaying, by the web browser, a content search box on the user terminal in response to a content search window call request using the search box call interface of the user; (c) a web server of an operator receiving a search word input by a user through the content search window through a communication network and delivering the search word to a content search module; And (d) the content retrieval module searches for the content related to the search word in the database by interworking with a DB server having a database in which the searched content is stored in a hierarchical category structure, and converting the result into a second web document. Comprising a step of outputting to the web browser via a communication network; Content search method using a search box call interface comprising a. The method of claim 12, The search box call interface is a content search method using a search box call interface, which is an image, a string, a flash, a video, or a combination thereof that generates a search box call event when a mouse is over or clicked. The method of claim 13, The search box call interface is a content search method using a search box call interface, characterized in that the image containing the logo of the operator company or a string containing the company name. The method of claim 12, The content search box may include a search term input form field for inputting a search term and a search request interface for transmitting a search term input by a user in the search term input form field to the content search module. Content retrieval method using call interface. The method of claim 15, The content search box is contained within a layer tag, The layer has an attribute that is invisible in the initial state when the first web document is loaded into the web browser, and the attribute is changed to visible when the search box call event occurs. Content search method using a search box call interface characterized in that. The method of claim 15, Content search method using a search box call interface, characterized in that the advertisement is displayed in the content search box. The method of claim 15, Content search method using a search box call interface, characterized in that the search request interface includes an advertising image. The method of claim 12, The database includes a point accumulation information storage unit that is stored and managed to store the point information accumulated for each user, If the point earning module associated with the web server makes a search request from the user using the content search box, the point accumulation module additionally accumulates a predetermined point in the user's points in the point information storage unit in conjunction with the DB server. Content search method using a search box call interface, characterized in that it further comprises. The method of claim 19, The database further includes a point quantity information storage unit for each search term that is stored and managed to store the point information to be differentially accumulated according to the search word, The point earning module is a content search method using a search box call interface, characterized in that for varying the amount of additional points earned according to the type of search terms entered by the user in the content search box. The method of claim 19 or 20, The database may further include a point granting search term information storage unit in which a list of search terms targeted for granting points is stored and managed. The point earning module receives the search word input from the content search window through a communication network to search the point grant search term information storage unit of the database, and if there is a matched search word, the point information of the corresponding user included in the point accumulation information storage unit. Content search method using the search box call interface, characterized in that the cumulative update. (a) providing a first web document to a web browser of a user terminal having a search box call interface through a communication network and outputting a content search box according to a search box call event generated in the interface; ; (b) displaying, by the web browser, a content search box on the user terminal in response to a content search window call request using the search box call interface of the user; (c) a content search module associated with an operator-side web server receiving a search word input by a user through the content search window through a communication network, and delivering the search word to an affiliated site-side content search module; (d) the affiliate site-side content search module interworking with the affiliate site-side DB server to search for a content related to a search word in a database and transmit the result to a provider-side content search module through a communication network; And (e) the contents search module of the operator side configured to display the content search result as a separate second web document to be displayed on the web browser of the user terminal through a communication network; How to search for content.