KR20020063656A - Method for apply quiz game to advertisements in the internet - Google Patents

Abstract

PURPOSE: An Internet advertisement method using a quiz game is provided to offer more information about goods to a purchaser through the game. CONSTITUTION: A selling company provides image and detailed information about goods for the advertisement of the goods. Provided goods information is stored in a main server(20) through a terminal(10), and stored information is processed as a stroke quiz game, a close-up quiz game, a tweezers quiz game used in an I-quiz site and processed information is stored in a database(30). Stored information is provided to Internet users through the main server(20) and the Internet(40).

Description

How to use the quiz game for internet advertising {METHOD FOR APPLY QUIZ GAME TO ADVERTISEMENTS IN THE INTERNET}

Nowadays, as product sales are gradually shifting to an e-commerce environment, many manufacturers are working hard on advertising over the Internet, a new environment.

Currently used methods are one-way forms that the seller shows and hears the buyers directly and unilaterally like the mass media, and induces the buyer participation by inducing interests. The latter effect is greater than the former. A typical example of the event is to answer the questions through quizzes and pay the prize in return. However, this advertising method is not only fragmentary, but also the information provided about the product to be advertised is not specific, and from the point of view of the buyer, it also makes a sense of commercial objection.

The present invention, in order to improve the above-mentioned problems, by bonding the product information to be advertised in the game, the buyer's indirect approach to the commerciality of the advertisement, the psychological rejection is less, it is interesting as a game not as an advertisement It can be drawn naturally to the buyer, and the game can provide the buyer with more information about the product.

1 is a block diagram of making a quiz game by commodity information database.

<Description of the symbols for the main parts of the drawings>

10: terminal for inputting product information 20: main server

30: Milled Game Database 40: Internet

50: Internet user terminal

Apparatus according to the present invention for achieving the above object is a terminal 10 for inputting and transmitting product information; A main server 40 including a database 30 for processing the transmitted product information into a quiz problem and storing it; It consists of an Internet user terminal 50 provided with a processed quiz problem.

The present invention comprises the steps of inputting the material and the image for the goods to be advertised; Processing the transmitted image into a batter quiz game, a close up quiz game, and a tweezers quiz game; Providing the processed quiz to an internet user; The Internet user has to solve the processed problem and get the result.

As shown in Figure 1, the seller provides an image and detailed information about the product for the advertisement of its products. Provided product information is stored in the main server 20 through the computer input 10, the stored information is processed into a batter quiz game, a close-up quiz game, tweezers quiz game that can be used in the I Quiz site game database 30, which is provided to the Internet users 60 through the main server 20, through the Internet 40. The questions provided are processed into the following types of quiz games.

<1> Typing Quiz Game

The registered product information consists of a form in which a game participant observes a digital image of a corresponding product for a predetermined time and subsequently matches the contents of the product observed through a batter quiz game. The method is as follows.

1) Open a batter game room among internet chat room games, and have a large number of users (up to 8 people).

Participate in the game (Figures 1 and 2).

(Figure 1)

(Figure 2)

2) When the game starts in the batter game room, the digital image of the product is displayed on the screen.

The output is shown in Figure 3.

(Figure 3)

3) The user observes the printed product image for a predetermined time.

4) After the observation of the product, the system will relate the sentence (product name, product feature,

Product specifications, etc.) on the screen.

5) The user who participated in the game inputs the printed sentence (Figure 4, Figure 5).

(Figure 4)

(Figure 5)

6) The ranking is evaluated in consideration of the typing speed and accuracy of the input sentence.

7) Once the participants have completed the batting game in the designated stages,

Award.

<2> Close Up Quiz Game

After enlarging or reducing the image of registered product to 8 levels and making database,

This is a quiz game that shows the image to the user step by step and matches the brand name.

1) The digital image of a product is enlarged to 8 levels and made into a database (Figure 6).

(Figure 6)

2) to the user step by step through the digital image database of the product

Shows. As the stage progresses, the rewards on the stage decrease.

(Figure 7, Figure 8)

(Figure 7)

(Figure 8)

3) The user can step through the enlarged digital image of the product

Enter the answer to the question about the image in step 9 (Figure 9).

(Figure 9)

4) If the answer entered by the user is correct, the system evaluates it based on that step.

Reward (Figure 10)

Picture 10

<3> Quiz game

This is a quiz game that divides the registered product images into 49 equal parts, makes a database, hides the 49 equalized images invisibly, and then opens them one by one to match the brand name.

1) The digital image of the product is cut into 49 equal parts (7 * 7) and made into a database.

2) Output the digital image database of the manufactured product on the screen

The image is hidden (Figure 11).

(Figure 11)

3) The user opens the hidden 49 images step by step and visualizes them.

Enter the name of the article in the steps (Figures 12 and 13).

(Figure 12)

(Figure 13)

4) If the product name entered by the user is correct, the system evaluates it based on the corresponding steps.

By the award. However, the trade name entered is a system similar to the foreign word notation.

Consider the range of correct answers (Figures 14 and 15).

(Figure 14)

(Figure 15)

The present invention is a system that can implement the overall advertising of new products released through the entertainment quiz site and content already established, the disadvantage of one-time advertisement due to the passive participation of users brought by the existing simple product image delivery or event type quiz proceedings. It is a complementary advertising system.

The user repeatedly observes the digital image of the product, and through the questions, the product's specifications or features, such as a specialized product quiz, and repeatedly making a product image through the learning effect (Image Making) To maximize.

In addition, the present invention provides a digital content and product information of the product constructed by providing a one-time product information in the form of an event or a simple quiz question and provide it in the form of a database of Internet content, thereby providing a variety of continuous advertising effects and a wide range of advertisement effects. You can create an advertising market.

Claims (3)

A quiz game in which the information about the product is shown to the participants first, and the contents are measured to measure the speed of typing, or the question is filled out by filling in the blank content by leaving the middle of the sentence blank. A quiz game that enlarges or reduces the image of a product to make a database step by step, and shows the figure to game participants step by step to guess and match the brand name. Quiz game that divides the product image into pieces and hides them, opens the hidden pieces one by one, and guesses the remaining hidden images to match the brand name.