KR20010095929A - The method of collective purchase through competitive public tender. - Google Patents

Abstract

PURPOSE: An Internet opened bid-type group buying method is provided to realize a trade with high convenience and transparency by automatically processing a group buying object commodity select, an invitation of buying applicant, a seller bidding process, and a final order process through a commercial site. CONSTITUTION: A buyer connects to an electronic site(201) and suggests a new group buying about a specific commodity(202). If the new group buying is suggested, a web page which collects information about the commodity such as a title, picture, product, details, group buying information, and an applicant list, is prepared(203) and notifies the contents to members through an electronic mail(204). The buyers connecting to the electronic site obtain detail information from the site, apply to participate in the group buying, if the buyers interest in the corresponding group buying(205). If the buyer number is increased, the site operator notifies the increased buyer number(206). At a bid opening day(207), the operator immediately notifies the group buying commodity information and information related to the bid(208) and begins the bid about the group buying commodity as a seller of enterprise member(209). The operator, immediately on the bid generation about the group buying commodity, additionally records a bid enterprise, bid price and necessary information to a page for indicating the group buying information(210).

Description

The method of collective purchase through competitive public tender.

As the share of Internet e-commerce has increased rapidly, various forms of sales have emerged. Auctions, reverse auctions, and joint purchases are known as e-commerce methods that have emerged to promote corporate activities and maximize consumer interests.However, as e-commerce evolves, the development of new types of development is increasing rapidly. Is being developed. Among them, the joint purchase has the characteristic of bringing the buyer together by the joint purchasing power, and thus, it is an e-commerce method that effectively represents the buyer's interests by acting as the subject, not the selling object, and raising the status.

Currently, a commerce site that generates transactions through a joint purchase method generally adopts a fixed price joint purchase method or a variable price joint purchase method. The fixed price joint purchase method is a common purchase method in which a unit price of a product is fixed and is the most common form of joint purchase. The commerce site operator selects the co-purchase product and recruits the buyer to notify the seller list of buyers when the reserved purchase amount is reached or when the application period is over. Payment is relayed, and if the commerce site sells the product directly, a direct transaction occurs between the commerce site and the buyer. If you don't recruit enough buyers, you can also find sites that choose to cancel the co-purchase of the product. However, if the minimum quantity is sold, the selling price is set. There are many. This is because, if the price of the product is fixed in advance while the price of the product is fixed, the member's participation may be unexpectedly low and the loss may occur when the sales volume is lower than expected. Like this, fixed price type joint purchase with fixed selling price is a limited form of transaction to enhance the profit of buyers, contrary to the original intention of joint purchase.

Secondly, the price-changing joint purchase method is used in many commerce sites under the same name as synergy auction or sliding joint purchase, and it is gradually spreading due to the strong event characteristics and high purchase attraction compared to the fixed price joint purchase method. The method is a joint purchase method in which prices are set differentially according to the number of applicants. When registering a sale on a commerce site, the price of the product is set in advance in anticipation of the price, which is inversely proportional to the number of buyers, so that it can be sold at a lower price as the number of applicants increases later. It is clear that the price-changing joint procurement method has made progress against the fixed-price joint procurement. However, since members can't directly propose co-purchase products, they can only participate in the products offered by the commerce site, so the product selection is passive, the members can't select the seller who supplies the product, and can only purchase the products of the seller specified by the commerce site. It cannot be said that it faithfully reflects the original meaning of joint purchase.

This type of joint purchase only sells a predetermined product in the form of joint purchase. The method of selecting a direct seller by the management company that manages the commerce site does not allow the members who participate in the joint purchase to directly select the seller, thus limiting the buyers' choice and reducing the attraction to the commerce site. Therefore, there is a need for a new method that eliminates the disadvantages of the conventional electronic commerce method.

The present invention solves the problems of the existing co-purchasing method as described above, when a buyer registers a desired product to be purchased, a plurality of buyers who are willing to purchase the same product participate in the co-purchase and the intention to sell the product. By allowing the seller to bid openly and bid the seller with the lowest selling price, the buyer can select the desired product and the buyer can select the competitively priced company. We will present a new form of e-commerce that can be easily priced by identifying the price.

1 is a block diagram showing a simplified e-commerce in accordance with the present invention

Figure 2 is a schematic service flow diagram sequentially showing the process from new joint purchase application to product purchase in the e-commerce according to the present invention.

Figure 3 is a flow chart for displaying the process of new member registration, member confirmation and discrimination between individual members and corporate members in the e-commerce server according to the present invention.

Figure 4 is a buyer co-purchase flow chart for the buyer in the e-commerce according to the present invention to open a new co-purchase, participate in the existing co-purchase, purchase goods from a successful seller

5 is a flowchart showing a bidding process of a seller in an e-commerce according to the present invention.

Figure 6 shows the co-purchase product classification display, co-purchase product search, co-purchase product content confirmation, co-purchase application, co-purchase bidding, co-purchase product purchase when the seller and the buyer connected to the e-commerce site in the e-commerce according to the present invention An example of the configuration of a commerce site screen that is displayed to be able to perform such actions

Figure 7 is an example of a site for inputting the product information when the buyer wants to propose a new joint purchase in the e-commerce according to the present invention

8 is an example of a commerce site displaying information on a joint purchase product and a list of applicants in an electronic commerce according to the present invention.

Figure 9 is an example of a site where a buyer can check the information of the product for entering the joint purchase opened and enter the application quantity

10 is an example of a site that contains information of a product that a seller refers to for bidding on a joint purchase and may enter a bid.

11 is an example of a site configured to allow a buyer to enter purchase information such as name, phone number, address, and select a payment method such as a credit card or online deposit to order a joint purchase product.

In order to achieve the object of the present invention, the present invention provides an Internet commerce method consisting of a new joint purchase proposal procedure, joint purchase applicant recruitment procedure, seller bidding procedure, transaction conclusion and purchase procedure.

Referring to the flow of the general service developed in the electronic commerce according to the present invention through the drawings 1,2 as follows. 1 is a view of the present invention in which a purchaser 101 and a seller 102 transmit and receive product information, bidding information, member information and various data in a client area connected to the commerce server 105 by the Internet 106 to configure a commerce service. It shows the network configuration that implements the purpose.

Figure 2 shows the overall procedure of the joint purchase for each commodity in which a co-purchase transaction occurs in an e-commerce site constructed in accordance with the present invention. This figure conceptually develops the procedure from when a specific product is proposed to a joint purchase and sold, and thus no specific procedure such as member login, product search, screen output of data, or delivery system is shown. As an example, in this drawing, the joint purchase new proposal 202 and the joint purchase participation application 205 are the authority granted to the buyer, and the authority of the joint purchase bidding 209 is the authority granted to the selling price 102. To increase, the seller's authority is granted only to corporate members after a separate certification process. That is, the details of the day in which the members are divided into individual members and corporate members to provide different rights, information, and interfaces will be described below with reference to FIG. 3.

In the present invention, the establishment of the joint purchase for each product is started by a new joint purchase procurement procedure 202 in which a buyer proposes a joint purchase for a specific product by accessing an e-commerce site configured according to the present invention (201). do. When a new joint purchase is proposed, the contents are posted on the e-commerce site as shown in FIG. 6 as an example, and at the same time, the title, photograph information, product information, detailed information, and joint purchase for the above-mentioned products as shown in FIG. 8 as an example. A web page containing information such as information and a list of applicants is prepared (203), and members are notified of the contents by e-mail so that they can recognize the newly registered joint purchase proposal as soon as possible. (204)

In the present invention, the joint purchase participant application procedure is performed as follows. When buyers accessing the e-commerce site get basic information on the site as shown in Fig. 6 and detailed information on the site as shown in Fig. 8, they apply for participation in the joint purchase when they are interested in the corresponding joint purchase. (205) Buyers can apply for co-purchase until the proposed bidding start date is reached, and if the number of applicants increases as the participation application increases, the increased number of buyers is posted on the site (206). At this time, the more members involved, the more favorable conditions can expect the bidder of the seller.

In the present invention, the seller bidding procedure is developed as follows. As soon as the bidding start date (207) immediately inform the corporate members of the information on the joint purchase products and bidding information (208) and start bidding on the joint purchase products as a seller of the corporate members (209) bidding on the joint purchase products As soon as this occurs, the bidder, the bid price, and the necessary information are added and recorded on the joint purchase product information display page as shown in Fig. 6. (210) When there is new bid information unless the bid deadline is passed (209) In the case of bidding at a lower price by checking whether the bid is lower than the existing bid price, for example, as shown in FIG. 5, the joint purchase bidding information is updated and posted on the site. (210)

Product information that is the subject of joint purchase, member information of recruited applicants, bidding information for each vendor and company participating in the bidding is managed through the product DB 104 and the member DB 103, and the buyer 101 and the seller 102. If the information is modified by), the contents are immediately reflected in the DB through the commerce server 105. Through the accumulated information as described above, in the commerce site constructed in accordance with the present invention, the company selects a successful bidder from among the company members competing as a seller for the joint purchase and develops a transaction conclusion and purchase procedure that induces a transaction. That is, when the co-purchase bidding deadline is reached (211), the bidder with the lowest price among the bidders bidding within the period is selected as the successful bidder (212), and the successful bid price and the successful bidder are posted on the site (213). At the same time, buyers and sellers participating in the joint purchase will be notified by e-mail (214) to facilitate quick transactions.

Individual members who participated in the joint purchase go to a page where they can order a product by entering order information, purchase information, and payment information as shown in FIG. 11 through FIG. 6 or FIG. 8. They can pay for the purchase price by credit card, online deposit, electronic money, etc., and the e-commerce site implementing the present invention can secure the purchase process by performing the payment. As described above, when the buyer purchases the joint purchase product from the seller, the joint purchase procedure of the corresponding product is completed.

In the present invention, while the buyers are organized in a common purchasing power, the bidders are still part of the competition, part of the competitive competition, so it can be said that the commerce method designed to protect the interests of the buyers as much as possible. Even if the buyer who applied for joint purchase in the product ordering process does not participate in the actual purchase as the seller's expectation, the buyer can purchase at the price condition premised on the joint purchase, so that the consumer can pursue the profit. To this end, in the present invention, the members are divided into individual members and corporate members in order to provide different rights and responsibilities and provide different information.

The purchaser 101 who accesses the commerce site through the Internet network may input the information directly as shown in the example of FIG. 7 to propose a new joint purchase (202), which is provided by the commerce server as shown in the examples of FIGS. 6 and 8. Information may also be used to confirm the joint purchase product information and to participate in the open joint purchase (205). On the other hand, the seller 102 can bid as shown in the example of Figure 10 (209) can receive the bidding information by e-mail (210) and re-bid, and if selected as a successful bidder can sell the product to the buyers. 215) The rights granted to the purchaser 101 and the seller 102 are provided on the premise that users who access the Internet network are registered as individual members or corporate members.

The extent to which non-members' rights will be limited may depend on the marketing strategy that is appropriate at the specific time of the commerce site. In the early stage of establishing a commerce site using the present invention, it is preferable to grant a wide range of authority to non-members in order to secure a wide range of members, but it may be desirable to gradually restrict the rights of non-members in order to increase the reliability of transactions.

Member registration, member confirmation procedure and member management scheme for implementing the present invention will be described below with an example of FIG. Users who access a commerce site do not get membership from the outset. Users who log in as non-members, for example, are given membership only through the member registration process through the procedure shown in FIG. 3. The procedure of FIG. 3 is also necessary for the member verification process of registered members.

Induces users to access the commerce site implemented by the present invention to enter the ID, password and other information if necessary (303) to determine the authenticity of the member, but if the membership information is found to be accurate by entering the personal member Or whether it is a corporate member. First, it analyzes the personal member status by comparing the information entered by the user with the member DB 103 to indicate whether the individual member. (304p) If it is determined to be a personal member, the personal member verification completion step (305p) is performed and the personal member If it is determined to be not, the member DB (103) is inquired as to whether or not it is a corporate member. (304c) As a result, if it is determined to be a corporate member, the process proceeds to the completion of corporate member verification (305c). It is determined to be nonmember.

The membership query step 302 may query the user as soon as the user accesses the site, but for example, the membership of the member may be qualified, such as a co-purchase new proposal 202, a co-purchase participation application 205, and a seller bidding 209. You can also query at specific points in time. In addition, the query process for asking whether a member 302 may be integrated into the member information input process 303 for inputting an ID and password.

If the user who accesses the commerce server is found to be a non-member by the above method, the user is asked whether he or she intends to join as a member (306), and if there is an intention of joining, a page describing the individual member and the corporate member is displayed on the screen. (307) If the user decides to join as a personal member (308p), the personal member agreement is displayed on the screen to ask whether the user agrees with the contents. If the user agrees to the terms (309p) and receives the member's information (310p) After checking the information on the new individual member to check that there is no error, the contents are stored in the member DB 103 and the subscription process ( 311p) Log in as an individual member (305p) If the user decides to join as a corporate member (308c), display the corporate member agreement on the screen and ask whether they agree with it. If the user agrees to the terms (309c) and receives the information of the company (310c) through the process of checking whether the company information must be stored in the member DB (103) and processing the subscription (311c) (305c) If the user does not agree to the terms (309p, 309c) or the user does not intend to join the membership (306, 308), the member verification step is immediately terminated without going through the login process (312).

The present invention is largely aimed at realizing a commerce method in which a large number of sellers can compete openly and trade in large quantities at the lowest price, with a large number of buyers exercising joint purchasing power. It consists of the second stage of product information announcement and recruitment of joint purchase applicants, the third stage of seller bidding and price adjustment, and the fourth stage of selection and sale of successful bidders.

Among the four steps necessary to implement the commerce according to the present invention, buyers are provided with the rights of members granted in the same manner as described above in the first step of proposing a desired product for joint purchase and the second step of applying for participation in the joint purchase. The procedure for proposing and participating in joint purchase will be described with reference to FIG.

Buyers authenticated as members by accessing the e-commerce server 105 through the Internet network 106 should first check whether the desired product is included in the list of registered joint purchase products in order to purchase the product through the joint purchase method. (402) An example of outputting a list and information 402 of a joint purchase product on a screen may be as shown in FIG. In FIG. 6, buyers can look for products by classification through the joint purchase product classification 601. When the contents are enormous, a search condition 602 is selected, a search term is input 603, and then a search 604 command is transmitted to the commerce server 105, and the common database stored in the product DB 104 is processed by the transaction server control unit. You can also view the purchase product information on a separate screen. For example, as shown in FIG. 6, the screen for displaying the list of joint purchase products is a joint purchase progress status (605), a product name (606), the number of applicants (607), the minimum bid price (608), the joint purchase participation application period (609), The joint purchase bidding period (611), the joint purchase deadline and the order deadline (613) and the like information, and joint purchase related information is displayed intensively.

After the buyer confirms the information on the joint purchase product (402) and if there is a joint purchase for each opened product that the user wishes to participate in (403), it is inquired whether the application period of the joint purchase product has expired (404). (405) If the member does not intend to apply, the screen returns to the co-purchase product information display screen (402), and if there is a willingness to apply, proceeds to the co-purchase participation application screen (407).

9 is an example of a screen for the individual member to determine the purchase intention by determining the number of joint purchase application for the joint purchase participation application. In order to proceed with this procedure, the member can purchase a list or a joint purchase product including a form for delivering a buyer's order to the e-commerce server, such as the application 610 of FIG. 6 or the application for participating in the joint purchase 801 of FIG. 8. You can use the purchase details screen. When the joint purchase application of the individual member is confirmed through this screen, the member's application is received by the commerce server and the application information is stored in the product DB. (407)

If the period of the joint purchase application in the previous step (404) has ended, it should be seen that the joint purchase application step has been developed in the order after the bidding step after the joint purchase application step (207). (211) During the bidding period until the purchase of the product, the buyer may not participate in the bidding and may view the bid price and the bidding company information. Therefore, if the bid deadline has passed (408) and the bid deadline has not passed since the bidding of the seller is still in progress, returning to the co-purchase product information display screen (402).

If there is no previously registered interest product in step 403, it is queried whether to register a new co-purchase desired product. (413) If the buyer intends to register a product, the buyer inputs information of a product for which a new joint purchase is proposed. (414) As an example designed to propose a new joint purchase according to the present invention, as shown in FIG. 7, the buyer can identify the large category 702, the small category 703, the product name 704, Product information necessary for a joint purchase may be input such as a model name 705, a manufacturer 706, a product description 707, a joint purchase title 701, and the like. If there is a picture file, a file stored in the user's hard disk can be found (709) and a file name can be entered (708) to transmit the contents to the e-commerce server. When the input of the product information is completed (414), the contents are stored in the product DB 104 and terminated (416), when the members request later, the joint purchase product display screen as shown in the example of FIG. The information can be output and displayed in the same manner as the detailed information screen.

Sellers 102 may participate in a bid in the commerce site developed according to the present invention according to the procedure as shown in the example of FIG. The procedure of the third step in which corporate members bid for joint purchase among the four steps necessary to implement commerce according to the present invention will be described with reference to FIG. 5.

Merchants 102 accessing the commerce site 105 through the Internet network 106 check the information on the registered joint purchase products through the joint purchase product information display screen as shown in FIG. 6 (502). (503) In order for the buyers to bid on the products that they wish to bid on among the products they wish to purchase through the joint purchase, the joint purchase application period ends after the proposed joint purchase is proposed (202). (207) Therefore, the e-commerce server 105 inquires whether a bid period has been started (504), if the bid has not started, is returned to the co-purchase product list display screen (502) and if the bid is started, If it is still within the bidding period, it is determined whether the joint purchase bid is intentional or not (506). The request will be able to see the figure 10 as an example of a screen for entering 507 the bid information. In FIG. 10, the seller enters a desired price in the desired price for sale field (a01) and finally confirms the co-purchase bidding. (A02) When this process is completed, the bidding information is added to the product DB 104 by the e-commerce server. In the screen displaying the joint purchase information as shown in FIG. 6, the updated price is displayed in the current lowest price display field 608.

The method of the fourth step of selling the winning product to the co-purchase applicants among the four steps necessary to implement the commerce according to the present invention will be described with reference to FIGS. 6 and 11. If the co-purchase bidding period has ended (211), the seller who bids the lowest price among the sellers is selected (212) and after the results are posted (213), the corporate member and the individual member are notified of the conclusion of the price (214). Accordingly, buyers can check the result of the successful purchase of the product of interest through the joint purchase product information display screen where the result is posted as shown in the example of FIG. 6 and the information of the companies selected as the bidders with the lowest price by the operation of the commerce server. The closing price will be notified to buyers who have signed up for joint purchases by e-mail.

In the example illustrated in FIG. 4 for explaining the first and second stages, if the purchase intention of the buyer is confirmed according to the result of the bid period end query 408 (409), whether the buyer is included in the applicant list of the co-purchased product. If the purchaser is not included in the list of co-purchasing applicants through the search of the commerce server control unit (410) and returns to the co-purchasing commodity list display screen 402, the co-purchasing participation application is confirmed. As shown in the example of FIG. 11, the purchase information is input in step 411, and the payment and delivery method is selected 412, and finally the transaction is completed.

FIG. 11 illustrates an example in which an individual member decides purchase information and a payment method in order to purchase a co-purchase product on a commerce site and actually purchases the product. The member's name (b01) and telephone number ( b02), the mobile phone b03, the address b04, and the like are obtained and displayed, and information (b05, b06, b07, b08, b09) necessary for delivery is received from the member. When the buyer enters the required information and selects a payment method using a credit card (b10) or online payment (b11) to complete the payment and delivery method selection (412), the purchase process proceeds to the payment processing and payment is made. . Buyers can pay for their purchases by credit card, bank transfer, e-money, or a combination of these, and the e-commerce manager accepts the payment as a margin to earn the buyer's trust in the payment process and then sends it to the seller after the delivery is completed. A payment settlement agent service for remittance of money can be introduced.

According to the method of the present invention, since the selection of the joint purchase target product, the recruitment of the purchase applicant, the seller bidding process and the final order process are automatically processed through the commerce site, a transaction with high convenience and transparency is realized. Buyer's joint purchase application and seller's bidding occur sequentially, which makes it easy for sellers to figure out the expected purchase volume and offer a price, and buyers can voluntarily order desired products, which expands the buyer's ability to select products infinitely. Since multiple sellers compete openly and bid, there is a high likelihood that product prices will gradually decline from the date of initial joint purchase until the conclusion of the price. According to the present invention, since a plurality of buyers exercise a common purchasing power, a product can be purchased at a reasonable price, and the seller can sell the product in large quantities, thereby enabling an electronic commerce that can benefit both buyers and sellers.

Claims (3)

In e-commerce, which relays the transactions of many buyers and sellers on the Internet, (A) a purchaser accessing an e-commerce server through the Internet; Transmitting a web page displaying information on the currently purchased co-purchase products to buyers accessing a commerce server through the Internet; When the buyer proposes a new joint purchase for each product and inputs product information such as product name, product classification, model name, manufacturer, detailed information, and product photo, the commerce server records it in the joint purchase product DB and registers the new joint purchase product. Performing; Displaying, by the commerce server, the information of the newly registered co-purchase product on a web page displaying the co-purchase product information and notifying the members of the content; Periodically updating the list of applicants by receiving requests from buyers who wish to participate in the registered new joint purchase; Confirming the end of the application period for each of the joint purchase products, posting information on the corresponding products and the number of applicants on a web page, and informing the seller of the contents individually to induce bidding of the seller; (B) sellers accessing an e-commerce server via the Internet; Transmitting a web page displaying the current joint purchase information for each product to sellers connected to the commerce server; When the seller bids for the joint purchase of the product to be sold, the first bidder for the product is recorded and posted as the minimum bid price of the seller, and when not the first bidder, the seller compares the existing bid with the existing bid. Registering a new bid as a minimum bid if the bid is lower than the bid, and otherwise notifying the seller not to bid; (C) confirming the end of the bid period for each product; Confirm the end of the bidding period for each of the above joint purchase products, check if there is a bid registration of the joint purchase products, notify the seller of the failure when there is no bid registration, close the transaction, and specify the minimum bid price as the closing price when there is a bid registration. Designating the successful bidder as a co-purchase product seller; Notifying the successful bidder with the successful bidder on a commerce site, notifying the co-purchase applicants of the name of the successful bidder, the contact number, the signed price, the purchase method, etc. and notifying the successful bidder of the successful bidder or the successful bidder; When a buyer accesses the e-commerce server and pays for the purchase by credit card, bank transfer, e-money, or a combination thereof, the buyer confirms the deposit and notifies the seller of the payment, and the seller delivers the product. In the order of processing In order to mediate the above processes, the progress of each step is displayed on the same screen on the commerce site, and the buyer-driven initiative is characterized by the joint purchase new proposal, applicant recruitment, supplier bidding, lowest price selection, and sales relay. This is an open tender bidding method. The method of claim 1, wherein when a buyer or a seller connects to a joint purchase server and attempts to make a new proposal, an application for participation, a bid, or a product purchase, the member is queried for membership, and if the member is not a member, the buyer or seller is encouraged to proceed with the procedure after registering. In the form of membership, the membership of the individual member and the corporate member is distinguished, and the corporate member confirms that he or she is currently running a business through the process of granting the member's membership and accessing the e-commerce server. E-Commerce method to increase the trust of commerce, prevent buyer's disadvantages by restricting the purchaser, and limit the members who can bid in the above step (B) to corporate members so that individual members cannot participate in bidding without qualifying sellers. . The method of claim 1, wherein as soon as the buyer proposes a new joint purchase or a joint purchase is established, as soon as the joint purchase application period ends and the seller starts bidding, the bidding period ends to determine a closing price with the successful bidder or As soon as the transaction is closed because there is no bidder of the seller, the contents are notified to the buyer and seller by e-mail as necessary for the commerce developed by the method of the present invention to increase participation in joint purchase and increase the reliability of the transaction. Commerce method.