KR20010090898A - System for advertisement in local using wireless communication terminal and the same method - Google Patents

System for advertisement in local using wireless communication terminal and the same method Download PDF

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Publication number
KR20010090898A
KR20010090898A KR1020000018367A KR20000018367A KR20010090898A KR 20010090898 A KR20010090898 A KR 20010090898A KR 1020000018367 A KR1020000018367 A KR 1020000018367A KR 20000018367 A KR20000018367 A KR 20000018367A KR 20010090898 A KR20010090898 A KR 20010090898A
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South Korea
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wireless communication
communication terminal
information
advertisement
user
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KR1020000018367A
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Korean (ko)
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변형근
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이양동
주식회사 어헤드모바일
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Priority to KR1020000018367A priority Critical patent/KR20010090898A/en
Publication of KR20010090898A publication Critical patent/KR20010090898A/en

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    • AHUMAN NECESSITIES
    • A61MEDICAL OR VETERINARY SCIENCE; HYGIENE
    • A61GTRANSPORT, PERSONAL CONVEYANCES, OR ACCOMMODATION SPECIALLY ADAPTED FOR PATIENTS OR DISABLED PERSONS; OPERATING TABLES OR CHAIRS; CHAIRS FOR DENTISTRY; FUNERAL DEVICES
    • A61G5/00Chairs or personal conveyances specially adapted for patients or disabled persons, e.g. wheelchairs
    • A61G5/10Parts, details or accessories
    • A61G5/1056Arrangements for adjusting the seat
    • A61G5/107Arrangements for adjusting the seat positioning the whole seat forward or rearward
    • AHUMAN NECESSITIES
    • A61MEDICAL OR VETERINARY SCIENCE; HYGIENE
    • A61GTRANSPORT, PERSONAL CONVEYANCES, OR ACCOMMODATION SPECIALLY ADAPTED FOR PATIENTS OR DISABLED PERSONS; OPERATING TABLES OR CHAIRS; CHAIRS FOR DENTISTRY; FUNERAL DEVICES
    • A61G5/00Chairs or personal conveyances specially adapted for patients or disabled persons, e.g. wheelchairs
    • A61G5/04Chairs or personal conveyances specially adapted for patients or disabled persons, e.g. wheelchairs motor-driven
    • AHUMAN NECESSITIES
    • A61MEDICAL OR VETERINARY SCIENCE; HYGIENE
    • A61GTRANSPORT, PERSONAL CONVEYANCES, OR ACCOMMODATION SPECIALLY ADAPTED FOR PATIENTS OR DISABLED PERSONS; OPERATING TABLES OR CHAIRS; CHAIRS FOR DENTISTRY; FUNERAL DEVICES
    • A61G5/00Chairs or personal conveyances specially adapted for patients or disabled persons, e.g. wheelchairs
    • A61G5/10Parts, details or accessories
    • A61G5/1056Arrangements for adjusting the seat
    • A61G5/1059Arrangements for adjusting the seat adjusting the height of the seat
    • BPERFORMING OPERATIONS; TRANSPORTING
    • B60VEHICLES IN GENERAL
    • B60KARRANGEMENT OR MOUNTING OF PROPULSION UNITS OR OF TRANSMISSIONS IN VEHICLES; ARRANGEMENT OR MOUNTING OF PLURAL DIVERSE PRIME-MOVERS IN VEHICLES; AUXILIARY DRIVES FOR VEHICLES; INSTRUMENTATION OR DASHBOARDS FOR VEHICLES; ARRANGEMENTS IN CONNECTION WITH COOLING, AIR INTAKE, GAS EXHAUST OR FUEL SUPPLY OF PROPULSION UNITS IN VEHICLES
    • B60K7/00Disposition of motor in, or adjacent to, traction wheel
    • B60K7/0007Disposition of motor in, or adjacent to, traction wheel the motor being electric
    • YGENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10TECHNICAL SUBJECTS COVERED BY FORMER USPC
    • Y10STECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10S180/00Motor vehicles
    • Y10S180/907Motorized wheelchairs

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  • Public Health (AREA)
  • General Health & Medical Sciences (AREA)
  • Animal Behavior & Ethology (AREA)
  • Veterinary Medicine (AREA)
  • Life Sciences & Earth Sciences (AREA)
  • Health & Medical Sciences (AREA)
  • Engineering & Computer Science (AREA)
  • Mechanical Engineering (AREA)
  • Transportation (AREA)
  • Chemical & Material Sciences (AREA)
  • Combustion & Propulsion (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Telephonic Communication Services (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

PURPOSE: A local-based advertising system and method using a wireless communication terminal is provided so that a user can appoint a specific district using a wireless communication terminal and can receive advertisements for the goods and services of the district. CONSTITUTION: A local-based advertising system using a wireless communication terminal is comprised of the wireless communication terminal, a base station, and an intermediary server. The wireless communication terminal transmits and/or receives information or data with a server that manages advertisement receiving information for each user. The base station catches the location of the wireless communication terminal on the move and sends information to the wireless communication terminal. The intermediary server connects various wireless communication terminals through a network so as to exchange information with them, and processes collected information.

Description

무선 통신 단말기를 이용한 지역기반의 광고 시스템 및 방법{System for advertisement in local using wireless communication terminal and the same method}System for advertisement in local using wireless communication terminal and the same method}

본 발명은 무선 통신 단말기(11)를 이용, 이용자가 지정한 특정 지역의 상품 및 서비스 홍보를 목적으로 하는 지역기반의 광고 시스템 및 방법에 관한 것으로써, 이용자의 개인별 광고 수신 정보를 관리하는 서버와 데이터 또는 정보를 송수신하는 이동 가능한 무선 통신 단말기(11)와 이동중인 무선 통신 단말기에 정보를 송출하는(22)기지국과 각 무선 단말기(11)를 네트워크로 연결시켜 상호 정보를 교환함과 동시에 수집된 정보를 가공 처리하는 중개 서버(33)를 포함하는 무선 통신 단말기(11)를 이용한 서설 방송 시스템 및 방법을 제공하는 것이다. 통상적인 무선상의 광고는 단순한 단방향성의 수신기능에 불과하였다. 또한 지역에 관계가 없는 무작위의 송출로 인해서 광고량이 한정되었을 뿐만 아니라 지역성이 무시되는 무제가 있었다.The present invention relates to a region-based advertisement system and method for the purpose of promoting products and services in a specific region designated by a user using a wireless communication terminal 11, and includes a server and data for managing advertisement advertisement information for each user. Alternatively, the mobile station 11 transmitting and receiving information and the base station 22 transmitting information to the mobile communication terminal and the mobile communication terminal 11, which are connected to each other by a network, exchange information with each other and are collected. It is to provide an introduction broadcasting system and method using a wireless communication terminal 11 including an intermediary server 33 for processing. A typical wireless advertisement was merely a one-way reception. In addition, due to the random delivery regardless of region, advertising volume was limited and locality was ignored.

또 기존의 광고는 사용자에게 있어서 불필요한 광고까지 수신되어 필터의 기능이 없었다.In addition, the existing advertisement received unnecessary advertisements for the user and thus did not have a filter function.

또한 언제 방송이 되었는지 확일 할 수가 없을뿐더러 광고주 입장에서는 누가 언제 어디서 얼마나 인식을 했는지를 알 수 없는 등의 문제로 광고 효과에 대한 의문점도 많았었다.In addition, there were many questions about the effectiveness of advertisements, such as not being able to confirm when the broadcast was made and also not knowing who was aware of when and how much.

또한 이런 이유로 인하여 많은 비용을 들인 광고주나 불필요한 정보를 수신한 사용자 입장에서는 무선상의 광고에 대한 의식이 그다지 좋지않은 문제가 많았다.For this reason, there were a lot of problems in which the advertisers who paid a lot of costs or the users who received unnecessary information were not very aware of the advertisements on the wireless.

따라서 본 발명의 목적은 무선 통신 단말기(11)를 이용하여 이용자가 지정한 특정 지역의 상품 및 서비스의 광고를 수신하여 기존의 무분별한 광고 모델에서 탈피, 맞춤(상품,서비스 및 지역) 서비스 기능이 가미된 광고 시스템 및 방법을 제공하는데 있다.Accordingly, an object of the present invention is to receive advertisements of goods and services in a specific region designated by a user by using the wireless communication terminal 11, and to break away from the existing indiscriminate advertising model and add customized (products, services and regions) service functions. It is to provide an advertising system and method.

..

상술한 목적을 달성하기 위해, 본 발명은 이용자의 개인별 광고 수신 정보를 관리하는 서버와 데이터 또는 정보를 송수신하는 이동 가능한 무선 통신 단말기(11)와 이동중인 무선 통신 단말기(11)에 정보를 송풀하는 기지국(22)과 각 무선 단말기(11)를 네트워크로 연결시켜 상호 정보를 교환함과 동시에 수집된 정보를 가공처리하는 중개 서버(33)를 포함하는 무선 통신 단말기(11)를 이용한 지역기반의 광고 시스템 및 방법을 제공한다.In order to achieve the above object, the present invention transmits information to a mobile wireless communication terminal 11 and a mobile wireless communication terminal 11 and the mobile wireless communication terminal 11 that transmits and receives data or information with a server that manages individual advertisement reception information of a user. Region-based advertising using a wireless communication terminal 11 including an intermediary server 33 for connecting the base station 22 and each wireless terminal 11 through a network, exchanging information with each other, and processing the collected information. Provides a system and method.

또한 본 발명은 데이터 또는 정보를 송수신하는 이동 가능한 무선 통신 단말기(11)와 단말기(11)의 위치 정보를 파악하고 정보를 송출하는 기지국(22)과 상기 무선 통신 단말기(11) 상기 기지국(22)을 통해 연결되어 상호 정보를 교환하고 동시에 수집된 정보를 가공처리하는 중개용 서버(33)를 포함하는 무선 통신 단말기(11)를 이용한 지역기반의 광고 시스템 및 방법에 있어서, 상기 무선 통신 단말기(11)를 구동하여 상기 네트워크를 통해 상기 중개 서버와 접속하는 접속 단계와 상기 무선 통신 단말기(11) 상에서 개 개인별 수신하고자하는 상품 및 서비스에 관한 테이터또는 정보를 입력하여 상기 광고 시스템과 연결되어있는 상기 중개 서버로 송신하고 상기 중개 서버(33)에서는 상기 상품 및 서버스에 관한 광고 정보를 수신하고자 하는 단말기(11)에 송신하여 메시지를 전달하고 이를 상기 상품 및 서비스를 수신하고자 하는 이용자가 수신하여 해당 정보를 단말기(11) 상에 정보를 저장할수 있다.In addition, the present invention is a base station 22 and the base station 22 and the base station 22 and the wireless communication terminal 11 for identifying the location information of the mobile and the mobile communication terminal 11 and the terminal 11 for transmitting and receiving data or information; In the region-based advertising system and method using a wireless communication terminal 11 including a server for intermediary is connected through the exchange and mutually processing and processing the collected information at the same time, the wireless communication terminal 11 A step of connecting to the mediation server through the network and inputting data or information about goods and services to be received by the individual on the wireless communication terminal 11 to the mediation system connected to the advertisement system. To the terminal 11 to receive the advertisement information about the goods and the server. For example, a user who wants to deliver a message and receives the goods and services may receive the information and store the information on the terminal 11.

이하 이 발명이 속하는 기술 분야에서 통상의 지식을 가진 자가 이 발명을 용이하게 실시할수 있는 가장 바람직힌 실시예를 첨부된 도면을 참조하여 상세히 설명한다.DETAILED DESCRIPTION Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

도 1에 이발명의 실시예에 따른 사설 무선 방송 시스템의 개념도가 도시되어었다.1 is a conceptual diagram of a private wireless broadcasting system according to an embodiment of the present invention.

첨부한도1에 도시되어 있듯이 이발명의 실시예에 따른 사설 무선 방송 시스템에 서는 무선 이동 통신 단말기(11)를 이용하여 자신 취향의 상품 및 서비스에 관한 광고를 수신할 수가 있다.As shown in the attached limit 1, in the private wireless broadcasting system according to the embodiment of the present invention, the wireless mobile communication terminal 11 may receive advertisements about products and services of its own taste.

보다 상세하게 말하자면 이용자가 네트워크에 연결되어 있는 사이트에접속하여 사전에 규정되어있는 분류(카페.음식점,의류,화장품)등의 광고정보를 이용자가 위치(현재위치,직접기입(신촌,압구정,방배동)등을 선택하여 해당광고를 수신한다.More specifically, the user accesses a site connected to the network, and the advertisement information such as the classification (cafe, restaurant, clothing, and cosmetics) prescribed in advance is displayed by the user (current location, direct entry (Shinchon, Apgujeong, Bangbae-dong). ) To receive the advertisement.

한편 광고주 입장에서는 해당 광고의 수신자의 성향등을 정확히 파악할수 있음으로 광고전략등을 수립하는데 도움이 된다.On the other hand, it is helpful for the advertiser to establish the advertising strategy by accurately identifying the propensity of the receiver of the advertisement.

이상, 본 발명을 실시예에 따라 구체적으로 설명하였지만 본 발명은 상기 실시예에 한정되는 것은 아니고 본 발명의 요지를 벗어나지 않는 범위내에서 여러 가지 변경 및 실시가 가능하다.As mentioned above, although this invention was demonstrated concretely according to the Example, this invention is not limited to the said Example, A various change and implementation are possible in the range which does not deviate from the summary of this invention.

상술한 바와 같이 본 발명에 의하면 이동 중인 무선 통신 단말기(11)를 이용하여 자신이 필요로하는 상품 및 서비스를 수신하여 이에 대한 정보만을얻는 필터기능의 효과가 있다.As described above, according to the present invention, there is an effect of a filter function of receiving goods and services required by the user using the mobile communication terminal 11 that is moving and obtaining only information on them.

Claims (2)

이용자의 개인별 광고 수신 정보를 관리하는 서버와 데이터 또는 정보를 송수신하는 이동 가능한 무선 통신 단말기(11)와 이동중인 무선 통신 단말기(11)에 정보를 송출하는 기지국(22)과 각 무선 단말기(11)를 네트워크로 연결시켜 상호 정보를 교환함과 동시에 수집된 정보를 가공 처리하는 중개 서버(33)를 포함하는 무선 통신 단말기를 이용한 지역기반의 광고 시스템 및 방법A mobile wireless terminal 11 for transmitting and receiving data or information with a server managing personal advertisement reception information of a user, and a base station 22 for transmitting information to a mobile wireless terminal 11 and each wireless terminal 11. -Based advertising system and method using a wireless communication terminal comprising an intermediary server (33) for processing the collected information and at the same time by exchanging the information by connecting the network to the network 상기1 항에 있어서,According to claim 1, 상기 무선 통신 단말기(11)상에서 이용자 자신이 원하는 상품 및 서비스의 광고만을 수신하는것을 특징으로 하는 무선 통신 단말기(11)를 이용한 지역 기반의 광고 방법Region-based advertising method using the wireless communication terminal 11, characterized in that for receiving only the advertisement of the goods and services desired by the user on the wireless communication terminal 11
KR1020000018367A 2000-04-07 2000-04-07 System for advertisement in local using wireless communication terminal and the same method KR20010090898A (en)

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Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR100469424B1 (en) * 2002-04-23 2005-02-02 엘지전자 주식회사 Ad providing system
KR100692635B1 (en) * 2006-03-22 2007-03-14 주식회사 케이티프리텔 Method and device for providing zone based service according to location of mobile terminal
KR100881176B1 (en) * 2002-04-02 2009-02-02 주식회사 케이티프리텔 Method of mobile portal advertising service in wireless telecommunication system
KR100967693B1 (en) * 2008-01-07 2010-07-07 (주)보광라이팅 Light utensils having diffused light prevent structure

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR100881176B1 (en) * 2002-04-02 2009-02-02 주식회사 케이티프리텔 Method of mobile portal advertising service in wireless telecommunication system
KR100469424B1 (en) * 2002-04-23 2005-02-02 엘지전자 주식회사 Ad providing system
KR100692635B1 (en) * 2006-03-22 2007-03-14 주식회사 케이티프리텔 Method and device for providing zone based service according to location of mobile terminal
KR100967693B1 (en) * 2008-01-07 2010-07-07 (주)보광라이팅 Light utensils having diffused light prevent structure

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