KR20000030712A - A method of cyber virtual reality advertising by use photography - Google Patents

Abstract

PURPOSE: A virtual reality experiential advertising method using photograph is provided to help settlement to reality by providing the circumstances of real estate, price information and marriage information to unmarried persons or persons who failed in marriage through the experience of marriage on the cyber. CONSTITUTION: It is checked whether a user is a member or not(s1-1). If the user is not a member, the user fills out member information in an application form(s1-2). It is confirmed how the photograph will be transmitted(s1-3). The photograph of a member is transmitted by one of electronic mail, file transmission program and post(s1-4). Appointed cyber money is paid to joined members(s1-5). The member information filled out in the application form is stored in private DB(s1-6). The member log in with the input of his member ID and password(s1-7).

Description

A method of cyber virtual reality advertising by use photography}

The present invention is to remove the sense of distance from reality in the cyber space existing on the Internet by using a personal photo by synthesizing clothing and accessories on a personal photograph (real) by being present in the cyber space other than myself The present invention relates to a cyber virtual reality experience-based advertising method using photography to be a hero in cyberspace.

The present invention is to escape the general and ordinary computer communication program, and to attach a picture of the members of the chat room to the user's sincere and sincere dialog to the user of computer communication so that all the chat room entry on the screen must Display a photo, but adjust the sharpness of the photo only for your own picture or adjust the photo control (choose public or private) such as sunglasses, according to the progress of affinity according to the progress of the conversation (chat). Cyber virtual reality experience ceremony based on the applicant's patent application No. 1999-68028, which gives visual responsibility for the image of each member by displaying a member's photograph by searching for an ideal type or applying and receiving data. It relates to an advertising method.

Existing video chat is a conversation program that delivers voice and text in real time, but the disadvantage of having to chat video in real time is the expensive equipment necessary for video chat and the disadvantage of having to pay attention to one's appearance for video chat and video chat. There was a drawback that you cannot modify the image of a moving image.

In addition, due to the continuous development of the Internet, shopping malls are steadily increasing, but there are also many disadvantages of people who are still feeling anxious about the shopping mall.

In addition, these days, regardless of age, they tend to pay much attention to their appearance, and with the development of cosmetology, various makeup methods are provided to consumers.

In order to solve the above problems, an object of the present invention is to provide a real estate price, price information, marriage information to the unmarried people or those who failed to marry through the experience of marriage on the cyber to help settle the reality It is to improve the culture of marriage.

In addition, another object of the present invention is to create a cyber shopping mall according to the current market price to help you have a sense of confidence and information about the product by creating a chapter that can buy or resell the desired product through your cyber money have.

In addition, another object of the present invention helps to have a fashion sense that suits you by applying the desired clothing to your photo in the cyber space, by making makeup that suits you by matching makeup materials and accessories on the cyber It is to help better self-directing. In addition, companies have a purpose to increase the reliability of corporate products of consumers and provide product advertisement services.

Figure 1a is an overall flow diagram illustrating the introduction into the service using a subscription and photos according to the present invention.

1B is a flowchart showing the progress of a chat service.

1C is a flowchart showing the progress of a cyber shopping service.

1D is a flowchart illustrating the progress of the cyber marriage service.

1E is a flowchart illustrating a cyber money raising service using various games.

1F is a flow chart of my coordination service that coordinates to members' own style.

The present invention is an advertisement method that combines cyber and reality using a personal photograph, and accesses the corresponding online program (hereinafter referred to as the homepage), checks whether or not a member, and if not a member, registers and receives a personal photograph. Checking whether or not, receiving a photo via mail or e-mail, paying a basic cyber money to a member, and storing member information in a DB; Entering an ID and a password to log in to the service, and selecting a service; You can enjoy photo chats, love pairings, 3D chats with your own photos, clothing, shoes, and accessories featuring images of your merchandise, and use your personal cyber money to shop and shop. A cyber shopping step in which a user can build his or her own space on the cyber space and introduce a consciousness, a consciousness, and a main concept necessary for real life in the space to enable life to be realistic; A cyber marriage stage where men and women gather their photos together in cyber and experience life in their own space; To increase cyber money to enjoy various services, you can enjoy a puzzle game based on advertisements and your own photos, a character search game that finds characters hiding among the advertisements, and advertisements and photos of yourself. A step of raising the cyber money with the land-eating game and the cyber betting for predicting the result of entertainment, entertainment, sports, weather, living index, etc .; You can see the brand clothes of each company by using your own photos stored in your DB, and choose various cosmetics by company and set them according to your face. It consists of my coordination stage where you can direct your personality.

As a configuration for computer communication of the present invention, a personal computer of a member is a basic configuration, and a portable computer or a portable terminal can also be used. These components make it possible to connect via modem, dedicated line or LAN connection for data communication. In addition, it must be subscribed to the corresponding communication network in order to access the data communication network. The network operator should be equipped with a communication server and data server for accommodating each subscriber, and a software configuration for operating them.

Hereinafter, the present invention will be described in detail with reference to the accompanying drawings.

As shown in FIG. 1A, in step (s1-1), the user is connected to the Internet and asks whether he is a member or not, and if not a member, moves to step (s1-2) and writes member information in the member registration column, in which case the member It goes through the step (s1-3) of asking whether or not to send the picture in the form of a file or mail, and receives the picture of the member as one of an e-mail, a file transfer program, and a mail (s1-4). Paying a predetermined amount of cyber money to the registered members (s1-5), storing the member's information in the member registration section in a personal DB (s1-6), and a user who is a member or a member Enter the member ID and password to log in (s1-7).

In step (s1-8), various services such as chatting, cyber shopping, cyber marriage, cyber money posting, photo studio, and my coordination are selected.

In the chat service, a service such as photo chat, pairing of love, 3D chat, etc. may be used. Details as shown in FIG. 1B are as follows.

Inputting a screen name to be used in the chat when entering a chat, adjusting the blurring of his picture, and writing sunglasses (s2-1); (S2-2) selecting garments, shoes, and various accessories for each company in the adjusted picture of the user; (S2-3) asking whether to actually purchase the clothes, shoes, accessories, etc. selected by the user; Users who actually want to purchase directly through the e-commerce (S2-4) for each company's clothing, shoes, and various accessories directly; Synthesizing the clothes, shoes, and accessories selected by the photographer with the pictures (s2-5); A step (s2-6) of selecting a service of a chat room is provided.

In addition, the photo chat step (s2-7) to chat while looking at each other's photos; A game-type chat proceeding in accordance with the moderator's question, and a pairing step of love (s2-8) for selecting and connecting each other; 3D chat step (s2-9) of enjoying a chat by using his photo and background in three dimensions; Paying cyber money at the end of the chat in proportion to the time of participating in each chat (s2-10); The chat service is terminated through the step (s2-11) of inquiring whether to terminate or continue the chat service.

The following describes the details of the cyber shopping in step s1-10.

As shown in FIG. 1C, first, a step (s3-1) of selecting a store having an item to be shopped, a step (s3-2) of selecting a required product from a selected store, and a product selected by the user Step (s3-3) asking whether to buy, and the user who wants to actually buy the product automatically go to the e-commerce form to purchase the product directly through the online payment system and online remittance method (s3) -4) is provided.

In addition, the step (s3-5) of checking whether the cyber house is registered in the personal DB, and if there is no individual cyber house, refer to the various real estate prices on the homepage, Checking the shape and selecting a cyber house and storing it in a personal DB (s3-6), and in the case of a user who owns a cyber house, he or she can enter the product of his choice into the cyber house and decorate his house to his or her taste. And inviting other users to create their own space where they can chat together in their homes (s3-7), and increasing or decreasing the price of the cyber money by calculating the selected product price (s3). -8) and the step of asking whether to continue to use or terminate the cyber shopping service (s3-9) to terminate the service.

In this way, all products related to consciousness, food, and state that are applied to cyber shopping are composed of actual products, which can be used in cyber and can be purchased at any time through e-commerce. This can help you identify user preferences, which can help each company's marketing strategy.

Next is the service of cyber marriage, which is the stage (s1-11), which is largely divided into virtual marriage and divorce. First of all, the service asks which of the two services, virtual marriage and divorce, is used (s4-1), selecting the marriage service (s4-2), and reading the marriage vow, which is the stage before using the marriage service. Step s4-3 is provided. Here, in the step of reading the marriage vow, the members who use even the marriage on the cyber are reminded of the prudence and sacredness of the marriage once again and furthermore, inserting processes that are similar to the marriage in reality. The emphasis was on alerting.

Since the cyber marriage must obtain the other party's consent, it ends if it is not agreed in the step (s4-4) that asks whether the marriage has been agreed to each other, and if the other party agrees to marry and sums up the cyber money of the other party Go through (s4-5) After this summation phase, the cyber money is increased or decreased in the concept of one person for all future games and services. At this time, by going through the step (s4-6) of judging whether or not the ability to marry based on the amount of cyber money is allowed, the indirect judgment of the responsibility of marriage and basic ability and literacy of social activities is made. The user who lacks cyber money shows a step (s4-9) of outputting a message indicating that the user cannot get married. When the cyber marriage is made through this process, the couple in cyber, that is, the couple who have agreed with each other, provides a place for getting to know each other more through the cyber shopping stage (s4-7) and the dialogue stage (s4-8).

Step (s4-10) is a service related to divorce and is a start step of services provided when each person inevitably wants to act as an individual member due to exceptional circumstances such as disagreement with each other. First, reading a divorce agreement (s4-11) ) And once again to confirm whether their choice is correct and to confirm whether they are divorced by mutual agreement (s4-12). (S4-13), and the service is terminated through the steps of distributing the reserves, that is, cyber money to each other (s4-14).

The following is the cyber money uploading step (s1-12), which includes various additional game services to obtain the cyber money necessary for the smooth use of the service, which increases the access rate on the homepage and effectively inserts photos and advertisements into various games. It is a new advertisement form that can recognize the image of the product while enjoying.

As shown in FIG. 1E, first, a service (s5-1) of selecting a service such as a puzzle, a character search, a ground eater, a bet, etc. is passed.

Puzzle service can create additional advertising effect by indirect image goods and company advertisement to users when inserting company and product advertisements in a way that enjoys puzzle games by putting their picture or advertisement screen on the background of puzzle. Can be.

The puzzle service includes selecting an advertisement of a product or a picture of yourself as an image of a puzzle (s5-3), applying a selected advertisement or a picture of yourself on a wallpaper (s5-4), and starting a puzzle game. After completing the step (s5-5) and the puzzle is completed, the additional service program ends through the step (s5-6) of giving a predetermined amount of cyber money in inverse proportion to the completion time.

The character finder service is a new advertisement method that allows a user to unconsciously feel the image of a product by inserting an advertisement into a background screen that comes with the character as a program for finding a character and a picture hidden between the advertisements. The character finder finds a character hiding in an advertisement screen or a beautiful background (s5-9), checks whether or not it is found (s5-10), and if found, finds cyber money. The additional service program terminates through the step (s5-11) of giving a fixed amount in inverse proportion to the elapsed time.

The ground-eating program service is a game that displays both the advertisement screen and the personal photo screen to the user area by moving the arrow and the mouse in the screen to avoid various bombs. As the game progresses, the area of the advertisement screen is enlarged and indirect to the users. Advertisement effect can be obtained by advertising. This service includes the step of selecting the advertisement screen and its own picture to be used as the background of the plowing ground (s5-13), and the step of inserting the selected advertisement screen and its photo into the wallpaper (s5-14). It is an additional service program that terminates through a step of starting the program (s5-15) and a step of granting a predetermined amount of cyber money according to the completion of the ground eating program (s5-17).

The betting service is a program that can raise cyber money by analyzing and predicting in advance based on various entertainment information, sports, specific events, betting a predetermined amount of cyber money and receiving cyber dividends accordingly. This betting service includes a step of selecting various services (s5-19), a step of matching entertainment information (s5-20), a step of matching sports information (s5-21), weather, living index, various competitions, etc. It is divided into a specific betting step (s5-22) that meets the relevant matters, and ends through the step (s5-26) of checking whether the personality is matched and granting the cyber dividend amount to the individual's cyber money (s5-27). It is an additional service program.

The next step is my coordination step (s1-13), this service allows you to check your personal photos in advance by using various transformation techniques, make makeup on your face in advance, and match with yourself Various accessories can be worn in advance, so you can find products that suit you and enjoy indirect shopping. This is a service that effectively connects users with products.

As shown in FIG. 1F, the service first goes through a step S6-1 of selecting a personal photo from the personal photo album and a step S6-2 of selecting services such as fashion, makeup, and accessories.

First of all, fashion service is a service that enables people to put clothes of various brands on their photos and find the images of those brands and clothes that match their own. Users can match the brand's image with themselves, expand their choices, and have a desire to purchase, providing a satisfactory service for both the company and the user. The fashion service includes the steps of selecting the clothing by company (s6-4), the step of synthesizing the photo of the user and the clothes of his choice and outputting it to the screen (s6-5), and whether or not they want to try other clothes. It is a form of a service program that terminates through a step S6-6.

The makeup service is a form of a service that allows cosmetics to be used creatively and experimentally by selecting various cosmetics and allowing them to be retouched on their faces to enable makeup that has not been tested.

The makeup service is terminated through the step (s6-8) of selecting the cosmetics for each company, the step (s6-9) of making up the selected cosmetics on the photograph of the individual and the step (s6-10) asking whether to continue Program.

Therefore, the advertising effect can be seen in terms of promoting new products and company products of each brand, and users can retouch cosmetics on their faces, expand their choices, and have a desire to purchase them. Provide satisfactory service.

The accessory service is a service that helps users to implement various kinds of accessories by putting them on their photographs and realize image making. They can see the effect of advertisement in terms of promoting new products and company products of each brand, and users can put accessories on their faces. You can look up, expand your choices, and have a desire to buy, providing a satisfying service for both the company and the user.

The accessory service may be performed by selecting the accessory for each company (s6-12), synthesizing the selected accessory on the personal photograph (s6-13) and outputting the synthesized photo (s6-14). The service program terminates through the step (s6-15) asking.

As described above, the technology and the advertisement method incorporating the cyber and the reality using the photographs according to the present invention may be sufficiently changed, converted, replaced, and replaced in consideration of the above-mentioned, and the present invention is not limited thereto.

As described above, as a technology incorporating cyber and reality using the photograph of the present invention, it is possible to create the effect of directly wearing the clothes, shoes, and various accessories that fit the company's brand on the photograph in a cyber space. It can convey the feeling of reality, and it allows users to experience the complicated process and the process of marriage that is not easily accessible in cyberspace, reminding them of the meaning of marriage once more, and gaining much more through cyber indirect experience than realistic direct experience. Can be delivered to the homepage, and among the various game types for uploading the cyber money granted by accessing the homepage, games such as puzzles, character search, and pecking can be used to directly feel the user's photos. Insert corporate advertising into the process or beginning Indirect advertising effects can be created.

You can give your users an indirect experience by dressing their photos, doing makeup and decorating other accessories.

Through this series of services, users can access the homepage, which is a cyber space, and see the process of becoming one with cyber space through their photos. It is a program made to escape from discomfort and heterogeneity of cyber.

Claims (5)

Accessing the Internet and asking whether or not the member is a member; If not a member, writing member information in a member registration section; At this time, asking a member whether to send the picture in the form of a file or mail; Receiving a picture of the member as one of an e-mail, a file transfer program, and a mail; Paying a predetermined amount of cyber money to subscribing members; Storing the member's information in the member registration column in a personal database; A user who is a member or registered as a member to log in by inputting a member ID and password; A cyber virtual reality experience advertising method using a photograph comprising the steps of selecting a chat, cyber shopping, cyber marriage, cyber money upload, photo shop, my coordination services. The method of claim 1, The cyber shopping service comprises the steps of first selecting a store having goods to be shopped; Selecting a required product in the selected store; Asking whether to actually purchase the product selected by the user; A user who actually wants to make a purchase, automatically moves to an e-commerce form and directly purchases the selected product through a method such as an online payment system and an online remittance; Checking whether the cyber home is registered in the personal DB; If there is no individual cyber house, referring to various real estate prices on the homepage, checking the location of the user and the shape of the house he wants to live in, selecting the cyber house and storing it in a personal database; If you own a cyber home, you can enter your choices into the cyber home to customize your home and invite other users to make their own spaces where you can chat with them. Steps; Calculating the selected product price and increasing or decreasing the cyber money by the calculated price; The cyber virtual reality experience advertising method using a photo, characterized in that consisting of a step of asking whether to continue using the cyber shopping service. The method of claim 1, First, asking whether the cyber marriage service uses one of two services, virtual marriage and divorce; Selecting a marriage service; Reading a wedding vow that is a step before using a marriage service; Asking whether they have agreed to each other; Summing up the cyber money of itself and the other party when the other party gets the consent of the other party; Determining whether or not there is an ability to marry based on the accumulated amount of the cyber money; Outputting a message indicating that the user cannot be married to the cyber money; A cyber shopping step and a dialogue step in which the virtual couple on the cyber part participates together; Selecting a divorce service; Reading a divorce agreement; Confirming whether the divorce is mutually agreed upon once more; Selling the food, food, and main products purchased together and distributing the reserves, ie, cyber money, to each other; After the cyber money summing step of the cyber marriage, the cyber money experience advertising method using the photograph, characterized in that the increase and decrease of cyber money by using the virtual part of the cyber as one person when using all the series of games and services. The method of claim 1, The cyber money raising service may include selecting a service such as a puzzle, a character finder, a ground eater, a bet, etc .; Selecting a puzzle; Selecting an advertisement of the product or a picture of himself as an image of the puzzle; Coating the selected advertisement or a photo of the user on the wallpaper; Starting a puzzle game; If the puzzle is completed, giving a predetermined amount of cyber money in inverse proportion to the completion time; . Starting a character search program; Finding a character hiding in an advertisement screen or a wallpaper and a picture of himself / herself; Checking whether it is found; If it is found, the step of giving a predetermined amount inversely proportional to the elapsed time of the cyber money; A plucking program selection step; Selecting an advertisement screen and a picture of himself / herself to be used as a background for pitting; Inserting the selected advertisement screen and its picture into the wallpaper; Starting a plucking program; When the completion of the pecking program and granting a predetermined amount according to the cyber money; A betting program selection step; Selecting various services; Matching entertainment information; Matching sports information; A specific betting step that matches relevant matters such as weather, living index, various competitions, etc .; Checking whether the alignment is made; The cyber virtual reality experience-based advertising method using a photo, characterized in that consisting of the step of granting the cyber dividend according to the individual. The method of claim 1, The coordinating service of the first step of selecting a personal photo from the personal photo album; Selecting services such as fashion, makeup and accessories; Selecting a fashion service; Selecting garments by company; Synthesizing a photo of yourself and a garment of your choice and outputting it to the screen; Asking whether or not you want to try on other clothing; A makeup service selection step; Selecting cosmetics for each company; making up the selected cosmetics on the photograph of the individual; and asking whether to continue; An accessory service selection step; Selecting accessory for each company; Synthesizing the selected accessory on the photograph of the individual; Outputting the synthesized picture; Cyber virtual reality experience-based advertising method using a photo, characterized in that the step consisting of asking whether to continue.