KR102406372B1 - Electronic apparatus for providing item information and method thereof - Google Patents

Abstract

Disclosed are an electronic device for providing item-related information and a method therefor. According to the present disclosure, in response to a request from a customer terminal for detailed information of a target item available for rental and purchase, first detailed item information corresponding to rental item identification information and second detailed item information corresponding to sale item identification information is divided into a rental tab and a purchase tab, respectively, and is displayed on the detailed information page.

Description

Electronic device and method for providing item-related information

The present disclosure relates to an electronic device and method for providing item-related information on an e-commerce service.

As the use of the Internet becomes common, the e-commerce market is expanding. As a result, the types of products traded on e-commerce services are also rapidly diversifying, but service users are increasingly finding it difficult to identify which products have the desired functions and designs amid this flood of information.

In fact, many users express their experiences of being disappointed that the product does not have the desired function or design after seeing only the product image or introductory text, or experiencing inconvenience as a refund or exchange is made through a complicated process. .

Therefore, in addition to selling products on e-commerce services, it is necessary to provide a rental service that allows users to use the product for a certain period of time and return it. There is a need for an apparatus and method for

In this regard, reference may be made to prior documents such as KR101656055B1 or KR102102956B1.

The present disclosure has been proposed to solve the above-described problems, and a method for providing rental information and sales information for a target item for which a customer terminal requested detailed information is divided into separate tabs and provided on a detailed information page, and an electronic device using the same intended to provide

The present disclosure also confirms in advance whether there are rental item identification information and sale item identification information corresponding to the identification information of the target item, and identifies rental item on the detail information page when there is rental item identification information and sale item identification information An object of the present invention is to provide a method of providing first detailed item information corresponding to information and second detailed item information corresponding to sale item identification information, and an electronic device using the same.

The technical problems to be achieved by the present disclosure are not limited to the technical problems as described above, and other technical problems may be inferred from the following embodiments.

A method for providing item-related information according to an embodiment of the present disclosure includes: receiving a request for detailed information including identification information on a target item from a customer terminal using a service; checking whether there is rental item identification information and sale item identification information corresponding to the identification information of the target item based on the request for the detailed information; and when there is the rental item identification information and the sale item identification information, a rental tab displaying first detailed item information corresponding to the rental item identification information and second detailed item information corresponding to the sale item identification information are displayed. and providing a detailed information page including a sales tab to the customer terminal.

According to an embodiment, the checking may include: checking a rental item and a render of the rental item based on the rental item identification information; and identifying a sale item and a seller of the sale item based on the sale item identification information.

According to an embodiment, the first detailed item information displayed on the rental tab may include at least some of rental period information, rental price information, subscription fee information, care-related information, and benefit information for the rental item.

According to an embodiment, the benefit information may include at least one of discount-related information and cash accumulation information for the rental item, and the discount-related information includes a monthly discount price and a total discount price for the rental item. It may include, and the cache accumulation information may include a monthly accumulation cache and a total accumulation cache for the rental item.

According to an embodiment, the benefit information may be set based on promotion information set by a terminal of a renderer corresponding to the rental item identification information.

According to an embodiment, the benefit information includes at least a portion of rental order information according to the selection of the customer terminal, profile information of an account accessing the service through the customer terminal, and order history information of an account accessing the service It may be characterized in that it is set by selecting at least one of a plurality of promotion options included in the promotion information based on the .

According to an embodiment, in the method for providing item related information, when a preset Call To Action (CTA) object is selected on the detailed information page, a rental handler tab for displaying rental related progress information and purchase related information The method may further include providing a handler page including a purchase handler tab for displaying progress information to the customer terminal.

According to an embodiment, the rental-related progress information includes at least a portion of the first detailed item information and delivery-related information for the rental item, and the handler page includes at least a portion of the first detailed item information and Each of the delivery-related information may be displayed separately on the handler page.

According to an embodiment, the detailed information page may further include a FAQ widget in which at least some FAQs among a plurality of Frequently Asked Questions (FAQs) related to rental items are displayed.

According to an embodiment, the FAQ widget may be arranged under the rental tab and above a widget on which a catalog for the rental item is displayed.

According to an embodiment, the FAQ widget may display at least some of the FAQs selected based on the frequency of questions received so far among the plurality of FAQs.

According to an embodiment, when a preset graphic object is selected on the FAQ widget, the method may further include providing a FAQ landing page in which each of the plurality of FAQs is displayed in a list form to the customer terminal.

According to an embodiment, in the FAQ landing page, as a graphic object corresponding to each FAQ is selected, the unfolded/folded state of a section in which answer information to the FAQ corresponding to the selected graphic object is displayed is switched, characterized in that can do.

According to an embodiment, the detailed information page may further include a rental summary widget in which rental order information according to the selection of the customer terminal is summarized and displayed.

According to an embodiment, the detailed information page further includes a review widget in which both rental-related customer reviews and purchase-related customer reviews are displayed, and on the review widget, any one of the rental-related customer reviews and the purchase-related customer reviews It may be characterized in that a filtering function capable of selectively displaying only one is provided.

An electronic device for providing item-related information according to an embodiment of the present disclosure includes a transceiver, a memory for storing instructions, and a processor, wherein the processor is connected to the transceiver and the memory to receive a target from a customer terminal using a service Receive a request for detailed information including identification information for the item, and check whether there is rental item identification information and sale item identification information corresponding to the identification information of the target item based on the request for detailed information, and , when there is the rental item identification information and the sale item identification information, a rental tab displaying first detailed item information corresponding to the rental item identification information and second detailed item information corresponding to the sale item identification information are displayed A detailed information page including a sales tab is provided to the customer terminal.

The details of other embodiments are included in the detailed description and drawings.

According to the present disclosure, the first detailed item information to be provided to the customer is provided to the customer terminal through the rental tab on the detailed information page, and the second detailed item information is provided to the customer terminal through the purchase tab on the detailed information page, so that the customer can view the detailed information page You can get all the information you need to rent and purchase items just by switching tabs without having to go outside.

In addition, in the electronic device for providing item-related information according to the present disclosure, when a specific Call To Action (CTA) object is selected on a detailed information page, a handler page for displaying rental-related progress information and purchase-related progress information By additionally providing to the customer terminal, the customer can easily obtain more advanced information related to the rental or purchase of the item. For example, the customer may determine whether to rent the item in consideration of the customer's individual schedule by recognizing the expected delivery date when the item is to be rented through the rental handler tab on the handler page.

In addition, the electronic device for providing item-related information according to the present disclosure additionally provides a widget for displaying a FAQ related to the item on the detailed information page, so that the customer can ask questions about the rental or purchase of the item on the detailed information page can be easily resolved on the

Effects of the invention are not limited to the effects mentioned above, and other effects not mentioned will be clearly understood by those skilled in the art from the description of the claims.

1 illustrates a system for providing item-related information according to an embodiment.
2 is a flowchart illustrating a method of providing information by an electronic device according to an exemplary embodiment.
3 is a flowchart for describing step S220 in more detail according to an embodiment.
4 is a flowchart for explaining an additional embodiment of providing a handler page.
5 is a flowchart for explaining an additional embodiment of providing a FAQ landing page.
6 is an exemplary diagram of a search result page and a detailed information page.
7 is an exemplary diagram illustrating a tab active/inactive state of a detailed information page.
8 is an exemplary diagram illustrating an embodiment in which a handler page is provided.
9 is an exemplary diagram illustrating an embodiment in which a FAQ landing page is provided.
10 is a block diagram illustrating an electronic device for providing item-related information according to an embodiment.

Terms used in the embodiments are selected as currently widely used general terms as possible while considering functions in the present disclosure, but may vary according to intentions or precedents of those of ordinary skill in the art, emergence of new technologies, and the like. In addition, in a specific case, there is a term arbitrarily selected by the applicant, and in this case, the meaning will be described in detail in the corresponding description. Therefore, the terms used in the present disclosure should be defined based on the meaning of the term and the contents of the present disclosure, rather than the simple name of the term.

In the entire specification, when a part "includes" a certain element, this means that other elements may be further included, rather than excluding other elements, unless otherwise stated. In addition, terms such as “..unit” and “..module” described in the specification mean a unit that processes at least one function or operation, which may be implemented as hardware or software, or a combination of hardware and software. and, unlike the illustrated example, may not be clearly distinguished in specific operations.

The expression "at least one of a, b, and c" described throughout the specification means 'a alone', 'b alone', 'c alone', 'a and b', 'a and c', 'b and c ', or 'all of a, b, and c'.

The "terminal" referred to below may be implemented as a computer or a portable terminal capable of accessing a server or other terminal through a network. Here, the computer includes, for example, a laptop, a desktop, and a laptop equipped with a web browser, and the portable terminal is, for example, a wireless communication device that ensures portability and mobility. , IMT (International Mobile Telecommunication), CDMA (Code Division Multiple Access), W-CDMA (W-Code Division Multiple Access), LTE (Long Term Evolution) and other communication-based terminals, smartphones, tablet PCs, etc. It may include a handheld-based wireless communication device.

In the following description, the term "transmission", "communication", "transmission", "reception" and other similar meanings of a signal, message or information is a direct transfer of a signal, message or information from one component to another component. It includes not only being made, but also being transmitted through other components.

In particular, to “transmit” or “transmit” a signal, message, or information to an element indicates the final destination of the signal, message or information and does not imply a direct destination. The same is true for the “reception” of a signal, message or information. In addition, in the present disclosure, that two or more data or information are "related" means that when one data (or information) is acquired, at least a part of other data (or information) can be acquired based thereon.

Also, terms such as first and second may be used to describe various components, but the components should not be limited by the terms. The above terms may be used for the purpose of distinguishing one component from another component.

For example, without departing from the scope of the present disclosure, a first component may be referred to as a second component, and similarly, the second component may also be referred to as a first component.

Hereinafter, embodiments of the present disclosure will be described in detail with reference to the accompanying drawings so that those of ordinary skill in the art to which the present disclosure pertains can easily implement them. However, the present disclosure may be implemented in several different forms and is not limited to the embodiments described herein.

Hereinafter, embodiments of the present disclosure will be described in detail with reference to the drawings.

1 illustrates a system for providing item-related information according to an embodiment.

Referring to FIG. 1 , the item-related information providing system 100 may include an electronic device 110 , a customer terminal 120 , a render terminal 130 , and a seller terminal 140 . In the item-related information providing system 100 shown in FIG. 1, only the components related to this embodiment are shown. Accordingly, it can be understood by those of ordinary skill in the art related to the present embodiment that other general-purpose components may be further included in addition to the components shown in FIG. 1 .

The electronic device 110 , the customer terminal 120 , the render terminal 130 , and the seller terminal 140 may communicate with each other within the network 150 .

The electronic device 110 may provide a platform for an e-commerce service. Specifically, the electronic device 110 may provide an application for an e-commerce service to the customer terminal 120 , and execute the application to provide an e-commerce service through the customer terminal 120 connected to the electronic device 110 . can provide Through the e-commerce service, not only information related to an item registered on the service may be provided, but also a rental service and a sales service for each item may be provided. Accordingly, in the present disclosure, the 'item related information providing service' provided by the electronic device 110 may be included in the e-commerce service. Meanwhile, the electronic device 110 may be included in a server that provides an item-related information providing service.

In this regard, the application provided by the electronic device 110 is installed in the customer terminal 120, and some of the calculations for the item-related information providing service are processed by the customer terminal 120, and the remaining part is processed by the customer terminal 120. It can be driven to be processed by an external server.

According to an embodiment, the electronic device 110 easily acquires first detailed item information corresponding to rental information of an item and second detailed item information corresponding to sales information without the customer moving from one page to another. To do this, a detailed information page including a rental tab for displaying the first detailed item information and a purchase tab for displaying the second detailed item information may be provided to the customer terminal 120 .

According to an additional embodiment, when the customer operates a preset interface to rent or purchase an item on the detailed information page, the electronic device 110 separates the detailed information page from the detailed information page to provide more detailed information related to rental or purchase. A handler page of may be additionally provided to the customer terminal 120 .

According to another embodiment, the electronic device 110 is a widget for displaying some FAQs on the detailed information page so that the customer can easily identify some Frequently Asked Questions (FAQs) related to the item on the detailed information page may be additionally provided. In addition, the electronic device 110 may provide a FAQ landing page displaying the entire FAQ to the customer terminal 120 according to the customer's request.

According to another embodiment, the detailed information page provided by the electronic device 110 may further include a rental summary widget in which rental order information according to the selection of the customer terminal 120 is summarized and displayed. In detail, at least a portion of the function of the target item, care-related information, rental period information, rental price information, and information on ownership of the target item may be displayed on the rental summary widget. Due to this, the user of the customer terminal 120 does not need to find and check the rental order information selected by the user on the detailed information page again, but check whether the target item and the options for the rental are selected as desired just by referring to the rental summary widget and can proceed with the rental contract quickly.

According to another embodiment, the detailed information page provided by the electronic device 110 may further include a review widget in which both rental-related customer reviews and purchase-related customer reviews are displayed. For example, in the review widget, rental-related customer reviews and purchase-related customer reviews may be mixed and displayed without distinction. As another example, in the review widget, although the rental-related customer review and the purchase-related customer review are not spatially separated, a tag for identifying rental or purchase may be tagged and displayed for each review. As another example, in the review widget, rental-related customer reviews and purchase-related customer reviews are spatially separated, so that one type of review may be displayed on the top or left side and the other type of review may be displayed on the bottom or right side. A review when a corresponding object is selected However, this is only an example, and the rental-related customer review and purchase-related customer review may be displayed on the review widget in various other ways depending on the embodiment.

Meanwhile, according to an embodiment, the electronic device 110 displays an object of a preset shape indicating the rating of the target item (eg, an object consisting of five stars) on the detailed information page, and selects the object In this case, a review widget can be provided through the detail information page.

Meanwhile, according to an embodiment, a filtering function capable of selectively displaying any one of a rental-related customer review and a purchase-related customer review may be provided on the review widget. For example, the filtering function may be provided by selecting an icon object having a preset shape disposed on the review widget. As another example, the filtering function may be provided by applying or releasing a check to each of a check box corresponding to a 'rental-related customer review' and a check box corresponding to a 'purchasing-related customer review' arranged on the review widget. As another example, the filtering function may be provided by adjusting the filtering option adjustment bar disposed on the review widget vertically or horizontally. However, this is only an example, and the filtering function may be provided in various other ways depending on the embodiment.

The customer terminal 120 is a terminal that accesses the e-commerce service provided by the electronic device 110, and can inquire, search, or view various items registered in a rental or saleable state through a user interface on the e-commerce service. In addition, an inquiry or an order for at least some of the items may be transmitted to the electronic device 110 .

The render terminal 130 may transmit information necessary for rental of a desired item to the electronic device 110 , and receive various requests related to item rental from the customer terminal 120 through the electronic device 110 to perform the rental of the item. can manage

The seller terminal 140 may transmit information necessary for the sale of a desired item to the electronic device 110 , and receives various requests related to item sale from the customer terminal 120 through the electronic device 110 and performs the sale of the item. can manage

On the other hand, in the present disclosure, although the render terminal 130 and the seller terminal 140 are referred to as separate entities, they are only functionally divided for convenience of description, and depending on the embodiment, both the rental and sale of the item. In the case of one managed entity, it may serve as both the render terminal 130 and the seller terminal 140 .

In addition, the e-commerce service accessed by the render terminal 130 or the seller terminal 140 may be provided by an application different from the application provided to the customer terminal 120 , but according to an embodiment, it is provided by the same application it might be

The network 150 is a local area network (LAN), a wide area network (WAN), a value added network (VAN), a mobile communication network (mobile radio communication network), a satellite communication network, and their mutual It is a data communication network in a comprehensive sense that includes a combination and enables each of the network constituent entities shown in FIG. 1 to communicate smoothly with each other, and may include a wired Internet, a wireless Internet, and a mobile wireless communication network. Wireless communication is, for example, wireless LAN (Wi-Fi), Bluetooth, Bluetooth low energy, Zigbee, WFD (Wi-Fi Direct), UWB (ultra wideband), infrared communication (IrDA, infrared Data Association) ), NFC (Near Field Communication), etc. may be there, but is not limited thereto.

In relation to the above, it will be described in more detail with reference to the drawings below.

2 is a flowchart illustrating a method of providing information by an electronic device according to an exemplary embodiment.

In step S210 , the electronic device 110 may receive a request for detailed information including identification information on the target item from the customer terminal 120 using the service.

In step S220 , the electronic device 110 may check whether there is rental item identification information and sale item identification information corresponding to the identification information of the target item based on the received request for detailed information.

According to an embodiment, the electronic device 110 may check whether there is rental item identification information and sale item identification information by referring to registration information related to a target item on a service. In this case, the registration information referenced by the electronic device 110 may be information stored in a storage medium within the electronic device 110 , but is not necessarily limited thereto. It may be information stored in a storage medium within the server that provides the service, or information stored in a separate server outside the corresponding server.

Meanwhile, an embodiment of step S230 will be described in more detail with reference to FIG. 3 as follows.

In step S310 , the electronic device 110 may check the rental item and the render of the rental item based on the rental item identification information.

In operation S320 , the electronic device 110 may identify the sale item and the seller of the sale item based on the sale item identification information.

Referring back to FIG. 2 , in step S230 , when there is rental item identification information and the sale item identification information, the rental tab and sales for displaying first detailed item information corresponding to the rental item identification information A single detail page (SDP) including a sales tab displaying second detailed item information corresponding to the item identification information may be provided to the customer terminal 120 .

In the present disclosure, 'rental item identification information' means information that can identify a renderer to borrow a target item and a rental item registered by the renderer, and 'sale item identification information' means to sell the target item. It may refer to information that can identify a seller and a sale item registered by the seller. If there are a plurality of renderers or sellers for a specific target item, a plurality of rental item identification information or sale item identification information may also exist accordingly.

According to an embodiment, when a plurality of rental item identification information or a plurality of sale item identification information exist for one target item, the electronic device 110 receives profile information of each renderer/seller account and an order for each render/seller The rental item identification information or the sale item identification information may be selected based on at least a part of the ranking and the rating for each render/seller account. However, factors that the electronic device 110 considers when selecting rental item identification information or sale item identification information are not limited to the above-described elements, and elements or combinations of elements capable of distinguishing a plurality of rental items or sale items from each other If this is the case, it may be used without restrictions to select rental item identification information or sale item identification information.

According to an embodiment, when selecting the rental item identification information and the sale item identification information, the electronic device 110 may refer to a matching relationship between the rental item identification information and the sale item identification information.

Specifically, when the target item is a rental or purchaseable item, the electronic device 110 may select any one of rental item identification information and sale item identification information.

Thereafter, the electronic device 110 may query a database in which one or more rental item identification information and one or more sale item identification information are associated and stored for identification information associated with the selected identification information.

In this case, in the database, rental item identification information and sale item identification information may be related through one table, and a separate mediation between rental item identification information and sale item identification information (eg, through key information, etc.) It can also be related through two or more tables, including the table of

Thereafter, the electronic device 110 may select the other one of the rental item identification information and the sale item identification information based on the result of the query.

Meanwhile, according to an embodiment, in the detailed information page, when one of the rental tab and the purchase tab is active, the other tab is in an inactive state, and on the active tab, one of the first detailed item information and the second detailed item information Information corresponding to the active tab may be displayed. That is, the rental tab and the purchase tab may switch their active/inactive states depending on each other's active/inactive states.

In more detail in this regard, the switching of the active/inactive states of the rental tab and the purchase tab may be performed through an operation through a graphic user interface (GUI) provided on the customer terminal 120 . For example, if the customer terminal 120 is a smartphone, the user accessing the service through the smartphone switches the rental tab to the active state by touching the object of the rental tab that is inactive while the purchase tab is activated. The first detailed item information corresponding to the rental tab may be viewed. Through this, the user who accesses the service through the customer terminal 120 can obtain information necessary for rental or purchase of an item by going back and forth between the rental tab and the purchase tab without having to leave the detailed information page.

Of course, the switching method of the active/inactive states of the rental tab and the purchase tab is not limited to being made only by manipulation through the customer terminal 120 , and the type of item, the rental or sales history of the item, and the item at the current time Based on various factors, such as rental or sales-related status, the electronic device 110 may make itself by itself.

Meanwhile, according to an embodiment, the first detailed item information displayed on the rental tab may include at least some of rental period information, rental price information, subscription cost information, care-related information, and benefit information for the target item. At this time, 'subscription fee information' includes the amount of subscription fee to be paid in a lump sum at the time of contract when renting the target item, and 'care related information' includes information on whether or not care services are provided for future items when renting the target item. It may include a cycle provided, but is not necessarily limited thereto.

Meanwhile, according to an embodiment, the benefit information may include at least one of discount related information and cash accumulation information for the target item. Also, the discount-related information may include a monthly discount price and a total discount price for the target item. In addition, the cache accumulation information may include a monthly accumulation cache and a total accumulation cache for the target item.

According to an embodiment, the benefit information may be set based on promotion information set by the terminal of the renderer corresponding to the rental item identification information. In this regard, the promotion information may include a plurality of promotion options set by the renderer through the render terminal 130 . For example, the promotion information may include promotion options set so that the render is applied for each event related to the target item through the render terminal 130 . Promotion information may be preset before the target item is registered on the service, but is not necessarily limited thereto, and may be set after the target item is registered on the service. In some embodiments, an event related to the target item It may be changed dynamically when it occurs.

Specifically, the benefit information is based on at least a part of rental order information according to the selection of the customer terminal 120 , profile information of an account accessing the service through the customer terminal 120 , and order history information of an account accessing the service The electronic device 110 may be set by selecting at least one of a plurality of promotion options included in the promotion information. For example, when the promotion options included in the promotion information are options for applying 5%, 10%, and 20% discount prices to the monthly rental price of the target item, respectively, the electronic device 110 provides a service through the customer terminal 120 . It is also possible to identify which level of the account corresponds to VVIP, VIP, or General based on the profile information of the account accessed to , and apply one of the three options according to the identified level. As another example, under the same three options, the electronic device 110 identifies the card company of the card used as a payment method in the rental contract based on the rental order information, and selects the three You can also apply one of the options. As another example, under the same three options, the electronic device 110 identifies whether the accumulated order amount of the corresponding account exceeds a preset standard for each amount based on the order history information of the account accessing the service, and returns to the identified result. Accordingly, one of the above three options may be applied.

4 is a flowchart for explaining an additional embodiment of providing a handler page.

In step S410 , the electronic device 110 may receive a request for detailed information including identification information on the target item from the customer terminal 120 using the service.

In operation S420 , the electronic device 110 may check whether there is rental item identification information and sale item identification information corresponding to the identification information of the target item based on the request for detailed information.

In step S430 , when there is rental item identification information and sale item identification information, the electronic device 110 displays a rental tab displaying first detailed item information corresponding to rental item identification information and a second rental tab corresponding to sale item identification information. A detailed information page including a sales tab displaying detailed item information may be provided to the customer terminal 120 .

In step S440 , when a preset Call To Action (CTA) object is selected on the detailed information page, the electronic device 110 displays a rental handler tab for displaying rental-related progress information and purchase-related progress information. A handler page including a purchase handler tab for doing so may be provided to the customer terminal 120 .

In the present disclosure, the 'handler page' may include a page additionally provided when a specific event occurs in one page provided for the e-commerce service. Accordingly, it can be understood by those skilled in the art related to the present embodiment that the handler page provided by step S440 is a kind of handler page, including a rental handler tab and a purchase handler tab. However, in the following embodiments, for convenience of description, the 'handler page' is assumed to be a handler page including a rental handler tab and a purchase handler tab.

According to an embodiment, the handler page may be provided in a pop-up format in a layer above the layer on which the detailed information page is displayed. In this case, as the handler page is popped up, at least some detail information pages that overlap the handler page and the displayed area on the display of the customer terminal 120 may be covered, and the remaining detail information pages that do not overlap the area may be displayed by brightness or It may be displayed with reduced saturation.

According to another embodiment, the handler page may be provided on a new window after the window in which the detailed information page is displayed is switched. In this case, a graphic object for providing a function to return to the window in which the detailed information page was displayed may be included on the handler page, and when the object is interfaced through the customer terminal 120, the window displaying the handler page again It may be switched to a window in which a detailed information page is displayed.

However, the method in which the handler page is provided is not limited to the above-described two embodiments, the detail information page and the handler page may be displayed in a split screen format in the same window, and a widget format in which the handler page is newly added on the detail information page It may be displayed as , etc., and may be provided in various ways depending on the embodiment.

According to an embodiment, the rental-related progress information may include at least a portion of first detailed item information displayed on the rental tab on the detailed information page and delivery-related information for the rental item. For example, the rental-related progress information may include some rental options selected as a rental contract process progresses among the first detailed item information on the detailed information page.

According to an embodiment, the delivery-related information may include at least one of the following information (1) to (3).

(1) The expected delivery date of the rental item when ordering a rental at the present time

(2) Estimated delivery time of rental item when ordering rental at the present time

(3) Shipping costs for rental items

According to an embodiment, 'at least a portion of the first detailed item information' and 'delivery related information' included in the rental related progress information may be separately displayed on the handler page. For example, 'at least a portion of the first detailed item information' may be displayed on a widget positioned relatively above the handler page, and 'shipping related information' may be displayed on a widget positioned relatively below on the handler page. As another example, 'at least a part of the first detailed item information' may be displayed on the left widget on the handler page, and 'shipping related information' may be displayed on the right widget.

5 is a flowchart for explaining an additional embodiment of providing a FAQ landing page.

In step S510 , the electronic device 110 may receive a request for detailed information including identification information on the target item from the customer terminal 120 using the service.

In operation S520 , the electronic device 110 may check whether there is rental item identification information and sale item identification information corresponding to the identification information of the target item based on the request for detailed information.

In step S530, when there is rental item identification information and sale item identification information, the electronic device 110 displays a rental tab displaying first detailed item information corresponding to rental item identification information and a second rental tab corresponding to sale item identification information. A detailed information page including a sales tab displaying detailed item information may be provided to the customer terminal 120 .

In step S540, when a preset graphic object is selected on the FAQ widget on which at least some FAQs among a plurality of Frequently Asked Questions (FAQs) related to the rental item are displayed, the electronic device 110 performs each of the plurality of FAQs. The FAQ landing page displayed in this list form may be provided to the customer terminal 120 . For example, the FAQ landing page may be provided when an area where the FAQ is displayed is selected on the FAQ widget. As another example, the FAQ landing page may be provided when a CTA object for viewing the entire FAQ is selected on the FAQ widget.

According to one embodiment, the FAQ widget may be placed under the rental tab on the detail information page. According to another embodiment, the FAQ widget may be disposed on a widget in which a catalog for a target item is displayed on a detailed information page.

According to an embodiment, at least some of the FAQs selected based on the frequency of questions received so far among a plurality of FAQs may be displayed on the FAQ widget. For example, the FAQ widget may display the top M (in this case, N≥M) FAQs that have received the largest number of questions among the N FAQs selected as FAQs in relation to the rental item.

According to another embodiment, at least some FAQs randomly selected from among a plurality of FAQs may be displayed on the FAQ widget. For example, the FAQ widget may display M (in this case, N≥M) FAQs randomly selected from among N FAQs selected as FAQs in relation to the rental item.

On the other hand, according to an embodiment, the FAQ landing page is to switch the unfolding/folding state of the section in which answer information to the FAQ corresponding to the selected graphic object is displayed as a graphic object corresponding to each FAQ on the FAQ landing page is selected. can For example, when a section displaying answer information for a specific FAQ is in a collapsed state, when a graphic object corresponding to the FAQ is selected, the corresponding section may be converted to an expanded state. That is, in other words, the electronic device 110 hides answer information for a specific FAQ according to the graphic object selection by the customer terminal 120 on the FAQ landing page in a hidden state (section folded state) in an open state (section expanded state). It can be converted to , or from public state to hidden state. For this reason, it is possible to improve visibility in displaying a plurality of FAQs related to rental items on the FAQ landing page, and to allow the user to select only the FAQs of interest to obtain answer information.

2 to 5, the method is described by dividing the method into a plurality of steps, but at least some of the steps are performed in a different order, performed together in combination with other steps, omitted, or divided into detailed steps Alternatively, one or more steps not shown may be added and performed.

6 is an exemplary diagram of a search result page and a detailed information page.

Referring to FIG. 6 , an example of a search result page (SRP) that displays results according to a search of the customer terminal 120 on the service is illustrated at 610 .

Specifically, looking at 610, as a result of searching for the keyword 'water purifier' on the service, water purifier A (model name: XX-1234) and water purifier B (model name: YY-5678) were found in Coupang ranking order. The tag 'rental' is displayed at the top of the name of each water purifier, indicating that the water purifiers are rental items. At the bottom of the name of each water purifier, information that the monthly rental cost for renting each water purifier is KRW 30,000 (rental price information), information that the rental period is 60 months (rental period information), and information that the estimated delivery date is May 29 etc. are shown in order. In particular, the purchase price of the water purifier B is displayed at 2.16 million won at the bottom of the rental period information of the water purifier B, so that the service user can recognize that the water purifier B is an item that can be rented and purchased.

Meanwhile, referring back to FIG. 6 , an example of a detailed information page for displaying detailed information of a target item selected according to the selection of the target item by the customer terminal 120 is illustrated at 620 . The conversion from the search result page illustrated in 610 to the detailed information page 620 may be performed through an interface operation on the search result page. For example, switching from the search result page to the detailed information page may be performed when an image or name of water purifier B is selected.

Specifically, referring to 620 , on the detailed information page for water purifier B, the image, name, and model name of water purifier B are displayed, and a rental tab and a purchase tab are disposed below it. As shown in 620 , it can be seen that the current rental tab is active and the first detailed item information is displayed, and the purchase tab is inactive and purchase information is hidden. The solid line at the bottom of the tab title ('Rental') of the Rental tab is highlighted in blue, indicating that the Rental tab is currently active.

7 is an exemplary diagram illustrating a tab active/inactive state of a detailed information page.

Referring to FIG. 7 , an example of a detailed information page in which a rental tab for displaying first detailed item information of water purifier B on a service is activated is illustrated at 710 .

Specifically, looking at 710, the rental tab in the active state includes the first order information for water purifier B, care-related information, rental price information, rental period information, subscription fee information, and benefit information (discount-related information, cash accumulation information). Detailed item information is displayed. However, this is only an example, and the type, display order, display method, etc. of detailed information included in the first detailed item information may be set in various ways according to embodiments.

'Order Information' is a list box containing multiple rental options, and the rental option currently selected by the customer is 'Color = White, Contract Period = 60 months, Existing Product Collection Service = No Application'. In other words, it can be seen that the order information currently selected by the customer is 'The color of water purifier B is white, the rental period is 60 months, and the existing water purifier is not collected'.

The phrase 'includes rocket rental membership' located at the top of 'care-related information' indicates that rocket rental membership is included in the rental contract for water purifier B. The phrase 'visit management is carried out every 3 months' located below the phrase indicates that the contents of Rocket Rental membership is to visit and manage water purifier B every 3 months.

'Rental price information' indicates the monthly rental cost to be paid by the customer when signing the rental contract for the water purifier B. Assuming that the 'rental period information' is based on 60 months according to the order information currently selected by the customer, the monthly rental cost is 36,000 It can be seen that the circle On the other hand, 'subscription fee information' located under 'rental price information' indicates that the amount of subscription fee to be paid as a lump sum at the time of contract B when renting water purifier B is 100,000 won, and to prevent confusion by customers, it is also indicated that the subscription fee is an amount to be paid separately are doing

Among 'benefit information', 'discount-related information' indicates the conditions for receiving a discount when ordering a rental for water purifier B, as well as the monthly and total discounted amount. Specifically, the phrase 'up to 13,000 won per month card discount' indicates that the monthly discounted amount is up to 13,000 won, and the phrase 'total discount of 780,000 won' below is the total amount discounted when the maximum monthly discount is applied. This indicates that this is 780,000 won, and the phrase 'when paying with Shinhan or Lotte' in parentheses indicates that the discount condition is payment using Shinhan Card or Lotte Card. On the other hand, 'cash accumulation information' among 'benefit information' indicates the conditions under which cash can be accumulated when ordering a rental of water purifier B, and monthly cash and total cash accumulated. Specifically, the phrase 'up to 1,800 won per month cash accumulation' indicates that the monthly cash accumulated is up to 1,800 won, and the phrase 'total 108,000 won for WoW exclusive' below is applied to the maximum monthly accumulation for Rocket Wow members. It indicates that the total amount of cash accumulated is 108,000 won, and the phrase 'when paying with coupay money' in parentheses indicates that the accumulation condition is to make payment using coupay money.

Meanwhile, referring again to FIG. 7 , an example of a detailed information page in which a purchase tab for displaying purchase information of water purifier B on the service is activated is illustrated at 720 .

Specifically, referring to 720 , purchase information for water purifier B is displayed on the purchase tab in the active state. The purchase information may include color information of water purifier B, sales amount information, installment related information, cash accumulation information, and the like. However, this is only an example, and the type, display order, display method, etc. of detailed information included in the purchase information may be set in various ways according to embodiments.

8 is an exemplary diagram illustrating an embodiment in which a handler page is provided.

Referring to FIG. 8 , an example of a detailed information page in which a rental tab for displaying first detailed item information of water purifier B on a service is activated is illustrated at 810 . Meanwhile, an example of a handler page provided when a CTA object is selected on the detail information page of 810 is illustrated at 820 .

At 810 , when the customer selects a CTA object ('Order' button) on the detailed information page through the customer terminal 120 , a handler page is popped up over the detailed information page as shown in 820 . However, this is an example, and the type of the CTA object and the method of providing the handler page may be variously set according to the embodiment. For example, the CTA object may be a separate icon in addition to the 'Order' button, and the handler page may be provided through the detailed information page and screen division method, or may be provided after being converted into a new window.

Referring back to FIG. 8 , the handler page shown at 820 includes a rental handler tab for displaying rental-related progress information and a purchase handler tab for displaying purchase-related progress information. It can be seen that the current rental handler tab is in an active state and rental-related progress information is displayed, and the purchase handler tab is in an inactive state and purchase-related progress information is hidden. The solid line located at the bottom of the tab title ('Rental') of the Rental Handler tab is highlighted in blue, indicating that the Rental Handler tab is currently active.

The rental-related progress information includes some of the first detailed item information displayed on the rental tab of the detailed information page, and delivery-related information of the target item. Specifically, looking at the first detailed item information, selected rental options such as model name (YY-5678), color (white), rental period (60 months), and collection service application (no application) of water purifier B are displayed, At the bottom, monthly rental cost (36,000 won), subscription fee (100,000 won), and care-related information (including Rocket rental membership) are displayed. On the other hand, if you look at the delivery-related information, you can see that the water purifier B is the target of the 'rocket installation' service, shipping is free, and the expected delivery date is Saturday, May 29th.

Through this, by simply selecting the CTA object on the detailed information page, the customer can recognize at a glance important information about rental and delivery of the ordered target item, thereby improving customer service convenience and satisfaction. to promote

9 is an exemplary diagram illustrating an embodiment in which a FAQ landing page is provided.

Referring to FIG. 9 , an example of a detailed information page including a rental summary widget, a FAQ widget, and a catalog for a target item is illustrated at 910 .

In the rental summary widget, the phrase 'rental information at a glance' is displayed at the top so that customers can recognize that the widget is a summary of rental order information. Below that, the function of the target item when a rental order is made according to the selection of the customer terminal 120 (cold/hot water), management type (visit management, 3-month cycle), contract period (60 months), ownership information (contract After the period expires, ownership is transferred) and the total rental fee (KRW 2,160,000) is displayed.

In the FAQ widget, the phrase 'Rocket Rental FAQ' is displayed at the top so that customers can recognize that the widget displays FAQs related to the target item. Below that, among the multiple FAQs related to the target item, the two most frequently received FAQs (What is rocket rental and how to receive A/S) are displayed.

Images, phrases, actual reviews, etc. provided by the render terminal 130 or the seller terminal 140 are posted in the catalog to promote rental or sales of the target item. However, this is only an example, and in the case of items that are directly produced and rented or sold by the e-commerce service provider according to an embodiment, the information posted in the catalog may be information produced by the e-commerce service provider.

Meanwhile, referring again to FIG. 9 , an example of a FAQ landing page for displaying a plurality of FAQs for water purifier B on a service in a list form is shown at 920 .

The FAQ landing page is provided when a preset graphic object is selected on the FAQ widget in the detailed information page of 910 . For example, the FAQ landing page may be provided when an arrow icon located to the right of each FAQ on the FAQ widget is selected, each FAQ itself is selected, or a 'view all' button at the bottom of the FAQ widget is selected. However, this is an example, and according to an embodiment, the FAQ landing page may be provided even when an icon or a CTA button located outside the FAQ widget is selected.

In addition, the FAQ landing page may be provided on a new window after the window in which the detailed information page is displayed is switched. In this case, the detailed information page may be provided to the customer terminal 120 again when the arrow icon located at the upper left of the FAQ landing page is selected. However, this is an example, and the FAQ landing page is not necessarily provided on a new window, and may be displayed in a split screen format on the same window as the detailed information page, or may be displayed in the form of a widget newly added on the detailed information page, etc. , may be provided in various ways depending on the embodiment.

Meanwhile, in the FAQ landing page at 920, as an arrow icon located on the right side of each FAQ is selected, the unfolded/folded state of the section displaying answer information for the FAQ located on the left side of the selected icon is switched. Accordingly, the answer information for the FAQ located to the left of the selected icon may be switched from a hidden state (section folded state) to an open state (section expanded state), or may be switched from a public state to a hidden state.

10 is a block diagram illustrating an electronic device for providing item-related information according to an embodiment.

The electronic device 110 may include a transceiver 111 , a processor 113 , and a memory 115 , according to an embodiment. The electronic device 110 may be connected to the customer terminal 120 , the render terminal 130 , the seller terminal 140 , and other external devices through the transceiver 111 , and may exchange data.

The processor 113 may perform at least one method described above with reference to FIGS. 1 to 9 . The memory 115 provides information (registration information of a target item, first detailed item information, rental item identification information, second detailed item information, and sale item identification) for performing at least one method described above with reference to FIGS. 1 to 9 . information, promotion information, rental order information, profile information of the account accessing the service, order history information of the account accessing the service, rental information information, purchase guide information, FAQ information, object-related information, information on answers to FAQs, customers review information, etc.) can be saved. The memory 115 may be a volatile memory or a non-volatile memory.

The processor 113 may control the electronic device 110 to execute a program and provide information. The code of the program executed by the processor 113 may be stored in the memory 115 .

The processor 113 is connected to the transceiver 111 and the memory 115 to receive a request for detailed information including identification information for a target item from the customer terminal 120 using a service, and to request detailed information based on whether there is rental item identification information and sale item identification information corresponding to the identification information of the target item, and if there is rental item identification information and sale item identification information, a first detail corresponding to rental item identification information A detailed information page including a rental tab displaying item information and a sales tab displaying second detailed item information corresponding to the sale item identification information may be provided to the customer terminal 120 .

Also, the electronic device 110 according to an embodiment may further include an interface capable of providing information to a user.

In the electronic device 110 shown in FIG. 10, only the components related to the present embodiment are shown. Accordingly, it can be understood by those of ordinary skill in the art related to the present embodiment that other general-purpose components may be further included in addition to the components shown in FIG. 10 .

The device according to the above-described embodiments includes a processor, a memory for storing and executing program data, a permanent storage such as a disk drive, a communication port for communicating with an external device, a touch panel, a key, a button, etc. It may include the same user interface device and the like. Methods implemented as software modules or algorithms may be stored on a computer-readable recording medium as computer-readable codes or program instructions executable on the processor. Here, a computer-readable recording medium includes a magnetic storage medium (eg, read-only memory (ROM), random-access memory (RAM), floppy disk, hard disk, etc.) and an optically readable medium (eg, CD-ROM). ) and DVD (Digital Versatile Disc)). The computer-readable recording medium may be distributed among network-connected computer systems, so that the computer-readable code may be stored and executed in a distributed manner. The medium may be readable by a computer, stored in a memory, and executed on a processor.

This embodiment may be represented by functional block configurations and various processing steps. These functional blocks may be implemented in any number of hardware and/or software configurations that perform specific functions. For example, an embodiment may be an integrated circuit configuration, such as memory, processing, logic, look-up table, etc., capable of executing various functions by the control of one or more microprocessors or other control devices. can be hired Similar to how components may be implemented as software programming or software components, this embodiment includes various algorithms implemented in a combination of data structures, processes, routines, or other programming constructs, including C, C++, Java ( It can be implemented in a programming or scripting language such as Java), assembler, or the like. Functional aspects may be implemented in an algorithm running on one or more processors. In addition, the present embodiment may employ the prior art for electronic environment setting, signal processing, message processing, and/or data processing. Terms such as “mechanism”, “element”, “means” and “configuration” may be used broadly and are not limited to mechanical and physical configurations. The term may include the meaning of a series of routines of software in association with a processor or the like.

The above-described embodiments are merely examples, and other embodiments may be implemented within the scope of the claims to be described later.

Claims (17)

A method for providing item-related information in an electronic device, the method comprising:
Receiving a request for detailed information including identification information for a target item from a customer terminal using the service;
checking whether there is rental item identification information and sale item identification information corresponding to the identification information of the target item based on the request for the detailed information; and
When there is the rental item identification information and the sale item identification information, displaying a rental tab displaying first detailed item information corresponding to the rental item identification information and second detailed item information corresponding to the sale item identification information Comprising the step of providing a detailed information page including a sales tab to the customer terminal,
The first detailed item information displayed on the rental tab is,
Includes subscription fee information and care-related information for rental items;
The subscription fee information is
When the rental item is rented, the amount of the subscription fee to be paid in a lump sum at the time of the contract is included;
The above care-related information,
When the rental item is rented, a method for providing information including whether a care service for a future rental item is provided and a period during which the care service is provided. According to claim 1,
The checking step is
checking a rental item and a render of the rental item based on the rental item identification information; and
and identifying a sale item and a seller of the sale item based on the sale item identification information. According to claim 1,
The first detailed item information displayed on the rental tab is,
A method of providing information, further comprising at least a portion of rental period information, rental price information, and benefit information for the rental item. 4. The method of claim 3,
The benefit information is
At least one of discount-related information and cash accumulation information for the rental item,
Information about the above discount,
including a monthly discount price and a total discount price for the rental item;
The cash accumulation information is,
A method of providing information, including a monthly accumulated cash and a total accumulated cash for the rental item. 4. The method of claim 3,
The benefit information is
An information providing method, characterized in that it is set based on promotion information set by a terminal of a renderer corresponding to the rental item identification information. 6. The method of claim 5,
The benefit information is
A plurality of promotion information included in the promotion information based on at least a part of rental order information according to the selection of the customer terminal, profile information of an account accessing the service through the customer terminal, and order history information of an account accessing the service A method for providing information, characterized in that it is set by selecting at least one of the promotion options. According to claim 1,
A handler including a rental handler tab for displaying rental-related progress information and a purchase handler tab for displaying purchase-related progress information when a preset Call To Action (CTA) object is selected on the detailed information page Further comprising the step of providing a page to the customer terminal, information providing method. 8. The method of claim 7,
The rental-related progress information,
At least a portion of the first detailed item information and shipping related information for the rental item,
The handler page is
The information providing method, characterized in that the at least a portion of the first detailed item information and the delivery-related information are respectively displayed separately on the handler page. According to claim 1,
The detailed information page is,
A method of providing information, further comprising a FAQ widget in which at least some of the plurality of frequently asked questions (FAQ) related to the rental item are displayed. 10. The method of claim 9,
The FAQ widget is,
The method for providing information, characterized in that it is arranged under the rental tab, a widget on which a catalog for the rental item is displayed. 10. The method of claim 9,
The FAQ widget is,
The information providing method, characterized in that at least a part of the FAQ selected based on the frequency of questions received so far among the plurality of FAQs is displayed. 10. The method of claim 9,
When a preset graphic object is selected on the FAQ widget, the method further comprising the step of providing a FAQ landing page in which each of the plurality of FAQs is displayed in a list form to the customer terminal. 13. The method of claim 12,
The FAQ landing page is,
An information providing method, characterized in that, as a graphic object corresponding to each FAQ is selected, an unfolded/folded state of a section in which answer information for a FAQ corresponding to the selected graphic object is displayed is switched. According to claim 1,
The detailed information page is,
The information providing method, further comprising a rental summary widget for displaying a summary of rental order information according to the selection of the customer terminal. According to claim 1,
The detailed information page is,
Further including a review widget in which both rental-related customer reviews and purchase-related customer reviews are displayed, but on the review widget, a filtering function that can selectively display only one of the rental-related customer reviews and the purchase-related customer reviews is provided A method of providing information, characterized in that it becomes. A computer-readable non-transitory recording medium in which a program for executing the method of any one of claims 1 to 15 in a computer is recorded. An electronic device for providing item-related information, comprising:
a transceiver, a memory for storing instructions, and a processor;
The processor is connected to the transceiver and the memory,
Receiving a request for detailed information including identification information for a target item from a customer terminal using the service,
Checking whether there is rental item identification information and sale item identification information corresponding to the identification information of the target item based on the request for the detailed information;
When there is the rental item identification information and the sale item identification information, displaying a rental tab displaying first detailed item information corresponding to the rental item identification information and second detailed item information corresponding to the sale item identification information providing a detailed information page including a sales tab to the customer terminal;
The first detailed item information displayed on the rental tab is,
Includes subscription fee information and care-related information for rental items;
The subscription fee information is
When the rental item is rented, the amount of the subscription fee to be paid in a lump sum at the time of the contract is included;
The above care-related information,
When the rental item is rented, the electronic device includes whether a care service for a future rental item is provided and a period in which the care service is provided.

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