KR102270273B1 - Method, apparatus and computer program for providing service for selecting and selling promising product to sale abroad - Google Patents

Abstract

A method, apparatus and computer program for providing a service for selecting and selling a promising product for overseas sales. A method for providing a service for selecting and selling a promising product for overseas sales according to various embodiments of the present invention is a method performed by a computing device. The method comprises the steps of: collecting overseas sales information for a plurality of products; selecting one or more promising products for overseas sales using the collected overseas sales information; generating content for selling the selected one or more promising products based on the product sales regulations of a target country; and posting the generated content on the product sales platform of the target country.

Description

Method, apparatus, and computer program for selecting recommended products and providing sales services for overseas sales of products

Various embodiments of the present invention relate to a method, an apparatus, and a computer program for selecting a recommended product and providing a sales service for overseas sales of the product.

Due to the recent development of information technology and the increase in the penetration rate of computers and devices capable of performing computer functions (eg, smartphones), many people are performing communication through computers. In line with this trend, various tasks (eg, financial affairs, civil affairs, etc.) have been computerized, and many people are using the various tasks more quickly and conveniently at home or at work through computerization of their work.

In this way, computerization of work can be utilized not only in general financial and civil affairs but also in all aspects of life. In the transaction of buying and selling goods, purchase overseas products from overseas sales sites or post domestic products on overseas sales sites. and can be sold, so many people can conveniently use it.

Despite the trend of increasing transactions to purchase overseas products and transactions to sell domestic products abroad, development of various technologies to support transactions to purchase overseas products is being actively carried out. The development of technology to support the transaction of selling domestic products has not been carried out properly.

In the past, when a domestic product is to be sold abroad, the person directly posts the product he or she wants to sell on an overseas sales site, continuously grasps whether the posted product is on sale or not, and it is difficult to deliver the product to be sold overseas. I had to do the procedure myself.

However, in the case of proceeding in this conventional way, there is a problem in that the time required for sales increases because it is necessary to directly post the product and continuously check whether the product is sold or not, so it is inefficient.

In addition, since sellers often post products they want to sell without knowing exactly the sales policy of the country they want to sell, there is a problem in that there is a high possibility of problems with the sales policy.

Korean Patent Publication No. 10-2019-0017098 (2019.02.20)

The problem to be solved by the present invention is to select a recommended product for sale abroad from among a plurality of products, and automatically post the content selling the selected recommended product on an overseas sales site where you want to sell, but the country you want to sell and the corresponding To provide a method, apparatus, and computer program for selecting a recommended product and providing a service for overseas sales of a product that can automatically convert content for selling a selected recommended product based on a product sales regulation of a country.

Another problem to be solved by the present invention is a method, apparatus, and computer for selecting a recommended product for overseas sales of a product that can deliver the recommended product to a buyer by determining an optimal delivery method when the recommended product is sold to provide the program.

The problems to be solved by the present invention are not limited to the problems mentioned above, and other problems not mentioned will be clearly understood by those skilled in the art from the following description.

In a method performed by a computing device, a method for selecting a recommended product for overseas sales of a product and providing a sales service according to an embodiment of the present invention for solving the above-mentioned problems, the overseas sales information for a plurality of products is step of collecting, selecting one or more recommended products for overseas sales by using the collected overseas sales information, and generating content for selling the selected one or more recommended products based on product sales regulations of a country to be sold and posting the generated content on a product sales platform of a country to be sold.

In various embodiments, the overseas sales information includes overseas sales volume for each product, consumer group, and product evaluation information, and the selecting of the one or more recommended products includes at least one of the plurality of products in which the overseas sales volume is equal to or greater than the reference sales volume. The method may include selecting a candidate product and selecting the one or more recommended products from among the at least one candidate product based on the consumer group and the product evaluation information for each of the at least one product.

In various embodiments, the selecting of the one or more recommended products includes extracting one or more keywords from social data for each of the plurality of products, scoring each of the plurality of products using the extracted one or more keywords ( scoring) and selecting the one or more recommended products from among the plurality of products according to the results of the scoring.

In various embodiments, the generating of the content may include collecting first content for selling the selected one or more recommended products from a domestic product sales platform, and adding to the one or more recommended products included in the first content. extracting a plurality of product descriptions for , determining an attribute for each of the plurality of extracted product descriptions, translating each of the plurality of product descriptions for which the attribute is determined into the language of the country to be sold, the collected product description 1 Converting the form of content and the one or more recommended product images included in the collected first content according to the product sales regulations of the country to be sold, and the translation according to the product sales regulations set in the product sales platform It may include generating a second content including the product description and the converted one or more recommended product images for one or more recommended products.

In various embodiments, the generating of the content includes, based on the attributes of the one or more recommended products, a product for posting content for sale of the one or more recommended products among a plurality of product sales platforms in the country to be sold The method may include determining a sales platform and generating content for selling the one or more recommended products based on a product sales rule preset in the determined product sales platform.

In various embodiments, obtaining an advertisement and promotion request for the one or more recommended products from a seller of the one or more recommended products, and content posted on a product sales platform of a country to be sold according to the requested advertisement and promotion request The method may further include generating advertisements and promotional contents for the content, and converting advertisements and promotional contents for the contents based on advertisement regulations of a country to which the contents are to be sold and a product sales platform in which the contents are posted.

In various embodiments, when a purchase process for the one or more recommended products is performed through content posted on a product sales platform of a country to be sold, information on the purchase progress according to the purchase process is recommended for the one or more It may further include the step of guiding the seller terminal of the product.

In various embodiments, when payment for the one or more recommended products is completed through the purchase process, among the properties of the sold one or more recommended products, the country where the one or more recommended products are sold, the buyer's desired delivery date and delivery cost The method further comprising: determining a delivery method of the one or more recommended products using at least one; and selecting one or more delivery companies for delivery of the one or more recommended products based on the determined delivery method, wherein the one or more The determining of the delivery method of the recommended product may include, when the one or more recommended products are delivered from a seller in a first country to a buyer in a second country, using a delivery company capable of overseas delivery among delivery companies in the first country , a method of using a shipping company capable of overseas delivery among the shipping companies of the second country, and using the shipping company of the first country to deliver the one or more recommended products to the airport of the first country, A method of forwarding the one or more recommended products from an airport to an airport of the second country, and delivering the one or more recommended products from the airport of the second country to the purchaser using a delivery company in the second country It may include determining a delivery method of the one or more recommended products by using at least one of them.

The apparatus for providing a recommended product selection and sales service for overseas sales of products according to an embodiment of the present invention for solving the above-described problems includes a memory storing one or more instructions and executing the one or more instructions stored in the memory It includes a processor, and by executing the one or more instructions, the method of selecting a recommended product for overseas sales of a product and providing a sales service according to an embodiment of the present invention may be performed.

A computer program according to an embodiment of the present invention for solving the above problems is combined with a computer that is hardware, and performs a method of selecting a recommended product for overseas sales of a product and providing a sales service according to an embodiment of the present invention may be stored in a computer-readable recording medium so that the

Other specific details of the invention are included in the detailed description and drawings.

According to various embodiments of the present invention, a recommended product to be sold abroad is selected based on overseas sales information on a plurality of products, and content for selling the selected recommended product is automatically posted on an overseas sales site that intends to sell the content. By doing so, there is an advantage in that it is possible to reduce risks that may occur in overseas sales of products.

In addition, by automatically converting the content that sells the recommended product selected based on the country you want to sell and the product sales regulations of that country, you can publish the content in accordance with the regulations of the country you want to sell, and the posted content It has the advantage of being able to prevent problems from occurring due to national regulations.

In addition, when the recommended product is sold, there is an advantage in that the recommended product can be delivered to the buyer by determining an optimal delivery method.

Effects of the present invention are not limited to the effects mentioned above, and other effects not mentioned will be clearly understood by those skilled in the art from the following description.

1 is a diagram illustrating a system for selecting a recommended product and providing a sales service for overseas sales of a product according to an embodiment of the present invention.
2 is a hardware configuration diagram of an apparatus for providing a recommended product selection and sales service according to another embodiment of the present invention.
3 is a flowchart of a method of selecting a recommended product for overseas sales of a product and providing a sales service according to another embodiment of the present invention.
4 is a flowchart of a method of generating content for sale of one or more recommended products, according to various embodiments.
5 is a diagram exemplarily illustrating content for sale of one or more recommended products posted on a domestic product sales platform, according to various embodiments.
6 is a diagram exemplarily illustrating content converted according to a product sales regulation of a product sales platform, according to various embodiments.
7 is a diagram exemplarily illustrating the form of a plurality of delivery methods applicable to various embodiments.

Advantages and features of the present invention and methods of achieving them will become apparent with reference to the embodiments described below in detail in conjunction with the accompanying drawings. However, the present invention is not limited to the embodiments disclosed below, but may be implemented in various different forms, and only these embodiments allow the disclosure of the present invention to be complete, and those of ordinary skill in the art to which the present invention belongs. It is provided to fully understand the scope of the present invention to those skilled in the art, and the present invention is only defined by the scope of the claims.

The terminology used herein is for the purpose of describing the embodiments and is not intended to limit the present invention. As used herein, the singular also includes the plural unless specifically stated otherwise in the phrase. As used herein, “comprises” and/or “comprising” does not exclude the presence or addition of one or more other components in addition to the stated components. Like reference numerals refer to like elements throughout, and "and/or" includes each and every combination of one or more of the recited elements. Although "first", "second", etc. are used to describe various elements, these elements are not limited by these terms, of course. These terms are only used to distinguish one component from another. Accordingly, it goes without saying that the first component mentioned below may be the second component within the spirit of the present invention.

Unless otherwise defined, all terms (including technical and scientific terms) used herein will have the meaning commonly understood by those of ordinary skill in the art to which this invention belongs. In addition, terms defined in a commonly used dictionary are not to be interpreted ideally or excessively unless specifically defined explicitly.

As used herein, the term “unit” or “module” refers to a hardware component such as software, FPGA, or ASIC, and “unit” or “module” performs certain roles. However, “part” or “module” is not meant to be limited to software or hardware. A “unit” or “module” may be configured to reside on an addressable storage medium or to reproduce one or more processors. Thus, by way of example, “part” or “module” refers to components such as software components, object-oriented software components, class components and task components, processes, functions, properties, Includes procedures, subroutines, segments of program code, drivers, firmware, microcode, circuitry, data, databases, data structures, tables, arrays and variables. Components and functionality provided within “parts” or “modules” may be combined into a smaller number of components and “parts” or “modules” or as additional components and “parts” or “modules”. can be further separated.

Spatially relative terms "below", "beneath", "lower", "above", "upper", etc. It can be used to easily describe the correlation between a component and other components. A spatially relative term should be understood as a term that includes different directions of components during use or operation in addition to the directions shown in the drawings. For example, when a component shown in the drawing is turned over, a component described as “beneath” or “beneath” of another component may be placed “above” of the other component. can Accordingly, the exemplary term “below” may include both directions below and above. Components may also be oriented in other orientations, and thus spatially relative terms may be interpreted according to orientation.

In this specification, a computer means all types of hardware devices including at least one processor, and may be understood as encompassing software configurations operating in the corresponding hardware device according to embodiments. For example, a computer may be understood to include a smartphone, a tablet PC, a desktop, a notebook computer, and a user client and an application running on each device, but is not limited thereto.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

Each step described in this specification is described as being performed by a computer, but the subject of each step is not limited thereto, and at least a portion of each step may be performed in different devices according to embodiments.

1 is a diagram illustrating a system for selecting a recommended product and providing a sales service for overseas sales of a product according to an embodiment of the present invention.

Referring to FIG. 1 , a system for providing a recommended product selection and sales service for overseas sales of a product according to an embodiment of the present invention includes a recommended product selection and sales service providing apparatus 100, a user terminal 200 and an external server ( 300) may be included.

Here, the recommended product selection and sales service providing system for overseas sales of the product shown in FIG. 1 is according to an embodiment, and its components are not limited to the embodiment shown in FIG. 1 , and additional components may be added as necessary. , may be changed or deleted.

In an embodiment, the apparatus 100 for providing a recommended product selection and sales service may provide a recommended product selection service for selecting one or more recommended products for overseas sales among a plurality of products.

In various embodiments, the recommended product selection and sales service providing apparatus 100 is connected to an external server 300 (eg, an overseas product sales platform server) to receive overseas sales information for each of a plurality of products from the external server 300 ( For example: country, gender, age, season, weather, hourly sales information, user evaluation information, etc.) may be collected, and one or more recommended products may be selected from among a plurality of products by analyzing the collected overseas sales information.

In various embodiments, the recommended product selection and sales service providing apparatus 100 selects one or more recommended products from among a plurality of products using an artificial intelligence model previously learned using overseas sales information for each of the plurality of products as learning data. can However, the present invention is not limited thereto.

In an embodiment, the apparatus 100 for providing a recommended product selection and sales service may provide a sales service of automatically posting one or more recommended products on a foreign product sales platform.

In various embodiments, the recommended product selection and sales service providing apparatus 100 automatically selects one or more recommended products in accordance with the product sales regulations of the country to be sold and product sales regulations preset in the product sales platform of the country. Content for selling the above recommended products (eg, a product sales page, 20 in FIG. 6 ) may be created, and the generated content may be posted on a product sales platform of a corresponding country. However, the present invention is not limited thereto.

In one embodiment, the user terminal 200 may be connected to the recommended product selection and sales service providing apparatus 100 through the network 400, and various information ( For example: information related to one or more recommended products and information related to product sales) may be provided.

In various embodiments, the user terminal 200 may receive a sales service through a user interface (UI) provided from the apparatus 100 for selecting a recommended product and providing a sales service, and may receive a sales service through the sales service. Various information (eg, purchase progress information) related to the status of content posted on the product sales platform, sales volume for one or more recommended products, and sales may be output. For example, the user terminal 200 may include at least one of a smart phone, a tablet PC, a notebook computer, a desktop, and a dashboard having a display in at least a partial area, and a device for selecting a recommended product and providing a sales service through the display A UI provided from 100 may be output. However, the present invention is not limited thereto.

In one embodiment, the external server 300 is connected to the recommended product selection and sales service providing device 100 through the network 400, and the recommended product selection and sales service providing device 100 selects one or more recommended products. And, it is possible to provide various information necessary to convert the content for selling the selected one or more recommended products. For example, the external server 300 may include an overseas product sales platform server that sells a plurality of products and a server that stores product sales regulations of each country. However, the present invention is not limited thereto. Hereinafter, a hardware configuration of the apparatus 100 for providing a recommended product selection and sales service will be described with reference to FIG. 2 .

2 is a hardware configuration diagram of an apparatus for providing a recommended product selection and sales service according to another embodiment of the present invention.

Referring to FIG. 2 , an apparatus 100 (hereinafter, “computing device 100”) for providing a recommended product selection and sales service according to another embodiment of the present invention may include a processor 110 and a memory 120 . have. In various embodiments, the computing device 100 may further include a network interface (or communication interface) (not shown), storage (not shown), and a bus (not shown).

In an embodiment, the processor 110 may control the overall operation of each component of the computing device 100 . The processor 110 may include a central processing unit (CPU), a micro processor unit (MPU), a micro controller unit (MCU), or any type of processor well known in the art.

In various embodiments, the processor 110 may perform an operation on at least one application or program for executing the method according to the embodiments of the present invention. In various embodiments, the processor 110 includes one or more cores (not shown) and a graphic processing unit (not shown) and/or a connection path (eg, a bus, etc.) for transmitting and receiving signals to and from other components. can do.

In various embodiments, the processor 110 temporarily and/or permanently stores a signal (or data) processed inside the processor 110 , a random access memory (RAM) and a read access memory (ROM). -Only Memory, not shown) may be further included. In addition, the processor 110 may be implemented in the form of a system on chip (SoC) including at least one of a graphic processing unit, a RAM, and a ROM.

In one embodiment, the processor 110 executes one or more instructions stored in the memory 120, so that the method to be described with reference to FIGS. 3 to 7 (eg, recommended product selection and sales for overseas sales of the product) service provision method).

For example, the processor 110 collects overseas sales information for a plurality of products by executing one or more instructions stored in the memory 120 , one or more recommendations for overseas sales using the collected overseas sales information Selecting a product, generating content that sells one or more recommended products selected based on the product sales regulations of the country you want to sell, and posting the generated content on a product sales platform of the country you want to sell A method of selecting a recommended product and providing a sales service for overseas sales of the product to be used may be performed. However, the present invention is not limited thereto. In one embodiment, memory 120 may store various data, commands, and/or information. The memory 120 may store programs (one or more instructions) for processing and controlling the processor 110 . Programs stored in the memory 120 may be divided into a plurality of modules according to functions.

In various embodiments, steps of a method or algorithm described in connection with an embodiment of the present invention may be implemented directly in hardware, as a software module executed by hardware, or by a combination thereof. A software module may contain random access memory (RAM), read only memory (ROM), erasable programmable ROM (EPROM), electrically erasable programmable ROM (EEPROM), flash memory, hard disk, removable disk, CD-ROM, or It may reside in any type of computer-readable recording medium well known in the art to which the present invention pertains.

The components of the present invention may be implemented as a program (or application) to be executed in combination with a computer, which is hardware, and stored in a medium. Components of the invention may be implemented as software programming or software components, and similarly, embodiments may include various algorithms implemented as data structures, processes, routines, or combinations of other programming constructs, including C, C++ , Java, assembler, etc. may be implemented in a programming or scripting language. Functional aspects may be implemented in an algorithm running on one or more processors. Hereinafter, a method of selecting a recommended product for overseas sales of a product performed by the computing device 100 and providing a sales service will be described with reference to FIG. 3 .

3 is a flowchart of a method of selecting a recommended product for overseas sales of a product and providing a sales service according to another embodiment of the present invention.

Referring to FIG. 3 , in step S101 , the computing device 100 may collect overseas sales information for a plurality of products. For example, the computing device 100 may include sales of a plurality of products (eg, home appliances, cosmetics, food materials, etc.) posted on an overseas product sales platform from the overseas product sales platform server 400 by country, sales by gender, It is possible to collect overseas sales information including sales by age, sales by season, sales by weather, and hourly sales, and user evaluation information (eg, rating and review information). However, the present invention is not limited thereto, and any information may be applied to select one or more recommended products among a plurality of products.

In various embodiments, the computing device 100 may collect social data for each of a plurality of products. For example, the computing device 100 may include social data related to a plurality of products (eg, including keywords related to a plurality of products) among a plurality of social data uploaded from a plurality of users from a social network service providing server for each country. social data and social data having hashtags related to a plurality of products) may be collected. However, the present invention is not limited thereto.

In step S102, the computing device 100 may select one or more recommended products for overseas sales by using overseas sales information for each of the plurality of products collected in step S101.

In various embodiments, the computing device 100 may select one or more recommended products using overseas sales volume, consumer group, and product evaluation information for each of a plurality of products. For example, the computing device 100 may select at least one candidate product whose overseas sales volume is equal to or greater than the reference sales volume from among the plurality of products, based on the overseas sales volume of each of the plurality of products, and the consumer of each of the at least one candidate product Based on the group and product evaluation information, one or more recommended products may be selected from among at least one candidate product.

In various embodiments, the computing device 100 may select one or more recommended products from among a plurality of products by using social data of each of the plurality of products.

For example, the computing device 100 may collect social data for each of a plurality of products among a plurality of social data uploaded from users in each country from the external server 300 (eg, a server for providing a social network service abroad). It is possible to extract one or more keywords from the social data for each of the plurality of products collected.

Thereafter, the computing device 100 may score each of the plurality of products using one or more extracted keywords. As an example, the computing device 100 may determine whether an attribute of one or more keywords has a positive attribute or a negative attribute using pre-stored or preset attribute data for each keyword, Each of the plurality of products may be scored using a difference value between the number of keywords having a positive attribute and the number of keywords having a negative attribute. However, the present invention is not limited thereto.

Thereafter, the computing device 100 may select one or more recommended products from among a plurality of products according to the scoring result. For example, the computing device 100 selects one or more products having a scoring result equal to or greater than a reference value among the plurality of products as one or more recommended products, or sequentially from a product having a high scoring result, based on the scoring result of each of the plurality of products. A preset number of products may be selected as one or more recommended products. However, the present invention is not limited thereto.

In various embodiments, the computing device 100 may select a plurality of candidate products based on the sales volume of each of the plurality of products, and score the plurality of candidate products based on a rating for each of the plurality of products, and the scoring result It is possible to select one or more recommended products from among a plurality of candidate products based on the . For example, the computing device 100 may first calculate a reference score of each of the plurality of candidate products based on the sales volume of each of the plurality of candidate products. Thereafter, the computing device 100 uses the ratings for each of the plurality of candidate products, and when the rating falls within the first range (eg, a range of 0 or more and less than 1), -2 points and a second range (eg: -1 for falling within a range of 1 to 2 points), 0 for falling within a third range (e.g., 2 to less than 3 points), and a 4th point (e.g., 3 to less than 4 points). +1 point for falling within the range) and +2 points for falling within the fifth range (eg, a range of 4 or more points). However, the present invention is not limited thereto.

In various embodiments, the computing device 100 may calculate an expected sales volume for each of a plurality of candidate products, and select one or more recommended products from among the plurality of candidate products based on the calculated predicted sales volume. For example, the computing device 100 may use an artificial intelligence model (eg, an expected sales volume calculation model) that has previously learned information on the sales volume and consumer group for each of the plurality of products, and the predicted sales volume for each of the plurality of candidate products. , and may select one or more recommended products from among a plurality of candidate products based on the calculated expected sales volume. However, the present invention is not limited thereto.

In various embodiments, the computing device 100 may provide a product selection UI for selecting at least one product among a plurality of candidate products to the plurality of user terminals 200 , and select each of the plurality of products through the product selection UI. information can be provided to a plurality of users, and at least one product among a plurality of candidate products can be selected (eg, voted) from a plurality of users, and based on the number of times each of the plurality of candidate products is selected, one or more You can select recommended products.

In various embodiments, the computing device 100 may select one or more products similar to products whose sales volume is equal to or greater than the reference sales volume, as recommended products, based on the overseas sales volume of each of the plurality of products. For example, the computing device 100 may select, as one or more recommended products, a product having a similar shape, a product having a similar material, and a product having a similar price among a plurality of other products having the same category as a product whose sales volume is equal to or greater than the reference sales volume. have. However, the present invention is not limited thereto.

In step S103 , the computing device 100 may provide information on one or more recommended products selected in step S102 to the seller terminal 200 that sells the corresponding product. For example, when obtaining a request for selecting one or more recommended products from the seller terminal 200 , the computing device 100 may select one or more recommended products by performing steps S101 to S102 above, and one or more recommended products through the UI. Information on the recommended product (eg, recommended product information, the reason for selecting the recommended product, the expected sales volume of the recommended product, the expected consumer group, the recommended sales country, the recommended sales platform, etc.) may be provided to the seller terminal 200 .

In various embodiments, the computing device 100 reports information on one or more recommended products including recommended product information, recommended product selection reason, expected sales volume of recommended product, expected consumer group, recommended sales country, and recommended sales platform in the form of a report. It can be written and provided to the seller terminal 200 .

In step S104 , the computing device 100 may receive a selection of a product to be sold among one or more recommended products from the seller terminal 200 , and obtain a sale request (eg, a recommended product sale request) for the selected product.

In step S105 , the computing device 100 may select a sales country of the recommended product according to the request to sell the recommended product obtained from the seller in step S104 .

In various embodiments, the computing device 100 may select one or more countries in which the expected sales volume is equal to or greater than the reference sales volume, as the sales country, based on the predicted sales volume of each of the one or more recommended products. However, the present invention is not limited thereto.

In various embodiments, a list of countries selling the computing device 100 may be provided to the seller terminal 200, and by receiving a selection of any one country from a plurality of countries included in the list of countries for sale from the seller terminal 200, You can select a country of sale for one or more recommended products. However, the present invention is not limited thereto.

In step S106, the computing device 100 may obtain product sales regulations for one or more sales countries selected in step S105. For example, the computing device 100 includes a plurality of pre-stored plural numbers in an external server (eg, a server that records, stores, and stores various laws and regulations of a sales country, or an external storage server that stores product sales regulations of each country). You can get the product sales regulations of the sales country selected in step S105 among the product sales regulations of . However, the present invention is not limited thereto.

Here, the product sales regulations of the country of sale are specific to specific countries that must be considered in the process of selling specific products to a specific country, such as various rules and regulations to be considered in the process of selling products, customs conditions for customs-based products according to overseas sales, etc. can mean However, the present invention is not limited thereto.

In step S107 , the computing device 100 may select one or more product sales platforms on which to post content selling one or more recommended products.

In various embodiments, the computing device 100 selects one or more product sales platforms in which the number of subscribers is greater than or equal to a reference value among a plurality of product sales platforms in the sales country as product sales content to publish content selling the recommended product. can

In various embodiments, the computing device 100 may provide a product sales platform list to the seller terminal 200 , and from the seller terminal 200 , any one of a plurality of product sales platforms included in the product sales platform list By selecting the sales platform, a product sales platform for one or more recommended products may be selected.

In various embodiments, the computing device 100 selects a product sales platform to publish content for selling one or more recommended products among a plurality of product sales platforms in a country to be sold, based on the attributes of one or more recommended products. can For example, if the attribute of one or more recommended products is a handmade product, a product sales platform that professionally sells handmade products among a plurality of product sales platforms is selected, and a product sales platform on which content selling recommended products is posted. can

In addition, if the one or more recommended products are kids (Kids) products, the computing device 100 is a product sales platform that specializes in selling a plurality of product sales platforms kids products in a country to sell the content of the recommended products. You can select a product sales platform to post. However, the present invention is not limited thereto.

In various embodiments, when the product sales platform is selected through step S107 , the computing device 100 may automatically perform a subscription and seller registration procedure for the product sales platform selected based on seller information previously input from the seller. have.

In step S108 , the computing device 100 may obtain product sales regulations for the product sales platform selected in step S107 . For example, the computing device 100 performs step S107 among a plurality of product sales regulations pre-stored in an external server (eg, a product sales platform server or an external storage server for storing product sales regulations of each of the plurality of product sales platforms). You can get the product sales regulations of the selected product sales platform in . However, the present invention is not limited thereto.

Here, the product sales regulations of the product selling platform may refer to various rules required in the process of posting content for selling products. For example, a product sales regulation of a product sales platform may include a content type, a format of a recommended product image included in the contents, a purchase process procedure for each product sales platform, and the like. However, the present invention is not limited thereto.

In step S109 , the computing device 100 sells one or more products using the product sales regulations of one or more recommended products, sales countries and product sales platforms, and sales countries and product sales platforms selected through steps S101 to S108 , respectively. content can be created. Hereinafter, it will be described with reference to FIGS. 4 to 6 .

4 is a flowchart of a method of generating content for the sale of one or more recommended products, in various embodiments, and FIG. 5 is, in various embodiments, for the sale of one or more recommended products posted on a domestic product sales platform. It is a diagram exemplarily showing content, and FIG. 6 is a diagram exemplarily showing content converted according to product sales regulations of a product sales platform in various embodiments.

Referring to FIG. 4 , in step S210 , the computing device 100 may collect the first content 10 for selling one or more recommended products selected from a domestic product sales platform.

Here, the first content 10 may mean content for selling one or more recommended products posted on a domestic product sales platform. For example, as shown in FIG. 5 , the first content includes at least one image 11 of one or more recommended products, name information 12 of one or more recommended products, price information 13, and detailed product settings. information 14 . However, the present invention is not limited thereto, and may further include product information of the corresponding product.

In various embodiments, the computing device 100 transmits information on one or more recommended products to the seller terminal 200 when there is no domestic product sales platform on which the first content 10 for selling one or more recommended products is posted. A product information input UI to be input may be provided, and images of one or more recommended products may be uploaded or various information about one or more recommended products may be input through the product information input UI. However, the present invention is not limited thereto.

In various embodiments, the computing device 100 may extract a plurality of product descriptions for one or more recommended products included in the first content, and determine an attribute for each of the plurality of extracted product descriptions.

In step S220 , the computing device 100 may convert images of one or more recommended products according to product sales regulations of a pre-selected product sales platform. For example, when the computing device 100 needs to change the background color of the product image to be sold to white according to the product sales regulations of the pre-selected product sales platform, the background color of the image for one or more recommended products obtained in step S210 It can be converted to white (eg, 21 in FIG. 6 ). However, the present invention is not limited thereto.

In step S230 , the computing device 100 may translate information on one or more recommended products according to a pre-selected sales country. For example, if the pre-selected sales country is an English-speaking country (eg, United States, United Kingdom, Australia, Canada, etc.), information on one or more recommended products obtained in step S210 may be translated into English (eg, FIG. 6 ) 22 to 24).

In various embodiments, the computing device 100 may convert the domestic selling price (KRW) of the one or more recommended products into the legal currency of the selling country in consideration of the exchange rate. However, the present invention is not limited thereto.

In step S240 , the computing device 100 performs second content (eg, FIG. 6 ) including a product description of one or more recommended products translated according to product sales regulations preset in the product sales platform and one or more recommended product images converted. ) can be created.

In various embodiments, the computing device 100 selects content that sells a product of the same or similar category as one or more recommended products to be sold among a plurality of contents posted on the product sales platform, and is the same as or similar to the selected content A second content having a shape may be generated. However, the present invention is not limited thereto.

In various embodiments, the computing device 100 may select content having the highest sales volume among a plurality of content posted on the product sales platform, and generate second content having the same shape as the selected content. However, the present invention is not limited thereto.

Again, referring to FIG. 3 , in step S110 , the computing device 100 transfers the content (eg, the second content, FIG. 6 ) for selling one or more recommended products generated in step S109 to the product sales platform selected through step S107. can be posted on Thereafter, the computing device 100 may provide information about the content posted on the product sales platform (eg, information on the form and status of the content posted on the product sales platform, etc.) to the seller terminal 200 . However, the present invention is not limited thereto.

In step S111 , the computing device 100 may obtain an advertisement and a promotion request for a corresponding recommended product from the seller terminal 200 .

In steps S112 and S113, the computing device 100 may obtain advertisement regulations from a sales country and a product sales platform according to the advertisement and promotion request obtained from the seller terminal 200 through step S111.

Here, the advertisement regulations may mean various rules and regulations to be considered in advertising a specific product. For example, the advertisement rules may include the type, duration, method, and words that should not be included in the advertisement. However, the present invention is not limited thereto.

In step S114 , the computing device 100 may generate advertisements and promotional content for one or more recommended products according to the advertisement regulations of the sales country and the advertisement regulations of the product sales platform obtained through steps S112 and S113 .

In step S115 , the computing device 100 may publish advertisements and promotional content generated in step S114 . For example, the computing device 100 may publish corresponding advertisements and promotional content on a product sales platform on which content for selling one or more recommended products is posted. However, the present invention is not limited thereto, and any platform capable of posting advertisements and promotional content for the product may be applied.

In various embodiments, the computing device 100 may obtain an advertisement and promotion consent request for one or more recommended products in the process of obtaining a sale request for one or more recommended products (eg, step S104) and sell one or more recommended products Advertisement and promotion content of one or more recommended products can be created at the same time as content that can be posted automatically. However, the present invention is not limited thereto.

In operation S116 , when a purchase request for one or more products is input through content selling one or more recommended products, the computing device 100 may proceed with a purchase process through the product sales platform.

Here, the purchase process refers to a process of purchasing a product, and may include adding the product to a shopping cart, a purchase request, a payment request, and a delivery request. However, the present invention is not limited thereto.

In step S117 , when a purchase process for one or more recommended products is in progress through content posted on a product sales platform of a country to be sold, the computing device 100 provides information on the purchase progress according to the purchase process at least one or more It may be guided to the seller terminal 200 of the recommended product. For example, when a purchase request for one or more recommended products occurs, the computing device 100 may include purchase request information (eg, sales country and product platform information in which the purchase request occurred, purchaser information, and quantity information) may be provided to the seller terminal 200 .

In various embodiments, the computing device 100 may provide purchase request information for one or more recommended products to the seller terminal 200 in the form of a push bar. However, the present invention is not limited thereto.

In step S118 , when the payment process for one or more recommended products is completed from the buyer, the computing device 100 may obtain a payment completion and delivery request for the corresponding product from the product sales platform server 400 .

In step S119, the computing device 100 may determine a delivery method and a delivery company for delivering one or more recommended products when payment is completed and a delivery request for the corresponding product is obtained through step S118, and in step S120, computing The device 100 may request delivery according to the delivery method and delivery company selected in step S119 . Hereinafter, it will be described with reference to FIG. 7 .

7 is a diagram exemplarily illustrating the form of a plurality of delivery methods applicable to various embodiments.

Referring to FIG. 7 , in various embodiments, when payment for one or more recommended products is completed through a purchase process, the computing device 100 includes attributes of one or more sold recommended products, and a country in which the one or more recommended products are sold. , a delivery method of one or more recommended products may be determined using at least one of a desired delivery date and a delivery cost of the buyer, and one or more delivery companies for delivery of the one or more recommended products may be selected based on the determined delivery method.

In various embodiments, when the computing device 100 intends to deliver the product from the seller in the first country to the purchaser in the second country, the computing device 100 may use a delivery company in the first country to deliver the product of the seller to the buyer. . For example, the computing device 100 may be any one shipping company capable of delivering a seller product in a first country to a buyer in a second country among a plurality of shipping companies in the first country, that is, overseas delivery among the shipping companies in the first country. You can choose a shipping company that can do this. In this case, the computing device 100 selects a delivery company in the first country capable of overseas delivery by using at least one of the attributes of the sold one or more recommended products, the country where the one or more recommended products are sold, the buyer's desired delivery date, and the delivery cost. can do. However, the present invention is not limited thereto.

In various embodiments, the computing device 100 may use a delivery company in the second country to deliver the seller's product to the buyer. For example, the computing device 100 is any one shipping company capable of delivering a seller product in a first country to a buyer in a second country among a plurality of shipping companies in the second country, that is, overseas delivery among the shipping companies in the second country. You can choose any possible shipping company. In this case, the computing device 100 selects a shipping company in a second country capable of overseas delivery using at least one of the attributes of the sold one or more recommended products, the country where the one or more recommended products are sold, the buyer's desired delivery date, and the delivery cost. can do. However, the present invention is not limited thereto.

In various embodiments, the computing device 100 uses a shipping company in a first country to deliver to an airport in a second country, and uses a method for shipping from an airport in the second country to a shipping company in a second country to the seller of goods can be delivered to the buyer. For example, the computing device 100 may select one delivery company from among a plurality of delivery companies in a first country to be in charge of delivery to an airport in a second country, and a second delivery company among a plurality of delivery companies in the second country. You can select one carrier to deliver to the buyer at the country's airport. At this time, the computing device 100 is a shipping company of a first country capable of overseas delivery using at least one of the attributes of the sold one or more recommended products, the country where the one or more recommended products are sold, the buyer's desired delivery date, and the delivery cost. You can select a shipping company in 2 countries. However, the present invention is not limited thereto.

In various embodiments, the computing device 100 delivers to an airport in a first country using a shipping company in a first country and delivers from an airport in the first country to a shipping company in a second country by using a shipping company. of goods can be delivered to the buyer. For example, the computing device 100 may select one delivery company from among a plurality of delivery companies in a first country to be in charge of delivery to an airport in a first country, and a first delivery company among a plurality of delivery companies in a second country. One delivery company to deliver to the buyer at the airport of the country, that is, a delivery company capable of overseas delivery among delivery companies in the second country may be selected. At this time, the computing device 100 uses at least one of the attributes of the sold one or more recommended products, the country in which the one or more recommended products are sold, the buyer's desired delivery date, and the delivery company in the first country and the first country that can be shipped overseas. You can select a shipping company in 2 countries. However, the present invention is not limited thereto.

In various embodiments, the computing device 100 uses a shipping company in a first country to deliver to an airport in a first country, uses a forward company to deliver from an airport in a first country to an airport in a second country, and The seller's goods can be delivered to the buyer by using a national delivery company to deliver the goods from the airport in the second country to the buyer. For example, the computing device 100 may select one delivery company to be in charge of delivery to the airport of the first country among a plurality of delivery companies in the first country, and at the airport of the first country among the plurality of forwarding companies. A forwarding company for delivery to the airport of the second country may be selected, and one delivery company to be delivered to the buyer at the airport of the second country among a plurality of delivery companies of the second country may be selected. In this case, the computing device 100 uses at least one of the attributes of the sold one or more recommended products, the country in which the one or more recommended products are sold, the buyer's desired delivery date, and the delivery cost of the delivery company in the first country and delivery in the second country. You can select a company and a forwarding company. However, the present invention is not limited thereto.

In an embodiment, the proposal information may be transmitted to one or more companies capable of forwarding on a route from the delivery company in the first country to the delivery company in the second country. Each proposal company may transmit costs and service items for undertaking forward work, and the server may provide this information to at least one of the shipping company in the first country, the shipping company in the second country, and the buyer.

For example, depending on the cost and service item, total shipping cost estimate, delivery period, and safe service (eg damage or loss prevention measures, insurance, etc.) information may be provided, and based on this, the selected company may be selected as the forward company. .

According to an embodiment, each forwarding company may acquire information on various delivery routes. In order to obtain information on the delivery route, the forwarding company may have to pay a predetermined fee, but is not limited thereto.

In addition, each forwarding company can use the challenge function to request forwarding through itself by modifying the delivery route even if the delivery route is slightly out of their location. In this case, the delivery route may be changed according to the selection of the local delivery company or the buyer, and if the delivery route is changed, the forwarding company may pay an additional fee for using the challenge function.

In various embodiments, the computing device 100 provides a product packaging and delivery service for picking, inspecting, packaging, and shipping the generated sales information when the sales information is generated from an overseas sales site. It can be provided automatically by the server.

A method of selecting a recommended product for overseas sales of the aforementioned product and providing a sales service has been described with reference to the flowchart shown in the drawings. For a simple explanation, a method of selecting a recommended product for overseas sales of a product and providing a sales service has been described with a series of blocks, but the present invention is not limited to the order of the blocks, and some blocks are shown in the present specification and the procedure It may be performed in a different order or may be performed concurrently. In addition, new blocks not described in this specification and drawings may be added, or some blocks may be deleted or changed.

As mentioned above, although embodiments of the present invention have been described with reference to the accompanying drawings, those skilled in the art to which the present invention pertains can realize that the present invention can be embodied in other specific forms without changing its technical spirit or essential features. you will be able to understand Therefore, it should be understood that the embodiments described above are illustrative in all respects and not restrictive.

100: Device (or computing device) providing service for selecting and selling recommended products
200: user terminal
300 : external server
400: network

Claims (10)

A method performed by a computing device, comprising:
collecting overseas sales information for a plurality of products, wherein the overseas sales information includes overseas sales volume, consumer group, and product evaluation information;
selecting one or more recommended products for overseas sales by using the collected overseas sales information;
generating content for selling the selected one or more recommended products based on product sales regulations of a country to be sold; and
Posting the generated content on a product sales platform of a country to be sold,
Creating the content includes:
Based on the attribute of the one or more recommended products, the attribute of the one or more recommended products includes at least one of a type of a recommended product, a production method, and a consumer group. determining a product sales platform on which content for sale of the one or more recommended products will be posted; and
and generating content for selling the one or more recommended products based on a product sales rule set in the determined product sales platform,
The step of selecting the one or more recommended products,
selecting a plurality of candidate products in which the overseas sales volume is greater than or equal to a reference sales volume among the plurality of products;
calculating a reference score of each of the selected plurality of candidate products based on the sales volume of each of the selected plurality of candidate products;
Based on the rating for each of the selected plurality of candidate products, the reference score is corrected by adding a value of a predetermined size to the reference score of each of the plurality of calculated candidate products, wherein the value of the predetermined size is the value of the selected Which will be determined according to the range to which the rating for each of the plurality of candidate products belongs; and
Based on the corrected reference score, comprising the step of selecting the one or more recommended products from among the selected plurality of candidate products,
How to select recommended products and provide sales services for overseas sales of products. delete According to claim 1,
The step of selecting the one or more recommended products,
extracting one or more keywords from social data for each of the plurality of products;
scoring each of the plurality of products using the extracted one or more keywords; and
Comprising the step of selecting the one or more recommended products among the plurality of products according to the result of the scoring,
How to select recommended products and provide sales services for overseas sales of products. According to claim 1,
Creating the content includes:
collecting first content for selling the selected one or more recommended products from a domestic product sales platform;
extracting a plurality of product descriptions for the one or more recommended products included in the first content, and determining an attribute for each of the plurality of extracted product descriptions;
translating each of the plurality of product descriptions for which the attribute is determined into a language of a country to be sold;
converting the form of the collected first content and the one or more recommended product images included in the collected first content according to product sales regulations of a country to be sold; and
Generating second content including a product description of the translated one or more recommended products and the converted one or more recommended product images according to product sales regulations set in the product sales platform,
How to select recommended products and provide sales services for overseas sales of products. delete According to claim 1,
obtaining an advertisement and promotion request for the one or more recommended products from a seller of the one or more recommended products; and
In accordance with the requested advertisement and promotion request, advertisements and promotional contents for the contents posted on the product sales platform of the country to be sold are generated, but according to the advertisement regulations of the country in which the contents are to be sold and the product sales platform in which the contents are posted. further comprising converting advertising and promotional content for the content based on
How to select recommended products and provide sales services for overseas sales of products. According to claim 1,
When the purchase process for the one or more recommended products is performed through the content posted on the product sales platform of the country to be sold, information on the purchase progress according to the purchase process is sent to the seller terminal of the one or more recommended products further comprising the step of guiding,
How to select recommended products and provide sales services for overseas sales of products. 8. The method of claim 7,
When payment for the one or more recommended products is completed through the purchase process, using at least one of an attribute of the sold one or more recommended products, a country where the one or more recommended products are sold, a buyer's desired delivery date, and a delivery cost determining a delivery method of the one or more recommended products; and
Further comprising the step of selecting one or more delivery companies for delivery of the one or more recommended products based on the determined delivery method,
The step of determining the delivery method of the one or more recommended products,
When the one or more recommended products are shipped from a seller in a first country to a buyer in a second country, using a shipping company that can deliver overseas among the shipping companies in the first country, overseas delivery among the shipping companies in the second country delivery of the one or more recommended products to the airport of the first country using a shipping company of the first country and the one or more recommended products from the airport of the first country to the airport of the second country Delivery of the one or more recommended products by forwarding the one or more recommended products and using a delivery company in the second country to deliver the one or more recommended products from the airport of the second country to the purchaser determining the manner;
How to select recommended products and provide sales services for overseas sales of products. a memory storing one or more instructions; and
a processor executing the one or more instructions stored in the memory;
The processor by executing the one or more instructions,
An apparatus for performing the method of claim 1 . A computer program stored in a computer-readable recording medium in combination with a computer, which is hardware, to perform the method of claim 1.

Images