KR102026900B1 - Mobile targeting advertising system for local residents - Google Patents

Abstract

The present invention relates to a mobile targeting advertisement system which selects targeted members based on keywords representing features of advertisement content, advertisement target area information, and member information including residence area information of subscribed members, transmits advertisement content to mobile devices of the members, and distribute rewards to members who have watched and responded to the transmitted advertisement content. According to the present invention, the mobile targeting advertisement system for local residents comprises: a database to store member information of subscribed members including residence area information; an advertisement storage unit to match and store advertisement content provided by affiliated partners, keywords representing features of the advertisement content, and advertisement target area information of the advertisement content; a selection unit to select targeted members of the advertisement content based on the stored keywords, advertisement target area information, and member information; an advertisement transmission unit to transmit the stored advertisement content to mobile devices of the selected members; and a profit distribution unit to distribute rewards provided by the affiliated partners to members who have received, watched, and responded to the transmitted advertisement content.

Description

Mobile targeting advertising system for local residents}

The present invention relates to a mobile advertisement system that provides advertisement contents targeting a specific region to the local residents, and more specifically, keywords and advertisement target region information representing the characteristics of the advertisement contents, and the residential region of the member who has registered as a member. The present invention relates to a mobile targeting advertisement system that selects a target member based on member information including information, transmits advertisement contents to the mobile device of the member, and distributes rewards to members who watch and respond to the transmitted advertisement contents.

Advertisements generally refer to information activities invested by companies, individuals, or groups to inform the world of goods, services, ideologies, creeds, and policies to achieve their intended purpose. Audio-visual media such as video, text, pictures, and audio are mobilized.

Conventionally, television, radio, and newspapers have been widely used as a medium for such advertisements, but recently, the effectiveness of advertisements through radios and newspapers is gradually decreasing. Instead, the proportion of advertisements through the Internet connected to computers and mobile devices is increasing. It is increasing.

For this reason, in the advertising industry, the necessity of an advertising method using a mobile device has been raised, and accordingly, a new form of advertisement suitable for the characteristics of the mobile device has appeared, and the methods are gradually diversified.

However, in various ways, indiscriminately offered ads can cause mobile device users to have a disapproval of mobile ads, often unreliable in regard to the content and source of the ads provided, and far from each user's interests. Due to the high number of distant advertisements, users of mobile devices have habitually overrun advertisements provided to mobile devices, which leads to a decrease in mobile advertisement effectiveness.

In order to solve such a problem, the invention relates to an advertisement system, etc. of Korean Patent Application Publication No. 2003-0087488, "Online Local Information Advertising and Recommendation Method Using User Information" and Korean Registered Patent Publication No. 10-0775755, "Local Advertisement RBT Service". Provision method and system ”,“ Regional advertisement provision method and system and recording medium therefor ”of Korean Patent Publication No. 10-2009-0021993 and“ Online regional advertising system ”of Korean Patent Publication No. 10-2016-0004226 Has been made public.

In the "Open Online Local Information Advertising and Recommendation Method Using User Information" of Korean Patent Laid-Open Publication No. 2003-0087488, the infant institution information of the area is displayed as a banner based on the user information of the logged in visitor, and the local information recommendation window It is configured to include the step of outputting the advertiser to effectively deliver the advertisement to the user with a high acceptance, accordingly the invention has been proposed a method for the user to conveniently obtain the necessary information, the Republic of Korea registration Patent Publication No. 10-0775755, "Local Advertisement RBT Service Provision Method and System" includes a step in which a local advertisement RBT server searches for a local advertisement or region information corresponding to a sender's location, and the local advertisement RBT server voices to a terminal. Set up your channel and send voice prompts for searched local ads or local listings to RBT It provides a method and system comprising a step of transmitting to the mobile terminal to provide the holder of the mobile terminal using the call waiting time as a useful information acquisition means by providing the location-based area information or local advertising as a ringback tone when calling The invention has been proposed.

In addition, the "Regional advertisement providing method and system and recording medium therefor" of the Republic of Korea Patent Publication No. 10-2009-0021993 of the Republic of Korea classified by terminating the destination phone information to receive the advertising data stored in the storage medium and extracted from the server The invention has been proposed and a method and system for providing a targeted advertisement or promotional material to a user, comprising the step of transmitting the advertising data to the incoming call destination receiving the received advertisement data, the Republic of Korea Patent Publication No. 10 -2016-0004226, "On-line regional advertising system" provides a multi-family housing information to provide a connection environment to independently obtain the multi-family housing information, and provides a multi-family housing information to the connected user terminal Providing advertisement information of area including study and apartment house to user terminal Has been proposed invention relates to a system that is configured to include an offer regional advertising information to conduct effective advertising to local residents.

Republic of Korea Patent Publication No. 2003-0087488 (2003. 11. 14) Republic of Korea Patent Publication No. 10-0775755 (Nov. 05, 2007) Republic of Korea Patent Publication No. 10-2009-0021993 (2009. 03. 04) Republic of Korea Patent Publication No. 10-2016-0004226 (2016. 01. 12)

Mobile targeting advertising system for local residents according to the present invention,

Due to the indiscriminately provided ads, there was a problem that the effectiveness of ads using mobile devices is reduced.

As a result, a need for a method for improving the effectiveness of advertisements has been raised. Therefore, the purpose of the present invention is to present a solution.

In order to achieve the above object, the mobile targeting advertisement system for local residents according to the present invention,

An advertisement system for transmitting advertisement content stored in a management server to a mobile device on which a member application is installed, the advertisement system comprising: a database in which member information of a user who has registered as a member is stored; An advertisement storage unit which matches and stores advertisement contents provided by affiliated partners, keywords representing characteristics of the advertisement contents, and advertisement target region information of the advertisement contents; A selection unit to select a member that is a target of the advertisement content based on the stored keyword, the advertisement target region information, and the member information; An advertisement transmitter for transmitting the stored advertisement contents to the mobile device of the selected member; A revenue distribution unit for distributing rewards provided by affiliated partners to members who have received and viewed the transmitted advertisement contents; It proposes a mobile targeting advertising system targeting local residents, characterized in that is configured to include.

In addition, the mobile targeting advertising system targeting the local residents according to the present invention is characterized by classifying the membership grade according to the member's viewing and response performance for the transmitted advertising content, and differentially distribute the rewards according to the classified membership grade Analyzing the member's interests according to the member's viewing and response performance of the transmitted advertisement contents, selecting retargeting members, and increasing the frequency of transmitting the advertisement contents of the interests to the selected retargeting members. It features.

Mobile targeting advertising system for local residents according to the present invention,

Providing advertisement contents for a specific region to the local residents, but by providing the targeted advertising content based on the membership information of the registered local residents, the effect of improving the advertising has occurred,

By classifying membership grades according to the member's viewing and response performance on the transmitted advertisement contents, and dividing rewards according to the classified membership grades, the interest of the advertisement contents can be enhanced to improve the effect of advertisement. Has occurred,

The retargeting member is selected by analyzing the member's interests according to the member's viewing and response performance of the transmitted advertisement contents, and the advertisement contents of the interest are sent to the selected retargeting member to improve the effect of the advertisement. A possible effect has occurred.

1 is a configuration diagram of a management server which is one component of a mobile targeting advertisement system targeting local residents according to the present invention.
2 is an exemplary view according to an embodiment of a mobile targeting advertisement system targeting local residents according to the present invention.
3 is an exemplary view according to another embodiment of a mobile targeting advertisement system targeting local residents according to the present invention.
Figure 4 is a block diagram of a mobile device which is another component of the mobile targeting advertising system for local residents according to the present invention.
5 is an exemplary view according to another embodiment of a mobile targeting advertisement system targeting local residents according to the present invention.

The present invention relates to a mobile advertising system for providing a local advertising content for a particular area,

A database 110 including member information of a user who has registered as a member, including residential area information; An advertisement storage unit 120 matching and storing advertisement contents provided by affiliated partners, keywords representing characteristics of the advertisement contents, and advertisement target region information of the advertisement contents; A selector 130 that selects a target member of an advertisement content based on the stored keyword, advertisement target region information, and member information; An advertisement transmitter 140 for transmitting the stored advertisement content to the mobile device 200 of the selected member; A revenue distribution unit 150 for distributing rewards provided by affiliated partners to members who have received and viewed the transmitted advertisement contents; It relates to a mobile targeting advertising system for local residents, characterized in that configured to include.

That is, the present invention relates to an advertisement system for transmitting the advertisement content stored in the management server 100 to the mobile device 200 is installed member application, as shown in Figure 1 the database 110, the advertisement Storage unit 120, the sorting unit 130, the advertisement transmitting unit 140 and the revenue distribution unit 150 integrally constitutes the management server 100.

Hereinafter, with reference to the accompanying drawings will be described embodiments of the present invention;

First, a business operator and the like who want to provide a mobile targeting advertisement system targeting the local residents according to the present invention to the general public have a management server 100 for implementing the system, and use the system to provide products, services or local news. Affiliate partners and users who want to provide the information, and the user who wants to get information about products, services or local news using the system, and in addition to the rewards in response to the viewing of advertisements, installed on their mobile device 200 The application for membership must be distributed online.

Therefore, a user who wants to be provided with information about products, services, and local news through the member application can install the member application on his mobile device 200 and execute the member registration, and log in after the member registration. Afterwards, the advertisement content may be used to obtain rewards according to the viewing and response of the advertisement content and to receive the targeted advertisement content.

However, in the use of the mobile targeting advertisement system through the member application, membership registration and login are not essential, and membership may be omitted or login may be omitted, but membership may be omitted or login may be omitted. According to the present disclosure, the available range may be limited, such as limited comment writing, and a disadvantage may occur such as differential payment or non-payment of rewards according to viewing and response of advertisement content.

That is, a user who cannot log in by omitting a member can obtain information on a product, service, or local news through the application for membership, but the available range is limited, such as limited comment writing, and the viewing and response of advertisement content is limited. Rewards cannot be obtained and targeted advertisement contents cannot be provided.

In addition, the user who signed up, but skipped the login, that is, the member can obtain information about the product, service or local news through the application for the member, but the available scope is limited, such as limited comment writing, the reward is Differential payments may be made and targeted advertising content may not be provided.

However, the mobile targeting advertising system for local residents according to the present invention is configured to be able to earn rewards according to the viewing of the advertising content even for users who have signed up for membership, but do not log in. For a detailed description of the configuration of the invention refer to the description of the extraction unit 210 below.

In addition, the logged-in user, that is, the member can obtain information about products, services or local news through the application for members, and there is no limitation on the available range, and the rewards can be obtained according to the viewing and response of the advertising content. In addition, the user may be provided with an enhanced benefit compared to a user who skips membership or login, such as being provided with targeted advertisement content.

At this time, rewards provided to members according to viewing of the advertisement contents are provided by affiliated partners that provide the corresponding advertisement contents, and are deducted in proportion to the number of times of viewing by the user after a reward amount of the designated amount is allocated to each advertisement contents. If the user cannot log in by omitting the member registration or membership, a reward for the deducted compensation money may be lost because the user cannot obtain a reward for viewing the advertisement content.

Therefore, the mobile targeting advertising system for local residents according to the present invention is characterized by separately earning rewards that are not provided to users who are not members, who have received and watched advertisement content among rewards provided by affiliated partners. Rewards earned in a manner that can be donated to sponsored organizations, etc., may be provided collectively at the time of membership registration of the user who omitted the membership, the detailed description of the configuration of the present invention for implementing these features is extracted below Reference is made to the description of section 210.

As described above, the user who wants to use the mobile targeting advertising system can install the member application on his mobile device 200 and execute a membership registration. In addition to the item, member information such as account number, residential area information, work area information, area of interest, gender, age, height, weight, marital status, number of children, and gender of the child may be further input.

This member information is used to analyze the user's place of residence, work area and interests, and is necessary for the member to remit the accumulated savings when applying for refund. There is no need to enter it, but you can enter it freely by choice, but the account number is essential for refund, so you must enter it at least when you apply for refund.

The database 110 stores the member information input by the user at the time of membership registration, so that it can be used when logging in by the user, and can be used to provide products, services or local news. Activities such as watching, public relations, comments, and reviews can be accumulated so that rewards can be accumulated.

The advertising content provided by the affiliated partners includes both commercial and non-profit advertisements, and may be transmitted to and displayed on the user's mobile device 200 such as a video advertisement, a poster advertisement, a text advertisement, or a voice advertisement, regardless of the type thereof. The keyword is one or more words related to the advertisement content such as the name of the product and the type of service, so that the advertisement content can be easily classified and searched.

Therefore, the affiliated partner may upload the pre-written advertisement content using the mobile device 200 in which the member application is installed, input a keyword, and the uploaded advertisement content and the keyword related thereto may be stored in the advertisement storage unit 120. ), But before being provided to the user, it should be examined for falsehood, illegality, etc.

The selector 130 must match the residential area information, the work area information and the target area information of the advertisement content stored in the advertisement storage unit 120 among the member information stored in the database 110 to be advertised. Advertisement information stored in the advertisement storage unit 120 by selecting the member information of the region to be selected, interest area, gender, age, height, weight, marital status, the number of children and the gender of the child among the member information stored in the database 110 The member information to which the advertisement content is to be advertised is selected by matching the keyword of the content, and the advertisement transmitting unit 140 transmits the advertisement content to the mobile device 200 of the user corresponding to the selected member information.

In addition, the advertisement content provided by the affiliate partner may further include advertisement target user information regarding a user characteristic such as gender and age, which the affiliate partner directly specifies, in addition to the advertisement target region information. The selection unit 130 may include a database ( On the basis of the member information stored in 110, the member corresponding to the advertisement target user information is selected so that the advertisement transmitting unit 140 can transmit the advertisement content to the mobile device 200 of the user corresponding to the selected member information. do.

In other words, the advertisement contents provided by affiliated partners can be targeted to all without restriction on region, gender, age, etc., and can be targeted only to users who reside in a limited specific region, and can only target users who satisfy specified conditions. Since the screening unit 130 may have various preconditions, the selector 130 satisfies the preconditions by selecting a user who is the target of the advertisement based on the advertisement target region information, the keyword, and the member information.

However, when the advertisement content provided by the alliance cooperation targets all without restriction on region, gender, age, etc., the selection process by the selecting unit 130 is not necessarily necessary for the corresponding advertisement content.

As described above, as shown in FIG. 2, the selected user's mobile device 200 may receive advertisement content of a product or service related to the user and receive local news where the user lives or goes to work. In addition, the user can watch the received advertising content and local news, and can promote the content by sending a link for viewing the advertising content to another member's mobile device 200 or the mobile device of an acquaintance, or by resending the advertising content. You can leave a comment or comment.

At this time, as shown in Figure 3, the application for members can easily obtain the type of advertising content, local news desired by the user by displaying the classified advertising content, local news classified by category according to the advertisement target region information, keywords, etc. It can be configured to.

In addition, users can watch ad content sent from other users, resend it to other users, view comments or reviews left by other users, send messages to others who have left comments or reviews, You can request a live conversation.

This configuration improves the user's ability to check other users' comments or reviews in general Internet shopping malls, but it is impossible to connect users to get more specific information. The details can be reflected in the user's activity history, leading to benefits such as rewards and user's ratings.

In addition, the mobile targeting advertising system may be configured to go through an authentication process for authenticating that the member is a resident of a particular region so that the corresponding advertisement content can be transmitted only to residents who actually live in the region targeted by the advertisement content. To prevent the loss of rewards paid in accordance with the viewing of the advertising content.

As a certification procedure for certifying that a member is a resident of a specific region, an ID card such as a resident registration card or a driver's license may be photographed and uploaded and authenticated through the application for membership. Uploading a company's business registration certificate, etc. may be applied, and the personal information displayed on the ID card may be masked by the user.

The revenue distribution unit 150 is affiliated with a member who has been sent from the advertisement storage unit 120 to perform an activity such as watching, responding, that is, promoting or leaving a comment or a review of the advertisement content received by the mobile device 200. The rewards provided by the partners are distributed, and the rewards may be composed of various types such as points convertible into cash, gift certificates, coupons, etc. according to the member's selection.

In addition, as shown in FIG. 4, the mobile targeting advertisement system targeting local residents according to the present invention includes an extracting unit 210 for extracting a unique number of the mobile device 200 that executes the member application. Characterized in that, the unique number of the mobile device 200 extracted by the extraction unit 210 may be a 15-digit number assigned to each mobile device 200, the official name thereof is the international mobile International Mobile Station Equipment Identity (IMEI).

The unique number of the mobile device 200 extracted by the extraction unit 210 is transmitted to the management server 100 alone or to the management server 100 along with the viewing history of the advertisement content by the user to the data. It is a configuration that is stored in the base 110, the stored viewing history and unique number can be used to compensate for the user who signed up but skipped the login, the newly registered user to the advertising content watched before membership registration It can be used for compensation.

That is, the mobile device 200 unique number of the member who has received and viewed the advertisement contents provided by the affiliated partner after signing up, but omitted the login, has a history extracted by the extracting unit 210, and is not logged in. Once the unique number is extracted and sent to the management server 100 together with the viewing history, the reward according to the viewing of the advertisement content may be provided by the revenue distribution unit 150.

In addition, as shown in FIG. 4, the mobile targeting advertisement system for local residents according to the present invention receives and receives advertisement contents provided by affiliated partners, but the earning unit for accumulating rewards not provided to users who are not members ( And 220).

As described above, rewards provided by affiliated partners are deducted according to the number of times the advertisement contents are viewed, and are immediately provided to the member who viewed the advertisement contents or the user who received and viewed the advertisement contents without a subscription history. Rewards cannot be provided, resulting in the loss of the target of the deducted reward.

Therefore, the earning unit 220 by accumulating a certain amount of rewards for which the payment target is lost, so that the accumulated rewards can be used as a donation or a user who has received and viewed the advertising content in the absence of membership registration history.

That is, the extractor 210 is configured to extract the unique number of the mobile device 200 running the member application, so that the user mobile device 200 receiving and viewing the advertisement content without a member registration history. The unique number of the extracted by the extracting unit 210, the extracted unique number and the rewards matched therein are stored in the database 110 to be accumulated at the time of membership registration of the user using the mobile device 200 Configuration.

In other words, the mobile targeting advertisement system targeting local residents according to the present invention is unique to the mobile device 200 that has received and viewed the advertisement contents provided by the affiliated partner but extracted the rewards that are not provided to the user who omitted the membership. Earning by matching the number, if the login occurs with a unique number matching the reward, characterized in that to provide the reward earned by the logged-in mobile device 200, the member of the user who omitted the membership through this configuration The effect of inducing subscription may occur.

However, the unique number of the mobile device 200 stored in the database 110 and the unique number of the rewards matched thereto may be configured to disappear after a certain period of time in consideration of the replacement cycle of the mobile device 200, Rewards matched to the unique number is extinguished by the earning unit 220 may be used as a subsequent donation.

In addition, the mobile targeting advertising system targeting the local residents according to the present invention is characterized by classifying the membership grade according to the member's viewing and response performance for the transmitted advertising content, and differentially distribute the rewards according to the classified membership grade It is done.

As described above, rewards provided to members in accordance with viewing of advertisement contents are provided by affiliated partners that provide the corresponding advertisement contents, and a reward amount, etc., assigned to each advertisement contents is allocated to the number of viewing by the user. The rewards are not distributed equally to all members, but the rewards are distributed equally to members whose ratings are upgraded according to the viewing and response performance of advertising content. Induces activities and encourages unsubscribed members to join.

On the other hand, members whose ratings have been upgraded but whose performance has been deteriorated may be lowered, and rewards may be reduced as the ratings are lowered.

In addition, the mobile targeting advertisement system targeting local residents according to the present invention analyzes the interests of the members according to the member's viewing and response performance of the transmitted advertisement content, selects the retargeting member, and selects the retargeting member. It is characterized by increasing the frequency of transmission of advertising content in the field of interest.

Therefore, the present invention may be configured to include a selection unit for selecting a retargeting member by analyzing the interests of the member according to the member's viewing and response performance for the advertising content, the selection of the retargeting member by the selection unit Member information such as residential area information, work area information, interest area, gender, age, height, weight, marital status, number of children and gender of the child, which the member inputs at the time of membership registration, may be utilized.

In detail, when the advertisement content transmitted to the user mobile device 200 is a video advertisement or a voice advertisement, the member application measures a play time, a play count, and the like of the video advertisement or the voice advertisement, and the transmitted advertisement content is a poster advertisement. Alternatively, in the case of a text advertisement, a poster advertisement or a text advertisement is measured on the screen of the mobile device 200, the number of display times, and the like, and a member's viewing performance of the advertisement content is stored and accumulated in the database 110. To help.

Since the member's viewing performance may be used as an indicator indicating a member's interest field, the selector analyzes the interest field of the member according to the member's viewing performance accumulated in the database 110 to transmit retargeting advertisement content. It is configured to be, and the retargeting advertising content may be presented in a priority when the member is running the member application.

In addition, in the case of promoting to other members or acquaintances or leaving comments or reviews about the advertising content directly viewed by the member, the member application may store and accumulate the activity history of the member in the database 110. The score may be calculated according to the activity history according to the number of letters such as comments or reviews, and the activity history may also be used as an index indicating the member's field of interest and the member's expertise in the field. It is reasonable to reflect on the government.

In addition, a purchase page such as a product provided by an affiliated partner may be configured to input a member's ID used to log in to a member application, and the member's ID entered at the time of purchase of the product may be accumulated in the member's response performance. It can be used as an indicator of member's interests.

In addition, as shown in FIG. 5, the mobile targeting advertisement system for local residents according to the present invention is configured to display advertisement content or local news, which are created by the member, and the advertisement is created by the member. Rewards may be assigned to content or local news in the same manner as advertising content of affiliated partners, target area information and keywords may be matched, and advertisement target user information regarding a user's characteristics such as gender and age directly designated by a member May be further included.

In other words, the advertising content or local news that can be produced by the member and uploaded through the application for membership is different from the advertisement content provided by the affiliated partners and the provider only, and is substantially the same.

In addition, the mobile targeting advertisement system targeting local residents according to the present invention is characterized by providing a map displaying a range of the area targeted by the advertisement content based on the advertisement target region information of the advertisement content.

That is, when the advertising content or local news provided by the affiliated partner or member targets only a certain range of specific areas, the member application provides the user with the advertising content or local news by providing a map to the advertising content or local news. This allows you to easily identify the area you're targeting, and there are many ways to add maps to your advertising content or local stories, such as displaying the map directly on your advertising content or local news, or providing links to maps. Can be configured.

In addition, the mobile targeting advertising system for local residents according to the present invention may be configured to further include a reporting function that the user reports through the application for membership about the advertising content provided to the user, false, exaggerated, illegal, etc. of the local news. And, if the report content is appropriate, the user may be provided with a reward from the operator of the present invention, the corresponding advertising content, affiliated partners who provided the local news, users, etc. to modify the advertising content, local news with reference to the reported content Can be.

At this time, the ad content, local news that is reported on the basis of false, exaggerated, illegal, etc. is determined to be reasonable, the advertisement may be stopped or a warning message may be attached to the advertisement, and the modified advertisement with reference to the reported content The content and local news may be advertised again or the warning message may be released.

The above-described embodiments are provided by way of example so that the technical spirit of the present invention can be sufficiently delivered to those skilled in the art to which the present invention pertains. It is not limited and may be embodied in other forms.

Parts not related to the description are omitted in the drawings in order to clearly describe the present invention, in the drawings, the width, length, thickness, etc. of the components may be exaggerated or reduced for convenience.

Also, like reference numerals denote like elements throughout the specification.

100: management server
110: database 120: advertising storage unit
130: selection unit 140: advertisement transmission unit
150: revenue share
200: mobile devices
210: extraction unit 220: earning unit

Claims (9)

In the advertising system for transmitting the advertising content stored in the management server 100 to the mobile device 200 is installed a member application,
The management server 100,
A database 110 including member information of a user who has registered as a member, including residential area information;
An advertisement storage unit 120 matching and storing advertisement contents provided by affiliated partners, keywords representing characteristics of the advertisement contents, and advertisement target region information of the advertisement contents;
A selector 130 that selects a target member of an advertisement content based on the stored keyword, advertisement target region information, and member information;
An advertisement transmitter 140 for transmitting the stored advertisement content to the mobile device 200 of the selected member;
A revenue distribution unit 150 for distributing rewards provided by affiliated partners to members who have received and viewed the transmitted advertisement contents; Characterized in that comprises a,
An extraction unit 210 for extracting a unique number consisting of an international mobile device identification code assigned to the mobile device 200 executing the member application; Characterized in that comprises a,
Receiving and watching the advertising content provided by the affiliated partner, but if the mobile device 200 unique number of the member who omitted the login is extracted and matching the stored unique number, characterized in that it provides a reward for viewing the advertising content,
Receiving unit 220 for receiving the advertising content provided by the affiliate partner, but earned unprovided reward to the user who omitted the membership; Characterized in that comprises a,
Receive and watch the advertising content provided by the partner partner, but the user does not provide the membership rewards earned by matching the unique number of the extracted mobile device 200, and registered after logging in with the unique number matching the reward When this occurs, it is characterized in that the rewards earned by the logged-in mobile device 200,
The member ratings are classified according to the member's viewing and response performance of the transmitted advertisement contents, and the rewards are differentially distributed according to the classified member ratings.
The retargeting member is selected by analyzing the member's interests according to the member's viewing and response performance of the transmitted advertisement contents, and the frequency of transmitting the advertisement contents of the interested field is increased to the selected retargeting member. ,
It can be configured to send and watch advertising content between users, to view comments or reviews left by other users, to send messages to other users who left comments or reviews, and to request real-time conversations. Mobile targeting advertising system for local residents.
delete delete delete delete delete delete The method of claim 1,
The mobile targeting advertising system for the local residents,
Mobile targeting advertising system for local residents, characterized in that configured to display the advertising content created by the member himself.
The method of claim 1,
The mobile targeting advertising system for the local residents,
A mobile targeting advertisement system for local residents, characterized in that the area of the area targeted by the advertisement content is displayed and provided on a map based on the advertisement target area information of the advertisement content.

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