KR102002644B1 - Method for providing numeral url based up-price transaction service using offline to online flatform - Google Patents

Abstract

Provided is a method for providing an up-price transaction service using a numeric URL-based online-to-offline (O2O) platform which comprises the steps of: receiving a registration request and an O2O platform request of an offline store from a user terminal; distributing an online shopping mall having a numeric domain given from a numeric URL to the user terminal and mapping the numeric domain and an identifier of the offline store to the user terminal to store the same; updating a market value of an up-price of an online shopping mall in real time on the basis of the number of members, goods and sales of the online shopping mall distributed to the user terminal and the number of member stores of the online shopping mall; registering floating value data corresponding to the up-price of the user terminal in fixed value data of the offline store and issuing a registration certificate to the user terminal; and updating the floating value data due to an increase and decrease in the up-price for a transaction of the registration certificate of the user terminal, and calculating a price on the basis of the up-price calculated in real time when a transaction request is present.

Description

[0001] METHOD FOR PROVIDING NUMERAL URL BASED UP-PRICE TRANSACTION SERVICE USING OFFLINE TO ONLINE FLATFORM [0002]

The present invention relates to a method of providing an up-price transaction service using an O2O platform based on a numeric URL, and provides a method of trading an increased value as an object by linking an online shopping mall that has been issued with a numeric domain to an offline store with O2O.

Recently, with the popularization of smartphones and easy payment through PINTECH, various types of O2O (Online to Offline) services are emerging at home and abroad to connect offline and online to create new value. It is growing rapidly. O2O generally refers to a series of activities and business models that deal with services, products, services, etc., linked to online e-commerce and off-line. Recently, innovative business models using smart phones are emerging one after another and many users around the world are using O2O services.

At this time, the O2O service proceeds in the direction of linking online and offline. In this regard, Korean Patent Laid-Open Publication No. 2017-0082287 (published on July 14, 2017) The title of the used book desired to be sold from the seller terminal and the book selling desired information including the desired selling area information are acquired and the title of the used book desired to be purchased from the purchaser terminal and the book And to activate the O2O service in which the used book is traded in the desired trading area in the case where the information of the purchase is matched and in which online and offline are linked.

However, due to the unreasonable and excessive regulation, the regulatory factors such as the deprivation of the preemption effect of domestic O2O companies in the global market have been obstacles to industrial development and the interests of the interest groups in different positions It creates policy issues about how to resolve conflicts when they occur. In the O2O industry, which conflicts with the market interests of existing offline operators and online operators, there is a lack of technology that considers both long-term market and industrial development and ultimately, citizens' There is a pressing need to find ways to solve the difficulties of self-employed people with the impression of hourly wages.

In an embodiment of the present invention, when an online shopping mall is operated by issuing a numeric domain to a user who operates an offline store, the online store is linked to the online store based on the O2O platform. The type value of the online shopping mall is calculated by the market price by the parameters including the number of members of the online shopping mall, the number of the merchant stores and the sales, and the value can be traded between the users by registering the type value, It is possible to provide a method of providing an up-price transaction service using the numeric URL-based O2O platform, which allows a transaction to be smooth at a premium even when the price of the product is increased. It should be understood, however, that the technical scope of the present invention is not limited to the above-described technical problems, and other technical problems may exist.

As a technical means for achieving the above technical object, an embodiment of the present invention is a method for receiving an offline store registration request and an O2O (Online To Offline) platform application from a user terminal, The method comprising the steps of: selling an online shopping mall having a numeric domain, mapping and storing an identifier of a numeric domain and an offline store with a user terminal, storing the number, Updating the price of the up-price of the online shopping mall in real time, registering the flow value data corresponding to the up-price of the user terminal in the fixed value data of the offline store, and issuing the registered right certificate to the user terminal Step, and for the transaction of the registered rights certificate of the user terminal, Updating the data flow value due to the increase and decrease, and if the request transaction exists comprises the steps of calculating the price based on the up-Price calculated in real time.

According to any one of the above-mentioned tasks, when a numerical domain is issued to a user operating an offline store to operate an online shopping mall, an offline store and an online shopping mall are linked based on the O2O platform, By registering the type value of the online shopping mall at a fixed value and calculating the type value of the online shopping mall with the parameters including the number of members of the online shopping mall, the number of merchant stores, and sales, and allowing the value to be traded among the users , The value of the in-between type between the offline store and the online shopping mall is raised, and even if the sale is performed, the premium is smoothly performed.

1 is a view for explaining an up-price transaction service providing system using a numeric URL-based O2O platform according to an embodiment of the present invention.
FIG. 2 is a block diagram illustrating an up-price transaction service providing server included in the system of FIG. 1;
FIG. 3 is a diagram for explaining an embodiment in which an up-price transaction service using a numeric URL-based O2O platform according to an embodiment of the present invention is implemented.
4 is a diagram illustrating a process in which data is transmitted and received between the respective components included in the up-price transaction service providing system using the numeric URL-based O2O platform of FIG. 1 according to an embodiment of the present invention.
5 is a flowchart illustrating an up-price transaction service providing method using a numeric URL-based O2O platform according to an embodiment of the present invention.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings, which will be readily apparent to those skilled in the art. The present invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. In order to clearly illustrate the present invention, parts not related to the description are omitted, and similar parts are denoted by like reference characters throughout the specification.

Throughout the specification, when a part is referred to as being "connected" to another part, it includes not only "directly connected" but also "electrically connected" with another part in between . Also, when an element is referred to as "including" an element, it is to be understood that the element may include other elements as well as other elements, And does not preclude the presence or addition of one or more other features, integers, steps, operations, components, parts, or combinations thereof.

The terms "about "," substantially ", etc. used to the extent that they are used throughout the specification are used in their numerical value or in close proximity to their numerical values when the manufacturing and material tolerances inherent in the stated meanings are presented, Accurate or absolute numbers are used to help prevent unauthorized exploitation by unauthorized intruders of the referenced disclosure. The word " step (or step) "or" step "does not mean" step for. &Quot;

In this specification, the term " part " includes a unit realized by hardware, a unit realized by software, and a unit realized by using both. Further, one unit may be implemented using two or more hardware, or two or more units may be implemented by one hardware.

In this specification, some of the operations or functions described as being performed by a terminal, a device, or a device may be performed instead in a server connected to the terminal, device, or device. Likewise, some of the operations or functions described as being performed by the server may also be performed in a terminal, device or device connected to the server.

In this specification, some of the operations or functions described in the mapping or matching with the terminal are used for mapping or matching the unique number of the terminal or the identification information of the individual, which is the identification data of the terminal . ≪ / RTI >

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, the present invention will be described in detail with reference to the accompanying drawings.

1 is a view for explaining an up-price transaction service providing system using a numeric URL-based O2O platform according to an embodiment of the present invention. 1, an up-price transaction service providing system 1 using an O2O platform based on a numeric URL includes a user terminal 100, an up-price transaction service providing server 300, at least one purchase request terminal 400 . However, since the up-price transaction service providing system 1 using the numeric URL-based O2O platform of FIG. 1 is only an embodiment of the present invention, the present invention is not limited to FIG.

At this time, the respective components of FIG. 1 are generally connected through a network 200. For example, as shown in FIG. 1, the user terminal 100 may be connected to the up-price transaction service providing server 300 through the network 200. The up-price transaction service providing server 300 may be connected to the user terminal 100 and at least one purchase request terminal 400 through the network 200. [ In addition, at least one purchase request terminal 400 may be connected to the up-price transaction service providing server 300 through the network 200.

Here, the network means a connection structure in which information can be exchanged between each node such as a plurality of terminals and servers. Examples of such a network include RF, 3rd Generation Partnership Project (3GPP) network, Long Term A Wide Area Network (WAN), a Wireless Local Area Network (WLAN), a Wide Area Network (WAN), and a Wide Area Network (WAN) , A Personal Area Network (PAN), a Bluetooth network, an NFC network, a satellite broadcast network, an analog broadcast network, a DMB (Digital Multimedia Broadcasting) network, and the like.

In the following, the term at least one is defined as a term including the singular and plural, and even though the term " at least one " does not exist, it is to be understood that each constituent may exist singly or plurally, It will be self-evident. It is to be noted that the constituent elements may be provided singularly or plurally in various manners depending on the embodiment.

In the following, the term numeric URL is defined as a primary URL that can be used by all six billion people and provides a screen where you can enter a five-digit number on a single screen, , And provide a site mapped to the corresponding numeric URL. With these numeric URLs, even if each of the six billion people have their own sites, every site with six billion people can be mapped to a five-digit numeric URL, so you do not have to search for unique identifying characters , You do not have to pay the site management costs that you had to pay due to the use of character URLs in the secondary domain, by using a numeric URL that is the primary domain. This is described in detail in the present applicant's registered patent No. 10-1444883 (issued on September 26, 2014), and a description thereof will be omitted.

The user terminal 100 may be a terminal of a user who is given a numerical domain and operates an online shopping mall in a corresponding domain by using a web page, an app page, a program, or an application related to an up-price transaction service using an O2O platform based on a numeric URL . To this end, the user terminal 100 must operate an offline store and connect offline and online to an offline to online (O2O) platform. In addition, the user terminal 100 has a fixed value of an offline store, that is, May be a terminal that registers with the up-price transaction service providing server 300. The user terminal 100 sends a sales request to the up-price transaction service providing server 300 in order to deal with the up-price, and when the up-price transaction service providing server 300 delivers the bidder, And may be a terminal for selecting a bidders and transferring the registered value of the flow value or the operating rights of the online shopping mall to the purchase request terminal 400 as a bidder.

Here, the user terminal 100 may be implemented as a computer capable of connecting to a remote server or terminal through a network. Here, the computer may include, for example, a navigation device, a notebook computer equipped with a web browser (WEB Browser), a desktop, a laptop, and the like. At this time, the user terminal 100 may be implemented as a terminal capable of connecting to a remote server or terminal through a network. The user terminal 100 may be, for example, a wireless communication device with guaranteed portability and mobility, such as a navigation system, a Personal Communication System (PCS), a Global System for Mobile communications (GSM), a Personal Digital Cellular (PDC) Handyphone System), PDA (Personal Digital Assistant), IMT (International Mobile Telecommunication) -2000, Code Division Multiple Access (CDMA) -2000, W-Code Division Multiple Access (W-CDMA), Wibro (Wireless Broadband Internet) A handheld based wireless communication device such as a smartphone, a smartpad, a tablet PC, and the like.

The up-price transaction service providing server 300 may be a server that provides an up-price transaction service web page, an app page, a program, or an application using the numeric URL-based O2O platform. Then, the up-price transaction service providing server 300 registers the offline store with the user terminal 100, requests the issuance of the numeric domain, and sends the issued numeric domain to the online shopping mall In the case of operating, it may be a server that registers the fixed value data of the offline store and registers the flow value of the online shopping mall to the registration department. In addition, the up-price transaction service providing server 300 grasps the number of franchise shops, sales volume, number of members, and the like of the online shopping mall in real time in order to determine the price of the flow value, ). ≪ / RTI > The up-price transaction service providing server 300 may also provide a sales bid notification when selling the online shopping mall itself or selling the operating rights at the user terminal 100, Lt; / RTI > The up-price transaction service providing server 300 makes a successful bid to the user terminal 100 for winning one or a plurality of bidders. When the successful bidder is determined from the user terminal 100, the up- The server may be a server for transferring a message to the purchase request terminal 400 of the successful bidder, and if the payment is made, the registered name of the registered flow value is changed to transfer the name.

Here, the up-price transaction service providing server 300 may be implemented as a computer capable of connecting to a remote server or terminal through a network. Here, the computer may include, for example, a navigation device, a notebook computer equipped with a web browser (WEB Browser), a desktop, a laptop, and the like.

At least one purchase request terminal 400 may be a terminal of a buyer who wishes to bid up and trade up an upstream price using a web page, an app page, a program or an application related to an up-price transaction service using an O2O platform based on a numeric URL . In this case, the user terminal 100 is defined as a subject and the purchaser defines a purchase request or a bid. However, the purchase request terminal 400 may also receive a numerical domain from the user terminal 100, It will be obvious that you can register and use the O2O platform and register your fixed value and flow value. That is, the purchase request terminal 400 may serve as the user terminal 100, and in this case, the user terminal 100 may serve as the purchase request terminal 400, and vice versa. Accordingly, the description of the purchase request terminal 400 can be omitted from the description of the user terminal 100, and a detailed description thereof will be omitted.

Here, at least one purchase request terminal 400 may be implemented as a computer capable of connecting to a remote server or terminal through a network. Here, the computer may include, for example, a navigation device, a notebook computer equipped with a web browser (WEB Browser), a desktop, a laptop, and the like. At this time, at least one purchase request terminal 400 may be implemented as a terminal capable of connecting to a remote server or a terminal through a network. At least one purchase request terminal 400 may be a wireless communication device with guaranteed portability and mobility, such as a navigation system, a personal communication system (PCS), a global system for mobile communications (GSM), a personal digital cellular (PDC) , A PHS (Personal Handyphone System), a PDA (Personal Digital Assistant), an IMT (International Mobile Telecommunication) -2000, a CDMA (Code Division Multiple Access) -2000, a W-CDMA Based wireless communication device such as a wireless Internet terminal, a smartphone, a smartpad, a tablet PC, and the like.

2 is a block diagram illustrating an up-price transaction service providing server included in the system of FIG. 1, FIG. 3 is a flowchart illustrating an up-price transaction service using a numeric URL-based O2O platform according to an embodiment of the present invention Fig. 8 is a view for explaining an embodiment. Fig.

2, the up-price transaction service providing server 300 includes a receiving unit 310, an M storing unit 320, an updating unit 330, an issuing unit 340, a calculating unit 350, 360, and a domain sales department 370.

The up-price transaction service providing server 300 or other interworking server (not shown) according to an embodiment of the present invention may send the numeric URL-based O2O to the user terminal 100 and the at least one purchase request terminal 400 The user terminal 100 and the at least one purchase request terminal 400 may be configured to perform an up-price transaction using the numeric URL-based O2O platform when transmitting an up-price transaction service application, a program, an application page, a web page, You can install or open service applications, programs, app pages, web pages, and more. Also, a service program may be executed in the user terminal 100 and at least one purchase request terminal 400 using a script executed in the web browser. Here, a web browser is a program that enables a WWW (World Wide Web) service, and is a program for receiving and displaying hypertext described in hypertext mark-up language (HTML), for example, Netscape (Netscape) An Explorer, chrome, and the like. Further, the application refers to an application on the terminal, for example, an app (app) running on a mobile terminal (smart phone).

Referring to FIG. 2, the receiving unit 310 may receive an offline store registration request and an O2O (Online To Offline) platform application from the user terminal 100. At this time, O2O can be broadly classified into a platform-based service and a commercial business business expansion, and the O2O platform according to an embodiment of the present invention can include both the concept of a platform-based service and the business business expansion. At this time, the platform-based service can be classified into a platform-based combination arbiter (Aggregator) and a platform-based O2O service. The type of e-commerce business expansion is the so-called omni-channel type, which means that an offline company acquires an online distribution channel or an online company expands its business area to offline.

In order to develop O2O service that can increase the user value by utilizing various information on the Internet, which crosses online and offline beyond the level of shifting the off-line function to simple online, it is indispensable that the technology infrastructure with the organic fusion of various technologies is integrated. In particular, there is a growing need to understand the nature of O2O services and to utilize advanced technology infrastructures specialized in O2O services at a low price and at a rapid rate throughout service planning, design, implementation and operation. Therefore, for O2O service support, it is possible to instantly converge and apply technologies such as mobile app operating platform, cloud server construction, IoT linkage, big data collection and analysis, location identification, voice and image analysis in O2O environment A technology platform may be included in the system. In addition, the O2O service support technology platform can provide customized services through the use of big data and artificial intelligence technology, which can utilize artificial intelligence technologies such as voice search technology and translation, data from IoT and wearable devices An infrastructure can be built to support O2O services that combine AI's automated decision-making technology to control them.

The storage unit 320 can distribute the online shopping mall having the numeric domain assigned from the numeric URL to the user terminal 100 and map and store the identifier of the numeric domain and the offline store to the user terminal 100. [ At this time, the numeric domain should be described first for the numeric URL. Typically, the URL is in the form of a secondary domain, such as www. ####. Com, where #### is the site's unique identifying character, co is the letter representing the company, and kr is the country It is a character to identify. Recently, as the number of sites surges, it is not easy to find unique, non-duplicate characters when using regular URLs. In other words, it is not easy to find unique identification letters that can be used by 6 billion people in each country, but are not duplicated. Also, by using the URL of the secondary domain, the maintenance cost for the URL of the secondary domain must be paid every two years. In the case where the payment of the management fee is neglected, the opened site is often closed.

Thus, a numeric URL according to an embodiment of the present invention is provided to provide a numeric URL, which is more than 6 billion primary domains that can be used by all six billion people. That is, the numeric URL service providing server 300 provides a screen for inputting a 5-digit number on one screen, and when a corresponding numeral is pressed, a site mapped to the numeric URL is provided have. With these numeric URLs, even if each of the six billion people have their own sites, every site with six billion people can be mapped to a five-digit numeric URL, so you do not have to search for unique identifying characters , You do not have to pay the site management costs that you had to pay due to the use of character URLs in the secondary domain, by using a numeric URL that is the primary domain.

When the online shopping mall having the numeric domain generated by the numeric URL is applied in the user terminal 100, the user connects the offline store and the online shopping mall to O2O and holds it. Accordingly, assuming that the user makes a sales of 4 million won a month in the offline store, the value of the offline store is further increased because the additional + α is increased through the online shopping mall. Accordingly, the value of the online store and the value of the online shopping mall complement each other, which can then become an object of sale, the price of the flow value fluctuates in real time by each parameter, It becomes a right to buy and sell like stock quotes.

The update unit 330 updates the quotation of the up-price of the online shopping mall in real time based on the number of members of the online shopping mall distributed to the user terminal 100, the product, the sales, and the number of merchants of the online shopping mall . At this time, upprying is defined as increasing the value of a target by assigning a type or intangible value to an unchanging object. However, even when an online shopping mall with an up-price (floating value) is bought and sold, it can be described that an up-price is traded, which may mean the increased value of the floating value itself. At this time, the up-price will be described in detail below.

The issuing unit 340 may register the flow value data corresponding to the up-price of the user terminal 100 in the fixed-value data of the off-line store and issue the registered registration certificate to the user terminal 100.

The calculation unit 350 updates the value of the flow value due to the increase / decrease of the up-price for the transaction of the registered right certificate of the user terminal 100, and calculates the price based on the up- Can be calculated.

The trading unit 360 updates the flow value data due to the increase / decrease of the up-price for the transaction of the registered right certificate of the user terminal 100 in the calculating unit 350, When the purchase request terminal 400 purchases the registered right certificate after calculating the price based on the price, it can purchase the price calculated on the basis of the up-price calculated in real time. At this time, the fixed value data may include the selling price or lease price of the offline store, and the flow value data may include traffic access to the offline store or the floating population.

For example, in the user terminal 100, an owner of an unchanging object purchases a numerical domain, receives 3,584,000 online shopping malls, attracts membership of online malls, registers merchandise, attracts merchants, . At this time, the trading unit 360 automatically generates a registration application without applying or requesting the user terminal 100 so as to calculate the value of the online shopping price and register the calculated value in an unchanging object such as an offline store , And if the registration application is approved, the registration fee is paid by the user terminal 100 to complete the registration. When the registration is completed, the trading unit 360 issues an upprice registration right certificate by e-mail to the registration holder and provides up-price information on the registered unchanged object in real time to refer to the up-price transaction.

At this time, the online shopping mall having the numeric domain has at least one rank, and the sales profit rate is different according to the rank based on at least one rank, and at least one rank is a general member, a merchant, Distributors, distributors, and branch offices. For example, the valuation is based on the rate of return of the numeric domain online market operator. The sales profit rate according to the rating when purchasing a numerical domain is, for example, 5% for general members, 10% for merchants, 15% 20% for organizations, 50% for distributors, 70% for distributors and 90% for branches. In the above example, the value of the online market can be estimated differently depending on the rating because the profit rate is different even if the same billion sales are generated in the numerical domain online market. In addition, the value of the registered member is evaluated by calculating the average purchase amount of the members registered in the online market and the ratio of the purchasing member to the total member, and then the evaluation is performed on the total number of members. The value of the registered merchants is extracted by extracting the sales amount of the products being sold in the online market, and evaluating the value by calculating the awareness, price competitiveness, and sales competitiveness of the merchandise being sold. A method of evaluating the value of the total number of franchisees can be used.

The domain sales department 370 receives the up-price of the online shopping mall based on the number of members of the online shopping mall sold in the update unit 330 to the user terminal 100, When the user terminal 100 requests the sales of the online shopping mall operating rights after updating the quotation in real time, the sales bid notification of the numeric domain corresponding to the online shopping mall can be registered. The domain sales department 370 can provide up-price quotes to at least one purchase request terminal 400 that is interested in purchasing the online shopping mall operating rights in real time. The domain sales unit 370 transmits the bid details to the user terminal 100 when the bid price is entered in at least one purchase request terminal 400 and the bid price is received from the user terminal 100, The user terminal 100 can transmit the winning bid message to the successful bidder 400 and the user terminal 100. [ In addition, the domain sales department 370 may store an identifier of the successful purchase request terminal 400 and an online shopping mall.

The fixed value data may include data irrelevant to the flow of time including any one or at least one of a car number, a telephone number, a resident registration number, a residential lot number, a trademark, and a residential lot number. Here, defining the up price again is defined as increasing the value of the object by assigning a value of type and intangible to the object that does not change. In this case, the constant object is a car number, a telephone number, a resident registration number, The value of an unchanging object is the value of the type, for example, the sale price, rental price, rent, etc. of the shopping mall in the offline shopping mall, For example, in the numerical domain online market, for example, there are 3,584,000 registered users in the numerical domain, including the intangible value, and the off-line shopping mall, for example, the store's recognition, sales, customer number, traffic accessibility, Online shopping, membership, merchandise, sales, merchant subscription number and sales history, total transaction history, easy payment history, points, business, etc. On can mean the results obtained by the project management efforts. Here, business managers can be categorized into three types, for example. Specifically, when a tenant operating an offline shopping mall operates an online shopping mall for a given period of time and possesses the operating rights of the online mall, third, the landlord The landlord of the mall) is neither a tenant nor a tenant in consultation with the tenant.

Thus, an up-price means that the value of an unchanging target is increased by adding the value of an unchanging target plus the value of an unchanging target. For example, if an offline shop owner uses the value of the numeric domain online market For example, in the case of off-line shopping, an offline shop owner sells 3,584,000 online shopping sites per one numeric domain, attracting membership, registering products, promoting sales, and performing numerical domain evaluations It is valued by the system. The added value of this added value to the store owned by the owner of the shop increases the value of the shop.

For example, a shopping mall A has a profit of 5 million won a month in the numerical domain online market. If this profit is given to a person who rents the mall A, in addition to the offline operating profit, As the incomes of 5 million won are generated, it will be possible to earn additional revenue steadily. If there is an increase in the number of shopping malls that are shutting down during the recession like this, and the extra income is generated outside the offline mall business at this point that the mall operator is left without paying the salary, the mall operator will not be better than this As a result, you will want to sign a contract with a mall that offers the benefit of the numerical domain online marketplace. In addition to the benefits that arise from the numerical domain online market, it is possible to share the resources of commodities and members through the linkage with the offline market and the numerical domain online market, thereby providing an opportunity to make more sales on both sides, In the case of the state, the possession of the numerical domain online market will make it easier for the sale of the mall, and the higher value of the mall will be more than enough to get more deposits and rents.

As another example, when a shop operator leasing a shopping mall wants to use the value of the numerical domain online market as a right price, if the existing shop is rented, the existing shop is rented to the owner of the shop, In addition, the tenant may request that the value of the numeric domain online market operated by the tenant be recognized as the right money, and if the owner agrees, the next tenant can ask the tenant to combine the value of the off-street merchant and the value of the numeric domain online market have. In addition, when renting a new shopping mall, the tenant requests the owner to recognize the value of the numerical domain online market operated by the tenant in addition to the present value of the current off-line shopping mall, and if the mall owner agrees, It is possible to demand the next tenant the right to raise the value of the numerical domain online market, which is owned by the commercial operator, by calculating his or her efforts such as attracting customers, offline advertising, and sales to the off-line shops.

It is up-price to give value to the constant object more and more value than the existing asset value by adding the value of intangible / intangible to the constant object as above and increasing the value to constant object. For example, if a person with a $ 500,000 apartment owns a numeric domain online market, adds value to his or her own apartment that is an online market, and includes the value of the numeric domain online market when buying and selling apartments, The competition to buy the apartment will be intense. The buyer who buys an apartment will not hesitate to purchase an apartment because he owns the apartment and generates monthly income by the up price given to the apartment he wants to purchase.

In summary, when the user wishes to sell the operating rights of the online market to others, the domain sales department 370 begins by registering the sales bidding notice of the numerical domain to which the online market belongs, After confirming the detailed information and asset value of the online market provided by the numeric domain platform, the member enters the bid price after entering the bid price, and the operator (user) of the online market registering the sales notice confirms the bid details, The domain sales department 370 can complete the transaction by receiving the transaction brokerage fee when the seller and the buyer approve the transaction approval request form that the seller and the buyer allow the transaction. When the transaction is completed, the domain sales department 370 can transmit a transaction confirmation certificate via e-mail to the seller (user terminal 100) and the buyer (purchase request terminal 400). At this time, the online market, the online shopping mall, and the online shopping mall are defined by the same terms.

On the other hand, there are a plurality of online shopping malls sold in the numeric domain corresponding to the numeric URLs, and a plurality of online shopping malls may not be required to be re-logged in when they enter the other online shopping malls with a single login with a single sign on . In this case, when the user is logged in to the site mapped to the fifth digit selection signal of the numeric URL, a single sign-on function can be provided so that login to the site mapped to any one of the central frames is not required have. That is, the user terminal 100 is connected to the first site by IP-ID and password, and can be automatically logged into the second site through the first site. Likewise, the user terminal 100 can access the second site by IP-ID and password, and can automatically log in to the first site through the second site.

To this end, it is necessary to extract duplicate subscription information and first domain information of the first site mapped to the i-PIN ID and password, and to extract, based on the extracted duplicate registration information, first domain information, It is checked whether the terminal 100 is subscribed to the second site. If the subscriber terminal 100 is subscribed to the second site, it is checked whether the terminal 100 is subscribed to the second site by using the extracted duplicate subscription confirmation information, , The user terminal 100 can automatically login the connection to the second site. Here, the input for connecting to the second site of the user terminal 100 may be an input corresponding to a banner click located at the first site to be connected to the second site.

In addition, a plurality of user terminals 100 are connected, and a plurality of user terminals 100 are connected by forming independent nodes equivalent to each other based on a decentralized application model, and the independent nodes are connected with account data, p2p storage, and p2p messaging, and the up-price transaction service providing server 300 can be connected to at least one node included in the block-chain network for validity, integrity, And decrypts the verified transaction with data integrity verification and anti-tampering algorithm of the transaction, and replicates and shares the encrypted transaction with the distributed agreement protocol to the distributed book. And synchronize.

The original technology of the block chain can be seen as a mechanism of agreement among the network participants. The characteristics are separated according to the public block chain and the private block chain. The mechanism of the agreement of the block chains of the former is the computing power- (Proof of Work), Proof of Stake (PoS), which is based on cryptic money holdings, Delegated Proof of Stake (DPoS), which is a way of constructing a kind of parliament by reputation and voting, Typical examples of private block chain agreements include the Practical Byzantine Fault Tolerance (PBFT) method, a solution to the Byzantine general problem. The block chain according to an embodiment of the present invention is based on a peer-to-peer network (P2P network) in which TTP is removed, and a reliability guarantee technique is applied. Reliability means the integrity of the bearer between network participants who are not mutually trustworthy. That is, it guarantees data integrity and provides confidentiality, authentication, integrity, and denial-of-service.

In this case, it is not possible to trust the registration even if the registration of the additional value in the registration of ownership of the commercial value, which is the fixed value data, is not possible in the Korean legal system where the credibility of the registration is not recognized. Therefore, in addition to creating and issuing the registration part, And a configuration capable of providing the credibility of the registration can be added. In other words, it is possible to have the credibility of registration by using a block chain that guarantees data integrity when the name is changed due to addition of registration or sales, transfer, or when register is first created.

Hereinafter, an operation process according to the configuration of the up-price transaction service providing server of FIG. 2 will be described in detail with reference to FIG. It should be apparent, however, that the embodiments are only examples of the various embodiments of the present invention.

Referring to Fig. 3, assume that (a) user A operates a coffee shop. At this time, the user A requests the issuance of the numeric domain to the up-price transaction service providing server 300 using the user terminal 100, and when the application is accepted, the user A uses the numeric domain issued and sells the coffee beans or coffee coupons To the O2O platform.

Then, (b) user A registers activities of an online shopping mall having a numerical domain as its head office, and attracts members to marketing, thereby increasing the value of an online shopping mall. That is, A, who operates a coffee shop, sells 3,584,000 online markets in the numeric domain and subscribes customers or acquaintances who visit the shopping mall as a member of the online market, attracts the nearby shopping mall to the merchant, . In addition, by sourcing products from offline companies and selling them in the online marketplace, it is possible to link offline assets (members, products, etc.), which are real space, with online market, which is a virtual space, Maximize value.

For example, when the owner of an offline shop closes a shop, it is common for the shopper to receive frequent customers and a shop price to raise awareness, One embodiment of the present invention relates to a method for increasing the value of a numeric domain online market in cooperation with an online market on a numeric domain without limiting the recognition of a customer or a merchant, And the operation rights of the numeric domain online market (upprice), thereby maximizing the cost incurred by the business executives. Also, it is possible to separate the operating rights of the offline market or the numeric domain online market, The best value in business It may provide.

(c) During the operation of the operator (user), the price of the up-price varies depending on the number of members, the number of merchants, and sales. If the sales are good, the market price may increase or even if the operating profit is high, the market price may decrease if the profit to be distributed according to the grade is small, and the parameters for calculating the market price are as described above. Assuming that the user terminal 100 operates both the online coffee shop and the online shopping mall through the O2O platform through the O2O platform and sells the online shopping mall, the up-price transaction service providing server 300 is registered (d) (E) a bid notification to the flow value data (up-price) that has been provided, and notifies the at least one purchase request terminal 400 of the changed price in real time, and if the bid is received, transmits the list to the user terminal 100 . At this time, when the purchase request terminal 400 of the purchase requester wins the bid at the user terminal 100 is notified and the brokerage fee is paid, the up-price transaction service providing server 300 performs the registration transfer, (f) Is owned by A, but online shopping mall can be operated by B. At this time, however, since the two stores are bonded with O2O, the sales and sales of each other will affect each other's stores, so that the flow value can be further increased.

Again, in terms of value output, value can include the value of an offline store and the value of an online shopping mall. At this time, the value of the offline store is the right money. The value of the off-street merchant's right money is the sum of money, including intangible property value, as well as the type of property benefit or value that the person borrowing from the store has made by himself or herself, it means. It means intangible property value that made the position of the building famous with its own efforts and keeps the regular customers with their own know-how and has made the position favorable to the person who will operate in the next building. This is the value of offline business. On the other hand, the value of an online shopping mall is based on the fact that the operator has sold 3,584,000 online shopping malls per one number domain in the numeric domain, attracting membership, registering products, And calculates the value of the online market by the evaluation system.

At this time, the difference between a member of an online market and a customer of an offline shopping mall is that a customer of an offline shopping mall generates sales only when a customer visits the shopping mall, but a customer of an online market does not visit the mall, To purchase the product. In addition, since the rights to the customers of the numeric domain online marketplace are perpetually recognized, they can be taken on a part of the profit when purchased from other online markets in the numerical domain as well as those purchased from the online market. As a result, customers in the numeric domain online market are more valuable to members than those in simple offline shops. For example, it is the same way as introducing the items held by real estate exchanges during the real estate transaction to the customers of the real estate exchange and sharing the profit with the real estate exchange having the actual goods at the time of the transaction.

In addition, customers on the O2O platform will benefit from the single sign on (SSO) integration provided by the numeric domain platform if the off-line shopper is a member of the numeric domain online market and the offline shop is registered as a merchant of the numeric domain service. It is a mixed reality O2O customer who can maximize the value of the business by using the service. For example, points can be used and accumulated by combining points earned with hybrid cards in offline shopping malls and points earned in numeric domain online marketplace, and simple payments used in numerical domain online marketplace can be used in off-street shopping , And the amount charged in the offline shopping mall can be used as a simple payment method for the numeric domain online market. In addition, if a business manager operating an offline shopping mall also operates the numeric domain online market, offline merchandise is registered in the online marketplace, and then the offline merchant visits the shopping mall at the online shopping market Discounts, and discounts at off-street shops for customers who have purchased a certain amount or more from online markets, thereby enhancing the value of the interactive business.

As described above, mixed reality O2O customers have advantages of offline shopping customers and advantages of number domain online market members. By using both integrated services, users of offline shopping customers and numerical domain online market members Can have greater value than sum.

In summary, the method of providing an up-price transaction service according to an embodiment of the present invention provides a business method of an up-price O2O platform in which an in-store and an online store are mixed using a numeric domain, If the offline business is linked to the offline business or the offline business is for directly increasing the sales and expanding the business area in connection with the online business, an embodiment of the present invention is to mix the online market of the virtual world with the economic activity of the real world, And to provide a method for realizing and trading numerically the value of an abstract business.

To this end, an embodiment of the present invention will be described on the basis of each system constituting the system. A large online market is formed by selling 3,584,000 online shopping malls per one number in the numeric domain, It is possible to attract members, businesses, franchisees, groups, register products that can be sold, sell 3,584,000 online shops to other members, and let the registered members attract other members and register their products. If the value of the online market is increased by forming a large online market, the business executives will be formed based on the results of the purchases made by the registered members, the sales results at the online shopping mall, the number of registered members, The value of an online marketplace is calculated, and these values are applied in real time. In addition, a business executive who operates an offline shopping mall may subscribe to a customer who is visiting a shopping mall as a member of his or her own online market, and register his / Increase the value of your online marketplace. When a business manager forms an online market and wants to sell the operating rights of an online market that has increased its value, the value of the online market is announced, the sale bid registration is performed, and the person who wants to purchase the operating rights of the online market, After confirming the details of the market and the details of purchase, sale, membership status, and sellable products, and the price (price) provided in real time, the bidder compares the value of the calculated online market to the real time So that others can refer to the information when they want to purchase this online market. As described above, such a value can be changed in real time due to purchase performance, sales performance, membership number, profit rate, and sales trend.

2 and 3, a method of providing an up-price transaction service using the numeric URL-based O2O platform has been described with reference to FIG. 1, And the description thereof will be omitted.

4 is a diagram illustrating a process in which data is transmitted and received between the respective components included in the up-price transaction service providing system using the numeric URL-based O2O platform of FIG. 1 according to an embodiment of the present invention. Hereinafter, an example of a process of transmitting and receiving data between the respective components will be described with reference to FIG. 4. However, the present invention is not limited to such an embodiment, It is apparent to those skilled in the art that the process of transmitting and receiving data can be changed.

4, the up-price transaction service providing server 300 receives the offline store registration from the user terminal 100 (S4100) and issues the numeric domain to operate the shopping mall (S4200, S4300). At this time, the user terminal 100 operates the shopping mall (S4400) and transmits the at least one event occurring in the shopping mall, for example, sales, sales volume, operating profit, number of members, ) In real time (S4500).

Then, the up-price transaction service providing server 300 registers the flow value including the online shopping mall at a fixed value including the offline store at step S4600, issues the registered right certificate to the user terminal 100 at step S4700, Since the floating value is a moving value, it collects the parameters for calculating the above-mentioned event and the flow value to grasp the price. At this time, the parameters are not listed in the above.

On the other hand, when the up-price transaction service providing server 300 requests the sales of the online shopping mall at the user terminal 100 (S4810), the up-price transaction service providing server 300 allows the bidder to bid at at least one purchase request terminal 400 (S4830, S4840). When the bidding is completed, the bidder is transmitted to the user terminal 100 (S4850), and the bidder is determined (S4860). At this time, if the winning bidder is determined, the up-price transaction service providing server 300 notifies the winning bidder of the fact and causes the settlement fee to be paid (S4870, S4900), and the settlement is performed to the user terminal 100 when the settlement is completed (S4910), the flow value register of the online shopping mall is changed, and a new registration is issued to the successful bidder and the user (S4920).

The order between the above-described steps S4100 to S4920 is only an example, but is not limited thereto. That is, the order between the above-described steps S4100 to S4920 may be mutually varied, and some of the steps may be executed or deleted at the same time.

The method of providing the up-price transaction service using the O2O platform based on the numeric URL of FIG. 4 has been described with reference to FIGS. 1 to 3 above with respect to the method of providing the up-price transaction service using the O2O platform based on the numeric URL And the description thereof will be omitted.

5 is a flowchart illustrating an up-price transaction service providing method using a numeric URL-based O2O platform according to an embodiment of the present invention. Referring to FIG. 5, the up-price transaction service providing server receives an offline store registration request and an O2O (Online To Offline) platform application from a user terminal (S5100).

Also, the up-price transaction service providing server distributes an online shopping mall having a numeric domain assigned from the numeric URL to the user terminal, maps the numeric domain and the offline store identifier to the user terminal (S5200) The price of the up-price of the online shopping mall is updated in real time based on the number of members of the online shopping mall, merchandise, sales, and the number of merchants of the online shopping mall (S5300).

Then, the up-price transaction service providing server registers the flow value data corresponding to the up-price of the user terminal in the fixed value data of the off-line store and issues the registration right certificate to the user terminal (S5400) The flow value data due to the increase / decrease of the up-price is updated for the transaction, and the price is calculated based on the up-price calculated in real time when the transaction request is present (S5500).

The method of providing the up-price transaction service using the O2O platform based on the numeric URL of FIG. 5 has not been described. The method of providing the up-price transaction service using the O2O platform based on the numeric URL has been described with reference to FIGS. 1 to 4 And the description thereof will be omitted.

The method of providing an up-price transaction service using the numeric URL-based O2O platform according to the embodiment described with reference to FIG. 5 may be a form of a recording medium including an application executed by a computer or a command executable by a computer such as a program module . ≪ / RTI > Computer readable media can be any available media that can be accessed by a computer and includes both volatile and nonvolatile media, removable and non-removable media. In addition, the computer readable medium may include both computer storage media. Computer storage media includes both volatile and nonvolatile, removable and non-removable media implemented in any method or technology for storage of information such as computer readable instructions, data structures, program modules or other data.

The above-described method of providing an up-price transaction service using the O2O platform based on a numeric URL according to an embodiment of the present invention can be applied to an application installed basically in a terminal (which can include a program included in a platform, And may be executed by an application (i.e., a program) directly installed on a master terminal by a user via an application providing server such as an application store server, an application, or a web server associated with the service. In this sense, the up-price transaction service providing method using the numeric URL-based O2O platform according to an embodiment of the present invention may be implemented as an application installed in a terminal or directly installed by a user (i.e., a program) Or the like, and the like.

It will be understood by those skilled in the art that the foregoing description of the present invention is for illustrative purposes only and that those of ordinary skill in the art can readily understand that various changes and modifications may be made without departing from the spirit or essential characteristics of the present invention. will be. It is therefore to be understood that the above-described embodiments are illustrative in all aspects and not restrictive. For example, each component described as a single entity may be distributed and implemented, and components described as being distributed may also be implemented in a combined form.

The scope of the present invention is defined by the appended claims rather than the detailed description and all changes or modifications derived from the meaning and scope of the claims and their equivalents are to be construed as being included within the scope of the present invention do.

Claims (7)

An up-price transaction service providing method executed by an up-price transaction service providing server,
Receiving an online store registration request and an O2O (Online To Offline) platform application from a user terminal;
Distributing an online shopping mall having a numeric domain assigned from a numeric URL to the user terminal, mapping the identifier of the numeric domain and the offline store to the user terminal and storing the same;
Updating, in real time, a quotation of an up-price of the online shopping mall based on the number of members of the online shopping mall sold to the user terminal, the product, the sales, and the number of merchants of the online shopping mall;
Registering the flow value data corresponding to the up-price of the on-line shopping mall in the fixed value data of the off-line store and issuing the registration right certificate to the user terminal;
Updating the flow value data due to the increase / decrease of the up-price for the transaction of the registered right certificate of the user terminal, and calculating a price based on the up-price calculated in real time when the transaction request is present;
When the purchase request terminal purchases the registered right certificate, paying the calculated price based on the real time calculated up price,
Wherein the fixed value data includes a selling price or a lease price of the offline store, the flow value data includes a traffic access to the offline store or a floating population,
Wherein the user terminal comprises a plurality of user terminals,
A plurality of user terminals are connected based on a decentralized application model so that each entity forms equivalent independent nodes and the independent nodes are connected to a block chain including accounting data, contract codes, p2p storage, and p2p messaging And,
The up-price transaction service providing server may further include at least one node included in the block-chain network so as to be recognized as a registered credential in the case of adding registration, changing the name, transferring, or registering for the first time Verifying and verifying the distributed agreement protocol including the validity, integrity, agreement and termination of registration and sale of the registered proprietary rights certificate,
Encrypting the verified transaction through data integrity verification and anti-tamper algorithms of the transaction, and replicating, sharing and synchronizing the verified and encrypted transactions with the decentralized agreement protocol to the distributed books using a numeric URL based O2O platform A method for providing an up-price transaction service.
delete The method according to claim 1,
The method of claim 1, wherein the step of updating the price of the up-price of the online shopping mall in real time based on the number of members of the online shopping mall sold to the user terminal, the product, the sales,
Registering a numeric domain sales bid notification corresponding to the on-line shopping mall when the user terminal requests the sales of the on-line shopping mall operating rights;
Providing at least one purchase request terminal to purchase the online shopping mall operating right in real time;
Transmitting bid details to the user terminal when the at least one purchase request terminal accepts a bid by inputting a bid price;
Transmitting a winning bid message to the winning bidder and the user terminal when the winning bid signal is received from the user terminal;
Mapping and storing the identifier of the successful bidder purchase request terminal and the online shopping mall;
Based on an O2O platform based on a numeric URL.
The method according to claim 1,
Wherein the online shopping mall having the numeric domain has at least one rating and the sales profit rate is differently set according to the rating based on the at least one rating,
Wherein the at least one class comprises a general member, merchant, producer, company or organization, agency, distributor, and branch office.
delete The method according to claim 1,
The number of online shopping malls sold in the numeric domain corresponding to the numeric URL is plural,
Wherein the plurality of online shopping malls are not required to be re-signed when entering a different online shopping mall with a single login with a single sign-on, and a method of providing an up-price transaction service using an O2O platform based on a numeric URL.
delete

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