KR101760962B1 - 비디오 컨텐츠-인지 광고 배치 방법 - Google Patents

비디오 컨텐츠-인지 광고 배치 방법 Download PDF

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Publication number
KR101760962B1
KR101760962B1 KR1020127008172A KR20127008172A KR101760962B1 KR 101760962 B1 KR101760962 B1 KR 101760962B1 KR 1020127008172 A KR1020127008172 A KR 1020127008172A KR 20127008172 A KR20127008172 A KR 20127008172A KR 101760962 B1 KR101760962 B1 KR 101760962B1
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South Korea
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video content
advertisement
media file
locus
location
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Korean (ko)
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KR20120091033A (ko
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주 리우
잉 샨
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마이크로소프트 테크놀로지 라이센싱, 엘엘씨
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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/76—Television signal recording
    • H04N5/91—Television signal processing therefor

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Finance (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Marketing (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Signal Processing (AREA)
  • Multimedia (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Processing Or Creating Images (AREA)
  • Information Transfer Between Computers (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
KR1020127008172A 2009-09-30 2010-08-31 비디오 컨텐츠-인지 광고 배치 방법 Expired - Fee Related KR101760962B1 (ko)

Applications Claiming Priority (5)

Application Number Priority Date Filing Date Title
US24737509P 2009-09-30 2009-09-30
US61/247,375 2009-09-30
US12/633,609 US9111287B2 (en) 2009-09-30 2009-12-08 Video content-aware advertisement placement
US12/633,609 2009-12-08
PCT/US2010/047198 WO2011041056A2 (en) 2009-09-30 2010-08-31 Video content-aware advertisement placement

Publications (2)

Publication Number Publication Date
KR20120091033A KR20120091033A (ko) 2012-08-17
KR101760962B1 true KR101760962B1 (ko) 2017-07-24

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US (1) US9111287B2 (enExample)
EP (1) EP2483858A4 (enExample)
JP (1) JP5570607B2 (enExample)
KR (1) KR101760962B1 (enExample)
CN (1) CN102576441B (enExample)
AU (1) AU2010301005B2 (enExample)
BR (1) BR112012007127A2 (enExample)
CA (1) CA2771167C (enExample)
MX (1) MX2012003327A (enExample)
RU (1) RU2542923C2 (enExample)
SG (1) SG178220A1 (enExample)
TW (1) TWI521456B (enExample)
WO (1) WO2011041056A2 (enExample)

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CA2771167A1 (en) 2011-04-07
US20110078623A1 (en) 2011-03-31
EP2483858A2 (en) 2012-08-08
JP2013506907A (ja) 2013-02-28
KR20120091033A (ko) 2012-08-17
CN102576441B (zh) 2014-12-17
TW201113825A (en) 2011-04-16
SG178220A1 (en) 2012-03-29
US9111287B2 (en) 2015-08-18
CA2771167C (en) 2017-01-10
RU2542923C2 (ru) 2015-02-27
WO2011041056A2 (en) 2011-04-07
BR112012007127A2 (pt) 2016-07-12
WO2011041056A3 (en) 2011-06-16
TWI521456B (zh) 2016-02-11
MX2012003327A (es) 2012-04-20
AU2010301005A1 (en) 2012-03-01
AU2010301005B2 (en) 2014-06-05
JP5570607B2 (ja) 2014-08-13
CN102576441A (zh) 2012-07-11
EP2483858A4 (en) 2015-05-20
RU2012112228A (ru) 2013-10-10

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