KR101656254B1 - URL-based advertisement platform system and providing method thereof - Google Patents

URL-based advertisement platform system and providing method thereof Download PDF

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Publication number
KR101656254B1
KR101656254B1 KR1020150047691A KR20150047691A KR101656254B1 KR 101656254 B1 KR101656254 B1 KR 101656254B1 KR 1020150047691 A KR1020150047691 A KR 1020150047691A KR 20150047691 A KR20150047691 A KR 20150047691A KR 101656254 B1 KR101656254 B1 KR 101656254B1
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KR
South Korea
Prior art keywords
advertisement
webtoon
webtoart
type
reader
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KR1020150047691A
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Korean (ko)
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KR20160097987A (en
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김효준
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김효준
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0217—Discounts or incentives, e.g. coupons or rebates involving input on products or services in exchange for incentives or rewards
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0242—Determining effectiveness of advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0273—Determination of fees for advertising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
    • G06Q50/01—Social networking

Abstract

The present invention relates to a URL-based advertisement platform system and a method of providing the same, and more particularly, to a URL-based advertisement platform providing an advertisement platform providing an URL-based advertisement platform, a user management unit registering an advertisement topic selected by the advertiser in the advertisement platform, A webtoon upload unit for uploading a webtoon type advertisement associated with an advertisement theme, and a webtoon spreader for spreading the webtoon type advertisement into an SNS account. According to the present invention, an advertisement effect can be maximized, and an advertisement platform can be provided in which an advertiser, a webtoon writer, and a reader can easily utilize it to gain benefits.

Description

[0001] URL-based advertisement platform system and providing method [0002]

The present invention relates to a URL-based advertisement platform system for providing a webtoon and a method for providing the same, and more particularly, to an advertisement platform system capable of uploading and distributing an webtoon corresponding to an advertisement topic registered by an advertiser, will be.

With the widespread use of the Internet and personal devices, consumers can access a wide variety of content online, and content can be spread at a very high rate. In this situation, advertisers are trying to make consumers aware of advertising efficiently through online.

However, the advertisement delivered to the consumers through the Internet and the mobile web is simply transmitted as images or text, and the consumer does not pay attention to such advertisement. In addition, while compensatory advertisements that provide certain benefits to consumers are introduced when the advertiser confirms the advertisements in order to engage consumers, in order to access the compensatory advertisements, the consumer must download the application provided by the advertiser, Is very low.

On the other hand, in the case of the webtoons having a plot on a specific topic, most of them are provided to the consumers through a large portal site or a webtoon providing site, and these sites have a high entry barrier and the opportunity for the webtoon writer to inform their readers There is a problem that it is difficult for the artist of the webtoon to generate profit by his / her contents.

Therefore, the advertiser can generate and spread the advertisement more efficiently, and the artist of the webtoon can easily publish the contents of his webtoon on the website and spread it to the reader, and a method of increasing the appeal and interest of the consumer to the advertisement Is required.

The present invention can be applied to a case where an advertiser registers an advertisement topic, a webtoon writer publishes a webtoon conforming to an advertisement theme, a published webtoon spreads efficiently to readers, and readers actively consume a webtoon- The present invention provides a URL-based advertisement platform system and a method of providing the advertisement platform.

According to another aspect of the present invention, there is provided a method of providing an advertisement platform, including: providing an advertisement platform providing an URL-based advertisement platform; a user management unit registering an advertisement topic selected by the advertiser in the advertisement platform; A webtoon upload unit for uploading the advertisement, and a webtoon spreader for spreading the webtoart type advertisement into the SNS account.

According to an aspect of the present invention, there is provided a method for providing a web-based advertisement, the method comprising: providing a URL-based advertisement platform; registering an advertisement topic selected by the advertiser in the advertisement platform; And spreading the advertisement of the webto-ton type into the SNS account.

According to the present invention, an advertiser can reduce economic and temporal consumption for producing a separate advertisement, acquire a large number of ideas generated by a plurality of webtoon writers, generate advertisement of a webtoot with a plot Therefore, it is possible to generate an advertisement that is easy to be creative and imprinted. By spreading the advertisement of the webtoart type through the SNS, it is possible to induce a more active interest in the advertisement to the consumer, that is, the reader of the WebtoTun.

In addition, the webtoon writer obtains a new route to publish the webtoon, obtains a certain amount of revenue from the advertiser in accordance with the number of views or feedback on the advertisement of the webtoon type, and obtains a secondary profit such as character, comic book, And by spreading his / her original webtoon to his acquaintances via SNS, he / she can secure highly reliable readers for the webtoon artist. Since the webtoart type advertisement can be delivered to the readers who have high confidence in the webtoon artist, the advertising effect of the webtoon type advertisement can be maximized.

In addition, consumers do not need to install a separate application, and can easily view the webtoart type advertisement through the URL-based advertisement platform or the SNS account, and can provide certain benefits from the advertiser by providing feedback on the webtoon type advertisement.

BRIEF DESCRIPTION OF THE DRAWINGS FIG. 1 is a diagram showing a relationship between a user and an URL-based advertisement platform system according to the present invention; FIG.
Figure 2 - shows a URL-based advertising platform system according to the invention;
FIG. 3 is a flowchart illustrating a method of spreading a webtoart type advertisement in a URL-based advertisement platform system according to the present invention.
4 is a flow chart illustrating a method of providing an URL-based advertisement platform according to the present invention;

The present invention relates to a URL-based advertisement platform system and a method of providing the same, and more particularly, to registering an advertisement topic, uploading and spreading an advertisement of a webtoon type conforming to an advertisement theme, To a system and method for providing an advertising platform.

Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings.

BRIEF DESCRIPTION OF THE DRAWINGS FIG. 1 is a diagram illustrating a relationship between a URL-based advertisement platform system and users according to the present invention. FIG.

The URL-based advertisement platform system 10 according to the present invention can be used by an advertiser, a webtoon writer, or a reader viewing a webtoot type advertisement. Here, the webtoon type advertisement refers to a webtoon conforming to an advertisement theme, which is a webtoon format but substantially contains an advertisement theme.

Since the advertisement platform system 100 provides a URL-based advertisement platform, the advertiser, the webtoon writer, and the reader can access the advertisement platform using the URL address. For example, the advertisement platform system 10 may access a web page provided by the advertisement platform system 10, or may access a web page or a mobile web page through a URL address in the mobile Internet. The present invention can provide an advertisement platform with high openness to users because an advertisement platform can be used by using a URL-based Internet access method without installing a separate application.

The advertiser registers the advertisement subject in the advertisement platform system 10, and the artist of the webtoon generates the advertisement of the webtoon style conforming to the registered advertisement theme, and the generated advertisement of the webtoon style spreads through the social network system And the reader can receive a predetermined benefit from the advertiser by inquiring or providing feedback on the advertisement in the form of a webtun.

Advertisers include all entities that can advertise for publicity and campaigns, such as nonprofit organizations, public agencies, and service organizations, as well as businesses and small businesses to promote their products or services.

A webtoot artist includes not only a writer or an illustrator who professionally draws a webtoon but also anyone who can view an advertisement theme presented by the advertiser and draw a webtoon that matches the advertisement theme. Thus, a webtoon artist can be a potential consumer for an advertiser. For example, an employee at a company or a student with a creative idea can become a webtoon artist. In the present invention, the webtoon does not necessarily have a specific format, but may be generated by an image creation program or manually generated.

The reader can be a subscriber of the SNS such as Facebook, Twitter, Instagram, KakaoTalk, Naver Line or the like or a subscriber of the web page operated by the advertisement platform system 10. The webtoon type advertisement can be posted to the SNS account operated by the reader's SNS friend, or it can be a recommended article from the reader's SNS friend. The entire WebToon image may be posted to the SNS account, or a link to the WebToon advertisement may be posted to the SNS account. Here, the reader's SNS friend may be not only the individual added by the reader as an SNS friend, but also a webtoon writer who has created a webtoot type advertisement, a company added by the reader as an SNS friend, or a small company.

The advertising platform system 100 will now be described in more detail in FIG.

2 is a diagram illustrating a URL-based advertisement platform system according to the present invention.

The URL-based advertisement platform system 10 may include an advertisement platform providing unit 11, a user managing unit 12, a webtoon upload unit 13, a webtoon spreading unit 14 and a webtoon monitoring unit 15.

The advertisement platform providing unit 11 provides an URL-based advertisement platform in which an advertiser registers an advertisement topic or a webtoon artist can upload a webtoon. The advertising platform may be provided as a web page or mobile web page accessible via a URL address. In addition, the advertisement platform providing unit 11 may provide a drawing module for drawing the webtoon.

The advertiser can access the URL-based advertisement platform to register an advertisement topic such as a product, a service, a campaign, etc. to be promoted. The webtoon writer can access the URL-based advertisement platform to confirm the advertisement subject registered by the advertiser , The reader can also directly access the URL-based advertisement platform to view the advertisement of the published webtoon.

The user management unit 12 is a device for managing users using the advertisement platform system 10 and includes information on the readers subscribed to the web pages operated by the advertisers, the webtoon writers, and the advertisement platform providing unit 11 Management. The user management unit 12 not only manages the membership management information such as an advertiser, a webtoon writer, a name and a contact name for a reader, but also an amount of money to be paid to a writer of a webtoon by an advertiser, A benefit to the reader who views the advertisement or provides feedback to the advertisement, and an amount to be paid to the advertisement platform system 10 by using the advertisement platform by the advertiser.

When the artist of the webtoon confirms the advertisement topic registered by the advertiser and generates a webtoon for the advertisement topic, the webtoon type advertisement is uploaded through the webtoon upload unit 13. [ Since a plurality of webtoart writers can generate a webtoon of different ideas on one advertisement topic, one or more advertisements of a webtoon form can be uploaded to one advertisement theme, and the advertiser can obtain various ideas on the advertisement topic .

The webtoon spreader 14 spreads the webtoart type advertisement uploaded to the webtoon uploading unit 13 to the SNS. The webtoon spreader 14 may spread the advertisement of the webtoon type into the SNS account used by the webtoon writer or may spread the advertisement of the webtoon type into the SNS account set by the advertiser. The entire webtoon image may be transmitted to the SNS account, or the URL address connected to the SNS account by the webtoart type advertisement may be transmitted. SNS friends of the SNS account where the advertisement of the webtoon type is posted become the readers of the webtoon type advertisement and the readers can see the link to the advertisement of the webtoon type or the advertisement of the webtoon type, By publishing the advertisement or recommending it to a third party, the advertisement of the webtoon form can be distributed in a chain. This will be described in more detail in FIG.

The webtoons monitoring unit 15 is a device for confirming a substantial advertising effect on the webtoon type advertisement spread by the webtoon spreading unit 14, and can check the number of views or feedback on the webtoon type advertisement. The feedback for the webtoons type advertisement is posted by the readers' views on the webtoart type advertisement, the readers' recommendation number, the readers' score, the reader's comments, the reader's comment, and the webtoon type advertisement to the reader's SNS account A number of advertisements for a webtoart form, a recommendation number for a third party, and a number of registered users on a web page associated with a webtoon advertisement. The number of views or feedback for the webtoart type advertisement may be calculated on the basis of the number of views of the webtoon type advertisement or the feedback of the reader on the web page provided by the advertisement platform system 10, . ≪ / RTI >

In addition, the webtoons monitoring unit 15 can identify the reader who inquires about the webtoart type advertisement or provides the feedback on the webtooty type advertisement, and can analyze the characteristics of the reader. For example, you can analyze gender, age, region, preferences for specific ad topics, and generate statistics.

The number of views or feedback of the webtoon type advertisement analyzed by the webtoon monitoring unit 15 and the characteristics of the readers are transmitted to the advertiser so that the advertiser can receive the advertisements of the plurality of webtoart type advertisements uploaded by the webtoon upload unit 13 It is possible to check whether the webtoon is the most popular, the response of the reader is good, and pay a predetermined fee to the webtoon writer who created the webtoon having the highest advertisement effect. Advertisers can also offer coupons, points, and product / service discounts to readers who provide feedback to a webtootted ad. The advertiser can induce the reader's interest in the webtoart type advertisement by providing a predetermined benefit to the reader, and the reader can provide more positive feedback to the webtoon type advertisement, You can participate.

As described above, since the advertiser using the advertisement platform system 10 according to the present invention can receive advertisement contents from a webtoot artist who is a potential consumer without generating an advertisement on their own, In addition, it is possible to spread the advertisement of the webtoart type through the SNS, thereby increasing the advertisement effect, and it is possible to obtain the effect of spreading the advertisement of the webtoart type naturally through the recommendation of the SNS friend or the post.

In addition, a webtoot artist using the advertisement platform system 10 according to the present invention has an opportunity to upload and spread his / her own creation webtoon, and when generating a popular webtoon type advertisement, In the future, it will be possible to expand the Webtoon into a variety of content businesses such as characters, comic books, animations, movies, dramas and games.

In addition, the reader who views the advertisement of the webtoon form uploaded and diffused by the advertisement platform system 10 according to the present invention can display the advertisement of the webtoon type, recommend for the advertisement of the webtoon type, input the evaluation score, Or by moving a Webtoart type advertisement to the reader's SNS account and publishing it, by recommending a webtoart type advertisement to a third party, or by receiving feedback from a webinar associated with a web page associated with a webtooty type advertisement, .

FIG. 3 is a flowchart illustrating a method of spreading a webtoart type advertisement in a URL-based advertisement platform system according to the present invention, and shows a process performed by the webtoTour spreader 14.

The webtoon spreader 14 may spread the uploaded webtoart type advertisement through the webtoon uploading unit 13 to the SNS. A whole WebToon advertisement image may be posted to the SNS account, or a link to view the WebToon advertisement may be posted to the SNS account.

First, a webtoart type advertisement can be spread to an artist account of a webtoon artist (S20). Since the artist of the webtoon is the person who created the advertisement of the webtoon form, when the advertisement of the webtoon form is posted in the SNS account of the webtoon artist, the SNS friends of the webtoon artist are interested in the webtoon created by the artist of the webtoon, . Therefore, we can expect that the interest and feedback of readers will be higher than the advertisement provided by the advertiser,

Alternatively, a webtoart advertisement may be spread to the advertiser's SNS account (S21). When an advertisement of a webtoon form is posted on the advertiser's SNS account, the advertiser's SNS friends can view the advertisement of the webtoon form. Since the advertiser's SNS friends correspond to the readers who already have an interest in the advertiser, And to provide a positive feedback and feedback on

Alternatively, a webtoart type advertisement may be spread to an SNS account of a company affiliated with the advertiser (S22). A company affiliated with an advertiser may be a company mainly related to a topic that the advertiser intends to promote, or a company having a large number of target customers as an SNS friend. In this case, the company may be an SNS account operated by individuals as well as corporations and small businesses. For example, fashion-related advertisers can associate SNS accounts for restaurants that have a large number of SNS friends in their 20s and 30s, or SNS accounts for Power Bloggers. Therefore, the advertisement of the webtoons type can be spread to a wider range through the SNS account of the affiliated company.

When a webtoot type advertisement is posted on the SNS account of the artist of the Webtoon, the SNS account of the advertiser, or the SNS account of the company affiliated with the advertiser, the SNS friends for each SNS account become the first reader (S23). The webtoons monitoring unit 15 can confirm the feedback of the first readers about the webtoart type advertisement.

If the first readers post a webtoon advertisement in their SNS account, the first readers' SNS friends can become the second reader to view the webtoon-type advertisement, and the first readers can send the advertisement to the third party , The recommended recipient may become the second reader (S24).

The second reader may also generate a third reader (S25) by posting a webtoon advertisement in his or her SNS account or by recommending a webtoon advertisement to a third party.

The webtoons monitoring unit 15 can calculate the number of views or feedback for the webtoart type advertisement for the first reader, the second reader or the third reader, respectively. Based on the statistics, the webtoon type advertisement is substantially It can be confirmed whether it was effective.

As described above, according to the present invention, it is possible to spread the advertisement of the webtoart type to the acquaintances in a chain, so unlike the case where the advertisement is provided to the unspecified majority, the readers' response to the spread advertisement is increased, There is an effect that can be increased.

4 is a flowchart illustrating a method of providing an URL-based advertisement platform according to the present invention.

First, the advertiser subscribes to the URL-based advertisement platform to use the advertisement platform provided by the advertisement platform providing unit 11 and registers the advertisement topic to be promoted in the user managing unit 12 (S30).

Next, when the advertisement subject registered by the advertiser is posted on the advertisement platform, the artist of the webtoon generates a webtoon corresponding to the advertisement theme, and the advertisement of the webtoon type is uploaded through the webtoon upload unit 13 (S31).

Next, the webtoon-type advertisement uploaded by the webtoon upload unit 13 is spread through the webtoon spreader 14 to the SNS account of the artist of the webtoon, the SNS account of the advertiser, or the SNS account of the company affiliated with the advertiser (S32) . As described with reference to FIG. 3, the advertisement of the webtoon form posted in the SNS account can be spread to the SNS friends of the SNS account in a chain. Therefore, the interest and response of readers to the webtoart type advertisement can be increased compared to the general advertisement method.

Next, the webtoons monitoring unit 15 checks the number of hits and feedback on the webtoart type advertisement, and analyzes the characteristics of the reader and the reader who provide the feedback (S33). Readers can browse ads in the form of a webtoon, recommend a webtoon-type ad, enter a rating, enter a comment, post a webtoon-type ad in a reader's SNS account, And may provide feedback by recommending to a third party, or by subscribing to a web page associated with an advertisement in the form of a webtun.

Then, according to the information analyzed by the webtoons monitoring unit 15, the advertiser can pay a predetermined amount to the webtoot artist who generated the advertisement of the webtoot type having high response, It is possible to provide a predetermined benefit (S34)

As described above, according to the advertisement platform system and method according to the present invention, an advertiser can receive a creative webtoot type advertisement from a webtoon writer and spread the advertisement to readers who are interested in a webtooty type advertisement, And the webtoon writer can acquire a path that can generate profit for the spread of the webtoons that the user has created and the reader can obtain the URL based advertising platform or SNS account without having to install a separate application It is easy to approach the webtoart type advertisement and actively feedback it, so that it is possible to receive a certain benefit from the advertiser as well as the effect of participating in the compensation type advertisement.

It will be apparent to those skilled in the art that various modifications and variations can be made in the present invention without departing from the spirit or scope of the inventive concept as defined by the appended claims and their equivalents. But is not limited thereto.

10: Advertising platform system

Claims (13)

An advertisement platform providing a drawing module for drawing a URL based advertisement platform and a web toon;
A user management unit for registering an advertisement topic selected by the advertiser in the advertisement platform;
A webtoon upload unit for uploading a webtoart type advertisement having a plot associated with the advertisement theme to the advertisement platform;
A webtoon spreading unit for spreading the webtoart type advertisement into an SNS account; And
And a webtoon monitoring unit for checking feedback of the webtoon type advertisement and analyzing the age, sex or area of the reader for the webtoon type advertisement to calculate statistics,
The webtoon upload unit may upload two or more webtoart forms of advertisements for one advertisement theme,
The user management unit manages information on advertisers using the advertisement platform system, webtoon writers, readers subscribed to a web page operated by the advertisement platform providing unit, and when a webtoart type advertisement is uploaded and spread, A URL based on an amount to be paid to a writer of a webtoon, a benefit given to a reader who views advertisements in the form of a webtoart or provides feedback to the advertiser, and an amount to be paid to the advertising platform system by using an advertisement platform Of the advertising platform system. The method according to claim 1,
Wherein the SNS account is an SNS account of a webtoot artist who has generated the webto-ton type advertisement, an SNS account of the advertiser, or an SNS account affiliated with the advertiser. The method according to claim 1,
Wherein the webtoon spreading unit publishes an image of the webtoart type advertisement or a link to the webtoon type advertisement in the SNS account. The method according to claim 1,
Wherein the webtoart type advertisement is distributed chronologically by SNS friends for the SNS account. delete The method according to claim 1,
The feedback on the webtoart type advertisement is based on the number of readings of the reader, the number of readers' opinions, the score of the reader, the number of comments of the reader, the content of the reader's comment, Based on the number of users who have subscribed to the web page associated with the advertisement of the webtoart form, or the number of users who have subscribed to the web page associated with the advertisement of the webtoon form. The method according to claim 1,
Wherein the webtoart writer that generated the webtoart type advertisement receives a predetermined amount from the advertiser based on feedback on the webtoon type advertisement. The method according to claim 1,
Wherein the reader providing the feedback on the webtoart type advertisement is provided with coupon providing, point accumulation or product / service discount from the advertiser. Providing a drawing module for drawing an advertisement platform providing a URL-based advertisement platform and a webtoon;
Registering an advertisement subject selected by an advertiser in the advertisement platform;
Uploading a webtoon upload in the form of a webtoart with a plot associated with the advertisement theme in the advertisement platform;
Spreading the advertisement of the webtoart type into the SNS account; And
Checking the feedback of the webtoart type advertisement, and analyzing the age, sex or area of the reader for the webtoon type advertisement to calculate statistics,
The webtoon upload unit may upload two or more webtoart forms of advertisements for one advertisement theme,
The user management unit manages information on advertisers using the advertisement platform system, webtoon writers, readers subscribed to a web page operated by the advertisement platform providing unit, and when a webtoart type advertisement is uploaded and spread, The amount to be paid to the artist of the webtoon, the benefit to the reader who views the advertisement of the webtoon form or provides the feedback to the advertiser, and the amount to be paid to the advertisement platform system by using the advertisement platform Wherein the URL is a URL. delete 10. The method of claim 9,
The feedback on the webtoart type advertisement is based on the number of readings of the reader, the number of readers' opinions, the score of the reader, the number of comments of the reader, the content of the reader's comment, Based on the number of users who have subscribed to a web page associated with an advertisement in the form of a webtune, or a number of users who have subscribed to a web page associated with an advertisement in the form of a webtound. 10. The method of claim 9,
Wherein the webtoart writer that generated the webtoart type advertisement receives a predetermined amount from the advertiser based on the feedback on the webtoon type advertisement. 10. The method of claim 9,
A method of providing a URL-based advertisement platform, wherein a reader providing feedback on the webtoart type advertisement is provided with a coupon providing, a point accumulation, or a product / service discount from the advertiser.
KR1020150047691A 2015-02-10 2015-04-03 URL-based advertisement platform system and providing method thereof KR101656254B1 (en)

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