KR101439928B1 - Method and service providing server for matching identifying information of the user terminal and identifying information of the web browser - Google Patents

Method and service providing server for matching identifying information of the user terminal and identifying information of the web browser Download PDF

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Publication number
KR101439928B1
KR101439928B1 KR1020130032683A KR20130032683A KR101439928B1 KR 101439928 B1 KR101439928 B1 KR 101439928B1 KR 1020130032683 A KR1020130032683 A KR 1020130032683A KR 20130032683 A KR20130032683 A KR 20130032683A KR 101439928 B1 KR101439928 B1 KR 101439928B1
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South Korea
Prior art keywords
user terminal
identification information
content
web browser
information
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KR1020130032683A
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Korean (ko)
Inventor
이재웅
오유나
김성민
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주식회사 다음커뮤니케이션
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Priority to KR1020130032683A priority Critical patent/KR101439928B1/en
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/957—Browsing optimisation, e.g. caching or content distillation
    • G06F16/9577—Optimising the visualization of content, e.g. distillation of HTML documents
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/18—Information format or content conversion, e.g. adaptation by the network of the transmitted or received information for the purpose of wireless delivery to users or terminals
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W8/00—Network data management
    • H04W8/22—Processing or transfer of terminal data, e.g. status or physical capabilities
    • H04W8/24—Transfer of terminal data

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

According to an embodiment of the present invention, there is provided a method for a service providing server to match identification information of a user terminal with identification information of a web browser, the method comprising the steps of: (a) Generating identification information of the web browser when received; (b) receiving identification information of the user terminal generated at the user terminal when the user terminal requests the second content through the application; (c) when the selection information for the second content is received from the user terminal, providing the web page corresponding to the second content to the user terminal through the web browser; And (d) matching the identification information of the user terminal with the identification information of the web browser by providing a web page corresponding to the second content to the user terminal. A method of matching the identification information of the user is provided.

Description

METHOD AND SERVICE PROVIDING SERVER FOR MATCHING IDENTIFYING INFORMATION OF THE USER TERMINAL AND IDENTIFYING INFORMATION OF THE WEB BROWSER BACKGROUND OF THE INVENTION 1. Field of the Invention [

The present invention relates to a method of matching identification information of a user terminal with identification information of a web browser, and more particularly, to a method of providing identification information of a user terminal and a web browser, A method for matching identification information, and a service providing server for performing such a method.

In recent years, with the increasing use of smart phones, applications are being actively used, and contents provided through existing web browsers are being provided through various applications.

However, the provider providing the content manages the user terminal provided with the content through the web browser by using the identification information of the web browser, separately manages the user terminal provided with the content through the application using the identification information of the user terminal Therefore, when contents are provided to the same user terminal through each of the web browser and the application, it can not be determined that the contents are provided to the same user terminal.

Accordingly, since it is not known to which user terminal the contents provided through the web browser or the application are provided, there is a limitation in providing the targeted contents according to the user, and the same contents are exposed to one user terminal excessively.

Korean Unexamined Patent Application Publication No. 10-2010-0008108, Jan. 25, 2010.

SUMMARY OF THE INVENTION The present invention has been made in an effort to solve the problems of the prior art described above, and it is an object of the present invention to provide a method of matching identification information of a user terminal with identification information of a web browser, And to provide the above-mentioned objects.

The objects of the present invention are not limited to the above-mentioned objects, and other objects not mentioned can be clearly understood from the following description.

According to another aspect of the present invention, there is provided a method for matching a user terminal identification information with a web browser identification information, the method comprising the steps of: (a) Generating, when a request for the first content is received, identification information of the web browser; (b) receiving identification information of the user terminal generated at the user terminal when the user terminal requests the second content through the application; (c) when the selection information for the second content is received from the user terminal, providing the web page corresponding to the second content to the user terminal through the web browser; And (d) matching the identification information of the user terminal with the identification information of the web browser by providing a web page corresponding to the second content to the user terminal. A method of matching the identification information of the user is provided.

The matching method of the identification information of the user terminal and the identification information of the web browser may include checking the identification information of the web browser when the third content is requested from the user terminal through the web browser after step (d) ; Identifying the user terminal using identification information of the user terminal matched with the identified web browser identification information; Extracting user information corresponding to the identified user terminal; And providing the targeted content according to the extracted user information to the user terminal.

The first content, the second content, and the third content may include advertisement information.

The identification information of the user terminal may be generated using a MAC address of the user terminal or an International Mobile Equipment Identity (IMEI).

The step (d) includes matching the identification information of the user terminal with the identification information of the web browser using the cookie information generated as the user terminal moves to the web page corresponding to the second content The cookie information may include identification information of the user terminal and identification information of the web browser.

According to another aspect of the present invention, there is provided a service providing server for matching identification information of a user terminal with identification information of a web browser, the service providing server comprising: An identification information generating unit for generating identification information of the web browser; An identification information receiver for identifying the user terminal generated by the user terminal when the user terminal requests the second content through the application; A web page providing unit for providing a web page corresponding to the second content to the user terminal through the web browser when the selection information for the second content is received from the user terminal; And an identification information matching unit for matching the identification information of the user terminal with the identification information of the web browser by providing a web page corresponding to the second content to the user terminal.

Wherein the service providing server comprises: an identification information verifying unit for verifying the identification information of the web browser when the third content is requested from the user terminal through the web browser; A user terminal identification unit for identifying the user terminal using identification information of the user terminal matched with the identified web browser identification information; A user information extracting unit for extracting user information corresponding to the identified user terminal; And a content providing unit for providing the user terminal with targeted content according to the extracted user information.

The first content, the second content, and the third content may include advertisement information.

The identification information of the user terminal may be generated using a MAC address of the user terminal or an International Mobile Equipment Identity (IMEI).

Wherein the identification information matching unit matches the identification information of the user terminal with the identification information of the web browser by using the cookie information generated as the user terminal moves to the web page corresponding to the second content, May include identification information of the user terminal and identification information of the web browser.

According to an embodiment of the present invention, the identification information of the web browser and the identification information of the user terminal are matched to accurately identify the same user terminal to which the content is provided through the web browser and the application, It can be easily analyzed.

Further, according to an embodiment of the present invention, regardless of the medium on which the content is provided, the user terminal to which the content is provided can be determined, and it is possible to provide more accurate and effective targeting content.

It should be understood that the effects of the present invention are not limited to the above effects and include all effects that can be deduced from the detailed description of the present invention or the configuration of the invention described in the claims.

1 is a diagram illustrating a matching system according to an embodiment of the present invention.
2 is a block diagram illustrating a configuration of a service providing server according to an embodiment of the present invention.
3 is a diagram illustrating a method of matching identification information of a user terminal and identification information of a web browser according to another embodiment of the present invention.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, the present invention will be described with reference to the accompanying drawings. The present invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. In order to clearly illustrate the present invention, parts not related to the description are omitted, and similar parts are denoted by like reference characters throughout the specification.

Throughout the specification, when a part is referred to as being "connected" to another part, it includes not only "directly connected" but also "indirectly connected" . Also, when an element is referred to as "comprising ", it means that it can include other elements, not excluding other elements unless specifically stated otherwise.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a diagram illustrating a matching system according to an embodiment of the present invention.

Referring to FIG. 1, the matching system according to an embodiment of the present invention may include a user terminal 100 and a service providing server 200 that can communicate with each other through a communication network.

First, the communication network can be configured without regard to its communication mode such as wired and wireless. A local area network (LAN), a metropolitan area network (MAN), a wide area network (WAN), and the like.

The user terminal 100 according to an embodiment of the present invention can be connected to a service providing server 200 through a network such as a mobile phone, a smart phone, a PDA (Personal Digital Assistant), a PMP (Portable Multimedia Player) (IPTV) including a desktop PC, a tablet PC, a laptop PC, and a set-top box, and may be connected to the service providing server 200 and the service providing server 200 through a network But may also include a communication device that can be connected.

The user terminal 100 can receive content from the service providing server 200 through an application installed in the user terminal 100, and can receive content through a web browser.

The user terminal 100 displays the content provided from the service providing server 200 on the screen, and when the user selects the content displayed on the screen, the user terminal 100 can receive the web page corresponding to the content through the web browser. At this time, the content can be selected through the user terminal 100 by means of a mouse click, a keyboard input, a finger touch, or the like.

A content according to an embodiment of the present invention may include advertisement information. In this specification, a content is divided into a first content, a second content, and a third content.

Specifically, in this specification, the first content means content requested from the user terminal 100 through the web browser for the first time, the second content means the content requested through the application from the user terminal 100, 3 content is used to indicate the content requested from the user terminal 100 through the web browser after the identification information of the web browser and the identification information of the user terminal 100 are matched.

The service providing server 200 according to an embodiment of the present invention can provide the content to the user terminal 100. When the content is provided through the web browser, the service providing server 200 generates identification information of the web browser, When the content is provided, identification information of the user terminal 100 may be received from the user terminal 100. [

Here, the identification information of the user terminal 100 may be generated in the user terminal 100 using the Mac Address of the user terminal 100 or an International Mobile Equipment Identity (IMEI).

The service providing server 200 may be an Internet portal service server providing various contents to the user terminal 100 and providing various user convenience functions such as a search service.

The service providing server 200 can provide the web page corresponding to the content to the user terminal 100 through the web browser when the selection information on the content provided to the user terminal 100 is received through the application.

For example, if the content includes the advertisement information, the service providing server 200 provides the content including the advertisement information to the user terminal 100, and if the content is selected by the user, landing page to the user terminal 100 through a web browser.

The service providing server 200 may match the identification information of the user terminal 100 with the identification information of the web browser by using the cookie information generated as the user terminal 100 moves to the web page corresponding to the content. Here, the cookie information may include identification information of the user terminal 100, identification information of the web browser, and content information provided to the user terminal 100.

The service providing server 200 may store user information corresponding to the user terminal 100 and manage the user information. Here, the user information may include gender, age, region, and the like, and may include content providing status information obtained by collecting and presenting the status of the content provided to the user terminal 100.

According to the embodiment of the present invention, since the service providing server 200 stores and analyzes the content information and the like provided to the user terminal 100, it can accurately know what content is preferred in the user terminal 100, It becomes possible to provide the contents that have been received.

2 is a block diagram illustrating a configuration of a service providing server 200 according to an embodiment of the present invention.

2, the service providing server 200 includes an identification information generating unit 210, an identification information receiving unit 220, a web page providing unit 230, an identification information matching unit 240, an identification information checking unit 250 A user terminal identification unit 260, a user information extraction unit 270, and a content provider 280.

According to an embodiment of the present invention, the identification information generating unit 210, the identification information receiving unit 220, the web page providing unit 230, the identification information matching unit 240, the identification information checking unit 250, The identification unit 260, the user information extraction unit 270, and the content providing unit 280 may be program modules or hardware capable of communicating with an external device. Such a program module or hardware may be included in the service providing server 200 or another device capable of communicating with the service providing server 200 in the form of an operating system, an application program module and other program modules, and may be physically stored on various known storage devices have. Such program modules or hardware, on the other hand, encompass but are not limited to routines, subroutines, programs, objects, components, data structures, etc. that perform particular tasks or implement particular abstract data types in accordance with the invention.

The identification information generating unit 210 according to an embodiment of the present invention generates identification information of the web browser when the request for the first content is received from the user terminal 100 through the web browser, can do.

For this, the identification information confirmation unit 250 can confirm the identification information of the web browser when the content is requested from the user terminal 100 through the web browser.

When the identification information confirmation unit 250 determines whether the identification information of the web browser requesting the content has been generated, if the identification information of the web browser is not generated, the identification information generation unit 210 acquires the identification information of the web browser Can be generated.

The identification information receiving unit 220 according to an embodiment of the present invention may be configured such that when a second content is requested from the user terminal 100 to the service providing server 200 through an application, 100). ≪ / RTI >

In this case, the application may be an application that the service providing server 200 provides to the user terminal 100 for providing the content. When the user terminal 100 requests the content through the application, the application is generated and stored in advance The identification information of the user terminal 100 may be transmitted to the service providing server 200 and the identification information of the user terminal 100 may be newly generated and transmitted to the service providing server 200.

According to one embodiment, the identification information of the user terminal 100 may be generated by extracting a Mac Address or an International Mobile Equipment Identity (IMEI) of the user terminal 100.

When the selection information for the second content is received from the user terminal 100, the web page providing unit 230 according to the embodiment of the present invention transmits the web page corresponding to the second content to the user terminal 100 ).

A web page corresponding to the content is a web page related to the content to be provided. When the content includes the advertisement information, the web page corresponding to the provided content includes a web page including the homepage provided by the advertiser of the advertisement, Or a web page for purchase of the web page.

The service providing server 200 can link and manage a web page corresponding to the content, and a web page corresponding to the content and the content can be directly set from the provider terminal providing the content.

The identification information matching unit 240 may match the identification information of the user terminal 100 with the identification information of the web browser according to an embodiment of the present invention.

The identification information matching unit 240 selects the second content provided through the application by the user terminal 100 and transmits the cookie information to the user terminal 100 using the cookie information generated as the web page moves to the web page corresponding to the second content. Can be matched with the identification information of the web browser.

According to one embodiment, the cookie information may include identification information of the user terminal 100, identification information of the web browser, and contents and web page information provided to the user terminal 100.

The identification information matching unit 240 analyzes the identification information of the user terminal 100 and the web browser identification information included in the cookie information and stores the identification information of the user terminal 100 and the identification information of the web browser installed in the user terminal 100 The identification information can be matched.

The user terminal identification unit 260 according to an embodiment of the present invention identifies the user terminal 100 using the identification information of the user terminal 100 matched with the identification information of the web browser confirmed by the identification information verification unit 250 Can be identified.

When the user terminal 100 requests the third content from the service providing server 200 through the web browser, the identification information checking unit 250 checks the identification information of the web browser, It is possible to identify the user terminal 100 by extracting the identification information of the user terminal 100 matched with the identification information of the identified web browser.

To this end, the service providing server 200 can manage the identification information of the web browser matched in the identification information matching unit 240 and the identification information of the user terminal 100 in association with each other.

The user information extraction unit 270 may extract user information corresponding to the user terminal 100 identified by the user terminal identification unit 260 according to an exemplary embodiment of the present invention.

The user information may include profile information such as the user's age, gender, address, job, user preference information, user visited web page history information, and content provision status information.

The service providing server 200 can manage the identification information of the user terminal 100 and the user information in association with each other.

When the user subscribes to the service providing server 200, the service providing server 200 can receive user information from the user terminal 100, store the user information, and manage the user information.

In addition, after login to the service providing server 200, it is possible to manage the web page visit history and the content providing status of the user terminal 100 receiving various contents and web pages by including them in the user information.

The contents providing unit 280 according to an embodiment of the present invention can provide contents to the user terminal 100 through an application or a web browser.

The content providing unit 280 may provide the extracted targeting content to the user terminal 100 according to the user information extracted by the user information extracting unit 270.

For example, as a result of checking the user information extracted by the user information extracting unit 270, the content providing unit 280 extracts contents related to automobiles, financial techs, etc., And provide it to the user terminal 100.

In the category preferred by the twenties men, when the contents provided in the user information of the twenties men are statistically classified by category and the contents included in the specific category are provided to the users who are in their twenties and male by a predetermined number of times or more, May be set by the service providing server 200 in a category that men in their twenties prefer.

According to one embodiment of the present invention, the content providing unit 280 transmits the target content extracted using the user preference information included in the user information extracted from the user terminal identification unit 260 and the user visited web page history information, (100).

Specifically, the service providing server 200 classifies contents provided to the user terminal 100 into a specific category through a web browser or an application, and when the contents of a specific category are selected more than a predetermined number of times, And the content provider 280 may provide the content included in the category preferred by the user to the user terminal 100 using the user preference information.

In addition, when the content is provided to the user terminal 100, the service providing server 200 updates the content provision status information included in the user information, and the content provider 280 uses the content provision status information, Other content except for the content provided to the mobile terminal 100 may be provided.

As described above, according to the embodiment of the present invention, the service providing server 200 can selectively provide contents of a field of interest to the user terminal 100, It is possible to solve the problem that the same contents are provided in duplicate.

3 is a diagram illustrating a method of matching identification information of a user terminal 100 and identification information of a web browser according to another embodiment of the present invention.

Referring to FIG. 3, in step S301, the service providing server 200 may receive a request for the first content from the user terminal 100 through a web browser.

In step S302, the service providing server 200 can generate identification information of the web browser.

At this time, when the first content request is received from the user terminal 100 for the first time, the service providing server 200 can generate identification information of the web browser. If not, The browser identification information can be extracted.

Thereafter, the service providing server 200 may provide the first content to the user terminal 100 through the web browser according to the request received in step S301.

In step S303, the service providing server 200 may receive a request for the second content from the user terminal 100 through the application.

In step S304, the service providing server 200 may receive the identification information of the user terminal 100 generated in the user terminal 100 from the user terminal 100. [

Thereafter, the service providing server 200 may provide the second content to the user terminal 100 through the application according to the request received in step S303.

The order of the step of generating the identification information of the web browser and the step of receiving the identification information of the user terminal 100 are irrelevant. The service providing server 200 generates the identification information of the web browser, ), And can separately store and manage the identification information before matching each other.

In step S305, the service providing server 200 may receive the selection information on the second content from the user terminal 100 when the second content provided to the user terminal 100 is selected by the user. That is, the user can select the content to receive detailed information on the provided content. When the content is selected, the service providing server 200 can receive a request for detailed information on the content from the user terminal 100 .

In step S306, the service providing server 200 may provide the web page corresponding to the second content to the user terminal 100 through the web browser according to the selection information on the second content received in step S305.

Here, the service providing server 200 provides the second content to the user terminal 100 through the application, and when the user terminal 100 selects the second content, the web page corresponding to the second content is displayed on the web browser To the user terminal 100 via the Internet.

Through this process, the service providing server 200 transmits the cookie information including the identification information of the user terminal 100 received at the time of the second content request and the identification information of the web browser confirmed at the time of providing the web page, Page (gateway page). At this time, the cookie information may further include information of contents provided to the user terminal 100. [

Since the service providing server 200 can match and manage the identification information of the web browser, the identification information of the user terminal 100, and the contents information, when the user terminal 100 requests the contents through the web browser or the application , And can integrally manage the information of the contents provided to the user terminal 100 regardless of how the contents are requested in one user terminal 100.

In step S307, the service providing server 200 may use the cookie information to match the identification information of the user terminal 100 with the identification information of the web browser.

After the step S307, when the service providing server 200 receives a request for the third content from the user terminal 100 through the web browser, it uses the identification information of the user terminal 100 matched with the identification information of the web browser So that the user terminal 100 can be identified.

Also, the service providing server 200 can extract the user information corresponding to the identified user terminal 100, and provide the targeted content according to the extracted user information to the user terminal 100.

Here, the service providing server 200 may extract the targeted content using the user preference information, the user visited web page history information, and the content providing status information included in the user information and provide the extracted target content to the user terminal 100.

It will be understood by those skilled in the art that the foregoing description of the present invention is for illustrative purposes only and that those of ordinary skill in the art can readily understand that various changes and modifications may be made without departing from the spirit or essential characteristics of the present invention. will be. It is therefore to be understood that the above-described embodiments are illustrative in all aspects and not restrictive. For example, each component described as a single entity may be distributed and implemented, and components described as being distributed may also be implemented in a combined form.

The scope of the present invention is defined by the appended claims, and all changes or modifications derived from the meaning and scope of the claims and their equivalents should be construed as being included within the scope of the present invention.

100: user terminal
200: service providing server
210: Identification information generating section
220: Identification information receiving section
230: Web page offerer
240: Identification information matching unit
250: identification information verifying unit
260: User terminal identification unit
270: User information extracting unit
280: Content provider

Claims (10)

A method for a service providing server to match identification information of a user terminal with identification information of a web browser,
(a) generating identification information of the web browser when a request for the first content is received from the user terminal through the web browser installed in the user terminal;
(b) receiving identification information of the user terminal generated at the user terminal when the user terminal requests a second content through an application installed in the user terminal;
(c) when the selection information for the second content is received from the user terminal, providing the web page corresponding to the second content to the user terminal through the web browser;
(d) matching the identification information of the user terminal with the identification information of the web browser by providing a web page corresponding to the second content to the user terminal; And
(e) when the user terminal requests the third content through the web browser, using the matched identification information of the user terminal and the identification information of the web browser to transmit the targeted content to the user terminal And providing identification information of the user terminal to the identification information of the web browser. The method according to claim 1,
The step (e)
Confirming identification information of the web browser when the third content is requested from the user terminal through the web browser;
Identifying the user terminal using identification information of the user terminal matched with the identified web browser identification information;
Extracting user information corresponding to the identified user terminal; And
And providing the target content according to the extracted user information to the user terminal. 3. The method according to claim 1 or 2,
Wherein the first content, the second content,
A method for matching identification information of a user terminal and identification information of a web browser, including advertisement information. The method according to claim 1,
Wherein the identification information of the user terminal comprises:
A method of matching identification information of a user terminal with identification information of a web browser, which is generated using a Mac Address of the user terminal or an International Mobile Equipment Identity (IMEI). The method according to claim 1,
The step (d)
And matching the identification information of the user terminal with the identification information of the web browser using the cookie information generated as the user terminal moves to the web page corresponding to the second content,
The cookie information includes at least one of:
The identification information of the user terminal and the identification information of the web browser. A service providing server for matching identification information of a user terminal with identification information of a web browser,
An identification information generating unit for generating identification information of the web browser when a request for the first content is received from the user terminal through the web browser installed in the user terminal;
An identification information receiver for receiving identification information of the user terminal generated by the user terminal when the user terminal requests a second content through an application installed in the user terminal;
A web page providing unit for providing a web page corresponding to the second content to the user terminal through the web browser when the selection information for the second content is received from the user terminal;
An identification information matching unit for matching the identification information of the user terminal with the identification information of the web browser by providing a web page corresponding to the second content to the user terminal; And
Wherein when the user terminal requests the third content through the web browser, the content providing unit provides the targeted content for the user terminal to the user terminal using the matched identification information of the user terminal and the identification information of the web browser And a providing unit. The method according to claim 6,
An identification information verifying unit for verifying identification information of the web browser when the third content is requested from the user terminal through the web browser;
A user terminal identification unit for identifying the user terminal using identification information of the user terminal matched with the identified web browser identification information; And
Further comprising a user information extracting unit for extracting user information corresponding to the identified user terminal,
Wherein the content providing unit provides the targeted content according to the extracted user information to the user terminal. 8. The method according to claim 6 or 7,
Wherein the first content, the second content,
A service providing server, comprising advertisement information. The method according to claim 6,
Wherein the identification information of the user terminal comprises:
Wherein the service providing server is generated using a Mac Address of the user terminal or an IMEI (International Mobile Equipment Identity). The method according to claim 6,
The identification information matching unit,
The identification information of the user terminal is compared with the identification information of the web browser using the cookie information generated as the user terminal moves to the web page corresponding to the second content,
The cookie information includes at least one of:
The identification information of the user terminal, and the identification information of the web browser.
KR1020130032683A 2013-03-27 2013-03-27 Method and service providing server for matching identifying information of the user terminal and identifying information of the web browser KR101439928B1 (en)

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WO2016108470A1 (en) * 2015-01-02 2016-07-07 에스케이플래닛 주식회사 Advertisement reception terminal, advertisement transmission server, and advertising system and method comprising same
WO2016108440A1 (en) * 2015-01-02 2016-07-07 에스케이플래닛 주식회사 Identification information management apparatus and advertisement platform apparatus
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