KR101049814B1 - Method, system and computer readable recording medium for providing edited search results by a user - Google Patents

Abstract

The present invention relates to a method, an apparatus and a computer readable recording medium for providing a search result edited by a user. According to one aspect of the invention, a method for providing a search result edited by a user, comprising: (a) receiving edit information for at least a portion of a search result from at least one user terminal device, (b) Generating at least one search result page with reference to the received edit information, and (c) at least a portion of the generated search result page corresponding to the search keyword input from a specific user terminal device or the search result page A method is provided that includes providing an identifier of.

Search results, editing, search ads

Description

METHOD, SYSTEM AND COMPUTER-READABLE RECORDING MEDIUM FOR PROVIDING SEARCH RESULT EDITED BY USER}

The present invention relates to a method, a system and a computer readable recording medium for providing a search result appropriately edited by a user. More specifically, the present invention provides a method, system and computer readable method for providing search results that are variously edited by a user in correspondence with a search keyword, in order to provide an optimal search result page that reflects the user's various search experiences. A recording medium.

In recent years, as the use of the Internet has become more common, users can obtain various information through Internet searches. That is, after accessing an Internet search site through a terminal device such as a personal computer that can access the Internet, users can search for various contents related to web documents, news, music, videos, communities, and the like.

In general, the Internet search is performed by searching a content corresponding to a search keyword input from a user using a predetermined search engine and then providing the search result to the user. Recently, as various search algorithms have been developed in connection with Internet search, the accuracy and variety of search results have been greatly improved. In addition, by providing a user-friendly user interface when searching the Internet, the user can more effectively search for the information they are looking for.

However, despite the development of such Internet search technology, there is a problem that only the formal search results are provided according to the conventional Internet search method. That is, since the conventional Internet search is performed by a predetermined search algorithm, if the search keyword input by the user is the same, the search results provided corresponding thereto are also identical or similar.

However, even when a plurality of users all input the same search keyword, since the information to be obtained through the search keyword may be different for each user, the conventional method of providing only uniform search results corresponding to the same search keyword Is not very reasonable.

For example, it may be assumed that a plurality of users input a search keyword of "France" in performing an Internet search. At this time, according to the conventional Internet search method, although the contents of the information that the plurality of users want to obtain about "France" may vary from user to user, they are provided with only the same search results obtained by a specific search algorithm. Problems may arise. In addition, even if the information that the user wants to obtain exists in the same search result, the information is also likely to not contain enough contents of the user's desired level. You will have the inconvenience of doing a search.

Of course, Internet search technology has been introduced that adaptively provides search results suitable for each user based on the user's attributes. However, such Internet search technology merely reconstructs the search results based on limited information about the user. The variety of search results provided to the user was extremely limited.

Therefore, in the field of Internet search, there is a need for a technology that can provide a more reasonable search results to the user.

It is an object of the present invention to solve all the problems described above.

In addition, another object of the present invention is to be able to edit the content that can be provided as a search result to reflect the experience of each user, to provide a search result page that meets the user's various search intentions.

It is another object of the present invention to contribute to the improvement of the quality of the search advertisement and to drive a high quality service through the compensation for publishing the search experience for each user.

Representative configuration of the present invention for achieving the above object is as follows.

According to one aspect of the invention, a method for providing a search result edited by a user, comprising: (a) receiving edit information for at least a portion of a search result from at least one user terminal device, (b) Generating at least one search result page with reference to the received edit information, and (c) at least a portion of the generated search result page corresponding to the search keyword input from a specific user terminal device or the search result page A method is provided that includes providing an identifier of.

According to another aspect of the present invention, a method for providing a search result edited by a user, the method comprising: (a) transmitting an initial search result corresponding to an arbitrary search keyword to the user's terminal device; Receiving edit information for at least a portion of the initial search result from a user terminal device, (c) generating at least one search result page with reference to the received edit information, and (d) a specific user And providing an identifier of at least a part of the generated search result page or the search result page corresponding to a search keyword input from a terminal device.

According to still another aspect of the present invention, there is provided a system for providing a search result edited by a user, comprising: an edit information acquisition unit for receiving edit information on at least a part of a search result from at least one user terminal device; A search result page generation unit for generating at least one search result page with reference to the edit information, and at least a part of the generated search result page corresponding to a search keyword input from a specific user terminal device, or of the search result page A system is provided that includes a search result provider that provides an identifier.

According to still another aspect of the present invention, there is provided a system for providing a search result edited by a user, the initial search result corresponding to an arbitrary search keyword is transmitted to the user's terminal device, and the initial search result from the user terminal device. An edit information acquisition unit for receiving edit information about at least a portion of a search result, a search result page generator for generating at least one search result page with reference to the received edit information, and an input from a specific user terminal device A system is provided that includes a search result provider that provides at least a portion of the generated search result page or an identifier of the search result page corresponding to a search keyword.

In addition, there is further provided a computer readable recording medium for recording another method, apparatus and computer program for executing the method.

According to the present invention, it is possible to appropriately utilize the user's search experience that has not been utilized until now, it is possible to reduce the entropy in the overall search.

In addition, according to the present invention, it is possible to improve the CTR by securing search relevancy by exposing information and search advertisements edited by various user's search experiences.

DETAILED DESCRIPTION The following detailed description of the invention refers to the accompanying drawings that show, by way of illustration, specific embodiments in which the invention may be practiced. These embodiments are described in sufficient detail to enable those skilled in the art to practice the invention. It should be understood that the various embodiments of the present invention are different but need not be mutually exclusive. For example, certain features, structures, and characteristics described herein may be implemented in other embodiments without departing from the spirit and scope of the invention in connection with an embodiment. It is also to be understood that the position or arrangement of the individual components within each disclosed embodiment may be varied without departing from the spirit and scope of the invention. The following detailed description, therefore, is not to be taken in a limiting sense, and the scope of the present invention, if properly described, is defined only by the appended claims, along with the full range of equivalents to which such claims are entitled. Like reference numerals in the drawings refer to the same or similar functions throughout the several aspects.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings so that those skilled in the art can easily implement the present invention.

[Preferred Embodiments of the Invention]

In the present specification, a search result refers to a set of information obtained as a result of performing a search on various contents such as a document, news, music, video, community, and the like. And information about the name, type, content, list, number of searches, URL address, etc. of at least one content searched in response to the inputted search keyword. In this case, the information on each content is based on its attributes. It may be classified into at least one item (eg, a site, a web document, a blog, a cafe, an image, a video, a news, etc.). On the other hand, the search results mentioned herein are not necessarily limited to the search results obtained by Internet search, but should be understood as the broadest concept encompassing the search results for all types of information that can be searched. do.

Configuration of the entire system

1 is a view schematically showing the configuration of an entire system according to an embodiment of the present invention.

As shown in FIG. 1, the entire system according to an exemplary embodiment of the present invention is connected to a communication network 100, a search result editing system 200, a user terminal device 300, and a communication network 100. At least one web server 400 may perform a search according to a search keyword received from the apparatus 300 and provide a result.

First, according to an embodiment of the present invention, the communication network 100 may be configured regardless of its communication mode such as wired and wireless, and may include a local area network (LAN) and a metropolitan area network (MAN). ), Or a wide area network (WAN). Preferably, the communication network 100 according to the present invention may be a known World Wide Web (WWW).

According to an embodiment of the present invention, the search result editing system 200 generates a search result page that is variously edited by the user based on the edit information obtained from the user terminal device 300, and the arbitrary Performs a function provided corresponding to a search keyword. Here, the search result editing system 200 may be included in the operation server of the Internet portal site, but is not necessarily limited thereto.

A detailed internal configuration of the search result editing system 200 will be described later.

Meanwhile, the user terminal device 300 according to an embodiment of the present invention allows a user to communicate after accessing the search result editing system 200 and / or the web server 400 through the communication network 100. A digital device comprising a digital device having a computing power by mounting a microprocessor and having a memory means such as a personal computer (for example, a desktop computer, a notebook computer, etc.), a workstation, a PDA, a web pad, a mobile phone, and the like. Any device may be adopted as the user terminal device 300 according to the present invention. In addition, the user terminal device 300 may further include a web browser (not shown) program for allowing a user to request and receive content from the web server 400. In detail, the user may input a search keyword for searching for content using the user terminal device 300, and may receive various contents corresponding to the search keyword. Here, the content may be a concept including a search advertisement provided in association with the search keyword.

According to an embodiment of the present invention, the web server 400 communicates with the search result editing system 200 and / or the user terminal device 300 through the communication network 100. For example, the web server 400 may be an operation server of an Internet portal site. In this case, the web server 400 may include a search engine (not shown), and then receive a search keyword input by a user. The content corresponding to the search keyword may be searched and the search result may be provided to the user terminal device 300 so that the user can browse it. The content provided as a result of the search may be various information about documents, news, music, videos, communities, and the like. Of course, if necessary, the search engine may be included in a computing device or a recording medium other than the web server 400. For example, the web server 400 may be a content server that provides content in response to a request from a user terminal device 300 and an operation server of an Internet portal site.

In addition, although FIG. 1 shows that the search result editing system 200 and the web server 400 are separately configured, the web server 400 is a search result editing system according to the needs of those skilled in the art for implementing the present invention. It may be configured to include (200).

Web server configuration

Hereinafter, the internal structure of the search result editing system 200 performing important functions for the implementation of the present invention and the function of each component will be described.

2 is a diagram illustrating an internal configuration of a search result editing system 200 according to an exemplary embodiment of the present invention in detail. Referring to FIG. 2, the search result editing system 200 according to an exemplary embodiment of the present invention may include an edit information obtaining unit 210, a search result page generating unit 220, a search result providing unit 230, and a database ( 240 may include an interface unit 250, a communication unit 260, and a controller 270. According to an embodiment of the present invention, the edit information acquisition unit 210, the search result page generator 220, the search result provider 230, the database 240, the interface unit 250, the communication unit 260, The controller 270 may be program modules at least some of which communicate with the user terminal device 300 and / or the web server 400. Such program modules may be included in the search result editing system 200 in the form of an operating system, an application module, and other program modules, and may be physically stored on various known storage devices. In addition, these program modules may be stored in a remote storage device at least in part in communication with the search result editing system 200. At least some of these program modules may be included and stored in the user terminal device 300 and / or the web server 400. On the other hand, such program modules include, but are not limited to, routines, subroutines, programs, objects, components, data structures, etc. that perform particular tasks or execute particular abstract data types, which will be described later, in accordance with the present invention.

According to an embodiment of the present invention, the edit information acquisition unit 210 may perform a function of acquiring, from the user terminal device 300, edit information in which at least a part of a search result is edited by a user. According to an embodiment of the present invention, the user may arbitrarily edit at least a part of a search result page that may be provided corresponding to any search keyword. Here, the edit information may include information necessary for composing an edited search result according to a user's intention. Hereinafter, a detailed configuration of the edit information will be described.

First, the edit information according to an embodiment of the present invention may include information on an action of creating, adding, modifying, or deleting at least one content to be provided as a search result. Title, number of search results in the collection, title and short description of the search result, URL of the search result, type of search result (web document, blog, cafe, image, video, news, etc.), details of the search result, etc. The edited information may be included. Here, the collection means a set of contents having a common property, and the name or the publication position may be freely set by the user.

Meanwhile, according to an embodiment of the present invention, the content may include at least one advertisement information. In this case, whether to include the advertisement information may be determined by a user's selection, and in some cases, the advertisement information. It may be mandatory to include. Meanwhile, when advertisement information is included in the edited information and exposed to a general user as a search result, a predetermined price may be provided to the user who edited the search result as a reward.

However, the editing information according to the present invention is not necessarily limited to the above-listed matters, and any information necessary for composing a search result may be included in the editing information.

Meanwhile, according to another embodiment of the present invention, the edit information acquisition unit 210 may determine the position, order, and the like of at least some of items included in a general search result obtained by a known search engine (not shown). A function of acquiring edit information, which is a result of editing such as rearranging, adding, and deleting, may be performed from the user terminal device 300. Such other embodiments may be applied as variations without special mention in the present specification.

In relation to the function of the edit information acquisition unit 210 described above, the interface unit 250 according to an embodiment of the present invention, the user generates the edit information through the user terminal device 300 and edit the edit information In order to support transmission to the acquirer 210, a user interface for allowing a user to input edit information may be provided to the user terminal device 300, which will be described below with reference to FIG. 3. .

3 is a diagram illustrating a screen in which a search result is edited by a user according to an exemplary embodiment of the present invention.

Referring to FIG. 3, it can be seen that a screen for editing a search result includes an area 310 for editing a title and / or a brief description of the edit search result. The user can freely set a title and a brief description of the edit search result.

In addition, referring to FIG. 3, the screen for editing the search result may include areas 321 to 323 in which at least one content can be inserted. Can be set. For example, there is an area in which a total of n contents (information A-1 to An) can be inserted into the collection A, and a user loads the content that best reflects his or her search know-how by utilizing the area. You can insert it in place. The same holds true for collections B and C.

Next, according to an embodiment of the present invention, the search result page generator 220 refers to the edit information obtained from the at least one user terminal device 300 to generate at least one search result page. Can be performed. Here, the search result page may be determined by reflecting the edit information reflecting the editing intention of the user, and the content and / or format thereof, the user terminal device 300 by the search result providing unit 230 to be described later It may be implemented in a form that can be provided to.

On the other hand, according to another embodiment of the present invention, the search result page generator 220, the position of the item with respect to at least some of the items included in the general search results obtained by a known search engine in the user terminal device 300, The search result page may be generated with reference to the edit information obtained as a result of editing such as rearranging, adding, or deleting the order.

4 is a diagram illustrating a search result page generated based on edit information input by a user according to an exemplary embodiment of the present invention.

Referring to FIG. 4, a search result page according to an embodiment of the present invention may include a title 410 titled “History of Nike Air Jordan Shoes” and includes a total of four contents 431 to 434. As can be seen, these contents can be classified and provided in two collections 421 and 422, respectively, "air jordan I" and "air jordan II" according to a large category. For example, the contents included in the collection 421 "Air Jordan I" are composed of blog content, advertisement content, and video content. In particular, it can be seen that the advertising content may be exposed under the name of "Nike Air Jordan I selling place", the kind of such advertising content may be added by selecting by the user, search result editing system 200 ) May force certain advertisement content to be inserted. In this case, the user may receive a monetary reward in return for exposing a search result page including the edited information including his know-how.

According to the present invention mentioned above, it is possible to provide a search result page that is variously edited by the user, it is possible to meet the various needs of the user for the search results.

According to an embodiment of the present disclosure, the search result providing unit 230 may expose at least one edited search result corresponding to an arbitrary search keyword input from the user terminal device 300, and thus the edited search may be performed. The function of calculating the ranking of the result can be performed. Specifically, the search result providing unit 230 according to an exemplary embodiment of the present invention may search for each edited search result, a duration time in the corresponding search result, and a residence time in the referral page. The ranking of each edited search result may be calculated based on information about the page authority, the user's rating, and the like.

5 is a diagram illustrating a screen in which various edited search results are exposed according to an input of a specific search keyword according to an embodiment of the present invention.

Referring to FIG. 5, it may be assumed that a user inputs a search keyword of “Nike”. In this case, the search result editing system 200 according to an exemplary embodiment of the present invention may expose the n edited search results generated as a search result corresponding to the search keyword "Nike" to the user. The n edited search results may also be placed in appropriate positions according to each ranking. For example, an edited search result 510 titled "Gyeonggi-do Nike Offline Store Location" can be placed on the first line because the ranking is the highest, assuming only a ranking based on the number of recommendations, for example. As such, the edited search result 520 titled "Nike feminized shoes pretty place" and the edited search result 530 titled "History of Nike Air Jordan shoes" may be sequentially displayed.

However, the ranking calculation method in the present invention is not necessarily limited to the above-listed matters, and of course, may be changed as many as possible within the scope to achieve the object of the present invention.

On the other hand, as shown in Figure 5, among the three edited search results exposed by the input of a specific search keyword, such as "Nike", the author "daon" writes "history of Nike Air Jordan shoes" the content edited If the user selects an existing link (or identifier), the search result page as shown in FIG. 4 described above may be displayed on the screen, thereby searching for contents reflecting the user's experience or know-how of "daon". As a result, you will be exposed.

According to an embodiment of the present invention, at least one edited information edited by a user may be stored in the database 240, and information about a ranking of each edited search result may be stored together.

Meanwhile, although the database 240 is illustrated as being included in the search result editing system 200 in FIG. 2, according to the needs of those skilled in the art for implementing the present invention, the database 240 may be configured as the search result editing system 200. It can also be configured separately from). In addition, the database 240 according to the present invention is a concept including a computer-readable recording medium, and refers to not only a narrow database but also a database in a broad sense including a file system-based data recording. If a set of logs can be retrieved to extract data, it is included in the database 240 according to the present invention.

Meanwhile, according to an embodiment of the present invention, the communication unit 260 performs a function of enabling data transmission and reception from / to the search result editing system 200.

According to an embodiment of the present invention, the control unit 270 is the edit information acquisition unit 210, the search result page generator 220, the search result provider 230, the database 240, the interface unit 250 and It performs a function of controlling the flow of data between the communication unit 260. That is, the controller 260 according to the present invention controls the flow of data from / to the outside or between each component of the search result editing system 200, thereby obtaining the edit information obtaining unit 210 and the search result page generating unit ( 220, the search result providing unit 230, the database 240, the interface unit 250, and the communication unit 260 respectively control to perform a unique function.

Embodiments according to the present invention described above may be implemented in the form of program instructions that may be executed by various computer components, and may be recorded in a computer-readable recording medium. The computer-readable recording medium may include program instructions, data files, data structures, etc. alone or in combination. Program instructions recorded on the computer-readable recording medium may be those specially designed and configured for the present invention, or may be known and available to those skilled in the computer software arts. Examples of computer-readable recording media include magnetic media such as hard disks, floppy disks and magnetic tape, optical recording media such as CD-ROMs, DVDs, and magneto-optical media such as floptical disks. media), and hardware devices specifically configured to store and execute program instructions, such as ROM, RAM, flash memory, and the like. Examples of program instructions include not only machine code generated by a compiler, but also high-level language code that can be executed by a computer using an interpreter or the like. The hardware device may be configured to operate as one or more software modules to perform the process according to the invention, and vice versa.

Although the present invention has been described by specific embodiments such as specific components and the like, but the embodiments and the drawings are provided to assist in a more general understanding of the present invention, the present invention is not limited to the above embodiments. For those skilled in the art, various modifications and variations can be made from these descriptions.

Therefore, the spirit of the present invention should not be construed as being limited to the above-described embodiments, and all of the equivalents or equivalents of the claims, as well as the following claims, I will say.

1 is a view schematically showing the configuration of an entire system according to an embodiment of the present invention.

2 is a diagram illustrating an internal configuration of a search result editing system 200 according to an exemplary embodiment of the present invention in detail.

3 is a diagram illustrating a screen in which a search result is edited by a user according to an exemplary embodiment of the present invention.

4 is a diagram illustrating a search result page generated by using a search result edited by a user according to an embodiment of the present invention.

5 is a diagram exemplarily illustrating a configuration for providing various edit search results in response to a specific search keyword according to an embodiment of the present invention.

<Brief description of the major reference numerals>

210: edit information acquisition unit

220: search result page generation unit

230: search result provider

240: database

250: interface unit

260: communication unit

270: control unit

Claims (21)

A method for providing search results edited by a user, (a) receiving edit information about at least a portion of an initial search result corresponding to an arbitrary search keyword from at least one user terminal device, (b) generating at least one search result page including a search result edited by a user with respect to the search keyword by referring to the received edit information, accumulating and storing in a database; and (c) when a search keyword is input from a specific user terminal device, providing link information for identifying a search result edited by the user in relation to the search keyword in the database; Including, Wherein the link information is one or more of a portion of the edited search results and brief information. The method of claim 1, The editing information may include at least one of information on which at least one of editing, adding, modifying and deleting of at least one content to be provided as a search result is added. The method of claim 2, The edited information may include at least one of edited information about the title of the collection, the number of search results included in the collection, the title and brief description of the search results, the URL of the search results, the type of the search results, and the details of the search results. Method comprising a. The method of claim 2, The at least one content, characterized in that it comprises advertising information. The method of claim 1, In step (b), Generating the search result page by inserting advertisement information into the search result page. The method of claim 5, And wherein the advertisement information is information forcing by a search result editing system. The method of claim 5, At least a portion of the revenue from the advertisement information is distributed to the user in return for exposing the search results edited by the user. The method of claim 1, In step (c), If there is a plurality of edited search results for the input keyword, the ranking of the search results page is calculated and exposed accordingly. The method of claim 8, The ranking may include at least one of a number of inquiries about each search result page, a duration time in the search result page, a residence time in a referral page, a page authority, and a user's rating. The method is calculated based on one piece of information. A method for providing search results edited by a user, (a) transmitting an initial search result corresponding to an arbitrary search keyword to the terminal device of the user, (b) receiving editing information on at least a part of the initial search result from the user terminal device; (c) generating at least one search result page including a search result edited by a user with respect to the search keyword by referring to the received edit information, accumulating and storing in a database; and (d) when a search keyword is input from a specific user terminal device, providing link information for identifying a search result edited by the user in relation to the search keyword in the database; Including, Wherein the link information is one or more of a portion of the edited search results and brief information. A system for providing search results edited by a user, An edit information acquisition unit for receiving edit information on at least a portion of an initial search result corresponding to an arbitrary search keyword from at least one user terminal device; A search result page generator for generating and storing at least one search result page including a search result edited by a user with respect to the search keyword by referring to the received edit information, and storing the accumulated search result page in a database; When a search keyword is input from a specific user terminal device, a search result providing unit providing link information for confirming a search result edited by the user in relation to the search keyword in the database. Including, And wherein the link information is one or more of a portion of the edited search results and brief information. The method of claim 11, And the editing information includes at least one of information on which at least one of editing, adding, modifying and deleting of at least one content to be provided as a search result is added. The method of claim 12, The edited information may include at least one of edited information about the title of the collection, the number of search results included in the collection, the title and brief description of the search results, the URL of the search results, the type of the search results, and the details of the search results. System comprising a. The method of claim 12, The at least one content, characterized in that the advertising information. The method of claim 11, The search result page generator, In generating the search result page, the system characterized in that the advertisement information is inserted into the search result page to generate. The method of claim 15, And the advertisement information is information forcing by the system. The method of claim 15, At least a portion of the revenue from the advertisement information is distributed to the user in return for exposing the search results edited by the user. The method of claim 11, The search result providing unit, If there is a plurality of edited search results for the input keyword, the system is characterized in that for calculating the ranking of the search results page and expose accordingly. The method of claim 18, The ranking is calculated based on at least one piece of information of the number of inquiries about each search result page, the time spent in the search result page, the time spent in the referral page, the page authority, and the user's rating. System characterized in that the. A system for providing search results edited by a user, An edit information acquisition unit which transmits an initial search result corresponding to an arbitrary search keyword to a user terminal device and receives edit information of at least a part of the initial search result from the user terminal device; A search result page generator for generating and storing at least one search result page including a search result edited by a user with respect to the search keyword by referring to the received edit information, and storing the accumulated search result page in a database; When a search keyword is input from a specific user terminal device, a search result providing unit providing link information for confirming a search result edited by the user in relation to the search keyword in the database. Including, And wherein the link information is one or more of a portion of the edited search results and brief information. A computer-readable recording medium for recording a computer program for executing the method according to any one of claims 1 to 10.

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