KR100386751B1 - Advertisement display method of mixing advertisement pictures with tv broadcasting pictures, mobile communication pictures and pictures of picture storage mediums - Google Patents

Abstract

The present invention relates to an advertisement method for displaying an advertisement mixed with an image for TV broadcasting, an image for a mobile communication terminal, and an image for an image storage medium.

The present invention displays a mixture of text and image advertisements on the output video monitor 100 for the manager, and at the same time to the wired or wireless through a separate video transmitter 102 to the liquid crystal display panel of the TV monitor and the mobile communication terminal By displaying the advertisement to the TV viewer and the mobile terminal user in real time with the image, or by transmitting to the video recorder 101 recorded in the distribution video storage medium for distribution video storage media users to the distribution video storage media When playing the stored video, it is characterized in that the text and image ads are delivered to the user by displaying some mixed video on the TV monitor,

As a result, commercial advertisements can be continuously displayed through the wired / wireless TV broadcasting image, the mobile communication terminal image, and the image storage medium image.

Description

Advertising method for mixing and displaying advertisements on TV broadcasting video, mobile communication video, and video storage media video {ADVERTISEMENT DISPLAY METHOD OF MIXING ADVERTISEMENT PICTURES WITH TV BROADCASTING PICTURES

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an advertising method, and more particularly, to an advertising method for displaying an advertisement mixed with an image for TV broadcasting, an image for a mobile communication terminal, and an image for a storage medium. Generally, the Internet, a wireless information communication network, and a satellite communication network are provided. Various types of wired / wireless TV broadcasting, personal portable mobile communication networks such as IMT2000, and distribution video storage media such as movie films, video tapes, CDs, DVDs, VODs, etc. Display a commercially produced advertisement image superimposed on a portion of the TV image being displayed or the liquid crystal display panel of the mobile communication terminal connected to the mobile communication network, or a portion of the image displayed when the video tape is played on the TV monitor or the liquid crystal display panel for a predetermined time. However, the advertisement video is superimposed on the regular video as described above. Conventional advertising methods that display is, there is a problem that not only the disadvantage that the time for displaying the advertisement image limit, causing advertisers to the normal image damage is difficult to sufficiently and consistently expect the ads as effective as desired.

SUMMARY OF THE INVENTION The present invention has been made to overcome the above-described problems, and an object of the present invention is to place text and image advertisements on the edge of a regular image without overlapping the regular image, and to display the liquid crystal display panel of the output image monitor, the TV monitor, and the mobile communication terminal. The present invention provides an advertisement method for displaying an advertisement by mixing the advertisement with a TV broadcast image, a mobile communication terminal image, and an image storage medium image to display and continuously deliver the advertisement to the user along with the regular image.

In order to achieve the object of the present invention, an advertisement method for displaying an advertisement mixed with an image for a TV broadcast, an image for a mobile communication terminal, and an image for a storage medium is stored in a wired / wireless TV broadcasting image, an image for a mobile communication terminal, and an image storage medium. Generating an image, generating a text and image advertisement to be displayed by mixing as part of the image for TV broadcasting, the image for mobile communication, and the image storage medium; and the image and image storage medium for the TV broadcasting image and mobile communication. Partially mixing the text and image advertisements with a specific image selected from the commercial images, and displaying the mixed image of the text and image advertisements on the output video monitor for the administrator and simultaneously transmitting the wired and wireless lines through a separate video transmitter. Display on the TV monitor and the LCD panel of the mobile communication terminal. The advertisement is delivered to the TV viewer and the mobile terminal user in real time together with the image, or transmitted to the video recorder to be recorded on the distribution video storage medium so that the distribution video storage user plays the image stored in the distribution video storage medium. When the display is characterized in that the advertising display step of delivering to the user by displaying a video mixed with the text and image advertising part on the TV monitor.

1 is a block diagram showing an operating device for implementing an advertising method according to the present invention,

2 is a flowchart illustrating an advertisement method according to the present invention;

3 is a flowchart illustrating an advertisement generating method of FIG. 2;

4 is a flowchart illustrating an advertisement mixing method of FIG. 2;

FIG. 5 is a flowchart illustrating an advertisement display method of FIG. 2.

<Description of Symbols for Main Parts of Drawings>

10: Video Recording Player 11: CD Recording Player

12: broadcast video production camera 20: video signal input device

30: central control device 40: input device

41: Keyboard 42: Mouse

43: scanner 50: storage device

60: video graphics adapter 70: monitor

80: video signal mixing device 90: advertising mixed video output device

100: output video monitor 101: video recorder

102: video transmitter

Hereinafter, embodiments of the present invention will be described with reference to the accompanying drawings.

Referring to FIG. 1, in an operation apparatus for implementing an advertisement method according to the present invention, a video recording player 10, a CD recording player 11, and a broadcasting video production camera 12 may perform mobile communication with wired / wireless TV broadcasting images. A video signal for generating an image for a terminal and an image to be stored in an image storage medium (hereinafter referred to as a regular image) is output.

The video signal input device 20 converts the video signal into a composite video signal or an S-video signal to generate a normal picture actually required.

The central control unit (CPU) 30 sets the X-Y coordinate system of the entire display screen according to the resolution of the display device in which the normal image is actually displayed.

When the central control device 30 receives a text and image advertisement editing request signal and an editing signal generated by an administrator by operating an input device 40 such as a keyboard 41, a mouse 42, a scanner 43, or the like, A program for editing an advertisement stored in advance in the storage device 50 is displayed to display an advertisement editing screen on a monitor 70 connected to a video graphics adapter (VGA) 60, while text and image advertisements edited by an administrator are completed. Is stored in the memory device 50.

When the advertisement display command is applied by the control of the central controller 30, the image signal mixing device 80 and the memory device 50 are connected to a portion of a normal image input through the image signal input device 20. The text and image advertisements that are input via the video graphics adapter 60 are mixed.

In this case, the central controller 30 designates initial display coordinates according to the size of the text and image advertisements based on the XY coordinate system, and the movement direction, movement interval, and moving of the advertisements displayed on the regular image in which the advertisements are mixed. Specify pause time and movement limit coordinate.

The advertisement mixed video output device 90 displays a regular image in which the text and image advertisements are partially mixed on the output video monitor 100 for the administrator so that the administrator can check the video output status and the video transmitter 102. Through the wired and wireless transmission through the display and display on the TV monitor (not shown) and the liquid crystal display panel (not shown) of the mobile communication terminal to deliver the advertisement in real time with the image to the TV viewer and the mobile terminal user.

The advertisement mixed image output device 90 transmits the regular image mixed with the advertisement to the video recorder 101 to record the image on the distribution image storage medium.

The advertisement mixed regular image stored in the distribution image storage medium is the user's TV monitor (not shown) together with the text and image advertisement mixed as part of the reproduction image when the user plays the image stored in the distribution image storage medium. (Not shown), the advertisement can be delivered continuously along with the regular video.

Advertisement method operating equipment according to the present invention configured as described above by the advertising method shown in Figs. 2 and 3 and 4 and 5 to display the advertisement on the image for TV broadcasting, the image for the mobile communication terminal and the image for the image storage medium. Display by mixing.

First of all, the administrator stores the regular images, i.e., wired / wireless TV broadcasting images and mobile communication terminal images and image storage media using the video recording player 10, the CD recording player 11, and the broadcasting video production camera 12. When a video signal for generating an image is generated, the video signal is converted into a composite video signal or an S-video signal by the image signal input device 20 to generate a normal image actually required (S10).

After generating the regular image divided into the TV broadcast image, the mobile communication terminal image, and the image for distribution video storage medium as described above, the administrator generates a text and image advertisement to be displayed by mixing as part of the normal image (S20). ).

In the advertisement generating step (S20), the central control unit 30 firstly displays the entire display screen according to the resolution of the display device in which the regular image is actually displayed, for example, the resolution of the liquid crystal panel of the TV monitor and the mobile phone terminal. XY coordinate system is set (S21).

If the resolution of the display screen is 720 × 480, the X coordinate value of the X-Y coordinate system is set to 0 ≦ X ≦ 719, and the Y coordinate value is set to 0 ≦ Y ≦ 479.

Next, the central control device 30 is a text and image advertisement editing request signal and an editing signal generated as the administrator operates the input device 40 such as the keyboard 41, the mouse 42, the scanner 43, or the like. Is input, the administrator executes an advertisement editing program previously stored in the storage device 50 to display an advertisement editing screen on the monitor 70 connected to the video graphics adapter 60, thereby allowing the administrator to edit text and image advertisements. To do this. At this time, the text and image advertisement edited by the administrator is stored in the storage device 50 (S23).

After both the regular video and text and image advertisements are generated as described above, the central control apparatus 30 controls the video signal mixing apparatus 80 according to a manager's request, and thus the TV broadcast video and the mobile communication terminal video. In operation S30, the text and image advertisements are mixed together as a part of a specific image selected from the regular images classified as the distribution image storage medium image.

In the step S30 of mixing the advertisement with the image, the central control apparatus 30 first determines whether an advertisement display command is authorized according to a manager's request (S31), and if the advertisement display command is applied. If it is, the text and image advertisement edited by the administrator is designated based on the respective sizes based on the XY coordinate system (S33).

In this case, since the minimum size of a known character may be defined and used in units of 8 × 8 pixels, the initial display coordinates of a specific text advertisement designated according to the size of the text advertisement based on the XY coordinate system are the rows and columns of the XY coordinate system. , I.e., the character coordinate of (row, column), where the row value represents the line number as the Y coordinate value and the column value represents the cell number as the X coordinate value.

for example. Since the text advertisement "COCA_COLA" consisting of a total of nine individual characters represents a size of 8 x 72 pixels, when the initial display coordinate is set to (7,71), the text advertisement "COCA_COLA" is displayed in the regular image. For the entire screen to be displayed, it is displayed as a text advertisement having a height of 1 to 8 rows and a length of 1 to 72 columns in the upper left corner.

Meanwhile, the initial display coordinates designated according to the size of the image advertisement are designated by the image coordinates of the rows and columns of the XY coordinate system, that is, (rows, columns, rows, and columns), where the row values are represented by the Y coordinate values. Number and column values represent X-column column numbers, in particular rows and columns in the first half indicate the starting coordinates that indicate the height and length of the image ad, and rows and columns in the second half indicate the height and length of the image ad. Indicates.

For example, if an initial display coordinate of a specific image advertisement having a size of 5x30 pixels is designated as (1,1,5,30), the image advertisement may have two rows in the upper left corner of the entire screen on which the regular image is displayed. To 6 rows high and 2 to 31 columns long.

Next, after the initial display coordinates for the text and image advertisements are designated, the central control apparatus 30 may identify a specific image among regular images divided into the TV broadcast image, the mobile communication terminal image, and the image for distribution video storage medium. After selecting the normal image (S35), the video signal mixing device 80 specifies the movement direction, the movement interval, the pause time during the movement, and the movement limit coordinate of the advertisement displayed on the normal image to be mixed with the advertisement. A text and an image advertisement input through the memory device 50 and the video graphics adapter 60 are mixed with a part of the regular image input through the image signal input device 20 (S37).

At this time, the moving direction of the advertisement to be mixed in the selected specific image is the direction moving from the upper left to the upper right, the direction moving from the upper right to the upper left, and the upper right to the lower right with respect to the XY coordinate system of the entire screen. The direction of movement, the direction from the lower right to the upper left, the direction from the lower right to the lower left, the direction from the lower left to the lower right, the direction from the lower left to the upper right, and the right Optionally selected from the direction moving from the top to the bottom left.

In addition, the movement restriction coordinates of the text and image advertisement in which the movement direction is specified as described above may be the X coordinate value of the XY coordinate system of the entire screen according to the initial display coordinate and the movement interval specified according to the size of the text and image advertisement. It is specified by the Y coordinate value.

After the text and image advertisements are mixed as part of the image as described above, the advertisement mixed image output device 90 displays the regular image in which the text and image advertisements are partially mixed on the output image monitor 100 for the manager. Allows the user to check the video output status and transmits the wired / wireless information through the video transmitter 102 to display on a TV monitor (not shown) and a liquid crystal panel (not shown) of the mobile communication terminal. It delivers the advertisement in real time with the image to the communication terminal user.

In addition, the advertisement mixed image output device 90 transmits the regular image mixed with the advertisement to the video recorder 101 and records the image on the distribution image storage medium, so that the user reproduces the image stored in the distribution image storage medium. In operation S40, the text and image advertisements mixed with the playback image are displayed on the user's TV monitor (not shown).

In the advertisement display step (S40), a process of displaying an advertisement actually mixed with an image will be described in detail as follows.

end). The process of displaying the text advertisement mixed with the image along with the image while moving from the upper left to the upper right of the display screen will be described below.

For example, based on the XY coordinate system whose resolution of the display screen is 720 × 480, the moving direction of the text advertisement “COCA_COLA” having an initial display coordinate of (7,71) is 8 × 72 pixel unit size is from top left to right. If the movement direction is selected in the direction of moving upward, and the movement interval is specified as +80 columns, the movement limit coordinate of the text advertisement "COCA_COLA" is 72 columns in total because of the total length of the characters "COCA_COLA". The subtracted value, that is, X≤648.

Therefore, at this time, after the text advertisement "COCA_COLA" is displayed at the initial display coordinates (7,71) of the upper left of the normal image (S41), the stationary state is set for a preset pause time by the central controller 30. After the temporary stop time has elapsed (S43), the mobile station moves at an interval of +80 columns from the upper left to the upper right of the screen on which the regular image is displayed (S47).

The movement of the text advertisement "COCA_COLA" is repeatedly performed until the start position of the character "COCA_COLA" reaches a movement limit coordinate (X≤648), and when the text advertisement is completed up to the movement limit coordinate, the advertisement The mixed image output apparatus 90 returns to the advertisement display determining step (S31) of mixing the advertisement with the image (S30) under the control of the central controller 30 to perform the above-described advertisement mixing and advertisement display process. Repeated operation (S49).

I). The process of displaying the text advertisement mixed with the image along with the image while moving from the upper right to the upper left of the display screen will be described below.

For example, if the moving direction of a text ad "COCA_COLA" having an initial display coordinate of (7,648) and a size of 8x72 pixels is selected as the moving direction from the upper right to the upper left, and the moving interval is set to -80 columns The movement restriction coordinate of the text advertisement "COCA_COLA" is designated as X≤0.

Therefore, at this time, after the text advertisement "COCA_COLA" is displayed on the initial display coordinates (7,648) of the upper right of the regular image (S41), the stationary state is maintained for a preset pause time by the central controller 30. Next, when the pause time elapses (S45), the regular image is moved from the upper right corner of the screen on which the regular image is displayed to the upper left corner at intervals of -80 columns (S47).

The movement of the text advertisement "COCA_COLA" is repeatedly performed until the start position of the character "COCA_COLA" reaches a movement limit coordinate (X≤0), and when the text advertisement is completed up to the movement limit coordinate, the advertisement The mixed image output apparatus 90 returns to the advertisement display determining step (S31) of mixing the advertisement with the image (S30) under the control of the central controller 30 to perform the above-described advertisement mixing and advertisement display process. Repeatedly performed (S49).

All). The process of displaying the text advertisement mixed with the image along with the image while moving from the upper right to the lower right of the display screen will be described below.

For example, a moving direction of a text ad "COCA_COLA" having an initial display coordinate of (7,648) of 8x72 pixel unit size is selected to move from the upper right to the lower right, and the moving interval is set to +20 rows. In this case, the movement limit coordinate of the text advertisement "COCA_COLA" is designated as a value obtained by subtracting 8 lines from the entire 480 lines, that is, Y≤472 since the height of the text "COCA_COLA" is 8 lines in total.

Therefore, at this time, after the text advertisement "COCA_COLA" is displayed on the initial display coordinates (7,648) of the upper right of the regular image (S41), the stationary state is maintained for a preset pause time by the central controller 30. Next, when the pause time elapses (S45), the regular image is moved from the upper right side of the screen on which the regular image is displayed to the lower right side at intervals of +20 (S47).

The movement of the text advertisement "COCA_COLA" is repeatedly performed until the start position of the character "COCA_COLA" reaches a movement limit coordinate (Y≤472), and when the text advertisement is completed up to the movement limit coordinate, the advertisement The mixed image output apparatus 90 returns to the advertisement display determining step (S31) of mixing the advertisement with the image (S30) under the control of the central controller 30 to perform the above-described advertisement mixing and advertisement display process. Repeatedly performed (S49).

la). The process of displaying the text advertisement mixed with the image along with the image while moving from the lower right to the upper right of the display screen will be described below.

For example, the moving direction of a text ad "COCA_COLA" having an initial display coordinate of (472,648) of 8x72 pixel unit size is selected to move from the lower right to the upper right, and the moving interval is set to -20 rows. In this case, the movement limit coordinate of the text advertisement "COCA_COLA" is designated as Y≤0.

Therefore, in this case, after the text advertisement "COCA_COLA" is displayed on the initial display coordinates 472 and 648 at the lower right of the regular image (S41), the text advertisement is maintained in the stop state for a preset pause time by the central controller 30. Next, when the pause time has elapsed (S45), the regular image is moved from the lower right side of the screen on which the regular image is displayed to the upper right side at intervals of -20 rows (S47).

The movement of the text advertisement "COCA_COLA" is repeatedly performed until the start position of the character "COCA_COLA" reaches a movement limit coordinate (Y≤0), and when the text advertisement is completed up to the movement limit coordinate, the advertisement The mixed image output apparatus 90 returns to the advertisement display determining step (S31) of mixing the advertisement with the image (S30) under the control of the central controller 30 to perform the above-described advertisement mixing and advertisement display process. Repeatedly performed (S49).

hemp). The process of displaying the image advertisement mixed with the image along with the image while moving from the upper left to the upper right of the display screen will be described below.

For example, a moving direction of an image advertisement having a size of 5 × 30 pixels in which an initial display coordinate is designated as (1,1,5,30) is selected as a direction moving from the upper left to the upper right, and the moving interval is +40 columns. If specified, the movement limit coordinate of the image advertisement is designated as a value obtained by subtracting 31 columns from the entire 720 columns, that is, X≤689 since the length of the image advertisement is 30 columns in total and is displayed from the second column.

Therefore, at this time, after the image advertisement is displayed at the initial display coordinates (1, 1, 5, 30) of the upper left of the normal image (S41), the stop state is set for a preset pause time by the central controller 30. After the temporary stop time has elapsed (S43), the mobile station moves at an interval of +40 columns from the upper left to the upper right of the screen on which the regular image is displayed (S47).

Movement of the image advertisement is repeatedly performed until the start position of the image advertisement reaches a movement limit coordinate (X≤689), and when the image advertisement is completed up to the movement limit coordinate, the advertisement mixed image output device 90 The control returns to the advertisement display determination step (S31) of mixing the advertisement with the image (S30) under the control of the central control apparatus 30 to repeat the above-described advertising mixing and advertisement display process (S49).

bar). The process of displaying the image advertisement mixed with the image along with the image while moving from the upper right to the upper left of the display screen will be described below.

For example, when the moving direction of an image advertisement having a size of 5 × 30 pixels in which the initial display coordinates are designated as (1,689,5,719) is selected as the moving direction from the upper right to the upper left, and the moving interval is designated as -40 columns, The movement limit coordinate of the image advertisement is designated as X≤0.

Therefore, in this case, after the image advertisement is displayed at the initial display coordinates (1,689, 5,719) of the upper right of the regular image (S41), the stop state is maintained for a preset pause time by the central controller 30 ( In operation S43, the pause time elapses (S45), and moves from the upper right corner of the screen on which the regular image is displayed to the upper left corner at intervals of -40 columns (S47).

The movement of the image advertisement is repeatedly performed until the start position of the image advertisement reaches the movement limit coordinate (X≤0). When the image advertisement is completed up to the movement limit coordinate, the advertisement mixed image output device 90 The control returns to the advertisement display determination step (S31) of mixing the advertisement with the image (S30) under the control of the central control apparatus 30 to repeat the above-described advertising mixing and advertisement display process (S49).

four). A process of displaying the image advertisement mixed with the image along with the image while moving from the upper right side to the lower right side of the display screen will be described below.

For example, if the moving direction of the image advertisement of 5x30 pixel unit size whose initial display coordinate is designated as (1,689,5,719) is selected as the direction moving from the upper right to the lower right, and the moving interval is designated as +10 rows, Since the height of the image advertisement is 5 rows in total and is displayed from 2 rows, the movement limit coordinate of the image advertisement is designated as a value obtained by subtracting 6 rows from 480 rows, that is, Y≤474.

Therefore, in this case, after the image advertisement is displayed at the initial display coordinates (1,689, 5,719) of the upper right of the regular image (S41), the stop state is maintained for a preset pause time by the central controller 30 ( In step S43, when the pause time has elapsed (S45), the screen moves to an interval of +10 rows from the upper right to the lower right of the screen on which the normal image is displayed (S47).

The movement of the image advertisement is repeatedly performed until the start position of the image advertisement reaches the movement limit coordinate (Y≤474). When the image advertisement is completed up to the movement limit coordinate, the advertisement mixed image output device 90 The control returns to the advertisement display determination step (S31) of mixing the advertisement with the image (S30) under the control of the central control apparatus 30 to repeat the above-described advertising mixing and advertisement display process (S49).

Ah). The process of displaying the image advertisement mixed with the image along with the image while moving from the lower right to the upper right of the display screen will be described below.

For example, if a moving direction of an image advertisement having a size of 5 × 30 pixels in which initial display coordinates are designated as (474, 689, 479, 719) is selected as a direction moving from the lower right to the upper right, and the moving interval is specified as -10 rows, the image The movement limit coordinate of the advertisement is designated as Y≤0.

Therefore, in this case, after the image advertisement is displayed in the initial display coordinates (474, 689, 479, 719) at the lower right of the regular image (S41), the stop state is maintained for a preset pause time by the central controller 30 (S43). When the pause time has elapsed (S45), the screen moves to an interval of -10 rows from the lower right side to the upper right side of the screen on which the normal image is displayed (S47).

The movement of the image advertisement is repeatedly performed until the start position of the image advertisement reaches the movement limit coordinate (Y≤0). When the image advertisement is completed up to the movement limit coordinate, the advertisement mixed image output device 90 The control returns to the advertisement display determination step (S31) of mixing the advertisement with the image (S30) under the control of the central control apparatus 30 to repeat the above-described advertising mixing and advertisement display process (S49).

In addition, the text and image ads mixed in the image in a similar manner as described in the above a) to a) from the lower left to the lower right, the lower right to the lower left, the upper left to the lower left of the display screen, It can be displayed with the image while moving from the lower left to the upper left.

In addition, according to a method of selecting a moving direction of an advertisement mixed with a specific regular image, text and image advertisements mixed with the regular image are routed from the upper left side, the lower right side, and the lower left side of the display screen. It may be displayed while moving clockwise to the upper left, or vice versa while moving from the upper left to the upper left via the lower left, the lower right and the upper right.

Similarly, according to a method of selecting a moving direction of an advertisement mixed with a specific regular image, the text and image advertisement mixed with the regular image are reciprocated from the top or bottom of the display screen in left and right directions, or left and right sides of the display screen. It may be displayed while reciprocating in the vertical direction.

As described above, the advertisement method for displaying an advertisement mixed with the image for TV broadcasting, the image for the mobile communication terminal, and the image storage medium according to the present invention is to display an image mixed with text and image advertisement partly output video monitor and TV monitor And various wired and wireless TV broadcasts using the Internet, a wireless information communication network, a satellite communication network, and a personal portable mobile communication network such as IMT2000, because the advertisements are displayed on the liquid crystal display panel of the mobile communication terminal and delivered to the user. Distribution video storage media such as film, videotape, CD, DVD, VOD, etc. can be used to continuously deliver various commercial advertisements to the general user along with the images.

What has been described above is only one embodiment for implementing an advertisement method for displaying a mixture of advertisements on the TV broadcast image, the image for mobile communication terminal and the image storage medium according to the present invention, the present invention described above The present invention is not limited to the examples, and various changes can be made by those skilled in the art without departing from the gist of the invention as claimed in the following claims.

Claims (6)

(1 tablet) Generating an image to be stored in a wired / wireless TV broadcasting image, an image for a mobile communication terminal, and an image storage medium (S10); Generating text and image advertisements to be mixed and displayed as part of the TV broadcasting image, the image for mobile communication, and the image storage medium (S20); The text and image advertisements are set by subtracting an XY coordinate value from a display screen on which a specific image selected from the TV broadcasting image, the mobile communication image, and the image storage medium image is displayed by subtracting the XY coordinate value of the text and image advertisement. Mixing step (S30), and By displaying the mixed image of the text and image advertising on the output video monitor 100 for the administrator, and by sending out the wired or wireless through a separate video transmitter 102 to display on the liquid crystal panel of the TV monitor and the mobile communication terminal The advertisement is delivered to the TV viewer and the mobile terminal user in real time together with the image, or transmitted to the video recorder 101 to be recorded on the distribution video storage medium so that the distribution video storage user is stored in the distribution video storage medium. Advertising display step (S40) for delivering to the user by displaying a video on the TV monitor a mixture of the text and image advertising when the video is played back (S40) Advertising method for displaying a mixture of advertisements on the TV broadcast image, the image for the mobile communication terminal and the image storage medium, characterized in that consisting of. The method of claim 1, wherein the advertisement generation step (S20) Setting the X-Y coordinate system of the entire display screen according to the resolution of the TV monitor and the liquid crystal display panel of the mobile phone terminal in which the TV broadcasting image, the mobile communication image, and the image storage medium image are actually displayed (S21), and Editing and storing text and image advertisements to be mixed and displayed as part of the TV broadcasting image, the image for mobile communication, and the image storage medium (S23) Advertising method for displaying a mixture of advertisements on the TV broadcast image, the image for the mobile communication terminal and the image storage medium, characterized in that consisting of. The method of claim 1, wherein mixing the advertisement with the image (S30) Determining whether to display the stored advertisement (S31) and simultaneously selecting a specific image to mix the advertisement with (S33); Specifying initial display coordinates according to the size of the edited ad (S35), and Mixing the advertisement by specifying a movement direction, a movement interval, a pause time during movement, and a movement limit coordinate of the advertisement to be mixed with the selected specific image (S37). Advertising method for displaying a mixture of advertisements on the TV broadcast image, the image for the mobile communication terminal and the image storage medium, characterized in that consisting of. The method of claim 3, wherein the moving direction of the advertisement to be mixed with the selected specific image is a direction moving from the upper left to the upper right with respect to the XY coordinate system of the entire screen, the direction moving from the upper right to the upper left, and the upper right. To move from the bottom right to the top left, from the bottom right to the bottom left, from the bottom right to the bottom left, from the bottom left to the bottom right, and from the bottom left to the top right Advertising method for displaying the advertisement mixed with the image for the TV broadcast, the image for the mobile communication terminal and the image storage medium, characterized in that it is selectively specified from the direction and the upper right to the lower left direction. The method according to claim 4, wherein the movement interval and the movement limit coordinate of the advertisement in which the movement direction is specified are designated as X coordinate values or Y coordinate values of the XY coordinate system of the entire screen according to the initial display coordinates according to the size of the advertisement. Advertising method for displaying the advertisement mixed with the image for the TV broadcast, the image for the mobile communication terminal and the image for the storage medium. The advertisement display step of claim 1, wherein the image of the text and image advertisements is partially mixed on the output image monitor for the administrator, the TV monitor and the liquid crystal display panel of the mobile communication terminal, and the advertisement is displayed to the user. S40) Displaying the advertisement mixed with the image on the initial display coordinates (S41); Stopping the display advertisement for the pause time specified for the advertisement (S43); After the pause time has elapsed (S45), the operation of moving the display advertisement in the designated movement direction by a predetermined movement interval (S47) is repeatedly performed until the display advertisement reaches the designated movement limit coordinate. Returning to step S31 of determining whether to display advertisements of mixing (S30) (S49). Advertising method for displaying a mixture of advertisements on the TV broadcast image, the image for the mobile communication terminal and the image storage medium, characterized in that consisting of.