KR100353157B1 - Two-way network based advertisement method and system using cyber pet - Google Patents

Abstract

The present invention is equipped with the growth of characters (e.g. Tamagotchi) according to the use of the advertiser URL and corresponding rewards and network (N / W) based bookmark feature to expect the user's voluntary participation and continuous interest An advertising service system and method thereof are provided. The present invention freely distributes a network-based (N / W) reward-type evolutionary character (eg, Tamagotchi) program that recognizes advertisers and non-advertisers homepage, and grows as much as the usage time when the user accesses the advertiser URL, but not otherwise. When the growth of the evolution character (Tamagotchi) reaches a certain stage, the user is requested to visit the advertiser URL in a specific field, and if it responds, the normal growth is continued, but if not, the growth is reversed. By transferring the mark function to the server-based operating system, it is possible to solve inconveniences that could not be referred to due to personal computer failure or user's movement of the place, and corresponding to the growth if there is a request from the user possessing Evolution Character (Tamagotchi). It is characterized by paying cash or prizes.

Description

Two-way network based advertisement method and system using cyber pet}

The present invention avoids the disadvantages of unilateral exposure advertising by maximizing the interactive characteristics of the Internet, and the interactive network advertisement service using an evolved character that enables the user to realize the direct and continuous advertising effect. To provide a system and method.

The current advertising system is classified as follows based on the exposure method and environment of Internet advertising which are generally used.

① The amount of time spent on the advertisement homepage or when the questionnaire is answered, accumulating the reserves and paying cash or prizes when a certain level is reached. ② Exposing the advertiser's promotional banner on the user's computer. When the amount of time reaches a certain scale, cash or prizes are paid. ③ The user's mouse cursor is transformed to attach a promotional picture to the advertiser. ④ The advertiser's banner is posted on a well-known website such as a portal site. The form to say is used.

Current advertising systems do not overcome the disadvantages of unilateral exposure and inconvenience. The disadvantage of reward-type advertising through user participation is that it is not possible to expect continuous advertising because the cost of efforts to expand the compensation scale of users, such as clicking a banner or answering a questionnaire, is not high.

Advertising methods, such as advertising mouse cursors and banners for clients, do not force users to participate, but are easily uncomfortable in that the mouse cursor grows 5 to 10 times or the banner that is not useful should always be activated.

Advertisements that attach banners to a well-known homepage are a one-sided approach that does not take into account the characteristics of the Internet.

Accordingly, the present invention improves the disadvantages of the above-described Internet advertising, and the present invention provides the growth of the character (eg, Tamagotchi) according to the use of the advertiser URL, the visitor's visit to the advertiser's homepage and the compensation corresponding to the growth of the character. It is to provide an interactive network advertisement service system and method using character growth and management request attributes so that users can expect voluntary participation and continuous interest by equipping a network (N / W) based bookmark function.

The present invention ① free distribution of network (N / W) -based reward type evolution character (eg, Tamagotchi) program that distinguishes advertisers and non-advertisers homepage. ② If the user accesses the advertiser's URL, it will grow as much as the usage time, but if not, stop the growth. ③ When the growth of the evolution character (Tamagotchi) reaches a certain stage, the user is requested to visit the advertiser's URL in a specific field, and if it responds, the normal growth continues, but if not, the reverse growth is allowed. ④ The current client-centered book mark function can be transferred to the server-based operating system to solve inconveniences that could not be referred to due to personal computer failure or user's location movement. ⑤ When requested by the owner of the evolution character (Tamagotchi), compensation for cash or prizes corresponding to the growth will be paid.

By using the present invention, the user can receive a reward corresponding to the evolution of the evolving character, and since the entertainment felt in the evolutionary character of the real world can be reproduced in the virtual space (Cyber), voluntary participation is expected, and the advertiser Rather than indirect advertising such as banners, it can be expected to use the website directly, increase the usage time per connection, and continue to use it until the growth of the evolutionary character is completed.

1 is a block diagram of a reward type advertising service system using an evolutionary character according to the present invention.

2 is a main flow chart of an Internet advertising service method using an evolutionary character according to the present invention.

3 is a functional block diagram of a server according to the present invention.

4 is a functional and database block diagram of an interface module of a client according to the present invention.

5 is a control flowchart of the URL monitor of the client according to the present invention.

6 is a flowchart illustrating a character control process according to the present invention.

7 is a flow chart of advertisement compensation control according to the present invention.

8 is a flowchart illustrating bookmark management according to the present invention;

<Explanation of symbols for the main parts of the drawings>

100: advertiser homepage 200: server

300: internet network 400: interface module

500: URL monitor 600: character control unit

700: bookmark manager 800: compensation manager

According to an aspect of the interactive network advertising service system using the evolutionary character according to the present invention for achieving the above object, the advertiser homepage for advertising through the Internet; Register and manage the information of advertisers and users, and manage URL information on the advertiser's homepage, client's usage time information, user information, user's advertisement access time information, compensation payment information, etc. A server that manages the accumulated access time, the access time for the accessed advertiser URL, the advertisement URL list, the bookmark structure, the bookmark list, and the like; Install the interface module by registering in the server, and whether or not the advertiser URL registered through the interface module to report the registered advertiser URL use time to the server and control the growth of the evolutionary character by the use time, In certain stages of growth, a request is made to visit a specific advertiser's URL to control the growth / degeneration of a character based on the user's use of the visit, and an interface module installed on the client's PC. However, the interface module installed in the client PC stores URL information and cumulative scores for the advertiser homepage provided by the server, and whether the client is a URL registered in the server every time the client accesses the advertiser homepage. Search and check the number of times and time of connection, When the URL is terminated, the URL monitor transmitting the URL access and access time information to the server, and the evolutionary character information at the time of initial program installation are stored, and the accumulated cumulative time is received from the server upon login. A character control unit (Character Viewer) for outputting an image and a sound of a character grown / degenerate by; It includes a bookmark management unit that manages Internet address bookmark information that is not dependent on a specific browser as a bookmark, and reports it to a server and downloads and manages it when logging in. The server is distributed so that a user registered as a member can be installed on a client. A server interface module, an advertisement URL list, and a bookmark list, which communicate and manage advertiser URL monitor information, character growth / degeneration control and display information thereof, and information for accumulating usage time and compensation by communicating with a client; A time processor for real-time arithmetic processing of the use time of each URL through a cumulative index when a member who installs an interface module uses an advertiser URL; And a database that manages advertiser information such as URLs and cumulative indexes, and a member's advertiser URL usage time and rewards corresponding to the usage time, wherein the database includes URLs and cumulative indexes along with basic information of advertisers. Advertiser information to manage the information, the advertiser account (Account) for managing the member's use time for the advertiser URL by period and time zone, and the information entered by the user when registering for membership, other information except the specific information such as ID Is a user account that allows the member to change his / her information, the user's account usage time and frequency of use of the member's URL, the history of compensation processing, and the amount of compensation such as cash and prizes for the use of the advertiser's URL. Management, but the database of compensation payment information to determine the compensation amount based on the use time and frequency The database is a message database for managing communication information between the server, the client, and the interface module OS, and the URL monitor refers to information for distinguishing advertiser URLs from non-advertiser URLs. Advertiser URL database is automatically downloaded from (Server) and stored in memory by linked-list method for quick reference. Advertiser URL database and URL monitor judgment result when using Internet The image and sound database that manages the image and sound files of the character control unit to visually express the corresponding changes, and the usage time for each advertiser URL are transmitted to the server when the URL of the browser is changed. Direct the advertiser URL usage time database and book mark information that are also reflected in the output of the character control unit. It may include a bookmark database for managing the book mark structure information to be referred to in a tori format and the book mark record information registered by the user. Meanwhile, an aspect of an interactive network advertisement service method using an evolutionary character according to the present invention. According to the present invention, a server for registering and managing advertisers and users is installed, and an interface module, which is an application program, is installed on a user's PC registered on the server, and the use time of the advertiser's homepage is displayed as a character. It is made to request a specific advertiser URL visit and to compensate for the growth of the character, the server, registration management that distributes and manages the interface module and advertisement URL list and the bookmark structure of the user that can be installed on the client by the user registered as a member Process; A use time management process of processing a real-time operation through a cumulative index when using a member having an interface module using an advertiser URL; Performs a reward management process that manages advertiser information such as advertiser URL, cumulative index, and advertiser URL usage time and rewards corresponding to usage time, and the interface module installed in the user PC logs in to the server to list advertiser URLs. And a login process for downloading a URL cumulative usage time and number, a bookmark structure, and a list, and outputting a character setting and sound according to the environment setting and the accumulated usage time; A monitoring process of controlling the growth of the character according to an advertiser URL usage time and the number by monitoring whether the user uses the advertiser URL after the login; A visit request process of requesting a visit to a specific advertiser URL according to the cumulative usage time and the number of times of character growth to control the growth of the character according to whether the user visits the requested advertiser URL and the use time; A rewarding process in which, when the user requests a reward according to the growth of the character, the server compensates for the growth of a predetermined character, and changes the advertiser URL usage information of the user according to the reward determination; Performs a termination process of reporting and terminating the changed advertiser URL usage time and usage frequency and the user's bookmark structure and list to the server when the access of the advertiser URL visited by the user is changed and terminated, and when the user logs off from the server. In the above login process, when the Login button is selected in the interface module, a dialog box is generated, and after inputting the ID and password, pressing the OK button, the ID and password are transmitted to the server for user authentication. A password input step; The server checks the login information transmitted from the client, determines whether the user is a legitimate user, transfers it to the interface module of the client, and outputs an appropriate message when the login fails due to an input information error or a communication network failure; A down-load step of downloading request information of a user who logs in the advertiser URL, a book mark related file, and an advertiser URL file; Determining the cumulative advertiser URL usage time downloaded from the server to output characters of the appropriate growth stage and loading the advertiser URL file and the book mark structure file in a linked-list method into memory for fast processing. And the environment setting and the character outputting step. The monitoring process comprises: extracting a URL of a homepage to which a user is connected through a proxy reference of a client; Comparing the extracted browser URL with an advertiser URL in a memory to determine whether the advertiser URL is an advertiser URL for outputting a character image indicating a non-advertiser URL through the character controller; A URL change determination step of checking whether or not the URL currently being accessed through the Proxy installed in the client is changed, that is, whether the user accesses another homepage through a browser; If it is determined that the URL has been changed in the URL change determination step, adding and recording the usage time of the currently accessed homepage before the URL is changed and reflecting the growth of the character. The visit request process includes: In response to the URL usage time and the number of times, a table for requesting a specific advertiser URL visit is downloaded and stored from the server, and the step of determining whether the advertiser visit request step is referred to the table according to the accumulated usage time and the number of advertiser URLs. Wow; Outputting a message and a character requesting a visit to an advertiser URL of a specific field indicated by the table, in the case of an advertiser visit request step; When the character controller requests a URL visit, clicking on the character image outputs a list of advertiser URLs and cumulative indices of the requested field as a list to be selectively used; Determining whether the current URL is a requested URL when the advertiser URL is accessed based on the list provided by the advertiser by accessing the advertiser homepage; In the determining step, if the connected advertiser URL is a required field, accumulating the use time of the accessed URL, otherwise deducting the use time, and determining the degree of degeneration of the character. A use performance analysis step of analyzing a use time, a use frequency, and the like; A target image and sound selection step of determining a target image and a sound file name to be output based on a result of analyzing the results of use; An image output step of calling and outputting the selected target image file from a directory in which an interface is installed; A sound output step of calling and outputting the selected target sound file from a directory in which an interface is installed; And a visit request code delivery step of transmitting the corresponding code to the URL monitor when the visit request time is met. The registration, use time, and reward management process of the server, together with the advertiser's basic information, use the URL and the advertiser's own homepage. Advertiser information management provided every time a user logs in by managing a cumulative constant for giving an additional score to a usage time determined to increase the degree; An advertiser account for managing a member's usage time for an advertiser URL by period and time zone to specify user type analysis and setting an advertising cost; User information management to manage the information entered by the user at the time of membership registration, and other information except for specific information such as ID; A user account for managing an advertiser URL usage time and use frequency, a history of compensation processing received from the user interface module, and providing the same upon logging in of the user interface module; Compensation payment management for determining the amount of compensation, such as cash and prizes for the use of the advertiser URL based on the use time and the number of times. The server may refer to the URL monitor of the user to distinguish the advertiser URL from the non-Advertiser URL. As information, the character control unit is also referred to when a member requests a specific URL visit, and when a new advertiser is registered in the server, the file is also updated at the same time, and an advertisement URL list automatically downloaded to the client upon user login; A file for managing a directory structure such as adding or deleting a user's book mark, the book structure being automatically installed in a client when a user logs in and automatically transmitted to and stored in a server when the directory structure is changed; As a file for managing URL information registered by a member through a client interface module, a book mark list managed by a book mark structure file is managed. The advertisement service method includes a book mark structure file downloaded from a server at login. A book mark structure analysis step of analyzing the book mark and processing the book mark to enable directory management; A book mark function selection step of selecting a book mark button in the interface module; A dialog box generating step of creating a dialog box in which the user can view, add, or delete the bookmark information registered by the user; An inquiry step of selecting an inquiry function in the generated dialog box; A list of bookmarks created by the member can be inquired, and if a specific item is selected from the list, a URL output and selection step of moving the browser to the corresponding homepage; A book mark structure management step of performing directory management, that is, adding, changing, and deleting a book mark, if the member's selection is not an inquiry; If you press the OK button after the directory structure is changed during the book mark structure management, the book mark structure file is updated and the updated file is delivered to the server. It is to be able to resolve the inconvenience that could not be referred to by the client's disability, the user's place movement, etc. by referring to the embodiments of the present invention in detail with reference to the accompanying drawings.

1 is a basic conceptual diagram for applying a reward network advertising service method using the growth and management attributes of the character according to the present invention.

Advertiser homepages 100 for advertising via the Internet 300; Register and manage the advertiser homepage and users, and manage the URL information on the advertiser homepage, the client's usage time information, user information, user's advertisement access time information, compensation payment information, etc. A server 200 for controlling the growth / degeneration of the character by a cumulative time of accessing the character, and managing a cumulative use time of the connected advertiser URL, an advertisement URL list, a bookmark structure, a bookmark list, and the like; The interface module is installed in the server 200 and the advertiser URL monitoring and accumulated usage time information are reported to the server by the interface module, and the growth / degeneration of the character is controlled by the accumulated time down from the server. The interface module 400 is installed on the PC of the client to control the specific URL visit request for each stage of character growth.

The server 200 of the present invention registers URL information of the advertiser homepages 100 and cumulative scores provided by each advertiser. That is, when a client accesses the corresponding advertisement, the advertisements for controlling the growth of the evolutionary character are registered in the service server of the present invention, and at this time, the cumulative condition for the advertisement (for example, 150% to be differentiated from other advertisers) If the cumulative score is given, the cumulative score that allows the client to accumulate in 15 seconds when connected for 10 seconds is registered.

The server 200 separately manages the number of times of client access and the time of access for each advertiser homepage 100 to calculate an advertisement cost for each advertiser.

Then, the server 200 registers the information of each client, and provides the character growth information according to the basic character and the cumulative score of the type selected by the client when the initial program is installed, the client is logged into the server in the registered state In this case, the URL information and cumulative score information of each advertiser homepage registered in the server and the client provide the total accumulated time to the present, and the total accumulated score of each client is checked to correspond to the predetermined award score. The award.

Meanwhile, the interface module 400 installed in the client stores URL information and a cumulative score for the advertiser homepage provided by the server 200, and the client stores the URL information and the accumulated score every time the client accesses the advertiser homepage 100. A URL monitor 500 that searches for whether a URL is registered in a server and checks the number of times of connection and a connection time, and when the connection of the URL is terminated, transmits the connection and access time information of the corresponding URL to the server 200; Character control unit 600 for storing the evolutionary character information at the time of installation of the program, receiving the total cumulative time from the server 200 when logging in and displaying the character as a growth / degeneration state according to the cumulative time to control the growth of the evolutionary character. ), A book mark management unit 700 for managing information on a user's homepage connection as a bookmark, and the character control unit 600. Compensation management unit 800 for detecting and controlling the recognition of the predetermined reward time by checking the growth stage of the character.

The basic flow of the present invention made as described above, the application program of the network (N / W) -based personal computer for controlling the growth / degeneration of the evolutionary character by recognizing the URL of the advertiser homepage 100 and the non-advertiser homepage (hereinafter, the interface module) ) And install it free of charge. The distribution method may be distributed in a CD or the like that can be installed in an offline state, or downloaded and installed in the process of registering a user online by accessing the server 200. An embodiment of the present invention will be described based on downloading and installing online.

When the interface module 400 is installed in the client computer, the interface module 400 monitors the user's browser to check whether the advertiser homepage 100 is connected. When connected to the advertiser homepage 100, the evolved character grows by the use time and the number of times of use, but stops growing otherwise.

As such, the growth change of the evolutionary character informing the increase and decrease of the use time of the advertiser URL allows the scale of the reward to be intuitively understood through the real-time expression of the character.

When the growth of the evolutionary character reaches a certain stage, the user of the interface module 400 requests the advertiser URL in a specific field, and if it responds, the evolutionary character continues to grow normally, but otherwise it grows backward.

Example 1: If you use a computer at 7 am to 8 pm on a Monday morning, an evolutionary character asks you to show a newspaper. If you click on the evolutionary character, you can print a list of advertiser URLs such as Dong-A Ilbo, Chosun Ilbo, etc., and if you do not meet the demand, you must bear some reverse growth.

Example 2: If an evolutionary character is sick, normal advertisers can visit the website of hospitals such as the National Medical Center and Samsung Medical Center for normal growth. If left unattended, the evolutionary character may die.

Example 3: If you use the same homepage only for a long time, the evolutionary character understands it as unbalanced, and the weight increases, but it causes problems in the next stage of growth.

Afterwards, when the evolutionary character grows beyond a certain level and the owner of the evolutionary character is requested, a prize corresponding to the growth is paid.

In the present invention, a server 200 for registering and managing advertisers and users is installed, and an interface module, which is an application program, is installed on a user's PC registered on the server 200 to form an advertiser homepage using character. In addition to displaying and requesting a specific advertiser URL visits in accordance with the growth stage of the character and made to compensate for the growth of the character, the server 200, the interface module and advertising URL list that can be installed on the client by the user registered as a member and A registration management process of distributing and managing a user's bookmark structure and the like; A use time management process for real-time arithmetic processing of the use time for each URL through a cumulative index when a member who installs the interface module 400 uses the advertiser URL; Performs a reward management process that manages advertiser information such as advertiser URL, cumulative index, and advertiser URL usage time and rewards corresponding to usage time, and the interface module installed in the user PC logs in to the server to list advertiser URLs. And a login process for downloading a URL cumulative usage time and number, a bookmark structure, and a list, and outputting a character setting and sound according to the environment setting and the accumulated usage time; A monitoring process of controlling the growth of the character according to an advertiser URL usage time and the number by monitoring whether the user uses the advertiser URL after the login; A visit request process of requesting a visit to a specific advertiser URL according to the cumulative usage time and the number of times of character growth to control the growth of the character according to whether the user visits the requested advertiser URL and the use time; A rewarding process in which, when the user requests a reward according to the growth of the character, the server compensates for the growth of a predetermined character, and changes the advertiser URL usage information of the user according to the reward determination; In the case where the access of the advertiser URL visited by the user is terminated, and when the user logs off from the server, the termination process of reporting and terminating the changed advertiser URL usage time and usage frequency and the user's bookmark structure and list to the server is completed. .

Hereinafter, with reference to the accompanying drawings will be described an embodiment of the present invention.

2 is a main flowchart of an internet advertisement service method using an evolutionary character according to the present invention.

<Server connection and user registration step 105> After the user accesses the server 200, the user inputs basic information such as ID and password and information required for payment such as a deposit account number and registers as a full member.

<Interface Down Step (110)> In order to use the advertisement system, the user interface module 400 is downloaded and installed in the user's PC. The interface module 400 is largely composed of three URL monitors 500, a character viewer 600, a bookmark manager 700, and double-clicks a file downloaded from the server 200. It is installed automatically. In this case, a compensation manager 800 is included in the interface module 400 to control compensation according to growth / degeneration of the character.

In addition, when the interface module 400 is normally installed, the Internet connection is via the proxy environment of the client, and the interface module 400 extracts the connection URL of the Internet through the proxy.

<ID and password input step 120> When the login (Login) button is selected in the interface module 400, a dialog box is generated, and after inputting the ID and password, the confirmation button is pressed, the ID and password are sent to the server for user authentication. Is passed to 200.

<Login Confirmation Step 130> The server 200 checks the login information transmitted from the client, determines whether the user is a regular user, and transmits it to the interface module 400 of the corresponding client. If login fails due to input information error or network error, an appropriate message is displayed.

<Down-load step (135)> Logging in the user's advertiser URL cumulative time of use, book mark-related files, advertiser URL file is downloaded to the client without the user is aware.

<Environment setting and character output step 136> By determining the cumulative advertiser URL usage time downloaded from the server 200 outputs the character of the appropriate growth stage and links the advertiser URL file and the book mark structure file for faster processing- Load into memory in a linked-list manner.

<URL visit request step 140> When the use time reaches a specific time point, the character controller 600 requests a visit to an advertiser URL in a specific field. At this time, when the requested URL is visited, the usage time is summed up, but if it is not, the character is reversed to grow.

<Use time, change information step 150> If the URL is changed during the use of the advertiser URL, the use time of the advertiser URL before the change is transmitted to the server 200 and reflected, even if the user's book mark structure file is changed to the server 200 Is passed to and stored).

In addition, when the user logs off from the server, the changed advertiser URL usage time and use frequency and the user's bookmark structure and list are reported to the server and terminated, thereby allowing the user to download the changed information. That is, if the character is degenerate because the user does not respond to the visit request after login, this information is stored in the server at the time of logging off so that the degenerate state is output at the next login.

3 is a functional block diagram of a server according to the present invention. The central server 200 managing advertiser and user information can be classified into three main roles.

Distributing a server interface module and a list of advertisement URLs that can be installed on a client by a user registered as a member; A function of real-time arithmetic processing of the use time for each URL through a cumulative index when the member who installs the interface module 400 uses the advertiser URL; Advertiser information such as URL, cumulative index, and advertiser's URL usage time and rewards corresponding to the use time is divided into functions.

<Advertiser Information 210> Manages the URL and the cumulative index along with the advertiser's basic information. The URL is the homepage address of the advertisement, and the cumulative index is a cumulative constant determined by the advertiser to improve the use of the homepage.

<Advertiser account (Account) 220> Manage the use time of the member for the advertiser URL by period and time zone. Through this, the user's type analysis and advertising cost can be specified.

<User Information 230> The user manages the information entered during registration, and the member himself or herself can change other information except for specific information such as ID.

<User Account 240> Manages a member's own advertiser URL usage time, usage frequency, and histories of compensation processing.

<Compensation payment information 250> Manage the amount of compensation, such as cash, prizes for using the advertiser URL. The amount of compensation is determined based on the usage time and the number of times.

<Interface module 260> is an executable file that must be installed in the user's computer for normal use of the advertisement system and can be downloaded by accessing the central server 200.

<Ad URL List 270> The URL monitor refers to information for distinguishing the advertiser URL from the non-Advertiser URL, and is also referred to when the character controller requests a member to visit a specific URL. When a new advertiser is registered on the server 200, this file is also updated at the same time, and is automatically installed in the client upon user login.

<Bookmark Structure 280> This file manages the directory structure such as user's book mark addition and deletion. It is automatically installed on the client when the user logs in and is automatically delivered to and stored in the server 200 when the directory structure is changed.

<Bookmark List 285> This file manages URL information registered by a member through the interface module 400 of the client and is managed by a bookmark structure file.

<Time Process 290> The advertiser URL usage time is calculated by the cumulative index. If the cumulative index of a particular URL is 1.5, 5 minutes of the member's use time for that URL will be treated as 7 minutes and 30 seconds.

<Modem> A client device for internet communication. A LAN card is used when a dedicated line is used, and a modem for communication is used when a public network is used.

4 is a functional and database block diagram of an interface module of a client according to the present invention.

When the interface module 400 is installed in the client, its functions are largely classified into four types as follows.

A URL monitor 500 for extracting a URL of a browser connected to the Internet to determine whether the URL is an advertiser URL; A character controller 600 that determines a member's advertiser URL usage time and outputs a character image and a sound; A bookmark manager 700 for managing information in the N / W-based server 200; It is divided into a data management function necessary for the function of the interface module 400.

Message Database 410 Manages communication information between the server 200, the client, and the interface module 400 OS.

<Advertiser URL Database 420> This is information that URL monitor 500 distinguishes between advertiser URL and non-advertiser URL, and automatically downloads advertiser URL list 270 file of server 200 upon login. It is then stored and managed in a linked-list fashion for quick reference.

<Image Sound Database 430> The resource of the character controller 600, ie, the image, and the like, for visually expressing the determination result of the URL monitor 500 and the corresponding change when using the Internet. Manage sound files.

<Advertiser URL Usage Time 440> The usage time for each advertiser URL is transmitted to the server 200 at the time when the URL of the browser is changed, and is reflected in the output of the character controller 600.

<Bookmark Database 450> Manages book mark structure information and book mark record information registered by the user so that book mark information can be referred to in a directory format.

<URL monitor 500> The URL of the homepage visited by the user is extracted through a browser, and the advertiser URL is identified by checking the advertiser URL database.

5 is a control flowchart of the URL monitor of the client according to the present invention.

<User Account Step 510> Upon receiving login, the server 200 receives the advertiser URL using time and the number of times.

<Character Control Calling Step 520> The user account is transmitted to the character control unit 600 to output a corresponding image, sound, and a visit request URL.

<Browser URL Extraction Step 530> When the interface module 400 is normally installed, the Internet connection is via the Proxy environment of the client. The interface module extracts the URL of the homepage to which the user is connected by referring to the proxy.

<Determination of advertiser URL step 540> The browser URL extracted through the proxy reference is compared with the advertiser URL in the memory. If it is not the advertiser URL, the character control unit 600 outputs a character image indicating that the non-advertiser URL.

<Determining whether the URL visit request step 550> When the current browser URL is the advertiser URL in the advertiser URL determination step 540, when the use time reaches a certain point, the character control unit 600 is the advertiser URL of a specific field Require visits, otherwise accumulate hours of access to URLs.

When the character controller 600 requests a URL visit, when the character image is clicked, the advertiser URL and the cumulative index of the requested field are output as a list and can be selectively used.

<Determination of Requested URL Step 560> It is determined whether the current URL is a required field of the character controller 600. In the case of the request field, the access time of the accessed URL is accumulated, otherwise the use time is subtracted.

<URL use time summing step 570> Until the URL is changed, the use time of the currently accessed homepage is added to reflect the growth of the character.

<URL usage time subtraction step 580> The usage time of the currently accessed homepage is subtracted before changing the URL, and reflected in the degree of degeneration of the character.

<URL change determination step 590> It is checked whether the URL currently being accessed through the Proxy installed in the client is changed, that is, whether the user accesses another homepage through the browser. Visually expressed through the evolutionary character based on the time and number of advertiser URL usage of the logged in member.

<Recording URL use time step 150> is performed.

6 is a flowchart illustrating a character control process according to the present invention.

<Use time calculation step 610> The user's final use time for the advertiser URL for the output of the character of the appropriate growth stage is calculated.

If you log in but do not use a browser, only the use time received from the server 200 is calculated as an operation target. In addition, if the interface module 400 requests a visit of a specific field but does not visit, the interface module 400 is deducted by a predetermined time.

<Determining whether the advertiser URL (step 620)> The browser URL extracted through the proxy reference is compared with the advertiser URL in the memory. If it is not the advertiser URL, a character image indicating a non-advertiser URL is output through the character viewer 600.

<Use Performance Analysis Step 630> The advertiser URL usage time, the number of times and the like are analyzed.

<Step of determining whether it is the URL request step (640)> As a result of analyzing the use results, it is determined whether it is time to request the user to visit the advertiser URL in a specific field.

<Visit request code generation step 650> When the advertiser URL visit time, a visit request code is generated. The code of the advertisement field to be requested by the user is determined, but the internet is available in various fields in consideration of the usage records, the current day of the week, and time.

The advertisement field code defines the advertiser URL by field as follows.

001 News and Media

002 Recreation and Sports

003 Business and Economy

... etc

<Run environment setting step 660> Sets a dialog box output environment for checking the URL of the field required to visit.

Selecting an image of the character control unit 600 when the visit is requested, generates a dialog box in which the corresponding homepage name of the requested code can be checked together with the cumulative index.

<Target Image and Sound Selection Step 670> The target image and sound file name to be output to the character controller are determined.

<Image output step 680> The selected target image file is called and output from the directory where the interface is installed.

<Sound Output Step 685> The selected target sound file is called and output from the directory where the interface is installed.

<Visit request code delivery step 690> When the visit request time, the corresponding code is transmitted to the URL monitor 500.

7 is a flow chart of advertisement compensation control according to the present invention.

The compensation management unit 800 of the interface module may be selected to refer to the compensation amount and details according to the use of the advertiser's own URL.

<Payment Selection Step 710> In order to confirm or apply for the amount of compensation that can be paid for using the advertiser URL, the interface module 400 selects a payment button of the compensation manager 800.

<Use time confirmation step 720> The use time of the advertiser URL used by the member is aggregated and delivered to the server 200.

<Payment Information Confirmation Step 730> A reward corresponding to the use time, that is, cash or a prize corresponding to the cash is output.

<Payment request determination step (740)> Check the payment information and then check whether payment is requested. In other words, the user checks the payment information, requests a payment, and selects a payment method.

<Payment method selection step (750)> When the payment request is confirmed, it is possible to select a specific method of payment such as cash and prizes.

<Use time initialization step 760> When the payment request is completed, the server 200 and the client initializes all the use time of the member and records in the compensation payment information database.

<Payment Processing Step 770> A procedure such as cash transfer or prize delivery is performed according to the selected payment method.

<Compensation Management Ending Step 780> The payment screen is terminated and the payment procedure ends.

8 is a flowchart illustrating bookmark management according to the present invention.

The current client-centric book mark operating mode can be moved around the server, eliminating inconveniences that could not be referred to due to the client's disability and user's location movement.

<Bookmark Structure Analysis Step 810> The bookmark structure file downloaded from the server is analyzed at login to process directory management of bookmarks.

<Bookmark function selection step 820> In the interface module 400, a bookmark button is selected.

<Dialog Box Generation Step 830> A dialog box capable of inquiring, adding, or deleting bookmark information registered by the user is generated.

<Query Step 840> In the generated dialog box, select an inquiry function.

<URL output and selection step 850> A list of bookmarks created by the member can be inquired, and when a specific item is selected from the list, the browser moves to the corresponding homepage.

<Bookmark Structure Management Step 860> If the member's selection is not an inquiry, the book mark directory management, that is, addition, change, deletion, etc., may be performed.

<Bookmark File Update Step 870> After the change of the directory or the like is completed during book mark structure management, if the OK button is pressed, the book mark structure file is updated and the updated file is transmitted to and stored in the server 200.

Users can receive rewards corresponding to character growth and can reproduce the entertainment felt in the characters of the real world in cyberspace, so voluntary participation is expected. Advertisers can directly visit the website and not indirect advertisements such as banners. It can be expected to increase usage time per connection and continue to use until character growth is completed.

Claims (11)

In the interactive network advertising service system using the evolution character, Advertiser homepages for advertising over the Internet; Register and manage the information of advertisers and users, and manage URL information on the advertiser's homepage, client's usage time information, user information, user's advertisement access time information, compensation payment information, etc. A server that manages the accumulated access time, the access time for the accessed advertiser URL, the advertisement URL list, the bookmark structure, the bookmark list, and the like; Install the interface module by registering in the server, and whether or not the advertiser URL registered through the interface module to report the registered advertiser URL use time to the server and control the growth of the evolutionary character by the use time, In certain stages of growth, a request is made to visit a specific advertiser's URL to control the growth / degeneration of a character based on the user's use of the visit, and an interface module installed on the client's PC. But The interface module installed in the client PC, URL information and cumulative scores for the advertiser homepage provided by the server are stored, and each time the client accesses the advertiser homepage, the client searches whether the URL is registered with the server, and checks the number of times and the access time. A URL monitor that transmits access and access time information of the URL to the server when the connection is terminated; A character control unit that stores evolutionary character information upon initial program installation, receives a total cumulative time from the server at log in, and outputs an image and sound of a character that grows / degenerates according to the cumulative time; A bookmark management unit which manages Internet address bookmark information not dependent on a specific browser as a bookmark, reports the same to a server, and downloads and manages it when logging in; Interactive network advertisement service system using an evolution character comprising a database for storing a plurality of information for performing various functions in the interface module. The method of claim 1, wherein the server, Server interface for distributing the user registered as a member to be installed in the client and managing the URL monitoring information of the advertiser, control of the growth and decay of the character and its display information, and information for accumulating usage time and compensation by communicating with the client. A module, a list of advertisement URLs, and a list of bookmarks; A time processor for real-time arithmetic processing of the use time of each URL through a cumulative index when a member who installs an interface module uses an advertiser URL; Includes a database that manages advertiser information such as URLs, cumulative indexes, and member URL usage time and rewards corresponding to usage time. The database is, It manages advertiser information for managing URL and cumulative index along with basic information of advertiser, advertiser account that manages member's use time for advertiser URL by period and time zone, and information that user inputs when registering member. Other information, except for specific information, may include user information that allows the member to change, user account that manages the member's own URL usage time and frequency, compensation processing history, cash for using the advertiser's URL, Interactive network advertisement service system using an evolved character, which manages the rewards such as prizes, and manages the reward payment information that determines the rewards based on the use time and the number of times. The method of claim 1, The database is, A message database for managing communication information between the server, client, and interface module OS; Information that URL monitor refers to when distinguishing advertiser URL from non-advertiser URL.It automatically downloads server URL list file on login and saves them in memory by link-list method for quick reference. Wow, An image and sound database for managing images and sound files of the character control unit for visually expressing the judgment result of the URL monitor and the corresponding changes when using the Internet; Advertiser URL usage time is delivered to the server when the URL of the browser is changed, advertiser URL usage time database that is reflected in the output of the character control unit, An interactive network advertisement service system using an evolving character comprising a book mark structure information that enables book mark information to be referred to in a directory format and a bookmark database that manages book mark record information registered by the user. In the Internet advertising service method, Install a server to register and manage advertisers and users, install an interface module, an application program, on the user's PC registered on the server, display the use time of the advertiser's homepage as a character, and display it to specific advertisers at each stage of character growth. To request a URL visit and reward you for your character's growth, The server, A registration management process for distributing and managing an interface module, a list of advertisement URLs, and a bookmark structure of a user, which a user registered as a member can install on a client; A use time management process of processing a real-time operation through a cumulative index when using a member having an interface module using an advertiser URL; Perform a reward management process that manages advertiser information such as advertiser URL, cumulative index, and member URL usage time and rewards corresponding to usage time, The interface module installed in the user PC, A login process of logging in to a server to download a list of advertiser URLs, URL accumulation times and times, bookmark structures and lists, and output a character image and sound according to environment settings and the accumulated usage time; A monitoring process of controlling the growth of the character according to an advertiser URL usage time and the number by monitoring whether the user uses the advertiser URL after the login; A visit request process of requesting a visit to a specific advertiser URL according to the cumulative usage time and the number of times of character growth to control the growth of the character according to whether the user visits the requested advertiser URL and the use time; A rewarding process in which, when the user requests a reward according to the growth of the character, the server compensates for the growth of a predetermined character, and changes the advertiser URL usage information of the user according to the reward determination; Performs a termination process of reporting and terminating the changed advertiser URL usage time and usage frequency and the user's bookmark structure and list to the server when the access of the advertiser URL visited by the user is changed and terminated, and when the user logs off from the server. Interactive network advertising service method using an evolved character, characterized in that. The method of claim 4, wherein the log-in process, Selecting a login button in the interface module, a dialog box is generated, and inputting an ID and password for inputting an ID and password and transmitting the ID and password to a server for user authentication; The server checks the login information transmitted from the client, determines whether the user is a legitimate user, transfers it to the interface module of the client, and outputs an appropriate message when the login fails due to an input information error or a communication network failure; A request information download step of downloading an aggregate of advertiser URL usage time, a book mark related file, and an advertiser URL file of a login user to a client; To determine the cumulative advertiser URL usage time downloaded from the server to output the character of the appropriate growth stage, and to load the advertiser URL file and the book mark structure file to the memory in a link-list method and the character output step for fast processing Interactive network advertising service method using an evolved character, characterized in that made. The method of claim 4, wherein the monitoring process, Extracting the URL of the homepage to which the user is connected through the Proxy reference of the client; Comparing the extracted browser URL with an advertiser URL in a memory to determine whether the advertiser URL is an advertiser URL for outputting a character image indicating a non-advertiser URL through the character controller; A URL change determination step of checking whether or not the URL currently being accessed through the Proxy installed in the client is changed, that is, whether the user accesses another homepage through a browser; If it is determined that the URL is changed in the URL change determination step, using the evolved character characterized in that the recording of the use time of the currently connected homepage until the URL is changed and reflecting the growth of the character Interactive network advertising service method. The method of claim 4, wherein the visit request process, A table for requesting a specific advertiser URL visit is downloaded from the server and stored according to the advertiser URL usage time and the number of times, and it is determined whether it is an advertiser visit request step by referring to the table according to the accumulated usage time and number of advertiser URLs. Steps; Outputting a message and a character requesting a visit to an advertiser URL of a specific field indicated by the table, in the case of an advertiser visit request step; When the character controller requests a URL visit, clicking on the character image outputs a list of advertiser URLs and cumulative indices of the requested field as a list to be selectively used; Determining whether the current URL is a requested URL when the advertiser URL is accessed based on the list provided by the advertiser by accessing the advertiser homepage; In the determining step, if the connected advertiser URL is a required field, accumulating the use time of the accessed URL, otherwise deducting the use time to determine the degree of degeneration of the character. Network advertising service method. The method of claim 6 or 7, wherein the character growth control, A usage performance analysis step of analyzing an advertiser URL usage time, a usage frequency, and the like; A target image and sound selection step of determining a target image and a sound file name to be output based on a result of analyzing the results of use; An image output step of calling and outputting the selected target image file from a directory in which an interface is installed; A sound output step of calling and outputting the selected target sound file from a directory in which an interface is installed; If the visit request time point, the interactive network advertising service method using an evolutionary character, characterized in that performing the visit request code transfer step of delivering the code to the URL monitor. The method of claim 4, wherein the registration, use time, and reward management process of the server include: Advertiser information management provided every time the user logs in by managing the URL and the cumulative constant for giving an additional score to the usage time determined by the advertiser to increase the use of their homepage together with the basic information of the advertiser; An advertiser account for managing a member's usage time for an advertiser URL by period and time zone to specify user type analysis and setting an advertising cost; User information management to manage the information entered by the user at the time of membership registration, and other information except for specific information such as ID; A user account for managing user URL usage time, usage frequency, and history of compensation processing received from a user interface module and providing the same when logging in the user interface module; Interactive network advertisement service method using an evolutionary character, characterized in that the compensation payment management to determine the amount of compensation, such as cash, prizes for the use of the advertiser URL based on the use time and the number of times. The method of claim 9, wherein the server, This information is referred to by the user's URL monitor to distinguish between advertiser URLs and non-advertiser URLs, and is also referenced when the character control unit requests a member to visit a specific URL. When a new advertiser is registered on the server, this file is also updated at the same time. A list of advertisement URLs automatically downloaded to the client upon user login; A file for managing a directory structure such as adding or deleting a user's book mark, the book structure being automatically installed in a client when a user logs in and automatically transmitted to and stored in a server when the directory structure is changed; An interactive network advertisement service method using an evolved character, which manages a book mark list managed by a book mark structure file as a file managing URL information registered by a member through a client interface module. The method of claim 4, wherein the advertisement service method, A book mark structure analysis step of interpreting the book mark structure file downloaded from the server at the time of login to process directory management of the book mark; A book mark function selection step of selecting a book mark button in the interface module; A dialog box generating step of creating a dialog box in which the user can view, add, or delete the bookmark information registered by the user; An inquiry step of selecting an inquiry function in the generated dialog box; A list of bookmarks created by the member can be inquired, and if a specific item is selected from the list, a URL output and selection step of moving the browser to the corresponding homepage; A book mark structure management step of performing directory management, that is, adding, changing, and deleting a book mark, if the member's selection is not an inquiry; If you press the OK button after the directory structure is changed during the book mark structure management, the book mark structure file is updated and the updated file is delivered to the server and the <Bookmark file update step is performed. An interactive network advertisement service method using an evolving character characterized by moving a client-centered book mark operating mode to a server-center to solve inconveniences that could not be referred to due to a client's disability and a user's location movement.