JPH11224070A - Advertisement using various raw materials and products as media - Google Patents

Advertisement using various raw materials and products as media

Info

Publication number
JPH11224070A
JPH11224070A JP10060293A JP6029398A JPH11224070A JP H11224070 A JPH11224070 A JP H11224070A JP 10060293 A JP10060293 A JP 10060293A JP 6029398 A JP6029398 A JP 6029398A JP H11224070 A JPH11224070 A JP H11224070A
Authority
JP
Japan
Prior art keywords
product
products
paper
advertisement
profit
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
JP10060293A
Other languages
Japanese (ja)
Inventor
Toshiya Suzuki
俊哉 鈴木
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
Original Assignee
Individual
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Individual filed Critical Individual
Priority to JP10060293A priority Critical patent/JPH11224070A/en
Publication of JPH11224070A publication Critical patent/JPH11224070A/en
Pending legal-status Critical Current

Links

Abstract

PROBLEM TO BE SOLVED: To reflect advertisement profit on enterprise profit, the improvement of the quality of a product, and the product price by providing an advertisement space for other enterprises for a member consisting principally of raw materials, a paper product, a recycled article, etc. SOLUTION: The advertisement profit is obtained by advertisements of other enterprises and other products printed on or fitted to a part of a construction material, paper product, recycled article, or other product where there is no influence on its purpose of its use to density exerting no influence and the profit is reflected on the enterprise profit, the improvement of the quality of the product, and the product price. Further, the advertisement carrying enterprise selects a product to be hung out to advertise the product directly to the product user.

Description

【発明の詳細な説明】DETAILED DESCRIPTION OF THE INVENTION

【0001】[0001]

【産業上の利用分野】この発明は建築資材や紙製品、そ
の他の製品の使用用途に影響の出ない部分に、影響の出
ない程度に印刷もしくは取り付けられた、その製品や企
業に競合しない他企業、他製品の広告を有償にて掲載
し、その収益を、製品の質の向上やコスト削減、または
利益に廻すシステムに関するものである。
The present invention relates to a printing material or a material which is not affected by the use of building materials, paper products and other products, and which is not affected by the product or company. It relates to a system in which advertisements of companies and other products are posted for a fee, and the profits are used to improve the quality of products, reduce costs, or make profits.

【0002】[0002]

【従来の技術】従来、書籍、折り込み、屋外広告など
の、広告媒体は、広告のためのスペースを確保し、広告
を募り、それにより広告収入を得ていた、また製品の梱
包や製品自体に自社の社名や自社製品の宣伝広告を入れ
ることはあった。
2. Description of the Related Art Conventionally, advertising media, such as books, inserts, and outdoor advertisements, have secured space for advertisements, solicited advertisements, and thus earned advertising revenues. In some cases, we put advertisements for our company name and our products.

【0003】[0003]

【発明が解決しようとする課題】これには 次のような
欠点があった (イ) 書籍・折り込み・屋外広告などの広告媒体は、
広告スペースとしての、ページや土地などを、その為に
確保しなければならず、また書籍折り込みの場合は、そ
れを手にした人しか 目にすることが出来ず見落とされ
る事も多い。屋外広告は、その場所まで行った人しか見
ることができず、これも、見落とされる場合が多い。 (ロ) 製品の梱包や、製品自体に、自社の社名や広告
を入れる場合、広告費としての利益は無い。
[Problems to be Solved by the Invention] This has the following disadvantages. (A) Advertising media such as books, inserts, and outdoor advertisements
Pages and land as advertising space must be reserved for that purpose, and in the case of a book insert, only those who have it can see it and are often overlooked. Outdoor advertising can only be seen by those who have gone to that location, which is often overlooked. (B) There is no profit as advertising expenses when putting your company name or advertisement on the product packaging or on the product itself.

【0004】[0004]

【課題を解決する手段】板状の建材や断熱材などの表面
や裏面、紙製品のワープロ用紙・コンピューターフォー
ム紙・コピー用紙・ファックス用紙・シール台紙・また
その他の製品など、その製品の使用に影響の無い箇所
に、その製品の使用に影響の無い程度の濃度で印刷され
た、その製品や企業に競合しない他企業、他製品の広告
を有償にて掲載し、利益を得る。
[Means to solve the problem] Use of such products as the front and back surfaces of plate-like building materials and heat insulating materials, such as word processing paper, computer foam paper, copy paper, fax paper, sticker mount, and other products of paper products. Advertisements for other companies and other products that do not compete with the product or company and that are printed at a density that does not affect the use of the product in places where there is no influence are paid for and profitable.

【0005】[0005]

【作 用】(イ) 板状の建材や断熱材などの表面や
裏面、に工具メーカーなどの宣伝広告を募り、掲載する
と、建築現場で作業する職人などに、ターゲットを絞り
込んだ、効果の高い広告となり、その収益は、製品の質
の向上やコスト削減、または利益に廻すことができる。 (ロ) 再製紙を使用した、ワープロ用紙・コンピュー
ターフォーム紙・コピー用紙・ファックス用紙・シール
台紙・ファイル・ダンボール等の裏側やその他の再製品
などに、環境保護などに前向きな企業に広告を募り、掲
載すると、一般消費者に対し、企業イメージを上げる、
効果的な広告となり、その収益は、製品の質の向上やコ
スト削減、または利益に廻すことができる。 (ハ) その他の製品(書籍・折り込み・屋外広告等は
除く)の使用に影響の無い箇所に・他企業・他製品の宣
伝広告を募り・掲載すると・その製品の使用者に対して
・ターゲットを絞り込んだ・効果の高い広告となり、そ
の収益は、製品の質の向上やコスト削減、または利益に
廻すことができる。
[Operation] (a) When advertising for a tool maker etc. is solicited on the front and back surfaces of plate-like building materials and heat insulating materials, etc., it is highly effective, focusing on craftsmen working at construction sites. It becomes an advertisement, and the revenue can be used to improve product quality, reduce costs, or make a profit. (B) Advertise advertisements for companies that are environmentally friendly, such as word processing paper, computer foam paper, copy paper, fax paper, sticker backing, files, cardboard, and other remanufactured products that use recycled paper. , To raise the corporate image to the general consumer,
It's an effective ad, and the revenue can be used to improve product quality, reduce costs, or make a profit. (C) When soliciting and publishing advertisements for other companies or other products in places that do not affect the use of other products (excluding books, inserts, outdoor advertisements, etc.)-Targeting users of the products- This is a highly targeted and effective advertising, which can be used to improve product quality, reduce costs, or make a profit.

【0006】[0006]

【実 施 例】以下 本案の実施例について説明する (イ) プラスターボード・化粧ボードなどの裏紙また
は断熱材の表面の紙などを、幾つかのスペースに分割
し、それを広告スペースとし、建築現場の職人や現場監
督などが使用する工具などを取り扱っている企業に有償
にて提供する。図1はプラスターボード、図2は断熱材
に、施した一例である。 (ロ) 再生紙を使用した、ワープロ用紙・コンピュー
ターフォーム紙・コピー用紙・ファックス用紙・シール
台紙・ファイル・ダンボール等の裏側や、再製品の、あ
る部分を、広告スペースとし、環境保護などに前向きな
企業に有償にて提供する。 (ハ) その他の製品(書籍・折り込み・屋外広告等は
除く)の使用に影響が無く、且つ目立つ部分に、広告ス
ペースを設け、その製品や企業に競合しない他企業に有
償にて提供する。 (ニ) プラスターボード・化粧ボードなどの裏紙また
は、断熱材の表面の紙・再生紙を使用した、ワープロ用
紙・コンピューターフォーム紙・コピー用紙・ファック
ス用紙・シール台紙・ファイル・ダンボール等などの紙
類に、印刷する場合、製品の形状や製造工程によって
は、製品完成時に印刷するとコスト高になる場合が考え
られる、そんな場合それらの製品となる前のロール紙の
状態の時に、以下の要領で、連続的に、印刷しておくと
効率が良い。図3・図4において説明すると、図3の様
に 原料となるロール紙7 の巻き方向にあたる製品完
成時の長さ5 を、任意の数(2分割以上)に等分し、
(製品幅に対しては、必要に応じて分割する)等分した
数より一つ少ない列の広告を、連続して印刷すると、図
4の様に、その製品の大きさに切断された時、どの位置
で切断されても、全ての告が必ず製品の大きさの中に収
まる。
[Embodiment] An embodiment of the present invention will be described below. (A) Backing paper such as plaster board and decorative board or paper on the surface of heat insulating material is divided into several spaces, which are used as advertising space, It is provided for a fee to companies that handle tools used by craftsmen and site supervisors. FIG. 1 shows an example of a plaster board, and FIG. 2 shows an example of a heat insulating material. (B) The back side of word processing paper, computer foam paper, copy paper, fax paper, sticker backing, files, cardboard, etc. using recycled paper, and certain parts of remanufactured products are used as advertising space and are positive for environmental protection. Provided to other companies for a fee. (C) Provide an advertising space in a prominent part that does not affect the use of other products (excluding books, inserts, outdoor advertisements, etc.) and provide it to other companies that do not compete with the product or company for a fee. (D) Paper such as word processing paper, computer foam paper, copy paper, fax paper, sticker backing, files, cardboard, etc. using backing paper such as plaster board or decorative board, or paper or recycled paper on the surface of heat insulating material. However, when printing, depending on the shape of the product and the manufacturing process, it may be expensive to print when the product is completed.In such a case, when the roll paper is in the state before the product, the following procedure, It is efficient to print continuously. Referring to FIGS. 3 and 4, as shown in FIG. 3, the finished product length 5, which corresponds to the winding direction of the roll paper 7 as a raw material, is equally divided into an arbitrary number (two or more divisions).
(If the product width is divided as necessary) If one consecutively smaller number of advertisements than the equally divided number are printed, as shown in FIG. Regardless of where it is cut, all notices will always fit within the size of the product.

【0007】[0007]

【発明の効果】本発明は、以上のような構成で (イ) 建築資材などに施すことにより、建築現場の職
人や現場監督などに対して、アピール度が高く、工具メ
ーカーなどの製品の宣伝には、最適な広告媒体となり、
又、その広告収入により、製品のコスト削減や増収に貢
献できる。 (ロ) 再製紙や再製品を使用した製品に施すことによ
り、広告掲載企業は、再製紙利用や環境保護に対する、
企業姿勢を一般消費者にアピール出来、製品企業はその
広告収入により再製紙製品やリサイクル製品のコストを
下げることが出来、一般消費者は、低価格にて再製紙や
再製品を利用出来、環境保護に貢献出来る。 (ハ) その他の製品に施すことにより、その製品を使
用する人に対して、アピール度の高い広告媒体となり、
ターゲットを絞った宣伝広告を、効果的に提供出来、製
品企業は、その広告収入を製品の利益又はコスト削減に
充ることができる。
The present invention is constructed as described above. (A) By applying it to building materials and the like, it has a high degree of appeal to craftsmen and site supervisors at building sites, and promotes products such as tool makers. Will be the best advertising medium,
In addition, the advertising revenue can contribute to cost reduction and increased sales of products. (B) By applying it to products made from recycled paper or recycled products, the advertising company will be able to use recycled paper and protect the environment.
Advertisement of corporate attitude to general consumers, product companies can reduce the cost of recycled paper products and recycled products by advertising revenue, and general consumers can use recycled paper and recycled products at low price, environmentally friendly Can contribute to protection. (C) By applying it to other products, it becomes an advertising medium with a high degree of appeal to those who use the product,
Targeted advertising can be effectively provided, and product companies can use their advertising revenue to reduce product profits or costs.

【図面の簡単な説明】[Brief description of the drawings]

【図 1】本発明を板状の建材に施した一例の斜視図で
ある。
FIG. 1 is a perspective view of an example in which the present invention is applied to a plate-like building material.

【図 2】本発明を断熱材に施した一例の斜視図であ
る。
FIG. 2 is a perspective view of an example in which the present invention is applied to a heat insulating material.

【図 3】本発明を製品となる前のロール紙に施した印
刷方法の一例の斜視図である。
FIG. 3 is a perspective view of an example of a printing method in which the present invention is applied to roll paper before being formed into a product.

【図 4】本発明の印刷方法の一例を施し、製品の大き
さに切断された状態の、製品の斜視図である。
FIG. 4 is a perspective view of a product in a state where the product is cut into a product size by applying an example of the printing method of the present invention.

【符号の説明】[Explanation of symbols]

1 広告スペース 2 製品メーカー使用スペース 3 板状の建材 4 断熱材 5 製品完成時の長さ 6 製品完成時の長さ÷5 7 原料となるロール紙 1 Advertisement space 2 Space used by product maker 3 Plate-like building material 4 Insulation material 5 Length at the time of product completion 6 Length at the time of product completion ÷ 5 7 Roll paper as raw material

Claims (3)

【特許請求の範囲】[Claims] 【請求項1】 建築資材の表面や裏面に、その製品の使
用用途に影響のない部分に印刷もしくは取り付けられ
た、その資材や企業に競合しない他企業、他製品の広
告。
1. An advertisement for another company or product that does not compete with the material or company, which is printed or attached on the front or back surface of the building material on a portion that does not affect the intended use of the product.
【請求項2】 紙製品の表面や裏面に、その製品の使用
用途に影響のない部分に、影響の出ない程度の濃度で印
刷された、その製品や企業に競合しない他企業、他製品
の広告。
2. Printed on the front and back sides of a paper product at a portion that does not affect the intended use of the product at a density that does not affect the use of the product. Advertising.
【請求項3】 その他の製品(書籍・折り込み・屋外広
告を除く)の、その製品の使用用途に影響のない部分
に、影響の出ない程度の濃度で印刷された、その製品や
企業に競合しない他企業、他製品の広告。
3. Other products (excluding books, inserts, and outdoor advertisements) that are printed at a density that does not affect the intended use of the product at a level that does not affect the intended use of the product and that compete with the product or company Not advertising for other companies, other products.
JP10060293A 1998-02-04 1998-02-04 Advertisement using various raw materials and products as media Pending JPH11224070A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
JP10060293A JPH11224070A (en) 1998-02-04 1998-02-04 Advertisement using various raw materials and products as media

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
JP10060293A JPH11224070A (en) 1998-02-04 1998-02-04 Advertisement using various raw materials and products as media

Publications (1)

Publication Number Publication Date
JPH11224070A true JPH11224070A (en) 1999-08-17

Family

ID=13137979

Family Applications (1)

Application Number Title Priority Date Filing Date
JP10060293A Pending JPH11224070A (en) 1998-02-04 1998-02-04 Advertisement using various raw materials and products as media

Country Status (1)

Country Link
JP (1) JPH11224070A (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6898572B2 (en) * 2000-04-05 2005-05-24 Hiroto Sugeno System and method for managing advertising space

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6898572B2 (en) * 2000-04-05 2005-05-24 Hiroto Sugeno System and method for managing advertising space

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