JPH06247082A - Catalog with application form and its manufacture - Google Patents

Abstract

PURPOSE:To simplify the filling in an application form and avoid an error in the matching of the correct address of a catalog and that written on an envelope. CONSTITUTION:A catalog 1 is formed by a cover piece 5 comprising a front cover 2 on which a title 8 and the like printed and a back cover which serves also as an application paper piece 3, both of which being connected to each other via a folding portion and two- folded, and catalog pieces 6 on which commodity guide information 25 and the like are printed and which are bound with adhesives 7 on the folded portion side. The application paprt piece 3 is formed so that it can be cut off along a perforated line 13, on the surface side of the back cover, an address information paper piece, on which a catalog sending address information 18 is printed, and a postcard piece, on which a member's number and applicant information are printed, are provided. Further, a postcard address information 24 is printed on the rear face side of the postcard piece. The catalog sending address information 18 is put into a window envelope so as to correspond to the window part, and the envelope is sealed and mailed together with the catalog. An error in the matching of the sending address of the catalog and that of the envelope is thus avoided, and, furthermore, since the member's number and applicant information are already printed on the postcard piece, it can be used as an application form by filling information of desired articles only in the postcard piece.

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a catalog with an application form for making a purchase application for various products by looking at a catalog in which the products are posted, and a method for creating the catalog.

[0002]

2. Description of the Related Art Conventionally, a catalog with an application form of this kind has been known, but generally, only information common to the destinations of each catalog such as a description of a product is displayed. , It has a mere direct mail effect, it is difficult to differentiate between the catalogs of similar products to be sold, and it lacks the appeal that increases the willingness to purchase. In order to solve this, in the past, attempts have been made to display individual information such as the name and address of each destination in a catalog.

[0003]

However, when mailing a catalog, it is necessary to make the destination displayed on the envelope correspond to the individual information displayed on the catalog. This work is not only complicated but also the envelope. There is an inconvenience that the catalog displays do not match and so-called matching errors easily occur. Further, conventionally, there has been a problem that the work of filling in the application form performed by the applicant is complicated, and the willingness to purchase is discouraged. An object of the present invention is to provide a catalog with an application form and a method of creating the same, which eliminates such inconvenience.

[0004]

In order to achieve the above-mentioned object, a catalog with an application form of the present invention comprises at least a catalog sheet on which product information is displayed and an application sheet for applying for the purchase of an item. In the catalog, the above-mentioned application form sheet displays the addressee information of the purchase applicant and the applicant information that can identify the applicant, and is provided with an application product entry field, while at the predetermined position on the surface of the catalog. , The destination information of the catalog is displayed.

Further, the method for creating a booklet-like catalog with an application form of the present invention comprises at least a catalog paper piece and an application form paper piece, and each paper piece is a predetermined product on each paper piece which is independent in a sheet state. Information that is common to each applicant, such as information, purchase application address information, and application product entry fields, is printed on a prescribed piece of paper, and applicant information that can identify the applicant is provided on the above-mentioned piece of application form. It prints, and the destination information of the catalog is printed at a predetermined position on a predetermined piece of paper, and at the time before or after these printing, the pieces of paper are stacked and bound in a predetermined state so that the destination of the catalog is exposed. is there.

Further, the method of creating a catalog with an application form of the present invention comprises at least a catalog paper piece and an application form paper piece, and each paper piece formed by connecting each paper piece via a folding portion has predetermined product information, The information common to each applicant, such as the address information of the purchase application and the entry field for the product to be applied, is printed on each prescribed piece of paper, and the applicant information that can identify the applicant is printed on the above-mentioned piece of application form. The catalog destination information is printed at a predetermined position on a predetermined piece of paper and then folded in a predetermined state so that the catalog destination information is exposed at the folding section.

[0007]

Since the information on the destination of the catalog is provided so as to be displayed, by using the window-opening envelope, the individual information of the catalog and the address of the envelope do not become inconsistent. In addition, the applicant's information that can identify the applicant is printed on the application form, so the applicant who received the catalog need only enter the items related to the product for which he / she applies for purchase. It is not necessary to fill in etc.

[0008]

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS A preferred embodiment in which the present invention is applied to a catalog mail-order sales system for membership will be described in detail below with reference to the accompanying drawings. Here, FIGS. 1 to 6 show the first embodiment, FIG. 1 is a schematic plan view of the front side of the cover sheet whose back cover also serves as the application sheet, and FIG. 2 is a plan view of the back side thereof. Fig. 3 is a schematic plan view of the catalog sheet, Fig. 4 is a schematic plan view of the application sheet showing the state in which the applicant information is printed, and Fig. 5 is a catalog created by binding the catalog sheet to the cover sheet. 7 and 8 show a second embodiment, FIG. 7 is a schematic plan view of the surface side of the catalog in a developed state, and FIG. 8 is prepared by folding. It is a schematic sectional drawing of a catalog.

First, the first embodiment will be described. As shown in FIG. 5, in a booklet-shaped catalog 1, a front cover 2 and a back cover which also serves as an application slip 3 are folded lines 4 (see FIGS. 1 and 2). (See FIG. 2) and the cover sheet piece 5 folded in two along the folding line 4 and the three catalog sheet pieces 6 are bound to each other by the adhesive 7 on the folding side. .

As can be seen in FIG. 1, a title 8 and a handling company display 9 are printed on the front side of the front cover 2. On the other hand, the application form piece 3 has two perforations 10 for cutting.
Is divided into two postcard pieces 11 and address display pieces 12, and each postcard piece 11 is cut out from the perforations 13 and used as a postcard. These postcard pieces 11 have the same structure, and each front side (the side shown in FIG. 1) has a title 1
4, a member number entry field 15, an application product entry field 16 and an applicant information entry field 17 for specifying an applicant are printed. As can be understood from FIG. 4, catalog address information 18 indicating the address of the catalog 1 is printed on the address display piece 12, and the member number 19 of the addressee is printed on each member number entry field 15. The address, name, and telephone number of the addressee, which is the applicant information 20, are printed in each applicant information entry field 17.

As can be understood from FIG. 2, an order record column 21 for displaying past order records is printed together with a title 22 on the back side of the front cover 2, and the order record column 21 contains the date, purchased product, Order result information 23 (see FIG. 5) regarding the amount of money is printed. On the other hand, on the back side of the application form piece 3, postcard address information 24 indicating the address of the purchase application destination is printed on each postcard piece 11.

As can be seen in FIG. 3, each catalog paper piece 6 has product guide information 25 on the front and back sides, which describes a photograph of the product and its characteristics, and an application number required to apply for the product. The product application information 26 indicating is printed.

Next, a method of creating the catalog 1 will be described. First, a printing process is performed, and in a state in which the paper pieces 5 and 6 are independent, as shown in FIG. 1, a title 8 and a handling company display 9 are printed on the front surface of the cover piece 5. However, each postcard 11 of the application form piece 3 has a title 1
4, the member number entry column 15, the application product entry column 16, and the applicant information entry column 17 are printed. Further, on the back side of the cover sheet 5, an order recording column 21 and a title 22 are printed on the cover sheet 2, and postcard address information 24 is printed on each of the postcard pieces 11 of the application form sheet 3. On the other hand, on the front and back sides of each catalog paper piece 6, product guide information 25 explaining a photograph of the product and its characteristics, and product application information 26 indicating an application number necessary for applying for the product are printed.

Next, a printing step is performed, and on the front side of the application form paper piece 3, the addressee information piece 12 and the catalog destination information 18 are printed, and the member number entry column 15 and applicant information of each postcard piece 11 are entered. In the column 17, the member number 19 and the applicant information 20 corresponding to the member of the catalog destination information 18 are printed. Further, on the back surface of the front cover 2, the order record column 21 is printed with the past order record corresponding to the member of the catalog destination information 18. These series of printings can be efficiently performed by a printer that is interlocked with a computer to which predetermined data has been input in advance.

Next, after forming the perforations 10 and 13 for cutting at a predetermined position of the application paper piece 3, the respective catalog pieces 6 are superposed in a predetermined state, and the cover piece 5 is sandwiched between the two folded insides. The booklet-shaped catalog 1 is formed by binding the folded portion side with the adhesive 7.

The catalog 1 thus created is shown in FIG.
As shown in, the catalog delivery destination information 18 printed on the address display piece 12 is enclosed in the window portion 28 of the window opening envelope 27 so as to be located at the corresponding position and mailed. Window opening envelope 27
By using, it becomes unnecessary to display the address on the envelope, so that no matching error occurs. On the other hand, the member who receives the catalog 1 may enter the information of the desired product in the product information entry field 16, separate the postcard 11 from the perforations 10 and 13 for cutting, and post it. At this time, since the applicant information 20 is already printed, the necessary information only needs to be entered in the product information entry field 16.

Next, a second embodiment will be described based on FIGS. 7 and 8. As shown in FIG. 7, the catalog 31 includes a cover sheet 33 connected through two folding perforations 32,
It consists of a catalog paper piece 34 and an application form paper piece 35. On the front side of the cover sheet 33, in addition to the title 36 and the handling company display 37, a catalog destination information entry field 38 for printing the catalog destination information 48 (see FIG. 8) is printed, and a guide is provided on the back side. Common guidance information 49 (see FIG. 8) such as a sentence or an advertisement is printed. The product guide information 39 is provided on the front and back surfaces of the catalog paper piece 34, as in the first embodiment.
And the product application information 40 is printed.

The application paper piece 35 is divided into three postcard pieces 42 by the two perforations 41 for cutting, and each postcard piece 4 is divided.
2 is cut out from the perforation 43 for cutting and used as a postcard. Each of these postcard pieces 42 has the same configuration as that of the first embodiment, and an applicant who prints a title 44, a member number entry field 45, an application product entry field 46 and applicant information 50 (see FIG. 8) on the front side. An information entry field 47 is printed, and postcard address information 51 (see FIG. 8) is printed on the back side.

Next, a method of creating the catalog 31 will be described. First, the printing process is performed, and each paper piece 33, 3
Regarding the front side of 4,35, title 36, handling company display 3
7. The catalog destination information entry field 38 is printed on the cover sheet 33, the product guide information 39, the product application information 40 is printed on the catalog sheet 34, and the title 44, the member number entry field 45, the application product entry field 46, the application Fill in the person information entry field 47
Print to 5. Further, on the back side of each paper piece 33, 34, 35, common guide information 49 is printed on the cover piece 33, and product guide information 39 and product application information 40 are printed on the catalog paper piece 34.
Then, the postcard address information 51 is printed on the application form piece 35.

Further, the printing process is performed, and the catalog destination information 48 is entered in the catalog destination information entry field 38 of the cover piece 33.
Is printed, the membership number is printed in the membership number entry field 45 of each postcard 42, and the applicant information 50 is printed in the applicant information entry field 47. Next, after forming each folding perforation 32 and each cutting perforation 41, 43, each folding perforation 3
As shown in FIG. 8, the catalog destination information 48 of the cover sheet 38 is exposed in 2 and is folded in a Z shape.

The catalog 31 created in this way
Although not shown in the figure, like the first embodiment, it can be enclosed in a window opening envelope and mailed so that the catalog destination information 48 of the cover sheet 33 is positioned corresponding to the window portion.
The method of using each postcard piece 42 is the same as that in the first embodiment, and the description thereof is omitted.

The present invention is not limited to the above-described embodiments, and for example, in the booklet-shaped catalog 1, the front cover 2 and the application form sheet 3 may be formed as separate sheet pieces. Further, the back cover can be provided independently without using both the application form piece 3 and the back cover. In this case, the front cover and the back cover may be connected to each other, or both may be formed separately. Further, the address paper piece 12 may be the postcard piece 11, and the catalog destination information 18 may be printed on the front cover 2 as in the second embodiment. And these printing operations
It may be performed not only before the binding but also after the binding. Furthermore, the catalog 31 of the second embodiment has 3
Not limited to the paper piece, two or four or more paper pieces may be connected to each other via the folding perforation 32.

[0026]

As is apparent from the above description,
According to the present invention, since the destination of the catalog is provided so as to be exposed, by using the window-opening envelope, the situation where the individual information of the catalog and the address of the envelope do not occur does not occur, and it is smooth and smooth. Accurate mailing work can be performed, and the applicant's information that can identify the applicant is printed on the application form, so the applicant who received the catalog can only send items related to the product to be purchased. Just fill in,
Since there is no need to enter the address and name of oneself, the entry work is easy, there is no fear of discouraging the purchaser, and moreover, the creation thereof is easy.

[Brief description of drawings]

FIG. 1 is a schematic plan view of the front side of a cover sheet whose back cover also serves as an application sheet in the first embodiment.

FIG. 2 is a plan view of the back side of the same.

FIG. 3 is a schematic plan view of a catalog paper piece.

FIG. 4 is a schematic plan view of an application form sheet showing a state in which applicant information is also printed.

FIG. 5 is a schematic cross-sectional view of a catalog similarly created by binding a catalog sheet piece to a cover sheet piece.

FIG. 6 is a plan view of the same state where it is enclosed in a window opening envelope.

FIG. 7 is a schematic plan view showing the front surface side of a catalog in a developed state in the second embodiment.

FIG. 8 is a schematic sectional view of a catalog that is also created by folding.

[Explanation of symbols]

 1 Catalog 2 Front Cover 3 Application Sheet 5 Cover Sheet 6 Catalog 7 Adhesive 11 Postcard 12 Address Display 18 Catalog Destination Information 19 Membership Number 20 Applicant Information 23 Product Application Information 24 Postcard Address Information 25 Product Information 26 Product application information 27 Window envelopes 31 Catalogs 32 Folding perforations 33 Cover sheets 34 Catalog sheets 35 Application form sheets 39 Product guidance information 40 Product application information 48 Catalog destination information 49 Common guidance information 50 Applicant information 51 Postcard address information

─────────────────────────────────────────────────── ───

[Procedure amendment]

[Submission date] March 3, 1993

[Procedure Amendment 1]

[Document name to be amended] Statement

[Correction target item name] Full text

[Correction method] Change

[Correction content]

[Document name] Statement

[Title of Invention] Catalog with application form and method of creating the same

[Claims]

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a catalog with an application form for making a purchase application for various products by looking at a catalog in which the products are posted, and a method for creating the catalog.

[0002]

2. Description of the Related Art Conventionally, a catalog with an application form of this kind has been known, but in general, information common to the destinations of each catalog, such as a description of a product, is only displayed. , It has a mere direct mail effect, it is difficult to differentiate between the catalogs of similar products to be sold, and it lacks the appeal that increases the willingness to purchase. In order to solve this, in the past, attempts have been made to display individual information such as the name and address of each destination in a catalog.

[0003]

However, when mailing a catalog, it is necessary to make the destination displayed on the envelope correspond to the individual information displayed on the catalog. This work is not only complicated but also the envelope. There is an inconvenience that the catalog displays do not match and so-called matching errors easily occur. Further, conventionally, there has been a problem that the work of filling in the application form performed by the applicant is complicated, and the willingness to purchase is discouraged. An object of the present invention is to provide a catalog with an application form and a method of creating the same, which eliminates such inconvenience.

[0004]

In order to achieve the above-mentioned object, a catalog with an application form of the present invention comprises at least a catalog sheet on which product information is displayed and an application sheet for applying for the purchase of an item. In the catalog, the above-mentioned application form sheet displays the addressee information of the purchase applicant and the applicant information that can identify the applicant, and is provided with an application product entry field, while at the predetermined position on the surface of the catalog. , The destination information of the catalog is displayed.

Further, the method of creating a booklet-like catalog with an application form according to the present invention comprises at least a catalog paper piece and an application form paper piece, and each paper piece is a sheet-like product which is independently formed in a sheet-like state. Information that is common to each applicant, such as information, purchase application address information, and application product entry fields, is printed on a prescribed piece of paper, and applicant information that can identify the applicant is provided on the above-mentioned piece of application form. It prints, and the destination information of the catalog is printed at a predetermined position on a predetermined piece of paper, and at the time before or after these printing, the pieces of paper are stacked and bound in a predetermined state so that the destination of the catalog is exposed. is there.

Further, the method of creating a catalog with an application form of the present invention comprises at least a catalog paper piece and an application form paper piece, and each paper piece formed by connecting each paper piece via a folding portion has predetermined product information, The information common to each applicant, such as the address information of the purchase application and the entry field for the product to be applied, is printed on each prescribed piece of paper, and the applicant information that can identify the applicant is printed on the above-mentioned piece of application form. The catalog destination information is printed at a predetermined position on a predetermined piece of paper and then folded in a predetermined state so that the catalog destination information is exposed at the folding section.

[0007]

Since the information on the destination of the catalog is provided so as to be displayed, by using the window-opening envelope, the individual information of the catalog and the address of the envelope do not become inconsistent. In addition, the applicant's information that can identify the applicant is printed on the application form, so the applicant who received the catalog need only enter the items related to the product for which he / she applies for purchase. It is not necessary to fill in etc.

[0008]

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS A preferred embodiment in which the present invention is applied to a catalog mail-order sales system for membership will be described in detail below with reference to the accompanying drawings. Here, FIGS. 1 to 6 show the first embodiment, FIG. 1 is a schematic plan view of the front side of the cover sheet whose back cover also serves as the application sheet, and FIG. 2 is a plan view of the back side thereof. Fig. 3 is a schematic plan view of the catalog sheet, Fig. 4 is a schematic plan view of the application sheet showing the state in which the applicant information is printed, and Fig. 5 is a catalog created by binding the catalog sheet to the cover sheet. Fig . 6 is a schematic cross-sectional view of Fig. 6 enclosed in a window opening envelope
Is a plan view of the state, and FIG. 7 and FIG. 8 shows a second embodiment, FIG. 7 is a schematic plan view of the surface side of the catalog in the deployed state, the catalog created by 8 fold 3 is a schematic cross-sectional view of FIG.

[00 09] First, when describing the first embodiment, as shown in FIG. 5, a booklet-like catalog 1 includes a front cover 2, a back cover also serving as a application form paper 3, fold line 4 (Fig. 1 And a cover sheet piece 5 folded in half along the folding line 4 and three catalog sheet pieces 6 are bound to each other with an adhesive 7 on the folding side. There is.

[00 10] As can be seen in Figure 1, on the surface side of the front cover 2, the title 8 and handling company display 9 has been printed. On the other hand, the application form piece 3 has two perforations 10 for cutting.
Is divided into two postcard pieces 11 and address display pieces 12, and each postcard piece 11 is cut out from the perforations 13 and used as a postcard. These postcard pieces 11 have the same structure, and each front side (the side shown in FIG. 1) has a title 1
4, a member number entry field 15, an application product entry field 16 and an applicant information entry field 17 for specifying an applicant are printed. As can be understood from FIG. 4, catalog address information 18 indicating the address of the catalog 1 is printed on the address display piece 12, and the member number 19 of the addressee is printed on each member number entry field 15. The address, name, and telephone number of the addressee, which is the applicant information 20, are printed in each applicant information entry field 17.

[00 11] As can be seen in FIG. 2, on the back side of the front cover 2, the order record field 21 for displaying a past order record is printed with the title 22, the date in this order record space 21, purchased commodity Order result information 23 (see FIG. 5) regarding the amount of money is printed. On the other hand, on the back side of the application form piece 3, postcard address information 24 indicating the address of the purchase application destination is printed on each postcard piece 11.

[00 12] In addition, as can be seen in FIG. 3, each catalog paper 6, the front and rear surfaces thereof, and goods guidance information 25 that describes the product photos and its features such as application number required to apply the product The merchandise application information 26 indicating the above is printed.

[00 13] Next, a description of how to create this catalog 1. First, a printing process is performed, and in a state in which the paper pieces 5 and 6 are independent, as shown in FIG. 1, a title 8 and a handling company display 9 are printed on the front surface of the cover piece 5. However, each postcard 11 of the application form piece 3 has a title 1
4, the member number entry column 15, the application product entry column 16, and the applicant information entry column 17 are printed. Further, on the back side of the cover sheet 5, an order recording column 21 and a title 22 are printed on the cover sheet 2, and postcard address information 24 is printed on each postcard piece 11 of the application form sheet 3. On the other hand, on the front and back sides of each catalog paper piece 6, product guide information 25 explaining a photograph of the product and its characteristics, and product application information 26 indicating an application number necessary for applying for the product are printed.

[00 14] Next, a printing process, on the surface side of the application form paper 3, printing the catalog destination information 18 in the address information piece 12, membership number entry column 15 and applicant information of each postcard piece 11 In the entry column 17, the member number 19 and the applicant information 20 corresponding to the member of the catalog destination information 18 are printed. Further, on the back surface of the front cover 2, the order record column 21 is printed with the past order record corresponding to the member of the catalog destination information 18. These series of printings can be efficiently performed by a printer that is interlocked with a computer to which predetermined data has been input in advance.

[00 15] After forming the respective cutting perforation 10, 13 to a predetermined position of the application form paper 3, with superposed each catalog pieces 6 in a predetermined state, across the inside that the cover piece 5 Folded The booklet-shaped catalog 1 is formed by binding the folded portion side with the adhesive 7.

[00 16] catalog 1 that have been created in this manner, as shown in FIG. 6
As shown in, the catalog delivery destination information 18 printed on the address display piece 12 is enclosed in the window portion 28 of the window opening envelope 27 so as to be located at the corresponding position and mailed. Window opening envelope 27
By using, it becomes unnecessary to display the address on the envelope, so that no matching error occurs. On the other hand, the member who receives the catalog 1 may enter the information of the desired product in the product information entry field 16, separate the postcard 11 from the perforations 10 and 13 for cutting, and post it. At this time, since the applicant information 20 is already printed, the necessary information only needs to be entered in the product information entry field 16.

[00 17] Next, a description will be given of a second embodiment based on FIGS. As shown in FIG. 7, the catalog 31 includes a cover sheet 33 connected through two folding perforations 32,
It consists of a catalog paper piece 34 and an application form paper piece 35. On the front side of the cover sheet 33, in addition to the title 36 and the handling company display 37, a catalog destination information entry field 38 for printing the catalog destination information 48 (see FIG. 8) is printed, and a guide is provided on the back side. Common guidance information 49 (see FIG. 8) such as a sentence or an advertisement is printed. The product guide information 39 is provided on the front and back surfaces of the catalog paper piece 34, as in the first embodiment.
And the product application information 40 is printed.

[00 18] Application paper 35, by two cut perforation 41 is partitioned into three postcard piece 42, the postcard piece 4
2 is cut out from the perforation 43 for cutting and used as a postcard. Each of these postcard pieces 42 has the same configuration as that of the first embodiment, and an applicant who prints a title 44, a member number entry field 45, an application product entry field 46 and applicant information 50 (see FIG. 8) on the front side. An information entry field 47 is printed, and postcard address information 51 (see FIG. 8) is printed on the back side.

[00 19] Next, a description will be given of how to create this catalog 31. First, the printing process is performed, and each paper piece 33, 3
Regarding the front side of 4,35, title 36, handling company display 3
7. The catalog destination information entry field 38 is printed on the cover sheet 33, the product guide information 39, the product application information 40 is printed on the catalog sheet 34, and the title 44, the member number entry field 45, the application product entry field 46, the application Fill in the person information entry field 47
Print to 5. Further, on the back side of each paper piece 33, 34, 35, common guide information 49 is printed on the cover piece 33, and product guide information 39 and product application information 40 are printed on the catalog paper piece 34.
Then, the postcard address information 51 is printed on the application form piece 35.

[00 20] In addition, performs a printing process, catalog destination information 48 in the catalog destination information entry section 38 of the cover piece 33
Is printed, the membership number is printed in the membership number entry field 45 of each postcard 42, and the applicant information 50 is printed in the applicant information entry field 47. Next, after forming each folding perforation 32 and each cutting perforation 41, 43, each folding perforation 3
As shown in FIG. 8, the catalog destination information 48 of the cover sheet 38 is exposed in 2 and is folded in a Z shape.

[00 21] catalog 31 that have been created in this way,
Although not shown in the figure, like the first embodiment, it can be enclosed in a window opening envelope and mailed so that the catalog destination information 48 of the cover sheet 33 is positioned corresponding to the window portion.
The method of using each postcard piece 42 is the same as that in the first embodiment, and the description thereof is omitted.

[00 22] The present invention is not limited to the embodiments described above, for example, may be constituted by paper of booklet-like in catalogs 1 front cover 2 and the application form paper 3 and a separate Also, the back cover can be provided independently without using both the application slip 3 and the back cover. In this case, the front cover and the back cover may be connected to each other, or both may be formed separately. Further, the address paper piece 12 may be the postcard piece 11, and the catalog destination information 18 may be printed on the front cover 2 as in the second embodiment. And these printing operations
It may be performed not only before the binding but also after the binding. Furthermore, the catalog 31 of the second embodiment has 3
Not limited to the paper piece, two or four or more paper pieces may be connected to each other via the folding perforation 32.

[00 23 ]

As is apparent from the above description,
According to the present invention, since the destination of the catalog is provided so as to be exposed, by using the window-opening envelope, the situation where the individual information of the catalog and the address of the envelope do not occur does not occur, and it is smooth and smooth. Accurate mailing work can be performed, and the applicant's information that can identify the applicant is printed on the application form, so the applicant who received the catalog only receives the items related to the product to be purchased. Just fill in,
Since there is no need to enter the address and name of oneself, the entry work is easy, there is no fear of discouraging the purchaser, and moreover, the creation thereof is easy.

[Brief description of drawings]

FIG. 1 is a schematic plan view of the front side of a cover sheet whose back cover also serves as an application sheet in the first embodiment.

FIG. 2 is a plan view of the back side of the same.

FIG. 3 is a schematic plan view of a catalog paper piece.

FIG. 4 is a schematic plan view of an application form sheet showing a state in which applicant information is also printed.

FIG. 5 is a schematic cross-sectional view of a catalog similarly created by binding a catalog sheet piece to a cover sheet piece.

FIG. 6 is a plan view of the same state where it is enclosed in a window opening envelope.

FIG. 7 is a schematic plan view showing the front surface side of a catalog in a developed state in the second embodiment.

FIG. 8 is a schematic sectional view of a catalog that is also created by folding.

[Explanation of symbols] 1 Catalog 2 Front cover 3 Application form piece 5 Cover piece 6 Catalog piece 7 Adhesive 11 Postcard piece 12 Address display piece 18 Catalog destination information 19 Member number 20 Applicant information 23 Product application information 24 Postcard address information 25 Product Information Information 26 Product Application Information 27 Window Envelope 31 Catalog 32 Folding Perforations 33 Cover Sheet 34 Catalog Paper Sheet 35 Application Form Paper 39 Product Information 40 Product Application Information 48 Catalog Destination Information 49 Common Information 50 Applicant Information 51 Postcard address information

Claims (3)

[Claims] 1. A catalog comprising at least a catalog sheet on which product information is displayed and an application sheet for applying for the purchase of a product, in which the addressee information of the purchase applicant and the applicant are specified. A catalog with an application form, in which possible applicant information is displayed, an application product entry field is provided, and catalog destination information is displayed at a predetermined position on the surface of the catalog. 2. A piece of paper, which is provided with at least a catalog piece and an application sheet, each piece being independent in a sheet-like state, has predetermined product information, purchase application address information, application product entry column, etc. The information common to the applicants is printed on each prescribed piece of paper, the applicant information that can identify the applicant is printed on the application form sheet, and the destination information of the catalog is placed at the prescribed position of the prescribed sheet. A method for producing a catalog with an application form, which comprises printing, and at the time before or after the printing, stacking the pieces of paper so that the destination information of the catalog is exposed and binding them in a predetermined state. 3. At least a catalog paper piece and an application form paper piece, each piece of paper being connected through a fold section, has predetermined product information, purchase destination address information, application product entry column, etc. The information common to each applicant is printed on a predetermined piece of paper, the applicant information that can identify the applicant is printed on the application paper piece, and the destination information of the catalog is placed at a predetermined position on the predetermined paper piece. A method for creating a catalog with an application form, comprising: printing, and folding in a predetermined state so that the destination information of the catalog is exposed at the folding section.