JP7311123B1 - Information processing device, information processing method and information processing program - Google Patents

Abstract

An information processing device, an information processing method, and an information processing program are provided that allow a user to view a portion of content that interests the user. Kind Code: A1 An information processing device includes a storage unit that stores moving image information related to an indexed moving image, a question control unit that outputs a question to a viewing user, and a predetermined input according to the question output by the question control unit. A reception unit that receives the input, a specification unit that specifies the index according to the input received by the reception unit, and a reproduction control unit that reproduces the video from a position corresponding to the index specified by the specification unit. [Selection drawing] Fig. 1

Description

The present disclosure relates to an information processing device, an information processing method, and an information processing program.

2. Description of the Related Art Conventionally, there are devices that receive reactions to content from viewers who have viewed the content. The device accepts a reaction to the content that the viewer is viewing, and estimates the viewer's interest based on character information or the like at the playback time of the content corresponding to the reaction. The device receives a positive evaluation or a negative evaluation as a viewer's reaction (see Patent Literature 1).

JP 2022-044558 A

By the way, content is used for various purposes. A commercial video (single video) as an example of content may include company introductions and product introductions. There was a fear that it would not be possible to guess whether the audience is interested in the part (for example, company introduction, product introduction, etc.).

The present disclosure provides an information processing device, an information processing method, and an information processing program that allow a user to view a portion of content that interests the user.

An information processing apparatus according to one aspect includes a storage unit that stores video information related to indexed videos, a question control unit that outputs questions to a viewing user, and a predetermined input that is received in response to a question output by the question control unit. A reception unit, an identification unit that identifies an index according to an input received by the reception unit, and a reproduction control unit that reproduces a video from a position corresponding to the index identified by the identification unit.

According to one aspect, it is possible to allow the user to browse the portion of the content that is of interest to the user.

1 is a diagram for explaining an information processing device according to an embodiment; FIG. 1 is a block diagram for explaining an information processing device according to an embodiment; FIG. It is a figure for demonstrating an example of a question. FIG. 4 is a diagram for explaining an example of a dashboard; FIG. 4 is a flowchart for explaining an information processing method according to one embodiment;

An embodiment will be described below.

[Overview of information processing device 100]
First, an outline of an information processing apparatus 100 according to an embodiment will be described.
FIG. 1 is a diagram for explaining an information processing apparatus 100 according to one embodiment.

The information processing apparatus 100 may be configured as, for example, a browsing apparatus or the like that allows users to browse content in accordance with their wishes. Further, the information processing device 100 may be configured as a viewing device or the like that allows the user to view a moving image 300 as an example of content, starting with a part that interests the user. Further, the information processing device 100 may be configured as a position specifying device or the like that specifies the position of a portion of the moving image 300 that the user is interested in (for example, the start position or the like). The information processing device 100 is not limited to the example of the device described above, and may constitute various devices.
The information processing device 100 may be, for example, a computer such as a server, desktop, laptop, tablet, and smart phone.

Although there are various types of content, a moving image 300 will be described below as an example of content.

The information processing device 100 stores moving image information related to the moving image 300 with the index 310 attached. The index 310 may indicate the playback start position (or the playback start position when playing from the middle) of the moving image 300 (for example, a chapter), such as a mark and a bookmark. One or a plurality of indexes 310 may be attached to one moving image 300 . Moving image information may also be referred to as moving image data. The superordinate concept of moving image information may be, for example, content information or the like.

For example, the information processing apparatus 100 may ask the user (viewing user) a question before or after the user (viewing user) views the video 300 and while the video 300 is being viewed. As an example, the information processing device 100 may transmit one or more questions to the terminal (viewing user terminal 200) used by the viewing user.
The information processing apparatus 100 also receives the viewing user's answer to the question. For example, when a predetermined input is performed at the viewing user terminal 200, the information processing apparatus 100 may accept the predetermined input (input information). The predetermined input may be, for example, an input of a selection-type answer to a question or a descriptive answer.
Note that the information processing apparatus 100 may output questions and receive answers (predetermined inputs) in a chat format, for example.

Upon receiving the input as described above, the information processing apparatus 100 identifies the index 310 (for example, index A) corresponding to the input.
The information processing apparatus 100 may specify the index 310 of the video 300 corresponding to the received answer (predetermined input), for example, by referring to the correspondence information. Correspondence information may be, for example, information that associates one or more questions, answers corresponding to the questions, and indexes 310 corresponding to the answers.
Alternatively, the information processing apparatus 100 may, for example, input the received answer into the learned model and identify the index 310 according to the answer. A trained model is generated by learning, for example, one or more questions, answers to the questions, and an index 310 corresponding to the video playback start position when the video 300 is played according to the answers. It can be a model.

The information processing apparatus 100, for example, reproduces the moving image 300 (300A) from a position corresponding to the specified index 310 (for example, index A). That is, the information processing apparatus 100 may control the viewing user to view the moving image 300 (300A (chapter)) from the location associated with the identified index 310, for example.
Note that the information processing apparatus 100 may control the viewing user to view only the moving image 300A (chapter).
Alternatively, the information processing apparatus 100 may control the viewing user to view not only the video 300A (chapter) but also the video 300 (300B . . . ) (chapter) after the video 300A (chapter) in chronological order.

[Details of information processing device 100]
Next, the information processing device 100 according to one embodiment will be described in detail.
FIG. 2 is a block diagram for explaining the information processing device 100 according to one embodiment.

The information processing apparatus 100 includes, for example, a communication unit 121, a storage unit 122, a display unit 123, a control unit 110, and the like. The communication unit 121, storage unit 122, and display unit 123 may be an embodiment of the output unit. The control unit 110 includes, for example, a question control unit 111, a reception unit 112, a specification unit 113, a reproduction control unit 114, and the like. The control unit 110 may be configured by, for example, an arithmetic processing device of the information processing device 100 . Control unit 110 (e.g., arithmetic processing unit, etc.), for example, by appropriately reading and executing various programs stored in storage unit 122, etc., each unit (e.g., question control unit 111, reception unit 112, identification unit 113, playback control unit 114, etc.).

The communication unit 121 is, for example, a communication interface capable of transmitting and receiving various information to and from a device (external device) outside the information processing device 100 .

The storage unit 122 may store various information and programs, for example. An example of the storage unit 122 may be a memory, a solid state drive, a hard disk drive, and the like. Note that the storage unit 122 may be, for example, a storage area on the cloud, a server, or the like.

The storage unit 122 stores moving image information related to indexed moving images. The index may be, for example, a mark or bookmark that indicates the starting position of each chapter. One or a plurality of indexes may be attached to one moving image. A chapter may be, for example, a delimiter or the like indicating different scenes in one moving image.
Here, as an example, when a company provides a single video for business purposes, the video may include company introduction, product introduction, and the like. Each of the company introduction and product introduction may be set as a chapter. Thus, for example, one index is attached to the setting of the starting point of the chapter introducing the company, and one index is attached to setting the starting point of the chapter of the product introduction.
The storage unit 122 may store one or more moving images (moving image information).

The storage unit 122 may store correspondence information in which one or more questions, answers to the questions, and indexes corresponding to video playback start positions when the video is played according to the answers are associated with each other. good.
The question about the correspondence information may be a question made to the viewing user by the question control unit 111, which will be described later. The question may be, for example, what aspect of the moving image the viewing user is interested in, that is, what kind of moving image (chapter) the viewing user wishes to view.
The answers to the correspondence information may be various answers assumed for the above-described questions. The reply may be, for example, the content of the interest of the viewing user, that is, the content of replying the desire to view the moving image (chapter).
The index of the correspondence information may, for example, be associated with and recorded with the contents (eg, summary, title, etc.) of the moving picture (chapter) recorded after the index.
The information processing device 100 (for example, the control unit 110, etc.) determines what the viewing user is interested in, that is, which video (chapter) the viewing user desires to view, according to the content of the answer to the question. It is possible to estimate whether Further, the information processing apparatus 100 (for example, the control unit 110 and the like) may store the question and the answer to the question (for example, hearing content, etc.) in the storage unit 122 . Therefore, the information processing apparatus 100 associates an index indicating the start position of the chapter with the question and the answer so that the moving image (chapter) estimated to be of interest to the viewing user can be reproduced according to the question and the answer. .
Note that the correspondence information may include information that associates each of a plurality of second selection buttons, which will be described later, with the index of the corresponding chapter.

Note that when a plurality of moving images (moving image information) are stored in the storage unit 122, the correspondence information may be stored in the storage unit 122 corresponding to each of the plurality of moving images (moving image information). That is, the correspondence information may be associated with a moving image (moving image information).

The display unit 123 is, for example, a display capable of displaying various characters, symbols, images, and the like.

The question control unit 111 outputs questions to the viewing user. The question control unit 111 may, for example, read question information about the content of the question stored in the storage unit 122 and output the question to the viewing user. The question information, for example, may be recorded in the correspondence information described above, or may be information different from the correspondence information. The content of the question may be, for example, asking what kind of video the viewing user wants to watch, or asking what the viewing user is interested in, or other various kinds of questions. It can be content. The question control section 111 may output one or more questions to the viewing user.

The question control unit 111, for example, selects a selection format in which the viewing user selects at least one answer from among a plurality of options, and an answer between the viewing user and the information processing device 100 (for example, the question control unit 111 such as a chatbot). Questions may be asked in at least one of a chat format in which questions are asked and answered using chat, and a descriptive format in which one question is output and a descriptive answer is obtained.

The question control unit 111 may be capable of outputting to the viewing user a question according to the input of the viewing user. That is, the question control unit 111 responds ( When there is a predetermined input (to be described later), a second question may be output to the viewing user according to the question and answer. In this case, the question information may record a first question, an expected answer to the question, and a second question corresponding to the question and the answer, in association with each other. In addition, the questions that are asked a plurality of times in chronological order are not limited to two times as described above, and may be three or more times.

The question control unit 111 may be capable of outputting a question before or after (while playback is stopped) playing a moving image, and during playback of the moving image. That is, the question control unit 111 asks the question before or after the viewing user views the moving image, and while the viewing user is viewing the moving image (while the moving image is being reproduced based on the control of the reproduction control unit 114, which will be described later). Then, a question may be output to the viewing user.

Here, for example, when the viewing user uses the viewing user terminal 200 , the question control section 111 may perform control so that the question is transmitted to the viewing user terminal 200 via the communication section 121 .
Alternatively, the question control unit 111 may control the question to be displayed on the display unit 123 when the viewing user can view the display unit 123 .

FIG. 3 is a diagram for explaining an example of questions.

As an example is shown in FIG. 3, the question control unit 111 may display a question about which chapter of the moving image the viewing user wishes to view on the screen of the moving image viewed by the viewing user. In this case, the question control unit 111 displays a “chapter” selection button (first selection button) on the moving image screen, and when the first selection button is operated, each chapter is displayed as illustrated in FIG. can be selected (second selection buttons) (for example, selection buttons for "1. Company", "2. Business", and "3. Fee").
When one of the plurality of second selection buttons is selected, the specifying unit, which will be described later, may refer to the correspondence information to specify the index corresponding to the selected second selection button.

The accepting unit 112 accepts a predetermined input according to the question output by the question control unit 111 . The predetermined input may be, for example, an answer to the above-described question by the viewing user.
The receiving unit 112 may receive the viewing user's answer transmitted from the viewing user terminal 200 via the communication unit 121, for example.
Alternatively, for example, when an input unit (for example, a keyboard and a mouse) (not shown) is arranged in the information processing apparatus 100, the reception unit 112 receives the viewing user's answer input via the input unit. may be accepted.

The identifying unit 113 identifies the index according to the input received by the receiving unit 112 . That is, for example, when the receiving unit 112 receives one or more inputs (viewing user's answers) corresponding to one or more questions output by the question control unit 111, the specifying unit 113 stores the input in the storage unit 122. One index corresponding to the question and input may be identified by referring to the corresponding information. In this case, the specifying unit 113 may, for example, estimate a pattern of responses received by the receiving unit 112 and specify an index corresponding to the response pattern. As an example, when a plurality of questions are asked by the question control unit 111, the identification unit 113 determines whether the answers to each of the plurality of questions do not completely match the questions and answers recorded in the correspondence information. , with reference to the correspondence information, and based on relatively more answers (answer patterns) (for example, majority format, etc.) among a plurality of answers, the viewing content desired by the viewing user is estimated, and corresponding to the viewing content is performed. An index may be specified.

Alternatively, the identifying unit 113 may identify indexes corresponding to questions and answers using a trained model. A trained model is, for example, a model generated by learning one or more questions, answers to the questions, and an index corresponding to the video playback start position when the video is played according to the answers. There may be.
A learning unit (not shown) arranged in the control unit 110 may, for example, perform the learning described above to generate a trained model. Alternatively, a learning device (not shown) external to the information processing device 100 may perform the above-described learning and generate a trained model, for example, like the learning unit. The identifying unit 113 may acquire a trained model generated by a learning unit or a learning device, for example.

That is, the identifying unit 113 is based on the above-described trained model and one or more inputs (viewing user's answers) received by the receiving unit 112 in response to one or more questions output by the question control unit 111. , an index in response to the question and input. In other words, the identifying unit 113 inputs, for example, a question to the viewing user and the viewing user's answer to the learned model, and outputs an index corresponding to the question and the answer using the learned model. An index may be specified.

As an example, the moving image (chapter) that the viewing user is interested in may change depending on the content of the moving image being reproduced (the content of the chapter that the viewing user is viewing). For this reason, the identification unit 113 may use, as the trained model, a model obtained by further learning the scene (chapter) of the moving image being reproduced. That is, the trained model in this case includes, for example, a scene (chapter) of a video being reproduced when a question is output by the question control unit 111, one or more questions, answers to the questions, and answers to the questions. It may be a model or the like generated by learning an index corresponding to the moving image reproduction start position when the moving image is reproduced accordingly.

Even in this case, the specifying unit 113 is configured based on the learned model, the content of the video (chapter) being reproduced when the question is output by the question control unit 111, and one or more questions output by the question control unit 111. One index corresponding to the content of the video (chapter), the question, and the input may be specified based on one or more inputs (viewing user's answers) received by the receiving unit 112 .

The reproduction control unit 114 transmits the video information to the viewing user terminal 200 via the communication unit 121, for example. In this case, the viewing user terminal 200 reproduces the video based on the video information and displays it on the terminal display unit 201 (see FIG. 1).
Alternatively, the reproduction control unit 114 reproduces, for example, a moving image based on the moving image information and causes the display unit 123 to display the moving image.
Here, the reproduction control unit 114 may reproduce the moving image from the position corresponding to the index specified by the specifying unit 113 . That is, for example, the reproduction control unit 114 identifies the index recorded in the moving image information based on the moving image information stored in the storage unit 122 and the index identified by the identifying unit 113, and selects the moving image ( (chapter) may be controlled to play back.

Note that, for example, when an index is specified by the specifying unit 113 during playback of a moving image, the playback control unit 114 changes the content of playback and controls to play back the moving image (chapter) from that index. good too. That is, for example, even if the moving image being reproduced and the moving image with the index identified by the identifying unit 113 are the same or different, the reproduction control unit 114 controls the index identified by the identifying unit 113 to A moving image (chapter) may be reproduced.

Further, for example, when an index is specified by the specifying unit 113 while no moving image is being played back, the playback control unit 114 specifies the moving image (moving image information) to which the index specified by the specifying unit 113 is attached. Then, the moving image (chapter) may be reproduced from the specified index of the moving image.

Alternatively, the reproduction control unit 114 may issue a URL (Uniform Resource Locator) capable of reproducing the video from the location corresponding to the index identified by the identification unit 113 . That is, the reproduction control unit 114 controls the location of the storage unit 122 on the communication network so that the moving image (chapter) can be reproduced from the location corresponding to the index identified by the identification unit 113 in the moving image stored in the storage unit 122 . and a URL indicating the playback start position of the moving image may be issued. The reproduction control unit 114 may transmit to the viewing user (viewing user terminal 200) via the communication unit 121, for example.
For example, the viewing user terminal 200 acquires the URL from the information processing device 100, and when the URL is clicked based on the viewing user's operation, the viewing user terminal 200 retrieves the video (stored in the storage unit 122) from the location corresponding to the index specified by the specifying unit 113. stored video) may be reproduced and displayed on the terminal display unit 201 .

Further, the reproduction control unit 114 receives an action from the viewing user (viewing user terminal 200) when reproducing the moving image, identifies the interest of the viewing user regarding the moving image based on the action, and responds to the identified interest of the viewing user. The output section may be controlled to output accordingly.
As an example, the reproduction control unit 114 (or each function of the control unit 110, etc.) is designed to increase the number of active business negotiations by a company (a company that provides videos to viewing users). It may also have a function (analysis function) for quantitatively analyzing the action of the viewing user, such as whether the viewing user is viewed as such and how interested the viewing user is. In the playback control unit 114 (or each function of the control unit 110, etc.), the company uses the analysis function to allow the viewing user to select a chapter in the video of the company's product, or to receive an answer (to a question) from the viewing user. If you have obtained a response), based on the selection and response (viewing user's action), at least one of the multiple viewpoints of the product (focusing on which viewpoint) is proposed to the viewing user (approach such as business negotiations ) can be provided to the company (output according to the interest of the viewing user). That is, companies can strategize their negotiations based on the content of their offerings.
Further, as an example, the reproduction control unit 114 (or each function of the control unit 110, etc.) reproduces the video provided by the company a plurality of times by one viewing user based on the viewing (viewing information) of the viewing user viewing the video provided by the company. The viewing status of the viewing user (viewing user's action) such as viewing, inquiry from the viewing user to the company, viewing of the entire video by the viewing user, etc. is acquired, and what the company does for each interest phase of the viewing user Depending on the situation, the company may propose a viewing user to whom the company should approach business negotiations (output according to the viewing user's interest) (Kanban function).
Further, as an example, the playback control unit 114 (or each function of the control unit 110, etc.) can determine the viewing user to whom the email is sent in the email marketing based on the viewing (viewing information) of the viewing user who watches the video provided by the company. Therefore, it is possible to identify prospective customers who are interested in the company and propose prospective customers to approach them with additional calls, etc. (output according to the interest of the viewing user) (Kanban function).

Also, the reproduction control unit 114 (or each function of the control unit 110, etc.) can confirm the content of the hearing in association with the customer information of the viewing user. As an example, the playback control unit 114 (or each function of the control unit 110, etc.) provides the viewing contents of the viewing user to the company when the viewing user is selected by the person in charge of the company from the Kanban function described above. good too. That is, the playback control unit 114 (or each function of the control unit 110, etc.) determines how each viewing user responds to a question, on what timeline the viewing user views the video, and so on. The company may be provided with information such as whether the viewing user is doing so, what kind of inquiry the viewing user is making to the company, and the like. That is, the employee of the company can immediately confirm what kind of content should be discussed in the business negotiation with the viewing user.

In addition, the playback control unit 114 (or each function of the control unit 110, etc.) provides advance information (for example, detailed viewing data for each company, a list of companies by degree of interest, a hearing response rate and response content, and push target people rates, etc.) can be collected before conducting business negotiations.

FIG. 4 is a diagram for explaining an example of a dashboard.

In addition, the playback control unit 114 (or each function of the control unit 110, etc.) can learn by having other employees view the sales of the top salesman of the company that provides the moving image in a face-to-face manner. In general, the reaction (action) of the viewing user may be viewed by other employees on the dashboard (see FIG. 4). The playback control unit 114 (or each function of the control unit 110, etc.) can relatively greatly reduce the time spent on employee education. In this case, the reproduction control unit 114 (or each function of the control unit 110, etc.) is a question to the viewing user (question by the question control unit 111), an answer of the viewing user to the question (predetermined input received by the reception unit 112 ( For example, answers, etc.)), and reactions of various viewing users, including evaluations of viewing users who have viewed the video, are collected, the collected results are collectively stored in the storage unit 122, and displayed on the display unit 123 May be displayable (dashboard function). The control unit 110 (each function of the control unit 110, etc.) can display a dashboard (result of summarizing reactions (actions) of viewers) on the display unit 123, as shown in FIG. The playback control unit 114 (or each function of the control unit 110, etc.) may totalize the actions of the viewing user and control the output unit to output the totalized result as a dashboard function.
As an example, the playback control unit 114 (or each function of the control unit 110, etc.) can determine where the viewing user is from any inflow source such as SNS, various advertisements, and searches via communication networks (for example, organic). To provide companies that provide videos with information such as whether they are paying attention, what actions they are taking, where they are likely to leave the video, and in which scene in the video the contact button is operated. can be done. That is, the reproduction control unit 114 (or each function of the control unit 110, etc.) can provide the company with changes in audience ratings for each medium and which scenes are being watched or skipped. For each inflow source, the staff can be prepared to select explanations in a plurality of explanations at the time of business negotiations.

[Information processing method]
Next, an information processing method according to one embodiment will be described.
FIG. 5 is a flowchart for explaining an information processing method according to one embodiment.

In step ST101, question control section 111 outputs a question to the viewing user. In this case, the question control unit 111 may issue a question while the video is being stopped or played.

Note that the question control unit 111 may output a question multiple times. In this case, the question control section 111 may be capable of outputting to the viewing user a question corresponding to the input of the viewing user.
That is, after outputting the question in step ST101, the information processing apparatus 100 receives a predetermined input (answer) from the viewing user in step ST102 described later. The process may return to step ST101 and output further questions according to the previous question and predetermined inputs (answers).

In step ST102, accepting section 112 accepts a predetermined input according to the question output in step ST101. The predetermined input may be, for example, the viewing user's response to the question sent to the viewing user in step ST101.

In step ST103, the identifying section 113 identifies an index according to the input (response of the viewing user) received in step ST102.
That is, for example, in response to one or more questions output in step ST101, the identification unit 113 accepts one or more inputs (viewing user's answers) in step ST102, and the correspondence stored in the storage unit 122. The information may be referenced to identify one index in response to the question and input.
Alternatively, the specifying unit 113, based on the trained model, the one or more questions output in step ST101, and the one or more inputs (viewing user's answers) received in step ST102 in response to the questions, One index may be specified according to the question and input. A trained model is, for example, a model generated by learning one or more questions, answers to the questions, and an index corresponding to the video playback start position when the video is played according to the answers. There may be. Note that the identifying unit 113 may use, for example, a model obtained by further learning a scene (chapter) of the moving image being reproduced as the trained model.

In step ST104, the reproduction control section 114 may reproduce the moving image (chapter) from the location corresponding to the index identified in step ST103.

[About functions and circuits]
Next, functions and circuits of the information processing apparatus 100 described above will be described.
Each part of the information processing device 100 may be realized as a function of an arithmetic processing device of a computer. That is, the question control unit 111, the reception unit 112, the identification unit 113, and the reproduction control unit 114 (the control unit 110) of the information processing device 100 have a question control function, reception function, identification function, and reproduction control by an arithmetic processing unit of a computer. Each may be implemented as a function (control function).
The information processing program can cause the computer to implement each function described above. The information processing program may be recorded in a non-temporary computer-readable recording medium such as a memory, solid state drive, hard disk drive, or optical disk. A recording medium may also be called a non-transitory computer-readable medium, for example.
Further, as described above, each unit of the information processing apparatus 100 may be realized by an arithmetic processing unit of a computer or the like. The arithmetic processing unit or the like is configured by an integrated circuit or the like, for example. Therefore, each part of the information processing device 100 may be implemented as a circuit that constitutes an arithmetic processing device or the like. That is, the question control unit 111, the reception unit 112, the identification unit 113, and the reproduction control unit 114 (the control unit 110) of the information processing device 100 are the question control circuit, reception circuit, identification circuit, and It may be realized as a reproduction control circuit (control circuit).
Further, the communication unit 121, the storage unit 122, and the display unit 123 (output unit) of the information processing apparatus 100 are realized as, for example, a communication function including functions of an arithmetic processing unit, a storage function, and a display function (output function). good too. Further, the communication unit 121, the storage unit 122, and the display unit 123 (output unit) of the information processing apparatus 100 are realized as a communication circuit, a storage circuit, and a display circuit (output circuit) by being configured by an integrated circuit or the like, for example. may In addition, the communication unit 121, the storage unit 122, and the display unit 123 (output unit) of the information processing apparatus 100 are configured by, for example, a plurality of devices as a communication device, a storage device, and a display device (output device). may

The information processing apparatus 100 can combine one or any of the plurality of units described above.
Although the term "information" is used in this disclosure, the term "information" can be interchanged with "data" and the term "data" can be interchanged with "information."

[Example]
Next, an example will be described.

The moving image may be, for example, a moving image used for business negotiations or the like.
First, the information processing apparatus 100 displays an initial screen on the display section (terminal display section 201) of the viewing user terminal 200. FIG. The initial screen may display a button (for example, a start button, etc.) for starting the negotiation.

When the information processing apparatus 100 presses the button described above, the business negotiation is started. In this case, the information processing apparatus 100 may send a question in advance to the viewing user as to what content (chapter) in the business negotiation video he wishes to view. In other words, the information processing apparatus 100 asks the viewing user in advance about what kind of scene in the business negotiation video the viewing user wants to view.
Based on the viewing user's answer to the question (hearing), the information processing apparatus 100 causes the viewing user to view the content (chapter) of the moving image corresponding to the answer.

The information processing apparatus 100 can ask a question (hearing) to the viewing user even while the viewing user is viewing the moving image (chapter). The information processing device 100, based on the viewing user's answers to the questions (hearings) and the viewing user's answers (responses from the start of the negotiations to the present) to the questions (hearings) that have been made so far, Which chapter (scene) is recommended may be recommended to the viewing user.

An example of exchanging a question and an answer corresponding to the question may be performed by obtaining wording in advance from the user of the information processing apparatus 100 (for example, the obtained wording is coded in advance by the development side).
As another example, the user of the information processing apparatus 100 may freely input text and exchange questions and answers.
Further, as an example, the information processing apparatus 100 may ask the viewing user what kind of question (hearing) in what kind of situation, and what kind of answer will be returned based on past data and machine learning (learned model). You can judge.
The information processing apparatus 100 may chat with the viewing user in real time while the viewing user is viewing the moving image, or may send a question to the viewing user and receive an answer from the viewing user accordingly.

The above-described information processing apparatus 100 accumulates data such as what actions the viewing users have taken and what interests they have, and utilizes the accumulated data to improve the quality of business negotiations. can.
In addition, the information processing apparatus 100 can reproduce the business of the president and the top salesperson of the company providing the video in the video of the business negotiation, and can provide the viewing user with sales that are close to the actual experience.
In addition, the information processing apparatus 100 may allow the president or the like to answer "frequently asked questions" that the viewing user is concerned about on the spot. The information processing apparatus 100 can provide an experience in which the viewing user can directly access what the viewing user wants to know, and can suppress stress given to the viewing user.
Further, the information processing apparatus 100 may immediately transition to a schedule adjustment screen (not shown) at the moment when the viewing user thinks "I want to have a business meeting". The information processing apparatus 100 can set up negotiations before the viewing user loses his enthusiasm.
In addition, the information processing apparatus 100 can ask for information that the viewer wants to know before negotiations, such as "what is the viewing user interested in?" and "what is the budget?"
The information processing apparatus 100 may prompt the video provider (company) to modify and improve the video based on the viewing data (viewing history, etc.). In other words, the information processing apparatus 100 may allow the viewing data to be viewed by the company, thereby understanding how the company is viewed by all viewing users.
In addition, with the information processing apparatus 100, it is possible for the company president to explain his company and services on the recruitment site of the company that provides the moving images in his own words. The information processing apparatus 100 can relatively greatly improve the degree of intention to apply for a company by directly listening to the president's responses to questions and answers.

[Additional examples and modified examples]
Additional items (additional examples), modified examples, and the like of the information processing apparatus 100 described above will be described below.

The information processing apparatus 100 may switch the moving image to be displayed with a single URL for each route (inflow route) accessed by the viewing user on a screen or the like that is viewed by the viewing user of the moving image.
In addition, the information processing apparatus 100 may have a document moving image simultaneous monitoring function. That is, when the viewing user presses a predetermined button in the material while viewing the material, the information processing apparatus 100 may cause the corresponding explanation to be viewed in detail in the moving image. Conversely, when the viewing user presses a predetermined button while watching the moving image, the information processing apparatus 100 may cause the corresponding explanatory material to be viewed.
The information processing apparatus 100 may also have a function of sharing this system with other users other than the viewing user, that is, a function of sending a message such as "This product seems to be suitable for your company" to other users.
Further, the information processing apparatus 100 may generate and reproduce one moving image by combining different moving images for each combination of pressing when a plurality of buttons of contents that the viewing user wants to know are pressed.
In addition, the information processing apparatus 100 may hold various information in the moving image, and distribute contents of the moving image (or other moving images, etc.) according to the answers obtained from the viewing users. As a specific example, when the viewing user selects (answers) A and B from the options A, B, C, and D described in the question, the information processing apparatus 100 responds to A and B. A moving image E may be generated and displayed (reflected) on a screen (user interface) that can be viewed by a viewing user. Similarly, as an example, when A, B, and D are selected (answered) by the viewing user, the information processing apparatus 100 can generate a moving image F corresponding to A, B, and D for viewing by the viewing user. The moving image F may be displayed (reflected) on a similar screen (user interface) so that it can be browsed.
Further, the information processing apparatus 100 may be equipped with an evaluation function (for example, a “Like” function, etc.) for moving images, and may post daily or weekly rankings of moving images on the media of this system. In other words, the information processing apparatus 100 is designed to provide viewing users with high information sensitivity who are likely to have a high interest in services that are currently attracting attention, and if the number of previews changes accordingly, the information processing apparatus 100 is likely to use it as a talk during business hours. It is possible to arouse interest in
In addition, the information processing apparatus 100 may automatically distribute the above-described media rankings (for example, weekly rankings) to viewing users by e-mail or the like every Friday.
In addition, the information processing apparatus 100 may display (reflect) the viewing user (for example, a company, etc.) currently viewing the moving image on the management screen of the own apparatus in real time. In this case, the information processing apparatus 100 performs an arbitrary action within the system (or within the video), such as when viewing a case or when a viewing user answers a question (hearing). , e-mail, chat, or other means of communication, and may be confirmed on the management screen.
Further, the information processing apparatus 100 may be equipped with a simultaneous translation function. That is, the information processing apparatus 100 may translate the explanation of the system into the language of each country and allow the viewing user to view it. Subtitles in the video may also be reflected in the language of each country. The information processing apparatus 100 may also be configured to translate questions (hearings), answers, inquiry content, and the like on the management screen.
In addition, the information processing apparatus 100 may be configured such that the introducing company itself uploads a moving image to the storage unit 122 so that chapters and options for questions can be edited, question items can be freely set, and the like.
The information processing apparatus 100 may also have a recommendation matching function. In other words, the information processing apparatus 100 provides a viewing user (for example, company A) who uses this system to frequently view "this system used by telephone appointment company B". It is also possible to automatically recommend sales to potential customers that could not be found by company C, such as "Why don't you sell to company A?"
The information processing device 100 visualizes which video (this system) of another company B is frequently viewed by the viewing user who watches the video (this system) provided by the company A, that is, what kind of needs the viewing user has. may
In addition, the information processing apparatus 100 displays the behavior data in the moving image in a timeline format, and indicates where the viewing user is via (for example, SNS etc.), what kind of inflow route of the viewing user, etc. may be analyzed.
In addition, the information processing device 100 performs linkage between the system, customer relationship management (CRM), etc., and an application programming interface (API), and links data management between video viewing contents (viewing data) and the CRM platform, etc. may be applied. In the information processing apparatus 100, the viewing data may be reflected in the cooperation tool in real time, and may be reflected in the degree of interest of the viewing user, business priority, and the like.
In addition, the information processing apparatus 100 may visualize productivity by creating a management screen that visualizes numerical values related to productivity that are made more efficient by this system.
Further, the information processing apparatus 100 may make a recommendation on the media of the system based on the content of the browsing for the viewing user who has browsed the system multiple times. Furthermore, if the viewing user sets points of interest to the viewing user, the information processing apparatus 100 may automatically recommend a company to the viewing user. Only items that the viewing user wants to know may be provided.
In addition, the information processing apparatus 100 acquires a history (viewing data) when a viewing user browses a plurality of videos, and obtains videos of different companies (this system ) may be recommended.
In addition, when the user of the information processing apparatus 100 uploads a moving image of himself/herself to the storage unit 122, the information processing apparatus 100 sets a question (for example, the content of the question and options for the question, etc.). system can be used.
Further, the information processing apparatus 100 may accept a reproduction start by manual input for the reproduction time axis specified by the user. In this case, the information processing apparatus 100 may generate an index at one point within the predetermined range when the received reproduction start position overlaps with the reproduction start axis by a number above the threshold within a predetermined range. The information processing device 100 may prompt the user to create a question corresponding to the generated index.
Further, the information processing apparatus 100 may delete indexes that are not used.

[Aspects and effects of the present embodiment]
Next, one aspect of the present embodiment and effects produced by each aspect will be described. In addition, each aspect described below is an example at the time of filing, and this embodiment is not limited to the aspect described below. That is, the present embodiment is not limited to each aspect described below, and may be realized by appropriately combining the respective units described above. In addition, any of the higher-level aspects may refer to any of the lower-level aspects.
Also, the effects described below are merely examples, and the effects of each aspect are not limited to those described below. Moreover, each aspect may have at least one effect described below, for example.

(Aspect 1)
An information processing apparatus according to one aspect includes a storage unit that stores video information related to indexed videos, a question control unit that outputs questions to a viewing user, and a predetermined input that is received in response to a question output by the question control unit. A reception unit, an identification unit that identifies an index according to an input received by the reception unit, and a reproduction control unit that reproduces a video from a position corresponding to the index identified by the identification unit.
As a result, the information processing device asks the viewing user a question and obtains an answer to the question, so that it is possible to estimate the part that the viewing user is interested in. In addition, the information processing device can allow the user to view portions (moving images and chapters) of content such as moving images that are of interest to the user.

(Aspect 2)
In one aspect of the information processing device, the question control unit may be capable of outputting a question to the viewing user according to the input of the viewing user.
For example, the information processing device asks the viewing user a second question in response to the viewing user's response to the first question in chronological order. Also, the information processing device asks the viewing user the third and subsequent questions, for example, according to the viewing user's answers to the second and subsequent questions. Therefore, the information processing device can more appropriately acquire the interest of the viewing user.

(Aspect 3)
In one aspect of the information processing device, the question control unit may be capable of outputting questions before and during playback of the moving image.
As a result, the information processing device outputs the question to the viewing user even when the reproduction of the moving image is stopped or during reproduction, so that the viewing user can obtain the part of interest.

(Aspect 4)
In one aspect of the information processing device, the storage unit associates one or more questions, answers to the questions, and an index corresponding to a video playback start position when the video is played according to the answers. When correspondence information is stored and an input corresponding to a question output by the question control unit is received by the reception unit, the identification unit may refer to the correspondence information and identify one index corresponding to the question and the input. .
Thereby, the information processing device can refer to the correspondence information and acquire the part that the viewing user is interested in.

(Aspect 5)
In one aspect of the information processing device, the identifying unit has learned one or more questions, answers to the questions, and an index corresponding to a video playback start position when the video is played according to the answers. One index corresponding to the question and the input may be identified based on the model and the input received by the receiving unit in response to the question output by the question control unit.
Thereby, the information processing device can acquire the part that the viewing user is interested in using the learned model.

(Aspect 6)
In one aspect of the information processing device, the specifying unit may use, as the trained model, a model that has further learned the scene of the moving image being reproduced.
As a result, although there is a possibility that the interest of the viewing user changes according to the content of the scene (chapter) of the moving image being reproduced, the information processing apparatus uses the learned model to determine the portion that the viewing user is interested in. can be obtained.

(Aspect 7)
In one aspect of the information processing device, the playback control unit receives an action from the viewing user when the video is played back, identifies the viewing user's interest in the video based on the action, and responds to the identified viewing user's interest. It is also possible to output
As a result, the information processing device determines whether it is preferable to make a proposal (approach such as business negotiations) to the viewing user from at least one of a plurality of viewpoints of the product (product) of the company (mainly which viewpoint). can be provided to

(Aspect 8)
In one aspect of the information processing device, the playback control unit may aggregate the actions of the viewing user and output the aggregated result as a dashboard function.
Accordingly, the information processing device can provide the company with which part of the moving image is of interest to the viewing user.

(Aspect 9)
In one aspect of the information processing method, a computer having a storage unit that stores video information about indexed videos includes: a question control step of outputting a question to a viewing user; A receiving step of receiving an input, a identifying step of identifying an index according to the input received by the receiving step, and a reproduction control step of reproducing a moving image from a position corresponding to the index identified by the identifying step are executed.
Accordingly, the information processing method can achieve the same effect as the information processing apparatus of one aspect described above.

(Mode 10)
In one aspect of the information processing program, the computer has a storage function for storing video information related to indexed videos, a question control function for outputting questions to the viewing user, and a predetermined A reception function for receiving an input, a specific function for specifying an index according to the input received by the reception function, and a reproduction control function for reproducing a moving image from a position corresponding to the index specified by the specific function are realized.
Accordingly, the information processing program can achieve the same effect as the information processing apparatus of one aspect described above.

100 information processing device 110 control unit 111 question control unit 112 reception unit 113 identification unit 114 reproduction control unit 121 communication unit 122 storage unit 123 display unit 200 viewing user terminal 201 terminal display unit 300 video 300A, 300B video (chapter 310 index

Claims (10)

a storage unit that stores video information about indexed videos;
a question control unit that outputs a question to the viewing user;
a reception unit that receives a predetermined input in response to the question output by the question control unit;
a specifying unit that specifies an index according to the input received by the receiving unit;
a playback control unit that plays back a video from a location corresponding to the index specified by the specifying unit ;
The playback control unit receives from the viewing user, when the video is played back, an action regarding the interest of the viewing user in the video, identifies the viewing user's interest in the video based on the quantitativeness of the action, and views the specified video. Output the points of view of business negotiations to be proposed according to the user's interests
Information processing equipment. 2. The information processing apparatus according to claim 1, wherein the question control section is capable of outputting to the viewing user a question according to the input of the viewing user. 3. The information processing apparatus according to claim 2, wherein the question control unit is capable of outputting questions before and during reproduction of moving images. The storage unit stores correspondence information that associates one or more questions, answers to the questions, and indexes corresponding to video playback start positions when the video is played according to the answers,
4. The information according to claim 3, wherein when the reception unit receives an input corresponding to the question output by the question control unit, the identification unit refers to correspondence information and identifies one index corresponding to the question and the input. processing equipment. The specifying unit includes a learned model that has learned one or more questions, answers to the questions, and an index corresponding to a video playback start position when the video is played according to the answers, and the question control. 4. The information processing apparatus according to claim 3, wherein one index corresponding to the question and the input is specified based on the input received by the receiving unit in response to the question output by the unit. 6. The information processing apparatus according to claim 5, wherein the identifying unit uses, as the trained model, a model obtained by further learning a scene of a moving image being reproduced. The playback control unit aggregates the actions of the viewing user and outputs the aggregated result as a dashboard function.
The information processing apparatus according to any one of claims 1 to 6 . The playback control unit
classifying the situation of the company for each interest of the viewing user based on the action of the viewing user, and outputting the viewpoint of the business negotiation;
Identify prospective customers who are interested in the company from among the viewing users based on the viewing of videos of the viewing users, and propose the prospective customers.
The information processing apparatus according to claim 7. A computer comprising a storage unit for storing motion picture information relating to indexed motion pictures,
a question control step of outputting a question for the viewing user;
a receiving step of receiving a predetermined input according to the question output by the question control step;
an identifying step of identifying an index according to the input received by the receiving step;
a playback control step of playing back the video from the location corresponding to the index specified in the specifying step ;
The reproduction control step receives an action regarding the interest of the viewing user in the moving image from the viewing user when the moving image is reproduced, identifies the viewing user's interest in the moving image based on the quantitativeness of the action, and identifies the viewing user's interest in the moving image. Output the points of view of business negotiations to be proposed according to the user's interests
Information processing methods. to the computer,
a storage function that stores video information about the indexed videos;
a question control function that outputs questions to the viewing user;
a reception function that receives a predetermined input according to the question output by the question control function;
a specifying function for specifying an index according to the input received by the receiving function;
realizing a playback control function for playing back a video from a location corresponding to the index specified by the specifying function ;
The playback control function receives from the viewing user, when the video is played back, an action regarding the interest of the viewing user in the video, identifies the viewing user's interest in the video based on the quantitativeness of the action, and identifies the viewing. Output the points of view of business negotiations to be proposed according to the user's interests
Information processing program.

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