JP7023267B2 - Providing equipment, providing method and providing program - Google Patents

Description

The present invention relates to a providing device, a providing method, and a providing program.

Conventionally, there is known a technique for providing various services to users who visit a store. As an example of such a technology, there is a technology for notifying a user of a campaign and returning a predetermined percentage of the payment price when the user visits a store that is a member of the electronic money business and makes a payment with electronic money. Are known.

Japanese Patent No. 5416404

However, it may not be possible to say that the above-mentioned technology provides appropriate benefits according to the user's situation.

For example, the above-mentioned technology merely announces the campaign requested by the store and guides the user to the store, and cannot be said to provide appropriate profits according to the user's situation.

The present application has been made in view of the above, and an object thereof is to provide an appropriate benefit according to the situation of the user.

The providing device according to the present application includes an acquisition unit that acquires position information indicating a user's position, and a specific unit that identifies a target store whose positional relationship with the user satisfies a predetermined condition based on the position information. It is characterized by having a providing unit that provides profit information regarding a predetermined profit related to the target store specified by the specific unit to the user.

According to one aspect of the embodiment, there is an effect that an appropriate benefit can be provided according to the situation of the user.

FIG. 1 is a diagram showing an example of a provision process according to an embodiment. FIG. 2 is a diagram showing a configuration example of the information providing device according to the embodiment. FIG. 3 is a diagram showing an example of a user database according to an embodiment. FIG. 4 is a diagram showing an example of a store database according to an embodiment. FIG. 5 is a diagram showing an example of a profit information database according to an embodiment. FIG. 6 is a flowchart showing an example of the procedure of the provision process according to the embodiment. FIG. 7 is a hardware configuration diagram showing an example of a computer that realizes the function of the information providing device.

Hereinafter, the provision device, the provision method, and the embodiment for implementing the provision program (hereinafter referred to as “the embodiment”) according to the present application will be described in detail with reference to the drawings. It should be noted that this embodiment does not limit the providing device, the providing method, and the providing program according to the present application. Further, in each of the following embodiments, the same parts are designated by the same reference numerals, and duplicate description will be omitted.

[1. Embodiment]
With reference to FIG. 1, the providing process realized by the providing apparatus and the like of the present embodiment will be described. FIG. 1 is a diagram showing an example of a provision process according to an embodiment. In FIG. 1, it is assumed that the information providing device 10, which is an example of the providing device according to the present embodiment, realizes the providing process according to the embodiment.

As shown in FIG. 1, the information providing system 1 according to the embodiment includes an information providing device 10, a terminal device 100, and a payment server 200. The information providing device 10, the terminal device 100, and the payment server 200 are connected to each other via a network N (see, for example, FIG. 2) so as to be able to communicate with each other by wire or wirelessly. The network N is, for example, a WAN (Wide Area Network) such as the Internet. The information providing system 1 shown in FIG. 1 may include a plurality of information providing devices 10, a plurality of terminal devices 100, and a plurality of payment servers 200.

The information providing device 10 shown in FIG. 1 is an information processing device that performs providing processing, and is realized by, for example, a server device, a cloud system, or the like. For example, the information providing device 10 acquires information related to payment using the terminal device 100 from the payment server 200 that executes various processes for realizing payment. Further, the information providing device 10 acquires information indicating the position of the usage difference from the terminal device 100. Then, the information providing device 10 provides the terminal device 100 with information according to the acquired information.

The terminal device 100 shown in FIG. 1 is an information processing device used by a user. The terminal device 100 is realized by, for example, a smartphone, a tablet terminal, a notebook PC (Personal Computer), a desktop PC, a mobile phone, a PDA (Personal Digital Assistant), or the like. Further, the terminal device 100 displays information distributed by the information providing device 10 and the payment server 200 by a web browser or an application. In the example shown in FIG. 1, a case where the terminal device 100 is a smartphone is shown.

The payment server 200 shown in FIG. 1 is an information processing device that provides an electronic payment service related to electronic payment using the terminal device 100 and performs various payments, and is realized by, for example, a server device or a cloud system. For example, the payment server 200 manages the accounts of sellers and purchasers to be traded, and realizes various payments by remittance of electronic money between the accounts in accordance with a payment request from a user. The electronic money may be, for example, points or currencies independently used by various companies, or may be money provided by the state such as Japanese yen or dollars that can be electronically traded. good.

Here, an example of payment (electronic payment) using the terminal device 100 will be described prior to the provision processing executed by the information providing device 10. In the following description, an example in which the user U makes a payment using the terminal device 100 using the identification information QR1 that is a two-dimensional code arranged in the store SH1 and identifies the store SH1 will be described. , The embodiment is not limited to this. The example of payment described below can be applied even when an arbitrary user U makes a payment at an arbitrary store using an arbitrary terminal device 100. Further, the identification information QR may be not only a QR code (registered trademark) but also a barcode, a predetermined mark, a number, or the like.

For example, when the user U makes a payment for using or purchasing a payment target such as various products or services at the store SH1, the user U activates a payment application pre-installed on the terminal device 100. Then, the user U photographs the identification information QR1 installed in the store SH1 via the application. In such a case, the terminal device 100 displays a screen for inputting the price to be settled, and accepts the input of the settlement amount from the user U or the clerk of the store SH1. Then, the terminal device 100 setstles the user information that identifies the user U, the identification information QR1 (or the information that the identification information QR1 indicates, that is, the information that indicates the store SH1), and the payment information that indicates the payment amount. Send to server 200.

In such a case, the payment server 200 transfers the electronic money of the amount indicated by the payment amount from the account of the user U indicated by the user information to the account of the store indicated by the identification information QR1. Then, the payment server 200 transmits a notification to the terminal device 100 that the payment has been completed. In such a case, the terminal device 100 notifies that the payment has been made by electronic money by outputting a screen indicating that the payment has been completed and a predetermined voice.

The payment using the terminal device 100 is not limited to the above-mentioned processing. For example, the payment using the terminal device 100 may be performed using the store terminal installed in the store SH1. For example, the terminal device 100 displays the identification information QR for identifying the user U on the screen. In such a case, the store terminal installed in the store SH1 reads the identification information QR displayed on the terminal device 100, and setstles the identification information QR, the payment amount, and the payment information indicating the information that identifies the store SH1. Send to server 200. In such a case, the payment server 200 transfers the electronic money of the amount indicated by the payment amount from the account of the user U indicated by the identification information QR to the account of the store SH1, and the store terminal or terminal device 100 of the store SH1. On the other hand, it may be notified that the payment has been made by outputting a screen indicating that the payment has been completed or a predetermined voice.

Further, the payment using the terminal device 100 is not only a process of transferring the electronic money from the account charged with the electronic money in advance by the user U1 to the account of the store SH1, but also, for example, a credit card registered in advance by the user U. It may be a payment using. In such a case, for example, the payment server 200 may remit the electronic money of the payment amount to the account of the store SH1 and may request the payment amount from the credit card management company of the user U.

Here, various benefits such as points, coupons, price discounts, and cash back are provided to users who have made electronic payments using the terminal device 100 through various campaigns and the like. However, it may not be possible to say that a simple campaign provides appropriate profits according to the user's situation. For example, simply announcing a campaign requested by a store does not mean that it provides profits according to the user's situation, and there is room for improvement.

Therefore, the information providing device 10 executes the providing process according to the embodiment. Hereinafter, the provision process executed by the information providing apparatus 10 will be described with reference to FIG. In the following description, an example in which the terminal device 100 is used by the user U will be shown. Further, in the following description, the terminal device 100 may be equated with the user U. That is, in the following, the user U can be read as the terminal device 100.

First, the payment server 200 collects behavior information indicating the behavior of the user U in the electronic payment service (step S1). For example, the payment server 200 collects information on payments made by the user U using the electronic payment service from the terminal device 100 as action information. To give a specific example, the payment server 200 collects information including a payment destination (remittance destination) for payment, a payment amount, a payment date and time, and a balance of electronic money in the user U's account.

Subsequently, the information providing device 10 acquires the action information collected by the payment server 200 (step S2). Subsequently, the information providing device 10 acquires the position information indicating the position of the user U (step S3). For example, the information providing device 10 uses information detected by various sensors (for example, a GPS (Global Positioning System) function, a motion sensor, etc.) of the terminal device 100 as position information indicating the position of the user U every predetermined period. To get to.

Subsequently, the information providing device 10 identifies a store (target store) corresponding to the current position of the user U (step S4). Here, in the example of FIG. 1, the information providing device 10 provides position information indicating a position within a predetermined range (for example, 5 meters) from the location of the store SH1 (type "convenience store") by the user U to the terminal device 100. It shall be obtained from. In this case, the information providing device 10 identifies the store SH1 as the target store (in other words, the store visited by the user U).

Subsequently, the information providing device 10 specifies the profit information (campaign) to be provided to the user U, and sets the campaign period according to the type of the target store (step S5). For example, the information providing device 10 specifies profit information related to the store SH1 based on the behavior information of the user U. Here, in the example of FIG. 1, it is assumed that the behavior information of the user U does not include the history of payment using electronic payment for the store SH1. In this case, the information providing device 10 specifies the profit information regarding the profit given when the electronic payment is made to the store SH1 as the profit information to be provided to the user U. Then, the information providing device 10 sets the average staying time of each user in the type "convenience store" of the store SH1 as the campaign period of the specified profit information.

Subsequently, the information providing device 10 provides the profit information to the user U (step S6). For example, the information providing device 10 provides the profit information specified in step S5, in which the campaign period according to the type of the store SH1 is set. Then, the terminal device 100 displays the content (for example, push notification) related to the profit information provided by the information providing device 10 on the screen. Here, when the selection operation for the displayed content is performed, the terminal device 100 displays the content of the profit information on the screen together with the countdown until the end of the campaign period.

Subsequently, the user U takes various actions after the profit information is provided. Here, in the example of FIG. 1, it is assumed that the user U who browses the content related to the profit information makes a payment to the store SH1 using electronic payment during the campaign period (step S7). For example, the user U makes a payment to the store SH1 by the payment method using the QR code or the like described above.

Subsequently, the information providing device 10 sets a profit for the user U (step S8). For example, the information providing device 10 acquires the behavior information of the user U after providing the profit information from the payment server 200, and sets a privilege according to the acquired behavior information. Then, the information providing device 10 notifies the payment server 200 of the amount of electronic money or the like set as a profit for the user U.

As described above, the information providing device 10 according to the embodiment sets a campaign period according to the store for profit information based on the store visited by the user and the history of the user's electronic payment for the store. And provide it to the user. As a result, the information providing device 10 according to the embodiment can provide profit information regarding the store visited by the user. Further, the information providing device 10 according to the embodiment provides the user with the average staying time of each user in the store as a campaign period, and thus acts to obtain a profit corresponding to the profit information in the store (for example,). It is possible to secure sufficient time to take (use of electronic payment) and to encourage the active action of the user by setting a time limit. That is, the information providing device 10 according to the embodiment can provide an appropriate benefit according to the situation of the user.

[2. Configuration of information providing device]
Next, the configuration of the information providing device 10 will be described with reference to FIG. FIG. 2 is a diagram showing a configuration example of the information providing device according to the embodiment. As shown in FIG. 2, the information providing device 10 includes a communication unit 20, a storage unit 30, and a control unit 40.

(About communication unit 20)
The communication unit 20 is realized by, for example, a NIC (Network Interface Card) or the like. Then, the communication unit 20 is connected to the network N by wire or wirelessly, and transmits / receives information to / from the terminal device 100, the payment server 200, and the like.

(About the storage unit 30)
The storage unit 30 is realized by, for example, a semiconductor memory element such as a RAM (Random Access Memory) or a flash memory (Flash Memory), or a storage device such as a hard disk or an optical disk. As shown in FIG. 2, the storage unit 30 has a user database 31, a store database 32, and a profit information database 33.

(About user database 31)
The user database 31 stores various information about the user. Here, an example of the information stored in the user database 31 will be described with reference to FIG. FIG. 3 is a diagram showing an example of a user database according to an embodiment. In the example of FIG. 3, the user database 31 has items such as "user ID", "behavior information", and "location information".

The "user ID" indicates identification information for identifying the user. The "behavior information" indicates information on the user's behavior in the electronic payment service provided by the payment server 200, and is, for example, a "payment ID", a "payment date and time", a "payee", a "payment amount", and a "balance held". It has an item such as. The "payment ID" indicates identification information for identifying a payment using electronic payment. The "payment date and time" indicates the date and time when the electronic payment was made. "Payee" indicates a payee by electronic payment. "Payment amount" indicates a payment amount by electronic payment. The "balance held" indicates the balance of electronic money in the account of the user's electronic payment service.

The "location information" indicates information regarding the position of the user, and has items such as "location" and "date and time", for example. The "position" indicates the position of the user, and for example, the latitude and longitude are stored. The "date and time" indicates the date and time when the user was located at the position indicated by the information stored in the "position" item.

That is, in FIG. 3, the user identified by the user ID "UID # 1" is identified by the payment ID "PID # 1", and the payment destination is "SID # 1" and the payment amount is "1000 yen". Was performed at the settlement date and time "payment date and time # 1", and the balance of electronic money in the account of the electronic payment service was "500 yen", and it was located at the position "position # 1" at the date and time "date and time # 1". show.

(About store database 32)
The store database 32 stores various information about the store. Here, an example of the information stored in the store database 32 will be described with reference to FIG. FIG. 4 is a diagram showing an example of a store database according to an embodiment. In the example of FIG. 4, the store database 32 has items such as "store ID", "store information", "store type", "store name", "location", and "average customer unit price".

The "store ID" indicates identification information for identifying a store. "Store information" indicates information such as the average staying time of store users and products sold at stores. "Store type" indicates the type of store. "Store name" indicates the name of the store. "Location" indicates the location of the store (for example, an address). "Average customer unit price" indicates the average customer unit price in a store.

That is, in FIG. 4, the store information of the store identified by the store ID "SID # 1" is "store information # 1," the store type is "convenience store," the store name is "store # 1," and the location is "location #." 1 ”, an example in which the average customer unit price is“ unit price # 1 ”is shown.

(About profit information database 33)
The profit information database 33 stores information related to profit information (campaign) provided to the user. Here, an example of the information stored in the profit information database 33 will be described with reference to FIG. FIG. 5 is a diagram showing an example of a profit information database according to an embodiment. In the example of FIG. 5, the profit information database 33 has items such as "campaign ID", "store", "target user", "target behavior", and "profit content".

The "campaign ID" indicates identification information for identifying profit information. "Store" indicates a store corresponding to profit information. "Target user" indicates the conditions of the user who is the target of providing profit information. "Target behavior" indicates an behavior that is a condition for providing profits related to profit information to the user. "Profit content" indicates the content of the profit provided to the user.

That is, in FIG. 4, the profit information identified by the campaign ID “CID # 1” is provided to the user who visits the store “SID # 1”, and the condition of the user to be provided is the “balance held”. : 1000 yen or more ”, the target action is“ electronic payment for SID # 1 ”, and the profit content is“ profit content # 1 ”.

(About control unit 40)
The control unit 40 is a controller, and for example, various programs stored in a storage device inside the information providing device 10 by a CPU (Central Processing Unit), an MPU (Micro Processing Unit), or the like have a RAM as a work area. It is realized by executing as. Further, the control unit 40 is a controller, and is realized by, for example, an integrated circuit such as an ASIC (Application Specific Integrated Circuit) or an FPGA (Field Programmable Gate Array). As shown in FIG. 2, the control unit 40 according to the embodiment includes an acquisition unit 41, a specific unit 42, a provision unit 43, and a setting unit 44, and has functions and operations of information processing described below. Realize or execute.

(About acquisition unit 41)
The acquisition unit 41 acquires position information indicating the position of the user. For example, in the example of FIG. 1, the acquisition unit 41 acquires the information detected by various sensors of the terminal device 100 as the position information indicating the position of the user U and stores it in the user database 31.

Further, the acquisition unit 41 may further acquire behavior information indicating the behavior of the user in the service related to the predetermined payment means. For example, in the example of FIG. 1, the acquisition unit 41 contains information including the payment destination (remittance destination) by payment, the payment amount, the payment date and time, the balance of electronic money in the user U's account, and the behavior information of the user U. And store it in the user database 31.

(About the specific part 42)
The identification unit 42 identifies a target store whose positional relationship with the user satisfies a predetermined condition based on the location information. For example, the specifying unit 42 refers to the user database 31 and the store database 32, and identifies the target store whose positional relationship with the user satisfies a predetermined condition based on the location information. To give a specific example, the specific unit 42 specifies a store corresponding to a position where the user has been located in the past (for example, a store where the user has visited in the past) as a target store. Further, the specifying unit 42 specifies a store located within a predetermined range from the user's base (for example, home, commuting destination, school destination, etc.) based on the user's location information as a target store.

Further, the specifying unit 42 may specify a store located at a position corresponding to the user's current position indicated by the location information as a target store. For example, in the example of FIG. 1, the specifying unit 42 specifies a store SH1 located within a predetermined range from the current position of the user U as a target store.

The specifying unit 42 may specify a store located at a position corresponding to the current position of the user (in other words, a store visited by the user) by using various methods. For example, the specific unit 42 estimates that the user came to the store at the timing when the transmission of the position information detected by the GPS function is interrupted from the terminal device 100, and corresponds to the position information last transmitted from the terminal device 100. Specify the store to be the target store. Further, the specifying unit 42 acquires the beacon information received by the terminal device 100 (for example, the beacon information transmitted from the transmitter installed in the store), and identifies the store corresponding to the acquired beacon information as the target store. .. Further, the specifying unit 42 identifies the target store based on the information (for example, SSID (Service Set Identifier)) acquired from the terminal device 100 that has received the radio wave of the store's WiFi (registered trademark).

Here, it is conceivable that there is a desire to specify not only the stores that the user visits but also the stores that the user may visit as the target stores. Therefore, the specifying unit 42 may specify a store located within a predetermined range from the current position of the user as a target store. For example, the specifying unit 42 identifies any of the stores located within a predetermined range (for example, 100 meters, 500 meters, 1 kilometer) from the current position of the user as the target store.

Further, there may be a request to specify a store according to the movement mode of the user as a target store. Therefore, the specifying unit 42 estimates the movement mode of the user based on the history of the position information, and identifies the store whose positional relationship with the user satisfies the predetermined condition when moving according to the estimated movement mode as the target store. You may. For example, the specific unit 42 refers to the user database 31 and estimates the user's movement mode (for example, walking, bicycle, automobile, etc.) based on the history of the user's position information. Then, the specifying unit 42 specifies as a target store a store whose positional relationship with the user when moving at the moving speed according to the estimated movement mode satisfies a predetermined condition. To give a specific example, the specific unit 42 is located within a movable range from the current position of the user when the specific unit 42 moves for a predetermined time (for example, 5 minutes or 10 minutes) at the movement speed according to the estimated movement mode. Identify one of the stores as the target store.

Further, the specific unit 42 estimates the movement mode based on the type of the area where the user is located, and sets the target store as a store whose positional relationship with the user satisfies a predetermined condition when moving according to the estimated movement mode. It may be specified. For example, when the type of the area where the user is located is "suburbs", the specific unit 42 presumes that the user's movement mode is a car or a bicycle. Further, when the type of the area where the user is located is "urban area", the specific unit 42 estimates that the user's movement mode is walking, bicycle, or public transportation (for example, train or bus).

Furthermore, there may be a desire to identify stores that are likely to pass by the user, such as stores located at the user's destination or stores located in the direction of travel of the user, as target stores. Therefore, the specific unit 42 estimates the user's movement route based on the history of the location information, and stores that are located on the estimated movement route and whose positional relationship with the user satisfies a predetermined condition. It may be specified as a target store. For example, the specific unit 42 refers to the user database 31, estimates the user's movement route based on the history of the user's location information, and is a store located on the estimated movement route of the user. Any of the stores located within a predetermined range (for example, 100 meters, 500 meters, 1 kilometer) from the current position is specified as the target store. To give a specific example, the specific unit 42 further estimates the movement mode of the user, and when the store is on the movement route and moves at the movement speed according to the estimated movement mode for a predetermined time, the user's current state. Specify any of the stores located within the movable range from the position as the target store.

In addition, the specific unit 42 may estimate the movement route of the user based on the operation information in various services of the user (for example, a navigation service, a map service, etc.).

Further, the specifying unit 42 may specify a store on a movable route as a target store according to the movement mode of the user estimated based on the history of the user's position information. For example, when the user's movement mode is estimated to be a car, the identification unit 42 identifies a store on the highway (for example, a store in the service area) as a target store, and a route (for example, a route in which the vehicle is not permitted to enter). For example, stores on pedestrian roads, bicycle roads, etc.) are not specified as target stores.

(About the provider 43)
The providing unit 43 provides the user with profit information regarding a predetermined profit related to the target store specified by the specific unit 42. For example, in the example of FIG. 1, the providing unit 43 refers to the profit information database 33 and provides the user U with profit information regarding the profit related to the store SH1 specified by the specifying unit 42.

Further, the providing unit 43 may provide profit information for which a period during which a predetermined profit can be enjoyed is set. For example, the providing unit 43 refers to the profit information database 33 and provides profit information for which a period estimated to be required for the target action is set.

Further, the providing unit 43 may provide profit information for which a period is set according to the type of the target store. For example, in the example of FIG. 1, the providing unit 43 provides profit information in which the average stay time of each user in the type “convenience store” of the store SH1 is set as the campaign period.

Here, if a store that the user may visit (in other words, a store that is some distance from the user's current position) is specified as the target store, the travel time to the target store is calculated based on the profit information. There may be a desire to set a campaign period that takes into consideration. Therefore, the providing unit 43 may provide profit information in which a period corresponding to the travel time from the user's current position to the target store indicated by the location information is set. For example, the providing unit 43 provides profit information in which a period equal to or longer than the sum of the time required to move to the target store depending on the movement mode of the user and the average staying time of each user in the target store is set. do.

Further, there may be a request to set a campaign period in consideration of the time required to perform an operation related to a predetermined payment method (for example, electronic payment). Therefore, the providing unit 43 may provide profit information for which a period is set according to the time required when performing a predetermined operation regarding a predetermined payment means, which is an operation on the terminal device used by the user. .. For example, the providing unit 43 provides profit information in which a period longer than the time required for an operation for performing electronic payment, an operation for charging electronic money by a user, or the like is set.

Further, there may be a request to provide profit information in consideration of the behavior of the user in the predetermined payment method (for example, whether or not the predetermined payment method is actively used). Therefore, the providing unit 43 may provide the profit information to the user when the behavior information satisfies a predetermined condition. For example, the providing unit 43 refers to the user database 31, a user whose frequency of use of electronic payment is equal to or less than a predetermined threshold, a user whose period of non-use of electronic payment is equal to or higher than a predetermined threshold, and payment. Profit information is provided to users whose cumulative amount of money is equal to or less than a predetermined threshold.

Further, the providing unit 43 may provide profit information when the balance of the user's electronic money in the predetermined payment means is equal to or higher than the predetermined threshold value. For example, the providing unit 43 refers to the store database 32 and provides profit information regarding profits related to the store when the balance of the user's electronic money is higher than the average customer unit price of the store specified as the target store. do.

Further, the providing unit 43 may provide profit information when the balance of the user's electronic money in the predetermined payment means is equal to or less than the predetermined threshold value. For example, if the balance of the user's electronic money is lower than the average customer unit price of the store specified as the target store, the providing unit 43 is a profit related to the store and charges the electronic money to the store. Provides profit information regarding the profits that can be enjoyed when making electronic payments.

Further, the providing unit 43 may provide profit information when the user has not made a payment using a predetermined payment means. For example, the providing unit 43 is a user who does not make a payment using electronic payment (in other words, a user who does not use electronic payment even though an application for electronic payment is installed in the terminal device 100). Provide profit information regarding profits that can be enjoyed when electronic payment is made to any of the stores where electronic payment is available. Further, the providing unit 43 provides profit information to a user who has not made a payment using electronic payment and whose balance of electronic money is equal to or higher than a predetermined threshold value.

Further, the providing unit 43 may provide profit information when the user has not made a payment using a predetermined payment means for a predetermined period or longer. For example, the providing unit 43 can enjoy profits when electronic payment is made to any of the stores where electronic payment is available to a user who has not made payment using electronic payment for a predetermined period or longer. Provide profit information about. Further, the providing unit 43 provides profit information to a user who has not made a payment using electronic payment for a predetermined period or longer and whose balance of electronic money is equal to or higher than a predetermined threshold value. The providing unit 43 may provide profit information to a user who has not made a payment using electronic payment to the target store for a predetermined period or longer.

Further, the providing unit 43 may provide profit information when the user has not made a payment using a predetermined payment means to the target store. For example, when the number of electronic payments made by the user to the store specified as the target store is equal to or less than a predetermined threshold value, the providing unit 43 provides profit information regarding profits related to the store. In addition, even if the providing unit 43 provides profit information regarding profits related to the store when the number of electronic payments made by the user to the store specified as the target store is equal to or more than a predetermined threshold value. good.

Further, the providing unit 43 may provide profit information regarding the profit that can be enjoyed when the payment using the predetermined payment means is performed to the target store. For example, in the example of FIG. 1, the providing unit 43 provides the user U with profit information regarding the profit given when the electronic payment is made to the store SH1.

(About setting unit 44)
The setting unit 44 sets a predetermined profit according to the behavior of the user after the profit information is provided. For example, in the example of FIG. 1, the setting unit 44 acquires the behavior information of the user U after providing the profit information from the payment server 200, and sets the privilege according to the acquired behavior information. Then, the setting unit 44 notifies the payment server 200 of the amount of electronic money or the like set as a profit for the user U.

[3. Flow of provision processing]
Here, the procedure of the provision processing of the information providing apparatus 10 according to the embodiment will be described with reference to FIG. FIG. 6 is a flowchart showing an example of the procedure of the provision process according to the embodiment.

As shown in FIG. 6, the information providing device 10 acquires the behavior information of the user in the service related to the predetermined payment means and the position information indicating the position of the user (step S101). Subsequently, the information providing device 10 determines whether or not the distance from the user's position to the store (for example, the store where the campaign is carried out) is within a predetermined range (step S102). Here, when it is determined that the distance to the store is not within the predetermined range (step S102; No), the information providing device 10 waits until the distance to the store is within the predetermined range.

On the other hand, when it is determined that the distance to the store is within a predetermined range (step S102; Yes), the information providing device 10 has profit information in which the campaign period according to the travel time to the store (target store) is set. (Step S103). Subsequently, the information providing device 10 determines whether or not the user has made an electronic payment to the target store (step S104).

Here, when it is determined that the electronic payment for the target store has not been performed (step S104; No), the information providing device 10 determines whether or not the campaign period has elapsed (step S105). Here, when it is determined that the campaign period has not elapsed (step S105; No), the information providing device 10 waits until the electronic payment for the target store is performed. On the other hand, when it is determined that the campaign period has elapsed (step S105; Yes), the information providing device 10 ends the process.

Further, when it is determined that the electronic payment for the target store has been performed (step S104; Yes), the information providing device 10 determines whether or not the campaign period has elapsed (step S106). Here, when it is determined that the campaign period has elapsed (step S106; Yes), the information providing device 10 ends the process. On the other hand, when it is determined that the campaign period has not elapsed (step S106; No), the information providing device 10 sets a profit for the user (step S107), and ends the process.

[4. Modification example]
The above embodiment shows an example, and various modifications and applications are possible.

[4-1. About profit information]
In the above-described embodiment, the providing unit 43 has shown an example of providing profit information in which electronic money is set as a profit to the user, but the function of the providing unit 43 is not limited to such an example, and the user is not limited to such an example. May provide profit information on the various benefits that can be enjoyed by. For example, the providing unit 43 may use coupons that can be used in a predetermined store (for example, a store located within a predetermined range from the target store, a store located on the user's movement route, etc.) or content on the web. Profit information set as a profit to the user may be provided with a title or the like given in the electronic payment service.

[4-2. About target stores]
In the above-described embodiment, the specific unit 42 has shown an example of specifying one store as a target store, but the function of the specific unit 42 is not limited to such an example, and a plurality of stores are specified as target stores. You may. For example, the specifying unit 42 identifies a plurality of stores located within a predetermined range from the current position of the user as target stores. Then, the providing unit 43 provides the user with profit information regarding a predetermined profit related to each target store.

Further, for example, the specific unit 42 targets a plurality of stores (for example, affiliated stores, affiliated stores, etc.) that are located within a predetermined range from the current position of the user and have a predetermined relationship. Identify as a store. Then, the providing unit 43 provides profit information regarding the profit that can be enjoyed when a predetermined action is performed in any one of the plurality of target stores.

[4-3. About processing mode]
Of the processes described in the above embodiments, all or part of the processes described as being automatically performed can be performed manually, and conversely, all the processes described as being performed manually. Alternatively, a part thereof can be automatically performed by a known method. In addition, information including processing procedures, specific names, various data and parameters shown in the above documents and drawings can be arbitrarily changed unless otherwise specified. For example, the various information shown in each figure is not limited to the information shown in the figure.

Further, each component of each of the illustrated devices is a functional concept, and does not necessarily have to be physically configured as shown in the figure. That is, the specific form of distribution / integration of each device is not limited to the one shown in the figure, and all or part of them may be functionally or physically distributed / physically in any unit according to various loads and usage conditions. Can be integrated and configured.

In addition, the above-described embodiments can be appropriately combined as long as the processing contents do not contradict each other.

[5. effect〕
As described above, the information providing device 10 according to the embodiment includes an acquisition unit 41, a specific unit 42, a providing unit 43, and a setting unit 44. The acquisition unit 41 acquires position information indicating the position of the user. The identification unit 42 identifies a target store whose positional relationship with the user satisfies a predetermined condition based on the location information. The providing unit 43 provides the user with profit information regarding a predetermined profit related to the target store specified by the specific unit 42. In addition, it provides profit information regarding profits that can be enjoyed when a payment is made to a target store using a predetermined payment means. The setting unit 44 sets a predetermined profit according to the behavior of the user after the profit information is provided.

As a result, the information providing device 10 according to the embodiment can provide profit information about the store corresponding to the user's location information, so that it is possible to provide an appropriate profit according to the user's situation.

Further, in the information providing device 10 according to the embodiment, for example, the specifying unit 42 specifies a store located at a position corresponding to the current position of the user indicated by the position information as a target store. Further, the specifying unit 42 identifies a store located within a predetermined range from the current position of the user as a target store. Further, the specifying unit 42 estimates the movement mode of the user based on the history of the position information, and specifies a store whose positional relationship with the user satisfies a predetermined condition when moving according to the estimated movement mode as the target store. do. Further, the specific unit 42 estimates the movement mode based on the type of the area where the user is located, and sets the target store as a store whose positional relationship with the user satisfies a predetermined condition when moving according to the estimated movement mode. Identify. Further, the specific unit 42 estimates the movement route of the user based on the history of the location information, and is a store located on the estimated movement route, and the store whose positional relationship with the user satisfies a predetermined condition. Specify as a target store.

As a result, the information providing device 10 according to the embodiment can provide profit information about the store corresponding to various situations of the user such as the position, the moving route, and the moving mode of the user, and thus the situation of the user. It is possible to provide appropriate profits in line with.

Further, in the information providing device 10 according to the embodiment, for example, the providing unit 43 provides profit information for which a predetermined profit can be enjoyed. In addition, the providing unit 43 provides profit information in which a period is set according to the travel time from the user's current position to the target store indicated by the location information. In addition, the providing unit 43 provides profit information for which a period is set according to the type of the target store. Further, the providing unit 43 provides profit information for which a period corresponding to a period required when performing a predetermined operation regarding a predetermined payment means, which is an operation for a terminal device used by the user, is set.

As a result, the information providing device 10 according to the embodiment secures sufficient time for taking an action for obtaining a profit corresponding to the profit information at the store, and positively sets a time limit for the user. Since it is possible to encourage various actions, it is possible to provide appropriate benefits according to the user's situation.

Further, in the information providing device 10 according to the embodiment, for example, the acquisition unit 41 further acquires behavior information indicating the behavior of the user in the service related to the predetermined payment means. Then, the providing unit 43 provides the profit information to the user when the behavior information satisfies a predetermined condition. Further, the providing unit 43 provides profit information when the balance of the user's electronic money in the predetermined payment means is equal to or higher than the predetermined threshold value. Further, the providing unit 43 provides profit information when the balance of the user's electronic money in the predetermined payment means is equal to or less than the predetermined threshold value. Further, the providing unit 43 provides profit information when the user has not made a payment using a predetermined payment means. Further, the providing unit 43 provides profit information when the user has not made a payment using a predetermined payment means for a predetermined period or longer. Further, the providing unit 43 provides profit information when the user has not made a payment using a predetermined payment means to the target store.

As a result, the information providing device 10 according to the embodiment can provide profit information according to the behavior of the user, so that it is possible to provide appropriate profit according to the situation of the user.

[6. Hardware configuration]
Further, the information providing device 10 according to each of the above-described embodiments is realized by, for example, a computer 1000 having a configuration as shown in FIG. 7. Hereinafter, the information providing device 10 will be described as an example. FIG. 7 is a hardware configuration diagram showing an example of a computer that realizes the function of the information providing device. The computer 1000 has a CPU 1100, a ROM 1200, a RAM 1300, an HDD 1400, a communication interface (I / F) 1500, an input / output interface (I / F) 1600, and a media interface (I / F) 1700.

The CPU 1100 operates based on a program stored in the ROM 1200 or the HDD 1400, and controls each part. The ROM 1200 stores a boot program executed by the CPU 1100 when the computer 1000 is started, a program depending on the hardware of the computer 1000, and the like.

The HDD 1400 stores a program executed by the CPU 1100, data used by such a program, and the like. The communication interface 1500 receives data from another device via the communication network 500 (corresponding to the network N of the embodiment) and sends the data to the CPU 1100, and the communication interface 1500 receives data generated by the CPU 1100 via the communication network 500 to another device. Send to the device.

The CPU 1100 controls an output device such as a display or a printer, and an input device such as a keyboard or a mouse via the input / output interface 1600. The CPU 1100 acquires data from the input device via the input / output interface 1600. Further, the CPU 1100 outputs the data generated via the input / output interface 1600 to the output device.

The media interface 1700 reads a program or data stored in the recording medium 1800 and provides the program or data to the CPU 1100 via the RAM 1300. The CPU 1100 loads the program from the recording medium 1800 onto the RAM 1300 via the media interface 1700, and executes the loaded program. The recording medium 1800 is, for example, an optical recording medium such as a DVD (Digital Versatile Disc) or PD (Phase change rewritable Disk), a magneto-optical recording medium such as MO (Magneto-Optical disk), a tape medium, a magnetic recording medium, or a semiconductor memory. And so on.

For example, when the computer 1000 functions as the information providing device 10, the CPU 1100 of the computer 1000 realizes the function of the control unit 40 by executing the program loaded on the RAM 1300. Further, the HDD 1400 stores each data in the storage device of the information providing device 10. The CPU 1100 of the computer 1000 reads and executes these programs from the recording medium 1800, but as another example, these programs may be acquired from another device via a predetermined communication network.

[7. others〕
Although some of the embodiments of the present application have been described in detail with reference to the drawings, these are examples, and various modifications are made based on the knowledge of those skilled in the art, including the embodiments described in the disclosure column of the invention. It is possible to carry out the present invention in other modified forms.

Further, the configuration of the above-mentioned information providing device 10 can be flexibly changed, such as by calling an external platform or the like by API (Application Programming Interface), network computing, or the like depending on the function.

Further, the "part" described in the claims can be read as "means" or "circuit". For example, the acquisition unit can be read as an acquisition means or an acquisition circuit.

10 Information provider 20 Communication unit 30 Storage unit 31 User database 32 Store database 33 Profit information database 40 Control unit 41 Acquisition unit 42 Specific unit 43 Provision unit 44 Setting unit 100 Terminal device 200 Payment server

Claims (15)

An acquisition unit that acquires location information indicating a user's position and behavior information indicating the user's behavior in a service related to a predetermined payment method, and an acquisition unit.
Based on the location information, a specific unit that identifies a target store whose positional relationship with the user satisfies a predetermined condition, and
If it is determined that the user has not made a payment using at least the predetermined payment means for the target store specified by the specific unit based on the behavior information, the predetermined payment is made to the target store. A providing device characterized by having a providing unit for providing profit information regarding profits that can be enjoyed when making a payment using the payment means of the above. The providing part
Based on the behavior information, the user has not made a payment to the target store using at least the predetermined payment means, and the balance of the user's electronic money in the predetermined payment means is The providing device according to claim 1 , wherein when it is determined that the value is equal to or higher than a predetermined threshold value, the profit information is provided. The providing part
Based on the behavior information, the user has not made a payment to the target store using at least the predetermined payment means, and the balance of the user's electronic money in the predetermined payment means is The providing device according to claim 1 , wherein when it is determined that the value is equal to or less than a predetermined threshold value, the profit information is provided. An acquisition unit that acquires location information indicating the user's location,
Based on the location information, a specific unit that identifies a target store whose positional relationship with the user satisfies a predetermined condition, and
Profit information regarding profits that can be enjoyed when a payment is made using a predetermined payment method for a target store specified by the specific unit, and profit information for which a period during which the profits can be enjoyed is set. , Has a provider to provide to the user,
The providing part
It is an operation on the terminal device used by the user, and provides the profit information in which the period is set according to the time required when performing the predetermined operation regarding the predetermined payment means at the target store. A featured providing device. The providing part
The providing device according to claim 4 , wherein the providing device is provided with the profit information in which the period is set according to the travel time from the current position of the user to the target store indicated by the location information. The providing part
The providing device according to claim 4 or 5 , wherein the profit information for which the period is set according to the type of the target store is provided. The specific part is
The providing device according to any one of claims 1 to 6 , wherein a store located at a position corresponding to the current position of the user indicated by the location information is specified as the target store. The specific part is
The providing device according to claim 7 , wherein a store located within a predetermined range from the current position of the user is specified as the target store. The specific part is
It is determined that the movement mode of the user is estimated based on the history of the location information, and the store whose positional relationship with the user satisfies the predetermined condition when moving according to the estimated movement mode is specified as the target store. The providing device according to any one of claims 1 to 8 , which is characterized. The specific part is
It is determined that the movement mode is estimated based on the type of the area where the user is located, and the store whose positional relationship with the user satisfies the predetermined condition when moving according to the estimated movement mode is specified as the target store. The providing device according to any one of claims 1 to 8 , which is characterized. The specific part is
A store that estimates the user's movement route based on the history of the location information and is located on the estimated movement route and whose positional relationship with the user satisfies a predetermined condition is defined as the target store. The providing device according to any one of claims 1 to 10 , characterized in that it is specified. It ’s a computer-executed delivery method.
An acquisition process for acquiring location information indicating a user's position and behavior information indicating the user's behavior in a service related to a predetermined payment means.
Based on the location information, a specific process for identifying a target store whose positional relationship with the user satisfies a predetermined condition, and
If it is determined that the user has not made a payment using at least the predetermined payment means for the target store specified by the specific process based on the behavior information, the predetermined payment is made to the target store. A method of providing profit information relating to profits that can be enjoyed when a payment is made using the payment method of the above, including a providing process for providing the user with the profit information. An acquisition procedure for acquiring location information indicating a user's position and behavior information indicating the user's behavior in a service related to a predetermined payment method, and an acquisition procedure.
Based on the location information, a specific procedure for identifying a target store whose positional relationship with the user satisfies a predetermined condition, and
If it is determined that the user has not made a payment using at least the predetermined payment means for the target store specified by the specific procedure based on the behavior information, the predetermined payment is made to the target store. A providing program for causing a computer to execute a providing procedure and a providing procedure for providing the user with profit information regarding profits that can be enjoyed when making a payment using the payment method of. It ’s a computer-executed delivery method.
The acquisition process to acquire the location information indicating the user's location,
Based on the location information, a specific process for identifying a target store whose positional relationship with the user satisfies a predetermined condition, and
Profit information regarding profits that can be enjoyed when a payment is made to a target store specified by the specific process using a predetermined payment means, and profit information for which a period during which the profits can be enjoyed is set. Including the providing process provided to the user,
The providing process is
It is an operation on the terminal device used by the user, and provides the profit information in which the period is set according to the time required when performing the predetermined operation regarding the predetermined payment means at the target store. Characteristic provision method. The acquisition procedure to acquire the location information indicating the user's location, and
Based on the location information, a specific procedure for identifying a target store whose positional relationship with the user satisfies a predetermined condition, and
Profit information regarding profits that can be enjoyed when payment is made using a predetermined payment method to the target store specified by the specific procedure, and profit information for which a period during which the profits can be enjoyed is set. , Have the computer execute the provision procedure and the provision procedure provided to the user,
The above-mentioned provision procedure
It is an operation on the terminal device used by the user, and provides the profit information in which the period is set according to the time required when performing the predetermined operation regarding the predetermined payment means at the target store. A featured program.

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