JP5486450B2 - Leaflet - Google Patents

Description

  The present invention relates to a leaflet that serves as a document cover or a back cover of a booklet.

  The leaflet posts a lot of information such as company information and product contents that you want to advertise, and is distributed to unspecified number of people in the streets and stores, etc., or sent as direct mail to make these information known Is used for.

  However, since leaflets are often discarded after they have been distributed with little or no advertisement content, a method has been conventionally considered in which leaflets are provided with a function that attracts consumers' interest.

  For example, coupons such as discounts on products are provided on leaflets and appealed to consumers' interest (see Patent Document 1), or product samples are applied to leaflets to increase the utility value of the leaflets themselves ( Patent Document 2). In addition, a leaflet having a function other than the advertising purpose, such as a leaflet with a picture matching puzzle (see Patent Document 3), is also known.

JP 2005-145005 A JP 2003-43930 A JP-A-6-255286

  However, the leaflets in the prior art, when distributed, are of interest to consumers, but are often discarded in a relatively short period of time. In addition, even when stored without being discarded, the information stored in the leaflet is stored in a storage case, etc., and the leaflet is less likely to be seen by consumers, and the information posted on the leaflet can be used for a long time. There were few.

  In view of the above background, an object of the present invention is to increase the utility value of a leaflet.

  In order to achieve the above-described object, the leaflet of the present invention is a leaflet that serves as a back cover of a document case or a booklet, and is provided with the printed sheet, and the sheet is provided on the sheet and folded so that one sheet A folding fold line for making two or more sheets overlap each other and a plurality of fold lines provided in parallel with the folding fold line, wherein the folded sheets are Fold along the back cover section and a back cover forming fold line that divides the back cover section into two sections that are located on both sides of the spine cover section and that are each attached to a document holder or booklet. Features.

  According to the leaflet configured as described above, the leaflet is used as a practical product by using the leaflet as a document cover or as a back cover of a booklet. It is easy to utilize the information that is being used. Further, by stacking two or more sheets, the leaflet can be made thick, and the spine can be made difficult to bend when attached to a document holder or booklet.

  In the leaflet described above, it is preferable that a plurality of folding lines for folding are provided, and the plurality of folding lines for folding are provided in parallel to each other.

  In this way, by providing a plurality of folding lines parallel to each other, folding the paper along the folding lines allows the leaflet to have a sufficient thickness, and the leaflet can be used as a back of the document holder or booklet. It can have strength suitable for the cover.

  In the leaflet described above, it is preferable that the plurality of folding lines include a mountain fold line and a valley fold line, and the mountain fold line and the valley fold line are alternately arranged.

  In this way, by alternately providing the mountain fold line and the valley fold line, the leaflet can be accordion-folded, so that when it is further folded by the above-described spine cover forming fold line, It is possible to prevent a shift between the inner and outer sheets of a certain sheet.

  Further, in the above-described leaflet, an adhesive double-sided tape or a margin can be provided on the holding part and the document holder or booklet attachment part.

  As described above, by providing the double-sided adhesive tape or the margin on the leaflet, it is easy to understand how to attach the document or booklet, and the leaflet can be easily attached to the document case or booklet.

  In the above-described leaflet, it is preferable that a double-sided adhesive tape or a margin is provided at an overlapping portion of the sheets that overlap in the overlapped state.

  Thus, by providing the double-sided tape for bonding or the margin on the leaflet, it is possible to prevent the leaflet from being opened when the leaflet is attached to a document case or a booklet.

  Further, in the above-described leaflet, it is desirable to display PR on the outer surface of the holding portion in a state of being attached to the document holder or the booklet.

  In this way, when the leaflet is placed on the back cover of the booklet or booklet, the PR is displayed on the outer surface of the sandwiching portion, so that when the document case or booklet stored on the shelf is taken out, the PR is It ’s easier for consumers to see.

  According to the present invention, the leaflet can be used as a document case or a back cover of a booklet, thereby increasing the utility value of the leaflet and making it easier for consumers to recognize the posted information.

It is the figure (a) which shows the state which the leaflet which concerns on 1st Embodiment of this invention opened, and the figure (b) which shows the state which turned over the leaflet of (a). FIG. 4A is a diagram illustrating a folded state of sheets, and FIG. 5B is a diagram illustrating a state in which (a) is turned upside down. It is a perspective view explaining how to fold the leaflet concerning a 1st embodiment of the present invention. It is the perspective view (a) before attaching the leaflet which concerns on 1st Embodiment of this invention to an envelope, and the perspective view (b) showing the attached state. It is the figure (a) which shows the state which the leaflet which concerns on 2nd Embodiment opened, and the figure (b) which shows the state which turned over the leaflet of (a). FIG. 3A is a diagram illustrating a folded state of sheets, and FIG. 5B is a diagram illustrating a state in which (a) is turned upside down. It is the figure (a) which shows the state which the leaflet which concerns on 3rd Embodiment opened, and the figure (b) which shows the state which turned over the leaflet of (a). It is the figure (a) which shows the state which the leaflet which concerns on 4th Embodiment opened, and the figure (b) which shows the state which turned over the leaflet of (a). FIG. 4A is a diagram illustrating a folded state of sheets, and FIG. 5B is a diagram illustrating a state in which (a) is turned upside down. It is the perspective view explaining how to fold the leaflet concerning a 4th embodiment.

[First Embodiment]
Next, a first embodiment of the present invention will be described in detail with reference to the drawings as appropriate.
In the drawings to be referred to, a mountain fold line is indicated by a one-dot chain line, and a valley fold line is indicated by a broken line.

<Composition of leaflet>
As shown in FIGS. 1A and 1B, the leaflet 1 according to the first embodiment is formed from rectangular paper 2 and displays regional information, store information, advertisements, and the like.
The surface of FIG. 1A is the front surface of the paper 2 and the surface of FIG. 1B is the back surface of the paper 2.

  The sheet 2 is provided with three folding lines 3 for folding and one folding line 6 for forming a margin, and the size of the envelope 2 is an example of an envelope E, which is an example of a document case described later. It has approximately the same size as the length in the vertical direction. The fold line in the present invention includes a fold line formed by folding once, a line formed by creasing, a printed line, and the like.

  As shown in FIG. 1A, the margin forming fold line 6 is a fold line for partitioning the margin 61 at one end (right end) of the paper 2 and is provided in parallel with the edge of the paper 2. ing. On the front surface of the sheet 2, the margin forming fold line 6 is a mountain fold line.

  The three folding fold lines 3 are provided in parallel with the margin forming fold lines 6, respectively, and divide the surface of the paper 2 excluding the margin 61 into four equal parts. In other words, the three folding lines 3 cause the surface of the paper 2 excluding the margin 61 to have four surfaces having the same width (in order from the margin 61 side, the fourth surface 24, the third surface 23, the first surface). It is divided into two surfaces 22 and a first surface 21).

  The three folding lines 3 are provided so that mountain fold lines and valley fold lines are alternately arranged. In FIG. 1A, mountain fold lines and valley fold lines are sequentially arranged from the left. The mountain fold line. Thereby, the paper 2 can be accordion folded along the folding line 3 (see FIG. 3).

  In each of the first surface 21 to the fourth surface 24, each surface 21, 22, 23, 24 is divided into a spine cover portion S and a sandwiching portion P disposed on both sides of the spine cover portion S. A pair of folding lines 4 for forming a back cover is provided.

  Each of the pair of back cover forming fold lines 4 is provided in parallel with the fold line 3 for folding, and the back cover portion S sandwiched between the pair of fold lines 4 for forming the back cover is provided on each side. They are arranged so as to be located at the centers of 21, 22, 23 and 24, respectively. And since the front surface of the 4th surface 24 becomes an outer surface when the leaflet 1 is used as the back cover among each surface, the front surface of the 4th surface 24 among the back cover parts S is used. The spine cover portion S provided in is provided with an entry field L suitable for writing a plain or title.

  In addition, it is desirable to publish PR (Public Relations) such as a company name, a contact address, and a slogan to be made known in the holding part P provided on the front surface of the fourth surface 24.

  The sheet 2 is provided with a double-sided adhesive tape 51 for attaching the leaflet 1 to an envelope E, which will be described later, and a double-sided adhesive tape 52 for preventing the leaflet 1 from spreading after being folded. .

  The double-sided adhesive tape 51 is provided at the left end portion of the margin 61 with the right end portion of the first surface 21 of the front surface of the paper 2. As shown in FIG. 4, the double-sided adhesive tape 51 is shorter than the length from the lower end of the envelope E to the lower end of the flap E1, and when the leaflet 1 is attached to the envelope E, the double-sided adhesive tape is attached to the flap E1. It is desirable to provide 51 so that it does not hit.

  Returning to FIG. 1A, the double-sided adhesive tape 52 includes a right end portion of the third surface 23 of the front surface of the paper 2 and a left end portion of the margin 61 on the back surface of the paper 2 (FIG. 1B). Reference). The double-sided adhesive tape 52 is desirably provided from the upper end to the lower end of the paper 2.

<How to use the leaflet>
Next, the usage method of the leaflet 1 comprised in this way is demonstrated.
The user who has received the leaflet 1 folds the leaflet 1 (paper 2) along each folding fold line 3. Then, as shown in FIG. 3, the sheet 2 is folded in a bellows shape so as to overlap the fourth surface 24, the third surface 23, the second surface 22, and the first surface 21 in this order.

  In this way, in order to maintain an overlapping state in which two or more sheets 2 are overlapped, the release paper of the double-sided adhesive tape 52 provided on the third surface 23 is peeled off, and the third surface 23 and the second surface 22 are adhered. Match. Then, the sheet 2 is folded along the margin forming fold line 6, and the margin 61 is overlapped on the first surface 21 so as to wind the side edges of the first surface 21, the second surface 22, and the third surface 23. Next, the release paper of the double-sided adhesive tape 52 provided on the margin 61 is peeled off, and the margin 61 and the first surface 21 are bonded together. By sticking the sheets 2 in this manner, the folded leaflet 1 is formed as shown in FIGS. 2 (a) and 2 (b).

  Next, the leaflet 1 is folded at the back cover forming fold line 4 so that the first surface 21 is on the inner side and the fourth surface 24 is on the outer side, and a pair of the back cover portion S and the pair as shown in FIG. A U-shape having a sandwiching portion P is used.

  The release paper of the two double-sided adhesive tapes 51 provided on the inner side of the two clamping parts P (the margin 61 with the first surface 21) is peeled off, and as shown in FIG. 4B, two opposing clamping parts The leaflet 1 is affixed to the envelope E so that the side end of the envelope E is sandwiched by P. Thereby, the leaflet 1 can be used as a back cover of the envelope E.

According to the leaflet 1 of the present embodiment as described above, the following effects can be obtained.
By using the leaflet 1 as the back cover of the envelope E, the advertisement printed on the fourth surface 24 of the leaflet 1 is more likely to be seen by the user of the back cover of the envelope E, and the advertisement is used. It becomes easy.

  Further, by stacking a plurality of surfaces (the first surface 21, the second surface 22, the third surface 23, and the fourth surface 24), the spine cover can be made thick, and the spine cover of the envelope E has sufficient strength. be able to.

  The folding fold line 3 can fold the paper 2 in a bellows shape by alternately providing a mountain fold line and a valley fold line. As a result, the paper 2 is folded along the back cover forming fold line 4 as compared with the case where the paper fold line is constituted only by the mountain fold line or the case where the paper fold line is constituted only by the valley fold line. It is possible to reduce the distortion that occurs when

  Further, by providing the double-sided adhesive tape 51 at the attachment portion between the sandwiching portion P and the envelope E, it is easy to understand how to attach the leaflet 1 to the envelope E, and the leaflet 1 can be easily attached to the envelope E. .

  And by providing the double-sided adhesive tape 52, when the leaflet 1 is used as the back cover of the envelope E, the leaflet 1 can be prevented from opening.

  Moreover, by displaying the advertisement on the fourth surface 24 (the outer surface of the sandwiching portion P), the advertisement is more likely to be noticed by the user.

[Second Embodiment]
Next, a second embodiment of the present invention will be described in detail with reference to the drawings as appropriate. The leaflet 1A of the second embodiment is a type of leaflet in which no margin is provided. In the present embodiment, the same components as those in the first embodiment are denoted by the same reference numerals, and the description thereof is omitted.

  As shown in FIGS. 5A and 5B, the leaflet 1A is formed from rectangular paper 2A. As shown in FIG. 5 (a), the sheet 2A has a single folding fold line 3 that bisects the sheet 2A. A second surface 22 is partitioned.

  The first surface 21 and the second surface 22 are provided with a pair of back cover forming fold lines 4 so as to partition the back cover portion S at the center of each surface.

  Further, double-sided adhesive tapes 51 are provided on the left and right ends of the second surface 22 on the front surface of the sheet 2A. And the double-sided tape 52 for bonding is provided in the right end part of the 1st surface 21 in the back surface of the paper 2A (refer FIG.5 (b)).

  When the paper 2A thus configured is used as the back cover of the envelope E, the leaflet 1 is folded along the folding line 3 so that the leaflet 1 is shown in FIGS. 6 (a) and 6 (b). It will be in a superposed state. And by sticking the back surface of the 1st surface 21 and the back surface of the 2nd surface 22 with the double-sided tape 52 for bonding provided in the 1st surface 21 (refer FIG.5 (b)), this The overlapping state can be maintained.

  The leaflet 1A folded in this way is used as a back cover of the envelope E by being folded along the back cover forming fold line 4 and then being attached to the side end of the envelope E by the double-sided adhesive tape 51. be able to.

  According to the leaflet 1A of the present embodiment as described above, since each surface of the leaflet 1A can be bonded only by the double-sided adhesive tape 52, there is no need to further provide a margin or a margin forming fold line.

  In the second embodiment, one folding line 3 for folding is provided on the paper 2, but the present invention is not limited to this. For example, as shown in FIGS. 7A and 7B, a leaflet 1B provided with two folding lines 3 for dividing the paper 2B into three equal parts may be used.

  In this case, as shown in FIG. 7A, the two folding lines 3 fold the paper 2 into three surfaces having the same width (in order from the left side, the first surface 21, the second surface 22, It is partitioned into a third surface 23).

  Then, the double-sided adhesive tape 51 is provided at both left and right ends of the front surface of the first surface 21, and the double-sided adhesive tape 52 is bonded to the right end portion of the front surface of the third surface 23 and the second surface. It is provided at the left end of the back surface of the surface 22 (see FIG. 7B).

  According to the leaflet 1B configured as described above, since the folded leaflet 1B becomes thicker, it is possible to obtain strength suitable for the spine.

  As a matter of course, the leaflet may have a structure in which the leaflet is folded and folded. By making the leaflet into four or more folds, the leaflet becomes thicker and can be made into a spine that is more difficult to bend.

[Third Embodiment]
Next, a third embodiment of the present invention will be described in detail with reference to the drawings as appropriate. The leaflet 1C of the third embodiment is a type of leaflet that is wound and folded to form an overlapped state. In the present embodiment, the same components as those in the first embodiment are denoted by the same reference numerals, and the description thereof is omitted.

  As shown in FIGS. 8A and 8B, the leaflet 1C is formed from a rectangular sheet 2C having two folding lines 3 for folding.

  As shown in FIG. 8A, the two folding lines 3 are fold lines on the front surface of the sheet 2C, and the sheet 2C is divided into the first surface 21 and the second surface. 22 and the third surface 23.

  The first surface 21, the second surface 22, and the third surface 23 are surfaces having different widths. The first surface 21 has the largest width, and the third surface 23 has the smallest width.

  In addition, a pair of back cover forming fold lines 4 is provided on the first surface 21, the second surface 22, and the third surface 23, respectively.

  The pair of spine forming folding lines 4 is arranged on the first surface 21 so that the spine portion S is provided in the center (so that the widths of the sandwiching portions P1 and P2 of the first surface 21 are equal). The second surface 22 and the third surface 23 are arranged so that the spine portions S of the surfaces 21, 22, and 23 overlap when the sheet 2C is folded along the folding line 3 for folding. Yes.

  Specifically, a pair of spine forming fold lines 4 are provided so that the widths of the adjacent clamping portions are equalized via the fold lines 3 for folding. That is, as shown in FIG. 8B, the sandwiching portion P <b> 2 of the first surface 21 and the sandwiching portion of the second surface 22 that are adjacent to each other via the folding line 31 that folds the first surface 21 and the second surface 22. The widths of P3 are equal. Further, the widths of the sandwiching portion P4 of the second surface 22 and the sandwiching portion P5 of the third surface 23 that are adjacent to each other via the folding line 32 that divides the second surface 22 and the third surface 23 are also equal. The pinching portion P6 of the third surface 23 provided at the end of the sheet 2C is smaller in width than the pinching portion P3 of the second surface 22.

  In addition, two double-sided adhesive tapes 51 are provided on the sheet 2C at the left end of the front surface of the second surface 22 (see FIG. 8A) and the right end of the back surface of the first surface 21. ing.

  The sheet 2C thus configured is folded along the folding line 3 and folded so as to be wound as shown in FIG. That is, the second surface 22 is overlapped with the third surface 23, and the first surface 21 is further overlapped with the third surface 23. By overlapping in this way, the leaflet 1C is in an overlapping state as shown in FIGS. 9 (a) and 9 (b).

  The leaflet 1C can be used as the back cover of the envelope E by being folded along the back cover forming fold line 4 and then being attached to the side end of the envelope E with the double-sided adhesive tape 51.

  According to the leaflet 1C of the present embodiment as described above, the leaflet 1C can be used as the spine cover of the envelope E even when the leaflet 1C is folded instead of bellows. When wound in this way, there is no need to bond the surfaces together with the double-sided adhesive tape, so damage due to peeling of the double-sided adhesive tape can be prevented. In addition, the left and right ends of the leaflet 1C in the overlapped state are in a state of being rolled up, so that the appearance is beautiful.

  As mentioned above, although embodiment of this invention was described, this invention is not limited to the said embodiment. About a concrete structure, it can change suitably in the range which does not deviate from the meaning of this invention.

  In the said embodiment, although the double-sided adhesive tape 51 and the double-sided adhesive tape 52 for bonding were provided, this invention is not limited to this. For example, a margin may be provided, and an adhesive such as glue may be applied and pasted on the margin.

  Moreover, in the said embodiment, although the length of the up-down direction of the leaflet 1 was substantially the same as the length of the up-down direction of the envelope E, this invention is not limited to this. For example, the upper and lower lengths of the envelope E may be smaller or larger. If it is large, it can be cut according to the size of the envelope E.

  Moreover, in the said embodiment, although the leaflet 1 was used as the spine cover of the envelope E, this invention is not limited to this. For example, it may be a back cover of a document file such as a clear file or a back cover of a booklet.

DESCRIPTION OF SYMBOLS 1 Leaflet 2 Paper 3 Folding fold line 4 Back cover forming line 51 Double-sided adhesive tape 52 Double-sided adhesive tape E Envelope P Nipping part S Back cover part

Claims (6)

A leaflet that serves as the back cover of a document holder or booklet,
Printed paper,
A fold line for folding that is provided on the paper and folded so that one of the sheets overlaps two or more sheets;
A plurality of fold lines provided in parallel with the fold line for folding, and the folded back sheets are folded along the fold line so as to be positioned on both sides of the spine cover part and the spine cover part. A leaflet comprising a back cover forming fold line that divides the paper into a document holder or a nipping portion attached to a booklet.   The leaflet according to claim 1, wherein a plurality of the folding lines for folding are provided, and the plurality of folding lines for folding are parallel to each other.   The plurality of fold lines for folding includes a mountain fold line and a valley fold line, and the mountain fold line and the valley fold line are alternately arranged. The described leaflet.   The leaflet according to any one of claims 1 to 3, wherein a sticking double-sided tape or a margin is provided on the sandwiching portion and an attachment portion of the document holder or the booklet.   The leaflet according to any one of claims 1 to 4, wherein the leaflet is provided with a double-sided adhesive tape or a margin at an overlapping portion of the sheets that overlap in the overlapping state. .   The leaflet according to any one of claims 1 to 5, wherein PR is displayed on an outer surface of the holding portion in a state of being attached to the document holder or the booklet.

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